Meadowlands Magazine: June/July 2022

JUNE/JULY 2022

FELICIAN UNIVERSITY’S INAUGURAL INNOVATION KNOWLEDGE EXCHANGE (INX22)

Imagining a Sustainable Future with Groundbreaking Solutions Pg. 16

Thought Leaders: Commentary From CEO of Quest Diagnostics Steve Rusckowski Pg. 6

bergenpac.org

• 201-227-1030

Go to bergenpac.org for a complete listing of upcoming events!

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LEADERSHIP COUNCIL American Dream BCB Community Bank Bergen Community College Bergen Engineering/ Branca Properties Blue Foundry Bank Delta Dental Edison Properties ELEC 825 | Engineers Labor-Management Cooperative Ernst & Young, LLP Eastwick Colleges EZ Ride Forsgate Industrial Partners Genova Burns Goya Foods Hackensack University Medical Center Hartz Mountain Industries Horizon Blue Cross Blue Shield of NJNYC Hospital for Special Surgery IBEW 164 In Thyme Catered Events

J. Fletcher Creamer & Son, Inc. Kearny Bank Lakeland Bank Langan Engineering New Jersey-NYC McGowan Builders, Inc. Meadowlands Racing & Entertainment M&T Bank MWWPR NAI James E. Hanson, Inc. New York Jets NJ Sharing Network NJM Insurance Group NJSEA Onyx Equities, LLC Personal Touch Experience PSE&G Quest Diagnostics Russo Development Scarinci Hollenbeck TD Bank Suez Water New Jersey Inc. Verizon Wacoal America WSP

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Inaugural Innovation kNowledge eXchange (INX22): Imagining a sustainable future with groundbreaking solutions

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Making the transition from an entrepreneurship to a professionally managed firm

Publisher: Meadowlands Media, a division of the Meadowlands Chamber MCHQ - Business Hub 1099 Wall Street West, Suite 100 Lyndhurst, NJ 07071 (201) 939-0707 Director of Communications & Publications: Joe Garavente Email submissions: jgaravente@meadowlands.org Advertising Director: Martha Morley, Greer Enterprises, Inc. (201) 493-7996 Media & Editorial Production Coordinator: Brianne Hailey Killeen Intern: Giana DiLemme Design: Stephanie Kowalsky, Eighty6 Printing: A&P Printing Meadowlands Magazine Distribution: MTM Resources Copyright 2022. All rights reserved. Reproduction of any artwork, editorial material or copy prepared by Meadowlands Chamber of Commerce and appearing in this publication is strictly prohibited without written consent of the publisher. Additional magazines and reprints of articles are available.

The views expressed in this magazine are those of the submitting authors and do not necessarily represent the views of, and may not be attributed to the Meadowlands Chamber or Meadowlands Media.

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Meadowlands Business Report Meadowlands Eat & Drink Meadowlands Transportation Event Planning & Catering Services Explore the Meadowlands Stay in the Meadowlands Destination Meadowlands

DEPARTMENTS

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Thought Leaders: Opinion & Commentary Lessons in Leadership Entertainment Continuing Education & Business Training Ecotourism On the Move Innovation & Technology

FEATURES

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Inaugural Innovation kNowledge eXchange (INX22): Imagining a sustainable future with groundbreaking solutions

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Making the transition from an entrepreneurship to a professionally managed firm meadowlandsmedia.com

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MEADOWLANDS BUSINESS REPORT

An exciting time…

I am happy to report there is much activity happening recently in the Meadowlands! In this issue, you will find a recap on page 16 of the inaugural Innovation kNowledge eXchange of 2022 (INX22) event hosted by Felician University, featuring two days of thought leadership discussions on sustainability and the future of our next generation of leaders. Dr. James W. Crawford, III, President of Felician University, has set an aggressive course for his university – one that is sure to raise the profile of this educational jewel.

services for entrepreneurs through the Bergen County Business Resource Network.

Speaking of Thought Leadership, Steve Rusckowski, the CEO of Quest Diagnostics– who has built a stateof-the-art headquarters and lab complex here in the Meadowlands – offers his opinion on page 6 on better health outcomes from diagnostic testing. Nicholas Montalto from the New Jersey Business Immigration Coalition, a client of Genova Burns, also provides comments on the state of immigration law in New Jersey on page 8.

To participate, please check out the MC calendar of events: meadowlands.org

Nothing makes advocates like me happier than when policy makers and government partner with other entities and truly get it right! On page 20, we cover the fact that Bergen Community, Bergen County Commissioners and Bergen County Division of Economic Development have joined forces to develop a portfolio of free support

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Lastly, the time has come for you to get involved!

We have a calendar full of upcoming networking opportunities including not just one but two Monthly Networking Meetings in both the months of July and August. Join businesses of all sizes as we advocate for business growth and network for more opportunities to make a prosperous future.

Together we can accomplish many things!

Hope to see you soon.

Respectfully,

Jim Kirkos President & CEO Meadowlands Chamber

BCB is ready to serve you!

We have the products and services to suit all your banking needs along with the hometown service and caring that lets you know you’re important to us!

SAVINGS ACCOUNTS ◊ CHECKING ACCOUNTS ◊ CDs BUSINESS LOANS ◊ RESIDENTIAL MORTGAGES SMALL BUSINESS LENDING ◊ LINES OF CREDIT ◊ AND MORE! BCB has locations throughout New Jersey and New York.

Visit our website or call us for a full list of hours and locations. www.BCB.Bank l 1.800.680.6872

MAKING AN IMPACT

THOUGHT LEADERS: OPINION & COMMENTARY

Our Employees Pay Too Much for Healthcare As their employers, we can help

The COVID-19 pandemic has impacted virtually every aspect of society and business – and workforce expectations are no exception.

By Steve Rusckowski, Chairman, Chief Executive Officer and President of Quest Diagnostics

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ore than two years after the start of the COVID-19 pandemic, overall population health continues to suffer in part due to delayed healthcare. By delaying care and routine health screenings, both chronic conditions and new diagnosis have gone untreated.

As employers, we need to support our employees to help address this hidden epidemic and get back to prioritizing preventive care.

Lab testing is an important part of improving health and wellness, but employees throughout the nation who are covered by employerbased health plans pay millions in unnecessary out-of-pocket costs each year by not realizing options available within their network or price fluctuations for services within a network, creating yet another barrier to care.

This is a challenging time for all employers dealing with a tight labor market that has reached record numbers of job openings and worker resignations leading to massive shortages of available workers.

To better understand the primary concerns and desires of employers and employees regarding benefits, employer health programs and safety in the workplace, Quest Diagnostics commissioned a survey of over 400 human resources benefits managers and executives with decision-making authority (HREs) and nearly 850 office workers (employees) at companies with at least 100 workers.

Our survey found that more than three in four (78%) HREs say their organization has been impacted by the “Great Resignation” that is occurring across the country and even outside the United States. Most have increased wages and/or added rewards and benefits to counter the trend to attract and retain workers. And yet, their employees may not be getting the message, as nearly two-thirds (66%) say that they are thinking about changing jobs in the next year or have begun or recently completed a job change.

Our study found that 63% of workers put off routine checkups and screenings over the last two years, and 77% said that it was difficult to practice preventive care during the pandemic.

Another finding of the study is that HREs and employees share a concern about healthcare costs, with 87% of HREs and 89% of employees worried healthcare costs will increase this year. Further, nine in ten HREs (90%) and almost nine in ten employees (88%) believe that employers need to be able to control health insurance expenses more.

HREs do appreciate the financial burden of healthcare on their workers. Indeed, over three-quarters (77%) say they want to lower healthcare costs for their employees, but don’t have the tools to do so.

As employers we must take the steps necessary to educate employees about their healthcare coverage and reinforce individual employees/patients’ roles in avoiding unnecessary costs. This means employers should establish educational programs that include regular

communication through employee channels warning employees about unintended out-of-pocket costs and how to avoid unnecessary charges.

The bottom line is that access to care matters now more than ever.

Employers need to get creative and be more proactive to limit out-ofpocket healthcare costs to help diminish barriers to care. In addition to the financial costs to employees and companies, the cost of care poses reputational and employee retention concerns.

Several years ago, we looked at how we could control our own healthcare costs at Quest while maintaining program quality and promoting population health for the 60,000 members of our selfinsured health plan.

One way that we approached reducing the cost of care was to look at our own out- of-network spending, including diagnostics testing. Many people may not realize the importance of laboratory testing to inform medical determinations and treatment plans. While the lab industry makes up approximately 3% of healthcare costs, 70% of care-based decisions are informed by diagnostics testing.

By offering quality, innovative healthcare solutions at the right price, employers can help improve the healthcare experience for their employees, minimize out of pocket costs and support them in achieving better outcomes.

We need to bring humanity back into what we do every day and delivering quality care at the right value to our employees and their families is an important part of that promise.

The opinions expressed in this section are those of the submitting authors and do not necessarily represent the views of and may not be attributed as opinions of the Meadowlands Chamber or Meadowlands Media.

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INFRASTRUCTURE SOLUTIONS, SIMPLIFIED. For nearly 100 years, J. Fletcher Creamer & Son, Inc. has provided solutions to the infrastructure needs of the business community, governmental agencies and utility companies throughout the United States.

UTILITY | HEAVY/HIGHWAY | SIGNS & GUARD RAIL | EMERGENCY WORK

TO LEARN MORE VISIT US JFCSON.COM

THOUGHT LEADERS: OPINION & COMMENTARY

Immigration: Crucial to the Future of New Jersey’s Economy

By Nicholas V. Montalto, Co-Founder & Coordinator, NJ Business Immigration Coalition

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espite the vital role immigration has played in New Jersey’s economy over the last half century, and indeed throughout the state’s history, there is often reluctance among employers to discuss this fact publicly.

For reasons often unrelated to the economy, immigration has always sparked some controversy, and the expression of views on immigration policy could alienate potential clients or customers. This hesitation, however, may lead to more dire consequences today than ever before in the state’s history.

A combination of internal and external forces is chipping away at the attractiveness of the United States, including New Jersey, as a destination for immigrants. Losing this appeal could be tantamount to losing our advantage in the world economy.

We don’t always see the world’s immigrants as a precious but finite resource. The United Nations estimates that 3.5% of the world’s population are immigrants living outside their countries of birth. This percentage has not increased much over the last 50 years.

With the largest number of immigrants of any country in the world, the United States has probably drawn the greatest benefit from immigration. Indeed, some would say that the creativity and dynamism of the American economy are inextricably linked to our status as a “nation of immigrants.”

This status, however, is under grave threat today. The political stalemate in Congress has prevented any kind of fundamental overhaul of the nation’s immigration laws in over 50 years.

Great changes in the world economy have occurred during this period, yet those changes are not reflected in our nation’s laws. At the same time, angry voices against immigrants – fearing “replacement” by people from diverse backgrounds – are amplified by the media and reach a wider audience.

These agitators forget that the country’s greatness is not rooted in blood lines but, as conservative journalist Bret Stephens recently pointed out, in our ability to draw strength from our differences, adhere to a common set of democratic values and live together as one people.

While political paralysis and fear mongering are clouding the domestic scene, external and demographic forces are aggravating the problem.

More and more nations, including Australia, Canada, China, Japan and the United Kingdom, have taken steps to modernize their immigration systems, making it easier for immigrants, especially higher-skilled immigrants, to enter their countries, study at their universities, and fill job openings. Their efforts are slowly eroding America’s position as the world’s largest economy.

Legal migration to the U.S. from just about every country has slowed in recent years. Roughly 700,000 new people were granted lawful residence during the last fiscal year, down from more than a million the previous year. By one calculation, the U.S. has 2 million fewer workers today than it would have had if immigration had

continued at pre-pandemic levels.

These reductions are occurring at the same time that demographic forces are intensifying the need for immigrants. These include below replacement birth rates in almost all developed countries, including the U.S., soaring senior populations, and reductions in the working age population as a percentage of the total population.

While there may be counterbalancing forces, such as the continued automation of agricultural labor and other economic activity and the normalization of remote work, immigration will likely continue to be part of the lifeblood of New Jersey’s economy.

Mindful of these realities, a group of New Jersey business leaders came together three years ago to create the New Jersey Business Immigration Coalition. The goal of the Coalition is not to push any kind of ideological agenda but to allow evidence-based research guide the development of our policy-making objectives and to pursue this work in a bipartisan manner.

The Coalition now numbers 36 organizations, including regional and ethnic chambers of commerce, professional associations, economic development organizations like Einstein’s Alley, the NJ Business and Industry Association and the State Chamber of Commerce.

In its brief history, the Coalition has developed a website, published a newsletter, run a number of public education programs and commissioned studies on the impact of immigration in both Mercer and Middlesex counties.

The Coalition’s newest undertaking is the launch of the Garden State Immigration Policy Institute, a joint project with the NJ Business and Industry Association (NJBIA). The Institute will act as the educational arm of the Coalition, sponsoring a series of public programs on various aspects of immigration policy.

The Institute’s first event took place on June 16 on the topic of “The role of immigration in easing labor shortages in New Jersey.” This virtual event featured a panel of New Jersey industry representatives, as well as Jon Baselice, Vice President of Immigration Policy at the U.S. Chamber of Commerce, and Muzaffar Chishti, Senior Fellow at the Migration Policy Institute, the largest immigration think tank in the country.

The Newark-based law firm of Genova Burns sponsored the free program.

Companies and organizations interested in joining the coalition can sign up on the Coalition’s website. There is no fee to become a member of the Coalition. See more: njbusinessimmigration.org/joinus Nicholas V. Montalto is lead coordinator of the NJ Business Immigration Coalition. In partnership with the Immigrant Learning Center and a national team of immigration policy specialists, he also manages the American Immigrant Policy Portal, a website devoted to the wider dissemination of evidence-based research on current immigration public policy questions.

The opinions expressed in this section are those of the submitting authors and do not necessarily represent the views of and may not be attributed as opinions of the Meadowlands Chamber or Meadowlands Media.

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BRING IT ON

A New Era of Infrastructure Dawns

Local 825 Heavy Equipment Operators More Experienced, Better Trained

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grEg LaLEvEE IUOE General Vice President Business Manager, Local 825

ready Today — ready Tomorrow

LESSONS IN LEADERSHIP

Change, Innovate and Adapt

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t has often been said that the only constant is change. Yet, despite this, some leaders either can’t or won’t adapt or innovate, regardless of the external forces around them.

Whether it is a market swing, a global pandemic, decreasing revenue or other paradigm shift, these leaders often cling to the status quo as if it is a viable option. The problem with this approach is that change is an inevitable aspect of life. So, let’s break down how best to deal with this reality.

Choose your perspective: While it is true that change often involves forces outside of our control, what is in our control is how we choose to respond and react to change. One option is to dig in our heels and resist the change, complain or become angry or frustrated. The more effective option is to see change as an opportunity to pivot and approach a situation differently.

Get creative: When the world changes around us, if we proceed as we have always done, we cannot expect a positive outcome. Instead, we need to innovate, adapt, and, yes, get creative so we can find new ways of doing things.

Great leadership involves taking a more strategic and entrepreneurial approach both operationally and financially, especially in a rapidly changing landscape.

Be decisive: Too often when things are happening around us, one of the hardest things to do is make a decision or take action for fear of it not being the right or “best” decision. We are afraid that taking bold or decisive action may backfire or not result in the desired outcome. The problem with this approach is that not making a decision sends the message to your team and key stakeholders that you are okay with things “staying the same,” despite the negative impact this may have on your organization and bottom line.

Evolve: This sounds so simple, 10

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but consider that many organizations, companies and industries couldn’t or wouldn’t adapt or evolve to stay competitive and thriving. Here is just a short list: Blockbuster, Kodak, most newspapers, Blackberry, Xerox, MySpace, Sears, RadioShack, etc. Clearly, such a list is always changing. So, be innovative, agile, adaptable, flexible and, yes, willing to evolve.

“Connect the dots:” Be the kind of strategic leader that “connects the dots” and makes the necessary adjustments to stay in the game. Being innovative is not an option or simply a desirable leadership trait, it is an absolute necessity. If the COVID-19 pandemic hasn’t reinforced this reality, I can’t imagine what will. It is all about the need to constantly be thinking about new and creative ways to lead your organization in these very uncertain times.

Hope is not a plan: While it is impossible to know exactly what the future may hold, the one thing that is certain is that nothing stays the same. Sticking our heads in the sand and hoping for the best is not how organizations survive and thrive.

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Strategic leadership involves having a plan and then creating a sense of urgency when communicating the benefits of embracing the plan and the risks of not.

Be patient: While a sense of urgency is important when reacting to the changes around us, so is having patience.

Try to avoid becoming frustrated when the decisions you are making do not lead to the desired results. When this happens, it may be time to pivot again, be agile and reassess the situation. Being strategic often means taking a step back, adapting and being open-minded to what will help you and your organization reach your goal.

Steve Adubato, PhD, is the author of five books including his latest, “Lessons in Leadership.” He is an Emmy® Awardwinning anchor with programs airing on Thirteen/WNET (PBS) and NJ PBS. He has also appeared on CNN, FOX5 NY and NBC’s Today Show. Steve Adubato’s “Lessons in Leadership” video podcast with co-host Mary Gamba airs Sundays at 10:00 a.m. on News 12+. For more information visit www.Stand-Deliver.com

ENTERTAINMENT

bergenPAC Re-Announces Shows Shows postponed due to the pandemic have been rescheduled for Fall 2022

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ergenPAC recently re-announced shows that were postponed due to the pandemic and will take place in the newly renovated theater when it reopens in Fall 2022.

From your favorite reality TV cast members and game shows like “Below Deck” and “Masters of Illusion” to popular artists such as Johnny Mathis, Art Garfunkel, and Richard Marx, bergenPAC offers something for everyone. bergenPAC continues to add new shows weekly for 2022-2023.

To stay up to date, please visit bergenpac.org/events for new show information. A list of rescheduled events is included below.

Tickets are on-sale now. To reserve tickets in advance, visit www.ticketmaster.com or call bergenPAC’s Box Office at (201) 227-1030.

Bergen Performing Arts Center Presents AN EVENING WITH CAPTAIN LEE AND FRIENDS Sunday, Oct. 2, 2022 – 8 p.m. $39-$129 Come aboard for an evening filled with laughter, great stories, behind-the-scenes secrets, and more with Captain Lee, Eddie Lucas, and Colin Macy-O’Toole from Bravo’s Below Deck. Colin Macy-O’Toole will be asking all the right questions as he navigates 12

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some unchartered territory with his shipmates. VIP tickets are available to buy which include premium seating during the show, and a post-show Meet-and-Greet with Captain Lee, Eddie Lucas, and Colin Macy-O’Toole.

JOHNNY MATHIS: THE VOICE OF ROMANCE TOUR Friday, Oct. 7, 2022 – 8 p.m. $69-$199 Celebrating his 66th year as a recording artist, legendary singer Johnny Mathis is The Voice of Romance. A sublime vocalist whose approach to pop music eclipses passing fads and trends, Mathis has performed songs in an incredible variety of styles and categories – from music composed for stage and film to golden era jazz standards, contemporary pop hits, and holiday music, all of which has assured his reputation as one of the most enduring vocalists in music history.

Best-known for hits like “Chances Are,” “It’s Not For Me To Say,” and “Misty,” Mathis has recorded close to 80 albums. During his extensive career he has achieved 50 Hits on Billboard’s Adult Contemporary Chart and ranks as the all-time #6 album artist in the history of Billboard’s pop album charts. He has received five GRAMMY Nominations, and in 2003 he was given the Lifetime Achievement Award from the Academy of Recording Arts and

Sciences. Johnny continues to be Columbia Records’ longestsigned artist, and to fans of all ages The Voice of Christmas.

MASTERS OF ILLUSION Friday, Oct. 14, 2022 - 8:00 p.m.

Prices: $29-$99 Believe the impossible! The hit television series, Masters of Illusion, breaks out of the box and into bergenPAC. Nothing beats the experience of seeing a magic show in person and this one serves up the time-honored art of the master illusionist combined with the speed and modern design of the 21st century.

You’ll see grand illusions, levitating women, appearances and vanishes, escapes, comedy magic, sleight of hand and beautiful dancers...everything you could possibly imagine and performances that you never dreamed possible - all rolled up into a live show. No camera tricks, no computer graphics – just amazing illusions in real time in front of a live audience.

ART GARFUNKEL: IN CLOSE-UP Saturday, Oct. 22, 2022 – 8 p.m. $39-$129 Blessed with what the New York Times described as a “beautiful countertenor,” singer Art Garfunkel has made an indelible mark on the music world as a solo artist and half of the unrivaled Simon & Garfunkel. He has also enjoyed a successful film career, published a book of poetry, and released 12 solo albums, the most recent being “Some Enchanted Evening” in 2007. Hear this legendary voice sing his favorites of his numerous hits throughout the years.

ENGELBERT HUMPERDINCK Sunday, Oct. 23, 2022 – 8 p.m. $39-$99 In a career spanning almost 50 years, Engelbert Humperdinck has sold more than 140 million records, including hits like “Release Me,” “After the Lovin,” and “When There’s No You.” He has recorded everything from the most romantic ballads to movie theme songs, disco, rock, and even gospel. His unique voice has charmed millions of fans around the globe.

MANIA: THE ABBA TRIBUTE Friday, Oct. 28, 2022 – 8 p.m. $29-$69 MANIA (formerly ABBA MANIA) formed in 1999 and the show has been selling out theatres and concert halls internationally ever since. This show has toured the world in its quest to bring the music of the Swedish ‘Supergroup’ to their millions of fans, old and new! The show has been successfully touring the USA annually since 2009 with over 400 performances, many of the venues book the show every year as it has become a ‘tradition’ for both the show and the audiences. The thirst for this sensational recreation of abba’s concert is getting stronger every year.

ABBA’s timeless songs were written to be enjoyed live and MANIA gives you exactly that. Two hours of uplifting, dance inducing and sometimes heart-breaking songs, fully live with fantastic staging, lighting, and effects. The show recreates ABBA’s

sound not only perfectly, but respectfully too. MANIA is not only for life long, die hard ABBA fans but the new generation of fans, who never had the opportunity to see ‘ABBA’ live. Hits include ‘Dancing Queen’, ‘Waterloo’, ‘Mamma Mia’, ‘The Winner Takes it All’, ‘Super Trouper’, ‘Fernando’, ‘Take A Chance On Me’ and many more that continue to fill dance floors worldwide.

RICHARD MARX Friday, Nov. 11, 2022 – 8 p.m. $29-$99 Since releasing his triple-platinum debut album in 1987, singer-songwriter Richard Marx has racked up hits for himself and other artists across the genres and decades. His top singles include “Endless Summer Nights,” “Hold On to the Nights,” “Right Here Waiting,” “Now and Forever” and “At the Beginning,” with Donna Lewis. His writing credits includes hits like “This I Promise You”

by NSYNC and “Dance with My Father” by Luther Vandross.

VIENNA BOYS CHOIR: CHRISTMAS IN VIENNA Wednesday, Nov. 30, 2022 – 8 p.m. $29-$69 Continuing a centuries old tradition, 100 choristers from 30 different nations between the ages of ten and fourteen, divided into four touring choirs give around 300 concerts and performances each year in front of almost half a million people. Each group spends nine to eleven weeks of the school year on tour traveling and performing all over the world. The choir’s repertoire includes everything from medieval to contemporary and experimental music. Motets and lieder for boys’ choir form the core of the touring repertoire, as do the choir’s own arrangements of quintessentially Viennese music, waltzes and polkas by Lanner and Strauss.

Tickets available at: www.ticketmaster.com or Box Office (201) 227-1030 About bergenPAC: Founded in 2003, the 1,367-seat Bergen Performing Arts Center, or bergenPAC, is the area’s cultural mecca. Housed in a historic Art Deco-style theater boasting one of the finest acoustic halls in the United States, bergenPAC attracts a stellar roster of world-class entertainment. The jewel in our crown is The Performing Arts School at bergenPAC – the innovative, educational performing arts initiative that, through programs, classes, outreach, school shows, and main theater presented shows, reach more than 30,000 students and community youth annually. The Performing Arts School provides community youth, age 2 months to 21 years, with unique, “hands-on” training in music, dance, and theater by industry professionals. It is through the ongoing generosity of sponsors, donors, members, and patrons that the not-for-profit 501 (c)(3) corporation bergenPAC and The Performing Arts School are able to thrive and enrich our community.

For updates on bergenPAC, “Like” bergenPAC on Facebook (facebook.com/#!/bergenpacfan), follow @bergenPAC on Twitter and Instagram, follow us on LinkedIn and visit our website at www.bergenpac.org. meadowlandsmedia.com

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CONTINUING EDUCATION & BUSINESS TRAINING

Bergen County and Bergen Community College Collaborate for Small Business Support

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ergen County Executive James J. Tedesco III, Bergen Community College President Eric M. Friedman, Ph.D., the Bergen County Commissioners and Bergen County Division of Economic Development Director Joanne Cimiluca have joined forces to develop a portfolio of free support services for entrepreneurs through the Bergen County Business Resource Network.

“Keeping our nearly one million residents safe by ensuring access to testing and vaccines during the pandemic was critical; simultaneously keeping those residents on their feet economically was also essential,” Tedesco said. “Bergen County was there for our local ‘mom-and-pop shops’ when the pandemic first hit by distributing over $55 million through the Bergen County CARES grant program to help keep the lights on and their doors open. But we knew we needed to do more for our small businesses who are the heart and soul of our county. We needed to provide something sustainable to help them thrive as we emerged. That’s where the Bergen County Business Resource Network comes in.”

The newly launched program features free tools such as “SizeUp” software that provides small business owners with customized data on their business and market sector they wouldn’t otherwise has access to. Students from the College serve as consultants that assist entrepreneurs with promotion, marketing and data analysis.

Buoyed by a $90,000 grant from the County to support the initiative’s execution and 16 student “small business support specialists” – including business administration student David Kim – the undergraduates have now worked with more than 150 restaurateurs, realtors and e-retailers to launch websites, disaggregate SizeUp data and write business plans.

“The Bergen Resource Network internship is really something special,” Kim said. “You get hands-on experience to learn 14

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Bergen Community College student “small business support specialists.”

about entrepreneurship and business consulting. Every business you help is a new opportunity to learn something new about small business and create meaningful connections with peers and business owners.

My time here has been such an eventful and exciting experience.”

Though secondary to the more than six million global citizens who lost their lives to COVID-19, the virus’ crippling impact on the worldwide economy reached from Wall Street to Main Street, devastating many entrepreneurs who could least afford such disruption.

According to data from the U.S. Small Business Administration, Bergen County entrepreneurs disproportionately felt this pain, as small businesses in the New York metropolitan area experienced the worst economic effects due to population density, proportion of minority-owned businesses and unavoidable, prolonged lockdowns.

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Business owner Mark Jefferies, who recently opened Go Fish, a Latin-fusion seafood restaurant in Teaneck, has relied upon the small business support specialists and speaks highly of them.

“The program has been a godsend to me, my partner and our restaurant,” he said. “They have been my rock to lean on in getting open and getting everything on track. Every time I’ve reached out to them for any reason - from menus to social media to attending my opening and bringing their colleagues – they’ve always come through with great ideas, encouragement and a helping hand. I wouldn’t have been able to open it successfully without them.

Any business in Bergen County would be lucky to have them and take advantage of their services.”

The College’s involvement with the Bergen Resource Network represents one of the first major initiatives emerging from

President Friedman’s economic recovery committee taskforce.

The group, which began meeting shortly after Friedman took office in 2021, serves in an advisory capacity to him, creating and implementing strategies that position the institution as a catalyst for recovery from the pandemic.

“The committee really takes the College’s positioning as an engine for economic development and puts that work into overdrive,” Friedman said. “I’m grateful that our Bergen County government partners have embraced the opportunity to collaborate on the institution’s economic development work. I’m especially proud of our students, who are using what they have learned to make a demonstrated impact in the communities we live.”

Before becoming small business support specialists, the students benefited from one-on-one training from business mentors facilitated by County government on essential skills such as communication. The students also earn a series of digital badges summarizing their skills that they can display on their resumes and professional social media.

Friedman credits the College’s Linda Caruso, manager of the business accelerator for entrepreneurs, for working with the County to launch the program. Caruso recently received the College’s “Economic Recovery Champion” award from the president.

“The SizeUp program is mutually beneficial for students and businesses,” Caruso said. “It provides an opportunity for students to gain hands-on experience while also giving businesses access to talented students who provide free consulting services.”

The County and College previously collaborated on economic development projects such as when government officials paired the College with Volvo Car USA. The automobile manufacturer then selected faculty and students from Bergen’s hotel and restaurant management program to fully operate the company’s corporate café at its national headquarters in Mahwah.

Bergen County Commissioner Chair Tracy Zur said the public-private partnerships developed by the College and County represent models for others to follow.

“We are thrilled to provide free access to critical information and young talent to help our businesses not only survive, but thrive,” Zur said. “This exciting program provides opportunities for our students to gain invaluable real-world experience while enabling businesses to innovate.”

For more information on the Bergen County Business Resource Network, or to sign up for complimentary assistance, visit bergenforbusiness.com Based in Paramus, Bergen Community College (www.bergen.edu), a public two-year coeducational college, enrolls more than 13,000 students at locations in Paramus, the Philip Ciarco Jr. Learning Center in Hackensack and Bergen Community College at the Meadowlands in Lyndhurst. The College offers associate degree, certificate and continuing education programs in a variety of fields. More students graduate from Bergen than any other community college in the state.

The winning student pitch team from University of Pisa (Chiara Pederzani, Alberto Giovannetti, Dr. Salvatore Tallarico, Anita Sammarini, Vincenzo Di Lillo), with Lenke Family Center for Innovation executive director Joseph Lizza (far left), Beth Lenke, benefactor of the Lenke Family Center (second from right), and Louis Ruvolo, program director of the Lenke Family Center (far right).

Inaugural Innovation kNowledge eXchange (INX22)

Imagining a sustainable future with groundbreaking solutions

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new international forum known as “INX22”, which culminated in a $10,000 prize awarded in a student competition, recently took place here in the Meadowlands.

An impressive lineup of international and regional leaders in the fields of innovation and sustainability came together on June 6 and 7 at two very diverse venues – American Dream in East Rutherford and Felician University in Rutherford – for the inaugural Innovation kNowledge eXchange of 2022 (INX22).

The two-day forum, which focused on developing groundbreaking and sustainable solutions to some of the world’s top challenges, was organized by the Felician University Lenke Family Center for Innovation, Center for Academic Technology and Facilities Operations Department, along with the Royal Academy of Science International Trust, of which his Royal Highness Prince Adnan el Hashemite, a professor at Felician University, is a member.

“INX22 was an impactful, ambitious event packed with amazing inspiration and big ideas,” said Joseph Lizza, Executive Director of the Lenke Family Center for Innovation and one of the initiators of the forum. “We are 16

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extremely proud of the caliber of programming at this first-ever event, which brought forward-thinking industry leaders together from our own backyard and across the globe.”

Day 1: Inspiring Global Sustainable Solutions On Day 1 of the forum, the theme was “Inspiring Global Sustainable Solutions.” A diverse roster of speakers, all trailblazers in their own fields, set the tone for the two-day event by sharing their journeys, conveying essential lessons and offering insights.

These trailblazers included: • Khawar Nasim, Acting Consul General of Canada to the U.S. in New York • Clare Guinness, Innovation District Director for Innovation City Belfast (Belfast, Northern Ireland) • Kai Feder, Chief of Staff at the New Jersey State Office of Innovation • David Perlin, Ph.D., Chief Scientific Officer for the Hackensack Meridian Health Center for Discovery and Innovation • Kemi Olugemo, MD, Director of Communications for Women of Color in Pharma • World-renowned spinal surgeon Lawrence Lenke, MD, and his wife, Beth Lenke The panel discussions on Day 1 focused on food sustainability at restaurants and within the global food supply as a whole, as well as Felician University student innovation activities which were actually implemented at INX22.

Food sustainability panelists included Chef Antonio and Brenda De Ieso, owners of Italian farm-to-table restaurant Fiorentini. Their restaurant holds the distinction of being the first business in Rutherford to be identified on the State of New Jersey’s Sustainable Business Registry.

The panel also featured Stacey Antine, MS, RDN, founder of Ridgewood-based HealthBarn USA and Ron Mirante, founder of Bone-In Food, LLC, headquartered in Hillsborough.

Involving future entrepreneurs and thinkers is critical to the success of any sustainability programs, here and around the world.

In support of this reality, Felician University students conducted an illuminating panel on how they employed innovative technologies and ideas to support activities at this year’s forum.

The panel featured students led by Joe Celentano, David Crawford and Gabriela Rivera Pira, along with Kendrick Moran, Richard Mejia, Daniella Ospina and Ashley Rodriguez.

Day 2: Student Case Study Competition Day 2 of the INX22 forum was centered around the Student Case Study Competition, hosted by Felician University in Rutherford.

Through a rigorous process leading up to the forum, five student teams were selected from an international pool of applicants to present their ideas and proposed solutions for the United Nations’ Sustainable Development Goal #3: “Ensure healthy lives and promote well-being for all at all ages.”

During this segment of the forum, two teams each from Felician University and Italy’s John Cabot University and one team

Sr. M. Aquinas Szott and the Honorable Tony Scardino.

Lenke Family Center for Innovation Executive Director Joseph Lizza

Khawar Nasim Acting Consul General of Canada to the U.S. in New York

James W. Crawford, III, President of Felician University and Jim Kirkos, President and CEO of the Meadowlands Chamber

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from Italy’s University of Pisa, delivered their presentations, which was broadcast internationally on a live video feed.

The four-person team from University of Pisa emerged victorious, capturing the event’s $10,000 team prize.

The winning team’s idea focused on creating a multiple-step plan for the harmonization of health data around the globe, featuring a two-sided approach (L-R): Dr. Mazdak Zamani, Professor Cybersecurity and Computer Science; VP of External Relations and Communications Maura DeNicola; Dr. Charity Dacey, through institutional and technological Associate Dean; Dr. Stephanie McGowan, Dean; Lenke Family Center for Innovation innovation.

Executive Director Joseph Lizza; Dr. Louis Ruvolo, Program Director, Lenke Family Students described the challenges Center for Innovation; Assemblyman Christopher Tully; Kai Feder, Chief of Staff at to worldwide uniform data collection the New Jersey State Office of Innovation; Beth Lenke, Felician University Board of Trustee; Dr. Deanna Valente, Dean; Meggan O’Neill, Director, Facilities Operations and evaluation – including weak and fragmented institutional capacities, different and often insufficient domestic financing In the words of Joseph Lizza, “We’d like to thank our and a widespread lack of availability of disaggregated health data. The team’s solution focused on tackling sponsors, speakers, volunteers and, of course, our attendees, for their incredible support. We look forward to seeing everyone next missing data.

Receiving the Honorable Mention designation in the student year at INX2023.”

The INX Team responsible for conceiving of and implementing case competition was a Felician University student team, including Thailina Marrero INX22 was a led by an extensive executive committee whose members included: and Farah Alnami, coached by faculty advisor Janel Owens.

• Joseph Lizza*, MBA, CPA, CGMA, Executive Director, The team addressed how to take on the challenge to achieve Lenke Center for Innovation a systemic global network for Electronic Health Records that • Louis Ruvolo*, DBA (ABD), Program Director, Lenke provides accessibility, privacy and accuracy – and can be shared Center for Innovation across multiple healthcare provider platforms.

• HRH Adnan El-Hashemite*, Executive Director & The entities that presented this year’s forum were greatly Associate Professor, Office of Global Academic Initiatives, bolstered by the achievements of the event and are already looking Royal Academy of Science in Trust, and Representative of forward to 2023.

Felician University to the United Nations Department of Global Communications • Meggan O’Neill*, BA, Director of Buildings and Grounds • Deanna Valente*, DBA, Dean, Center for Academic Technology • Maura DeNicola, Vice President of Communications & External Relations • Ronald Gray, Vice President of Student Affairs/Dean of Students *INX Founding Member

Dr. Lawrence and Beth Lenke were the top Diamond Sponsors of the inaugural INX22 event.

More about Felician University Lenke Family Center for Innovation The INX22 forum also emphasized the critical nature of the participation and support of Dr. Lawrence and Beth Lenke, who are widely known for shining a spotlight on the importance of innovation in healthcare and throughout the intellectual spectrum.

As benefactors of Felician University’s Lenke Family Center for Innovation, the Lenkes are year-round champions of collaboration among experts, entrepreneurs and students. The Lenke Family Center for Innovation offers a think-tank environment that evaluates, synthesizes and influences innovative market advancement.

All in all, the inaugural “Innovation kNowledge eXchange” (INX22) forum was a true success.

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Elevating the Arc of Every Life Leaders are often formed in the crucible of challenging times and events, such as we face today. The whole of humanity has faced a massive and deadly pandemic that continues to reshape everything that gives substance to our lives at every level—whether leisure or business related, national or international, individual or community. The way we live has been forever changed, but human beings are the most adaptable living creature on the planet, and we will find our footing.

At Felician, these past two years of COVID have not been an impediment to teaching and learning, but rather an opportunity to evolve the Felician learning environment and learning delivery to provide our students with a whole learning experience to enable resilience and adaptability. Every day within this University we offer our prayers for all those the world has lost to this virus and for those whose lives have been made more complicated by COVID’s impact.

This pandemic has demonstrated we cannot always control the conditions that affect us, but it has also shown in stark relief that we always have control over the behaviors that enable us to overcome adversity. These COVID times, with all the unknowns, unpredictability, and constant change, have presented the greatest possible life lesson. Felician has sought, through a compassionate and substantive approach, to bring out the best in every student.

Our students learn to act with alacrity and agility, to embrace change, and to use failure to beget success—to never stop learning and evolving. When the Felician student looks back and recalls this time of great trial they will remember the losses experienced, but will also celebrate the skills and capacities gained to succeed, no matter the height or duration of the obstacle. They will have the courage to step up and lead within their communities with confidence, understanding, as my Dad always said, “you may not be able to control the time and nature of the challenge, but you are the master of how you respond thereto.”

These students now have an experiential understanding that, if you dwell on the difficulty of the moment, you will only see darkness.

But if you look inward to the light of the human spirit, anyone can serve as a beacon.

Even with masks and physical distancing, our students found new ways to engage with fellow students, interact with our great faculty and staff, ingest the skills and knowledge offered them, and continue to make a difference through volunteering and supporting collective community efforts. It states the obvious to say that the past two years presented a most unique university experience but let there be no doubt—the Felician graduate is ready to have immediate impact, wherever their life path leads them.

James W. Crawford III Vice Admiral, JAGC, U.S. Navy (ret.)

President, Felician University

Changing the world... ...one graduate at a time.

If you want a job-ready, committed, enthusiastic, diligent, and character-based individual who can communicate, engage, listen, learn, lead, and follow on your team, then you want a Felician graduate!

Nursing | Education | Arts & Sciences Business & Information Sciences One Felician Way | Rutherford, NJ 07070 262 South Main Street | Lodi, NJ 07644 201-355-1432 www.felician.edu THE FRANCISCAN UNIVERSITY OF NEW JERSEY

Making the Transition From an Entrepreneurship to a Professionally Managed Firm Editor’s Note: This is the first installment of an ongoing series surrounding what it takes to move from a relatively small micro-business to a more robust, larger organization. Each article will explore a different aspect of this journey.

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tarting with the most basic premise, entrepreneurs typically face the initial challenges surrounding creating a new venture from scratch or building up a recent acquisition. Their ability to recognize and act on the marketplace’s needs will help determine growth rates at every step of the business’s lifespan.

When they are successful in the dance of meeting and matching the market’s needs and customer base, the business begins its positive movement along the growth curve. Almost every step up the revenue ladder brings additional challenges. You can hear the questions that people ask themselves: “Do we have enough people, space, equipment, and working capital to get through this period while stretched so thin? Am I calling it too close? What should I do first? What can we do to get the production and productivity levels up to meet the needs of the business.”

Hectic describes the feeling on most days and frenetic more times than someone cares to admit.

What are the common symptoms that accompany this phase of growth? There is precious little time spent on thinking – and very little planning usually occurs. Despite this obvious flaw, every time they experience a positive feeling (adrenaline or euphoria), this wrong behavior gets reinforced.

What has been described by Eric Flamholtz, Ph.D., a UCLA professor, as “organizational growing pains” can be articulated as follows: • People feel there are not enough hours in the day • People spend too much time “putting out fires” • Many people aren’t aware of what others are doing • People lack an understanding of the firm’s ultimate goals • There are not enough good managers • People feel that “I have to do it myself if I want it done correctly.”

• Most people feel that the firm’s meetings are a waste of time 20

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• • •

Plans seldom are made and, even more seldom, followed up – so things often don’t get done Some people feel insecure about their place in the firm The firm has continued to grow in sales but not to the same extent in profits

The CEO or founder must recognize these symptoms indicate underlying problems that will only worsen unless met head-on.

A transformation (or metamorphosis) is necessary. The business must evolve from its traditional free-wheeling, anything goes, random behavior patterns that scream “we’ll figure it out as we go along” to a more organized, disciplined, and thoughtful approach.

The movement from being reactionary to proactive must take place.

This next phase requires carefully defining position descriptions and job responsibilities. Increase accountability within goals, measures and standards of performance. Invest both time and money to go from only on-the-job training to a more formalized approach to people development as a precursor to installing rewards and recognition programs, performance appraisals and more formal staff and management development processes.

Look at the business from a dollars and cents point of view.

Require the creation, adoption and management of a budget to ensure the right things get appropriately funded while the wrong things get weeded out. There must be reports available to show progress or lack thereof. Annual profitability measures become a target to be achieved rather than just a by-product of “I guess we guessed right, and this is what is left over.”

For an entrepreneur, this can be a particularly trying time.

Some of the very traits that helped spur the organization in its early days can lead to its faltering or demise.

Looking at some typical characteristics, most entrepreneurs:

• • • • • • • •

will have either a sales or technical background. know the industry well. want to have things done their way. may be more intelligent than many of the staff they tend to hire. may be more likely to trust their own instincts versus taking the time to seek out the research or the numbers. attract subordinates who begin to rely on their boss’s bravado and confidence that they are all-knowing. are likely to be “do-ers” rather than managers. are likely to be self-taught readers versus undergoing a lot of formalized ongoing training.

The next big challenge for entrepreneurs Many entrepreneurs are likely to abhor any trappings of what they view as restrictive corporate behavior. Therefore, they don’t like to schedule staff meetings, be accountable for their time organization or have to operate within a budget. It is easy for them to fall into the trap, thinking, “So far, we have gotten along just fine without these things.”

At this stage of the firm’s growth and development, the very nature of the firm itself probably has changed. Over time, it has begun its transition into this larger enterprise. Now the management team has to change along with it.

Fortunately for those reading this article, pathways have already been selected and tried by other leaders and owners. They have taken one of the following actions: 1. Doing nothing and hoping for the best.

2. Undergoing personal and professional growth. Taking it on as a challenge to develop the attitudes, skills, knowledge and positive behavioral changes needed to continue to lead the organization effectively.

3. Resigning and bringing in a professional manager to run the organization.

4. Moving up to the role of chairman, as Steven Jobs and Bill Gates did. This allows the professional managers to run the day-to-day while staying somewhat involved.

5. Selling out and starting another firm back at the entrepreneurial level.

6. Merging or being acquired by another firm with the additional infrastructure in place.

Research suggests that many founders and entrepreneurs have an extraordinarily difficult time giving up control of their business.

In many cases, they have poured their life’s work into building that business, and it is as much a part of them as is their right arm and hand.

Owners face the challenge of even considering that someone else may be able to run their organization as well as they can or improve performance levels. As a result, they hold on with all their strength. Their organization ultimately becomes a victim of the “potted-plant syndrome.” That is where the size of the pot determines how far the plant can grow before it becomes rootbound and stunted. In the worst cases in nature, the plant strangles itself and dies prematurely.

I have observed that the leaders’ self-imagery and self-concept will only let the firm grow so big or grow so fast in the business world. Whenever they are so afraid of losing control, they fail to

act on the opportunities of a lifetime. Or they fail to pull the trigger promptly.

When this occurs, their firm is almost guaranteed not to be awarded or accepted for the contract or policy.

This fear of success plays out in leaders’ minds as, “We are not worthy to receive this level of recognition or success on such a large scale, and therefore we will blow this opportunity to prove to others that we aren’t really that good.”

If you have ever heard of someone who is typically very reliable missing a deadline on a game-changing opportunity, keep this lesson in mind.

Others attempt to undergo this transformation by acquiring the appropriate skills and attitudes –but never really get it for any number of reasons.

Some owners will go through the motion of bringing in managers and leaders from the outside and then stand around and watch as they suffer and fail miserably. My observations of leaders have witnessed several common tactics exhibited. The founders unconsciously don’t want to be “shown up” by the others they have brought in. That might make them seem to have been wrong (or less effective) in the past; they behave in specific ways.

For example, they conveniently forget to tell the new manager about a critical deadline or particular way of handling a longterm customer’s unique requests. In the end, they get chastised and embarrassed. They may also undermine their new manager’s authority when dealing with some long-term employees. Even though they had told the new manager, they wanted something to be taken care of or fixed.

They don’t give them all the information needed to do the whole job up front. When this happens, the new manager cannot finish the task without coming back to ask the owner for their help – making them appear less effective or competent. Others have described it as creating managerial eunuchs.

Eventually, they tell their staff, “However reluctant I am to get involved here, I better do it because I need to save you guys.” It is a form of the “messiah complex” played out live and in living color.

Whatever the form of transition to be undertaken, it is paramount that all recognize that the organization has changed since the early days and can’t go back without severe consequences.

In the following installments, we will explore the predictable stages of organizational growth and the developmental items and tactics to address in each phase. For example, future articles will cover: • The six critical organizational development tasks • The four different stages of growth • Determining and assessing the usual growing pains • Planning the transitions that leaders must successfully execute Watch for the next installment in the upcoming issue.

Doug Brown is the CEO and chairman of Paradigm Associates LLC, headquartered in Cranford with locations throughout the United States. Paradigm Associates specializes in strategic and executive leadership development for professionals. Visit www.ParadigmAssociates.US or call (908) 276-4547 for more information. meadowlandsmedia.com

June/July 2022

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ECOTOURISM: IN OUR BACKYARD

NJSEA To Host Butterfly Day On July 17

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Photo Credit: Joe Koscielny

JSEA is hosting Butterfly Day on Sunday, July 17 at Dekorte Park in Lyndhurst.

Butterfly Day will feature free walks and talks from Bergen County Audubon Society and NJSEA experts on the amazing winged marvels and their importance to the environment. In addition, there will also be a fun scavenger hunt, a costume contest and other children’s activities, information tables and more!

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Event Details Butterfly Day will take place on Sunday, July 17 from 10 a.m. to 3 p.m. at DeKorte Park, located at 2 DeKorte Park Plaza, Lyndhurst, NJ 07071.

For more information on the event, please feel free to contact Don Torino: greatauk4@gmail.com

375 Murray Hill Parkway East Rutherford, NJ 07073 Phone: 201- 438- 4994

Richard Branca, President Quality Ownership, Management, and Development Since 1975

405 Murray Hill Parkway

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ON THE MOVE

Ken Sheehan Returns to Genova Burns to Specialize in Energy Issues

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en Sheehan has returned to Genova Burns as counsel and will serve on the firm’s Energy Law team, the Newark-based firm announced in June of 2022. Sheehan previously served as the firm’s director of Energy and Utility Law Practice during his first tenure with the firm.

Sheehan, who earned his law degree from Rutgers University, comes to Genova Burns from the New York Department of Public Service, where he was deputy counsel and represented the agency in the areas of telecommunications and third-party energy suppliers before the Federal Energy Regulatory Commission and Federal Communications Commission.

Prior to his time with the New York Department of Public Service, Sheehan was with the New Jersey Board of Public Utilities (NJBPU). There he served as ombudsman and director for the Division of Clean Energy. He was also previously chief of staff of the NJBPU, where he was charged with the development and implementation of policy, including energy, clean energy, water, telecommunication and security issues.

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Mr. Arcari was named by NJBIZ as a “Leader in Real Estate, Construction, and Design” in 2021

With attorneys admitted to the bar in New York, New Jersey, Pennsylvania and the District of Columbia – and with offices across the region – Genova Burns LLC provides special competencies across a broad range of practice areas including trial and appellate practice in federal and state courts, aviation & aircraft law, business law, commercial transactions, casino, hospitality and resort development, commercial real estate and redevelopment law, complex commercial litigation, corporate political activity, education law, employment law and litigation, energy law, environmental law, health & hospital law, labor law, land use and approvals law, public contract law, bid protest litigation, cannabis law, white collar criminal defense, corporate internal investigations and wage and hour compliance.

For more information, visit: www.genovaburns.com

Corporate Industrial Warehouse Retail

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INNOVATION & TECHNOLOGY

Needing ITOM: Part Three

When the market screams cybersecurity: Understanding the importance of a system and application management solution (SAMS)

THIS ARTICLE IS THE THIRD IN THE “NEEDING ITOM” SERIES. In this article, I’d like to focus on the importance of system & application management and the role it plays in a strong cybersecurity solution.

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ystem management is effectively the monitoring of availability, performance and events of servers, desktops and other systems that support the applications and databases of IT and business services provided to the organization. Application and database management is the monitoring of availability, performance and events of the applications and databases residing on those servers, desktops, etc.

It is the combination of the above components – along with the network devices that allow all of them to communicate – that make up the services that are provided to the end-users in the organization.

A breach or compromise to any of the above may provide access to company sensitive data and can result in serious downstream consequences.

As part of your overall IT operations management (ITOM) solution, implementing a system and application management Solution (SAMS), either internally to an organization or via a managed service provider (MSP), provides significant benefits from an availability, performance and event management perspective.

These are the areas that most folks think of when it comes to system, application and database management.

Let’s look at a SAMS from a cybersecurity perspective, starting with monitoring. Your SAMS can monitor performance metrics, logfiles and system processes. Over time, a “normal” performance

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should be established; this would be your baseline.

Once the baseline has been established, the IT team would configure high and low threshold values. When a monitored metric goes above a high threshold, or below a low threshold value, an alert is sent to the appropriate individual so they can respond to the occurrence.

Examples might include CPU utilization uncharacteristically high, an extreme slow-down of a database, or an application logging unauthorized access. The SAMS would be configured to monitor and notify for any activity outside of the normal business usage baseline.

I recommend establishing that baseline of “normal” activity.

When “normal” doesn’t look normal, it’s time to do a deep dive to investigate what might be causing the anomaly. It may be due to a potential hardware malfunction, a system misconfiguration or potentially sensitive data being downloaded off-hours to avoid detection.

The truth is, if you’re not looking for it, you will never find it.

Your SAMS can play a key role in identifying unusual performance and/or traffic volume spikes.

By utilizing the service desk, its configuration management database (CMDB) and the relationships between the configuration items (CIs) that make up a particular service, the impact to the service

can be determined. This allows the IT team to see what services are being impacted and whether these services are controlling access to company sensitive data – which may indicate foul play in progress.

The SAMS can also be configured to monitor messages in systems, applications or database log files. Typically pattern matching is used here to look for known error messages. The log files are scanned on a time interval established by the system and application managers.

If any of the defined messages are found, an alarm is sent to the SAMS console with any available details, additional information to assist the IT support team with response options and potentially automated or operator-initiated actions that can be executed to remediate the situation. This function provides significant scaling capabilities to organizations so that this same activity doesn’t have to be done manually with every occurrence.

Logfiles will contain failed login attempts, successful logins, requests for information, access denied responses, system failures and countless other codes that can be captured and acted upon through automated or manual intervention.

Many security-focused monitoring applications are used to uncover anomalies, while the SAMS applications are looking for typical availability and performance concerns that can be utilized to identify normal system/application activity or an unusual symptom that could indicate a breach of some sort.

An organization should also look to “harden” their servers and

applications. To do so simply means to keep operating systems and applications to their latest patch levels, use strong passwords in alignment with the organization’s password policy, automatically lock accounts after a minimal number of failed login attempts (typically three), remove users that no longer need system or application access, enable multifactor authentication and use data and disk drive encryption in accordance with company policy, to name a few.

The SAMS is a great tool for any organization to utilize to stabilize the system, application and database resources from an availability and event perspective. It also plays a key role in the cybersecurity posture of that same organization.

Work with your cybersecurity and IT operations teams to be sure they are working together toward the same goal of effectiveness and efficiency improvements via a stable and secure IT infrastructure as they both play a key role in the cyber health of an organization.

Mike Battistella is the President of Solutions3 LLC, an IT Management Company focusing on cybersecurity training & governance, IT service management, IT operations management, critical notification and technical training. Mike is also a key partner of CMMC Academy focusing on the NIST Cybersecurity Professional (NCSP) Training & Certification program.

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MEADOWLANDS EAT & DRINK

TIME TO GET OUTSIDE!

Come Join Us and Explore the Real Meadowlands

Al Di La Italian Bistro (East Rutherford) (201) 939-1128

Angelo’s Ristorante (Lyndhurst) (201) 939-1922 Applebee’s Bar and Grill (Clifton) (973) 471-6161 Annabella’s Find Foods, Inc. (East Rutherford) (201) 804-0303 Bagels Plus & Deli (Secaucus) (201) 330-0744 The Barrow House (Clifton) (862) 336-7070 Bazzarelli Restaurant & Pizzeria (Moonachie) (201) 641-4010 Big Bowls Little Plates (Secaucus) (201) 514-4163

Let the adventure begin, via Eco-Cruise, guided kayak tour, or a river cleanup all in your Hackensack River.

Reservations and info: 201-968-0808 HackensackRiverkeeper.org

Bonefish Grill (Secaucus) (201) 864-3004 Boogie Woogie Bagel Boys (Weehawken) (201) 863-4666 Buffalo Wild Wings (Secaucus) (201) 348-0824

Caffe Capri (East Rutherford) (201) 460-1039 Carrabba’s Italian Grill (Secaucus) (201) 330-8497 Casa Giuseppe Restaurant & Bar 503 (Lyndhurst) (201) 460-0060

Chili’s Restaurant (Secaucus) (201) 319-0804 Chipotle Mexican Grill (Secaucus) (201) 223-0562 Colonial Diner (Lyndhurst) (201) 935-3192

Non-Transferrable. Non-Combinable. Must book by December 31, 2020.

Ghost Hawk Brewing Company (Clifton) ghosthawkbrewing.com Good Chinese Kitchen (North Bergen) (201) 295-0806 Hoboken Road Tavern (East Rutherford) (201) 939-1128 Houlihan’s (Secaucus) (201) 330-8856

Il Villaggio (Carlstadt) (201) 935-7733

Chevys (Clifton) (973) 777-6277

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Gabriel’s Grille & Bar (Hasbrouck Heights) (201) 288-9600

Bistro Six-Five-Zero (Hasbrouck Heights) (201) 288-6100

Chart House Restaurant (Weehawken) (201) 348-6628

Mention this ad upon inquiry

Francesca’s Gourmet Food (Fair Lawn) (201) 773-8293

Il Cafone (Lyndhurst) (201) 933-3355

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Firenza Pizza (Secaucus) (201) 210-2562

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Finch’s (Rutherford) (201) 231-3141

CUPS frozen yogurt- that’s hot (Secaucus) Dunkin Donuts/ Subway (Secaucus) (201) 617-9200 Elia (East Rutherford) (201) 939-9292

Jack Austin’s (Weehawken) (201) 348-4444 Justin’s Ristorante II (Wood-Ridge) (201) 933-4276 La Reggia Restaurant & Banquets & Lounge (Secaucus) (201) 422-0200 Marco Polo Pizza/ Breakfast Grill (Weehawken) (201) 863-0057 Mamma Vittoria (Nutley) (973) 662-0242 Masina Trattoria Italiana (Weehawken) (201) 348-4444 McDonalds (North Bergen) (201) 868-9888 Medieval Times Dinner & Tournament (Lyndhurst) (201) 933-2220 Morton’s The Steakhouse (Hackensack) (201) 487-3614 Mr. Bruno’s Pizzeria & Restaurant (Lyndhurst) (201) 933-1588 Oceanaire Seafood Room (Hackensack) (201) 343-8862 Olive Garden (Secaucus) (201) 867-3543 Outback Steakhouse (Secaucus) (201) 601-0077 Panera Break (Secaucus) (201) 348-2846 Pink at Meadowlands Racing and Entertainment (East Rutherford) (201) 842-5013 Poke Bros (Secaucus)

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Red Lobster (Secaucus) (201) 583-1902

MEADOWLANDS EAT & DRINK

Redd’s Restaurant & Bar (Carlstadt) (201) 933-0015 Ruth’s Chris Steak House (Weehawken) (201) 863-5100 Ruth’s Chris Steak House (Jersey City) (201) 448-8664 Ruth’s Chris Steak House (Paramus-Maywood) (551) 258-0013 Rutherford Pancake House (Rutherford) (201) 340-4171

Saladworks (East Rutherford) (201) 939-8886 Sals Good Eats (Teterboro) (201) 375-4949

Segovia Restaurant (Moonachie) (201) 641-4266 Shannon Rose (Clifton) (973) 284-0200 Spuntino Wine Bar & Italian Tapas (Clifton) (973) 661-2435 Starbucks Coffee (East Rutherford) (201) 438-0584

Stefanos Mediterranean Grille (Secaucus) (201) 865-6767

Urban Plum Gastropub (Secaucus) (201) 520-0574

Subway (Weehawken) (201) 865-2500

Varrellman’s Baked Goods (Rutherford) (201) 939-0462

Subway (Secaucus) (201) 325-0300

Vesta Wood Fired Pizza & Bar (East Rutherford) (201) 939-6012

Subway (North Bergen) (201) 869-4469

Volare’s Restaurant (Rutherford) (201) 935-6606

Tokyo Hibachi & Buffet (Secaucus) (201) 863-2828 Top That! Donuts (Rutherford) (201) 559-5485

Starbucks Coffee (Secaucus) (201) 223-4924

Wayback Burger (Secaucus) (201) 293-4654 Yard House (East Rutherford) (201) 528-2875

MEADOWLANDS TRANSPORTATION

AAA Giants Limousine & Car Service (201) 933-3313 Academy Bus, LLC (201) 420-7000 Axis Global Systems, LLC (718) 458-3666 Coach USA (866) 912-6224 Country Club Services (973) 376-4352 Empire CLS Worldwide Chauffeured Services (888) 826-3431

Meadowlands Exposition Center (Secaucus) (201) 330-7773 16 W Marketing (Rutherford) (201) 635-8000 4 Wall New York (Moonachie) (201) 329-9878 Al Di La Fine Italian Private Catering (Rutherford) (201) 939-1128

EZ Ride (201) 939-4242

Panorama Tours (973) 470-9700

Vander Plaat Executive Limo (201) 891-3856

Lyft Lyft.com Minuteman II Limousine and Car Service (973) 347-6100 Moonlight Limousine & Party Bus Service (201) 254-0126 NJ Transit (973) 491-8903, www.njtransit.com NY Waterway (201) 902-8700

EVENTS & CATERING

The Boulevard (North Bergen) (201) 744-8169

Bounce Music & Entertainment (Englewood Cliffs) (201) 482-8191 Cliffhanger Productions Inc. (Rutherford) (201) 460-1489 Freeman (Kearny) (201) 299-7400

Annabella’s Fine Foods, Inc. (East Rutherford) (201) 804-0303

Graycliff Catering Inc. (The Graycliff) (Moonachie) (201) 939-9233

Any Excuse For A Party (973) 808-8700

Il Villaggio (Carlstadt) (201) 935-7733

Apple Spice: Box Lunch Delivery & Catering Company (South Hackensack) (201) 525-2775

In Thyme Catered Events (River Vale) (201) 666-3353 Jimmy’s Artistice Creations (East Rutherford) (201) 460-1919

LTB Entertainment (Secaucus) (201) 282-1117 Mamma Vittoria (Nutley) (973) 662-0242

Seasons Catering (Washington Township) (201) 664-6141 Sterling Affair Caterers (Carlstadt) (201) 372-0734

Meadowlands Racing and Entertainment (East Rutherford) (201) 842-5013 Nanina’s In The Park (Belleville) (973) 751-1230 Party Supplies Co, Inc. (Rutherford) (646) 431-1805 Personal Touch Experience & Catering (Hackensack) (201) 488-8820 Pink at Meadowlands Racing and Entertainment (East Rutherford) (201) 842-5013 Sal’s Good Eats (Teteroboro) (201) 375-4949

Sweet Dreams Studio- Photo Booth (Madison) (703) 585-4704 Unique Event Center (Little Ferry) (201) 880-5025 United Eventurers (201) 694-6583 Venetian (Garfield) (973) 546-2250 Wall Street Cafe & Catering (Lyndhurst) (201) 933-1099 Willwork Inc. (Woodland Park) (201) 321-1135

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EXPLORE THE MEADOWLANDS ECOTOURISM Hackensack Riverkeeper (Hackensack) (201) 968-0808 NJSEA- DeKorte Park (Lyndhurst) info@njsea.com / (201) 460-1700 River Barge Park and Marina (Carlstadt) (201) 460-1700

BERGEN COUNTY PARKS Belmont Hill County Park (Garfield) Borg’s Woods Nature Preserve (Hackensack)

Hackensack River County Park (Hackensack) (201) 336-7275

Samuel Nelkin County Park (East Rutherford) (973) 777-0318

Mill Creek Point Park (Secaucus) (866) 927-6416

Losen Slote Creek Park (Little Ferry)

Van Saun County Park (Paramus) (201) 262-3771

Washington Park (Jersey City/ Union City) (201) 348-5700

Wood Dale County Park (Hillsdale) (201) 336-7275

West Hudson Park (Kearney) (201) 217-5482

Laurel Hill Park (Secaucus) (201) 915-1386 Overpeck County Park (Leonia) (201) 336-7275 Pascack Brook County Park (Westwood) (201) 336-6000 Ramapo Valley County Reservation (Mahwah) (201) 327-3500

Dahnert’s Lake County Park (Garfield)

Riverside County Park (Lyndhurst) (201) 939-9339

Darlington County Park (Mahwah) (201) 327-3500

Saddle River County Park (Saddle Brook) (201) 796-0324

HUDSON COUNTY PARKS Mercer Park (Bayonne) Stephen R. Gregg Park (Bayonne) (201) 858-7180 Columbus Park (Hoboken) (201) 915-1388 Liberty State Park (Jersey City) (201) 915-3403

Braddock Park (North Bergen) (201) 915-3188 Laurel Hill Park (Secaucus) (201) 915-1388

NJSEA PARKS Richard W. DeKorte Park (Lyndhurst) (201) 460-1700 River Barge Park and Marina (Carlstadt) (201) 460-1700

Lincoln Park (Jersey City) (201) 915-1388

STAY IN THE MEADOWLANDS Aloft Secaucus Meadowlands (Secaucus) (201) 809-1000

Envue, Autograph Collection (Weehawken) (201) 758-7920

AVE CLIFTON (Clifton) (973) 859-3200

Fairfield Inn By Marriott (East Rutherford) (201) 507-5222

Best Western Premier NYC Gateway Hotel (North Bergen) (201) 758-5770 Canopy by Hilton Jersey City Arts District (Jersey City) (800) 445-8667

Fairfield Inn By Marriott (North Bergen) (201) 272-6600 Hampton Inn (Carlstadt) (201) 935-9000

Courtyard by Marriott (Edgewater) (201) 945-5440

Hampton Inn & Suites Teaneck Glenpointe (Teaneck) (201) 883-9777

Courtyard by Marriott (Lyndhurst) (201) 896-6666

Hilton Garden Inn (Secaucus) (201) 864-1400

Courtyard by Marriott (Wayne/ Fairfield) (973) 646-3377 Crowne Plaza (Saddle Brook) (201) 880-5952 Econo Lodge (Carlstadt) (201) 935-4600 Element (Harrison) (862) 234-4922 Element New York/ WoodRidge (Wood-Ridge) (201) 460-0790

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Hilton Hasbrouck Heights (Hasbrouck Heights) (201) 288-6100 Hilton Meadowlands (East Rutherford) (201) 896-0500 Holiday Inn Hasbrouck Heights (Hasbrouck Heights) (201) 288-9600 Holiday Inn Secaucus Meadowlands (Secaucus) (201) 809-4746

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Holiday Inn Express (Paramus) (201) 843-5400 Holiday Inn Express Hotel & Suites (Carlstadt) (201) 460-9292 Home2 Suites by Hilton Hasbrouck Heights (Hasbrouck Heights) (201) 552-5600 Homewood Suites by Hilton (East Rutherford) (201) 460-9030 Homewood Suites by Hilton (Teaneck/ Glenpointe) (201) 883-1777 Hyatt Place Secaucus/ Meadowlands (Secaucus) (201) 422-9480 La Quinta Inn & Suites Clifton/ Rutherford (Clifton) (973) 778-6500 La Quinta Inn & Suites (Secaucus) (201) 863-8700 MC Hotel (Montclair) (973) 329-5500 Red Roof Inn (Secaucus) (201) 319-1000

Renaissance Meadowlands Hotel (Rutherford) (201) 231-3100 Residence Inn (East Rutherford) (201) 939-0020 Residence Inn (Saddle River) (201) 934-4144 Residence Inn by Marriott Port Imperial (Weehawken) (201) 758-7922 Residence Inn by Marriott Secaucus Meadowlands (Secaucus) (201) 223-9901 Saddle Brook Marriott (Saddle Brook) (201) 843-9500 Sheraton Lincoln, Harbor Hotel (Weehawken) (201) 617-5600 SpringHill Suites East Rutherford Meadowlands/ Carlstadt (Carlstadt) (201) 935-9400 Teaneck Marriott at Glenpointe (Teaneck) (201) 836-0600

DESTINATION MEADOWLANDS

RECREATION, SPORTS & ENTERTAINMENT

Hornblower Cruises & Events (888) 467-6256

Aviation Hall of Fame & Museum of NJ (Teterboro) (201) 288-6344

Kerasotes Showplace 14 Secaucus (201) 210-5364

Bergen Performing Arts Center (bergenPAC) (Englewood) (201) 816-8160

Liberty Science Center (Jersey City) (201) 200-1000

Bowlero Wallington (Wallington) (973) 773-9100

Meadowlands Racing & Entertainment (East Rutherford) (201) 460-4166

HEALTH, FITNESS & BEAUTY

Chuck E. Cheese’s (North Bergen) (201) 861-1799

Medieval Times Dinner & Tournament (Lyndhurst) (201) 933-2220

Durkan Fencing Company (South Hackensack) (201) 880-9585

Haircutter in the Meadow (Secaucus) (201) 863-3900

MetLife Stadium (East Rutherford) (201) 559-1562

Jenny Craig (Secaucus) (201) 330-0110

Entertainment Cruises | Spirit of New York & New Jersey Dining Cruises (201) 333-8600

NY Giants (East Rutherford) (201) 935-8111

Field Station: Dinosaurs (Leonia) (855) 999-9010 Fun Ghoul Costume Co. (Rutherford) (201) 460-1489 GolfTec (Englewood) (201) 567-0103 High Exposure Rock Climbing/ Ninja Warrior Gym (Northvale) (201) 768-8600

NY Jets (Florham Park) (516) 560-8100 NY Red Bulls (Harrison) (201) 583-7000 NY Waterway (Weehawken) (201) 902-8700 RPM Raceway (Jersey City) (201) 333-7223 Statue Cruises (Jersey City) (201) 432-6321

ECOTOURISM

SHOPPING MALLS/ CENTERS

NJSEA Meadowlands Environment Center (Lyndhurst) (201) 460-8300

Bergen Town Center (Paramus) (201) 845-4051

American Dream (East Rutherford) 1(833) AMDREAM

Hackensack Riverkeeper (Hackensack) (201) 968-0808

GNC Live Well (Secaucus) (201) 348-9549

The Plaza at Harmon Meadow (Secaucus) (908) 226-5285 Newport Centre (Jersey City) (201) 626-2025 The Mills at Jersey Gardens (Jersey City) (908) 436-3005 The Shops at Riverside (Hackensack) (201) 489-0151

King’s Court Health & Sports Club (Lyndhurst) (201) 460-0088

Westfield Garden State Plaza (Paramus) (201) 843-2121

LA Fitness Signature Club (Secaucus) (201) 751-9940

Outlet Shopping

Calvin Klein Company Store (Secaucus) (201) 223-9760

Poofy Organics (Rutherford) (201) 438-6800 Sally Beauty Supply (North Bergen) (201) 295-0020

Gucci (Secaucus) (201) 392-2670 Tommy Hilfiger (Secaucus) (201) 863-5600

SOJO Spa Club (Edgewater) (201) 313-7200

Statue of Liberty & Ellis Island (212) 344-0996

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INDEX OF ADVERTISERS Allstate Agency, www.allstate.com/kmeredith........................................................ 29 MEDIA & COMMUNICATIONS DIVISION

Arcari + Iovino Architects, www.aiarchs.com.......................................................... 24 BCB Bank, www.bcb.bank......................................................................................... 5

WE TELL THE STORY.

Bergen Performing Arts Center, www.bergenpac.org.............................................. 2

INTEGRATED PRINT & DIGITAL MEDIA PACKAGES

Bergen Volunteers, www.bergenvolunteers.org.................................................... 27 Branca Properties Inc., www.brancaproperties.com............................................... 22

print & digital visibility packages for your business

CBH Care, www.cbhcare.com..........................................................Inside Front Cover Felician University, www.felician.edu................................................. Front Cover, 19 Hackensack Meridian Health, www.hackensackumc.org.......................... Back Cover Hackensack Riverkeeper, www.hackensackriverkeeper.org................................... 28 Hartz Mountain Industries, www.hartzmountain.com........................................... 15 Horizon Blue Cross Blue Shield of New Jersey, www.horizonblue.com............................................................... Inside Back Cover

Meadowlands Magazine is

NOW REACHING

50,000

IBEW Local 164, www.ibew164.org........................................................................ 23

+

BUSINESS OWNERS/ EXECUTIVE AUDIENCE (TOTAL BASED ON PRINT & DIGITAL DISTRIBUTION)

IUOE Local 825, www.iuoe825.org........................................................................... 9 J. Fletcher Creamer & Son, www.jfcson.com............................................................. 7 Jewel Electric, www.jewelelectric.com...................................................................... 1 NAI James E. Hanson, www.naihanson.com.......................................................... 25 Overhead Door, www.DockNDoor.com................................................................... 31 PIA Insurance, www.pia.org.................................................................................... 27 Prologis, www.prologis.com................................................................................... 31 RPM Raceway, www.rpmraceway.com.................................................................... 28

Now publishing: Meadowlands Magazine Meadowlands Live! | Visitors Guide Economic Development & Relocation Guide The Table: Metropolitan NJ Dining Guide Emerging Leaders Podcast Meadowlands Minute with Steve Adubato Financial Futures: Business 4.0

State of Affairs with Steve Adubato, www.nj.com/SteveAdubato............................ 11

For more information on multimedia advertising in Meadowlands Media products, please contact Martha Morley at (201) 493-7996 or email: greerentps@aol.com

ADVERTISING CONTACT: MARTHA MORLEY 201) 493-7996 | GREERENTPS@AOL.COM

Call for new items! If your organization has news or announcements

MEADOWLANDSMEDIA.COM

JGaravente@meadowlands.org or call (201) 939-0707

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to share with our audience, please send to Joe Garavente at

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Kids need compassionate and expert care. The kind of care you’ll find at Hackensack Meridian Children’s Health Joseph M. Sanzari Children’s Hospital at Hackensack University Medical Center and K. Hovnanian Children’s Hospital at Jersey Shore University Medical Center. Not only ranked #1 in New Jersey by U.S. News & World Report, but also both ranked in the top 50 nationally for pediatric nephrology.

Find a pediatrician or pediatric specialist today.

Learn more at HackensackMeridianHealth.org/Kids.