Presentation campaign 2012
Index Brand Positioning Key Visual 2012 Media’s Application Off Trade On Trade Promotion
PRESENTATION CAMPAIGN | PRESENTACIÓN CAMPAÑA
Brand Positioning “GatoNegro is the quality wine to share with friends and family and all those with whom we share strong bonds and with whom we identify and share a common history” Is a brand with a trajectory, playful, convenient and universal. Its benefits allow it to be perceived as simple and accessible and easy to drink. Transforms daily situations into entertaining moments, becoming a product that can be enjoyed with family and friends. With GatoNegro you can experience the best moments in life.
PRESENTATION CAMPAIGN | PRESENTACIÓN CAMPAÑA
Key visual 2012
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Key visual PRESENTATION CAMPAIGN | PRESENTACIÓN CAMPAÑA
Media’s Application
PRESENTATION CAMPAIGN | PRESENTACIÓN CAMPAÑA
Magazine ads | Aviso revista PRESENTATION CAMPAIGN | PRESENTACIÓN CAMPAÑA
Magazine ads | Aviso revista PRESENTATION CAMPAIGN | PRESENTACIÓN CAMPAÑA
Subway | Metro PRESENTATION CAMPAIGN | PRESENTACIÓN CAMPAÑA
Public transport ads | Transporte público PRESENTATION CAMPAIGN | PRESENTACIÓN CAMPAÑA
Monumental ads | Monumental PRESENTATION CAMPAIGN | PRESENTACIÓN CAMPAÑA
Monumental ads | Monumental PRESENTATION CAMPAIGN | PRESENTACIÓN CAMPAÑA
advertisements frames | Paleta PRESENTATION CAMPAIGN | PRESENTACIÓN CAMPAÑA
Bus Stops | Refugio paleta PRESENTATION CAMPAIGN | PRESENTACIÓN CAMPAÑA
Airport aplication | Aplicación aeropuertos PRESENTATION CAMPAIGN | PRESENTACIÓN CAMPAÑA
Off trade
PRESENTATION CAMPAIGN | PRESENTACIÓN CAMPAÑA
Bottles display | Exhibidor de botellas PRESENTATION CAMPAIGN | PRESENTACIÓN CAMPAÑA
Bottles display | Exhibidor de botellas PRESENTATION CAMPAIGN | PRESENTACIÓN CAMPAÑA
Bottles display | Exhibidor de botellas PRESENTATION CAMPAIGN | PRESENTACIÓN CAMPAÑA
Bottles display | Exhibidor de botellas PRESENTATION CAMPAIGN | PRESENTACIÓN CAMPAÑA
Vibrin | Vibrin PRESENTATION CAMPAIGN | PRESENTACIÓN CAMPAÑA
Tasting stand | Stand de degustación PRESENTATION CAMPAIGN | PRESENTACIÓN CAMPAÑA
On trade
PRESENTATION CAMPAIGN | PRESENTACIÓN CAMPAÑA
Pack 3 wine bottles | Pack 3 botellas PRESENTATION CAMPAIGN | PRESENTACIÓN CAMPAÑA
Pack 1 wine bottle | Pack 1 botella PRESENTATION CAMPAIGN | PRESENTACIÓN CAMPAÑA
Table tend | Exhibidor de mesa PRESENTATION CAMPAIGN | PRESENTACIÓN CAMPAÑA
Sales sheet | Nota de venta PRESENTATION CAMPAIGN | PRESENTACIÓN CAMPAÑA
Place mat | Individual PRESENTATION CAMPAIGN | PRESENTACIÓN CAMPAÑA
Napking ring | Servilletas PRESENTATION CAMPAIGN | PRESENTACIÓN CAMPAÑA
Winestopper | Corta gotas PRESENTATION CAMPAIGN | PRESENTACIÓN CAMPAÑA
Wine glass identificators | Identificadores de copa PRESENTATION CAMPAIGN | PRESENTACIÓN CAMPAÑA
Promotional Ideas
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Kind Of Promotion: Ilusion Mechanics: QR Code Comunication: Neck Hangers / stoppers PRESENTATION CAMPAIGN | PRESENTACIÓN CAMPAÑA
Kind Of Promotion: Ilusion Mechanics: QR Code Comunication: Neck Hangers / stoppers PRESENTATION CAMPAIGN | PRESENTACIÓN CAMPAÑA
Kind Of Promotion: Ilusion Mechanics: QR Code Comunication: Neck Hangers / stoppers PRESENTATION CAMPAIGN | PRESENTACIÓN CAMPAÑA
Brand Manager: Sergio Donoso Y. Phone Number + 56 2 4775451 Mobile: + 56 6 6285345
PRESENTATION CAMPAIGN | PRESENTACIÓN CAMPAÑA