Visual merchandising & retail display tips

o R t n e i t a i l g n i 2 r 0 2 p 1 S Visual Merchandising & Retail Display Tips

Not sure how to revamp your layout & displays?

Let us help you with our professional tips.

1

Enhance your Kerb Appeal Use your windows, faรงade & external space to engage & entice. Repaint, clean glass and dress with plants, signage & other movable props.

2

Create a Visual Merchandising Calendar Plan your window displays & interior VM schedule using a diary or planner. Use retail events & relevant social media awareness days to inspire creative themes for your business.

Not sure how to revamp your layout & displays?

Let us help you with our professional tips.

3

Use online Inspiration Resources Explore the brands, interiors & designs that inspire you, and delve into resources such as Pinterest to identify seasonal schemes that will be sensational in your space.

4

Consider restructuring your layout Take a fresh look at your layout, pathways & your customer journey experience in your store. Introduce new mid-floor tables, mannequins on plinths & eye-catching wall displays to draw the eye around your space.

Not sure how to revamp your layout & displays?

Let us help you with our professional tips.

5

Be inspired by Colour Choose from Monochromatic (shades of one colour), Analogous (two or more next to each other) or Complimentary (those directly opposite each other) to create show-stopping seasonal themes through-out the year.

6

Composition & Grouping Use the Pyramid arrangement for a strong composition (3 heights, 3 depths & 3 widths).

Group products by function, brand or colour to create a visibly coherent display. Place ticketing in same position on all products to ensure consistency.

Not sure how to revamp your layout & displays?

Let us help you with our professional tips.

7

Create energy & warmth Use positive messaging on signage & uniforms, and up-skill your staff to ensure they are delivering the best customer service possible to your valuable clientele.

8

Create your own special kind of Retail Magic!

Retail Theatre is all about visual, aural & olfactory stimulation. Creative displays, instore music that sets the scene, welcoming scents to stimulate the senses, professional service - think about how you can create a magical experience in your space and place!

g into Retail 2021 n i r p S