601 Design Boards

Print Branding For my print branding, I wanted to really continue the ethos of my manifesto and re-use the materials I already had.

Previously I had already made these postcards from old prints, each with unique handmade collage ‘stamps’. I really like the idea of these, but since then I have updated my details and created a website, so I will make some more with print off cuts from my more recent projects.

I also used some of my less perfect outcomes from my WonKy project to act as business cards by simply screen printing my details onto the back of them. I think these work really well as the screen print aesthetic gives a personal touch to the item, and would hopefully make the receiver want to keep it due to the time invested in making it.

I also really like the personal touch the mini collage gives, and if I have the time to prepare before a big networking event I would like to repeat this technique.

Megan Ojari || Professional Practice || Studio Brief 2

Online Presence I found creating a website quite challenging but satisfying. I really love the outcome, and I will continue to update it and change it as I develop as a practitioner. I would one day like to create a really bold, imaginative landing page, but I think this was a good initial start to web design for me.

I have paid a lot of attention to detail including changing colour roll-overs, a favicon and surprises of colour throughout, which I think make the site more fun and professional.

I have also now got a typeface which I use across all my propaganda materials, ‘Faricy New’, so I will ensure use this seamlessly across all my platforms to help cohesion throughout.

Megan Ojari || Professional Practice || Studio Brief 2

Online Presence

My online presence continues into other platforms as I have developed a LinkedIn account, as well as continuing with my existing Instagram account.

I have found using LinkedIn really intuitive, and it’s a great place to collect and showcase all of the places I’ve worked. I still need to investigate some of the networking and promoting aspects of the site, and I feel I will be able to really get the most out of these next year during my role as Student President.

My Instagram is still a really good way of my keeping up to date with other practitioners, as well as get new feedback on my work and build my confidence in putting my work out into the world.

I feel that this year I have really pushed myself to create a more professional attitude towards my work, and not letting that mean I can’t have fun, just making sure I separate my personal and professional life at certain points. Overall I have been able to develop a healthier relationship with my working practice.

Megan Ojari || Professional Practice || Studio Brief 2

Ok Sure One of the things which has helped me the most this year has been my relationships with my friends, and being part of the OK Sure Collective with 5 of my closest friends, who are all illustrators I admire.

This year we’ve really grown our collective to have a real presence in the illustration world by expanding our posts on Instagram and having a stall at Print Stuff. It has already been evident how many people are aware of our collective, and I feel that we have such a shared ethos towards work that we will be able to continue to grown this collective after graduation.

Being part of this collective has also included the branding of Ok Sure, which came about mainly through one member, but we have all tweaked it and I even applied it through lino cut to paper bags for Print Stuff.

Megan Ojari || Professional Practice || Studio Brief 2

Student President Campaign

I based my campaign off my previous years one in the hope people would remember voting for me before, but wanted to give it a change. I was going to stick to my ‘shape your uni’ tag-line, but a couple of days before I launched my campaign, NSS made a ‘shape your uni’ campaign with similar imagery, so I dropped the tag-line and just went with the simple imagery I had made.

I asked a Graphic Design student for help designing my poster, which was quite a big step for me, as I usually like to do as much as I can myself, but he did a really great job and I know I couldn’t have done anything as professional as what he made for me.

Since I only had a £5 budget I needed to be creative with my resources. I screen printed around 50 7”x7” posters. I asked for feedback from my course mate Marnie, and decided to different amounts of elements on each, meaning I had 12 different design outcomes, from just one original design. This meant that there was variety across the university, whilst still having the same underlying theme, which helped build on my visual identity.

I also used my social media accounts on Facebook and Instagram to post regular updates on my campaign and urging people to vote for me.

VOTE MEG For Student President

I also has to be part of the Hustings, where I sat as part of a panel in front of the uni and spoke about why I would make a good Student President. Despite the microphone not working too well, it was still a great experience, and although I felt so nervous, I really achieved what I wanted and felt that I gave a good impression of who I am.

Megan Ojari || Professional Practice || Studio Brief 2

Student President Campaign

I also created propaganda, which was the most successful part of my campaign. I made a screen printed t-shirt, 100 limited edition mini screen prints, and around 100 wooden screen printed badges. I started with the badges, but could only make a small amount due to funds, so branched out into screen prints too. I printed around 20 per sheet and cut them up after to save on time, but since I was rushing I had to discount a lot of them, and ended up with only 100 acceptable copies. I wasn’t sure that I would distribute all the screen prints, as they have less of a purpose than the badges, but I was able to give away all of them using the turnstiles by the entrance.

I think the success of these was down to how they didn’t explicitly say anything to do with voting, so people were more likely to pick them up and keep them because they liked the aesthetic of them, then read the attached info about me and my campaign. Plus, everyone loves free stuff.

This whole experience taught me a lot about how to build and implement a successful campaign. It also built my confidence in showing my work, as I had to plaster my work all over the uni for my peers to see, and from the positive feedback I’ve had, I feel that I did it not too ‘in your face’ but also made sure my presence was felt, which I feel can be key in many campaigns.

Megan Ojari || Professional Practice || Studio Brief 2