Architecture Design Studio: Spark - Neon Sign

Source - http://upload.wikimedia.org/wikipedia/commons/b/b6/Full_moon_on_dark_night.JPG

Neon Sign and Lighting Design For Barlow Motors Building on 20-28 La Trobe Street

Name: Matias Hon Pong LAO Student ID: 396076 Date: 130325

Represents: The Adventrurous spirit of Barlow’s life Fluidity Movement and Speed By incorporating into the building: Transparency Signage of - the brand (Barlow Motors)

the carpark Futuristic and Mechanical Precedents

Glass Car Silos Autostadt, Wolfsburg, Germany, photo from http://wallpaperglu.blogspot.com.au/2012/05/ volkswagen-glass-car-silos-germany.html

The Tower of Winds, Yokohama, Japan, photo from http://www.seniorbillings.com/drafting/ webquest2-architecture/files/Rawls100001465.htm

Building Programs

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The Lighting Design of the building have 3 major features: - Parking Entrance - Parking Tower - Barlow Motors‘ Main Sign

Car Service Station Mechanical Car Parking Tower Office Space Car Showroom

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otors’ Main S

ign

The Design of the ‘P’ :

Rough Concrete Surface

Original P

Define Flow Give Sense of Speed

Define Linear Path

Cyan LED Smooth, Light in Colour Surface Cyan LED

Detail Section

Sign Elevation

A ribbon of LED runs around both inside and outside the building, mostly visible from the car showroom.

Car parking will trigger the flow of the river by starting a negative signal from the car park and night.

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The tower is divided in to several segments vertically. When a car gets up (once entered the elevator) entire floor of storage space will be lit in vertical upward motion.

Likewise if a car leaves it lights in downward direction. This will trigger the flow of light, as described.

When Cars Arrive

When Cars Leave

The Main Sign is essentially detected from the flowing light system but it is important for the showroom. It is located at the front of the building (facing La Trobe Street) to grab maximum attention from the busy traffic.

Logo Design The original logo is inspired by the illustration of a wheel around Australia. Given that the journey from Darwin to Melbourne was remarkable the path is represented on the logo. The logo also represent speed and the dynamic spirit of Mr Barlow.

Original Scheme

Represents the Journey

Simplified

Distorted to give ‘Speed’

Adding the ‘Wheels’

Final Logo

Laminated LED glass panels are employed here. During the day the texts are merely visible and create higher sense of transparency. People are attracted mainly to the cars on display. At night it glows and can be seen from a distance.

Day view

Night view

How it works LED integrated laminated glass panel is a technology that allows LED placement inside two glass panels. It creates a futuristic appearance on the building.

To enhance the linear shape of the text and the logo, electric tinting glass can be incorporated into the glass.

Credit: http://www.archiexpo.com/prod/schott-ag/led-intergated-laminated-glass-panelss-63755-628374.html

Credit: http://home.howstuffworks.com/home-improvement/construction/green/smart-window4.htm

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Transparency Signage of - the brand (Barlow Motors)

the carpark Futuristic and Mechanical

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By incorporating into the building:

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Represents: The Adventrurous spirit of Barlow’s life Fluidity Movement and Speed

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