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MUNI FACES MULTIPLE PROBLEMS safety
reliability
We plan on having additional security
We are cutting bus lines so that we can
on each line as a precaution. Since
focus on the major lines that MUNI
we are decreasing lines, bus drivers
ridership uses. By adding buses to
can pick up shifts as ticket checkers/
each line that would be available after
security. We also want to improve
the cut, we can decrease wait time
the MUNI interiors more lively to
and increase reliability. The increase
improve the mood.
of buses will balance out if there are any bus drivers out sick and there will
interactivity Right
now,
be less stress on the drivers since they
information
is
not
communicated well to muni riders. We plan to install new interactive handles and
informational
touch
screens
to bus shelters. Riders will now be able to find routes, bus time, nearby attractions, weather, and news.
will not have over crowded buses. The moral will increase positively.
o mniride / 02
WITH MUNI IN A DEFICIT AND UNRELIABILITY AT ITS WORST, WE BRING THESE SUGGESTIONS TO CREATE A SYSTEM TO INCREASE MUNI’S CUSTOMER SATISFACTION.
omn irid e / 0 3
TICKET MACHINES problems Tickets are not always being checked correctly by bus drivers which leads to people who are trying to take advantage of the system. Right now, information is not communicated well to muni riders. We plan to install new interactive handles and informational touch screens to bus shelters. Riders will now be able to find routes, bus time, nearby attractions, weather, and news.
solutions Buy tickets before entering: The MUNI drivers will be able to be more accountable as to everyone has a ticket rather than worrying about transacting money. The load time will be quicker without people fumbling for money in the front of the bus. iPhone App: Quickly buy tickets for each trip.
o mniride / 04
new ticket machines and tickets
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INTERIOR SPACE The interior of the buses are not inviting with their drab colors and dirtiness. We plan to create a more inviting environment by including bright colors. This could be sponsored by Art Span, a nonprofit organization, that builds community by connecting the public to visual arts in SF. We plan to work with local artists to paint the insides of the buses and stations. Call to action to involve MUNI Riders: Instagram and Twitter Contests. Did you know your surroundings
Color is often associated with a
may be influencing your emotions
person’s emotions. Color may also
and state of mind? Do you ever
influence a person’s mental or
notice that certain places especially
physical state. For example, studies
irritate you? Or that certain places
have
are especially relaxing and calming?
looking at the color red resulted
The
be
in an increased heart rate, which
stressful so we are hoping to calm
then led to additional adrenaline
that with new interior colors which
being pumped into the blood stream.
are
It’s no wonder that there can be
daily
bright
commute
and
calming as well.
could
awakening
yet
shown
that
some
people
strong agitation with the red accents in MUNI. Cool colors – such as green, blue and purple – often spark feelings of calmness. We included brighter hues of those colors to engage MUNI riders.
o mniride / 02
omn irid e / 0 7
REDESIGN CURRENT MUNI MAP STATISTICS • Bus routes have not been changed in over 25 years • 75% of passengers ride on just 6 of the 82 rail lines
SOLUTIONS • We have decreased the lines of MUNI based on ridership of each line. • We plan to decrease lines in 6 stages. A few will be cut each year. • The routes that are not taken away will have more buses and can come more frequently. • Since there will be more open shifts, we would like to have some buses with two drivers. • One can double check on tickets and be there for security reasons.
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Proposed Lines: F, J, K/T, L, M, N, 1, 5, 9, 14, 22, 29, 30, 38, 43, 44, 49, 71 Proposed Elimination of Lines: 2, 3, 4, 6, 7, 10, 12, 16, 17, 18, 19, 20, 21, 23, 24, 26, 27, 28, 31, 33, 36, 37, 39, 42, 45, 47, 48, 52, 53, 54, 56, 66, 67, 76, 80, 81, 82, 88, 89 Elimination of Stops: • Limit to every 5 blocks, modeling the 38L line. • There are currently 4,000 bus stops. • With the elimination of lines and certain stops, there will be less maintenance and employees needed to drive.
NEW MAP
DERO DIVISA
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28
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o mniride / 02
F
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RSO JEFFE
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each line. Only six lines are used by 75% of MUNI’s riders.
49
We plan to decrease lines in 6 stages. A few will be ct each
29
year. The routes that are not taken away will have more GIL MA
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29
be more open shifts, we would like to have some buses with
K
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two drivers. One can double check on tickets and be there
I CH
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for security reasons. We plan on cutting
43
omn irid e / 1 1
INTERACTIVE HANDLES
• The handles will hold information for MUNI riders. • They have browse the news, find events and attractions, find a route, and look up the status of your bus and others. • The bottom will have a marquee that will tell the rider which stop they will be arriving at next so that they know where they are at all times. • The handles also feature adjustable shapes so that all people can ride the bus safely. • The are sponsored by Yelp and Google as well as the advertisement company of the shelter.
o mniride / 12
omn irid e / 1 3
NEARBY: SCREEN 1 F
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o mniride / 14
omn irid e / 1 5
BUS SHELTERS • The bus shelters will include new touch screen interfaces so that riders can find important information while they wait for their ride. • Riders will be able to look up weather, routes, the status of their buses, news, and attractions. • The bus shelters are sponsored by Yelp and Google as well as the advertisement company of the shelter. • Supports multiple languages.
NEWSROOM
SF GIANTS CHAMPS Lorem ipsum dolor sit amet, consectetur adipisicing elit,
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1
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49
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BUS SHELTER
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PHONE APP • Purchase tickets • View map • Load clipper card • Get directions • Check bus status and times • View attractions
o mniride / 20
SON
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APP AD
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OMNIRIDE WEBSITE
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omn irid e / 2 5
BUS CAMPAIGN
o mniride / 26
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WE’RE ALWAYS THERE FOR YOU, OMNIRIDE.COM.
omn irid e / 2 9
colophon Melissa Kelly Kim Dauer Theresa Yen Tom Sieu, Instructor Print 2/3 Academy of Art University, Fall 2012 Sewn Signatures, Epson R1800
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