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Focus On... Men’s Gifts
With Father’s Day homing into view on June 20, men’s gifts are currently top of the gift buying agenda for dads of all ages and stages, to include stepdads, grandads, godfathers and fatherin-laws. But, of course, men’s gifts aren’t just for Father’s Day. There are a plenty of reasons to buy gifts for men throughout the year, with gift suppliers offering a myriad of post pandemic, innovative ideas to inspire gift retailers.
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ather’s Day is the next gift giving ‘occasion’ on the calendar, and while it may not normally be the big, celebrated affair that Mother’s Day is, it’s the first event of the year that non-essential retailers are able to make the most of in their stores. And with people wanting to show how much they love and appreciate the special men in their lives, it’s bound to be ‘the Daddy’. Plus, of course, it’s not the only occasion to buy male gifts for - birthdays, anniversaries, Christmas, ‘just because’ and ‘thinking of you’ gifts are all reasons to shop. With the second half of the year hopefully seeing everyone getting out and about again, suppliers are tapping into the trends that will be evolving post pandemic. “As we ease out of lockdown we can see 2021 being a year of excitement and outdoor activities with friends and family, something we've all been craving for over a year now,” says Gift Republic’s designer Isaac Michael. “A few of the outdoor men’s gifts we've brought out this season include our Tiger tees, helping guys everywhere to
Also looking at men’s gifts that reflect the great outdoors, or as gifts for a car obsessed friend, is Puckator. “This summer we will all be anticipating the end of lockdown, and to most people, the Volkswagen Camper Van means sun, sea and camping, which are the cornerstones of the products in this range,” explains designer Laura Billingham. Categories span homeware and drinkware, to include re-usable mugs and a picnic set, up their golf game by teeing off with a pro. In addition, our gin and wine sized workouts are a great way to help to get rid of a lockdown body. We also have some new scratch posters that will really help to make the most of post lockdown freedom - 100 Things To Do In The UK, 100 Things To Do With Dad and 100 Things to Do with Mum - which are filled with activities for summer.” Top: Volkswagen Camper Van giftware from Puckator. Centre: Scrabble and jigsaw photo frames from Joe Davies. Above right: Mad Man from Widdop And Co. Left: Gift Republic’s wine-sized workouts.
as well as kitchen and clothing accessories, with all items available in four brightly coloured themes: T1 Camper Bus Red and Blue, Summer Love and Surf Adventure. Following long periods of lockdown, sentiment continues to trend heavily in all sectors of giftware, including men’s gifts, says Joe Davies. “At a time when most of us have spent more time than usual with family, traditional games and pastimes like Scrabble and jigsaws have seen a huge spike in popularity,” comments buyer Mary Caputo. Progressive Gifts & Home Worldwide
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