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THE POWER OF CONNECTION: BNI on the Sunshine Coast

BY LEANNE ZECCHINATI

Connection and family-like relationships play a crucial role in our Sunshine Coast community. For nearly 40 years, Business Network International (BNI) has been central to helping local entrepreneurs grow through meaningful connections and referrals.

Founded in 1985, BNI is the world’s largest business networking organisation. It operates on the principle of ‘Givers Gain’, which highlights the power of giving referrals and receiving them in return. BNI’s mission is simple: to help members grow their businesses through long-term relationships and quality referrals in a supportive, structured environment.

With over 328,000 members in 77 countries, BNI’s global reach is impressive, yet it retains a strong local focus, making every member feel part of a welcoming family of business owners. Over the past year alone, members generated $33.73 billion in business worldwide through 14.2 million referrals.

As BNI approaches its 40th anniversary, the value of long-term membership is clear. Members benefit from referrals and gain a sense of community, celebrating successes and fostering each other’s growth. For those seeking to elevate their networking and connect with a supportive group of professionals, visiting a local BNI chapter is an opportunity worth exploring. Together, we can create connections that support both business success and personal growth here on the Sunshine Coast.

Visit the BNI Sunshine Coast website to learn more.

bnisunshinecoast.com.au

CELEBRATING OUR LONG-TERM BNI MEMBERS
From L to R: Stuart Christie, Duncan Bascombe, Les Welch and Neal Connelly

STUART CHRISTIE, Accumul8 Accountants // BNI Business Sunrise (17 years)

I joined BNI for the business opportunities, but I stayed for the friendships, building my business network and personal and business education. After 17 years, BNI still accounts for over 25 per cent of new business each year. This year, I received the remarkable achievement of becoming a Million Dollar Giver!

www.accumul8.com.au

DUNCAN BASCOMBE, Hawkwell Systems // BNI Business Sunrise (18 years)

I joined BNI just a few months after launching the business 18 years ago, and it has been our primary marketing strategy ever since. The invaluable connections, friendships and knowledge from BNI have been transformative. Referrals still contribute to over 50% of our annual revenue, but it’s the trusted network and idea sharing that truly make BNI special.

www.hawkwell.com.au

LES WELCH, Suncoast Carpet Court // BNI Platinum (18 years)

I was invited to a BNI breakfast in Durban, South Africa and little did I know how life-changing it would be. That group became my business associates, friends and family. After relocating to Australia, I quickly sought a BNI chapter on the Sunshine Coast and found my new family in BNI Platinum. It was a no-brainer.

www.carpetcourt.com.au

NEAL CONNELLY, CNC Promotional Products // BNI Northern Lights (17 years)

I started my BNI journey in Sydney in 2006, seeking referral partners and industry professionals to support my business growth with their expertise. I gained much more— presentation skills, leadership opportunities and invaluable connections. Seventeen years on, I’m still learning new ways to connect and passing on lessons learned to new members.

www.cncpromo.com.au

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