PROJECT MANAGEMENT: BUDGETING A. Pomponi
2013 Sales & Marketing Meeting
SOFIA MELLUSO GIULIA PIERINI ELEONORA PUCCIONI FRANCESCA AGATE
MARTINA CARLINO VIRGINIA SANTEUSANIO SARA D’ ANNIBALE
22/01/2013
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1880 - Yorkshire (Great Britain) 75 years experience in woundcare treatments developed Sales in 100 countries To develop and market advanced diagnostic and therapeutic systems that enable clinicians to heal every wound predictably and cost effectively
TEST: control PROTECT: security COMFORT: purity PROMOTE: immediacy
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LET’S HEAL! Tradition, research, development, innovation, alternative solutions
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Satisfaction, protection, originality and creativity Everyone wants to be a part of something special.... Why not join us and become part of it!....
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BRIEF
Logistics
•Total delegates 180 •Global Marketing Meeting 60 delegates arrival day 1 (4 nights) •European Sales Meeting 120 delegates arrival day 2 (3 nights) •Meeting rooms – as per below and attached schedule
Meeting requirements • Facilities: Stage for plenary/gala event, dedicated arrivals/break out areas • Simultaneous translation for plenary – French, Italian, Spanish, Portuguese, German •Theme: Non traditional, entrepreneurial, strong branding, high energy environment, focus on interaction/team building/fun/futuristic
Location •Accessibility • Direct flights from all major departure airports • Overall connectivity with major markets, France, Germany, Italy and UK 5
PROGRAMS
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DESTINATION : MALTA
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BECAUSE MALTA
Malta boasts an enviable combination of beautiful scenery, a vibrant nightlife, rich history and the people very friendly. Malta is a cross between an open-air museum and a place among the most beautiful in the Mediterranean. Malta was declared the country with the best climate in the world (International Living Magazine USA). In addition to pleasant average temperatures and long hours of sunshine (more than 5 hours, even in winter), sunny days are critical (over 300). Frost and snow are unknown. The country is ideal for hikers, divers, water sports enthusiasts and active people. Malta benefits from its central location in the Mediterranean, in the vicinity of North Africa, and offers hot, dry summers and winters that seem to spring. Usually a refreshing breeze blowing on the islands. This keeps the rain clouds away and dries up in summer the ground. The Maltese are characterized by the friendliness of the Italian neighbors and courtesy of the English settlers.
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HISTORY
The Maltese Islands went through a golden Neolithic period, the remains of which are the mysterious temples dedicated to the goddess of fertility. Later on, the Phoenicians, the Carthaginians, the Romans and the Byzantines, all left their traces on the Islands. In 60 A.D. St. Paul was shipwrecked on the island while on his way to Rome and brought Christianity to Malta. The Arabs conquered the islands in 870 A.D. and left an important mark on the language of the Maltese. Until 1530 Malta was an extension of Sicily: The Normans, the Aragonese and other conquerors who ruled over Sicily also governed the Maltese Islands. It was Charles V who bequeathed Malta to the Sovereign Military Order of St. John of Jerusalem who ruled over Malta from 1530 to 1798. The Knights took Malta through a new golden age, making it a key player in the cultural scene of 17th and 18th century Europe. The artistic and cultural lives of the Maltese Islands were injected with the presence of artists such as Caravaggio, Mattia Preti and Favray who were commissioned by the Knights to embellish churches, palaces and auberges.
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KNIGHTS OF ST. JOHN To trace the Knights, start in the places they made home: the Three Cities and Fort St. Angelo; then Valletta, the baroque, fortified city they builtafter the Great Siege of 1565. You'll sense their presence by wandering through their palaces, courtyards and gardens. Across the Maltese Islands, you'll find more evidence of their stay in their military engineering and architectural feats: forts, bastions, watch towers, acquaducts, churches and cathedrals. Not to mention the rich patrimony they bequeathed the Islands with works of art, furniture, silverware and sculpture. Less evident, but no less important, is the place they gave the Islands in the history of medicine.
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The Maltese Cross was officially adopted by the Order of the Knights Hospitallers of St. John in 1126. Its eight points denote the eight obligations of the knights, namely "to live in truth, have faith, repent one's sins, give proof of humility, love justice, be merciful, be sincere and whole-hearted, and to endure persecution".
With time, the eight points also came to represent the eight "langues" (national groupings) of the noblemen who were admitted into the brotherhood, namely those of Auvergne, Provence, France, Aragon, Castille and Portugal, Italy, Baviere (Germany), and England (with Scotland and Ireland). To live in truth and justice we need a special place..
Knights are back! You can be one of them 11
NAMINGN AND LOGO
The logo is inspired from the two colours that identify the Republic of Malta state: red and white are the colours imported by knights that disembark on the Island. Also we can see a cross inside and that what it means not just the emblem of malta’s flag and the symbol of Knights that are back thrusting sword and their presence on Island. 12
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EXCLUSIVE PLACES TO SEE IN MALTA MDINA
Mdina is the old capital of Malta and definitely it is the pearl in the crown of the lovely island. The town is surrounded by ancient walls and placed over a hill. It is interesting to know that almost no vehicles are allowed to enter it, maybe this is why Mdina is called "The silent city".
ST. JOHNS CO-CATHEDRAL, VALLETTA
St. John's Co-Cathedral, like most of the important buildings in Valleta was designed by the architect Glormu Cassar. There are preserved also knights' tombs, which were richly decorated. St. John's Co-Cathedral is a must to visit and definitely will impress strongly everyone! 14
EXCLUSIVE PLACES TO SEE IN MALTA THE AZURE WINDOW, GOZO
GGANTIJA, GOZO
One of the nature-made miracles is the Azure Window.
Ggantija in the island of Gozo is one of the most visited attractions
Extremely beautiful, made by the will of the natural powers, it is estimated that it will be destroyed soon by the same powers.
There is local legend that they were built for just one night by a giantess called Sunsuna. It is really amazing to be able to see and touch something so ancient! 15
EXCLUSIVE PLACES TO SEE IN MALTA ST. MARYS TOWER, COMINO
Comino Island is situated between the islands of Malta and Gozo and is famous for St. Mary's Tower. It was designed by Vittorio Cassar, a military architect for the knights of Malta Its location makes it significantly important in the system of towers, used for defense.
GRAND HARBOUR, VALLETTA
Grand Harbour is being used for a harbour since ancient times and it is unique, because it was nature-made. It is of highest significance, because it is the connection with the rest of the world. 16
EXCLUSIVE PLACES TO SEE IN MALTA AUBERGE DE CASTILLE, VALLETTA
Auberge de Castille is a gorgeous building, designed by Girolamo Cassa and later improved by Grand Master di Pinto. The auberges or inns were used to home the knights, who did not have homes in Malta, and the Aubrege de Castille was the seat of the knights of the Langue of Castille. Now the building is used as a residence of the prime minister.
KALKARA
Settled on the eastern coast of the island, Kalkara is a picturesque village, one of the most beautiful in Malta. Local inhabitants are less than 3,000 people, but tourists, who come there to admire the sights and the sea are getting more and more. 17
EXCLUSIVE PLACES TO SEE IN MALTA THE TARXIEN TEMPLES
This is a complex of temples with a square court in the middle. Every temple has its own entrance. They were built about 3000 – 2500 year BC, which makes them a priceless cultural in heritage. The complex is one of the most preferable tourists attractions in Malta, because of the interesting architecture, rich of decorative elements.
FORT RICASOLI, VALLETTA
Fort Ricasoli is a large fortification, built again by the knights of Malta, finished in 1693. Its massiveness preserved the building very well in time and now all tourists.
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HOTEL HILTON MALTA *****
Hotel Hilton Malta Portomaso, STJ 4012 San Giuliano Tel: +356 2137 4114 Fax: +356 2137 4039
http://www.hiltonmaltahotel.com/ Situated in the heart of the beautiful Portomaso waterfront in fashionable St. Julian's, just fifteen minutes from the UNESCO World Heritage City of Valletta, the Hilton Malta hotel Hilton is a luxury 5-star hotel that offers ultra-modern rooms with balconies, 4 outdoor pools and a variety of dining options.
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AROUND THE HOTEL Check out the bustling, bougainvillea-fringed cafes and bars of St Julian’s, visit the historic fortified cities of Valletta and Mdina, or take a short ferry-ride to the tiny island of Gozo, a sleepy, unspoilt jewel in the Mediterranean. Paceville area, famous for its nightlife, and the bus terminal of St. Julian, which will allow you to access every part of the island, are both within a 5 minute walk. Distance from airport: 12 km
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HOTEL SERVICES
Wi-Fi Laundry & dry cleaning Hairdresser / beauty salon VIP Room Porter Currency exchange Ample parking
Gift shop Library Tennis court Casino lounge Golf Club (3 km)
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ROOMS 264 deluxe, 93 room executive and 8 suites. Furnished with classic decor Maltese style, rooms at Hotel Hilton Malta are very spacious and equipped with air conditioning, free Wi-Fi, tea and coffee making facilities and a spacious bathroom.
RESTAURANTS & BARS The Blue Elephant ± Thai cuisine restaurant Oceana ± rustic Mediterranean fare Bottega del Vino ± wine bar Quarterdeck Bar ± cocktails on the terrace 22
LEISURE FACILITIES One of the 4 outdoor pools is reserved for families, while another is for adults only. Inside there is the LivingWell Health Club, consisting of an indoor pool, a gym and a spa. The sports facilities on site include a tennis court and a bowling green and even a diving center, or you can entertain in the casino.
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EVENTS FACILITIES Host your meetings, conferences, exhibitions and events at the business-friendly Hilton Malta hotel and experience unparalleled functionality and refinement and a wealth of amenities to ensure your corporate event go off without a hitch.
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BUSINESS SERVICES The renowned 'Hilton Meetings' standards ensure that assistance and full support services are always close at hand. The Hilton Malta hotel has an Executive Lounge, business center and wireless internet access in public spaces, as well as eight other fully-flexible syndicate rooms equipped with state-of-the-art lighting, secretarial services, and a great day lit foyer exhibition overlooking the marina.
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3RD DAY - IN SEARCH OF THE SECRETS OF THE KNIGHTS IN VALLETTA
Guests will be gathered in conference room expecting the days’ briefing of activities when suddenly the French Grand Master Lascaris enters the room and welcome the guests with a short story about the Knights of St John where he will show slides and humoristic pictures of Malta and his knights!
The grand Master will ask for the guests to help him because some of his men were lost in the city of Valletta and he needs the help of the participants to help him reunite with him again. The grand master will divide the participants into langues of ten knights each langue will be named after a particular grand master where he will provide them with the necessary equipment. Once in Valletta each langue will have to solve the riddle and get to the hidden location. 28 At each location there will be our actors.
At the Upper barrakka there will be two Knights dressed in full armor who will be waiting for the teams to escort them round the barrakka . Outside the entrance of St John’s Cathedral there will be an actor dressed up as the famous Painter Caravaggio who will help the guests to illustrate the Cathedral. Marchesa Francesca Xara a Maltese noble lady will be welcome the knights at her house and invite them for a tour around the house. Teams will be asked to find out in which room is the portrait of Grand Master Rymon de Perellos. As langue’s approach the Grand Master’s Palace , Grand Master La Vallete come into sight out with welcoming them in Latin and the langue’s will have to translate his short speech . At the end of the hunt, all participants will meet again where the Grand Master Lascaris will thank the teams for their efforts. Its suggested that during the evening dinner the Grandmaster will be back to introduce the winning langue. This is an Activity aimed to have fun and learn the History of the Malta when it was ruled by the Knights of St John. Is an excellent combination of both
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3° DAY – TEAM FUN ACTIVITY Around the world in 80 minutes ... Event Planning & web marketing fasten your seatbelts, we're off! The journey begins with the two conductors for the occasion will be two pilots strictly divided. At each table will receive a facsimile of an airline ticket special format, on which is represented a path. In fact, the ticket conceals a game of intuition and transform the components of each table in a crew. Event Planning & web marketing The two drivers, each landing (pause between courses and one dinner), ask guests to consider the ticket, as each country are two small puzzles, quite bizarre. The solution of each point shall be equivalent to having visited that country properly and then to win a passport, corresponding to a score. Event Planning & web marketing The final ... following the rules of the show, it will be the most amazing and fun the two drivers-conductors retrace the steps of the evening with humorous tone, highlighting the pitfalls where travelers are experiencing and revealing the right solutions as opposed to the original answers. Event Planning & web marketing by surprise! The members of the team who will be awarded the highest score will jokingly recognized as citizens of the world and as such will be rewarded with a ticket for a trip ... by tram!
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4th Day - EXCURSION TO MDINA The tour begins walking through the paths of the silent city we visit the imposing bastions which offer a splendid view of the island. Proceed to the Greek Gate and goes to Rabat, here we visit the catacombs, underground tunnels and rooms that were used for burial rituals of the early Christians. The guided excursion to Mdina arrive at Dingli Cliffs. The area provides not only the view of the open sea, but also the chance to admire the small uninhabited island of Filfla from the cliffs is also possible to admire the gardens of Palazzo Boschetto with Verdala. After lunch we continue our excursion to Mdina and visit the botanical gardens of San Anton and the round church of Mosta with its imposing dome. Included in the 'excursion to Mdina is a stop at the craft village at Ta' Qali, with free time for shopping.
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4° DAY - GALÀ DINNER LA VALLETTE HALL, SACRA INFERMERIA VALLETTA The Sacra Infermeria is one of the most imposing buildings in Valletta. At the times of Knights, it was used as a hospital by the Order of St.John of Jerusalem, and it was considered to be one of the best hospitals in Europe! You shall be dining within La Vallette Hall – an architectural gem with a combination of splendid vaulted ceilings over its sheer length, making it one of the most elegant banqueting halls on the island. The pleasure of dining in La Vallette Hall becomes a truly unique and unforgettable experience when the food and the atmosphere are combined to create a themed night with parade of the Knights!
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Upon arrival, the guests will be offered a welcome drink in the first part of the hall, which will be sectioned off with a curtain so that the dinner set up will not show behind it. To accomodate the group there will be an entourage in costume consisting of 1 Grand Master, 1 master of ceremonies, royal canopy with 4 page boys, 2 drummers, 2 trumpeters, 2 flag bearers and 4 big gas fire torches set up outside the centre. The entourage will greet the group upon arrival, lead them into the hall and the grandmaster will do a formal investiture declaring selected guests or all the group as knights of the order. Following the welcome drink, the curtain will be opened and the guests will be invited to the banquet table [complete with chair covers] for a 4-course dinner which will be complemented by a local wine, water and coffee. The table will be decorated with fresh flower posies and printed menus with company logo and matching satin ribbon.
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CADEAUX
Upon arrival at the hotel the guests will be accompanied to their rooms, where they can find a gift offered by us. For men we thought of a liqueur maltese, Bajtra, made with prickly pear and honey. While for women we thought of a filigree pendant, typical of Malta
MARTINA CARLINO FRANCESCA AGATE SARA D’ ANNIBALE GIULIA PIERINI ELEONORA PUCCIONI VIRGINIA SANT’EUSANIO 35