Spring-Summer 2018
LOOKBOOK
ONE HOUSE 4 BRANDS
COMPLETE KIDSWEAR PROVIDER MELTON A/S is a Danish children’s wear concern that includes four strong brands: MELTON (socks and accessories) Mikk-Line (children’s outerwear) MOVE (children’s shoes) PAPS (children’s clothes) All in all, the MELTON Group has at its disposal highly robust skill sets, and all of the concern’s products are characterised by an absolute focus on quality and excellent design.
QUALITY
A passion for providing great products and happy customers who keep coming back.
FIT
Great fit and great comfort ensure increased turnover and profit.
PAPS BY PAPFAR PAPS by PAPFAR – or just PAPS – is the best: Always ready to play or wrestle, looking for new adventures. PAPS is your invisible friend: Fun uncle and loving father rolled into one – always ready for a laugh and a hug.
FLEXIBILITY
FUN
Mix’n’match trendy styles for multiple options to encourage cross sales.
Playful positive products targeting active kids provide great sales potential.
SUSTAINABILITY
Organic production and GOTS-certification are key selling points in high demand.
PAPS started out as PAPFAR featuring unique, colourful, high-quality casual styles for trendy teens. Today the brand is owned by the MELTON clothing corporation and affiliated with the brands MELTON, Move and Mikk-line.
PAPS STANDS FOR MELTON’S BRAND VALUES: Quality - durable and hardwearing Fit - fabulous comfort Fun - for play and adventure Flexibility - mix’n’match combinations for a range of individual looks Sustainability - responsible, certified organic production
COTTON
PAPS
WOOL
COTTON
WOOL
– Organic friend of the environment PAPS products are GOTS certified. Quality is our number one priority. But now, we also have our commitment to people and the environment documented on paper. All our organic cotton products have been granted the highest certification under the international GOTS standard (The Global Organic Textile Standard): Label-grade 1. The GOTS certification is globally known and recognised as a standard for organic fibre and organic manufacturing processes. It is accepted in all major markets - and in the U.S. it is the only governmental approved organic labelling of clothing and textiles.
Cotton is natural fibres – it’s soft and durable. PAPS only uses the very finest quality cotton. All of our yarn has been yarn-coloured, meaning that the yarn has been coloured before being used in the knitting process. This ensures that both fit and colours last through countless washes.
Wool is the very best from nature. Wool insulates against both cold and hot weather – and is as such an excellent choice no matter the season. Wool absorbs moisture from the skin, leaving you always feeling dry. MELTON offers both pure wool products and the popular wool/cotton combination. There’s something for everybody. Wool is a solid favourite – created to feel cosy!
GIRLS JUST WANNA HAVE FUN
DANISH DESIGN
LOVE
BE HAPPY
DON’T FORGET TO PLAY
KEEP SMILING
HAVE FUN
GRL PWR
DREAM
SUMMER
LET IT RAIN
PAPFAR THE CLASSIC COLLECTION
MELTON A/S Aadalen 7D 6600 Vejen Denmark Phone: +45 7536 0044 post@melton.as www.melton.as