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feeling is believing
Imagine if you were to lose your eyesight or only see shades of grey tomorrow, how would you experience color?
Reveal Project Team: Allen Aliangan Chhunpora Rith Melissa Kelly Roger Wang
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Color reflects our personalities, our social circles, our religion, our world. Imagine what your life would be like without color? How would you pick clothing? How would you organize your closet? How would you match and pick your clothing for work, an interview, a meeting? The Academy of Art University in San Francisco, California, in collaboration with Pantone has challenged students with the question, “How can we create social or environmental change with the use of color.”
“Color in Action”
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feeling Feeling is is believing Believing
Mission Vision impairment has a profound impact on a person’s quality of life. Imagine a world where you are always challenged by your social and physical environment. Imagine a world without any color. We would like to imagine a world where the visually impaired enjoy the beauty of color through touch. Blindness crosses all age groups, communities and socioeconomic levels. We hope to provide people with a chance to use color where darkness exists and color does not.
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feeling is believing
285 million people globally have some form of visual impairment that impedes their ability to see clearly. 39 million people are legally blind. Our goal is to address the need for the millions of visually impaired who can benefit identifying color.
Visual Impairment by the numbers
2% see no light
13% Blind
85% Visually Impaired
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n u m b e r o f p e o p l e i n t h e wo r l d
7,000,000,000 THIRTY-NINE million are legally blind
98 PERCENT of the blind see
LIGHT
285
million who have visual impairment
Four Levels of Visual Function Normal Vision Moderate Visual Impairment Severe Visual Impairment Blindness
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feeling is believing
Reveal System The Reveal system was created with the idea that a symbol for color can open up a world to be visually impaired. The tactile symbol would “reveal” the colors of an object or clothing. Our tagline, “feeling is believing,” was formed by the original saying, “seeing is believing.” Since our project relies on the tactile symbol system would allow someone to “feel” the color.
“The best and most beautiful things in the world cannot be seen or even touched, they must be felt with the heart.”
— Hellen Keller
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feeling is believing
Primary and Secondary
Yellow
Blue
White
Black
Red
Orange
Purple
Tertiary Symbols
Orange Red
Yellow Orange
The Reveal tactile symbol and color code system is designed to aide the visually impaired with a simple symbol shape and an associated color.
Blue Purple
Green
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+ White
+ Black
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feeling is believing
PMS 187
PMS 122
PMS 300
PMS Warm Orange
PMS Hexachrome Green
PMS 2607
PMS 2607
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PMS 1788
PMS 174
PMS 382
PMS 562
PMS 274
PMS 137
PMS 154
PMS 181
The color system was selected based on the core primary, colors and the corresponding selection of PMS colors were identified by the colors that would benefit people who are blind. The key to colors is contrast to differentiate between light and dark.
“Then the doors get flung wide open. Because you have personal taste, you have reward, you have aesthetic and social reaction” 14
feeling is believing
—Isabel San Francisco Lighthouse for the Blind
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The Reveal flash card set is an educational tool for learning the Reveal Color and Symbol System. There are many different shapes and combinations to train and educate people who are blind and sighted people of all ages.
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Feeling is Believing
The poster is a reference for the Reveal system that can be used for learning or feeling a color. It helps someone to learn and identify the color to the symbol.
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A formula uses standard color mixing properties for creating secondary, tertiary and light and dark colors. Here are a few samples of the combinations symbols to create another color.
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Feeling is Believing
Specific fashion line code system to assist the blind with identifying standard articles of clothing such as shirts and pants. The clothing is embossed with the color symbol on price tags and the collar label.
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Feeling is Believing
The 3 series posters represent the formula for adding color. The interactive digital media board is used to inform the general public on how a blind person sees and how the gray shades represent a color that can be identified.
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feeling is believing
Digital Space We designed an online presence where the visually impaired and the 98% of blind people who can see light, can interact, use, share, and join communities with our website and mobile application.
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Mobile application to tag specific objects or article of clothing for colors. Point the mobile device at an object and the application identifies the PMS Color, texture, and the Reveal color symbol.
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feeling is believing
www.reveal.com
“Then the doors get flung wide open” —Isabel
Lighth o use for th e B lin d
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www.teamreveal.com
home
system
forum
contact
ABOUT
AA
We a re b rea k i n g t h e b a rri er to a ss i st t h e v i s u a l l y i m p a i red to i d en t i f y co l o rs w i t h t h e to u c h o f t h ei r h a n d s .
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H
A
i n p a r tn e r s h i p with th e L ig hth o u se © 2 0 12 R E V E A L
www.teamreveal.com
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system
forum
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CODING SYSTEM A
AA
based colors
ye ll ow
b lu e
re d
o rang e
p urp l e
d ark b lu e
d ark re d
d ark o rang e
d ark p urp l e
d ark ye ll ow
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yellow
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dark colors
i n p a r tn e r s h i p with th e L ig hth o u se © 2 0 12 R E V E A L
www.teamreveal.com
home
FORUM A
AA
system
forum
contact
COLOREST let ’s talk about color
R e ce nt s to r i e s
what is this Wendy Woo Love the Colors colorlover
Thuora posted onto Spring
whats your favorite colors?
Gina Cheng this is so lovely!
90scolors Frances sooooo cool! Laurie Nertio Stunning!!
photocolors
how does this color make you feel?
Tracy Jack Love it! Jeff Clark such awesome colors!
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food
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photocolors
how do you dress yourself in the morning?
i n p a r tn e r s h i p with th e L ig hth o u se © 2 0 12 R E V E A L
Our website was designed to be easy to navigate. It is the entry to education, information and the community where visually impaired people can share their color interests online. The design meets the needs for the visually impaired as it provides enlarged text for greater contrast and visibility, it has simple and legible typography and screen reader code that will allow the website to be read through the various technology of screen readers for the visually impaired.
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feeling is believing
Our video is to engage, educate and excite people about the Reveal system and how it benefits the visually impaired. The video was produced in cooperation with the Lighthouse for the Blind in San Francisco, California.
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Rachel USF Student
“Blindess can be the norm, not the exception. Why not experience and feel color the same way.”
www.teamreveal.com