GULF AGRICULTURE (NOV-DEC 2015) by Food Business/ Gulf Agriculture/ Livestock & Poultry

NOVEMBER

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DECEMBER

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CONTENTS

16 12

Cover picture: Philips Lighting, The Netherlands

NEWS UPDATE 80,000 AGRICULTURAL PROFESSIONALS FROM 74 COUNTRIES MEET AT GROWTECH EURASIA! LARGEST TRADING AND INFORMATION PLATFORM FOR THE GREEN INDUSTRY NEW RECORDS SET FOR EXHIBITOR AND VISITOR NUMBERS SAUDI AGRICULTURE 2015 CONCLUDES ON SUCCESSFUL NOTE SOIL TECHNOLOGIES CORP. GERMAN ORGANIC FERTILIZER AND HUMIC SUBSTANCE PRODUCERS BORD NA MÓNA IRISH PEAT IS THE CHOICE OF THOUSANDS WANGARA HORTICULTURAL SUPPLIES EXPANDS POLAND — THE LEADING COUNTRY IN EUROPE, IN FRUIT PRODUCTION CASE IH LAUNCHES NEW AWARD WINNING MAGNUM TRACTOR RANGE HOW DOES NEW HOLLAND MEET THE DIVERSE NEEDS OF THE MARKETS JAIN IRRIGATION — THE ONLY INDIAN COMPANY IN FORTUNE'S FIRST EVER GLOBAL LIST OF 51 COMPANIES THAT ARE CHANGING THE WORLD! SOSPALM, THE STRATEGY TO KEEP HEALTHY PALM TREES WITH QUALITY DATES LEADERS IN AGRICULTURE RETAIL AND LANDSCAPING

PAGE 04 PAGE 12 PAGE 14 PAGE 16 PAGE 18 PAGE 21 PAGE 22 PAGE 24 PAGE 30 PAGE 32 PAGE 36 PAGE 38 PAGE 46 PAGE 48 PAGE 51

Editor in Chief Mohammed Nasser Editor Marie Matthew Associate Editor Andrew Thomas Graphic Designer Elizabeth John Marketing Manager Megha Mary Matt Production Manager Abdul Shareef Contributors Neville J. Chandler, P.K. James, Douglas Bott, Shakeeb Kolakadan, Dr. Terry Mabbett Head Office Matt Media International Ltd, Woodgreen, London N22 5AR, UK. E-mail: gulfag@emirates.net.ae, Web site: www.gulfagriculture.com Middle East Office Al Saad Advertising & Publishing L.L.C., P O Box 25694, Sharjah, UAE, Tel:+971 6 5639494, Fax:+971 6 5639449. Gulf Agriculture is read by agri professionals, farm managers & owners, landscape consultants, contractors, agri-equipment suppliers, horticultural engineers, greenhouse managers, agronomists, veterinary surgeons, ministries, poultry & dairy breeders, importers, distributors, manufacturers and whole salers of food and agri inputs. Printed and published by Matt Media© Intl. Ltd.(U.K.) 2015 All rights reserved. The opinions and views expressed in this publication are not necessarily those of the publishers. Readers are requested to seek specialist advice before acting on information contained in this publication, which is provided for general use and may not be appropriate for the reader’s particular circumstance. The publishers regret that they cannot accept liability for any error or omissions contained in this publication.

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NOVEMBER DECEMBER 2015

NEWS UPDATE Second edition of Seed meets Technology a resounding success The second edition of Seed meets Technology was a success, with even more visitors attending than last year. With an increased focus on seeds, varieties, cultivation methods and crop protection the fair has been an excellent addition to the Dutch trade fair landscape and the open days of the seed breeding companies in Dutch Seed Valley region. Approximately thirty companies from the Dutch seed sector made presentations last week during Seed meets Technology, a trade fair with a very specific target audience. As a result of this focus, the quality of visitors was also very high. The setup with demonstrations, trial fields and symposia on green chemistry for seeds, hydroponics and phenotyping in the future provided ample opportunity for interaction with visitors. The organisation, which consists of Proeftuin Zwaagdijk (Agricultural Research Centre), Seed Processing Holland, Leba Metaalbewerking (metal works) and Incotec (Seed enhancement), maintains a strict concept. Participants are asked to demonstrate new products or services which really have something to show. Coinciding with the fair, the gates to various variety trials were opened to visitors, including Takii, ABZ Seeds, Bakker Brothers, Seminis and Sakata. Proeftuin Zwaagdijk welcomed visitors to their greenhouse and open field tests while Incotec Enkhuizen organised guided tours. Inside the trade hall, ABZ Seeds provided a presentation on the Delizz brand, which is a 4

GULF AGRICULTURE

A finger on the pulse of the industry: FRUIT LOGISTICA 2016 Retail is in a constant state of flux - especially in the fresh produce trade. But how is this industry changing? To find out, the German fruit trade association (DFHV) commissioned a study at the University of Gรถttingen. Under the direction of Professor Ludwig Theuvsen at the Department of Agricultural Economics, the study investigated whether and how global fresh produce flows are changing. The results of the study indicated that Europe remains a key export market, but is becoming less important. The Asian market, on the other hand, is gaining importance. For some products, particularly in the premium segment, this could even result in long-term supply shortages in Europe. What conclusions can and should the international fresh produce sector draw from this study? How does it need to adapt? These and many other questions will be answered in Berlin at FRUIT LOGISTICA, the world's leading trade fair for the fresh produce business. FRUIT LOGISTICA Global Brand Manager Wilfried Wollbold stresses the trade fair's importance. "Today more than ever it is important to not only monitor this process of change, but also to play an active role in shaping it. As the hub of the global fresh produce industry, FRUIT LOGISTICA offers an ideal platform." FRUIT LOGISTICA 2016 from 3-5 February is where some 65,000 trade visitors from 135 countries will meet to make contact with potential and existing business partners, negotiate deals, and learn about the latest developments and innovations in the fresh produce business. Trade visitors can register online, purchase tickets in advance and print them out. This enables them to get started at the trade fair without delay. Online registration also offers the advantage of reduced ticket prices.

specially selected strawberry plant in an attractive gift box. Prudac showed a number of new breeding concepts with tomatoes, bedding plants and mini vegetables. Developments in sustainable treatment of seeds were demonstrated by Incotec and Syngenta Seedcare. A good example of the technology on display was the demonstration of a brand new seed air separator from Seed Processing Holland plus the HSS800 pelleting and

encrustation machine (rotary coater) by Leba. Hoopman Equipment, Agratechniek and Data Technologies also showcased new seed processing technology. Fytagoras, Iribov and Anadis showed methods used for seed analysis to determine, among other things, seed maturity. Botman Hydroponics and Rolan Robotics demonstrated a robotised cultivation concept for hydroponics. Seed Tuning, Gitzels NOVEMBER DECEMBER 2015

NEWS UPDATE

Breeding Services, Proeftuin Zwaagdijk, Aris and Flier Systems revealed new methods for automatic phenotyping of seedlings and disease screening. 30MHz, Seed Conditioning Enkhuizen, Green Simplicity, Certhon and Polytechnic participated with greenhouse and conditioning technology and ABS software provided breeders with information on easy processing of assessments. Fond® provided an explanation on how organisations can adapt to the dynamic seeds sector. A quarter of the visitors were from abroad. Various open days in the Seed Valley region at seed breeding companies ensured that an extensive programme was available for international resellers, major

breeders and professionals in the seed sector. Seed meets Technology is a good technological addition and a platform for seed companies that work with other companies to reach customers. Make sure to mark week 39, the last week of September 2016, in your calendar for the next edition of Seed meets Technology.

Valmont Irrigation and AgSense Launch New Remote Monitoring and Control Solution Valmont Irrigation, the manufacturer of the Valley brand of irrigation equipment, and AgSense announce the release of the CommanderVP, a new remote monitoring and control solution for Valley

control panels. This is the first AgSense telemetry product to completely integrate into Valley digital control panels. Adding Commander VP to the Valley Pro2 and Select2 panels extends existing Valley digital technology to the grower's computer, smartphone or tablet. “This type of joint endeavor was exactly what we had envisioned and was one of the main drivers for acquiring AgSense last year,” said John Campbell, advanced technology product manager for Valmont Irrigation. “In the near future, growers can look forward to many new and exciting products as a result of these two industry leaders working together.”

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NEWS UPDATE

The CommanderVP replaces the now discontinued Tracker SP. It includes many product enhancements, such as remote end gun control and programming, optional wire theft monitoring, comprehensive historical reporting, and communication via the private WagNet wireless

Ministry of Environment and Water utilizes drone technology to help eradicate red palm weevil scourge The Ministry of Environment and Water has revealed that it is using drone technology to help combat the red palm weevils in line with its strategic goal of developing and implementing a key plan to fight and eradicate agricultural pests. Eng. Mohamed Mousa Eng. Mohamed Mousa Abdullah, Director of Abdullah, Director of Agriculture Research Agriculture Research Department, MoEW Department, Ministry of Environment and Water, said, “The adoption of drone technology forms part of the Ministry's efforts to implement the best environmental and agricultural practices to achieve sustainable development and reinforce the UAE's leadership in the world of innovation. This is in line with the initiative launched by H.H. Sheikh Khalifa bin Zayed Al Nahyan, President of the UAE, declaring 2015 as the year of innovation.” He added that the drone's remote sensors will find the reason behind the spreading of red palm weevils-collating all necessary data. Additionally, the locations of the infected areas of the red palm weevils and severity of infections they cause can be determined using the technology's aerial photography capability and other sensors. The drone's accurate sensors conduct technical comprehensive survey of palm farms by measuring the electromagnetic radiation energy being released by infected trees. The data is then collected to map and measure its spectral signature, which identifies the types, locations and degrees of injuries.

GULF AGRICULTURE

network for quicker command response times. Growers will be able to view pivots equipped with this CommanderVP on the same WagNet web or app login as their other AgSense devices, including other pivots, soil moisture probes, flow meters, weather stations and grain bins. Like the other AgSense products, Commander VP also includes easily replaceable modems for areas that vary greatly from one carrier to another. “This CommanderVP incorporates tools our customer base has been asking for, both before and since the merger with Valmont Irrigation last summer,” said Terry Schiltz, AgSense chief executive officer. “AgSense continues to lead the market in its commitment to delivering leading edge technology at an affordable price for all brands of irrigation equipment.”

CIOPORA Academy to Host IP Workshops, Conference in The Netherlands CIOPORA, the International Association of Breeders of Asexually Reproduced Ornamental and Fruit Varieties, along with the newly-launched CIOPORA Academy, will host two events focused on Intellectual Property (IP) laws and Plant Breeders' Rights (PBR) in the horticulture industry. The CIOPORA Academy IP Workshops will be held on December 2, followed by the 'Venlo II' Conference on December 3; both events will take place in Venlo/Baarlo, The Netherlands. The CIOPORA Academy is an ongoing, specialized training and certification program that was developed to

fill the need for continued education on the rapidlyevolving rules and regulations surrounding IP for ornamental and fruit plants. The program will provide practical knowledge for individuals in the horticulture supply chain, including breeders, propagators, growers and traders, and seminars will be held at locations all around the world beginning with the IP workshops in The Netherlands on 2 December. The kickoff event, entitled 'Updates in Patents and Biodiversity' will bring participants through four workshops: The Basics of Patents, Patentability and Application, Patent Litigation, and Biodiversity and the Nagoya Protocol. “We are a knowledge-based society; continued learning is the best way to be prepared for future challenges,” said Dr. Edgar Krieger, Secretary General of CIOPORA. “The mission of the CIOPORA Academy is to disseminate knowledge in all matters of IP, and we believe our programs are the best way to stay ahead of developments in our industries.” Individuals who successfully complete the Updates in Patents and Biodiversity event will receive a certificate. Seats are limited for the workshops; to view the agenda and register, visit www.ciopora-academy.org

New world agriculture census round to kick off in 2016 A new global round of countrydriven agricultural censuses is set to begin in 2016, a largescale, data collection process that will gather information and statistics on the world's NOVEMBER DECEMBER 2015

NEWS UPDATE

agricultural sector. To support the process, FAO published a set of updated guidelines to assist governments in carrying out their national-level agricultural censuses, tailored to various different country needs and capacities. This is the latest edition of guidelines which FAO provides every 10 years. These censuses are crucial for governments to implement evidence-based policies to foster agricultural and rural development, ensure access to land, improve food security and reduce the adverse environmental impacts of agricultural activities. Census data are also essential for the private sector to make informed decisions that guide

their investments in agri-business activities. The information collected provides an accurate picture of the agricultural sector and a reliable sampling frame for current agricultural surveys. In particular, the censuses entail a complete account of the structure of the agricultural sector, including the number and size of holdings, land use, crop area, crop intensity, irrigation facilities, agricultural input use, livestock numbers, as well as farmer demographics and employment. Based on countries' experiences and lessons learnt over previous decades, the new guidelines form part of the FAO coordinated World Programme

for the Census of Agriculture, which covers the period 20162025. For the first time, the new census programme provides guidance on how to obtain and integrate data on fisheries (capture fisheries activities as aquaculture was already included) and on greenhouse gas and ammonia emissions from agricultural activities. "The use of these guidelines by FAO member countries ensures that census results are harmonized and internationally comparable, and allows countries to benchmark their performance against others," said Pietro Gennari, FAO Chief Statistician. "They address the

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NEWS UPDATE

requirements of both developed and developing countries, and provide the foundation for the development of an integrated census and survey programme, for using innovative methods and tools for data collection, and ultimately, for making better informed strategic decisions," he added. Delegates from the136 member nations of the International Treaty on Plant Genetic Resources for Food and Agriculture (ITPGRFA) have given their approval to set up an international information gateway for the genetic data of food crop seeds. The agreement to proceed with the proposal for a Global Information System (GLIS) from the FAO-based seed treaty came during a week-long meeting of the 6th biennial Governing Body that ended in Rome on October 9. As climate change accelerates, it is vital for farmers, scientists, plant breeders, private sector companies to be able to develop new plant varieties resistant to pests, floods and drought, in order to maintain sufficient agricultural production levels. To do this they need to know what is where, and how to get it, currently no easy task in the myriad number of actors that hold that information. Information is not just with seed banks and research centres but also in the plants growing in farmers' fields, and uncultivated land, the so-called crop wild relatives. The system has to be global because no country is selfsufficient in crop germplasm that has been travelling across borders for centuries.

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Net Irrigate introduces new suite of wirerat® pivot monitoring solutions Net Irrigate, an Internet of Things (IoT) ag tech manufacturer, recently announced its new product suite of WireRat® Pivot Monitoring Solutions. Absorbing the PivotProxy® brand, the expansive suite of products offers farmers and producers additional tailored pivot monitoring and control solutions using WireRat technology - the agriculture industry's one and only patented copper theft detection solution. Catering to th “no-frills” segment, WireRat Pivot Monitoring Solutions' modularized parts will give growers more options at lower price points. Although core product characteristics - such as no external power requirement, no monthly subscription fees, simple installation, ease of use and interoperability among all major pivot brands remain the same, the new product suite allows costconscious producers to select and purchase the WireRat solution that best fits their needs. “Net Irrigate's user-friendly Pivot Monitoring Solutions have proven to be more affordable and reliable solutions compared to other products on the market,” said Rob Mercer, owner of Coney Irrigation. “My customers appreciate not having an ongoing subscription fee and like that they only pay for the features that they actually utilize.” The new WireRat Pivot Monitoring Solution suite includes products ranging from a simple, standalone span cable theft detection device to a comprehensive pivot monitoring system, providing status updates, GPS and remote shutdown capabilities. To meet the specific needs of the individual irrigator, list prices range from $549 to $1,299. “We're aware that the market is down, and there is a large gap in this underserved segment of agriculture,” said Edward DeSalle, CEO of Net Irrigate. “Most pivot monitoring solutions cater to the up-market by encompassing a wide range of features that customers pay for but never use, and this new suite of WireRat Pivot Monitoring Solutions closes the gap by offering more direct, need-based solutions at a cost effective price.” In addition, Net Irrigate has added dual batteries to both the WireRat MX and MXL (equivalent to the PivotProxy®/ PivotProxy®TL), to extend the life of the product and utilize various power sources for theft detection and safety stop alerts.

NOVEMBER DECEMBER 2015

NEWS UPDATE

Seed potato exports are booming with big strides being made to open even more new markets In 2014-2015 seed exports beyond the EU were up 15.5% on the previous year, to a highest-ever total of 90,000t. In Scotland, which accounts for around 80% of UK seed potato exports, the sector is estimated to be worth £80-100 million, and growing. “There is a distinct buzz in the seed export market, which is doing really well, trading on our positive position on plant health, with freedom from Dickeya, brown rot and ring rot,” says Robert Burns, Head of Seed & Export at AHDB Potatoes' Edinburgh

office. “So it is really all about staying on top of that, through diligence and attention to detail.” Most of the growth came from a market share jump in Egypt, which now accounts for 58% of all GB seed exports. “We spend a lot of time there talking to plant health officials about the quality, vigour and very positive plant health status of our seed,” he says. Indeed, GB seed's freedom from bacterial diseases Dickeya, brown rot and ring rot has now pushed Dutch seed off the top spot. “It is something our EU competitors can't claim, but we can, thanks to our island status, cooler climate and continuing efforts to

remain disease free. Our flushthrough system, with a maximum of seven generations of seed multiplication, the Safe Haven certification scheme, no seed imported into Scotland, and no stock taken from the bottom of the process to the top through clonal selection, all contribute to this.” But the sales surge in Egypt is a two-edged sword. “It's a lot of eggs in one basket, and one variety, Hermes,” says Mr Burns. “It is a huge risk if there was ever a problem.” So, efforts are being made to develop new markets, to spread risk and make the most of new varietal requirements and differences in climates/seasons.

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NEWS UPDATE

Destination countries often have much stricter seed import standards than the EU, so AHDB Potatoes is working with Science & Advice for Scottish Agriculture to: build relationships and understanding with foreign officials and seed buyers; promote the quality benefits of the rigorous classification, testing, handling and inspection of GB seed potatoes; forge partnerships, often through bilateral agreements, to meet the needs of all involved. There is usually good scope for finding a way forward, says Dr Triona Davey, acting head of SASA's potato branch. “It can take time, but the unique selling point of GB seed is that it is free of diseases that can pose a real risk in warmer climates.”

Valoya drives Queen Mary University's research with Microsoft Valoya (Helsinki, Finland), a leading provider of advanced plant lighting systems, worked with Microsoft Corp. to create next generation of state of the art lighting system, using Valoya's advanced LED lights, Microsoft Azure and Microsoft Azure Internet-of-Things (IoT) technology. The solution Valoya created, helped by the collaboration with Microsoft, is a novel solution for simulation of natural outdoor light. The system, called Valoya Light DNA Dynamic Light, enables accurate replication of outdoor light conditions over time, while matching the spectrum and intensity of constantly changing natural light.

Research in this field is of outmost importance, as it will contribute to feeding the growing population of our planet, through accelerating the selection and breeding of new, more productive and light stress resistant plant varieties. Professor Alexander Ruban of Queen Mary University of London's School of Biological and Chemical Sciences explains, “The system by Valoya now enables us to do testing on plants and algae, which has been impossible before. Not only will we reach very high light intensities, but we can also match the spectral conditions of different locations in the world. The flexibility of the system also allows us to do simulations on sunflecks in shade situations, all downstairs in our lab and anytime of the year.

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GULF AGRICULTURE

GROWTECH EURASIA PREVIEW

rowtech Eurasia International Greenhouse, Agricultural Equipment and Technologies Fair, which will bring together every building block of the sector ranging from the farmers cultivating their fields to giant companies exporting their goods at the Antalya Expo Center between December 2nd and 5th, 2015, is celebrating its 15th anniversary. While more than 650 leading companies and brands from more than 30 countries will participate in the fair this year, the fair also aims to increase its number of visitors and welcome more

GULF AGRICULTURE

80,000 AGRICULTURAL PROFESSIONALS FROM 74 COUNTRIES MEET AT GROWTECH EURASIA! GROWTECH EURASIA 2015, WHICH CELEBRATES ITS 15TH ANNIVERSARY THIS YEAR, BRINGS TOGETHER THE AGRICULTURAL PROFESSIONALS FROM A WIDE REGION EXTENDING FROM EUROPEAN AND BALKAN COUNTRIES TO THE MIDDLE EAST AND FROM NORTH AFRICA TO THE TURKIC REPUBLICS AT THE ANTALYA EXPO CENTER FOR FOUR DAYS FROM DECEMBER 2ND TO 5TH, 2015

NOVEMBER DECEMBER 2015

GROWTECH EURASIA PREVIEW

than 80 thousand sector professionals from 74 countries at the Growtech Eurasia 2015 Agriculture Fair. UBM EMEA (Istanbul) Fair Organization Group Director Engin Er shared his happiness for the 15th anniversary of Growtech Eurasia 2015 as Eurasia's leading and Turkey's widest agricultural fair. "Turkey, which grew significantly in recent years and now is the world's 16th and Europe's 6th largest economy, has the world's 7th and Europe's 1st largest agricultural gross national product," said Er. "As Growtech Eurasia, we NOVEMBER DECEMBER 2015

are proud to have our share in this success of Turkey as an effective specialized international agricultural fair that stands out more everyday in a wide region extending from European and Balkan countries to the Middle East, from North Africa to the Turkic Republics." Engin Er attracted attention to the continued high interest of the sector in the fair: All sector professionals, nationally and internationally recognized products and services in the fields of Greenhouse and Technologies, Agricultural Technologies and Equipment, Irrigation Systems, Seed Growing, Plant Nutrition and Protection, Biological Intervention, Agricultural Machines and Equipment will meet once again at Growtech Eurasia this year." Within the scope of the fair, a "Purchase Council

Program" will be organized by the Western Mediterranean Exporters' Association with the coordination of the Turkish Ministry of the Economy. At the bilateral discussions of surrounding countries' potential buyers and decision makers that will allow the development of commerce, agricultural companies will meet and commercial partnerships will be established. For the Growtech Eurasia 2015 Agricultural Fair, the main sponsor is Bactogen, who produces organic fertilizers with an Innovative Agriculture approach, the communications sponsor is Turkcell, who offers the first tailor-made agricultural consulting service of the world with the Turkcell Farmers Union, and the cosponsor is Findex, a new financial service platform designed for individuals and the real-sector.

Engin Er Group Director

GULF AGRICULTURE

IPM ESSEN PREVIEW

LARGEST TRADING AND INFORMATION PLATFORM FOR THE GREEN INDUSTRY

rom plants to technology, floristry and equipment the entire horticultural value chain is represented at the IPM ESSEN. No other trade fair provides such a comprehensive overview of the market. From 26 to 29 January 2016, around 1,600 exhibitors from over 45 nations will present their innovations to top trade and industry visitors from all over the world. The world's leading trade fair for

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horticulture is accompanied by a comprehensive programme. Fair trade will have its own exhibition area for the 34th IPM ESSEN. All the market leaders have confirmed their participation in the world's largest and leading trading and information platform for the green industry. With about 105,000 square metres of exhibition space, the world's leading trade fair IPM ESSEN will once again occupy

the entire Messe Essen exhibition centre. And the fair, which is under the auspices of Federal Agriculture Minister Christian Schmidt, can hardly be surpassed in international participation. A total of 20 countries have organised one or even several community booths at the IPM ESSEN - in all areas. Guatemala is a new participant exhibiting cut flowers, potted plants and perennials. China, NOVEMBER DECEMBER 2015

IPM ESSEN PREVIEW

Finalists announced for AIPH International Grower of the Year Awards 2016

France, the United Kingdom, India and Taiwan have expanded their booths. And there are additional national booths from Belgium, Costa Rica, Denmark, the Netherlands, Israel, Italy, Portugal, Poland, Spain, Sri Lanka, South Korea, Turkey, Hungary and the United States. Fair trade products are becoming increasingly important for sales. Awareness is growing among end users. After coffee, the second most popular fair trade product in Germany is cut flowers. According to the latest annual report by

TransFair, sales reached more than 118 million euros in 2014 and continue to rise. So fair trade, certification options and the various associated labels are playing an increasingly important role at the IPM ESSEN 2016. A compact presentation space is planned for exhibitors whose products have already been certified with a fair trade seal. How does fair trade work? What does fair trade mean? What are the standards? These questions and others are answered for visitors and exhibitors at an accompanying information and discussion forum.

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Ornamental growers from Canada, China, Germany, Netherlands, Turkey, UK and USA are finalists in the International Association of Horticultural Producers (AIPH) International Grower of the Year Awards 2016. E Arcadia Chrysanten, Netherlands E Costa Farms, USA E Dashun International Flower, China E Dutchmaster Nurseries, Canada E Flash Tarim Urunleri (Flash Flowers), Turkey E Florensis, Germany/Netherlands E Kunming Hongzhihua Gardening, China E Majestic Trees, UK E Shanghai Yuanyi Seedling, China Bronze, Silver and Gold will be awarded, where applicable, to each category - Finished Plants & Trees, Young Plants and Cut Flowers. Each of the category winners will be judged for the final and most prestigious award - the coveted Gold Rose, awarding them the global status of AIPH International Grower of the Year. Chairman of the international jury and AIPH PastPresident, Vic Krahn, commented on the entries, “The jury was very impressed with the exceptionally high standard of the entries received this year. It was a huge task with so many more entries than previous years. The high standards of the entrants meant the jury had to work exceptionally hard. However, in every judge's case, they found it extremely thrilling to assess such high quality businesses. They know with certainty that when the winners are announced in January, this industry will be truly inspired by these world acclaimed businesses.” AIPH Secretary General, Tim Briercliffe added, “We have been so pleased with the response from growers around the world to the call for entries in this expanded global contest. There will be more winners this year than ever before and I hope the industry will join us to celebrate when the winners are announced in January.” Celebrating the world's best ornamentals growers, the Awards Gala Dinner takes place on Thursday, 28 January 2016, during IPM Essen, Germany - held in partnership with Headline Sponsor, FloraHolland. AIPH invites growers, traders, suppliers, retailers, business leaders and all those linked to the ornamental horticulture industry to join them at this momentous horticultural occasion.

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IPM DUBAI & WOP DUBAI REVIEW

NEW RECORDS SET FOR EXHIBITOR AND VISITOR NUMBERS

ore exhibitors, more exhibition space and more visitors - IPM DUBAI and WOP DUBAI were on top form in 2015. In October, more than 300 exhibitors came into contact with top-class customers from the Middle East and Asia at the two most important B2B trade fairs for horticulture and fresh produce in the Gulf region. The unanimous conclusion was that it provided "an excellent opportunity to come together and do business." 2015 also saw both B2B trade fairs continuing their growth trajectory - a great success, marking the ten year anniversary of IPM DUBAI. "The ever-increasing levels of interest show how attractive the location of Dubai is to the horticultural industry",

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summarised Oliver P. Kuhrt, Managing Director of Messe Essen, the event organiser. â&#x20AC;&#x153;For us, it confirms the effectiveness of our strategy, which is to establish IPM ESSEN as a world-leading trade fair through affiliated events in important growth markets; thereby opening up new sales opportunities for our exhibitors." With 102 exhibitors, IPM DUBAI achieved a growth of 28 per cent and was even able to increase the exhibition area by 50 per cent. Once again, world-leading trade fair IPM ESSEN's overseas affiliated event managed to increase its allure to buyers too: 3,505 trade visitors travelled in from 47 countries - six per cent more than last year. The exhibitors praised the excellent quality of the

visitors and their willingness to invest. This was also clear from the increase in internationality. For example, a larger number of Eastern European companies and cut flower producers from Africa and South America came to IPM DUBAI. China, Mauritius and Sri Lanka were represented in the international pavilions for the first time, alongside Egypt, Ethiopia, Germany, Kenya and the USA. German companies were also represented under the banner "Made in Germany" at a pavilion organised by the trade association INDEGA (Representation of Interests of German Products for Horticulture). With its customised framework programme, IPM DUBAI scored particularly NOVEMBER DECEMBER 2015

IPM DUBAI & WOP DUBAI REVIEW

highly with exhibitors and visitors: highlights included talks delivered by international industry experts on trends in landscaping and horticultural engineering, as well as a guided tour through Middle Eastern horticultural facilities and also the vote on the "Middle East Floral Designer of the Year 2015". Florists from the United Arab Emirates were invited to create a gala table. Glen Lumaweg Gomex from Al Jowder Flowers & Landscaping was able to win over both the specialist trade jury and the trade fair visitors with his design. WOP DUBAI also saw strong growth in 2015: with 205 exhibitors from 30 different countries, it saw an increase of 20 per cent and 25 per cent more exhibition space was rented out. In terms of visitors, eleven per cent more people attended the trade fair for fruit and vegetables, taking the total visitor numbers to 4,923. The visitors came from 76 countries. The NOVEMBER DECEMBER 2015

exhibitor companies were very satisfied with the visitor response, and many registered as exhibitors for next year before the trade fair had even finished, some signing up for much larger exhibitor spaces. International interest in WOP DUBAI increased once again in 2015. 14 countries were represented in pavilions including Egypt, Australia, Belgium, China, France, Italy, Kenya, Moldova, Morocco, Poland, Portugal and Rwanda and Mauritius and Spain also celebrated their dĂŠbut. The framework programme was also greeted with considerable interest, as it also provided the Eurofruit Middle East Business Forum exhibitors and visitors with relevant specialist information. The successful duo of trade fairs, organised by Messe Essen and planetfair Dubai LLC, will be held at the Dubai World Trade Centre next year from 13 to 15 November 2016. IPM DUBAI showcases the

entire horticultural value chain and is the most important trade fair for the green economic sector in the Arabian Gulf. The focus is on products and services from the sectors of plants, horticultural technology, floristry, equipment, logistics, plant care and horticultural and landscaping equipment. WOP DUBAI - World of Perishables is the only platform in the entire Middle Eastern region for fruit & vegetables, product safety, technical equipment, transportation and trade and services for temperature-sensitive goods. Both trade fairs complement one another perfectly and offer visitors a high degree of added value. GULF AGRICULTURE

SAUDI AGRICULTURE REVIEW

SAUDI AGRICULTURE 2015 CONCLUDES ON SUCCESSFUL NOTE

ollowing the successful opening of Saudi Agriculture 2015, the exhibition concluded on a high note after receiving favorable opinions and feedback from the exhibitors, notable dignitaries and trade visitors. An internal survey conducted during the four-day-long event reinforces the importance of the exhibition

GULF AGRICULTURE

for the agricultural industry and its investors. Saudi Agriculture achieved its goals by welcoming more than 25,976 trade visitors throughout the world. Commenting about the event, Salah Yousuf Ahmed, Branch Manager, Abdulmohsen Al-Sahli Holding, said: â&#x20AC;&#x153;The Saudi agricultural sector has witnessed an unprecedented and active

growth supported by awareness among the local community about the importance of food security and self-sufficiency and the need to harness available resources to improve the quality of agricultural products. It also focuses on rationalizing water consumption for irrigation and promoting diversity in harvests, including vegetables, fruits and various palm trees, among others. Saudi Agriculture 2015 is an excellent platform that brought together leading experts and specialists from across the region and the world to discuss all segments of the agriculture sector showcasing up-to-date technologies, products, services and solutions covering all stages of food processing and packaging; as well as all types of popular and new food products.â&#x20AC;? NOVEMBER DECEMBER 2015

SAUDI AGRICULTURE REVIEW

On his part, Sinoussi Mohammed Saeed, Sales Director, Vedco, pointed out that animal production in the KSA is on the right path towards growth and prosperity in light of the continuing development in poultry and animal production which is reflected in the country's self-sufficiency in many dairy products such as cheese and milk. “We at Vedco are committed to meet all the requirements for quality and safety in the production and supply of feeds in order to promote bio-security and increase livestock production,” said Mohammed Saaed. “Saudi Agriculture 2015 provided an excellent opportunity for us to explore investment possibilities in the

NOVEMBER DECEMBER 2015

local market and develop bilateral relations with our counterparts from the region and the world. We would like to express our gratitude to REC for the excellent organization of the event and we look forward to participate in its future editions.” Amer Ismail, Manager, Sorouh Agricultural Company, said: “Saudi Agriculture is witnessing remarkable development as is reflected by the growing number of participants year after year as well as the diverse portfolio of activities, national events, and new sections. As the region's premier agricultural event, Saudi Agriculture garners tremendous regional and international attention and is a perfect platform to review the most

important developments and innovations in the sector. Being most specialized in providing the finest types of agricultural seeds to companies in the KSA, this event is a leading global platform for Sorouh to reach a wide cross-section of specialists and potential customers.” Saudi Agriculture 2015 showcased and reviewed the latest products, equipment and related services for the agricultural sector, reflecting the most prominent trends and developments in the global market in general and the Saudi market in particular. The event enabled the sector to explore new business and investment opportunities that can contribute to the development of the industry.

GULF AGRICULTURE

SOWING IDEAS, REAPING SUCCESS 26 – 29 January

EN D R GA

ES R U T FE A

RY T S I LOR

TECH

T N A L P

GY O L NO

Solutions and inspirations along the value chain for your business success Benefit from the unique range on show at the world’s leading trade fair for horticulture, with more than 1,600 exhibitors from 49 countries. Only at IPM ESSEN do exhibitors present the entire value chain. From production and horticultural technology, to garden features at the POS and the marketing of your products. IPM ESSEN exhibits the major topics of the industry in a tangible, easy-to-understand and feasible way for your business. Let’s meet in Essen.

www.ipm-essen.de

SOIL TECHNOLOGIES CORP. Soil Tech arose as a market leader in 1982, and began to meet the growing requirement for biological products in the agricultural marketplace. From these early beginnings the company has evolved into a diverse organization offering multiple natural alternatives for many agronomic markets, including large field agriculture, golf course turf grass, horticulture - open field and greenhouse, landscaping, lawn and garden markets and direct to consumer online merchandising.

safe, sustainable regenerative solutions in agriculture and turf management.

With it's diverse array of technologies, Soil Tech offers effective alternatives for disease and pest controls, fertilizers, soil conditioners, bio stimulants, aquatic and soil bioremediation products. Our products have been developed through original research and development, along with licensed technologies from other companies and universities.

â&#x20AC;˘ Bio-Pesticides, Bio-Fertilizers, Bio-stimulants â&#x20AC;˘ Eco-Safe Products â&#x20AC;˘ Bio-Degradable Products â&#x20AC;˘ Plant Protection and Plant Food Products

The technical composition of our products utilize live microbial agents, natural plant extracts, unprocessed mineral plant nutrients, raw plant oils and all natural carrier materials. Many of the products from the company are approved for use in certified organic agriculture production. Soil Tech distributes its technologies to over 25 countries worldwide, with the majority of trade being international. We are currently expanding trade in many regions of the world, including Europe, Africa, the Middle East, SE Asia and Latin America.

www.soiltechcorp.com Market leader in ground breaking research, and development of a wide array of high-quality technologies since 1982, Soil Technologies Corp. provides natural and safe alternative farming inputs.

USA Based Company Distributes Its Technologies U To Over 25 Countries Worldwide

Middle East Distributors: M Mi â&#x20AC;˘ Innochem: Turkey, Iran, Azerbaijan Phone: +0 232 877 1100 â&#x20AC;˘ Green Land Est.: Jordan, Iraq, Syria Phone: + 00962 6 5699165 â&#x20AC;˘ Agrolink: Egypt, Sudan, Ethiopia, Kenya Phone: + 202 24 536 854

6RLO 7HFKQRORJLHV &RUS Â&#x2021; )DLUĂ&#x20AC;HOG ,RZD 8 6 $ E-mail: info@soiltechcorp.com â&#x20AC;˘ Phone: +1-641-472-3963

Soil Technologies is committed to providing the highest quality, environmentally sound products, to offer a viable contribution to the emerging global market for NOVEMBER DECEMBER 2015

GULF AGRICULTURE

FERTILIZERS

GERMAN ORGANIC FERTILIZER AND HUMIC SUBSTANCE PRODUCERS

Dr. Yasser Dergham, Humintech Company, Germany

GULF AGRICULTURE

umintech is one of the worldwide largest organic fertilizer and humic substance producers, based in Grevenbroich, Germany. Humintech GmbH is expanding its production capacity and therefore moved in 2014 to a new production plant (30,000 m2) in Grevenbroich, Germany (directly closed to the lignite open cast mining Garzweiler II). Humintech used to produce its humic acids based products in three different areas and now it joined them in one area in Grevenbroich. In this way, Humintech has the possibility to optimize its logistics and supply its products faster to the customers worldwide. The new high technology production line enables Humintech to increase the production capacity to about 50,000 t/year humic acids based products in granular form (Perlhumus速), 10,000 t/year

HUMINTECH TAKES THE BEST GERMAN OXIDIZED LIGNITE RESOURCES' (LEONARDITE) WITH HIGH HUMIC /FULVIC ACIDS QUANTITY AND USES THE HIGH TECHNICAL PRODUCTION METHODS TO GET THE HIGH HUMIC ACID QUALITY. humic acids based products in water soluble form (Powhumus速) and 30,000 cbm/year of humic acids based products in liquid form (Liqhumus速). The new production line will enable the Humintech team to maintain and increase the quality of its humic acids based products and to manufacture several new products based on humic acids in combination with other NOVEMBER DECEMBER 2015

FERTILIZERS

organic fertilizers and biostimulants. Beside the current product line the company will update its new product range to more than 50 different humic acids and organic matter based products within the next two years, which will contribute to increase the quantity and quality of plant production. Humintech takes the best German oxidized Lignite resources' (Leonardite) with high humic /fulvic acids quantity and uses the high technical production methods to get the high humic acid quality. Furthermore Humintech is active in research, development and industrial production of humic matter and humic acids for agriculture, animal feed, pharmaceutical and construction industries, veterinary medicine and environmental applications such as water purification and soil remediations. Humintech produces a large quantity of granulate humic acid as Perlhumus, water soluble humic acid as Powhumus and liquid humic acid as Liqhumus and 6% Fehumate as Humiron. Humitech started the production of humic acid with various microorganisms as antagonist

of several soils born disease. BioHealth is one successful antagonist to soil born fungi. BioHealth® TH/BS WSG DESCRIPTION BioHealth® TH/BS WSG is a blend of selected Trichoderma harzianum and Bacillus subtilis strains, humic acids and seaweed extract. Trichoderma harzianum and Bacillus subtilis are antagonist to soil borne pathogens like e.g. Phythium, Phytophthora, Rhizoctonia or Fusarium, whose hyphens and organs can be disposed by Trichoderma's comprehensive enzyme tools. Thus Trichoderma suppresses the spreading of these pathogens. Bacillus subtilis have evolved numerous mechanisms for both attack of other fungi or bacteria and for enhancing plant and root growth. During a culture Bacillus subtilis nourishes on the root exudates in the rhizosphere and thus builds a biological protective barrier against soil borne pathogens. In latent affected plant material BioHealth® TH/BS WSG remains ineffective, due to the reason that the antagonist cannot follow the parasite into the inside of the plant. Therefore BioHealth® TH/BS WSG has to be regarded as a

Trichoderma harzianum

NOVEMBER DECEMBER 2015

soil conditioner or rather a plant intensifier and under no circumstances as a fungicide against soil pathological fungi. ORIGIN BioHealth® TH/BS WSG is obtained through alkaline extraction from German Leonardite (highly oxidized lignite), high quality isolated and selected Trichoderma harzanium fungus, high quality isolated and selected Bacillus subtilis strains and extracted from Ascophyllum nodosum seaweed. BENEFITS J Destroys the hyphens of most soil born pathogens like e.g. Pythium, Phytophthora, Rhizoctonia or Fusarium J Increases the resistance of plant roots against water, disease, temperature and salt stress J Promotes the growth of root and regenerates the damaged root J Stimulates the growth of useful microorganisms in the root area J Enhances the germination and increases their growth J Aerates compact soils and binds loose sandy soils J Increases the water holding capacity of the soil. Improves the soil aeration and the gas exchange of the soil J Increases the soil buffering capacity and neutralizes the pH-value in the soil and thus enhances the uptake of fertilizers J Binds salt in the soil and thus decreases salinization J Enhances the soil quality and increases the soil aeration in compact soils and compacts light sandy soils J Resource for natural vitamins and growth hormones like cytokinine, which promotes the root growth.

BioHealth® TH/BS WSG (Humic acid, Trichoderma, Bacillus and sea weed mixture)

BioHealth® TH/BS WSG is 100% soluble

GULF AGRICULTURE

SUBSTRATES

BORD NA MÓNA IRISH PEAT IS THE CHOICE OF THOUSANDS

B WITH A VAST SELECTION OF PEAT BOGS AND PEATS TO CHOOSE FROM BORD NA MÓNA HAS BEEN INNOVATING TO PRODUCE PRODUCTS TO HELP GROWERS SATISFY THE DEMANDING SPECIFICATIONS AND YIELD EXPECTATIONS OF THEIR CUSTOMERS

ord na Móna has a peat resource of 80,000ha of peatlands and has been harvesting peat for over 75 years. With a vast selection of peat bogs and peats to choose from Bord na Móna has been innovating to produce products to help growers satisfy the demanding specifications and yield expectations of their customers. This becomes increasingly important as growers get larger and systems of production get more sophisticated with increases in technology and automation. Our focus: L Improved harvesting techniques - In 2015 Bord na Móna's Engineering Team have used different techniques in harvesting to maximise the fraction output for our customers. A higher percentage of Fraction 2 (6-12 mm) and Fraction 3

GULF AGRICULTURE

(10-25mm) helps customers in providing stability of growing media for long term pot plants and nursery stock. L Reducing limitations of water quality - Declining water quality is a global issue of concern as populations grow and industrial and agricultural activities expands. For horticulture high salinity and hard water particularly in areas of high temperature can cause problems in growing plants. The high buffering capacity of Bord na Móna peats are showing themselves to be an essential constituent in the growing media mix in buffering against high salinity and high alkalinity. L Developing Irish black peats The key objective here is the characterisation of Irish black peats. These peats have good adhesive properties. They also have a high buffer water

holding capacity. Following this advancement in characterisation these peats can be mixed with other peats to provide growing media with differing physical properties for propagation and growing high quality plants. L Optimising Aeration Speciality premium products Sod Moss and Bin Sod have always been at the forefront of Bord na Móna's sales strategy. The fractions from both Sod Moss and Bin Sod offer growing media manufacturers and growers a material with known Air Capacity that can be readily added to growing media to adjust the Air Capacity for long term plants. Come visit us at IPM Essen at our stand in the Galleria GA52 to see all of our research and development updates. NOVEMBER DECEMBER 2015

SEEDS

HIGH QUALITY PROFESSIONAL VEGETABLE SEEDS TO THE MIDDLE EAST MARKET

ur company was established to provide innovative high quality professional vegetable seeds to targeted market slots around the world with a competitive added value to insure farmer's success, prosperity, and meet supply chain demands, said Mr. Khaled Kazzaz, CEO of the company. Based out of California, the company is specialized in professional vegetable seeds export to target markets around the world. With San Joaquin valley as a base, we are right in the middle of seed production fields and various industry resources. Our expertise in International markets spans over a period of three decades with hands on approach to an ever changing market needs and requirements.

GULF AGRICULTURE

OUR BRAND INNOVA SEEDS IS A TRUE REFLECTION OF HIGH QUALITY AND ABOVE INDUSTRY STANDARDS, OUR AIM IS TO EXCEED MARKET REQUIREMENTS WHEN IT COMES TO SEED QUALITY AND THAT IS OUR PROMISE IN EVERY SEED WE PACK AND SELL UNDER OUR BRAND We are equipped to react swiftly to our customers' needs and take pride in the service we provide to our customers as well as in our seed quality, and in our speed to market approach, these are few of the things which set us apart from the competition. Our brand Innova Seeds is a true reflection of high quality and

above industry standards, our aim is to exceed market requirements when it comes to seed quality and that is our promise in every seed we pack and sell under our brand. Back in 2013 Innova Seeds Co. acquired Niagara Seeds from HM Clause and acquisition that stretched our marketing access to more than 47 markets around the world and in the past five years we have grown exponentially and were awarded the Face of Trade award by the Chamber of commerce and Innova received a personal recognition from California Governor. Our product line branched from our target species like Cucumber, Tomato, Squash, Melon, Pepper and Watermelon to now include important crops like Broccoli, hybrid Carrot, Eggplant & Cabbage thus allowing us to capture wider market targets and venture into new markets around the globe. All our newly released varieties are screened in their potential markets to match local growing condition and cultural practices targeting to insure adaptability and as a result provide the full supply chain with the right attributes for their needs. With the full understanding of the need to advance varieties with the right disease package NOVEMBER DECEMBER 2015

SEEDS

link molecular markers with simple traits or QTLs. With the full awareness that our seed quality is our insurance to success in any market, we have spared no cost in insuring that every packed unit at Innova Seeds is up to ours and ISF industry standards, starting with high quality seed production to seed milling and cleaning as well as seed sizing, treatment and computerized accurate filling

for each market slot, Innova Seeds is currently utilizing the latest DNA markers identification technology to validate either disease resistance or intermediate tolerance scientifically for all our varieties, such a technology allows us to fast track potential varieties, Implement numerous PCR-based technologies to develop and assess trait-linked molecular markers for plant improvement and map genes to

system operating within an ample and certified warehouse environment. We follow rigorous procedures to meet the set quality guidelines per species, and each order is packed according to each customer request. Our recent investment in the milling line and seed counting equipment is a reflection of our commitment to highest industry standards for finished goods. From all of us at both Innova Seeds and Niagara Seeds Companies we would like to thank all our customers for their trust and un-wavered support with their vegetable seeds need and strive to raise the bar even higher in quality and customer service and support.

One company, two reputable seed brands serving the Middle East and the Gulf region growers providing high quality seeds and advanced growers solutions

Address: P O Box 579849 M odesto, California 95357 -USA Tel: + 1 209 527 3311 Fax:+1 209 527 3307

Website: www.innovaseeds.com

NOVEMBER DECEMBER 2015

E-mail: info@innovaseeds.com

GULF AGRICULTURE

MEASURING EQUIPMENT

GERMAN MEASURING TECHNOLOGY FOR HORTI-AND AGRICULTURE WORLDWIDE

Harald Braungardt, CEO of STEP Systems in discussion with H.E. Eng. Hussain Nasser Lootah, Director General of Dubai Municipality on the opening ceremony of IPM Dubai.

GULF AGRICULTURE

TEP Systems develops and distributes worldwide mobile and stationary analytical systems and tools, particularly designed for testing and monitoring of soil, water and air. The company has been specializing particularly in the scope of horticulture, agriculture, associated research and experimentation. STEP Systems was established in Nuremberg, Bavaria, in 2004. The portfolio ranges from simple thermometers to complete laboratory systems. The company is an innovative supplier of advanced measurement technology: it develops, manufactures and distributes portable pH-, EC- and activitymeasuring devices with special sensors that can measure various parameters such as salinity, conductivity and pH in seconds directly in the soil, providing quick and precise information about the current nutrient status of a plant.

Due to STEP Systems' many years of experience in the field of plant nutrition, the company can offer its customers more than only advanced measuring technology, as measurement results provide the basis for an individual interpretation, i.e. the correct evaluation. The conclusions and required plant cultivation measures are explained to the user. Moreover, especially for the complete analysis system LASA AGRO 3900 the company developed a software for fertilizing recommendation. For a future-oriented company like STEP systems the cooperation with teaching and research institutes of the green sector is self-evident. "Our top priority is always to develop an applicable technique of the latest scientific findings in order to make it usable for the practice," points out the Managing Director, Harald Braungardt. Thus, STEP Systems has recently NOVEMBER DECEMBER 2015

MEASURING EQUIPMENT completed a project, in which the CO2 measurement in the soil has played an important role. Another current project supported by the Federal Ministry of Economics, deals with an automated mobile soil moisture measuring system. This system measures moisture in different soil layers, calculates the required irrigation volume accordingly and immediately documents the irrigation process on a web platform, visually and in tabular form. With its mobile hand-held measuring instruments STEP systems also provides continuous development. Thus, the new COMBI 5000 will be presented during the IPM show 2016 in Essen. It unites the previous individual instruments of the 3000 series for pH, EC, activity, temperature and soil moisture measurements in one device with intelligent chip technology. For Harald Braungardt this new all-in-one unit is the universal tool for every plant producer for rapid on-site inspection of all plant-relevant parameters. Braungardt cares particularly about the collaboration between academia and industry. "I think it is simply necessary to cooperate closely in order to provide new developments for the practical use," he states. Exactly this customer-oriented attitude was certainly the reason why the jury of the most important horticultural magazine “TASPO” awarded STEP Systems in 2007 as the "Best customeroriented supplier of technical equipment for the green business". Later, in 2010, the jury chose Harald Braungardt as the winner in the category "Entrepreneur of the Year” in the green business. Globally active and locally present "With our products, being dedicated to “Made in Germany” quality, we have great opportunities in export business," says Braungardt. STEP Systems operates globally and sees this strategy as the right way forward. Only this year STEP Systems has participated in 11 major international trade fairs all over the world. "So we stay in permanent contact with our partners and can ensure an individual support of a specific customer group - namely, the plant producers with all their special demands and NOVEMBER DECEMBER 2015

peculiarities," concludes Harald Braungardt. As a leading company on the market STEP Systems is a member of INDEGA - an association representing the interests of the German industry for horticulture. Harald Braungardt is the Managing Director and Member of Board of the INDEGA, therefore he is strongly involved in all activities of this

association of the German entrepreneurs. The 80 German member companies offer various technical products, plants and services for horticulture. In addition, they regularly exchange information and jointly develop markets and business segments. Here Braungardt is a popular contact person for all markets worldwide, as STEP systems now accounts for about 65 percent of its sales abroad.

PLANTER BAGS

WANGARA HORTICULTURAL SUPPLIES EXPANDS

Bag remains the undeniably highest quality and longest lasting planter bag. Many cheap imitation bags have been marketed since, but none has stood the test of time and climates as well as the Easy-Fill™ planter bag . With close to 18 million bags sold in over 20 countries, their reliability and strength is without fail. This product continues to sell well and is being adopted by new markets, such as blueberries for its superior root growth, reliability and ease of transport compared to traditional growing methods. WHS Australia is involved from the manufacturing of the HDPE products to the final sale. This advantage provides quality control at every level of the process. Building on their experience and reputation, a number of products have been added to the HDPE range: These include, HDPE UV stabilised, lock stitched knitted Shade Cloth, which is available in all shade factors and has a minimum 5 year warranty. The EasyGrow™ Hedge Bag is also a new addition. These 1m long rectangular bags are ideal for planting and shaping hedges. They are easily transported due to their durable carry handles. One of the most exciting new products in this range is the high performance HDPE Geomembrane that is 100% made in Australia from Chevron Phillips Marlex® K307 MDPE Hexene Copolymer. Industry applications for this Geomembrane include pond and water feature liners. More generally these geomembranes are used in gas and chemical tank containment liners as well as landfill liners. Of particular interest to Nurseries and Growers is their very high quality Weed Control Mat. It is also available in a variety of widths, to help control weeds without the use of chemicals, but still allowing air and water to penetrate through to the underlay. It is UV Stabilised and provides long life. Obtaining good quality hardwood stakes that are sourced from environmentally sustainable areas has become a global priority. WHS Australia provides Indonesian V-Legal hardwood stakes to the Horticultural Industry as well as First Cut Bamboo canes for a variety of uses in Horticulture. WHS Australia remains committed to providing the highest quality products that its customers have depended on for almost 20 years.

GULF AGRICULTURE

NOVEMBER DECEMBER 2015

he Australian company that was the first in the world to conceive the round bottom woven planter bag with handles, has recently expanded to include new investors Geoff and Lina Stowe. They will be joining Steve Turner, innovator of the Easy-Fill ™ highest quality High Density Polyethylene (HDPE) woven planter bags. Steve is well known and respected in the Horticultural Trade for his industry knowledge, quality products and long term customer relationships. Together, as WHS Australia, they have expanded their product range to provide even more high quality horticultural products. After almost 20 years, the Easy-Fill™ Planter

EASY-FILL

™

WHS AUSTRALIA

WOVEN PLANTER BAGS WITH ROUND BOTTOM AND EXTRA STRENGTH HANDLES

W H

AUSTRALIA

WHS - Australia was the ﬁrst to design, manufacture and test the woven planter bag with round bottom and extra strength handles over 15 years ago.

Our woven planter bags are made from top quality prime virgin materials and all components including sewing thread contain UV additives for strength and durability.

Since then, our customers have come to rely on the EASY-FILL™ for quality and durability.

Our bags have been tested in the harshest climates from the sub-zero climates of the European winter to the extremely hot temperatures of the Middle East.

Don’t be fooled by cheap and very poor quality imitation planter bags. Insist on EASY-FILL™ brand as you will be risking your investment and reputation of your plants.

All EASY-FILL™ planter bags are manufactured with additional side drainage

holes which assist in air pruning and provide superior plant and root growth. EASY-FILL™ planter bags are ﬁtted with extra strength woven belt handles that can be lifted by forklift or crane. These handles are designed with workers safety in mind. They help reduce the risk of back injuries.

WHS Australia

Postal Address

General Enquiries

Suite 16 350 Cambridge Street, Wembley Western Australia 6014

PO Box 70 Wembley 6913 Western Australia

Ph: +61 8 9287 0500 Fax: +61 8 9387 5962 Email: info@whsaustralia.com.au

whsaustralia.com.au

POLISH HORTICULTURE UPDATE

Fruits of blackcurrant (A. Mika)

Apple tree of 'Gloster' before harvesting (A. Mika)

POLAND - THE LEADING COUNTRY

oland is an important producer of fruit. It produces yearly over 4 million tons of 12 fruit species, among them 3.5 million tons apples, and over 600 thousand tons of soft fruits. Nearly one million tons of apples is exported. The rest is consumed in the country and processed to concentrated juice and exported. About 60% of soft fruits are frozen and also exported. Concerning export of processed fruit, Poland plays unique role in Europe. Production is done mainly in small farms situated among natural environment thus the fruits are free from admixture and healthy. The main scientific centre

GULF AGRICULTURE

developing innovative directions in fruit production in Poland is Research Institute of Horticulture at Skierniewice near Warsaw. The Institute established in 1951 under the patronage of the Ministry of Agriculture was directed for many years by Professor S. A. Pieniazek. Under his leadership the Institute created very close links with fruit growers. The research results, suitable for fruit growers, were immediately transferred for practical usage. The close links with fruit growers resulted in very fast development of fruit production in the last decades of XX century. Lately the scope of the Institute was broaden by implementing also research on

vegetable plants, ornamentals and bee science. Presently under the patronage of the new director, Professor Malgorzata Korbin, who introduced the new spirit in research activity, 154 scientists develop research work in very modern laboratories, greenhouses with automatic climate control system, and in the field. The laboratories are well equipped for evaluation of soil and plant material for the content of micro and micro elements, determination of final agricultural product safety (the level of pesticide residuals), plant identity and health with molecular and immunoserological assays, as well as for plant micropropagation NOVEMBER DECEMBER 2015

Tart cherries at bloom (A. Mika)

Apples of 'Gala' cultivar (A. Mika)

Dwarf apple trees in Polish orchard (A. Mika)

IN EUROPE, IN FRUIT PRODUCTION using in vitro techniques. The field trials are done in two experimental orchards having over 200 ha. The research programme covers all areas related to fruit, vegetable, ornamental plant and apicultural sciences, from physiology, biochemistry and molecular biology, through biotechnology, classical and modern breeding, preservation of genetic resources, agronomy, phytopathology and plant protection, fruit and vegetable storage and processing, food safety, horticultural engineering, economics and marketing. Some imposing achievements were noted in the last years. The team of NOVEMBER DECEMBER 2015

Harvesting tart cherries with self-propelled combine harvester (A. Mika) GULF AGRICULTURE

POLISH HORTICULTURE UPDATE

research projects, co-financed by European Commission and other international organizations were initiated in the last years. At present, the Institute is involved in several projects with 7th Framework Programme and currently Horizon 2020, and in several others within Central European, LIFE and COST programmes as well as in bilateral projects financed by respective governments within agreements on cooperation of science of technology. Besides, the Institute is the active member of the European Fruit Research Institute Network (EUFRIN). Institute is also an important teaching and training centre. It is authorized to conduct Ph.D. and post graduate studies, summer schools and courses. Annually, on average five students receive Ph.D. diplomas, two D.Sc. diplomas (habilitations), and more than 700 students complete postgraduate studies and professional courses.

Fruit growers coming to experimental orchard of the Research Institute of Horticulture (M. Nowak)

mycorrhizal fungi and bacteria stimulated plant grow and development. The team of Professor G. Doruchowski designed and constructed intelligent sprayer called ADAS (Automatic Dependent Application System). In Poland most of fruit plantations require irrigation in the condition of limited water resources. The problem is solving by the team of Professor W. Treder that develop economize irrigation system. Dr A. Miszczak, head of Food Safety Accredited Laboratory, working under Good Laboratory Practice system analyzed lately several thousand agricultural product samples against pesticide residues, for official control of Ministry of Agriculture, especially for organic farming and baby food producers. The Institute actively participates in building European Research Area. Cooperative links have been established with most of the horticultural research centers and clusters in Europe, and in consequence many joint

Conference on transferring research results to practice (M. Nowak)

Main building of pomology part of the Research Institute of Horticulture (R. Saluda)

Professor E. Zurawicz have bred several very productive dessert black currants cultivars as well as apple and strawberry varieties characterizing high resistance to selected pests and diseases. The group of Professor L. Sas Paszt established a bank of beneficial microorganisms - a collection of symbiotic

GULF AGRICULTURE

Prepared by Professor Augustyn Mika

NOVEMBER DECEMBER 2015

MARTEX® PLANTING BAGS AND CONTAINERS THE COMPANY FROM POLAND OFFERING PRODUCTS FOR NURSERY SECTOR, AND FOR ORNAMENTAL, FRUIT, FOREST PLANT RAISING OR RECULTIVATION

Parking and transportation of planting bags, other types of containers, mulch mats and rings

Mulch mats for weed protection

Small mulch mats

Elastic mulch mat

Packing and transportation

Arrangement and transportation

Packing and transportation

Metal trunk shaping rings

ARBO®-STRONG

ARBO®-SAUNA

100% jute container in 270-360 g/m2 density

MARTEX® - TEXTILE PRODUCTS FOR RAISING OF ORNAMENTAL, FRUIT, AND FOREST SEEDLINGS, OR FOR THE PURPOSE OF RECULTIVATION Products commonly applied at nurseries, both in temperate and hot climate Used for raising trees in the forest, idle land, semi-desert area, steppe ……. Excellent for tree planting by the road and highway, useful for the purpose of general cleaning works, composting, and in any similar applications…….

Our representatives: D-Hermann Meyer KG: e-mail: mail@hermann-meyer.de; NL/GB-B&P Co., www.b-en-p.nl; Scandinavia: OY Urban natural Ab, www.natural.fi; Russia: Landscape Design Ltd., www.garden-center.ru, Ukraine: Demetra Ltd., e-mail: demetra@com.ua; Bulgaria-Romania: Hermann-Meyer, www.meyer-shop.com, Abu Dhabi: Arid Land Co., LLC., www.aridland-dev.com, e-mail: aridland@emirates.net.ae

TRACTORS

CASE IH LAUNCHES NEW AWARD WINNING MAGNUM TRACTOR RANGE CASE IH BUILDS ON 27 YEARS OF MAGNUM TRACTOR LEADERSHIP WITH ITS NEW LINE-UP: FIVE MODELS RANGING FROM 250 TO 380 HP, WITH THE TOP MODEL REACHING A MAXIMUM POWER OF 435 HP WITH POWER BOOST - ALL AVAILABLE WITH FULL POWER SHIFT TRANSMISSION AND CVT. THE NEW MAGNUM HAS ALREADY RECEIVED MULTIPLE AWARDS, INCLUDING THE COVETED “TRACTOR OF THE YEAR 2015” AND “MACHINE OF THE YEAR 2015” TITLES

he Magnum made its first appearance in 1987 and has since been considered a benchmark worldwide when it comes to maximum traction, high engine power and reliability. More than 150,000 Magnum tractors have been produced since its introduction and have been working in arable regions throughout the world. The latest generation in this long line of legendary tractors comes with five models: Magnum 250, 280, 310, 340 and 380 with engine power ratings of 250 to 380 hp. BIG PERFORMANCE, HIGH VALUE Big on power and efficiency, comfort and intuitive operation, the new Magnum drives

productivity to new heights and slashes ownership costs. The new Magnum brings reliable technology a high return on investment to farming businesses and large scale farms. POWERFUL EFFICIENCY UNDER THE BONNET The powerful 8.7 litre, 6cylinder engine is designed to generate power and optimise fuel efficiency. The flatter torque curve of the new Magnum delivers maximum torque at a greater range of engine speeds. The Diesel Saver™ Automatic Productivity Management (APM) system automatically adjusts gear setting and engine speed to maximise fuel efficiency. BORN TO BE STRONG The new Magnum delivers a lift capacity of 10,580 kg, offers a fully integrated front linkage with a lift capacity of up to 5 tons and an optional

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front PTO. Farmers needing to operate big implements that require high hydraulic flow can opt for the twin-flow 282 litre hydraulic pump. And they can have up to 6 electro-hydraulic remote valves. POWER TO THE IMPLEMENT The heavy-duty PTO for implements is a match for the Magnum's higher engine power. The 1,000 PTO speed is achieved at 1,803 rpm and, if required, the electronic power boost delivers additional power for PTO operations. An optional 540/1,000 rpm dual speed PTO is also available. AFS TO MAXIMISE RETURNS WITH PRECISION FARMING The integrated AFS™ Pro 700 touch screen provides all the key data, from fuel consumption to engine and PTO power, at a glance. It also

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enables the operator to adjust the settings easily and quickly for different implements and working conditions. The Magnum is ISOBUS ready to control compatible implements. To maximise efficiency, farmers can choose from a full range of guidance solutions, offering accuracy levels of up to 2.5 cm. INTUITIVE OPERATION PUTS THE OPERATOR IN CONTROL The operator has a clear overview of all the

Magnum's functions: the Integrated Control Panel provides all the key information at a glance while the AFS™ Pro 700 screen integrates the data from tractor and implement. The new multi-function handle makes operation even easier; it has more pronounced tabs on the buttons so the operator can recognize them by touch, and they are backlit for night work. The Magnum's controls are all at the operator's fingertips. THE NEW MAGNUM REAPS AWARDS The Magnum has already won multiple awards at the main European trade shows. Among the accolades the new range has received is the coveted “Tractor of the Year 2015” title awarded by a panel of 23 independent journalists from trade magazines in 23 European countries. The Magnum 380 CVX

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has also won the prestigious “Machine of the Year 2015” award at the SIMA show in Paris. The award, bestowed by a jury panel of 19 journalists from different European trade magazines, recognizes outstanding technological achievements in agricultural engineering. AVAILABLE NOW! The five models of Magnum tractors are available now. Case IH is the farmers' partner in farming, bringing innovative products and market leading agricultural solutions and services. GULF AGRICULTURE

INTERVIEW

TRACTORS

HOW DOES NEW HOLLAND MEET THE DIVERSE NEEDS OF THE MARKETS IN AN EXCLUSIVE INTERVIEW WITH GULF AGRICULTURE MAGAZINE, FEDERICO BELLOTTO, NEW HOLLAND AGRICULTURE BUSINESS DIRECTOR FOR AFRICA AND MIDDLE EAST EXPLAINS THE RECENT TRENDS FOR THE MECHANISATION EVOLVING IN THE MEA REGION AND HOW DOES NEW HOLLAND MEET THE DIVERSE NEEDS OF THE MARKETS

W Federico Bellotto

hat have been the main trends in agriculture in the Africa & Middle East region in 2014-15? How is the trend for mechanisation evolving in the region and how do you see it evolving as we go forward? The downtrend of oil and commodities prices has affected the industry in 2014. As the OECD-FAO Agricultural Outlook 2015-2024 report points out, prices for all agricultural products are expected to decrease over the next ten years. Although further investments could raise yields and production significantly in Africa, modest production growth is expected. Industry volumes have increased in 2015 for tractors,

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especially in the medium range segment, and also for combine harvesters. This trend is set to continue as Middle Eastern and African countries strive to develop their agriculture in order to meet the growing demand for produce. The introduction of modern farming practices and effective mechanization has the potential to dramatically raise productivity. Where agriculture in Middle Eastern and African countries has begun a shift in this direction with the support of their governments, it has also been attracting greater investment from the private sector. This process has very specific requirements, from simple, robust tractors that are easy to use and service to the

high-horsepower models bristling with productivityboosting features, as well as a wide range of baling and harvesting equipment. How does New Holland meet the diverse needs of the markets where mechanisation is most advanced and those where it is still in the early stages? New Holland Agriculture has been at the forefront of the mechanization process, gaining an outstanding leadership in these markets. In fact, approximately one out of every three tractors and sold in the Middle East and Africa in 2014 were New Holland, and for combines it was even more. New Holland Agriculture is

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TRACTORS

ideally placed to meet the growing demand and specific requirements of the Middle Eastern and African markets, with its wide product offering that ranges from entry-level, simple-to-use and maintain equipment for the small farmer to the latest technologies and high-productivity machines for the big farming businesses. Most importantly, we are present in 41 countries on the continent, covering 97% of the agricultural areas with strong, highly professional distributors and their networks that count more than 250 dealerships. This means that we are able to provide qualified sales advice as well as effective and fast parts and technical support. Can you tell us about the agricultural equipment market in Iraq? What are the main issues facing this market and how is New Holland addressing them? Can you give an example of a successful resolution? Iraq is centred on Lower

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Mesopotamia and it is an agricultural country with unique environmental and social features. The country is facing challenges in all sectors of the economy due to the political instability. Government subsidies drive the market in Iraq, and the incentives have been reduced as a result of the oil price decline, years of war and social unrest in the region. In spite of these conditions in the market, New Holland maintains its position as the market leader with a suitable product and service offering through our distribution network and

governmental deals. We are present through an importer based in Baghdad that covers the majority of the country through its branches and workshops. What are the best-selling New Holland products in Iraq? In what way do they meet a local need particularly well? Do you have any new products that you think will do particularly well in this market, and why? The best-selling products in Iraq are our TD80 tractor, which is assembled by SCMI (State Company For Mechanical Industries), and the TC5040 combine harvester. We are competing in the industry with these products as they

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have the power, reliability and harvesting capability to drive the market comfortably. In addition to our best-selling combine model, we have a good presence in the market with the TC4.90 and TC5.70 models, which meet the requirements of mixed and small scale arable farmers. Recently we introduced our TD5 tractor range, which has advanced features and outstanding comfort with its five star tractor evolution, in order to increase our visibility and conquer the medium horsepower segment. In which segments of the Iraqi market do you see the greatest potential for future growth?

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WE ARE PRESENT IN SAUDI ARABIA WITH 2 DIFFERENT DISTRIBUTORS AND WE COVER THE MARKET THROUGH THEIR SUB-DEALERS IN DIFFERENT TERRITORIES

I believe that in this country the combine harvesting market offers the biggest potential; the industry is growing year after year. Can you tell us about the agricultural equipment market in Saudi Arabia? What are the main issues facing this market and how is New Holland addressing them? Can you give an example of a successful resolution? The development of Saudi Arabia's agriculture over the past decade has been amazing. Saudi Arabia is widely thought of as a desert and of course, water is the key to agriculture in the country, but it has regions where climate has favoured agriculture. Although in recent years there have been some Government restrictions on water usage, with irrigation projects and large scale mechanization agriculture is developing. We work with corporate customers and small scale farmers through our distributors in order to progress in developing the industry.

We are present in Saudi Arabia with 2 different distributors and we cover the market through their subdealers in different territories. What are the best-selling New Holland products in Saudi Arabia? In what way do they meet a local need particularly well? Do you have any new products that you think will do particularly well in this market, and why? The best-selling products in Saudi Arabia are our T6000 and T7000 tractor ranges, and our hay tools like the Speedrowers. These products meet the demands of many operations and deliver industry-leading power, control, comfort and performance. We have also entered the olive harvesting business with our specialized Braud harvesters. In which segments of the Saudi market do you see the greatest potential for future growth? In Saudi Arabia, the potential is on the olive business and New Holland is ideally placed to meet this sector's needs with our Braud olive harvesters. How do you work with your importers to support New Holland customers in these markets? We provide our importers with service support and parts service. We also deliver commercial and technical training for their staff, as well as training for our customers. Another important part of our partnership are periodic joint visits to customers in order to get a good understanding of their needs and analyse the market conditions.

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NOVEMBER DECEMBER 2015

MORE POWER FOR TOUGH CONDITIONS. THE NEW MAGNUM SERIES. READY FOR THE CHALLENGES AHEAD. First launched in 1987, the Magnum Series has evolved over 28 years to become the first choice of large scale farmers and contractors who demand the best. The new Magnum series features the proven Full Powershift and CVT Transmissions with Automatic Productivity Management (APM) that automatically reduces engine speed to match power requirements. These transmissions are sized for high horsepower demands, to achieve maximum reliability and durability. Choose from a wide selection of five models ranging from 250 to 380 hp.

www.caseih.com

TRACTORS

50-85HP MF 300 SERIES TRACTORS SET FOR INTRODUCTION IN EARLY 2016

assey Ferguson a worldwide brand of AGCO (NYSE:AGCO), is introducing a new range of 50hp-85hp tractors for selected African and Middle East markets. This latest move will further strengthen its product offering in the lower horsepower tractor sector in these territories and offer a broader choice to farmers looking for a rugged and reliable multi-purpose machine. In addition, to complement these new MF 300 Series tractors, a new line of Massey Fergusonbranded implements is also being unveiled for the region. “Simple, yet powerful, the MF 300 Series tractors are tried and tested, with a strong reputation for straightforward operation and robust dependability - they are ideallyequipped to meet the tough

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challenges of African and Middle East agriculture,” says Thierry Lhotte, Massey Ferguson VicePresident Marketing, Europe/Africa/Middle East. “More than 1.5 million units based on this renowned design are already at work in the world.” Affordable and economical to run, these entry-level 'do anything' tractors will have strong appeal as the main power source for smallholder farmers or local community groups looking to mechanise or upgrade their agricultural operations. The models can also be a valuable addition to a machinery fleet on larger farms or estates requiring a costeffective workhorse. Initially, a choice of six

Massey Ferguson matched implements, covering cultivation, planting and transport, will be available for the MF 300 Series. These include a 1.6m-width disc harrow, 0.5m-width fixed-disc plough, 2-tine subsoiler, 2-row planter, 3-tonne trailer and transport box. Plans are in place to develop and expand the implement range according to market demand. “As true multi-taskers, the MF 300 Series are equally

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‘‘

SIMPLE, YET POWERFUL, THE MF 300 SERIES TRACTORS ARE TRIED AND TESTED, WITH A STRONG REPUTATION FOR STRAIGHTFORWARD OPERATION AND ROBUST DEPENDABILITY - THEY ARE IDEALLY-EQUIPPED TO MEET THE TOUGH CHALLENGES OF AFRICAN AND MIDDLE EAST AGRICULTURE Thierry Lhotte, Massey Ferguson Vice-President Marketing, Europe/Africa/Middle East

NOVEMBER DECEMBER 2015

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adept at cultivation, planting, transport or yard duties, working across a wide range of farm sectors including arable, livestock and horticulture,” explains Mr Lhotte. “Low cost of ownership, easy servicing and maintenance plus expert support from the Massey Ferguson local Distributor ensure a fully-sustainable and inclusive farm mechanisation package.” Consisting of six models in total, three MF 300 Series models are set for release in early 2016 - the 50hp MF 345 two-wheel-drive (2WD), 75hp MF 375 (2WD) and 85hp MF 385 (2WD and 4WD). The longer wheelbase 50hp MF 350 (2WD), 60hp MF 355 (2WD) and 60hp MF 360 (2WD) will follow later in the year. Fuel-efficient power comes from Perkins 3-cylinder AD 3.152 and 4-cylinder AD 4.41 diesel engines. The wellproven mechanical transmission offers four gears in two ranges to provide eight forward and two reverse

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speeds. Powerful hydraulics are based on the renowned Ferguson hydraulic 'Scotch Yoke' pump delivering full draft, position and response control. Fingertip hydraulic operation of implements above or below ground is by means of the familiar quadrant control. Lift capacities at the rear linkage range from 14152145 kg. A dual-stage clutch ensures efficient drive- and PTO- engagement, while the oil-immersed multi-disc brakes allow safe and secure stopping. For reduced driver fatigue, the MF 350, MF 360,

‘‘

AS TRUE MULTI-TASKERS, THE MF 300 SERIES ARE EQUALLY ADEPT AT CULTIVATION, PLANTING, TRANSPORT OR YARD DUTIES, WORKING ACROSS A WIDE RANGE OF FARM SECTORS INCLUDING ARABLE, LIVESTOCK AND HORTICULTURE

MF 375 and MF 385 models are fitted with power steering. The MF 300 Series tractors boast a spacious operator's environment equipped with a spring-suspension deluxe seat. All controls are well laid out and fall neatly to hand. Depending on the model, the tractors are available in footstep or semi-platform configuration. As part of Massey Ferguson's global manufacturing strategy, the MF 300 Series are being produced in Pakistan by Millat Tractors who are a long-term partner of Massey Ferguson with 50 years' experience building MF tractors as a licensee manufacturer. Massey Ferguson engineers from the Beauvais tractor manufacturing facility in France are heavily involved in developing the MF 300 Series for the Africa and Middle East regions. In a related initiative, work has also started on the potential localisation of Massey Ferguson sub-100hp tractor assembly in Russia. “Massey Ferguson is committed to providing highquality machinery and appropriate technology to suit all types of farm operations all over the world,” adds Thierry Lhotte. “The new MF 300 Series fits perfectly with our existing product offer in Africa and Middle East markets. The range represents a key element in our 'three-segment tractor strategy' in the region to provide farmers at varying stages of development with the right choice of machines across a spectrum of power and specification requirements. The MF 300 Series will now provide an entry-level product in addition to our superb, higher specification MF 400 series and brand-new MF 4700 Global Series.” NOVEMBER DECEMBER 2015

Under the Patronage of H. H. Sheikh Mansour Bin Zayed Al-Nahyan, Deputy Prime Minister of the UAE, Minister of Presidential Affairs and Chairman of Abu Dhabi Food Control Authority

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Strategic Partner

Supporters

IRRIGATION

JAIN IRRIGATION — THE ONLY INDIAN COMPANY IN FORTUNE'S FIRST EVER GLOBAL LIST OF 51 COMPANIES THAT ARE CHANGING THE WORLD!

J THE COMPANIES CHOSEN HAVE A SIZEABLE IMPACT ON THE MAJOR GLOBAL SOCIAL OR ENVIRONMENTAL PROBLEMS AS PART OF THEIR COMPETITIVE STRATEGY

ain Irrigation Systems Ltd. is the only Indian company that has made it to the list of Fortune's 51 companies that are changing the world. What's more, the company has been ranked No.7 only after Vodafone and Safaricom, Google, Toyota, Walmart, Enel Utilities and GSK. The full list includes other iconic names like Cisco, Facebook, Mastercard, Starbucks, Nike, Ford Motor, Unilever, IBM etc. The Fortune's 'Change the World' list is meant to shine a spotlight on companies that have made significant progress in addressing major social problems as a part of their core business strategy. It is based on the belief that capitalism should be not just tolerated but celebrated for its power to do good. At a time when governments are flailing, its powers are needed more than ever. The Companies chosen have a sizeable impact on the major

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global social or environmental problems as part of their competitive strategy. In its evaluation, Fortune considered four criteria: the degree of business innovation involved, the measurable impact at scale on an important social challenge, the contribution of the shared-value activities to the company's profitability and competitive advantage, and the significance of the shared value effort to the overall business. In its citation, Fortune Global says “Jain has built its business by improving the livelihoods of 5 million small farmers in India. Based in the country's western Maharashtra state, Jain began selling microirrigation systems in 1986, when it recognized that the technology, commonly used in industrial agriculture, could be adapted for local growers, whose tiny landholdings were traditionally watered by rain or blunt flooding techniques. As

Jain's “More Crop Per Drop™” slogan promised, yields increased dramatically - 50% to 300%, depending on the plant as did farmers' incomes. And Jain continues to boost both in other ways as well: It has introduced more-viable crop varieties and trained farmers on more productive growing techniques, such as high-density planting for mangoes. The company also branched into solar water pumps (electricity is often scarce on the farm), financing, and food processing - for the likes of Coca-Cola and Uniliever- so that there is a ready market for these farmers' wares. The company, the world's secondlargest seller of drip-irrigation systems, now does business in 116 countries.” Bhavarlal Jain, Founder Chairman of Jain Irrigation, says “It is indeed an honour to be included in Fortune's global list of companies that are changing NOVEMBER DECEMBER 2015

IRRIGATION

the world. It represents decades of passion and devotion that our team has invested in working with small farmers. Whatever success we have achieved stems from our belief that only if the farmer prospers, will we prosper. He added, “The Company's mission statement is 'Leave this world better than you found it'. We are striving to achieve this, by improving the farmers' income and confidence levels on the one hand, while conserving the precious natural resources of the world on the other. Together this ensures social change and environmental protection. All our business lines are in keeping with national priorities with a global reach. It is our firm belief that with this spirit, we can envisage a phenomenal potential for growth, for millions of small farmers and for other stakeholders. It is with a great sense of fulfillment that we cherish this recognition and ranking.” The list of 51 companies was assembled from more than 200 recommendations by dozens of business and academic nonprofit experts around the world. According to Fortune, “The one thing all 'Change the World' companies have in common is that they recognize the business value in addressing societal needs. In their quest for profits, they are driving innovations that improve health outcomes, make progress on climate change, provide better access to education, and create new economic opportunities for those in poverty. They realize that business can - and must compete to 'Change the World'.” For details; fortune.com/change-the-world/ NOVEMBER DECEMBER 2015

About Jain Irrigation Jain Irrigation Systems Limited (JISL) has more than 10,000 associates worldwide and revenue of 60 billion rupees, is an Indian multinational company with manufacturing plants in 28 locations across the globe. It is engaged in manufacturing of Micro Irrigation Systems, PVC Pipes, HDPE Pipes, Plastic Sheets, Agro Processed Products, Renewable Energy Solutions, Tissue Culture Plants, Financial Services and other agricultural inputs since last 34 years. It has pioneered a revolution with modern irrigation systems and innovative technologies in

order to save precious water and to get significant increase in crop yields, especially for millions of small farmers. It has also ushered in the new concept of large scale integrated Irrigation Projects (IIP). 'More Crop Per Drop™' is company's approach to water security and food security. All the products & services of JISL help create a sustainable future while fulfilling its vision 'Leave this world better than you found it'. Please visit us at www.jains.com JISL is listed in NSE-Mumbai at JISLJALEQS and in BSE at code 500219. GULF AGRICULTURE

RESEARCH

SOSPALM, THE STRATEGY TO KEEP HEALTHY PALM TREES WITH QUALITY DATES

he red palm weevil and stem borer attacks on Phoenix dactylifera are causing a loss of productivity and the death of palm trees on date producing farms, and generating a great deal of economic damage, which is leading some farmers to consider a change of crop or abandoning their farms. SOSPALM is the endotherapy system that has reversed the situation, generating confidence and optimism. The SOSPALM preventive and curative protocol can cure affected palms while keeping those that are healthy free from plague and, following the recommendations, prevent harm to bees because the pollen does not have neonicotinoid residues and the dates, free from

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insecticide residues, have a high commercial value. By injecting a very small dose of insecticide into the palm, a high level of efficiency is achieved and the environmental impact and cost of the insecticides used is reduced. It also facilitates the work and performance of the labour force. With just a few injections per year the palms are kept in perfect condition, ensuring high productivity. After successful implementation in the northern and southern Mediterranean area, producers of dates in Qatar, Kuwait and now UAE, already have the benefits of this system of control. AL AIN (UAE) On February 26th, a palm in the Municipality of Al Ain was

THE SOSPALM PREVENTIVE AND CURATIVE PROTOCOL CAN CURE AFFECTED PALMS WHILE KEEPING THOSE THAT ARE HEALTHY FREE FROM PLAGUE AND, FOLLOWING THE RECOMMENDATIONS, PREVENT HARM TO BEES BECAUSE THE POLLEN DOES NOT HAVE NEONICOTINOID RESIDUES AND THE DATES, FREE FROM INSECTICIDE RESIDUES, HAVE A HIGH COMMERCIAL VALUE

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RESEARCH

Picture on February 26th.

Picture on May14th.

SOSPALM, is synonymous with healthy palm trees.

detected under severe attack from the red palm weevil. The symptoms were the usual: active secretion, a strong smell, temperature, etc. SOSPALM pegs were installed and the curative protocol started and after 3 months, the result was a definitive cure, NOVEMBER DECEMBER 2015

with dry secretions observed due to the death of the larvae. The preventive protocol was then applied. KUWAIT and DUBAI In February SOSPALM pegs were installed in a group of palm trees and treatment was started

with the preventive protocol. At harvest in September date samples were sent to the laboratory and no residues of pesticides were found in the dates. Analysis shows that no pesticide residues were detected in the dates of palm trees treated with the SOSPALM system. GULF AGRICULTURE

OFFICIALLY ENDORSED BY THE MINISTRY OF ENVIRONMENT AND WATER

13 - 15 March 2016 Dubai International Convention and Exhibition Centre

THE MIDDLE EAST'S LARGEST TRADE EVENT DEDICATED TO AGRIBUSINESS, POULTRY AND LIVESTOCK, AQUACULTURE AND VETERINARY MEDICINE!

AgraME is based in the heart of where business is done, at Dubai World Trade Centre.

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Over 90% of our local exhibitors take part every year. RATING EB

Serving the agricultural industry in the Middle East.

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