MEGAN PASSEY
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about me
I am a passionate, enthusiastic and conscientious student studying Fashion Management and Communication at Sheffield Hallam University. I have a keen interest in Fashion Marketing and Creative Fashion Branding and take every opportunity to broaden my knowledge and experience. I have compiled a selection of work I have created. Enjoy!
communicatio For my most recent module we had to find a client we wanted to work with and help enhance their brand. We created a campaign based off the 3 generations of customers that our client- Freshmans Vintage- has.
ions strategy
I created a brand marketting audit on Chanel. It included a SWOT analysis, PESTEL factors, recommendations and more. This allowed me to develop my theoretical business skills.
brand audit
s tr a te g y
c re a ti v e
We created a concept for a fashion show for a collaboration with a hairdressing studio and our University based on the theme of Neon Tribal. I developed my Photoshop and InDesign skills during this module as there was lots of digital creation to complete.
zine
100 years of fashion in sport shown through collage and photography in a zine format.
concept store
A stand alone, unique flagship store for Topshop’s new winter collection. Inspiration taken from the mountains and ski chalets.
megan passey
07753160598 meganpassey27@gmail.com @meganpassey_fmac https://meganpassey27. wixsite.com/meganfmac