Pharmacentric Success Story
About Sopharma Sopharma is one of the leading pharmaceuticals in Bulgaria, popular with manufacturing of high-quality medicines. In its striving to be among the most successful firms, Sopharma combines traditions of the Bulgarian pharmaceutical knowledge with modern business ethic and corporate responsibility to society’s n e e d s .
THE SITUATION.
Media-Soft Inc.
Sopharma needed a new approach on the field. That’s
provides “Pharmacentric
why they organized a tender with a clear aim to in-
Solutions” to the life-science
crease the field processes. Media-Soft has won the ten-
industry in the CRM and
der since they presented the best integrated iPad solution available on the market.
CLM/e-Detailing segment.
Founded in 1996, Media-Soft
THE SOLUTION. Sales Vision was delivered in accordance with Sopharma very complex needs. From the very beginning the
is established in more than 50 countries and improves
project was managed by the best project leaders and
sales force effectiveness for
the entire implementation from contract signature till
more than 110
field force education wasted less than 3 months. To
pharmaceuticals worldwide
manage global deployments like here with Sopharma
via our CRM/CLM
shows that Sales Vision has very strong capabilities
solutions.
which are recognized by the major pharmaceuticals.
© Media-Soft, Inc., All Rights Reserved
Pharmacentric Success Story
BENEFITS. The delivered Sales Vision solution made a shift in terms of technology by moving to iPad platform. Since running Sales Vision, Sopharma enjoys lots of
in June 2012.
benefits:
The Roll Out of Sopharma
Offline and Online work on the field through iPad
Integrated IMS and wholesaler sales data
GPS Tracking of field force
Sophisticated Reporting
Interdisciplinary approach
Improvement of mobility and information value
THE OPINION. According the words of Sopharma Directors why they have selected Media Soft and Sales Vision CRM, there are following reasons: -
You cover all of our requirements
-
Media Soft is specialized in the pharmaceutical industry and Sales Vision is
flexible CRM solutions designed specifically for the needs of the pharmaceutical business , which is a great advantage -
In terms of experience you have the implementation would be quickly and
almost without many customizations in the application. Overall, would improve the activity of the Marketing Department and sales force effectiveness -
There was presented a high level presentation with quick reactions
-
In addition basic CRM functionalities were demonstrated strong analytical part,
which is very important for us -
Sales Vision is accessible to any mobile devices but we have selected iPad
© Media-Soft, Inc., All Rights Reserved