Fashion Futures 2025 by Maibe Maroccolo

SCENARIO COMMUNITY COUTURE

BRAND NEW

SWEATER!

- Scarce Resources: Water Crisis, Energy Shortage. - Protectionist Blocks: Fragmented World - War - Strong Community Culture - Recycle, Second Hand, Customize, D.I.Y. - Advanced Technology - Consumers Still Disire the ‘Newness Factor’

COMMUNITY COUTURE

RESEARCH

METHODOLOGIES

Needs Analysis 2025 - Do it Yourself - Community Pride - Water Restrictions - Collective Purchase of new items

Experience

- Anti-Form Presentation - Netflix/Lovefilm - Organic Food Deliveries- Co-op

Observations - Dry Cleaner - Laundromat - Using Recycling/Collection Bins

Interviews

RESEARCH

A COMMUNITY

Closet

A FASHION SERVICE

Intro: We Are Fashion Fix, the ultimate online Community Closet. We are committed to sustainable fashion solutions from our closet to yours. Get all the trends without the hassle. Delivered to your door and guaranteed to fit your life-style, body, and budget.

What We Do

- For a monthly fixed price you get thousands of fashion options to choose and rent. - We provide home body scanning technology - Personal online stylist to help create your personal E-wardorbe tailored to your taste and need. - Receive, Wear, Rate your selection and drop it off at conveniently located Collection Point. - We Launder to meet a high standard of cleanliness, Repair, Customize, and provide Fashion Wear from your local community - We keep a fresh wardrobe continuously updated with brand new fashion items at a cost you can afford.

Skilled?

- Our service provides a link with the local community. - Access our Online Bulletin and see for yourself the wide variety of Fashion Fixes available from: - Repairing minor rips and tears - Customize outdated pieces to reflect current trends - Deconstruct & Upcycle forgotten pieces and give them a new life - Design & Create your own Fashion Wear to Share with your neighbors Fashion Fix Copyright 2010 ÂŠ

INTRODUCTION

2 3 4 1 5

SYSTEM NETWORK

community via an online service detailing the styles available.

LAUNDERING SERVICE 1. All clothing will be inspected by a state of the art technology to determine what stage the garment is in. 2. The scanning will target what sections of the garment need to be cleaned and what the dirt/spill is... spot cleaned. which will naturally sanitize with herbs and lavender.

4. Laundering service will guarantee a sanitary and clean garment, also without any tears, or wrinkles.

C LEA N

PU R I T

F I C I A L SE

SEAL OF APPROVAL

SS &

COMMUNITY CLOSET & LAUNDERING SERVICE

A shared closet hub that distributes clothing out to the local

COMMUNITY CLOSET

ONLINE REGISTRATION AND ORDERING

INITIATION PROCESS:

1) personal profiling: Client will answer a questionnaire which will help us determine their lifestyle. Questions like: age: profession: Hobbies/ activities/ sports outdoors or indoors? who is your favorite actor, singer, author: typical night out: romantic dinner, movie with friends, live music pub or wild club party? perfect weekend getaway: â&#x20AC;Ś 2) body scan: we will ship you the equipment for you to have home and get your body scanned anytime ( if weight changes or get pregnant ). That image will be stored with the profile, and base on lifestyle and body type our e-stylist will be able to suggest new outfits. the client will also be able to virtually try one any piece of clothing on their avatar, to make sure they like it. 3) e-stylist: We have developed a software similar to itunes genius or amazon suggestions. There will be rating system where customers rate each item they have borrowed before returning them. That information will be stored with their profile, and based on those ratings plus the lifestyle info, the system will be able to make suggestions of garments and accessories that client will like. The more ratings the client submits, the more accurate the suggestions will be.

About

Partners

Explore

Press

Community

Work Chic It's not always easy to find the perfect look to compliment your desktop. Have no fear, Anahy's here. Regardless of your individual style, body type and office culture, we're certain you'll find the perfect work chic outfit in this collection. Whether you dress casual, business casual or formal, these workwear suggestions will have you covered.

2 WEAR Rent or buy the latest fashion thru your local distribution center or from your surrounding community.

Shop

3 WASH Drop off your Fashion Fix dirty clothes, dirty laundry at any conveniently located Fix Point

Fix Point

Products Collections Style Advice Members Contribute Community Bulletin

4 WONDER

WILL

Coordinate and consult with our professional online stylists to create your very own tailored look.

Skilled? Then contribute to your community closet and design or repair clothing for you and your neighbors.

E-Stylist

Bulletin

W14 8PR SW6 6EW EC1 7JF SW5 4RP

MOCK HOMEPAGE

BASIC PLAN: £50/ month

Every day clothes based on the customer’s lifestyle (Athletic, student, professional etc...) which will be determined during the process of joining the service, by a series of questions and body scanning (see below for the avatar program) 5 PIECES AT A TIME: - 3 everyday garments (max 1 outerwear) - 1 everyday accessory - 1 everyday pair of shoe

UNIVERSAL PACKAGE

OCCASIONAL PARTIER: £65/ month

The benefits of the basic membership plus one round weekend/ evening items per month. 5 EVERYDAY PIECES AT A TIME + 4 WEEKEND/ EVENING ITEMS PER MONTH - 3 everyday garments (max 1 outerwear) - 1 everyday accessory - 1 everyday pair of shoes + - 2 weekend/ evening garments - 1 weekend/ evening footwear - 1 weekend/ evening accessory

THE OCCASIONAL PARTIER PACKAGE

CLASSIC CHIC: £100/ month

The same benefits as the occasional partier, but with a mix of high street and designer brands: 5 EVERYDAY PIECES AT A TIME + 4 WEEKEND/ EVENING ITEMS PER MONTH - 3 garments (max 1 outerwear) * - 1 accessory * - 1 pair of shoes * * once a month these items can be a designer brand, the remaining items must be high street brands. + - 2 weekend/ evening garments ** - 1 weekend/ evening footwear ** - 1 weekend/ evening accessory ** ** one of those items might be a designer brand item.

CLASSIC CHIC PACKAGE

FASHIONISTA: £200/ month

The same as occasional partier but with all designer brands. 3 everyday pieces + 2 evening pieces at a time £100 month/ 5 everyday pieces + 3 evening pieces at a time £140 month 5 EVERYDAY PIECES AT A TIME + 4 WEEKEND/ EVENING ITEMS AT A TIME - 3 everyday designer garments (max 1 outerwear) - 1 everyday designer accessory - 1 everyday designer pair of shoes + - 2 weekend/ evening designer garments - 1 weekend/ evening designer footwear - 1 weekend/ evening designer accessory

FASHIONISTA PACKAGE

Growing Kids? Pregnant? On a diet? Fashion Fix provides customized plans to meet your changing needs. If you feel restricted by any packages we can tailor one for you or your family.

TAILORED PLANS

3 RECIEVE WEAR & RATE

RECEIVE:

-Delivery process must equal zero carbon footprint i.e. electric car/bicycle. -The customer will receive the garment sealed with a guarantee stamp. (100% disinfected and clean)

WEAR:

After wearing, the customer will rate the garment online, subsequently our system will suggest future rentals according to the rating.

RATE:

4 RETURN & INSPECT

RETURN:

Re-use the delivery packaging (bag/box), the customer will return to one of our fix collection points i.e. trade/charity containers.al

LOCAL INSPECTION 1. Clothes are collected from the drop boxes/distribution centers 2. A team of skilled workers will go through the items and check there are not any holes or missing buttons/sequins. 3. Items that are in need for repair will be sent to the Com munity to be fixed, or if it is beyond repair it will be used as scrap fabric to create something new 4. The inspection center will be very critical of the clothing that comes in to ensure quality.

Community Centre is based on local skills and

resources. The central community is consist of small and different cooperatives, each one add value to the others exploring their skills and expertise. We have developed a community network, where FASHION FIX will present the garments that will need to be fixed, mended, or customized. The communities then, will have the opportunity to suggest their strength, ability and creativity to enrich those clothes to return to the fashion fix closet.

COMMUNITY COUTURE

FASHION FIX pull these resources together working

alongside people from the local community through workshops to producing garments and repair techniques that can be carried out locally. This has the potential to recognize the diversity of local skills, create local employment, and add value to second hand clothe

SECTORS:

The local community has access to an online bulletin board that posts all current repair, customization, deconstruction/upcylce, and design opportunities.

REPARATION COMMUNITY:

Repair rips, shorten trousers, replace buttons, mend zips, stitch pockets etc

1 DECONSTRUCT / UPCYCLE COMMUNITY:

Garments are deconstructed and new items of clothing are created from all the re used bits and pieces. All old bits of material from both the Reparation and the Customisation

outcome being a new item for the FASHION FIX closet.

COMMUNITY COUTURE

CUSTOMIZATION COMMUNITY:

Modify and alter, making the garment more appealing and contemporary. Adding buttons, laces, fabrics, textures and shapes with possible embroidery added.

DESIGN COMMUNITY

Designers try to satisfy consumer demand for aesthetically pleasing and designer clothing, they will be working parallel with recycling centers; using mostly recycled yarn to create new garments for Fashion Fix collection with minimal impact to the environment.

BACK TO THE CLOSET

Back to Closet

Closed Loop System