La Table au Soleil!
A stylish and chic, French bistro style cutlery set, ideal for any table setting.
Guzzini presents Vanity, Italian Beauty where colours meet design
Guzzini presents Vanity, Italian Beauty where colours meet design
For 2025 Guzzini, a B Corp-certified Benefit Corporation, offers a new collection in which delightfully harmonised colours combine with unique forms to conjure up true tableware magic: if colours were sounds, Vanity Italian Beauty would be a delicate yet irresistible symphony, thanks to the creativity of Pio and Tito Toso.
For 2025 Guzzini, a B Corp-certified Benefit Corporation, offers a new collection in which delightfully harmonised colours combine with unique forms to conjure up true tableware magic: if colours were sounds, Vanity Italian Beauty would be a delicate yet irresistible symphony, thanks to the creativity of Pio and Tito Toso.
Vanity comprises a wide assortment of products: beakers, pitchers and bowls in 5 different sizes with the relative cutlery, round and oval serving dishes, and cake dish and cake stand with dome. And to complete the set, vertical and horizontal napkin-holders and cup dispenser. In terms of looks, one key feature is the finish, which provides every object with visually striking textures with great tactile allure. However, this collection’s special character reaches beyond design alone. Its colours are equally outstanding. Vanity’s carefully selected chromatic styling provides the basis for a total look that dialogues with the entire Guzzini tableware offering and ensures a contemporary spirit expressed in the colours, shapes and unique design of every size of bowl and beaker. Vanity has been created in no fewer than 12 colours, subdivided into three different moods evoking the lightness of Air, cool, refreshing Water and the warmth of the Earth. As a result, users can plan their tables with a Mix & Match approach, combining multiple moods, with a Ton sur Ton design using colours from the same mood, or in immaculate Monochrome with just one colour.
Vanity comprises a wide assortment of products: beakers, pitchers and bowls in 5 different sizes with the relative cutlery, round and oval serving dishes, and cake dish and cake stand with dome. And to complete the set, vertical and horizontal napkin-holders and cup dispenser. In terms of looks, one key feature is the finish, which provides every object with visually striking textures with great tactile allure. However, this collection’s special character reaches beyond design alone. Its colours are equally outstanding. Vanity’s carefully selected chromatic styling provides the basis for a total look that dialogues with the entire Guzzini tableware offering and ensures a contemporary spirit expressed in the colours, shapes and unique design of every size of bowl and beaker. Vanity has been created in no fewer than 12 colours, subdivided into three different moods evoking the lightness of Air, cool, refreshing Water and the warmth of the Earth. As a result, users can plan their tables with a Mix & Match approach, combining multiple moods, with a Ton sur Ton design using colours from the same mood, or in immaculate Monochrome with just one colour.
Vanity is conceived, designed and produced in Italy, at the historic Recanati plant, and is highly sustainable since its products are manufactured with a 60% content of the ground-breaking “Bio-based Acrylic Crystal” material.
Vanity is conceived, designed and produced in Italy, at the historic Recanati plant, and is highly sustainable since its products are manufactured with a 60% content of the ground-breaking “Bio-based Acrylic Crystal” material.
WELCOME...
Welcome to the 2025 issue of Progressive Tableware Worldwide. We love publishing this magazine as it means we are nearing the time for Ambiente, which this year runs from 7 –11 February at Messe Frankfurt.
The dining section of Ambiente continues to grow, offering an unparalleled global marketplace for tableware buyers to find out the latest trends, new products and ranges.
This year, the organisers are also increasing the emphasis on the hospitality sector at the show, as it celebrates its 10th anniversary at this year’s show. “The hospitality sector is experiencing strong global growth and we’re seeing a blending of lifestyles and workstyles,”
Thomas Kastl, director Ambiente Dining tells us.
As part of this expanded programme, there is Hotelier’s Day on 10 February, the new Hospitality Academy (formerly HoReCa Academy) and special presentations to showcase products.
PTW sat down with Thomas to find out more about plans for the dining and hospitality sectors of the show, and the interview can be found later in this issue.
We’ve also chatted to a range of leading tableware suppliers for this issue, to find out about the latest trends influencing the sector and their new products launches.
Of course, we also have all the latest news from the sector on pages 7 and 9.
The PTW team is hugely looking forward to seeing you at Ambiente, Spring Fair, The Inspired Home Show and INDX Home over the coming months. See you there.
THE PTW TEAM: Katie Roberts-Mason (katierm@max-publishing.co.uk), Jo Pilcher (jop@max-publishing.co.uk) and Rob Willis (robw@max-publishing.co.uk).
Progressive Tableware Worldwide is published by Max Publishing Ltd (London). An independent multimedia and events business owned by Jakki Brown, Warren Lomax, Ian Hyder and Rob Willis.
Pure Table Top launches
PurerHome
Pure Table Top has launched PurerHome, its new brand on a mission to be the catalyst for regenerative change across the homeware industry.
The first step in the launch is a collection of tableware and kitchen textiles in partnership with the Eden Project, created to align with its charitable mission to inspire positive action for the planet.
Together, PurerHome and the Eden Project want consumers to gain a deeper understanding of the world and how together, as a society, our actions can make a positive difference. They want to inspire consumers to buy better products, designed to last longer.
Striving to spark change across the housewares industry and beyond, a percentage of every sale of a PurerHome x Eden Project product will support the Eden Project and its charitable initiatives.
Each item in the PurerHome x Eden Project collection will be accompanied by its own Digital Product Passport (DPP) which documents every step of its supply chain. Working with partners Fabacus and Dayrize, the new DPPs have collated a raft of product information accessed via a QR code on the recyclable packaging.
Inspired by the Mediterranean Biome at Eden Project, the PurerHome x Eden Project collection offers a range of tableware and kitchen textiles reminiscent of summers on the continent. The range celebrates the natural world and shines a spotlight on the sights, colours and scents, making the Biome’s beautiful produce the hero of the story.
Hand-drawn illustrations of tomato vines, gnarled olive branches and chilli peppers grown in the Biome all come together to create a sophisticated, yet playful look for the home.
Lucie Taff, head of brands and marketing at Pure Table Top, commented: “Working on new brand PurerHome has been an exciting development in our sustainability journey and our commitment as a business to use our work as a force for good.
“Our launch collaboration with the Eden Project is the exciting first step to help us create a conscious collection that builds relationships between people and the natural world and helps us to consider the environmental impact of our purchasing decisions.”
Portmeirion Group provides trading update
Portmeirion Group has provided the update ahead of its year end on 31 December, as results are set to be below market expectations.
The group expects FY24 revenue to be circa £90m and profit before tax to be £1m. This is below market expectations due to supply delays in the key Christmas period; continued destocking in South Korea; and challenging and unpredictable market conditions.
Despite the short-term challenges, the group remains confident in the medium-term outlook.
The statement said that both the UK and US markets have been impacted by political and macroeconomic developments. While consumer demand and pull through in both regions were up across the key thanksgiving and Black Friday period, overall sales and replenishment across October and November 2024 were below expectations.
Mike Raybould, chief executive, commented “Consumer confidence and spending levels remain challenging across our key markets of the US, Asia and UK. In South Korea, we have made progress in reducing high stock levels, but weak consumer and retailer confidence continue to impact trading in this region. Amidst challenging macroeconomic conditions we are encouraged by ongoing growth in online platforms with online data showing our ranges are retaining their strong market share position.
“We believe in the strength of the underlying consumer demand for our brands and the opportunity to further leverage them across all markets. Demand for our Spode brand continues to grow across key markets, including the US, reflecting the focus on new product, expanding distribution of our well known ‘Spode Christmas Tree’ range and online marketing.
“Whilst we expect the near-term market outlook to remain uncertain, we continue to focus on what we can control and are confident we can further strengthen our business model and ability to maintain and grow market share across our key markets.”
Above: The company has seen expanded distribution for the Spode Christmas Tree collection.
Above: PurerHome and The Eden Project want to inspire consumers to buy better products, designed to last longer.
Zwiesel Glas wins two awards
Zwiesel Glas is celebrating the start of the new year with two awards. The longstanding Bavarian company has been confirmed as a world market leader in the upmarket hotel and gastronomy sector for the ninth year in a row. Its exclusive decanter ‘Symbiosis’ met stiff competition at the German Design Awards, but emerged as winner in the Excellent Product Design – Tabletop category
The German Design Award’s international, independent panel of experts named the decanter, created by in-house designer Frederic Lehrieder, winner in the Excellent Product Design –Tabletop category.
The 2025 German Design Award is the sixth time Zwiesel Glas has been named as a winner. “I am proud the independent and internationally active institution German Design Council has been honouring the achievements of our experienced teams and our products with the German Design Award and the German Brand Award for several years in a row,” said Prof. Dr. Andreas Buske, owner of Zwiesel Glas.
Furthermore, in their joint survey, business magazine WirtschaftsWoche and Swiss university St Gallen named Zwiesel Glas World Market Leader Champion in the Crystal Glassware for the Upscale Hotel and Restaurant Industry category for 2025.
The award went to Zwiesel Glas for the ninth consecutive year. When company owner Prof. Dr. Andreas Buske declared this a goal more than 20 years ago, it was unimaginable to many.
Andreas commented: “We are very proud to have been recognised as world market leader again in 2025. This title is a wonderful confirmation for us, but at the same time it is a further incentive to become the global brand for all moments that make life special.”
New Pantone Colour of the Year inspires Rosenthal tableware
The Pantone Colour of the Year, Mocha Mousse, evokes a sense of indulgence. The deep, warm brown tone embodies the cosy appeal of cocooning and a laid-back luxury that engages all the senses.
In tableware, deep brown tones are making waves, with creations crafted from porcelain or stoneware. Rosenthal’s Joyn Spark collection exemplifies the fusion of traditional craftsmanship with modern design. Its earthy red tone, Spark, adds a splash of colour to the dining table. The stoneware features coloured inner glazes and an artisan touch with its lightly textured exterior.
The Rosenthal Junto design embodies the ethos of shared meals, culinary enjoyment, and celebrating life together and is known for its natural, handcrafted appearance, soft hues and organic forms. Alongside fine porcelain pieces, Junto also includes robust, earthy stoneware with reactive glazes, ideal for serving sharing dishes.
Thomas’s Clay Rust collection features vibrant red-brown stoneware reminiscent of brick and terracotta, merging a handmade aesthetic with contemporary industrial design.
The warm, reddish-brown tones of Thomas Clay Earth echo the landscapes of Mediterranean hills. The calming ceramic colour adds a sense of comfort and harmony to table settings.
Above: The new Pantone Colour of the Year, Mocha Mousse is inspiring Rosenthal’s tableware designs.
Above: The Symbiotic decanter won the German Design Award for Excellent Product Design – Tabletop category.
Amefa collaborates with Candlelight
Candlelight, a leading designer of candles, gifts and home fashion, has partnered with Amefa in the UK which distributes Amefa and Richardson Sheffield to the catering and retail sector. As part of the joint venture, Amefa GB’s entire portfolio of products will now be available for purchase on the Candlelight website, offering customers an expanded selection of products from two trusted brands in one convenient location.
In addition Candlelight and Amefa in the UK will be sharing space at key industry events. The two brands will showcase their products in Amefa’s showroom at the Business Design Centre in London.
Key highlights of the joint venture:
• Expanded online offering: Amefa GB’s portfolio will be available on Candlelight’s website, enhancing the shopping experience for customers seeking both home décor, table top kitchenware solutions.
• Shared showroom spaces and exhibitions: The two brands will showcase their products together in Amefa’s showroom as well as at Ambiente, Spring/Autumn Fairs and other leading UK exhibitions.
• Collaborative vision: The partnership combines the strengths of both companies to meet growing consumer demand for quality home décor, table top and kitchenware under one trusted umbrella.
“We are thrilled to partner with Amefa GB,” said Kate Winch, Candlelight’s marketing director. “This joint venture is an exciting opportunity to offer our customers an expanded range of highquality products, while continuing to deliver the superior service and style that Candlelight is known for.”
Amefa GB’s managing director, Richard Sheffield added: “This collaboration with Candlelight allows us to reach a wider audience by presenting our products alongside beautiful home décor and gifting solutions. We believe the synergy between our brands will offer an enhanced shopping experience for our customers.”
Curateology launches new collection
Curateology, the tableware brand redefining modern dining, is introducing a new collection of dining accessories handcrafted in India.
Denby celebrates 15 years of Halo
To celebrate Halo’s 15th anniversary, Denby is launching new pieces to the collection, including limited edition hand-thrown items.
To mark the 15th anniversary of Denby’s Halo pattern, new pieces launching in January 2025 include three new organic asymmetrical serving bowls and platter plus large and small ridged mugs, followed in March by two size options of conical vases. Look out too for limited edition hand-thrown pieces during 2025.
To support the anniversary, Denby is also running ‘The Halo Effect Campaign’ across PR and social media, which will take consumers on a journey describing the effect Halo has had on Denby, from the initial concept created by the designers, through the skills of the artisans who craft every piece and the magic that happens in the kiln; the effect Halo has in our homes; and on how food is presented; the effect it has on reducing our impact on the planet; of its reshaping of the housewares market and the Denby business; and the effect it has on its users who love and cherish it.
Halo has always been more than just another tableware and home decor collection – when it was launched in 2010, it was trail blazing and rebellious and the impact was instant. Launched at the forefront of the industrial interiors trend, combined with an artisanal aesthetic in ceramic design, the unique collection created ‘Halo effects’ that at the time could never have been predicted.
Highlights include the Penn Cotton Rope Placemats with their two-tone design, the Rock Large Serving Tray, featuring striking recycled marble patterns, Rock Round Coasters for a sleek, modern touch and the versatile Block Cotton Tablecloth.
Alistair Neil, founder of Curateology, said: "At Curateology, we believe in transforming everyday dining into an extraordinary experience through thoughtful design and timeless craftsmanship. Our latest collection reflects our commitment to modern aesthetics, sustainability and the art of curation, offering versatile pieces that bring style and individuality to every table."
Curateology combines bold colour palettes, unique reactive glazes and mix-and-match collections to offer personalised colour curation for contemporary homes. Crafted by artisans in Portugal and Italy using heritage techniques, each piece reflects a commitment to sustainability, durability, and style, making every meal an elevated experience.
Above: The new collection features dining accessories handcrafted in India.
New pieces will be added to the Halo collection to mark the 15th anniversary of the range.
Above: Candlelight and Amefa GB are joining forces.
Head of the table
AAmbiente returns to Messe Frankfurt from 7 – 11 February and will as always, place a focus on the key dining sector, as well as the growth area of hospitality. Director Ambiente Dining, Thomas Kastl shares the plans for this year’s show.
mbiente has announced that its focus on the hospitality sector will be presented in new strength for the 10th anniversary. Thomas Kastl, director Ambiente Dining, Messe Frankfurt, explains: “The hospitality sector is experiencing strong global growth and we’re seeing a blending of lifestyles and workstyles.
“Concepts like staycations and remote work, which are increasingly common in the UK, as well as in Germany, have significantly transformed the hospitality landscape. For this reason, we’ve decided to place even greater emphasis on this sector.”
The focus on hospitality reflects Ambiente’s commitment to support the industry. The expanded programme now spans all relevant product areas at the show, from Dining and Interior, to Office Design & Solutions. “This focus is a natural evolution of Ambiente’s role as a key platform for the hospitality industry,” Thomas
comments. “It enables us to meet the growing demand for innovative, flexible solutions that cater to both the ever-evolving requirements of guests and the operational challenges faced by hospitality businesses.”
As part of the focus, Ambiente has planned a programme deigned for decision makers in the rapidly growing global sector of hospitality. Thomas tells PH: “Hotelier’s Day on 10 February is completely dedicated to professional hosts, purchasing decision makers and project developers in the hospitality industry.
“The Hospitality Academy is located in the north foyer of Hall 11.0 and will be a key feature of this programme. It will address pressing questions and trends in the business, helping trade visitors from around the world stay ahead of the curve and gain insights to drive future success in this dynamic sector.
“Additionally, curated special presentations will
Above: Hotelier’s Day on 10 February is dedicated to hosts, purchasing decision makers and project developers in the hospitality industry.
Below right: The Ethical Style programme will continue for 2024.
Below : Thomas Kastl, director, Ambiente Dining.
showcase smartly designed kitchen tools and provide a glimpse into the guest room of the future. There’s a lot to see – make sure you don’t miss it.”
In the wider dining sector, alongside long-term exhibitors, a number of suppliers are returning after a break. Thomas outlines: “Among those we’re excited to welcome back are the kitchen brands Rösle and Wüsthof. And some exhibitors book several stands in different halls in order to cater to different target groups. For example, the company Glaskoch will showcase glasses from its Leonardo brand in the Dining area, while presenting a furniture concept in the Ambiente Living section. Rosenthal and Vista Alegre have opted for two respectively four stands across the Dining halls. You may find them in the retail halls 12.0 and 12.1, as well as hall 11.0 to showcase their professional ranges for the hospitality business. We truly appreciate this sign of trust – it’s a clear commitment to our ability to drive business.”
Throughout those exhibitors, Thomas expects to see a number of themes. He furthers: “Interior trends are not just short-lived fads; they reflect deep societal developments. Wellbeing, for instance, begins at the table: Today, a healthy lifestyle is about the holistic wellbeing of mind, body and soul. In table culture, this approach is seen in products that evoke a sense of lightness, harmony and balance.
“And with the rise of urbanisation, cities are evolving into centres of cultural and social diversity. This has a profound impact on table culture. People are increasingly adopting customs from various cultures, such as the apéritif or shared culinary experiences. Again you will find this reflected in the product ranges for the laid table.
“The overall question is: How do we want to live? What shapes, colours and materials will define our living spaces?”
These questions will be answered in the Ambiente Trends 25+ presentations, which brings the trends to life through selected exhibitor products. “And if you want to delve more deeply into this,” says Thomas, “meet our trend experts of Stilbüro bora.herke.palmisano at the Conzoom Solutions Academy. In their lectures, they will elaborate further on this. These insights come at no cost but are truly priceless – not just for the tableware industry, but for anyone far beyond it.”
As an overall focus for the show, the organisers have put a spotlight on design and contract business. Thomas says: “With the new curated premium brands area Interior Looks, we have
created a stage for selected furniture and interior brands from sleeping, dining, living to working. Design is also the focus for our special presentation
The Lounge in Galleria 1: Our Ambiente Designer 2025, Fabian Freytag, creates his vision of the guest room of the future.”
Meanwhile the Talents programme focuses on young designers and their innovative product creations with a focus on tabletop and a glimpse into the future.
There’s a huge amount to see, learn and do at the show, which is a must attend for tableware buyers. Thomas concludes: “You’ll be able to see what’s cooking in the tableware business, literally. Ambiente is the ultimate destination for businesss, networking and inspiration for anyone involved in tableware.
“All the news and innovations are here on display and buyers from near and far will be among the first to see them. The breadth and depth of product ranges is just unparalleled – there, they get the full picture of the market.
“The Ambiente Dining sections guide you on the best products to buy, while the retail-focused ConZoom Solutions Academy shows you how to present and market them effectively. And that’s just the beginning.
“High calibre lectures in various target group specific academies, special presentations such as Ambiente Trends 25+, Talents and Solutions and inspiring encounters with people who are passionate about the housewares industry all come together to make Ambiente a must-attend event for the industry. Come and see for yourself – we can’t wait to welcome you.”
Above: The Talents presentation showcases new designers, with a glimpse into the future.
Left: Tableware buyers can explore the latest product trends at Ambiente.
Below: Alongside longterm exhibitors, a number of tableware suppliers are returning to the show after a break.
Table talk
As consumers continue to cook and entertain at home more, tableware has become an important part of setting the scene and creating welcoming meals. Key suppliers share the latest tableware trends, what’s influencing purchasing decisions in the sector and their recent launches.
Tablescaping has become an increasingly popular trend among consumers, with many sharing beautiful table settings on social media to provide inspiration on home dining and entertaining. Tables are now telling stories for consumers with carefully chosen tableware products an important part of the tale.
Richard Eaton, design director, Denby explains: “I believe the trends are towards handcrafted and provenance – the qualities that go with a handcrafted product and the stories which accompany it – to know that it has been made with love and care, whether it’s ceramics or glass, cast iron etc.
“Consumers are looking for a great story, something to believe in – we saw evidence of this five years ago – embracing the studio style which is inherently Denby’s raison d’etre and there’s no sign of it diminishing. From a colour point of view, it picks up on natural colours along with textures and different
surface qualities which can be decoration as well as colourful glazes.”
George Mann, national sales manager – UK and Ireland, agrees: “We’re seeing a blend of elegance and novelty that reflects the growing desire for versatility and personalisation in dining experiences. Our new Garnet, with its rich and luxurious tone, appeals to a broad range of interior styles, seamlessly transitioning from formal occasions to casual settings. Its enduring popularity suggests that consumers are leaning towards items that offer both aesthetic appeal and functional flexibility.”
Richard sees a move away from trends in tableware: “Importantly, there is a trend for let’s say ‘no trend’ – the ‘anti trend’,” he says. “Styles that transcend fleeting fads in décor that don’t date quickly. There’s nothing that is really a super new trend with the cautious spending that we are seeing in retail, people are taking a careful, conscious decisions when changing either their tableware or big projects like the kitchen or dining room space, people want to feel confident that they are
Right: Captivate Brands finds vintage inspired patterns such as its Cath Kidston collection, are popular with consumers at the moment.
Right: Le Creuset will be unveiling innovative products throughout 2025 – its centenary year.
Below: Crystalex’s new RAY collection is an innovation in press-and-blow technology and combines sleek aesthetics with exceptional functionality.
making the right choices. Today, it’s as much about creating an environment which feels like it is your environment.”
This move away from trends also leans into tableware that promises longevity. Ladislav Šilhán, sales and marketing director, Crystalex, expands: “We are observing a strong trend toward sustainability and timeless design, with consumers seeking high-quality, ecofriendly products.
“The cost-of-living crisis has amplified valuedriven purchasing behaviours. Customers are prioritising durable, versatile products that offer long-term utility. At the same time, price sensitivity is increasing, which, combined with the brutal price war among glassware manufacturers, driven by intense competition and external economic pressure, is reshaping how Crystalex plans to position the products. We are seeking to balance affordability with differentiation through design and craftsmanship.”
Sustainability is being seen as a key purchasing factor by many. Alistair Neil, founder of Curateology, comments:
“Current tableware trends reflect a shift toward more modern, expressive and sustainable dining experiences. Sustainability is a key focus, with recycled materials becoming increasingly popular.”
Phil Ellwood, managing director at Whitby & Co furthers: “We are definitely still seeing a focus on high quality and sustainable materials in tableware. Products made of recycled materials are great to see, for example the Opinel Facette range includes table knives with handles made of VittEr, an ecomaterial made of compressed paper.”
The eco-friendly angle is often combined with classic design. Alexandre Frübel, managing director, Tramontina, comments: “I’m not sure if we could call it a trend but sustainable products have secured more and more space on the shelves and in people’s minds. Designs come and go and most of the time they are very personal. If we add to this the cost-ofliving crisis and the lack of confidence, it explains why the market is set to a more traditional path, staying safe and playing according to the music.
“The last few summers haven’t been long and warm enough either, so it is understandable why less seasonal collections are having a chance. These things can change from time to time, but to summarise, I believe the market is needing a bit of a ‘new thing factor’ to instigate and bring life to the shelves, along with credentials that prove that the customer choice is the best for our society and the environment.”
Jake Doney, design manager, Captivate Brands furthers: “In 2025, tableware trends emphasise sustainability, nostalgic designs, unique finishes and functional minimalism. Consumers seek eco-friendly materials and processes, while vintage-inspired patterns, like those in our Cath Kidston and Yvonne Ellen ranges, add charm and personality to dining.
“Warm tones such as beige, soft pink and muted green are popular, complemented by artisanal finishes like wax resist and reactive glazes for
texture and depth. Minimalist and functional designs remain a staple, with the Maxwell Williams range offering timeless elegance and the Mary Berry Signature collection enhancing classic sophistication. These trends balance thoughtful aesthetics, usability and sustainability.”
Katie Cryer, national account manager – UK trade retail, Robert Welch designs adds: “Our modern classics continue to appeal to both contemporary and traditional settings. Our cutlery ranges are designed for longevity and customers’ collections can be expanded over the years with the confidence their chosen pattern will be around for many years to come. This ensures we can provide customers who continuously adapt to the changing needs of their families and dining preferences.
“So, although we deliberately steer away from trends, there’s a lot around maximalism and the feel of pieces this year –bold, tactile, textured and layered designs that look and sit as beautifully in the hand as they do on the table.”
Alistair has seen a move towards the use of colour and pattern: “Matte finishes with bold colours and striking patterns are taking centre stage, marking a departure from the once dominant neutral palettes. Graphic elements like stripes, checks and geometric designs add a modern, playful edge, while handcrafted pieces bring a sense of artistry and authenticity to the table.
“The mix and match approach continues to thrive, encouraging creativity through combining different textures, colours and designs. The contrasting colour combinations and mixed palettes add vibrancy and character.”
The cost-of-living crisis has also shifted consumer buying habits in the sector. Katie continues: “The economic challenges have encouraged many consumers to think carefully about their purchases, focusing on products that provide lasting value. At
Left: Denby is introducing new pieces to its Halo range to celebrate the collection’s 15th anniversary.
Left: Curateology is expanding its range into serveware and table linen and
highlight is the
Below: Spring will see four new cutlery patterns from Robert Welch, two of which have been inspired by the Georgian era's Parish Patterns.
BIG LOVE COLLECTION
CELEBRATE EVERY DISH
Robert Welch we have been fortunate that our customers remain committed to investing in quality and choosing our durable, stainless steel designs, crafted for their timeless appeal and sustainability.”
Alistair agrees: “Shoppers are cutting back on non-essentials and looking for products that offer more value for their money. Luxury and premium pieces aren’t as popular right now, as many are choosing more budget friendly alternatives or holding off on upgrades. However items that promise durability and long-term use, like multifunctional or timeless designs are still in demand.”
George furthers: “Despite the pressures of the costof-living crisis, consumers are still focused on quality and products that are built to last a lifetime. This reflects a deeper shift in consumer priorities, where people are willing to invest in durable, high-quality items that offer long-term value over cheaper alternatives.
“Premium brands like Le Creuset, who are known for exceptional craftsmanship and performance, align perfectly with this mindset. The recognition that possessions can last for generations creates a sense of value that goes beyond the price tag. For many, it’s not just about making a purchase, but about making an investment in something that enhances their cooking experience and will continue to do so for years to come.”
Consumers aren’t compromising on design, however. Jake continues: “People are still looking for affordable designs, but they don’t want to compromise on style or colour. There’s still a strong demand for sets, but buying individual items is becoming more popular – especially with younger consumers who might prefer to pick up unique accent pieces. A great example of that was last Christmas when our Yvonne Ellen ceramic seashell salt and pepper shakers kept flying off the shelves.”
Richard agrees: “I think consumers are more willing to mix and match their current tableware with contemporary newer pieces rather than totally
Ambiente plans
replace their older set – which allows them to change the look of the table at different mealtimes. We increasingly have consumers contacting Denby for suggestions of contemporary ceramics to blend in with their older tableware patterns – making a smart choice to extend the life of their current tableware with great multifunctional pieces with interesting colours and shapes with a great provenance and sustainability ethos.”
Phil sees a divide among consumers’ reactions to the economic pressures: “Some consumers are upscaling their home cookware and tableware products to prioritise cooking and eating meals at home to avoid the cost of eating out. Then others are delaying spending money on goods and reducing their spending to essential only products.”
Alexandre sees the result as one where suppliers are having to work hard to maintain their share of the market: “We have registered a constant number of orders, which shows that the demand exists; however, the average spend by the end user is less that previous comparable periods. There are certainly other factors that influence such patterns, like more offers and deals when the supply chain is no longer fully stable.
“In other words, it’s a good challenge for us as one of the leading players. The scenario requires that our R&D and marketing teams work more vigorously to bring relevant collections to the market at affordable and reasonably allocated prices. There will always be space for a product that has a purpose and a good design.”
Dining is a key focus at Ambiente each year and many tableware suppliers are readying to exhibit at the show next month. Katie explains: “This prestigious event provides a valuable opportunity to connect with industry peers, exchange insights and demonstrate the brand’s reliable and extensive stockholding and swift supply capabilities.”
Jake adds: “The show has a strong reputation for attracting high-quality international visitors, which aligns perfectly with where Captivate Brands is in its journey.
“Our expanding portfolio of in-house and licensed brands showcases exceptional design and quality at an affordable price point, offering compelling product stories that resonate across retail. We’re looking forward to welcoming existing and new retail buyers to our stand.”
Many are preparing new launches for the show. Ladislav comments: “Visitors to our stand will be the first to experience the new RAY collection, along with other exciting additions to our portfolio.
“Additionally, we are unveiling a luxurious range of richly decorated products under the Egermann brands, which we are proudly reviving. This collection is a tribute to the brand’s legacy and craftsmanship, offering buyers a unique combination of tradition and modern luxury. Ambiente is a fantastic platform to showcase both our innovative
technology and our commitment to heritage and artistry.”
While Whitby & Co isn’t exhibiting, its French knife brand, Opinel will have a stand. Cecile Henrion, area export manager, says: “This show is the starting point of 2025 and we hope the perfect opportunity to meet our distributors and retailers from Europe and even from worldwide countries, introducing them to our new products for 2025.”
Tramontina will be returning as a long-term exhibitor. Alexandre concludes: “Tramontina has 30+ years presence at Ambiente and it is the main opportunity for us to talk with all the more than 120 partner countries we export to. It is also a really good opportunity to present the newest ideas, set the new trends for our sector and perhaps most importantly, to network with all our customers and sales team.”
While Zwiesel Fortessa Group has decided not to exhibit this year, the firm has plans for Frankfurt. Simone Schmid, manager PR and corporate communications says: “We are excited to present our new collection from 7-9 February in the Zwiesel Fortessa Group lounge at the Marriott Hotel across the street. The 2025 innovations include exciting collaborations with Tim Raue and Jochen Dreissigacker. Both will be present on-site to introduce the new series with us.”
Left: Opinel will have some new limited edition products at Ambiente, including
Left: Zwiesel Glas has collaborated with winery, Dreissigacker to create a new glass. Its gentle width and flat base allows the wine to breathe and unfold, while the tapered chimney captures
More than just another tableware collection, when launched back in 2010, Halo was truly trailblazing. Leading the way in reactive glazes and helping to create the trend for artisanal aesthetics in ceramics which have been embraced in homes and restaurants around the world ever since; a look which is still admired and imitated by many today.
Six new items have been developed to celebrate Halo’s 15 year anniversary.
Kiln Pastels
A small yet perfectly formed capsule collection blending a soft white textured glaze with four complementary on-trend pastel tones, to create a sense of tranquillity and calm in the home.
To find out how our wide range of sustainably made ceramics, homeware and gifts can help you stand out in a crowded market and make your offering relevant to ever-evolving consumer needs visit: denbypottery.com/trade
1: Opinel Pop80 4pc
Kitchen Knife Set
Opinel’s newest four piece kitchen knife set, Pop80 brings a splash of colour to the kitchen and table. Celebrating a decade of effervescent design, this set will bring fun and joy. Featuring a paring knife in blue, serrated knife in lemon, vegetable knife in raspberry and the peeler in turquoise. Exclusively distributed in the UK by Whitby & Co.
Whitby & Co
T: 01539 721032
E: sales@whitbydistribution.com
W: www.whitbydistribution.com
2: Art In a Glass Range
Original Products continues to expand its exclusive Art in a Glass range with polar bear, penguin and a new goldfish design suitable for any drink. From the world-leading Final Touch collection it also has vintage Yarai style shot glasses and tumblers with ice ball moulds, while for those upgrading their pandemic cocktail accessories it stocks premium tools and shakers in a smart black chrome finish. Finally, for the wine lover it’s refreshing its aerating decanter range.
Original Products
T: 01494 766566
E: sales@originalproducts.co.uk
W: www.originalproducts.co.uk
3: Raindrop Collection from Goebel
In 2024 Goebel developed the unique and delicate collection Raindrop in cooperation with fashion designer Gabriele Strehle. The raindrop under the impact of gravity serves as an inspiration for an outstanding series of vases and bowls. There is a clear and smooth transition from one piece to another, creating the illusion of a floating motion.
Goebel
E: goebel@goebel.de
W: www.goebel.de
4: Tala Naturals
Crafted from durable and elegant acacia wood, this versatile serving board combines strength with natural beauty. Perfectly sized for presenting pizzas, breads, cheese boards, or appetizers, it features an ergonomic handle for secure serving and a stylish leather tie for easy hanging storage. Easy to clean with a simple wipe, it’s both functional and effortlessly stylish for home or events.
Dayes
T: 01728 833400
E: customer.service@dayesuk.com
W: www.dayesuk.com
5: Kenton Collection
Cole & Mason is excited to launch its first coloured range of mills, the Kenton collection, at Ambiente 2025. Also making their debut are the London Grind select mills and London shakers, which are an extension of the brand’s flagship London collection, which first launched at Ambiente in 2023.
DK Household Brands
T: 01252 522322
E: contact.uk@dkhouseholdbrands.com
W: www.dkhouseholdbrands.com
6: Mary Berry At Home
One of the original licenses in the Captivate Brands portfolio and launching at Spring Fair is the stunning new tableware range as part of the Mary Berry At Home Collection. Designed with Mary’s signature touch of elegance and practicality, is Mediterranean-inspired stoneware. This includes both timeless classics and vibrant new designs, offering style and functionality in every piece. Captivate Brands
T: 01386 421622
E: info@captivatebrands.co.uk
W: www.captivatebrands.com
1: Halo Celebrates 15th Anniversary
Launched by Denby in 2010, Halo tableware was truly trail blazing and rebellious. Made to Denby’s award winning sustainability and environmental standards, Halo has Denby’s inherent durability attributes and is handcrafted using local Derbyshire hardy clay. The appeal of Halo is achieved using challenging glazing techniques mastered by craftspeople who carefully apply two glazes by hand which merge and react during firing in the kiln resulting in individual works of art. Celebrating the 15th anniversary are two new ridged mugs, three sizes of multi-purpose organic bowls and platters in asymmetrical form which all frame food perfectly.
Denby Pottery
T: 01773 740770
E: TradeB2BAdmin@denby.co.uk
W: www.denbypottery.com/trade
2: New Kiln Coral from Denby
Denby’s new contemporary tableware, Kiln Coral, has a gentle palette of chalk white and earthy, on-trend plaster pinks with amber under tones creating a sense of warmth and calm. A celebration of true British craftsmanship, each piece is made to Denby’s award winning sustainability standards and handcrafted by 20 pairs of hands using local hardy Derbyshire clay and features Denby’s signature glaze effects. Although delicate in appearance, Kiln Coral has Denby’s inherent qualities of durability and is safe to use in the dishwasher, oven, microwave and freezer. Kiln Coral comprises place setting items, two sizes of mug and multi-functional pieces including Denby’s attractive organic bowls and platters.
Denby Pottery
T: 01773 740770
E: TradeB2BAdmin@denby.co.uk
W: www.denbypottery.com/trade
3: La Table au Soleil
New from French heritage knife manufacturer Opinel is La Table au Soleil, a set featuring four olive-wood Sylve forks and four olive-wood Bon Appétit table knives. This set gives a stylish and chic, French bistro style table setting for any occasion with warm olive-wood cutlery, evocative of the southern sun. Made in France, this set is available from exclusive Opinel UK distributor Whitby & Co.
Whitby & Co
T: 01539 721032
E: sales@whitbydistribution.com
W: www.whitbydistribution.com
4: Jamie Oliver Big Love
Named after Jamie's personal sign-off, Big Love embodies the chef's passion for getting loved ones around the table to share good food and good times. This all-new dinnerware and serveware collection has been curated by Jamie, so every meal can be celebrated in style. Jamie’s passion and inspiration means Big Love is not only a stunning range, but each piece is beautifully useful in its own right, bringing joy to any existing collections. The range includes everything needed for weekday meals, special family feasts and big bakes, with everything from mugs and jugs to plates and serving platters, making it perfect for all occasions.
Lifetime Brands Europe
T: 0121 6046000
E: saleseu@lifetimebrands.com
W: www.lifetimebrandseurope.com
5: New from The DRH Collection
The DRH Collection is excited to present its 2025 collection, showcasing three new Anton Studio Designs stemware ranges: Juno, a new clear shape with broad, graceful bowls that are remarkably lightweight; Rio, available in two striking colourways; Azure and Citrus, with hand-applied colour bands that wrap around the glass; and finally, Maze, with a distinctive labyrinth design that is both stylish and functional. For the first time, it’s also introducing interiors to the brand, with a beautiful selection of clear and decorated vases.
The DRH Collection
T: 0207 2490710
E: sales@thedrhcollection.com
W: www.thedrhcollection.com
6: PurerHome x Eden Project
Celebrate the essence of the Mediterranean with the new spring/summer 2025 tableware and kitchen textiles collection from PurerHome x Eden Project. Inspired by the vibrant flora of the Mediterranean Biome in Cornwall, the designs feature hand-drawn illustrations of tomato vines, olive branches, and chilli peppers. This sophisticated yet playful range is a tribute to nature, fostering connections around the table and bringing the beauty of the natural world into the home. Discover a feast for the senses that embodies its mission to inspire positive action for the planet, reconnecting with nature and each other through every meal.
1Pure Table Top
T: 0116 4782928
E: enquiries@puretabletop.com
W: www.puretabletop.com
New Progressive Tableware Worldwide highlights some of the latest products available to retailers now.
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