True North 2022 Evaluation Report

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true north

Evaluation Report
22-25 SEPTEMBER 2022 music festival
ts and 29 4.6 out of 5 Audiences gave True North 2022 a rating of 99% of attendees would visit True North again 80 Across enues days FIVE FOUR acts and artists 4,000 attendances over the four days - the highest audience ever for True North Topline Results true north 2022 Visitors attended from across Scotland and the UK along with Norway, Argentina, France, United States, India, Poland and Netherlands
“Keep
at it! You are a light in the darkness!”
“Looking
forward to next year!”
“It’s
really important for the city to host events like this”
“Good
venues, great artists and an amazing atmosphere!”
“Absolutely
outstanding!”
“True
North always has a superb mix of worldwide music in different genres”
Our audiences said: “One of the best gigs I’ve ever been to!! What a night!”
“Thank
you Aberdeen Performing Arts for an utterly delightful evening at True North” Stina Marie Claire
“Thank you Aberdeen and everyone at Aberdeen performing Arts for this very special experience x” Emeli Sandé
“Was
so lovely to play at True North. Lovely crowd up in Aberdeen…” Nitin Sawhney
“About last night…Thank you Aberdeen for a very special night” Georgia Cécile
The artists said: Mica Paris
“Absolutely loved that one Aberdeen, my upmost RESPECT to you all”

The press said:

True North received coverage in the press on 62 OCCASIONS including BBC Radio Scotland, The Times, The Scotsman, Press and Journal, Evening Express, Aberdeen Live (Daily Record), Black History Month website, The Skinny and more.

“One of Scotland’s best music festivals” Scott Begbie, Evening Express

“What was most compelling was the overarching feeling of joy that ran through the entire show…it was sensational” Jamie Wilde, Press and Journal

“It’s hard to think of another night where the Lemon Tree will have welcomed as musically diverse an act as what it did last night with Los Bitchos…phenomenal” Jamie Wilde, Press and Journal

“the quality of music on display probably could not be surpassed anywhere in the world that night” Lewis McBlane, Grampian Online

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