“There are many pearls of wisdom in this book, the most important of which concerns preparation: ‘don’t write a speech, speak a speech.’ Charles Crawford does not pretend that delivering a speech is easy, for it requires the skills of a craftsman.But those skills can be acquired. Amusingly—and in a highly readable format—Crawford reveals the crafting of a speech with examples of fine oratory and the pitfalls to avoid.” -David Owen, former U.K. Foreign Secretary