Portfolio-Design-Maria

mapecoo

art, mkt and design MarĂ­a PeĂąa Coto / mapecoo@gmail.com / +34 634470950 / mapecoo.com / IG:@mapecoo

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WHO IS BEHIND THIS BRAND??

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Graphic Art (on/off) Brand Building Art Direction Communications Marketing Social Media much more

MARÍA PEÑA COTO International Creative Designer, Graphic Art, Communications and Branding Professional

Visual identity • Diversity Ambassador

LOGO AND VISUAL IDENTITY I created the logo and visual identity of this program combining graphic design with handmade illustrations for giving to the brand a unique style.

Link to the motion graphic for Instagram

DIVERSITY AMBASSADORS

Visual identity • Diversity Ambassador

Visual identity • ReplanteART

VISUAL IDENTITY AND LOGO for ReplanteART project ReplanteArt is an international cooperation project with women in Haiti, funded by a crowdfunding campaign.

I designed the visual identity of the project and developed the graphic design materials for the crowdfunding campaign.

For example, the logo or the design bellow which was used for the rewards for the donors.

Engaging content • ReplanteART

ENGAGING CONTENT (DESIGN AND TEXT) for ReplanteART project Co-creation and co-design of the final report of the project ReplanteArt. Link to the complete report

Logo • Kreyol-la

LOGO AND PACKGING for the brand KREYOL-LA (part of the project ReplanteART) Brand design for Kreyol-la, a coffee and jewelry brand of a women’s cooperative with whom we worked in Haiti.

Cafe pour demain

Cafe pour demain

Cafe pour demain

COFFEE FROM HAITI Cafe Bleu / Dark roast 100% arabica Women’s Cooperative

Design and illustrations • Wedding Invitations

WEDDING INVITATIONS Personal and artistic design Personal design inspired in the stories and personality of the couple.

Kreyol-la • Logo

KREYOL-LA Proceso creativo Talleres con mujeres haitianas para crear la identidad visual de su marca y asĂ­ impulsar la venta de sus productos..

Illustrations • Refest

ILLUSTRATIONS for REFEST project I was invited to participate in this project, which aimed to increase social awareness about migrations through the work of visual artists, poets and photographers from different European countries.

I developed my work in Italy with women victims of human trafficking.

Illustrations • Refest

ILLUSTRATIONS for REFEST project The illustrations I created were exhibited in different formats in several festivals in Europe. Above, at the exhibition in Zagreb, Croatia, and below in Madrid, Spain.

Illustrations • Refest

ILLUSTRATIONS for REFEST project In the right, images of the exhibitions (Madrid and Zagreb). Bellow photos of the time expended in Italy with the women who inspired the work.

Illustrations for textile design

ILLUSTRATIONS FOR TEXTILE DESIGN Illustrations and designs for eco-friendly bags and trophies.

Workshops

WORKSHOPS Trainer Training course and workshop for kids about Slowfashion and textile vinyl.

Visual identity • Mapecoo

VISUAL IDENTITY Personal business cards and logo for the brand Mapecoo Visual identity for my own brand, Mapecoo, including the logo and the personal cards shown in this page.

mapecoo

Graphic design • Mapecoo

ARTISTIC PATTERNS Cebra (Briana):

for the brand Mapecoo Design of different icons and patterns inspired in a series of art works that I created previously.

Las cebras tienen un fuerte sentido de comunidad, gran capacidad de aceptación, aman la libertad y por tanto no se pueden domesticar.

Briana no se deja manipular.

Jirafa (Kendra) A las jirafas se les atribuye la capacidad de ver a largas distancias.

Colores:

Colores: Símbolo complementario:

Logos • ZSI (Centre for Social Innovation)

LOGOS FOR EU PROJECTS for the Austrian org. Centre for Social Innovation (ZSI)

Indo

Logo design for different European Union Projects of the organization ZSI.

TAIPI

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Graphic design • Poster

POSTER This is an example of one of my designs of posters.

Graphic design • Layout

LAYOUT I design brochures, catalogues, reports, etc.

Graphic design • Layout

Infographics and posters • ZSI (Centre for Social Innovation)

INFOGRAPHICS AND POSTER DESIGN for the Austrian org. Centre for Social Innovation (ZSI) Infographic poster for presenting the most relevant results of the EU project call SEAEU-NET in International Conferences. They looked for an aesthetic very European, that’s why the blue color and the formal style dominate.

Social Networks • STCP

ART FOR SOCIAL IMPACT COURSES for Serve the City Paris On the right, the poster I created for an event that I leaded at the American University in Paris.

Bellow, images of the training and here the link to the creative process of one of the paintings that I used for the poster.

Social Networks • STCP

ART FOR SOCIAL IMPACT COURSES for Serve the City Paris Poster that I created for an event that I leaded at the American University in Paris.

Illustrations • ZSI (Centre for Social Innovation)

ILLUSTRATIONS for the Austrian org. Centre for Social Innovation (ZSI) These are a series of illustrations representing Asian countries for being use in the website of this project.

Art & Design • Drawing

ILLUSTRATION I combine the traditional painting and drawing with the digital techniques, for getting the best visual results. The combination of techniques and textures gives to the design works a very interesting and unique look.

Posters • Diseño

POSTERS Posters diseñados para trabajos puntuales.

Art & Design • Drawing

Art & Design • Illustration & layout

Cuando cayó por primera vez, no fue el dolor lo que lo asustó. Sino la altura. Desde abajo se puede ver mejor cuánto se ha sabido subir. Si el golpe no es muy grande, uno aprende a contener las lágrimas, levantarse y empinar el mentón para volver a empezar… De eso se trata esta historia.

Art & Design • Illustration & layout

Cuando cayó por segunda vez, no fue la altura lo que lo asustó.

Sino la soledad. Cuando se cae, no siempre se está acompañado y se extraña lo que no se ve. Uno ya no piensa en los golpes y busca aliados, compañeros de ruta, cómplices de aventura… Ferxi sabe que la clave está en nunca abandonar la base. De lo contrario, toda la pirámide empieza a tambalear

Art & Design • Illustration & layout

inquieto por lo que el mundo del otro lado de la montaña podría ofrecerle. Se fue una mañana de agosto, sin previo aviso. A los pocos meses, su familia y amigos recibieron noticias. Había llegado a la Gran Capital y enviaba regularmente fotos a su familia en donde aparecía rodeado de autos, edificios y muchas personas. “Está encargado de la seguridad”, repetía su familia, orgullosa. Poco tiempo después, perdieron contacto y nunca más se supo de él.

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¿Pero tú nunca tienes miedo, Ferxi?, preguntó su abuelo una mañana.

Si, pero a mí el miedo no me asusta.

Entonces, ¿estás listo para un desafío? ¡Sí!, dijo Ferxi impaciente…

El abuelo Antae sabia explicar las cosas de manera que Ferxi pudiera entenderlas y esto era porque, a diferencia de los demás, entendía lo que nadie quería explicar. Ese mismo día, por la tarde, cuando el sol empezara a caer, debería subir la ladera de la montaña hasta llegar al punto más álgido. Allí, encentraría un viejo aljibe.

- En él, habita aquello a lo que todos los hombres le temen. Tu misión, Ferxi, es subir y subir, encontrar el aljibe y enfrentarte a aquello a lo que todos los hombres le temen.

Si logras hacerlo sin titubear, entonces habrás probado que eres verdaderamente temerario.

Art & Design • Drawing

ILLUSTRATION Series of fast drawings inspired in people that I have seen in the street.

Artistic works • Drawing

ILLUSTRATION Vegetal organs Series of drawings inspired in the visual connection between the human organs and vegetables.

I have developed this collection combining traditional drawing with digital techniques.

Design • Web design

WEB DESIGN I have design and created my personal website, in which I show my art works and creative process. mapecoo.com

Artistic works • Painting

ART WORKS This is an example of my art works. You can find more of these works on my website mapecoo.com I have recorded and edited some of my painting processes. Here and example of this videos.

Link to the motion graphic of a painting

Artistic works • Photography

PHOTOGRAPHY WORKS Here a short selection of my photographs.

I have two photo awards: 1.Photographic award “Viaxarte” XIV edition, A Coruña, 2017.

2.Photographic prize, “FEVOCAM”, Madrid, 2012.

You can find a wider overview clicking here (more photos)

Thank you for the opportunity to present my work to you. I look forward to discussing how I can help promote your brand through creative design.

web: mapecoo.com Youtube: https://bit.ly/2P1AjkZ Fb: https://www.facebook.com/maria.penacoto Ig: @mapecoo IN: MarĂ­a PeĂąa Coto E-mail: mapecoo@gmail.com