76-77 Erve LSB 2022_muk.qxp_NEW LSB 2008 GRID 04/05/2022 16:44 Page 76
IN CONVERSATION WITH… ERVE EUROPE
Value added rve Group was established in 1985 in Brussels and has grown into one of the biggest European licensed apparel suppliers. It now has 70+ licences in its portfolio – reaching across TV, film, cartoon and gaming categories - and eight offices across three continents. Its mission – boldly stated on its website – is to increase value without compromise. “Since our launch in January, we have been very active in the marketplace, and we continue to grow our portfolio of licences and brands,” Tom Rossi, md of Erve UK & Ireland, tells LSB. “In addition, the UK & Ireland team has expanded as we bring in more exceptional talent to further improve our service offering for our retailers and end consumers.” When asked what differentiates Erve UK & Ireland, Tom responds: “Our economies of scale and purchasing power ensure retailers can maximise
Established over 35 years ago in Brussels, Erve Group has grown into one of the biggest European licensed apparel suppliers. Now, with a permanent base and team in the UK & Ireland, the company is eyeing further growth. LSB finds out more.
E
their margins without compromise. We have full control of our supply chain between raw materials and stores, allowing us to be a market leader in quality, control and compliance.” He continues: “We have highly skilled designers, with over 20 people in eight countries focused on ensuring we enable our customers to meet market demands with the best products at the right time.
Inset: Erve’s new UK & Ireland showroom is on Great Portland Street, London, while its HQ is in Brussels (top).
76
LICENSING SOURCE BOOK EUROPE 2022