EVENT FOCUS: B&LIS & SILC22
June will see two major European licensing conferences come together to offer two days of education on crucial industry issues - from sustainability to retail, the metaverse to driving social change, the ever-changing content landscape to what is required of business to be ‘future fit’. PPS takes a closer look at what to expect from Brand & Licensing Innovation Summit and Sustainability in Licensing Conference.
A MEETING
OF MINDS
T
he countdown is well and truly on to the uniting of two leading European licensing conferences this summer – with the Brand & Licensing Innovation Summit (B&LIS), organised by Informa Markets, and the Sustainability in Licensing Conference, presented by Products of Change, set to take place on 21 and 22 June at London’s Royal Geographical Society. The resulting multi-faceted event marks a critical date in the diary for global leaders and decisionmakers from the world of brands and consumer products to enjoy panel discussions, live Q&As and roundtables, as well as a lively networking reception on both evenings to build new connections in-person. B&LIS will kick off the two-day conference package and will spotlight retail and future trends through interactive panel discussions as it tackles next-gen topics such as NFTs,
Above: Confirmed B&LIS speakers (top row from left) Daniel Avener, Emily Fawcett, Jeremy Orriss, Ruth Golightly, Marianne James, Allana Holmes, Hannah Craggs. (Bottom row from left) Nicolas Loufrani, Helena Mansell-Stopher, Will Stewart, Sian Rider, Susan Bolsover, Jalil Rahman, Trevor George, Abi Wilson. Left: SILC will bring sustainability to the fore on 22 June.
the metaverse, the ever-changing content landscape, breakthrough licensing categories and how to maximise opportunities at retail. A raft of speakers have been confirmed from companies including Liberty, Sainsbury’s, Hasbro, Penguin Random House, The Smiley Company, Abysse Corp, Difuzed, MDR Brand Management, TrendBible, The Point.1888, KidsKnowBest, Hunter Price and Asda. “Retail disruption. Supply chain
challenges. SVOD. Metaverse. Influencers. NFTs. Representation. Changing consumer trends. Meaningful retail experiences. Our industry is going through a transformation like we’ve never seen before, all led by an increasingly complex and demanding customer,” comments Anna Knight, svp licensing at Informa Markets. “The European Brand & Licensing Innovation Summit brings together 300+ brand licensing leaders and delivers thought-provoking content and networking opportunities to help drive the industry forward and get the business insights to address some of these critical topics.”
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