LEWES ROAD
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WOODINGDEAN
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FIVEWAYS 1
Contents Welcome to Maslen 04 David Maslen 06
Trust. Integrity. Results. We’re honoured to be recognised in the BEST Estate Agent Guide 2019.
Meet the managers 07 Business Development 11 Why choose Maslen 12 How we sell your home
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Personalised marketing 16 Featured properties 18 5 Steps to selling with Maslen
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Experts in completing your sale
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Lettings 24
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4 Tips for a successful sale
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Independent financial advice
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Get in touch today
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Welcome to Maslen
What makes us different?
We’re proud to be one of the highest selling estate agents in the area, with a long-standing reputation spanning over 20 years. As the only estate agents in Brighton & Hove to have all three of our branches recognised in the BEST Estate Agent Guide 2019, which independently assesses over 25,000 estate agents in the UK, our offices continue to be acknowledged for their excellence. In fact, our Lewes Road and Woodingdean branches are ranked within the top 10% of estate agents in the UK, with our Fiveways branch recognised within the top 20%. How have we done it? Our focus on transparency and customer care
Honesty, integrity and openness are fundamental to the way
comes above everything else.
we work. It’s why we’re one of only three estate agents in the city to have gained membership to the prestigious Buy with Confidence Scheme, established by Trading Standards, and have built a reputation as trusted local experts. Established in 1999, we’ve spent the last two decades helping thousands of people buy and sell their homes. From getting your foot on the property ladder, to finding your dream home or letting your property, our experienced managers are here to help. It’s a genuine commitment to our values and our unmatched expertise that cements us as Brighton and Hove’s leading independent estate agent.
Celebrating 20 years 4
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David Maslen
M.N.A.E.A., M.A.R.L.A.
Director
Business built on integrity Having worked for one of the largest corporate estate agents in the country, David launched Maslen Estate Agents in 1999. His vision? To be the agent of choice in the city and beyond; putting the customer first, every time. 20 years on, David’s commitment to customer service has seen the company expand across the city. Three branches now serve
Meet the managers
the local area, championing the same values that first saw the company thrive two decades ago. A hands-on team member, David plays an active role in staff development, encouraging excellence across three successful Maslen branches. He also volunteers as treasurer for the Nautical Training Corps T/S Valiant in Woodingdean.
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Visit us
Lewes Road
Visit us
39 Lewes Road
62-64 Warren Road
Brighton
Ben Hawley Manager
BN2 3HQ
Contact us 01273 677 001 lewesroad@maslen.co.uk maslen.co.uk
‘Brilliant service by a very professional team. They led us through the process from start to finish in challenging circumstances and timescales. They handled a change of buyer seamlessly without undue impact on ourselves. When it came to related requests we made they couldn’t have been more helpful. Thank you.’ - Patti
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Woodingdean
M.N.A.E.A.
Manager of our Lewes Road office since 2012, Ben joined Maslen Estate Agents in 2002 as a Trainee Negotiator. Previously a manager at our Woodingdean branch, Ben has outstanding knowledge of the local area and over 17 years’ experience at Maslen Estate Agents. From first valuation to sale; Ben will be with you every step of the way. Determined to defy estate agent stereotypes, his down-to-earth, dedicated approach is regularly championed in internal competitions, where he has won numerous awards for Best Customer Service. •
17 years’ experience at Maslen Estate Agents
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NVQ Level 3 in Estate Agency
•
Passed all National Association of Estate Agents Technical Award Exams (2006)
Brighton
Sharon Wareham Manager
BN2 6BA
Contact us 01273 278 866 woodingdean@maslen.co.uk maslen.co.uk
‘Maslen are by far the nicest estate agents I have ever dealt with, being first time buyers we were a bit anxious and they made us feel at ease and were always there to answer any questions we had. Helpful, professional and genuinely lovely people. I thoroughly recommend.’ - Tilly
M.N.A.E.A.
With over 21 years’ experience in estate agency, it’s fair to say Sharon is an expert. After joining Maslen Estate Agents in 2008, Sharon was made negotiator in charge in 2013 and was quickly promoted to Manager of our Woodingdean branch shortly after. As the longest-serving estate agent in Woodingdean, Sharon specialises in securing sales and helping you find your ideal home. Brighton born and bred, Sharon knows the area like the back of her hand, which makes her invaluable during viewings and market appraisals. •
21 years’ experience in estate agency
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Qualifi ed member of the National Association of Estate Agents
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Over 11 years at Maslen Estate Agents 9
Visit us
Fiveways
Business Development
290 Ditchling Road Brighton
Paul Wilkinson Manager
BN1 6JF
Contact us 01273 566 777 fiveways@maslen.co.uk maslen.co.uk
‘Exceptional service and they really work hard to keep on top of everything. I wouldn’t use another agent as they are so good!’ - Gill Frost
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Nick Wall M.N.A.E.A. Business Development Manager
M.N.A.E.A.
Having worked in estate agency since 1991, Paul is a highly experienced agent and manager of our Fiveways office. He joined Maslen Estate Agents in 2008 and successfully leads the team, championing excellent customer service.
With 20 years of loyal service at Maslen Estate Agents, Nick is responsible for developing the business, as well as carrying out market appraisals. Drawing from his seven years based in our Lewes Road office and five years at Woodingdean, Nick has excellent knowledge of the local market.
As well as managing the day to day running of our Fiveways office, Paul works hard to sell your property. You’ll notice he’s a people person, with a genuine passion for scouring the area to find you the perfect home.
When Nick isn’t working on market appraisals or supporting our managers, he’s offering invaluable advice to our clients. He’s onhand to help you through the entire buying and selling process and takes great pride in achieving the best results for you.
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28 years’ experience in estate agency
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Maslen sales expert
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Over 11 years at Maslen Estate Agents
Having worked with David since the opening of the first office in 1999, Nick’s progression is a testament both to his professional qualities and David’s active involvement in his staff’s career development.
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Worked with David since the opening of the first office in 1999
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20 years of loyal service with Maslen working across all offices
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NVQ Level 3 Estate Agency
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Member of the National Association of Estate Agents 11
Why choose Maslen?
LEWES ROAD OFFICE
Trust
People
We’re the only estate agents in Brighton & Hove to have all three of our branches recognised in the BEST Estate Agents Guide 2019. With two branches ranked ‘excellent’ and one ‘highly rated’, we’re known for our honest, professional approach. Our team of skilled negotiators and local experts get the best price on your behalf whether buying, selling or letting.
We may live in a digital age, but nothing beats having a face to face conversation with a real local expert. Pop in to one of our offices and have a chat with our knowledgeable staff who can offer personalised advice.
Confidence
At a time of upheaval, we put your peace of mind first. Unlike other estate agents, we deal with your solicitors directly to encourage the smooth, easy sale of your property. Our completion rate is one of the highest in the city, and Rightmove consistently list us in the top five agencies within Brighton.
We’re one of only a handful of estate agents in Brighton and Hove that are members of the Buy with Confidence Scheme, accredited by Trading Standards. What does it mean? We operate in a legal, honest, fair way. All our staff are fully insured, CRB checked, qualified and offer an exceptional level of customer service.
Results Getting the best price for your property is our priority. In 2018, we achieved 99% of asking prices and sold over £48 million worth of property.
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Ease
Sales agreed compared to other estate agents
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Creativity From our responsive website, to eye-catching property alerts straight to the inboxes of potential buyers, we’re constantly innovating the way we market your property.
Covering postcodes: BN1 4, BN1 9, BN2 3, BN2 4, BN2 5 & BN2 9 throughout the whole of 2018.
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How we sell your home Web advertising 95% of buyers find their property online, so we take great care when creating our listings. Each property has its own expertly written copy, floor plan, EPC ratings and in-depth guides around the buying process. We also advertise on all major property sites, including Rightmove and On the Market.
Print advertising Professional photography They say a picture paints a 1000 words and we couldn’t agree more. Research shows that professional photography helps a property sell 1.5 times faster and also increases the chances of achieving your asking price. That’s why we only use professional photographers to capture your home. 14
Regular placements in local publications such as Brighton & Hove Independent reach more people and attract potential buyers.
Floor plans During a recent survey of over 5000 home movers, 91% cited floor plans are either very useful or essential when searching for their next property. That’s why we create professional floor plans for every property we sell. 15
Personalised marketing
FIVEWAYS
With over 20 years’ experience marketing properties in Brighton and Hove, we’ve honed a marketing formula for success…
Professional brochures
Stay in the forefront of potential buyer’s minds with our professional brochures. Professionally printed on high quality card, all of your home’s must-see details and standout photographs will appear on a print out that increases the chance of a revisit.
The Saturday Selection
Some properties will attract a broad range of prospective buyers, in which case we might suggest holding an open for inspection day, or as we call it, a Saturday Selection.
Hollingbury Park Avenue
We invite multiple buyers to the property (usually on a Saturday), where they can enjoy their own dedicated viewing time and ask
Guide price £700,000
our agent questions about the property.
‘We received amazing service from all the staff involved in the selling and buying process. Cannot thank them enough for making it all as stress free as possible.’ - Paula Eliot
3 bedrooms
‘Maslen helped up sell our property quickly and we achieved over the asking price. With such a friendly yet professional service we really couldn’t have asked for anything more.’ - Sally Dawes 16
Discreet marketing
If discretion is key, our low-key marketing option means you won’t appear online or in the press. Instead, we’ll use our large database to specifically identify buyers looking for properties like yours.
Featured Properties
Get instant eyes on your home by becoming a featured property on the Maslen website, in our newsletter and in other online and print advertising. To gain more traction, we will also advertise your property on Rightmove, On The Market.com and Facebook. 17
Featured properties First home or family home; we use our expertise to match the right buyer with the right property. It’s why we’re the highest selling estate agent in Brighton and Hove. Upper Gardner Street
Ravenswood Drive
Wilmington Way
£500,000
Offers in excess of £315,000
£500,000
3 bedrooms
3 bedrooms
3/4 bedrooms
Bernard Road
Spears Walk
Ainsworth Avenue
Offers over £500,000
£405,000
£750,000
3 bedrooms
3 bedrooms
4 bedrooms
‘I can honestly say that I could not fault them at all! We were closely supported by the wonderful team who helped us every step of the way, taking time to explain what everything meant and being generally lovely to us throughout!.’ - Toby Larkin
RANKED AS ‘EXCELLENT’ IN THE BEST ESTATE AGENTS GUIDE 2019 18
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5 Steps to selling with Maslen
Viewings
We’ll book and attend every single viewing ourselves. We’ll
gather honest feedback on your behalf and keep you updated
Valuation
throughout the process.
Our valuation experts use their knowledge of the housing
market, local area and property to give you an initial valuation. They’ll also help you choose the right marketing strategy to
Progressing and managing the sale
best position your property. As the offers come in, our dedicated Sales Progressor is by your side every step of the way. We’ll not only work hard to find the perfect buyer, but negotiate the best price for you too, happily communicating between solicitors, buyers and sellers to ensure a smooth sale and providing regular updates as it progresses.
Marketing preparation
We’ll create a floor plan, get EPC ratings and write up an
Listings go live
attractive description of your property. Our team can give you
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helpful advice on how to best present your home ready for our
Once our research is complete, we’ll list your property online
professional photographer.
and put your personalised marketing plan into action. 21
Experts in completing your sale First class service
Support and guidance
Our NAEA qualified team spend a considerable amount of time
We build long-lasting relationships with our clients. They trust us to solve problems and provide peace of mind throughout the whole sales process.
ensuring a sale goes through to completion. It’s why we’ve got one of the highest completion rates in Brighton and achieved 98% of asking prices in 2017. Navigating difficult situations, complex negotiations and long chains is all in a day’s work for our talented team. We take pride in training our staff to the highest level and have been accredited five times by Investors in People.
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As this is the point where most sales fall through, our Lewes Road and Fiveways offices have a dedicated Sales Progressor. They will work alongside your main contact to push through your sale, support vendors and liaise with solicitors to reach the best possible outcome. We’re always ready to go the extra mile for our clients and our expertise in all areas of the chain means you can relax knowing your sale is in safe hands.
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Lettings Professional lettings for landlords and tenants Our first thought is always about you, our customer, so whether you are a landlord looking to list your property, or a tenant on the search for your perfect new home, we’re
Lettings We believe it’s important to not only get your property
Nick Sefton M.A.R.L.A. Lettings Manager
rented quickly, but to find the right tenant. Each property we
list
includes
professional
photographs,
floorplans
and an expertly written description. We also have a comprehensive management service, so you can relax knowing your property is in expert hands and your rent is paid on time. Nick brings over 25 years’ experience in residential lettings
here to help. ·
Exceptional customer care for landlords and tenants
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Honest valuations and trusted advice
to the Maslen lettings department. During his career, Nick has worked in central London for some of the most prestigious firms and is ARLA/Nfopp Level 3 qualified,
· Professional photographs, floor plans and descriptions
winning an award for the highest mark achieved in the country
on all listings ·
Itineraries and quarterly property inspections
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A reliable network of trusted workmen for repairs
in 2014. As a genuine people person, customer care, due diligence and attention to detail are central to Nick’s approach.
and dilapidations
Can’t view a property during the day? We
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Over 25 years’ experience in lettings
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Easy management service for peace of mind
are open till 8pm on Thursdays where we
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ARLA/Nfopp Level 3 qualified
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Rent collection
can happily arrange late night viewings and
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Lettings Manager across all three Maslen branches
market appraisals.
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4 Tips for a successful sale
First impressions checklist Here are some handy hints that help create the right impression
See your home through buyer’s eyes
Not every house hunter will be able to see past your beloved trinkets, gadgets and ornaments so consider decluttering ahead of viewings. Cleaning and carrying out minor renovations can increase the value of your home too. Not sure on what to do?
ahead of viewings:
Avoid wrangling
Be upfront with your agent about any problems with your property. An undisclosed issue could be the difference between a sale going through or going under, as well as preventing unnecessary wrangling further down the line.
Our team can give you honest advice on how to see your home
Finish DIY
Get the best price
It’s time to complete all those DIY projects you’ve been putting
Negotiation is an art. In 2018 we achieved 99% of our sale
off – especially in the bathroom and kitchen. If you’re thinking of
asking prices, achieving the best possible results for our clients.
carrying out major work, have a chat with us first. We can offer
We pride ourselves on judging the market, location, property
advice on whether it’s going to add real value to your home, or
and buyer’s position expertly to get you the best possible price
whether you’re better off saving your money and time.
for your property.
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• Sweep driveways and patios • Clear clogged gutters and fascias • Clean windows
through buyer’s eyes.
• Ensure your front garden is neat and tidy
• Consider painting tired rooms a neutral shade • Declutter crowded spaces
‘No-nonsense, honest and on the ball - Maslen’s staff were excellent and very helpful. I will be using them again next time I sell.‘ - David Bishop
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Independent financial advice Maslen Financial Services
Our mortgage specialist can meet you at any one of our three branches
Take the financial stress out of buying and selling with our honest, independent financial advice. We’ll help you navigate the world of mortgages, life cover and insurance in a balanced
Stuart Gulvin CeMAP Independent Mortgage Advisor
and unbiased way. Plus, our expert is happy to meet you at any one of our three branches. Our fee-free services include:
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Independent mortgage advice
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Access to underwriters
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Expert budgeting advice
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Insurance policy information
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Online stamp duty calculator
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Online mortgage calculator
‘Recently purchased a property through this Maslen branch - they were extremely helpful to us as first time buyers. We couldn’t have asked for more‘ - John Marshall David Maslen trading as Maslen Financial Services is an appointed representative of Best Practice IFA Group Ltd. Best practice is authorised and regulated by the Financial Conduct Authority. The registration number is 475260.
With 30 years of experience in financial services, Stuart is an experienced independent Mortgage Adviser, providing advice to first time buyers, home movers and property investors. Stuart is on hand to help you navigate the often confusing world of finance. Totally independent and unbiased, Stuart is an expert when it comes to mortgages, house purchase, re-mortgaging and buy to let/let to buy.
Buying, selling or looking to let out your property? Our sales and lettings experts can help, plus, we have independent financial and mortgage advice on-hand for when you need it. Drop in to one of our three branches and chat to our friendly staff about your move.
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Over 30 years’ experience in financial services
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CeMAP qualified
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Extensive knowledge of the Brighton and Hove area
maslen.co.uk 29
Get in touch today Branch opening times Mon Tues Wed Thu Fri Sat Sun
8.30am 8.30am 8.30am 8.30am 8.30am 8.30am Closed
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Lewes Road
6.00pm 6.00pm 6.00pm 8.00pm 6.00pm 5.00pm
01273 677 001 lewesroad@maslen.co.uk
Woodingdean 01273 278 866 woodingdean@maslen.co.uk
Fiveways 01273 566 777 fiveways@maslen.co.uk
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