USEFUL, VERSATILE, GLOBAL
WINTER 2013 CONCEPT
WEAR IT FOR THREE DAYS UNDERSTATED FABRIC FIRST
GRAPHICs
recycled water bottle tee
Each recycled P.E.T. plastic bottle t-shirt is made from the equivalent of 8.5 twenty oz plastic water bottles. The process of buying recycled bottles for the t-shirts helps divert waste from landfill and contributes to an overall economy of upcycled clothing.
COLOR PALETTE
SANDSHELL 13-0907 TCX
PATTERN
CHIPMUNK 17-1044 TCX
BISON 18-1027 TCX
RED OCHRE 18-1442 TCX
MADDER BROWN 19-1331 TCX
PUCE 19-1518 TCX
BLUE HAZE 15-4707 TCX
AEGEAN BLUE 18-4320 TCX
MOOD INDIGO 19-4025 TCX
NAVY 19-4013 TC
BLACK INK 19-0506 TCX
PRAIRIE SAND 16-1326 TCX
MOSS GRAY 15-6410 TCX
DEEP LICHEN GREEN 18-0312 TCX
SYCAMORE 19-5917 TCX
FOREST NIGHT 19-0414 TCX
HOLIDAY 2013 VISUAL PLAN VISUAL LINE LINE PLAN
SURF $38-$50
BETTER $90-$105
GOOD <$88
BEST $115+
BETTER $95-$115
GOOD $48-$65
SURF $48-$60
CARRY OVER
GOOD $48-$65
BETTER $70-$80
GOOD $70-$85
GOOD <$68
BETTER $70-$80
BETTER $90-$115
SURF $52-$64
BEST $120+
GOOD $60-$65
BRANDING
ALL VSTR BRANDING and packaging IS CREATED FROM EITHER recycled MATERIALS or organic cottons
perennial items
SURF $52-$65
CARRY OVER
CARRY OVER
BETTER $95-$110
CARRY OVER
CARRY OVER