ME Printer February Issue 144

Arabic Inclusive

ISSN 2304-117X

‫مجلة متخصصة في عالم الطباعة في الشرق األوسط‬ Registered with IMPZ

Vol. 14 / Issue 144/ February 2017

The widening world of large format printing Newsmakers@SGI 2017 Xerox inks first global Brenva HD deal in Egypt

Customer education starts with ‘why’ and ‘what’s next’

‫إقـرأ فـي قسم اللغة العــربيـة‬ ‫ العميل المصري‬،‫شركة كوبي اكسبريس‬ ‫لزيروكس تسعى إلى تحقيق حجم طباعة‬ ‫ ميلون صفحة وذلك باستخدام‬3 ‫يصل إلى‬ ‫طابعة االنتاج النافثة للحبر‬

#SmartPrintShop

Push to Stop is how we see smart print production in the future. It is based on networked processes and intelligent machines that organize and work through all print jobs independently. Completely autonomously.

The operator only intervenes if necessary. This is invaluable because it frees you up to concentrate on what really matters. Simply Smart.

Heidelberg Middle East FZCO P.O.Box 34133, Dubai, UAE Phone +971 4 347 77 20, www.heidelberg.com

Contents Insight

News DED survey shows improved business confidence in Dubai Expectations of higher volumes are strongest for the manufacturing sector and weakest for the trading sector

4

Delta Group opens multi-service facility in Dubai National Industries Park The integrated facility will house the Group’s printing, advertising, marketing, labelling and interior decoration subsidiaries

6

NDigitec to open new fabrication facility in Dubai Production City New services will include digital signage, fit-out and turnkey projects, exhibition and display stand fabrication

6

Beijing JHF Technology Company charts global expansion The first step in this direction will be the setup of a demonstration facility for international customers in Thailand and a larger manufacturing facility in China

7

Xerox inks first global Brenva HD deal in Egypt Copy Express, the Cario-based customer, is targeting a monthly print volume of up to 3 million pages using the production inkjet press

10

MPS marks entry into the UAE Hexxa Flexible Packaging has installed an MPS 430mm EF multi-substrate press at its Ras Al Khaimah premises

Large Format Printing 20

Customer education starts with ‘why’ and ‘what’s next’ Canon Middle East organised a roundtable to explore how large format printing business transformation can occur through more awareness about new applications, emerging markets, and best industry practices

SGI Dubai 2017 Products & Applications 24

Signage has evolved to help companies achieve customer engagement and communication goals

25

Interior decoration is a large format printing market waiting to be tapped

25

Promotional, personalized, and on-demand printing applications have opened new revenue streams

12

26

Large format printers must be versatile enough to handle indoor and outdoor applications

Unilever’s new Dubai plant to produce ‘Made in UAE’ labelled brands for export The 100,000 sqm facility in Dubai Industrial Park will produce 100,000 tons annually and zero waste to landfill

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27

The focus is now on automation, fabrication, and finishing

28

Direct-to-garment printing will see wider adoption with reduced production time

Baldwin Technology Company acquires Air Motion Systems The new entity of Baldwin will rebrand as AMS Spectral UV and combine AMS with Baldwin’s UV division

13

28

Single-pass digital inkjet printing on any surface creates new industrial applications

29

Kodak announces winners of Sonora Plate Green Leaf Awards 2016 Eight printers from across the world have demonstrated outstanding efforts to reduce their environmental impact

14

Printhead R&D and innovation drives large format printing advancement

29

Affordability is crucial to rigid media printing growth

EFI acquires Xerox’s FreeFlow Print Server digital front end business The agreement does not impact the Xerox workflow solutions that carry a FreeFlow sub-brand name

30 15

Cheaper, quality alternatives keep original ink prices in check

32

Quick observations

By Dr. Nicholas Hellmuth, FLAAR Reports

Komori and Screen GP partner to develop integrated workflow

16

34

SGI ‘Wall of Fame’ showcases exhibitor creativity

Products and Applications

ISSN 2304-117X

Entry-level production presses for digital printing applications The Konica Minolta AccurioPress C2070 is a successor of the bizhub Press C1070

36

Barrier films for FMCG packaging Cosmo Films has launched a new range of metalized and transparent barrier films to extend shelf life

36

UV-LED flatbed inkjet printer for personalization The VersaUV LEF-200 prints rich color directly onto a wide range of personalized consumer products and promotional items

37

The Comprehensive Monthly Magazine Dedicated To The Graphic Arts Industry Print Professionals In The Middle East

Vol. 14 / Issue 144/ February 2017

Arabic Inclusive

ME Printer FZ L.L.C.

Registered with IMPZ

P.O.Box: 502183 Dubai Media City, Dubai – UAE Tel: +971 4 391 1210 Fax: +971 4 390 9561 E-mail: info@meprinter.com

Vol. 14 / Issue 144/ February 2017

Group Publishing Director Morteza Karimian karimian@meprinter.com

THE WIDENING WORLD OF LARGE FORMAT PRINTING

ME Printer Editorial Team Editor Dennis Mathew dennis@meprinter.com

NEWSMAKERS@SGI 2017

Technical Editor - English Section Rod Hayes rod.hayes@me.com

XEROX INKS FIRST GLOBAL BRENVA HD DEAL IN EGYPT

Dr. Younes Shokr Khah younes@meprinter.com Specialist Contributing Editors USA - Frank Romano fxrppr@rit.edu UK - Laurel Brunner lb@digitaldots.org

Events

USA - Dr. Nicholas Hellmuth nhellmuth@flaar.org

“We are hoping to attract over 12,000 visitors to Gulf Print & Pack 2017” Q&A with Lisa Milburn, managing director of Gulf Print & Pack

38

‘Dare to Print Different’ says FESPA The expo’s campaign expresses the critical role of technology in enabling creative print applications

40

Gulfood 2017 introduces Power Brands segment The new platform is aimed at connecting regional buyers with over 140 major international food and beverage producers

40

Advertising Manager

Anil Nath K R +971 4 391 1206 meprinter@meprinter.com

Classifieds & Subscription +971 4 391 1210 +971 50 528 9267 info@meprinter.com

ME Printer Media Partner

Printed by Al Nisr Publishing LLC Distributed by Al Nisr Distribution LLC

Correspondence and advertising material to be sent to ME Printer Magazine Office 214, Bldg. No. 9, Dubai Media City Dubai – UAE or E-mail to: meprinter@meprinter.com

Gulf Print 01 new.pdf

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Calendar 42

CUSTOMER EDUCATION STARTS WITH ‘WHY’ AND ‘WHAT’S NEXT’

‫إقـرأ فـي قسم اللغة العــربيـة‬ ‫ العميل المصري‬،‫شركة كوبي اكسبريس‬ ‫لزيروكس تسعى إلى تحقيق حجم طباعة‬ ‫ ميلون صفحة وذلك باستخدام‬3 ‫يصل إلى‬ ‫طابعة االنتاج النافثة للحبر‬

For traditional marketers and PSPs, conversations about signage start and end with prices and square meters of printed material. While they remain caught in a price war, a new breed of entrepreneurs is looking at signage differently; they have a broader definition of large format printing, and they see it as a new business opportunity in the creative industries. New investment into this business is coming from interior designers, architects, photographers, fit-out contractors, in-house department of companies, and freelancers.

Technical Editor - Arabic Section Dr. George Nubar Simonian goujy@dircon.co.uk

Trade shows conferences & events mark your calendar book your tickets

ISSN 2304-117X

‫مجلة متخصصة في عالم الطباعة في الشرق األوسط‬

All rights reserved. No part of this publication may be reproduced in whole or in part without written permission of the publisher. Whilst every care has been taken in the preparation of the editorial content, the publishers cannot be held responsible for any errors or omission. Readers are requested to seek specialist advise before acting on information contained in this publication, which is provided for general use and may not be appropriate for the reader’s particular circumstances.

1

4/25/2011

7:17:09 PM

News

DED survey shows improved business confidence in Dubai Expectations of higher volumes are strongest for the manufacturing sector and weakest for the trading sector Survey results from the latest quarterly Business Confidence Index (BCI) of the Department of Economic Development (DED) show a marked improvement in business confidence in Dubai in the fourth quarter of 2016 over the same period in 2015. Results indicate that the 2017 budget, Expo 2020 and Dubai Plan 2021 are fueling expectations as Business Confidence Index was at 120 points in Q4, 2016; compared to 116.1 in Q4, 2015. The DED conducts the quarterly surveys to gauge the perceptions and outlook of the business community in Dubai.

Khalid Al Kassim, assistant directorgeneral for economic policies in DED, said, "Dubai’s AED 47.3 billion budget for 2017, among other things, aims to boost infrastructure spending and create more than 3,500 new jobs in line with the Dubai Plan 2021, together with growing public and private sector activity leading to the Expo Dubai 2020 have combined to boost business expectations regarding levels of employment and volumes of sales and profits."

As the fourth quarter of 2016 ended, businesses remained confident about the first quarter of 2017 with a composite BCI score of 121.0 points––higher than the 116.1 points recorded during the 4th quarter of 2015. "The survey shows that the business outlook for Q1, 2017 is stronger than that for

Khalid Al Kassim

Q4, 2016 and Q1, 2016 in terms of revenues, volumes, profits as well as employment, as respondents anticipate new orders, or projects, and stronger demand for their products," Khalid said, adding that the forecast for selling prices in Q1, 2017 is comparable to the Q4, 2016 and Q1, 2016 projections.

The net balance for expected sales revenues has increased from 36 per cent for Q1, 2016 and 37 per cent for Q4, 2016 to 46 per cent for Q1, 2017. The net balance for volumes has shown a similar improvement; from 35 per cent for Q1, 2016 and 36 per cent for Q4, 2016 to 45 per cent for Q1, 2017. For Q1, 2017, 53 per cent of the firms anticipate a rise in volumes backed by expectations of new projects/orders, higher demand and a seasonal uptick during the first quarter of the year.

However, 8 per cent of the respondents forecast a decline in volumes due to weaker demand following from regional conflicts and economic slowdown. Expectations of higher volumes are strongest for the manufacturing sector and weakest for the trading sector.

The survey also shows that the manufacturing sector is most confident about revenues, volumes, profits, employment and

new orders. The services sector is most optimistic about its selling prices, while the trading segment exhibited the weakest sentiments with respect to all the parameters.

Within the services sector, the construction segment is most hopeful of higher volumes during Q1, 2017 with a net balance of 75 per cent based on expectations of new projects/orders. Within the trading sector, the construction and computer sub-segments are most optimistic about volumes during Q1, 2017.

The overall business community in Dubai exhibited higher confidence relative to exporters with composite BCI scores of 121.0 and 112.4 points, respectively. Domestic-market oriented firms have a stronger forecast than exporters for all the parameters in the survey.

Expectations regarding the business situation show that the proportion of firms anticipating an improvement in their business conditions has declined marginally from 50 per cent for Q4, 2016 to 47 per cent for Q1, 2017. The proportion of firms anticipating deterioration has also shown a modest decline from 9 per cent to 7 per cent quarter-to-quarter while the number of businesses expecting stability has increased from 41 per cent to 46 per cent. According to the survey, 71 per cent of the respondents do not expect any negative factors to hinder their business operations. Competition remains the main challenge for Dubai’s firms, as cited by 8 per cent of them.

Plans to upgrade technology and expand capacity have moderated both on a quarterly and annual basis. 61 per cent of the respondents hope to invest in upgrading technology in Q4, 2016 versus 66 per cent in Q3, 2016 and 63 per cent in Q4, 2015. 57 per cent of the firms intend to invest in capacity expansion in Q4, 2016 compared to 66 per cent in Q3, 2016 and 67 per cent in Q4, 2015.

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News

Delta Group opens multi-service facility in Dubai National Industries Park The integrated facility will house the Group’s printing, advertising, marketing, labelling and interior decoration subsidiaries

Kabeer Jalaluddin

Delta Group has inaugurated its new multi-service facility in Dubai’s National Industries Park (NIP) which will host several of its subsidiaries.

The 23,000sqm facility will offer a comprehensive range of end-toend solutions under one roof. This includes the Group’s flagship Delta Printing Press, Brandscape Advertising, Magic Screen, Pulp, Delta Labels and Delta Interiors. Equipped with the latest technology, the fully integrated facility is the first of its kind to be set up in NIP. Housing several of the Group’s subsidiaries under one roof will offer unparalleled convenience to clients and enable cost optimization. This will especially benefit projects and campaigns which span different media. From advertising and marketing, to printing, labelling and interiors, Delta Group’s new facility expects to redefine industry standards for integrated workflows.

To further augment its service capabilities, Delta Group has also announced it will shortly launch a

new subsidiary for manufacturing of corrugated cartons. Delta Packaging Industries will also be based in the National Industries Park (NIP) where it will occupy a 20,000 sqm site.

Kabeer Jalaluddin, chairman and managing director of Delta Group, said: “As a home-grown business, we are very proud to be based in the UAE. The country serves as a regional print hub, not just attracting business from within the region, but also from Europe. Not only are we very pleased to offer our clients

this new facility, but it also allows us to significantly expand our production capacity and operational capabilities into newer segments and markets.”

“Innovation and quality are the key principals by which we operate and 2017 will be an important year for us. We plan to continue scaling our operations with further expansion and also venture into new verticals.

This will allow us to offer more allied services across the MENA and European markets," Kabeer added.

NDigitec to open new fabrication facility in Dubai Production City New services will include digital signage, fit-out and turnkey projects, exhibition and display stand fabrication

Vatche Kavlakian

UAE-based creative production company NDigitec has announced to open a new, dedicated facility within Dubai Production City to enhance its overall fabrication competency amidst a surge in demand for its fabrication solutions and services in the UAE and region.

With the new facility, NDigitec will offer fabrication solutions by using wood, MDF, steel, acrylic, aluminum, and LEDs for applications ranging from digital signage, fit-out, turnkey, event podium, display and exhibition stands. Its new services include

electroluminescent panel (EL Panel) signage, LED signage, fit-out and turnkey project services, event fabrication, podium and display stands, POS retail stands, ready-made and custom-made exhibition stands.

Mohammed Shawer, general manager, NDigitec DigiPrint & Fabrication, said: “The new production facility is a major step forward for NDigitec and will strengthen the company’s position as the market leader for creative production services. The company has an in-house team of over 20 years of proven competence in fabrication

and we have the right solutions and services to cater to various needs of the market and the confidence to deliver on our promises.”

Vatche Kavlakian, CEO of NDigitec, added: “NDigitec is witnessing a sharp growth across all its competencies, making it a one-stop destination for all creative production needs. The concept of selling readymade exhibition stands on our web-to-print platform, Dubaiprint. com will be implemented in 2017 and we believe this will be game changer in the industry.”

Beijing JHF Technology Company charts global expansion The first step in this direction will be the setup of a demonstration facility for international customers in Thailand and a larger manufacturing facility in China Beijing JHF Technology Company, the Chinese manufacturer of industrial digital inkjet machines for the signage and textile industries, has announced an aggressive global expansion plan for 2017. The impetus came from the company’s growth in 2016, when its annual revenue touched $65million, an increase of 70% over 2015. Beijing JHF ended 2016 with 10 channel partners in Asia and installation of over 30 its JHF range of industrial printers outside China. The company projects its annual revenue to exceed $200 million by 2018.

Beijing JHF Technology Company, established in 1997, offers three product lines – the Leopard, Vista and JHF. The JHF series is an industrial product line manufactured by using components procured from Germany, Netherlands, and Japan. The company has a 56,000 sqm manufacturing facility in Beijing devoted exclusively to the UV product line and a facility at Shanghai for producing the solvent product line. It has a distribution network across Europe, North America, Asia Pacific, Middle East, and South America, and an installed base of more than 15,000 machines worldwide.

To facilitate its expansion, the company has restructured its sales team for international markets outside China. Currently, it has a growing team based in Hong Kong,

Singapore, and India handling the Asia Pacific, Middle East, and Africa regions. In 2017, it plans to consolidate its position in these regions while penetrating new markets and pushing for bigger market share in the US, Europe, and Latin America. The first step in this direction will be a demonstration facility for international customers to be operational in Bangkok, Thailand, in Q2 2017. The demo centre will house the latest JHF printers with trained staff to handle international prospects. Furthermore, a new manufacturing facility, four times the size of the current facility, is being setup to become operational in Q4 2017, in Shandong, near Beijing, to boost production of JHF printers.

Morgan Shi, president, Beijing JHF Technology Company, reminisced about the early days of building the company and the challenges he faced in establishing the brand in the Chinese market.

“As a pioneer in digital inkjet printing in China with a strong focus on R&D and product innovation, our mission has always been to become a world-class leading company. We identified our core competency while attempting to develop various printer components, faced with the choice between offering cheap, low-quality products and world-class products at high prices. We decided to go ahead with the latter option, to develop high-end UV printers and

Morgan Shi

ME‌Printer February 2017

showcase China’s potential to the world. It didn’t seem a smart idea initially because it was difficult to sell a Chinese printer at or above the prices of leading global brands, especially in the domestic market.

We were able to overcome those challenges through patience and persistence. When we didn’t sell any printer, we used the time to rectify mistakes and perfect our technology and products. At the time, we interacted with the printing industry and communicated to business owners that in order to survive, they had to become the ‘number one’ or the ‘only one’.

It struck a chord with them and thus we began our journey toward excellence with their belief and support,” he explained.

Morgan pointed out that as the company expands globally, it faces a lot of similar challenges. “The JHF brand is relatively less known in international markets, and again, we have to work on changing the established perception of Chinese brands as cheap and low quality in international markets. I’d say we have the world’s best products in terms of precision, speed, quality, and stability. We invest over 10% of our revenue into R&D, and we have only one goal, which is to be the world number one in industrial printing solutions,” said Morgan.

7

News

Xerox inks first global Brenva HD deal in Egypt Copy Express, the Cario-based customer, is targeting a monthly print volume of up to 3 million pages using the production inkjet press Xerox announced at Drupa 2016 that it was disrupting inkjet by opening up new possibilities for inkjet entry into the transactional, light direct mail and book markets.

The Brenva HD production inkjet press was touted as the solution to meet the industry’s demand for a

machine that can offer the versatility of a cut-sheet platform and meet the economics of an inkjet press.

Copy Express in Cairo, Egypt, became the first print service provider in the world to invest in the Brenva HD, having signed the deal during Drupa and installing it in late 2016.

Ashraf Youssef, director of the graphic communication operation, Xerox Egypt, and Hisham Ibrahim, managing director of Copy Express, talk to ME Printer about the new growth opportunities for both companies made possible by the intersection of inkjet and cut-sheet.

“A cut-sheet inkjet color revolution is imminent in the production digital printing market”

Ashraf Youssef

ME‌Printer February 2017

Is Copy Express a new or repeat Xerox customer? What were the factors that led to this deal?` Copy express is not only a repeat Xerox customer but one of Xerox Egypt’s partners. Its partnership with Xerox has spanned for over 30 years, resulting in a long-standing relationship and comprehensive understanding of the Egyptian print and copying market. Both companies share the same values when it comes to professionalism, results, high quality deliverables and innovation. Copy Express utilizes a number of Xerox products.

The Brenva Deal comes as a natural result of the trust and long history between both companies.

10

Could the Xerox iGen have been an alternative option for Copy Express’s requirements?

The Brenva is built on the iGen frame and incorporates the same paper path and feeding system as the iGen but the differences between both are extensive. Brenva

utilized a lot of the key features of iGen and incorporates it into the inkjet technology that Xerox acquired from its purchase of Impika in 2013. It includes the innovative cut-sheet technology and captures pages that iGen can’t reach. So, Brenva is technically an upgrade to the iGen. Moreover, Copy express already owns an iGen, thus the Brenva comes to complement the technologies owned by Copy Express leading to a comprehensive printing platform.

It will also support and provide Copy Express with new opportunities and solutions to drive the production of more high-value applications such as direct mail, transactional, books and catalogs and thus supporting them in developing and expanding their offerings.

What does this deal indicate about the growth potential in Egypt for Xerox? What are your growth projections for 2017?

This deal is a testament to the growth potential in Egypt for Xerox and showcases the importance of Egypt’s market to Xerox Corporation. Through this deal, the Egyptian printing industry pioneers in utilizing the first ever Xerox cut-sheet inkjet technology, Brenva HD, through Copy Express.

This is the first Brenva HD deal across Xerox branches around the world. It comes as part of Xerox commitment to provide the latest technologies to the Egyptian market in conjunction to its launch globally. We are targeting a 10% growth in 2017.

Do you now have the lead you wish in Egypt’s cut sheet inkjet market? How big and competitive do you expect this market to become this year?

We believe that with having such innovative cut-sheet inkjet we will be able to meet the increasing need for providing high quality printing while cutting major costs and therefore will help us increase our share in this market.

A cut-sheet inkjet color revolution is imminent in the production digital printing market. The production market worldwide is growing by 5%, and within that, inkjet is growing by 10%. That’s why Xerox developed a complete range of inkjet devices.

While the numbers may not be the same in the Egyptian Market, yet we can see the same trend and believe it’s only a matter of time till the cut-sheet inkjet technology takes over a good share of the market production and demand.

“We are increasing our printing capacity to expand our client base in the educational, industrial and commercial sectors” For what specific markets and applications - transactional documents, direct mail, books, other - did you invest in the Xerox Brenva HD? Is production printing your main business?

Copy Express has been operating in the market for over 30 years, offering a multitude of printing services spanning; digital printing, offset printing, scanning, copying and finishing, with an annual printing volume that exceeds 30 million.

Copy Express was established in 1986 by Nasser Othman, with 6 branches across Greater Cairo and operates as one of Xerox Egypt’s key premier partners.

Copy Express invested in Xerox’s Brenva HD to expand its client base and to increase our printing capacity, reaching a number of sectors that include the educational, industrial and commercial sectors, since the Brenva HD focuses more on the production of more high-value applications such as direct mail, transactional, books and catalogs.

What were the specific features of the machine that was required in your company? Why was Xerox chosen over its competitors?

This partnership is not new to us.

Copy Express has been Xerox’s partner for around 30 years and we have utilized numerous printers from Xerox, and we were always keen to invest in Xerox’s new technological solutions some of these include: iGen 150, Nuvera 144, DocuColor 135, Color 1000, iGen 3 digital press and Nuvera 288 printers. We have been studying the inkjet cut-sheet technology for over 2 years, and believe that it will provide a number of opportunities to the printing sector in Egypt. Taking our strategy and outlook into consideration, we could not find a better partner than Xerox to utilize our plan and reach our objectives.

The Brenva HD features include maximizing press productivity including the spectrophotometer

Hisham Ibrahim

feature to assist in color calibration, the object-oriented color management feature to help distinguish text from graphics and enhance the quality of the images.

As well as the K-Only feature that allows the press to select and print specific-colored jobs that immensely decreases printing costs while preserving their quality.

Brenva HD can also take on printing massive documents that can reach up to 364x520mm in size, giving copy express a competitive edge in the Egyptian market, which will all help in offering better quality of printing services to our clients and therefore increasing our client base.

What’s your current or expected monthly print volume which requires investment in the Xerox Brenda HD? We were able to increase our productivity volume by 1.5 million in only one month after installing the

revolutionary Brenva HD. We are targeting to reach up to 3 million pages per month using the Brenva HD, averaging out to 197 pages per minute.

We are also expecting to grow our productivity volume by 18 million papers per year, using Xerox’s Brenva HD, in addition to the company’s current printing volume, which exceeds 30 million.

How does this printer enhance your business? What are your ROI projections?

We believe that the demand for the inkjet market will increase, and that is why we have invested in Xerox’s Brenva HD, which will maximize our production capacity, while cutting significant printing costs and offer printing services of the highest quality. We are very happy to have the Egyptian market take precedence across the world in launching this revolutionary technology through Copy Express.

Brenva HD

News

MPS marks entry into the UAE Hexxa Flexible Packaging has installed an MPS 430mm EF multi-substrate press at its Ras Al Khaimah premises

Raja Gandhi

MPS, the manufacturer of flexo and offset presses for the narrow web industry, has marked its entry into the UAE by installing its first flexo press at Hexxa Flexible Packaging, a printing company in Ras Al Khaimah, which specializes in printing and converting of flexible packaging, mainly using rotogravure printing technology.

The 10-colour, 430mm EF multisubstrate press is equipped with an advanced automated print control (APC) package for full automation, UV dryers and four hot air units.

Hexxa offers PVC and PET shrink sleeves, OPP labels, solventless laminates up to 3 layers, and a range of film required for the food, beverage and cosmetic industries.

Customers of Hexxa include brands such as PepsiCo, Danone Morocco, Nestlé, Kraft, Heinz Africa & Middle East and Coca Cola Kuwait. With their new MPS flexo press, Hexxa aims to achieve higher productivity in shorter print runs.

Raja Gandhi, managing director

and owner of Hexxa Flexible Packaging said, “We needed a narrow web flexo press to offer more competitive prices on shorter print runs. MPS offered the highest European quality machine, proven in an impressive demonstration at their headquarters in the Netherlands.

Throughout the sales consultation, the MPS representatives were very open and honest with us. This is why we chose MPS as our flexo partner.”

Initial introductions to MPS were

made by Anoop Plastics, the local MPS representative for the Middle East, at Labelexpo Europe 2015.

Matthijs Stevens, MPS area sales manager, said: “This sale is an exciting milestone for MPS, with entry into a new Middle East market.

With Anoop as our local agent, MPS offers this emerging region a well-connected and extensive local service network. This is just the beginning of more growth for MPS in the Middle East.”

Unilever’s new Dubai plant to produce ‘Made in UAE’ labelled brands for export The 100,000 sqm facility in Dubai Industrial Park will produce 100,000 tons annually and zero waste to landfill

Unilever’s Dubai Personal Care (DPC) manufacturing facility located in Dubai Industrial Park, UAE, features state-of-the-art technology, modular design, and faster production lines 12

to cut lead time to market by 80%.

Set up with an AED1billion investment, the 100,000 square meter facility is the MENA’s largest personal care liquids manufacturing unit in investment, output and size. The plant will manufacture Unilever’s key beauty and personal care brands such as Dove, Fair & Lovely, Lifebuoy, Vaseline, Clear, TRESemmé, and Sunsilk and label them ‘Made in UAE’.

DPC is one of the first factories in the region to have both Solar Photovoltaic and Solar Thermal systems for one manufacturing plant. This makes it the UAE’s largest private solar park.

Paul Polman, CEO, Unilever, said,

“Choosing the UAE was a strategic decision. It is a trade corridor that connects the East and West, with important growth potential and world class infrastructure. Our new factory is testament to that – as the UAE’s largest private solar park, it reflects a shared vision of driving resilient, sustainable growth, underpinned by innovation.”

Sanjiv Kakkar, executive vice president MENA, Turkey, Russia, Ukraine and Belarus, added, “This facility will produce 100,000 tons annually and all products will carry a ‘Made in UAE’ label. 80% of these will be exported globally to Europe, Africa and MENA countries.”

classified@meprinter.com

Tel: +971 4 391 1210, Fax: +971 4 390 9561 Baldwin Technology Company acquires Air Motion Systems Printing Industry Print Production Specialist

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Group related consumables management, for the QC,markets and applications.”

Spectral UV. “We are proud to conassurance, shipping Prepress Specialist Career opportunities at Pacman-CCL receiving, service, printing, packaging andand other in- customer The AMS LEDand UV product portfolio to offer innovative solutions I am an artworktinue finalizer and graphic Health and Safety Engineer | Film and safety standards. Possesses excellent designer, and India being in the driven by the dustrial segments,has acquired Air has set standards for LED curingworked in in inDubai a new world Flexible Packaging artwork layout, colour scheme and fields of advertising, prepress both offset Motion Systems (AMS), design a provider sheetfed offset printingandand flexo rapid advancement in UVQuality and Control LED Manager | Packaging Group skills. large format digital. of LED UV curing technology for packaging. Complementing this 55 6242560 curing technologies.”

Contact: +971 myouness58@hotmail.com shajinr2012@gmail Tanzania the graphic arts industry. The new technology, Baldwin’s Email: UV division “The establishment of AMS Accountant/Internal Auditor | entity of Baldwin, part of the $2+ has vast experience in highly reac- Spectral UVAssistant strengthens Chartered our abilSenior Art-worker /Production Commercial I’m a professional graphic designervalue with to our billion Barry-Wehmiller family of tive UV curing and numerous LED ity to provide exist-Printing Prepress Specialist experience in setting product’s design Marketing Manager - Film and Flexible companies, will rebrand asIndian AMSnational. applications traditional ing guidelines customers while remaining I’m an I have been outside working ofstandards as per Brand or client Packaging - Tanzania. with prominent printing houses in UAE. requirements, development of brand Spectral UV and combine AMS with print markets. Further, the new responsive to emerging market I’m expert in artwork developments and guidelines as per specific Baldwin’s UV division. colour separation curing-technology entity will opportunities,” said BrentQatar Becker, with ESKO platform.

Contact: +974 3021 3063 +91 8149089128 “This acquisition marksContact: the beginleverage a massive base of experiCEO of Baldwin. “This Sales exciting Email: unniadinadu@gmail.com Manager | Commercial Printing koli_ashok19@yahoo.com, ning of a new era inEmail: providing ence serving OEM and industrial investment underscores our comkoli_ashok@rediffmail.com Graphic Designer United Arab Emirates high-performance solutions for markets. a strategy that blends I am a Graphicmitment Designer to with more Career opportunities at Pacman-CCL Specialist 10 years’ experience theacquisition field of the UV industry,” said Prepress Steve Met“What AMS Spectral UV than will provide organic in and growth to I am an experienced prepress and MAC publishing, printing, advertising and calf, president, AMS Spectral UV.I have customers is aindoublinge-publishing. of researchGood enhance ourin global operator and been working experience Adobe footprint and UAEindustry and India for more 10 years. I’m “We’re bringing the top and than development, engineering, technology weI can deliver software. and canthe handle both Mac & PC. Linkedin:toPrinting Industry In The in Adobe software. already have Gulf our Experience. minds, technology andfluent experience manufacturing capacity and sercustomers."

Middle East Group Contact: 055 5235010

TO ME PRINTER

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Contact: +919841117332.

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News

Kodak announces winners of Sonora Plate Green Leaf Awards 2016

ME‌Printer February 2017

Eight printers from across the world have demonstrated outstanding efforts to reduce their environmental impact

14

Eight printers from across the world have been selected by Kodak as the 2016 winners of the company’s Sonora Plate Green Leaf Awards. The program, which first launched in 2014, recognizes customers who have demonstrated outstanding efforts to reduce their environmental impact through a variety of initiatives and best practices. Award entrants are judged on a range of criteria, including management practices to improve energy and water efficiency, participation in local community sustainability efforts and the use of eco-conscious materials and supplies. All submissions are reviewed with scores determined by a panel of Kodak judges.

The 2016 Sonara Plate Green Leaf Award Winners are: Reynolds and Reynolds (US), Informco (Canada), Groupe Estimprim (France), Royalpack (Poland), UVO communication (S.Africa), Ohshaika Printing (Japan), Kava Printing (China), NPE Print Communications (Singapore).

All the printers are users of Kodak Sonora process free plates and are also leaders in their respective markets in integrating sound environmental practices into their operations. These methods include monitoring of energy and water usage, participation in local community sustainability programs and the use of eco-conscious materials and supplies.

“It’s an honor to select eight of our customers to receive this prestigious award. Printers around the world continue to see the real benefits that sustainable printing practices deliver to their bottom lines,” said Richard Rindo, Kodak general manager, WW offset print, and vice president, print systems division. “From the adoption of SonoraPlates, to streamlining workflows and integrating more environmentally friendly materials, printers are demonstrating that sustainability is good for business and the future of the industry.”

The award is named for Kodak Sonora process free plates, known for yielding dramatic environmental and economic benefits for customers without sacrificing quality and output. Sonora plates remove the need for the plate processor, which requires chemicals, water, and energy while generating waste. Sonora plate volumes continued to grow in 2016 in tandem with the industry's demand for more sustainable printing solutions to address new applications and opportunities, all while increasing profitability. With both economic and environmental sustainability at the forefront of more and more printers' strategic investments, Kodak predicts this trend to continue and anticipates that 30% of the company’s plate volume will be process free by 2019.

Sonora Plate Green Leaf Award Winners •• Reynolds and Reynolds (US): As part of its comprehensive environmental strategy, Reynolds places a strong emphasis on recycling. The program, which recycles paper, cardboard, plastic, metal, glass, wood pallets, electronic components, chemicals, foil, ink and toner cartridges, results in savings of estimated 5,700 cubic yards of landfill space in an average year.

•• Informco (Canada): ISOcertified since 1999, the company has made significant reductions in energy usage, water consumption, and VOC emissions through rigorous monitoring programs.

Informco was the first printer in Canada to win the CCME (Canadian Council of the Ministers of the Environment) Pollution Prevention Award in 2002.

•• Groupe Estimprim (France): A member of the France network of the Global Compact, Groupe Estimprim monitors energy usage and uses energy-saving features on their equipment, and uses

eco-friendly materials such as vegetable inks, alcohol-free solvents, recycled paper and paper from sustainably managed forests.

•• Royalpack (Poland): The company has implemented a range of initiatives to reduce its environmental footprint, including solar energy to heat water, and the company invests in modern machinery to lessen the amount of waste generated during the manufacturing process.

•• Ohshaika Printing (Japan): Ohshaika’s environmental strategy focuses on reducing energy, water, and chemical waste with clearly set measurement goals. As part of the company’s overall plan to reduce energy use, Ohshaika uses renewable energy sources, is ISO14000 certified and with SONORA Plates the company has reduced ink consumption and has zero chemical waste across its operations.

•• Kava Printing (China): With a significant focus on developing original printing and packaging products for high-end cosmetic brands and instruction manuals for major industrial enterprises, Kava’s introduction of process free plate technology is part its plan to strengthen its sustainability profile.

•• NPE Print Communications (Singapore): On an ongoing basis, the company has invested in upgrading older machines to more energy-efficient equipment and rigorously monitors energy and consumable use that are tied to annual reduction targets.

•• UVO Communications (South Africa): A dedicated environmental officer at UVO is responsible for coordinating and measuring the company’s energy and water saving programs and enterprise-wide recycling activities.

EFI acquires Xerox’s FreeFlow Print Server digital front end business The agreement does not impact the Xerox workflow solutions that carry a FreeFlow sub-brand name Xerox Corporation and Electronics For Imaging (EFI) have announced a strategic partnership to bring to market a next generation digital front end (DFE) to drive Xerox digital production presses. The agreement includes the sale of Xerox’s FreeFlow Print Server (FFPS) DFE business to EFI. Under the terms of the deal, EFI will continue to produce and support FFPS so current customers do not experience interruptions in sales or service.

Terms of the transaction have not been disclosed.

Xerox’s expertise and functionality from FFPS will be integrated with EFI’s Fiery product, and customers will have access to EFI’sand Xerox’s

sales and technical field resources.

Xerox and EFI have established a long-standing partnership. Most recently, Xerox collaborated with EFI to develop a new print server, the Xerox IJ Print Server powered

by Fiery, to drive the Xerox Trivor 2400 Inkjet Press. The DFE handles a range of data streams, while enabling integration, comprehensive color management and seamless integration with customer workflows.

The next generation DFE coming from this partnership will be integrated with EFI’s Productivity Suites, which include management information systems such as PACE, PrintSmith Vision, Monarch, and Radius ERP. Additionally, the DFE

will integrate with Xerox FreeFlow Core and XMPie workflows as well as third-party prepress solutions such as Agfa Apogee, Heidelberg Prinect, and Kodak Prinergy. The Fiery DFE, which is the industry’s only JDF certified DFE, will also offer a modern API to allow customers to easily develop integration to any customized applications.

The agreement is for FFPS only and does not impact the Xerox workflow solutions that carry a FreeFlow subbrand name (FreeFlow Core, FreeFlow VI Suite, FreeFlow Makeready and FreeFlow Digital Publisher).

The workflow solutions will remain independent key planks for Xerox customers’ workflow strategy.

26 – 29 March Come and visit us at Gulf Print & Pack

stand N3

pack.aging

PARTNER IN PRINT technotrans promises innovative solutions in temperature control, inking, water treatment, air humidification and filtration. We will show systems for conventional, UV and digital printing and unveil resource-efficient solutions and integrated smart control systems. www.technotrans.com

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News

Komori and Screen GP partner to develop integrated workflow

ME‌Printer February 2017

The solution combines Komori’s KP-Connect Pro printing task control software, and Equios 5.0, the latest version of Screen GP’s universal workflow platform

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Komori Corporation and Screen Graphic and Precision Solutions Co. have completed development of a new integrated workflow solution, which according to the companies, enhances automation in all processes from prepress to printing and through to postpress.

The solution combines Komori’s KP-Connect Pro (formerly K-Station 4) printing task control software, and Equios 5.0, the latest version of Screen GP’s universal workflow platform.

Komori and Screen GP have already installed the workflow at printing company Mizukami Insatsu Co., and are currently performing verification tests. The workflow is being used at the Mizukami Insatsu site to improve automation along a hybrid printing process that includes a PlateRite plate recorder, Lithrone G sheet-fed offset press and Impremia IS29 29 inch sheet-fed UV inkjet digital printing system. These systems will also be linked to postpress devices via JDF, creating a workflow that supports comprehensive inte-

grated control from prepress right through to postpress.

Komori’s KP-Connect Pro is positioned between the MIS and production site, where it brings transparency to complex process information and allows all operators to share the latest production details. With its direct link to Komori’s production equipment, the software is able to automatically set work instructions and collect precise information on operating results. While it can be run from iPads or other tablet devices, its schedule creation/transmission and result collection functions enable sophisticated real-time control of all production devices.

Screen GP drew on its technical knowledge of prepress and printing processes and combined this with its expertise in cutting-edge inkjet technologies to create a technology that offers high-speed processing using the latest RIP core, color management linked to paper information and imposition functions that integrate Screen’s full prepress

knowhow, allowing it to function as a control center for a wide range of print devices.

Katsuya Kawai, president of Mizukami Insatsu Co., said, “One of the prime goals we are promoting is the creation of a design for a smart factory by 2025. All devices, peripherals and processes will be connected using IoT concepts, enabling dramatically improved transparency of real-time operations. A single operator will control multiple systems, part-time employees, AI and robotics. Our vision is to create a smart factory that uses next-generation printing logistics to achieve a truly new dimension of productivity.The verification project currently being performed with Komori and Screen GP is basically the first step toward realizing this vision. I am looking forward to even greater cooperation between printing companies and equipment manufacturers as we move forward. This will enable us to develop the optimal type of facilities we require for the future.”

EijiKajita, director and operating officer and general manager, corporate planning office, Komori Corporation, said,“I firmly believe the next-generation integrated workflow solution formed by Equios and KP-Connect Pro will help to significantly improve the optimization and performance of prepress and press operations, and in fact the entire printing process. We are currently performing verification tests of this workflow at Mizukami Insatsu, a highly progressive company that operates print lines including combined offset and digital systems.”

Tsuneo Baba, president of Screen Graphic and Precision Solutions Co., added,“The integrated workflow has created a comprehensive solution platform that will help to address a wide range of printing needs. With its installation at Mizukami Insatsu, the workflow is expected to make a major contribution to automation along the entire printing process.”

Print Buyers Guide NUMBER ONE RESOURCE FOR MEDIA BUYING COMMUNITY

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ME Printer, the leading print communication magazine in Middle East is pleased to present to you the Print Buyers Guide, a valuable resource guide to print service providers in UAE A great and affordable marketing solution for printers to place their products and services in front of thousands of potential print buyers Find the finest: Offset Printers Digital Printers Large Format Printers Package Printers Label Printers Repro Houses Finishing Houses

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Who should advertise: Print Service Providers Package Printers Label Printers Commercial Printers Digital Printers Large Format Printers

SIX REASONS WE

SUSTAINABLE AND DURABLE. PLATE SOLUTIONS FROM KODAK FOR UV PRINTING.

The UV print market is predicted to grow over the next few years because newer technologies are reducing operational costs and therefore encouraging growth in the commercial, mainstream market.

Even though UV has been around for a while, more and more of Kodak’s customers are considering it and asking which solution best fits their needs.

LUV UV 1.

FEWER EMISSIONS OF VOCs

2.

INKS CAN DRY ON PLASTIC AND OTHER NON-POROUS SUBSTRATES

3.

INTO THE STOCK/DRY FAST

4.

5.

The plate scientists at Kodak continue to improve upon the technology behind process free and are extending the plate’s UV capabilities even further with the launch of SONORA UV Process Free Plates in 2017.

NOT READY FOR PROCESS FREE?

The new ELECTRA MAX Thermal Plate is a traditionally processed plate that offers maximum chemical resistance, with unbaked run lengths of up to 150,000 impressions for UV applications. The positive-working ELECTRA MAX Plates offer low chemistry usage and long developer cycles—without having to invest in an expensive, new processor. The plate’s other unique features include 10-micron FM and 450 lpi AM capabilities.

NEED A NEGATIVE-WORKING PLATE?

The TRILLIAN SP Plate offers the same significant chemistry savings and durable chemical resistance for UV Printers needing a negative-working plate.

TO LEARN MORE ABOUT KODAK’S PLATE SOLUTIONS VISIT GRAPHICS.KODAK.COM

VISIT KODAK AT BOOTH H10

INK DOTS ARE LEFT SITTING ON THE SUBSTRATE, WHICH REDUCES CONTAMINATION AND DELIVERS MORE VIBRANT

PROCESS FREE FOR UV

SONORA XP Process Free Plates are the most sustainable solution from Kodak for UV printing. Zero processing not only simplifies prepress, but it lowers costs and reduces waste.

You may have heard that process free plates don’t work for UV printing, but SONORA XP Process Free Plates are uniquely different. They are qualified for run lengths of up to 10,000 impressions for UV applications, and some customers are reporting even longer runs.

IF YOU CAN GET IT THROUGH THE PRESS YOU CAN PRINT ON IT

KODAK PLATE SOLUTIONS FOR UV PRINTING

Kodak’s plate scientists have developed new plate technologies to withstand the harsh pressroom chemicals needed when printing with UV curable inks, while reducing environmental impact and operational costs.

INKS DO NOT HAVE TO ABSORB

COLOR AND DETAIL

6.

HIGHER GLOSS LEVELS AND SUPERIOR RUB RESISTANCE ARE POSSIBLE

THE PLATE

TRENDSETTER AND SONORA: CTP AND PROCESS FREE PLATE COMBO DELIVERS MAXIMUM PRODUCTIVITY AND SUSTAINABILITY.

KODAK SONORA Process Free Plates completely eliminate the processing step, without requiring Printers to make sacrifices on productivity or print quality. They are imaged on a platesetter and mounted on press just like any other plate, and work with manual or auto load systems. During the normal pre-dampening process, the fountain solution swells the coating.

The pre-damp is kept to a minimum to prevent removal of the coating.

Then, when the inking rollers are engaged, the un-imaged coating is “stripped” from the plate by the tack and shear of the ink—a purely physical interaction, rather than a chemical process.

The plate coating is carried away on the substrate with the ink, typically within the first few sheets.

THE PLATESETTER

The compact TRENDSETTER Q400/Q800 Platesetter with the Single Cassette Unit (SCU), can automate

plate loading and unloading for up to 120 plates with uninterrupted operation. Its small footprint reduces shipping waste and costs, as well as space requirements.

And, the new cooling system yields up to 30% power savings from its initial design —using only 770 watts while imaging.

NEW IN 2017

Kodak announced several advancements in its platesetter and process free plate technologies.

Kodak’s plate scientists are pushing process free capabilities even further with the introduction of the KODAK SONORA UV Process Free Plate. The new plate design allows Printers using UV—including the newer low-energy UV presses—to achieve higher run lengths than with any other process free plate available today.

Productivity is amplified with the addition of the Multi-Cassette Unit (MCU) to the TRENDSETTER’S list

of capabilities. The MCU option features online access to four cassettes of 120 plates each, for a total of 480 plates—available without any manual intervention.

Automated platemaking with the TRENDSETTER Q400/ Q800 can be accomplished with less than half the space requirements, and up to 80% less power usage than comparable MCU’s on the market today.

KODAK CREATES THE WORLD’S FASTEST PROCESS FREE CTP

The new ultra-fast W speed option significantly increases TRENDSETTER throughput to 68 plates per hour on an 8-up plate and 75 plates per hour on a 4-up plate when imaging KODAK SONORA XP Plates— creating the world’s fastest process-free CTP. This configuration delivers more efficient, compact and faster plate making—all without chemistry or processor use.

JUST STICKING TO THE FACTS …

JUST STICKING TO THE FACTS …

SONORA Process Free Plates PROCESSING IS COMPLETELY ELIMINATED – NO PROCESSOR, CHEMISTRY, OR WATER NEEDED NON-ABLATIVE, SO A DEBRIS REMOVAL SYSTEM IS NO LONGER NEEDED GOOD IMAGE CONTRAST – HIGH ENOUGH TO READ 10 PT TYPE THROUGH A PURELY PHYSICAL INTERACTION ON PRESS, THE UN-IMAGED COATING IS REMOVED FROM THE PLATE AND CARRIED AWAY ON THE SUBSTRATE WORKS WITH SHEETFED, HEATSET WEB, COMMERCIAL COLDSET WEB, OFFSET PACKAGING, NEWSPAPER PUBLISHING AND UV PRINTING

TRENDSETTER Q400/Q800 Platesetter AUTOMATED PLATE LOADING AND UNLOADING FOR UP TO 120 PLATES WITH THE SINGLE CASSETTE UNIT (SCU) AND 480 WITH THE MULTI CASSETTE UNIT (MCU) SQUARESPOT THERMAL HEAD DELIVERS UNMATCHED QUALITY SHORTER NON-ROTATOR UNLOAD TABLE CREATES AN EVEN SMALLER FOOTPRINT AUTOMATIC SLIP SHEET REMOVAL IN-LINE PUNCH SYSTEM WITH AUTOMATIC 3-POINT REGISTRATION AND ELECTRONIC VERIFICATION NEW COOLING SYSTEM PROVIDES A 30% INCREASE IN POWER SAVINGS WITH SCU, AND UP TO 80% WITH MCU

LEARN MORE ABOUT THESE SUSTAINABLE SOLUTIONS AT GRAPHICS.KODAK.COM

Insight Large Format Printing

Customer education starts with ‘why’ and ‘what’s next’

ME‌Printer February 2017

Canon Middle East organised a roundtable to explore how large format printing business transformation can occur through more awareness about new applications, emerging markets, and best industry practices

20

The large format printing industry in the Middle East is largely driven by the printed signage market for marketing and corporate communications in the form of billboards, vehicle and building wraps, shop signs, and interior branding. Advances in large format printing technology and new applications such as interior decoration, clothing, fashion, and personalisation have opened up new revenue streams for print service providers (PSPs) and opportunities for their business transformation. However, insufficient education, fixed mind-sets, and resistance to change are among the biggest barriers to adoption and investment on wide format printers for new applications.

Traditional marketers and PSPs continue to view signage as printed or fabricated materials with graphics attached to a surface for the purpose of communication. The conversations start and end with prices and square meters of printed material. While they remain caught in a price war, an ew breed of entrepreneurs is looking

at signage differently; they have a broader definition of large format printing, and they see it as a new business opportunity in the creative industries. New investment into this business is coming from interior designers, architects, photographers, fit-out contractors, in-house department of companies, and freelancers.

This changing trend in entrepreneurship is instigating transformation in traditional PSP businesses, forcing them to evolve into business solutions providers. But how far have they reached and where do they need to start?

Furthermore, in what direction is the industry heading?

Canon Middle East explored these questions recently by organising a roundtable featuring different stakeholders in the large format printing business – the manufacturer, distributor, and customer – to gain new perspectives on how they can unlock the potential of wide format printing and transform their respective businesses. The participants shared the following opinions and insights.

“A qualified partner entrusted with new technology is the catalyst that can drive change” One of the biggest threats facing the large format printing industry is the price war. Another challenge is that enquiries often come from the purchasing departments, which are not entirely aware of the risks of ordering products that don’t achieve the goals of their marketing departments.In order to overcome these challenges, we go back to the question of why print buyers should come to us when everybody has the same machine and material. The answer is that we share the responsibility for the brand’s image and success and make it our top priority. We prefer talking with brand owners or custodians who have an uncompromising approach to quality and execution of their communication strategy instead of a short cut solution to printing signage at the lowest prices.

Anybody can invest in a large format printing business and the time is always right.

The first question entrepreneurs should ask themselves is why they want to enter this business. Providing end-to-end solutions is about connecting the various business activities of the customer, discussing all the pros and cons of an activity, and reaching a consensus. They should also know what they are printing and why they accept a printing job, along witha thorough understanding of

design principles and the ability to visualize the final output.

We encourage our customers not to limit themselves to a certain way of marketing because they have the opportunity to utilise every space in which customers interact with their brands in order to maximize the return on investment. This could be achieved by choosing a different medium or modifying and adapting the content for various media. When we understand the marketing objectives of our customers by putting ourselves in their shoes, we are able to suggest improvements or changes. That’s when customers realise that they also need something more, and that we can do much more that they thought we could do.

This exercise involving customers provides the opportunity to upsell and cross-sell other products, as well as establish a longterm relationship with them as their trusted partners and advisors. Value-added services are not restricted to marketing alone. They can extend to logistics, IT, or and any other business function. We offer logistics services to customers, particularly retailers, who print and fabricate marketing collateral for seasonal promotions. We coordinate with all parties involved to deliver, install, col-

Yasmeen Bhat, managing director, Yas Media

lect, and store the collateral until they are required again.

Technologyand product innovation alone cannot solve the problems of price war or bad decisions. Change comes with education, and a qualified partner entrusted with new technology and resources can become the catalyst that can drive change.

“Our biggest challenge and responsibility are ensuring that our customers make the right choices”

Yasser Al Farra, managing director, Tenaui Middle East

Wide format printing services provide entry into several industries today, and this business is attracting new kinds of investors.

The new type of service provider need not have a printing background. Such investors are not interested in a big infrastructure and they intend to market and sell their products and services online before any other channel. A large number of them are creative individuals who like to exhibit and sell their work, and who see a business opportunity to generate income from their creative passion. The affordability of new machines has made it easier for artists, photographers, and designers to buy their first large format printer and offer new services.

Educating such new customers is not only about communicating the features of products, but also how to increase their customer base. It is in our interest to see that their businesses expand. When interested

buyers approach us to invest in machines, they have specific applications or services in their minds. Our role is to prompt them to ask the question “what else can we do with this machine or service?” So we initiate discussions about how to increase profit margins, enter new markets and acquire new customers by using the same machine.

As a result, they begin considering their business expansion.

However, start-up companies with limited capital cannot afford to make a wrong choice. They need to have foresight while investing in a machine, taking into account their future customer base and to what extent can that grow before an upgrade or another machine is required. Our biggest challenge and responsibility are ensuring that they make the right choices, particularly during the first and critical stage of their businesses.

Insight Large Format Printing

“An educated customer becomes empowered to take the lead and offer better solutions”

Sami Khoury, operations manager, Image Systems

Creative professionals always demand new tools to realise their vision. New large format printing applications attract their attention when they see the possibilities of new markets for their work. The current large format printers have applications not only for signage production. They are widely being adopted in industries such as architecture, interior design, healthcare, retail, and education. As applications grow and printing machines become more versatile, demand will also increase from well-informed customers.

Customer education is a must to create awareness about new applications and unlock the true potential of large format printing. An educated customer becomes empowered to take the lead and offer better solutions. We start this process by understanding our customers and their businesses and providing superior service without losing focus on the commercial viability of our products for their business. That is possible when the customer is guided in the right direction to make the right investment decisions. When customers make the right commercial decisions, it becomes a win-win proposition for all parties involved, from the manufacturer to end-user.

ME‌Printer February 2017

“Our conversation with customers start with their businesses and not Canon’s technology”

22

As an end-to-end solutions provider, Canon is at the forefront of studying consumer trends and developing products to respond tochangingmarket conditions and user expectations. Today we are as excited about digital signage and augment reality as we are about wide format printing because they complement each other well when employed for an integrated marketing campaign. As a result of the media convergence, everything from brochures and billboards to augmented reality is a market for Canon and its customers.

Product development at Canon is not about creating the biggest or fastest machines, but in line with the ground reality. A product is useless if it doesn’t have the right people to utilize it well and drive new business.

Also, it should take into account the growth potential and limitations of a market.

With regard to signage, we develop printers envisioning how they can become a part or solve a problem in communication. Outdoor or indoor advertising doesn’t work in isolation anymore. A printed billboard is connected to an integrated marketing campaign which includes public relations, digital and social media, and their returns are quantified. A machine can be a relatively low investment for a large format printing business. The profits come from value-added services.

A photographer could increase his or her profits and gain new customers by investing in a large format machine with finishing options to provide photo books, which is a highly profitable product. Our aim is to put

Ayman Aly, professional products marketing manager, Canon Middle East

the right tools in the right hands.

Customer education is the tool that enables business growth. We maintain regular communication among customers, distributors, and other partners to share best industry practices and gain feedback for improvement. The conversation always starts with the customers’ businesses and not Canon’s technology, because it’s the outcome that matters.

ME‌Printer February 2017

23

SGI Dubai 2017 Products & Applications

Signage has evolved to help companies achieve customer engagement and communication goals

Shadi Bakhour Canon demonstrated its range of capabilities in large format printing for indoor and outdoor signage applications with products such as the Arizona 1280GT flatbed printer for flexible and rigid media; Océ ColorWave, designed for applications in graphic arts, architecture, engineering and construction; imagePrograf iPF8400SE, a 44-inch printer designed for poster creation; and imagePrograf Pro-6000S, designed for production signage and commercial photography.

The topic of interest was the highly anticipated UVgel printing technology, which Canon claims will transform large format roll-toroll printing. According to Canon’s initial announcement, the technology includes a new UV curable ink from Canon that instantly gels on contact with the media, resulting in precise dot placement and area control for consistent high-quality images at high speed. Canon has announced that the UVgel technol-

ogy will be at the core of a family of new roll-to-roll printing products, the first of which will be a high productivity 64-inch roll-to-roll printer to be released in the spring of 2017.

Ayman Aly, professional products marketing manager, Canon Middle East, provided an update on the UVgel technology. “The sign and graphic imaging industry is rapidly expanding, and volumes printed on roll-to-roll printers are growing year on year. In addition to this, over 40% of orders usually need to be turned in 24 hours, demonstrating the pace and the expectations that are now commonplace in this industry. Canon’s UVgel technology addresses these limitations; it enables to jet the ink faster onto the media which increases the productivity and speed, while using less ink and still delivering an improved colour gamut. With these innovations, Canon continues to enable its customers and partners meet the demands of the 21st century print landscape,” said Ayman.

Canon also showcased its XEED range of projectors, targeting verticals of retail and hospitality.

Venkatasubramanian Hariharan, B2C business unit director, Canon Middle East, said: “Digital coupons, interactive mediums such as digital mannequins and AR/VR are changing how the world looks and interacts with signage, opening an exciting gamut of possibilities.

Canon is exploring the space of digital signage by offering customized solutions with its 4K XEED projector range that are ideal for a wide range of markets and applications including simulation, museums, art galleries, planetariums, higher education, medical education and training.”

Shadi Bakhour, B2B business unit director, Canon Middle East, elaborated on the company’s product development strategyin line with changing business models. “Canon is perceived as a company that offers end-to-end solutions both in the B2B and 2BC markets. In the B2B market, we take into account crucial factors such as productivity and profitability while designing products for enterprises. In the B2C

Ayman Aly market, we prioritize the emotions of the consumer. As the only company that caters to all these market segments, we are finding new ways to integrate all our strengths to offer the best value to our customers. With regard to signage, we are offeringa full range of products including large format printers, projectors, cameras and other imaging equipment, workflows, software and mobile applications to plan and execute print, digital and interactive signage effectively,” explained Shadi.

The potential for signage growth is huge in the Middle East region, especially in countries like the UAE which is highly committed to transform its cities into smart cities, which fosters a demand for more exchange of information. Shadi pointed out that signage in various forms will play an integral role in every communication strategy in the future.

“New applications of large format printing and the integration of print, digital, and interactive signage have opened new markets in the retail, interior decoration, hospitality, leisure and entertainment industries, driven by an increasing need to communicate with customers, promote brands, and create new ways to engage with customers. So, when we develop better printers and other products, we also look at how they can be integrated with our customers’ business processes to benefit both the businesses as well as the end users,” said Shadi.

Interior decoration is a large format printing market waiting to be tapped HP demonstrated how its Latex technology and new range of large format printers enable interior designers and decorators to transform residential, commercial, and consumer spaces with creative and personalized printed materials. The HP stand featured a custom-built lounge area with HP Latex printed materials used to decorate the floor, wallpaper, window blinds, sofa covers, and cushions.

Michael Smetana, head of marketing, Graphics Solutions, HP Europe, Middle East & Africa indicated that the interior and design industries are growing at considerable rates, with companies in the UAE spending up to AED300 million, taking the top spot in the GCC on interior

design expenditure.

“A lot of customers are still unaware about the full potential of large format printing technologies and how their applications extend beyond signage to interior decoration and personalization of items. Affordability and ease of use have made large format printers viable for entrepreneurs, particularly designers and architects, to invest in them for low-volume production. Designers are beginning to order large format printers for in-house printing because they wish to modify their designs and have greater control over the creative process,” said Michael.

HP also showcased a broad portfolio of its latest large-format products and solutions. New

Michael Smetana products included the HP Latex 335, designed for affordable access to indoor and outdoor signage up to 64 in; HP Latex 560 and 570, designed for medium-to-large PSPs with increasing print volumes; HP Latex 1500, which provides fast turnarounds on a broad range of indoor and outdoor applications, including PVC banners, selfadhesive vinyl, textiles and doublesided prints; and HP PageWide XL 8000, which has a speed of up to 30 D/A1-size prints per minute for printing of technical documents, computer-aided design (CAD) drawings, geographic information system (GIS) maps, and point-ofsale (POS) posters.

Promotional, personalized, and on-demand printing applications have opened new revenue streams

Mike Horsten Marketing of Mimaki EMEA, observed that because marketers and brand managers are increas-

ingly seeking to differentiate themselves, they continue to push the boundaries of what can be done to

ME‌Printer February 2017

Mimaki’s UJF Mk II Series printers, showcased at SGI, are the next generation models in its UJF Series line developed for on-demand, direct-to-object printing. The UJF-3042 Mk II and UJF-6042 MkII UV flatbed printers replace earlier models UJF-3042HG and UJF-6042, respectively. Applications of these printers include printing on promotional items, specialty and personalized items, such as pens, key rings, small format signs and point of sale, awards, smartphone covers, bottles, USB drive decoration, magnets, prototyping, packaging and component pieces.

Mike Horsten, General Manager

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SGI Dubai 2017 Products & Applications add value to promotional products, including textiles.

“We’ve seen a growing number of our UV-curable printing systems being installed in fabrication laboratories, shopping malls and hardware/DIY stores to enable the creation of customised items. These new printers will ensure the ultimate customer experience in these locations by delivering requested products faster. We also expect to see eager reception for these new printers in sign and display companies, who are always seeking more productive and profitable ways to conduct business,” said Mike.

Mimaki is making its popular Kebab option available for the UJF-3042 MkII and UJF-6042 MkII printers.

Using rotary rollers, the Kebab option allows printing directly on a wide range of cylindrical objects.

The UJF-3042MkII is compatible with the Kebab MkII model, while the MkII L model is needed for the UJF-6042MkII. It enables printing with high quality on cylindrical products with diameters from 10 mm to 110 mm, including wine and water bottles, seals, candles, cosmetics bottles and more, making it possible and affordable to produce on-demand original products in

runs as small as one.

“Our customers have been very creative in their use of the Kebab option. And for many, it has opened up new businesses and new revenue streams. Cosmetics bottles are a good example. With the many different regulatory requirements from country to country, short runs of cosmetics bottles are becoming more common. In addition, the Kebab option makes it very affordable to produce one-off direct-print labelling. This could be a personalised bottle or a bottle memorialising a special event to be used as a gift item,” said Mike.

Large format printers must be versatile enough to handle indoor and outdoor applications

Terry Kawashima

ME‌Printer February 2017

OKI launched its new ColorPainter E-64s, a new model in its ColorPainter family of professional printers, aimed at high-quality, large-format printing for signage, graphics and interior decoration businesses.The

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64-inch, large format ColorPainter E-64s is equipped with ColorPainter technology that has already proved effective in the M-64s and the H3-104s. The ColorPainter E64s inherits certain features from the higher-end models, including automatic print adjustments using optical color sensors that automatically perform both media advance and bi-directional position adjustment; Smart Pass Technology 4 which realizes stable, high-quality printing through optimal dot size; and Smart Nozzle Mapping 3 which automates the process of nozzle compensation, something previously done manually.

Using OKI’s high-pigment ECO solvent SX ink, the ColorPainter E-64s delivers the optimum level of colour for high-quality indoor

and extra-durable outdoor applications at all print-speeds. It can handle a wide range of media including printing on back- or front-lit materials, technical textiles, wallpaper, canvas, hard PVC, banner, and vinyl.

Terry Kawashima, managing director, OKI Europe, said: “The ColorPainter E-64s offers print businesses affordable entry to profitable, high-precision, wide-format printing on a large spectrum of media which may have previously been unattainable. As an advanced and extremely versatile printer, packed with functionality, it successfully meets all requirements in a field where commercial opportunities are expanding but must be seized quickly and effectively in order to maximize revenue.”

The focus is now on automation, fabrication, and finishing

Ashish Panjabi

Jacky’s Business Solutions presented the Screen Truepress Jet W3200UV HS printer, capable of delivering high-definition print quality on a variety of rigid and flexible print substrates. The 3.2m wide roll-to-roll option makes it a versatile hybrid machine which can produce an extensive range of products, including display graphics, banners, and wallcoverings.

In addition to HP Latex printers, other products on display included the Flexa Easy Lite 160 laminator for mounting images on panels, applying double-sided adhesive films, application tape and protective films; Flexa Muira II, an automatic cutting machine with rotating blades for X and Y trim-

ming of printed images and other materials and flexible supports, such as paper, Durantrans, PVC coated adhesive films, polyester, polycarbonate, reflective material, magnetic rubber, banner, wallpaper and different types of fabric; Ronchini Massimo (RM) Easy Step 3D, a professional pantograph machine for crafts and production of glass, rapid prototyping and threedimensional artistic realisations; and RM AluStep 3D, is an alternative professional pantograph machine ideal for milling and engraving of plastics, glass resins, wood, aluminium, brass and stone. Other uses of the RM AluStep 3D include cutting panels and shapes, glass engraving, dispensing glue; 3D

rapid prototyping; 3D objects and shapes; three-dimensional artistic realizations and micro-percussion technics on stone, metal, wood, glass, plastic and other materials.

Ashish Panjabi, chief operating officer, Jacky’s Business Solutions, pointed out that the need of the hour is to optimise costs and add value. “With manpower costs and rents rising across the region, automated, more efficient printing, fabrication and finishing solutions have become the order of the day which is why we have shifted focus sourcing such solutions this year.Automation helps PSPs save money on the finishing process and allocate their manpower to installation which will add value to their projects,” he said.

ME‌Printer February 2017

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SGI Dubai 2017 Products & Applications

Direct-to-garment printing will see wider adoption with reduced production time

Sina Haghi Magic Trading Company (MTC) launched the Stahls’ Hotronix Dual

Air Fusion Heat Press for heat transfer printing on garments. Applications include printing on t-shirts and promotional items. With two loading stations, garments can be loaded efficiently and production speed can be increased. The upper platen moves between heat printing stations, allowing operators to prepare garments on one station while the other is being pressed.

Auto-Adjust Pressure automatically adjusts to the thickness of the item being printed. A laser alignment system, ensures accurate placement and alignment. A touch screen stores frequently used

settings, production cycle counter, and auto on/off capability Sina Haghi, CEO, Magic Trading Company, said: “Traditional ways of printing like screen printing and heat transfer are still the main methods of printing garments. But, as the cost of direct-to-garment printers become lower, and they become more reliable, more PSPs in the Middle East will invest in them to increase productivity.

The Hotronix Dual Air Fusion Heat Press cuts production time in half by programming one station for pre-treatment and the other for curing.�

Single-pass digital inkjet printing on any surface creates new industrial applications

Mohyeddin Khairoun, export area manager, and Xavier Jorge, area manager, Barberan

Spanish company Barberan, which specializes in design and manufacturing of machinery for surface finishing and has a strong reputation in the wood finishing industry, participated for the first time in SGI Dubai.

The manufacturer showcased the potential of the Barberan Jetmaster printer series, a new concept based on single-pass printing technology of printing digital images on multiple substrates at an industrial level. More than 30 Jetmaster printers have been

installed around the world for printing on wood, corrugated, PVC, aluminum, and glass. The Jetmaster is capable to print more than 5500 sqm per hour, using UV inks which guarantee a stable process achieving a high quality print, flexibility and better costeffectiveness.

Applications of the Jetmaster include furniture and decorative panels, door and window profiles wrapping, PVC walls and ceiling panels, flooring, packaging and sign making.

Printhead R&D and innovation drives large format printing advancement Epson launched its new production fine art and graphic printers, the 44-inch SureColor P10000 and 64inch P20000, successors to the Epson Stylus Pro 11880 and designed for high-production photographic, fine art and indoor display graphics printing.

Epson also relaunched its signage and textile printers with the latest generation PrecisionCore Thin Film Piezo (TFP) printheads. The new printhead structure causes fewer vibrations, and enables more accurate ink droplets and dot placement.

PrecisionCore is a scalable technology suited for products ranging from industrial systems such as large-scale label presses to desktop printers. Its modularity allows PrecisionCore print chips to be arrayed in both moving serial print head and fixed line head configurations.

Shihab Zubair, regional sales manager-professional solutions,

Epson Europe, pointed out that printhead innovation is at the heart of the company’s product development process.

“Our PrecisionCore TFP printheads, demonstrated at SGI, is one of our major breakthrough innovations and is the result of one of the largest investments in research and development in Epson’s history, merging the company’s expertise in Micro Electro Mechanical Systems (MEMS) fabrication with advances in material science. As a technology company that invests heavily into research and development, Epson offers the rare combination of printing machine, printhead, ink, and all other components as a complete solution available under one roof,” said Shihab.

“We have experienced strong demand for signage printing in this region with an 18% growth in 2016. With the introduction of new

Shihab Zubair products and upgraded technology, we look forward to capturing larger share of the regional signage sector. Signage and textile printing is expected to grow at a faster pace as the market continues to shift from analogue to digital printing and continues to adopt new technologies,” added Shihab.

Affordability is crucial to rigid media printing growth

Pavan Gupta

market conditions, we believe the key factor is affordability. Today’s market requires a solution that offers a stepping stone into the world of rigid media printing.

Furthermore, a rigid media printer is not complete without a cutting machine to cut different types of material such as acrylic, aluminium, foam board, corrugated paper, cardboard etc. The Colorjet and Jwei brands are compatible with each other and our partnership allows us to explore ways to optimize the rigid media printing and finishing processes,” said Pawan.

ME‌Printer February 2017

Indian manufacturer of digital inkjet printers Colorjet showcased the Colorjet Verve, an advanced flatbed UV printer capable of printing on any rigid surface. The printer is designed with a comparatively very small footprint and needs less installation and operation area. The Verve can print on almost any kind of surface, unlike conventional rigid capable printers that use friction or belt feed systems. This includes irregular shaped or non-square items, heavy substrates and materials that have an uneven surface, such as wood. Other applications

include printing on tiles, glass, ceramics, direct on sun board, mobile and laptop back panels.

Pavan Gupta, Director, Colorjet, said, “The Colorjet Verve expands business horizons by opening up a world of specialised applications that can command premium prices.

The true flatbed ensures better print registration for higher quality prints on irregular shapes and uneven surface materials. The white ink option enables printing on clear & dark surface materials, opens up tremendous applications and business opportunities. It is also the perfect printing solution for complex technical or industrial printing applications where accurate, repeatable print geometry is critical.”

Colorjet announced a strategic partnership with Jingwei Systemtechnik, a manufacturer of cutting machines, to offer its Jwei range of cutting machines along with the Colorjet Verve, a combination of functionality and price Colorjet believes will remove the existing barriers to adoption of rigid media printing.

“To drive investment in current

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SGI Dubai 2017 Products & Applications

Cheaper, quality alternatives keep original ink prices in check

Sam Leong Singapore-based Sam Ink, a manufacturer of ISO-9001 ISO-14001 wide-format large-format branded water-based, latex, eco-solvent, and dye-sublimation inkjet inks, presented its range of inks which are cheaper alternatives to original inks from the likes of HP, Epson, Canon, Roland, Mimaki, Mutoh, Konica-Minolta, and Seiko.

Sam Leong, managing director, Sam Ink, described original ink prices as unrealistic in light of the current economic challenges faced

PSPs. Accordingto him, the best way to tackle high prices is to offer alternatives at significantly lower prices without compromising on quality and R&D investment. “We specialize in the development and advancement of inks for wide format printers, and invest a lot of money into research and developmentin fields such as nanotechnology to improve the quality of our inks, procure the best raw materials and offer the best prices. The prices of inks from Sam Ink, which

could be as low as 10% of that of original inks, make the difference for companies working hard to stay in business. We are taking this lead and setting a trend to reduce ink costs for print houses. We expect this trend and customer feedback will force manufacturers to further reduce the costs of original inks.

Our approach to R&D and pricing is determined by what businesses are willing to pay for inks by taking a realistic view of their economic situations,� said Sam.

Other highlights

Jihad Abdeljalil, managing director, and Mohammad Asa’ad, sales manager-Middle East, Flex-Europa

Flex-Europa launched the Flora Xtra5000 UV roll-to-roll wide format printer; Xtra3220UV/ Xtra2512UV flatbed printers; and Flora TX3200DS textile printer for soft signage.

Graphic International Centre exhibited the Jetrix LED based flatbed printer LX5 S, whichhas a multi-layer printing system for printing up to 12 layers at the same time.

LPFLEX International showcased digital signage solutions such as single display screens, video walls, and large format LED screens for indoor and outdoor applications, particularly for the fashion and retail environments, media and entertainment venues, and sports arenas.

Praveen Vijaykumar, customer support manager, and K. Madhavan, managing director, LPFLEX International

ME‌Printer February 2017

Warshi Trading exhibited brands such as the Z-Tec CNC router and engraver, Multi laser cutting and engraving machine, BJet lamination machine, BJet textile and solvent printers, Micalite acrylic sheet, and Durafos UV printing system.

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SGI Dubai 2017 Products & Applications

Quick observations

By Dr. Nicholas Hellmuth, FLAAR Reports

3D and multi-dimensional signage Many clients are asking print shops for 3D signage.

Or if they are not yet asking, your sign shop can win new clients if you can offer 3D signage. To create 3D signage you do not need a 3D printer (not yet, since 90% of the 3D printer brands can only produce tiny 3D structures). If you want to impress your clients you can generate a 3D image much quicker by printing on a honeycomb sandwich board, use a Zund, Aristo, or Esko Kongsberg cutter, and build an entire life-sized

tree, or an entire vehicle, or an elephant or sculpture.

At SGI, a totally unexpected multi-dimensional sign was that of the designers of Xanita company in the booth of Blue Rhine. At the back of their booth, the sign changed from reading Xanita to reading Blue Rhine depending on where you stood. This was achieved by cutting the back side of the Xanita board so it could be folded into ‘triangles’. So it was like a sort of two-lens lenticular (but better, because it is a new concept that not many people yet use).

We would also enjoy drawing attention to the 3D moiré effect which you can achieve if you select one of the nice Swissqprint UV flatbed printers. With special software to prepare your image you can achieve a superior result: better than old-fashioned lenticular.

At FLAAR Reports, we have about 15 universitytrained graphic designers. Several of them are industrial designers. We would like to have the software available so we can use our high-resolution photographs of scarlet macaws, jaguars, bees, and awesome spiders of Guatemala as examples to showcase the 3D moiré effect if you have a Swissqprint with the special software for the graphic designer.I find the Swissqprint’s visually multi-dimensional capability definitely worth having the FLAAR Reports do a study project, since among our 700,000 readers around the world we enjoy assisting them to see opportunities which provide clients with new options.

As more and more signage moves to digital LED and LCD, it helps if wide-format inkjet printers can find

a new manner of creating 3D signage from flatbed UV-curing printers.

Plenty of solvent printers There were 35 UV-curing printers on exhibit at SGI 2017. We found 7 textile printers and 6 T-shirt printers (plus lots of OKI toner printers for T-shirt heat-press).

I found 36 solvent printers. Keep in mind that of the 35 UV, five of these are tiny desktop units, so there are only 30 wide-format UV-curing printers. In other words, there are more solvent printers than any other kind of printer at this expo.

I can understand when people say ‘solvent is dead’. In the USA and Germany you are not going to find more solvent printers than UV. But at SGI 2017, there were plenty of solvent printers: mostly eco-solvent, but also mild or lite-solvent. Only one or two were likely to be full solvent (but two used VUTEk printers were probably full solvent).

We of FLAAR Reports like to do sample prints on printers of every size, shape, and ink. The booth which assisted this year was HeliozidOce, using their GRANADA eco-solvent printer to produce the nice bright shiny colors you see here (diverse maize cobs from Mayan people of Guatemala).

ME‌Printer February 2017

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SGI Dubai 2017 Products & Applications

SGI ‘Wall of Fame’ showcases exhibitor creativity

The ‘Wall of Fame’ at SGI 2017 showcased creative campaigns executed by SGI Dubai 2017 exhibitors such as Canon, Al Shabak General Trading Company, Blue Rhine General Trading, Agfa Graphics, Digital Planet, Egygrafx Gulf, Jacky’s Business Solutions, Magic Trading Company, Signmax Advertising Material Trading, Roland DG Corporation, and Magic Touch Advertising.

The winners of the ‘Wall of Fame’ were chosen by an independent panel of judges, SGI’s social media platforms and trade visitors at the show. According to their votes, the top three exhibits were those ofEgygrafx Gulf, Blue Rhine General Trading, and Signmax Advertising Material Trading.

The artwork by Egygrafx, which gave the feel and touch of an ancient Egyptian wall décor, was printed with multiple layers on an LDP UV LED printer. Some parts of the artwork were physically embossed and other parts were physically debossed.

Blue Rhine’s and Xanita’s African themed artwork showcased the fluid and collaborative relationship between substrate and digital print & cutting hardware.Signmax’s artwork showcased the features of the Unicast 9520 series of gloss opaque cast vinyl designed for applications in transportation, fleet marking, architectural and corporate identity.

Sharif Rahman presenting awards to Fadi Shamaa, Egygrafx; Ram Krishna, Blue Rhine; and Muhammad Rishad, Signmax ME‌Printer February 2017

Sharif Rahman, CEO of IEC, said, “We organized the Wall of Fame to generate awareness around the global campaigns that our exhibitors have created to make an impact on the minds on the consumers in their markets. It is important to know what has worked well for brands across the globe and our platform will help the industry to view and learn from this collection of masterpieces.”

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Products and Applications

Entry-level production presses for digital printing applications The Konica Minolta AccurioPress C2070 is a successor of the bizhub Press C1070

With the launch of the AccurioPress C2070 series, Konica Minolta Business Solutions introduces a new line of production printing systems. As a successor of the bizhub Press C1070 series, the brand-new AccurioPressC2070 series combines the quality and performance of the previous models with additional features and options in order

to adapt to individual customer requirements.

The AccurioPrint C2060/C2070 presses are aimed at print providers in an entry-level production environment.

Both devices provide an easy transition into digital printing, with entry-level finishing features and an optional modular concept for maximum colour consistency.

For commercial printers and CRDs with high volume demands, Konica Minolta offers the AccurioPress C2060/C2070/P. Having already rebranded the production printing software as AccurioPro, and Konica Minolta’s first digital inkjet press as AccurioJet KM-1, the AccurioPress C2070 series will be the first production printing hardware to be named AccurioPrint and AccurioPress.

As of now, all entry-level professional printing systems will be branded as AccurioPrint instead of bizhub PRO, while

AccurioPress replaces bizhub Press for high-end production printing devices.

The AccurioPress C2070 series enables print providers to create more business opportunities by handling a wide range of essential digital printing applications.

The series comes with improved thick paper support for various media types, such as coated and embossed paper up to 350 gsm.

In addition, a new, large capacity unit for banners up to 750 mm in size ensures efficient banner printing, such as for book covers and three-fold menus.

Because the printing speed of envelopes has doubled since the predecessor bizhub Press C1070, envelope printing is now also more profitable. The new colour dual scanner is capable of running at a speed of up to 240 ipm, and is equipped with a double-feed detection kit to avoid scanning two sheets at once.

Barrier films for FMCG packaging

ME‌Printer February 2017

Cosmo Films has launched a new range of metalized and transparent barrier films to extend shelf life

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Cosmo Films, amanufacturer of specialtyBOPP films, has introduced several additions to its range of barrier films and now has a significant portfolio of transparent as well as metalized varieties. These solvent free coated films used for a wide range of FMCG packaging applicationsnot only help in extending the shelf life of the contents inside, but also help with pack structure rationalization.

High Moisture Barrier Films (HMB): These are metalized barrier films that are corona

treated on both sides and can be used for duplex as well as for sandwich lamination in snack foods, shampoo sachets, dry milk powder and powdered drinks sachets/packs, where loss of moisture is a concern.

High Speed Barrier Films with High Hot Tack (HSB): These metalized moisture and oxygen barrier films have a High Hot Tack and Low SIT which enables FFS machines to run at a higher speed, thus helping improve productivity.

High Seal Strength Barrier Films (HSS): These metalized moisture

and oxygen barrier films have been specially designed for packaging applications requiring high seal strengths.

Ultra High Barrier Films (UHB): These metalized moisture and oxygen barrier films can be used to substitute aluminum foil since they offer a MVTR and OTR <0.1 cc.

Aroma Barrier Films (AB):These are transparentbarrier films typically used for coffee/tea, spices, chewing gum and perfume boxes overwrapping.

Aroma & Oxygen Barrier Films (AOB):These transparent films

have both excellent moisture and gas barrier properties and are used for packaging of cream biscuits, chocolates, chips and snacks with some dose of fatty content.

Ultra High Barrier Films (UHB): These transparent films have excellent moisture, aroma and gas barrier properties with OTR<1 cc and are used to convert 3 layer laminates to 2 layers for packaging of aromatic and fat content rich products like dry fruits, nuts, spices etc.

These films also offer mineral oil resistance.

S. Satish, global head,sales

&marketing,Cosmo Films said, “We are now confident of meeting most shelf life requirements of the food packaging industrywith our extensive range of barrier films. All our barrier films also have good printability and hence can be used for monolayer applications also.

With our extended range of specialty films and our customized innovation focus, we are confident of meeting the new emerging packaging challenges such as shelf life extension and reduced plastic consumption.”

UV-LED flatbed inkjet printer for personalization The VersaUV LEF-200 prints rich color directly onto a wide range of personalized consumer products and promotional items White ink can be printed as a spot color or as a flood behind CMYK on dark backgrounds or clear materials.

To meet individual business requirements, users can choose from three ink configurations: CMYK+White+Primer, CMYK+White+Clear, and CMYK+White+White.

Roland VersaWorks Dual enables users to work not only with PostScript files, but also allows for native processing of PDF files to ensure transparency effects are processed accurately. In addition, white or clear ink data can be generated easily in the RIP, ideal for use in producing transparent personalized accessories with special effects.

The position and size of special color data can also be adjusted in the RIP for perfect registration.

Features like rotation and mirroring of the data can be configured in the RIP as well, without the need to return to your graphic design software.

The newly available Maintained Clipped Position function is included which enables you to print designated images only.

This feature is useful when extra processes such as clear effects are required for printing specific items.

According to Naruse, “With the growing desire for personalization that reflects individual preferences and lifestyles, the market for ondemand printing onto various articles is expected to expand still further in the future. In recent years, we have seen an increasing number of businesses using our VersaUV LEF printers to provide custom printing of smartphone cases and accessories. With the LEF-200’s greater versatility for applications and usability, we continue to provide the best solutions to support custom print services providers both online and offline.”

ME‌Printer February 2017

Roland DG has added the VersaUV LEF-200 to its lineup of benchtop UV-LED flatbed inkjet printers.

According to HirotoshiNaruse, product manager of Roland DG’s digital printing business, the LEF200 was developed to offer greater print quality, media compatibility, and ease of use for the personalization and custom printing markets, which are characterized by smalllot production of numerous products. At 20 inches wide, the LEF-200 prints high-quality full-color, white, clear and primer inks on a wide variety of materials including threedimensional items up to 100 mm thick. To accommodate an expanded range of profitable applications, the LEF-200 features a new on-board primer ink option for priming objects quickly and conveniently. The new Roland VersaWorks Dual RIP software simplifies the process of producing graphics with special effects.

The LEF-200 incorporates Roland DG’s proprietary CMYK, white and clear ECO-UV inks for premium quality printing. Clear ink can be printed for spot gloss or matte finishes, as well as unique embossing effects.

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Events

“We are hoping to attract over 12,000 visitors to Gulf Print & Pack 2017” Q&A with Lisa Milburn, managing director of Gulf Print & Pack ket value is forecast to reach $24bn this year and in an industry that is so fast moving, attending Gulf Print & Pack will help printers stay ahead of the market.

Lisa Milburn

Why is GPP 2017 a must-attend show? What's new for visitors this year?

Gulf Print & Pack is the biggest, dedicated event for the Middle East and covers every aspect of the printing spectrum. The show has been running in Dubai since 1997 and I think it is fair to say that it is widely acknowledged as also being the best place to see what is new in terms of the latest machinery and applications.

2016 was a huge year for innovation with many new technologies

flooding the market. Gulf Print & Pack 2017 will give printers who didn’t make it to other shows like Drupa last year, the first proper chance to find out how they can enhance their business and add to their service offering.

As with previous editions, the show floor will be busy with live demonstrations and new launches, so now is the optimum time for printers to see what is happening in their industry and find out how they can maximize new opportunities for growth. The Middle East print mar-

How has GPP grown since its previous edition, in terms of exhibition space, total number of exhibitors, and number of new exhibitors?

The show has grown year-on-year since first being held and 2017’s edition will be around 10 percent larger than 2015’s event. Buyers coming to the show will be able to network with 200 of the print industry’s leading suppliers. The usual industry leaders will be there in force including AFRA, Ali Alhashemi Trading Co, Bobst, Canon, Giffin Graphics, Heliozid, Kodak and Prestige Graphics. We also have a line-up of brand new faces with first time exhibitors such as Barberan, Holoprint Security Solutions, Imaging Care, Konica Minolta, PACFORT Packaging and Sun Papers & Labels.

What is the expected footfall?

2015’s show received a footfall of 11,918, so we are hoping to attract in excess of 12,000 visitors this time around.

How is GPP positioned to grow in the coming years?

The Middle East’s print market is very dynamic and investment worthy, and the show is very much geared around the industry’s specific needs. We look at the key trends in the local and global market and try to reflect them in the show floor and exhibitor mix. While commercial printing is still in good health, the biggest growth area we are seeing world-wide is the label and package printing sector.

For instance, right now the market is shifting. There is an increasing move more towards digitization and short run print jobs and I think show visitors will see this mirrored in the solutions being exhibited and by the exhibiting companies they will meet.

26 - 29 MARCH 2017 | DUBAI WORLD TRADE CENTRE There are more ways to grow your print business than ever before, you just need to know where to find them. Gulf Print & Pack 2017, the only dedicated commercial and package printing event in the Middle East and North Africa returns to Dubai this spring.

Come and see hundreds of live demonstrations of print machinery in action. Discover amazing opportunities made possible by recent technology advances. Learn why digital is a new beginning for print.

Gain the power to grow your business.

F O R

M O R E

I N F O R M A T I O N

V I S I T

W W W . G U L F P R I N T P A C K . C O M

Events

‘Dare to Print Different’ says FESPA The expo’s campaign expresses the critical role of technology in enabling creative print applications ‘Dare to Print Different’ is FESPA’s new message of inspiration to its print community, and the strapline for the multichannel marketing campaign for FESPA 2017, which comes to Messe Hamburg, Germany from 8 to 12 May 2017.

Dare to Print Different celebrates the rich technology and materials innovation that is always at the heart of FESPA, and its role in helping printers to fulfil their potential and differentiate themselves through new products and business models. The campaign theme is brought to life visually with a striking image of a robotic hand releasing a brilliant butterfly – expressing the critical role of technology in enabling creative print applications, and expanding print’s potential as a medium of visual communication

and decoration.

FESPA 2017 includes three distinct zones devoted to screen, digital wide format and textile printing, encouraging printers and signmakers to explore the full spectrum of applications including graphics and soft signage, industrial print, garments and promotional items, interior décor, surface decoration and vehicle wrapping.

Visitors interested in the growth potential from interior décor applications will also benefit

from free access to Printeriors, a hotel-themed showcase featuring printed interior décor elements created using a range of technologies, processes and materials to realise innovative design concepts.

“Dare to Print Different is a statement of our confidence in the entrepreneurialism of our global speciality print community,” said Roz McGuinness, FESPA divisional director. “When printers head to FESPA 2017 in May, we want them to arrive with the ambition to explore and identify something that could expand their boundaries and give them fresh impetus. Every feature we incorporate into FESPA 2017 is designed to show PSPs the many avenues of opportunity available to them, and to leave them invigorated with new ideas to apply in their business.”

Gulfood 2017 introduces Power Brands segment

ME‌Printer February 2017

The new platform is aimed at connecting regional buyers with over 140 major international food and beverage producers

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Leading F&B brands the MENA region will converge in Dubai in February, as more than 140 major international food and beverage producers come together at the new Power Brands segment at Gulfood 2017.

Represented by a contingent of major food industry heavyweights including Unilever, Nestle, Del Monte and IFFCO, the throng of leading F&B brands will go on display at the 22nd edition of the world’s largest food and hospitality show, which runs at Dubai World Trade Centre (DWTC) from 26 February to 2 March.

Commenting on the influx of world-class food producers and distributors at the show, James George, analyst, Euromonitor International, said: “Manufacturers and distributors alike are looking at the Middle East and North Africa as one of the key growth regions.

This is mainly fuelled by a handful of markets particularly the United Arab Emirates, Saudi Arabia and Egypt.

“Through new entrants or brand expansion, many brands will look to capitalise on the growth potential that these regions offer with significant investments across the region. The need for quality products and services will continue to rise as a growing population drive increased demand in the food and beverages sector,” added George.

Capitalising on this growth curve, the new Power Brands segment at Gulfood will connect regional buyers with international producers and distributors of both high-end and household name food and beverage brands in one place.

Trixie LohMirmand, senior vice president, exhibitions & events management, DWTC said: “With more than

5,000 exhibitors, Gulfood is the perfect springboard for major distribution players who are looking to demonstrate their innovative products and solutions to international retailers. The show will provide a unique experience for buyers sourcing a full spectrum of boutique and household name brands. Following unprecedented demand for space, the new Power Brands platform will read like a Who’s Who of the F&B world, reflecting the growing need for quality products and services in this region.”

Power Brands is one of eight dedicated segments now housed within Gulfood to ensure buyers can navigate the expansive show more effectively. The other sectors are: Beverages; Dairy; Fats & Oils; Health, Wellness & Free-From; Pulses, Grains & Cereals; Meat & Poultry; and World Food.

The 3-in-1 Mega Expo for the Whole Packaging Industry Chain Close to 110,000

sqm exhibition area

1,100 exhibitors 65,000 local and international visitors Some 1,800 corrugated and folding carton Nearly

manufacturing equipment

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Organizer

Organizer

Strategic Cooperative Partners

â&#x20AC;Śâ&#x20AC;Ś T: +86 21 2231 7000

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www.sino-corrugated.com

Organizer

Calendar

Trade shows

conferences & events February 2017 PrintPack India Delhi, India 4 – 8 February, 2017 Hunkeler Innovationdays Lucerne, Switzerland 20 - 23 February, 2017 Gulfood Dubai, UAE 26 February - 2 March, 2017 Saudi Print & Pack Jeddah, KSA 27 February – 2 March, 2017

March 2017 Printing South China Guangzhou, China 1 – 3 March, 2017

ME‌Printer February 2017

Sino Label Guangzhou, China 1 – 3 March, 2017

42

APPPExpo Shanghai, China 8 – 11 March, 2017 WAN-IFRA Middle East Dubai, UAE 13 – 14 March, 2017

Paperworld Middle East Dubai, UAE 14 – 16 March, 2017 Gulf Print & Pack Dubai, UAE 26 – 29 March, 2017

April 2017 SinoCorrugated Shanghai, China 11 – 14 April, 2017 Luxe Pack Shanghai, China 12 - 13 April, 2017 RT Imaging Summit & Expo - EMEA Cairo, Egypt 23 – 24 April, 2017 Hong Kong International Printing & Packaging Fair Hong Kong 27 – 30 April, 2017

May 2017 Interpack Dusseldorf, Germany 4 – 10 May, 2017

mark your calendar book your tickets FESPA Hamburg, Germany 8 – 12 May, 2017 China Print Beijing, China 9 – 13 May, 2017 3D Printing Europe Berlin, Germany 10 – 11 May, 2017 Pacprint Melbourne, Australia 23 – 26 May, 2017

June 2017 PPPExpo Africa Nairobi, Kenya 2 – 4 June, 2017

Labelexpo Europe Brussels, Belgium 25 – 28 September, 2017

October 2017 Sign Istanbul Istanbul, Turkey 4 – 8 October, 2017 Eurasia Packaging Istanbul, Turkey 25 – 28 October, 2017 IPEX Birmingham, UK 31 October – 3 November, 2017

November 2017 Inprint Munich, Germany 14 – 16 November, 2017

December 2017

FESPA Africa Johannesburg, South Africa 13 – 15 September, 2017

Print Pack Arabia Sharjah, UAE 11 – 14 December, 2017

Sign China Shanghai, China 20 – 22 September, 2017

Plastivision Arabia Sharjah, UAE 11 – 14 December, 2017

ME‌Printer February 2017

September 2017

43

‫العديد من طابعات المذيبات‬

‫كان هناك ‪ 35‬طابعة معالجة لألش���عة فوق البنفسجية في المعرض في‬ ‫‪ .SGI 2017‬وجدنا ‪ 7‬طابعات نس���يج و‪ 6‬طابعات قمصان (باإلضافة‬ ‫إلى العديد من طابعات الحبر ‪ OKI‬للضغط الحراري للقمصان)‪ .‬وجدت‬ ‫‪ 36‬طابعة مذيبات‪ .‬وال ننسى الـ ‪ 35‬طابعة أشعة فوق البنفسجية‪ ،‬خمسة‬ ‫منها وحدات مكتبية صغيرة‪ .‬فإذاً هناك فقط ‪ 30‬طابعة شكل كبير معالجة‬ ‫لألشعة فوق البنفسجية‪ .‬وبمعنى آخر فإن هناك طابعات مذيبات أكثر من‬ ‫أي نوع آخر من الطابعات في هذا المعرض‪.‬‬ ‫يمكنني أن أفهم عندما يقول الناس "المذيب قد مات"‪ .‬في الواليات المتحدة‬ ‫األمريكية وألمانيا فإنك لن تجد طابعات مذيبات أكثر من طابعات األشعة‬ ‫فوق البنفس���جية‪ .‬ولكن في ‪ SGI 2017‬كان هناك العديد من طابعات‬ ‫المذيبات معظمه���ا مذيبات بيئية ولكن كذلك مذيبات معتدلة وخفيفة‪ .‬من‬ ‫المحتم���ل أن تكون واحدة أو اثنتان فقط مليئ���ة بالمذيب (ولكن طابعتين‬ ‫تستخدمان ‪ VUTEK‬كانتا على األرجح مليئتان بالمذيب)‪.‬‬ ‫إننا ف���ي تقارير ‪ FLAAR‬نود القيام بعينات طباعية على الطابعات من‬ ‫جميع القياسات واألشكال واألحبار‪ .‬والمقصورة التي ساعدت هذا العام‬ ‫كانت "هيليوزيد أوسي" مس���تخدمة طابعتها ذات المذيب البيئي غرانادا‬ ‫إلنتاج األلوان المش���عة المش���رقة الجميلة التي تراها هنا (أكواز الذرة‬ ‫المتنوعة من شعب المايا في غواتيماال)‪.‬‬

‫‪ME‌Printer February 2017‬‬

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‫معرض إس جي آي‬

‫مالحظات سريعة‬ ‫د‪ .‬نيكوالس هيلموث ‪ -‬تقارير فالر‬

‫الالفتات ثالثية ومتعددة األبعاد‬

‫يطلب العديد م���ن العمالء من متاجر الطباعة الفتات ثالثية األبعاد‪ .‬أو إذا‬ ‫لم يقوموا بطلب ذلك بعد فإن متجر الالفتات الخاص بك يمكنه أن يكس���ب‬ ‫عم�ل�اء جدد إذا تمكن من توفير الفتات ثالثية األبعاد‪ .‬ولصنع الفتة ثالثية‬ ‫األبع���اد فإنك ال تحتاج إلى طابع���ة ثالثية األبعاد (ليس بعد‪ ،‬بما أن ‪90%‬‬ ‫من العالمات التجارية للطابعات ثالثية األبعاد ال يمكنها سوى إنتاج هياكل‬ ‫صغيرة ثالثية األبعاد)‪ .‬إذا كنت ترغب بإثارة إعجاب عمالئك فإنه بإمكانك‬ ‫توليد صورة ثالثية األبعاد بش���كل أس���رع بكثير عب���ر الطباعة على لوح‬ ‫ش���طيرة عسل‪ ،‬قم باس���تخدام قاطعة زوند أو أرسطو أو إسكو كونغسبرغ‬ ‫وبناء شجرة كاملة بالحجم الطبيعي أو مركبة كاملة أو فيل أو تمثال‪.‬‬

‫في ‪ SGI‬فإن إش���ارة غير متوقعة كليا ً ذات أبعاد متعددة كانت إش���ارة‬ ‫مصممي ش���ركة ش���انيتا في مقصورة بلوراين‪ .‬فعل خلفية مقصورتهم‬ ‫تغيرت اإلشارة من قراءة شانيتا إلى قراءة بلوراين حسب مكان وقوفك‪.‬‬ ‫وتم تحقيق هذا عبر قطع الجانب الخلفي من لوح شانيتا بحيث يمكن طيه‬ ‫إلى "مثلثات"‪ .‬وهكذا كانت كنوع من عدستين‪( .‬ولكنه أفضل ألنه مفهوم‬ ‫جديد لم يستخدمه العديد من الناس بعد)‪.‬‬ ‫وس���يمتعنا كذلك لفت االنتباه إلى تأثير التموج في النسيج ثالثي األبعاد‬ ‫الذي يمكنك تحقيقه إذا قمت باختي���ار إحدى طابعات ‪Swissqprint‬‬ ‫الجميلة المس���طحة ذات األشعة فوق البنفس���جية ببرنامج خاص إلعداد‬ ‫صورتك يمكنك تحقيق نتيجة رائعة أفضل من العدسات قديمة الطراز‪.‬‬ ‫في تقارير ‪ FLAAR‬لدينا حوالي ‪ 15‬مصمم رسوم مدربين جامعيا ً العديد‬ ‫منهم مصممون صناعي���ون‪ .‬ونحن نود أن نجعل البرنامج متوفراً بحيث‬ ‫يمكننا اس���تخدام صورنا ذات الدقة العالية للببغ���اوات القرمزية والنمور‬ ‫المرقطة والنحل وعناكب غواتيماال المدهشة كأمثلة لعرض تأثير التموج‬ ‫في النس���يج ثالثي األبعاد إذا كنت تملك طابعة ‪ Swissqprint‬ببرنامج‬ ‫خاص لتصميم الرسوم‪ .‬لقد وجدت القدرة البصرية متعددة األبعاد لطابعة‬ ‫‪ Swissqprint‬تستحق بالتأكيد قيام تقارير ‪ FLAAR‬بمشروع دراسة‬ ‫ألنه ضمن قرائنا الـ ‪ 700.000‬حول العالم نتمتع بمساعدتهم على رؤية‬ ‫الفرص التي تزود العمالء بخيارات جديدة‪.‬‬ ‫ومع تزايد انتقال الالفتات أكثر فأكثر إلى شاشات الـ ‪ LED‬والـ ‪LCD‬‬ ‫الرقمية فإنها تس���اعد إذا كان بإمكان طابعات الشكل الكبير النافثة للحبر‬ ‫إيجاد طريقة جديدة لصنع الفتات ثالثية األبعاد من الطابعات المسطحة‬ ‫المعالجة لألشعة فوق البنفسجية‪.‬‬

‫الطباعة المباشرة على المالبس ستشهد تطبيقها على نطاق أوسع‬ ‫مع انخفاض زمن اإلنتاج‬ ‫أطلقت شركة (‪)MTC‬‬ ‫’‪Stahls‬‬ ‫‪Hotronix‬‬ ‫‪Dual‬‬ ‫‪Air‬‬ ‫‪ Fusion Heat Press‬للطباع���ة الناقل���ة‬ ‫للح���رارة على المالبس‪ .‬وتتضم���ن التطبيقات‬ ‫الطباعة عل���ى القمصان والم���واد الترويجية‪.‬‬ ‫وبمحطت���ي تحمي���ل يمك���ن تحمي���ل المالبس‬ ‫بفعالي���ة ويمك���ن زي���ادة س���رعة اإلنت���اج‪.‬‬ ‫وتتنقل األس���طوانة العليا بين محطات الطباعة‬ ‫ً‬ ‫متيحة للمش���غلين تحضي���ر المالبس في إحدى‬ ‫المحطتين ف���ي حين تكون الثاني���ة مضغوطة‪.‬‬ ‫ويتم ضب���ط الضغ���ط المضب���وط تلقائيا ً على‬ ‫سماكة العنصر الذي تتم طباعته‪ .‬ويضمن نظام‬ ‫المح���اذاة الليزرية تحديد المس���توى والمحاذاة‬ ‫المناس���بين‪ .‬وتخزن شاش���ة اللمس اإلعدادات‬ ‫المتكررة االستخدام وعداد دورة اإلنتاج وقابلية‬ ‫التشغيل‪/‬اإلطفاء التلقائي‪.‬‬ ‫وقال سينا حقي‪ ،‬المدير التنفيذي لشركة ماجيك‬ ‫للتج���ارة‪" :‬إن طرق الطباع���ة التقليدية طباعة‬ ‫الشاش���ة ونقل الحرارة ال تزال الطرق الرئيسية‬

‫سينا حقي‬ ‫لطباعة األلبسة‪.‬‬ ‫ولكن بما أن تكلفة الطابعات التي تطبع بش���كل‬ ‫مباش���ر على المالبس أصبح أقل وأصبحت هذه‬ ‫الطابع���ات أكثر موثوقية س���يقوم عدد أكبر من‬ ‫مزودي خدمات الطباعة في الش���رق األوس���ط‬

‫باالس���تثمار فيه���ا لزيادة اإلنتاجي���ة‪ .‬إن طابعة‬ ‫‪Hotronix Dual Air Fusion Heat‬‬ ‫‪ Press‬تخفض زمن اإلنتاج إلى النصف عبر‬ ‫برمجة محطة واحدة لما قبل المعالجة واألخرى‬ ‫للمعالجة"‪.‬‬

‫معرض إس جي آي‬

‫التركيز اآلن على األتمتة والتصنيع والتشطيب‬

‫أشيش بانجابي‬

‫‪ME‌Printer February 2017‬‬

‫قدمت ش���ركة جاكي���ز لحلول األعم���ال طابعة‬ ‫‪Screen Truepress Jet W3200UV‬‬ ‫‪ HS‬الق���ادرة عل���ى تقديم جودة طباع���ة عالية‬ ‫الوض���وح عل���ى مجموعة متنوعة من أس���طح‬ ‫الطباعة الصلبة والمرنة‪ .‬إن خيار البكرة‪ -‬للبكرة‬ ‫بعرض ‪3.2‬م يجعلها آلة متعددة االس���تعماالت‬ ‫مختلطة يمكنه���ا أن تنتج مجموعة واس���عة من‬ ‫المنتج���ات بم���ا في ذل���ك عرض الرس���ومات‬ ‫والالفتات وأغطية الجدران‪.‬‬ ‫باإلضافة إلى طابعة ‪ HP‬التكس‪ ،‬من المنتوجات‬ ‫المعروضة األخرى طابعة فليكس���ا إيزي اليت‬ ‫‪ 160‬تصفي���ح لتركيب الصور عل���ى اللوحات‬ ‫وتطبيق أف�ل�ام الصقة على الوجهين وش���ريط‬ ‫التطبيقات واألف�ل�ام المحمية‪ .‬وطابعة فليكس���ا‬

‫‪47‬‬

‫موي���را ‪ II‬آلة قطع أوتوماتيكية بش���فرات دوارة‬ ‫لزركش���ة ‪ x‬و ‪ Y‬للص���ور المطبوع���ة ومواد‬ ‫أخ���رى والدعائم المرنة كال���ورق ودورانتراس‬ ‫واألفالم الالصقة المغلفة بالكلوريد متعدد الفينيل‬ ‫والبوليس���تر والبولي كربونات والمواد العاكسة‬ ‫والمط���اط المغناطيس���ي والش���عارات وورق‬ ‫الجدران وأن���واع مختلفة من القم���اش‪ .‬وهناك‬ ‫طابعة رونش���يني ماس���يمو (‪ )RM‬إيزي ستيب‬ ‫ثالثي���ة األبعاد وهي آلة نس���خ احترافية للحرف‬ ‫اليدوية وإنتاج الزجاج والنماذج األولية السريعة‬ ‫واإلنجازات الفني���ة ثالثية األبعاد‪ .‬وطابعة ‪RM‬‬ ‫ألوس���تيب ثالثية األبعاد وهي آلة نسخ احترافية‬ ‫بديلة مثالية وطحن وحفر البالس���تيك وراتنجات‬ ‫الزجاج والخش���ب واأللمنيوم والنحاس والحجر‪.‬‬

‫وم���ن االس���تخدامات األخ���رى لطابع���ة ‪RM‬‬ ‫ألوس���تيب ثالثية األبعاد قطع اللوحات واألشكال‬ ‫والنقش على الزجاج وتوزي���ع الغراء والنماذج‬ ‫األولية السريعة ثالثية األبعاد واألشياء واألشكال‬ ‫ثالثية األبعاد واإلنج���ازات الفنية ثالثية األبعاد‬ ‫وتقني���ات النقر الصغير عل���ى الحجار والمعدن‬ ‫والخشب والزجاج والبالستيك ومواد أخرى‪.‬‬ ‫وقال أش���يش بانجابي‪ ،‬الرئيس التنفيذي للتشغيل‬ ‫في ش���ركة جاكيز لحلول األعمال‪" :‬مع ارتفاع‬ ‫تكالي���ف اليد العاملة في جميع أنحاء المنطقة فإن‬ ‫حلول الطباعة اآللي���ة واألكثر فاعلية والتصنيع‬ ‫والتش���طيب أصبحت طلب اليوم وله���ذا حولنا‬ ‫التركي���ز إلى تحديد مصادر مثل هذه الحلول هذا‬ ‫العام‪".‬‬

‫طابعات الشكل الكبير يجب أن تكون متعددة االستعماالت‬ ‫لتعالج التطبيقات الداخلية والخارجية‬ ‫أطلقت ‪ OKI‬طابعتها الملونة الجديدة ‪،E-64s‬‬ ‫وهو ط���راز جديد ضمن عائلة الطابعات الملونة‬ ‫الخاص���ة بها الت���ي تتضمن طابع���ات احترافية‬ ‫وتهدف إلى الجودة العالية وطباعة الشكل الكبير‬ ‫لالفتات والرس���ومات وأعمال الديكور الداخلي‪.‬‬ ‫طابعة الشكل الكبير الملونة ‪ E-64s‬ذات ال‪64‬‬ ‫إن���ش مزودة بتقنية الطباع���ة الملونة التي أثبتت‬ ‫بالفع���ل فعاليته���ا في طابع���ة ‪ M-64s‬وطابعة‬ ‫‪ .H3-104s‬وورثت طابعة ‪ E-64s‬خصائص‬ ‫معين���ة من النماذج ذات النهاية العليا بما في ذلك‬ ‫تعديالت الطباعة التلقائية باس���تخدام حساس���ات‬ ‫الل���ون الضوئية التي تنفذ تلقائي���ا ً كل من تعديل‬ ‫الوضع اإلعالمي المتقدم وثنائي االتجاه‪ ،‬وتقنية‬ ‫التمري���ر الذك���ي ‪ 4‬التي تحقق طباعة مس���تقرة‬ ‫وذات جودة عالية من خالل حجم النقطة األمثل‪،‬‬ ‫ورس���م الخرائط الخرطومي الذكي ‪ 3‬التي تقوم‬ ‫بأتمتة عملية التعويض بالخرطوم‪ ،‬وهو ش���يء‬ ‫كان يتم يدويا ً في السابق‪.‬‬

‫وباستخدام الحبر ‪ SX‬المذيب ذو الصباغ العالي‬ ‫‪ ECO‬الخ���اص بـ ‪ OKI‬ف���إن طابعة ‪E-64s‬‬ ‫الملونة تقدم المستوى األمثل من اللون للتطبيقات‬ ‫الداخلية ذات الجودة العالية والتطبيقات الخارجية‬ ‫القابل���ة للتحمل بش���كل كبير بجميع س���رعات‬ ‫الطباعة‪ .‬ويمكنها أن تعالج مجموعة واس���عة من‬ ‫اإلعالم بما في ذلك الطباعة على المواد المضاءة‬ ‫من الخل���ف أو من األمام والمنس���وجات التقنية‬ ‫وورق الج���دران والقماش الكتان���ي والكلوريد‬ ‫متعدد الفينيل الصلب والشعارات والفينيل‪.‬‬ ‫وقال تي���ري كاواش���يما‪ ،‬المدير الع���ام لـ‪OKI‬‬ ‫أوروبا‪" :‬تقدم طابعة ‪ E-64s‬الملونة لش���ركات‬ ‫الطباعة الحصول بأس���عار معقولة على طباعة‬ ‫مربحة وعالية الدقة وذات شكل كبير على طيف‬ ‫واسع من وس���ائل اإلعالم والذي كان سابقا ً بعيد‬ ‫المنال‪ .‬وكطابعة متقدمة ومتعددة االس���تعماالت‬ ‫لدرجة كبيرة ومزودة بوظائف فإنها تلبي بنجاح‬ ‫جمي���ع المتطلبات في مجال تتوس���ع فيه الفرص‬

‫الطباعة الرقمية نافثة الحبر ذات المرور الواحد‬ ‫على أي سطح تنتج تطبيقات صناعية جديدة‬ ‫الش���ركة اإلس���بانية باربي���ران المتخصصة في‬ ‫تصميم وتصنيع ماكينات لتشطيب األسطح والتي‬ ‫لها سمعة قوية في صناعة تشطيب الخشب‪ ،‬قدمت‬ ‫معرضا ً للمرة األولى ف���ي ‪ SGI‬دبي‪ .‬عرضت‬ ‫الش���ركة المصنعة إمكان���ات مجموعة طابعات‬ ‫باربيران جيت ماس���تر‪ ،‬مفه���وم جديد يقوم على‬ ‫تقنية طباعة المرور الواح���د في طباعة الصور‬ ‫الرقمية على أسطح متعددة على مستوى صناعي‪.‬‬ ‫وتم تركيب أكثر من ‪ 30‬طابعة جيت ماستر حول‬ ‫العالم للطباعة على الخش���ب وال���ورق المتموج‬

‫والكلوريد متعدد الفينيل واأللمنيوم والزجاج‪ .‬إن‬ ‫طابعة جيت ماس���تر قادرة على طباعة أكثر من‬ ‫ً‬ ‫مس���تخدمة أحبار‬ ‫‪ 5500‬متر مربع في الس���اعة‬ ‫األشعة فوق البنفسجية التي تضمن عملية مستقرة‬ ‫ً‬ ‫محققة طباعة عالية الجودة باإلضافة إلى المرونة‬ ‫وفعالية تكلفة أفض���ل‪ .‬وتتضمن تطبيقات طابعة‬ ‫جيت ماستر األثاث واللوحات المزخرفة وغالف‬ ‫جوانب األبواب والنوافذ والجدران المصنوعة من‬ ‫الكلوريد متعدد الفينيل وألواح السقف واألرضية‬ ‫والتغليف وصنع الالفتات‪.‬‬

‫تيري كاواشيما‬ ‫التجارية ولكن يجب اس���تثمارها بش���كل سريع‬ ‫وفعال من أجل تحقيق أقصى قدر من العائدات"‪.‬‬

‫معرض إس جي آي‬

‫تطبيقات الطباعة الدعائية والمخصصة وعند الطلب فتحت مصادر عائدات جديدة‬

‫مايك هورستين‬ ‫سلس����لة ميماك����ي ‪ UJF Mk II Series‬م����ن‬ ‫الطابع����ات والتي تم عرضه����ا في معرض ‪SGI‬‬ ‫هي الجي����ل الجديد في خط االنت����اج الخاص بها‬ ‫‪ UJF Series‬والمط����ورة خصيص����ا ً للطباعة‬ ‫عند الطلب والطباعة المباش����رة على األسطح‪ ،‬إذ‬ ‫تس����تبدل طابعتي ‪ UJF-3042 Mk II‬و طابعة‬ ‫‪ UJF-6042 MkII UV‬المسطحتان الطرازين‬ ‫األقدم ‪ UJF-3042HG‬و ‪ UJF-6042‬على‬ ‫الترتيب‪ .‬وتتضم����ن تطبيقات هاتي����ن الطابعتين‬ ‫الطباع����ة الترويجي����ة على األش����ياء‪ ،‬األش����ياء‬

‫المتخصص����ة والمخصصة مث����ل األقالم وحلقات‬ ‫المفاتيح والالفتات ونقاط البيع الصغيرة والجوائز‬ ‫و جراب أجربة الهواتف الذكية والعبوات ولتزيين‬ ‫سواقات ‪ USB‬والمغانط وللطباعة على النماذج‬ ‫األولية وقطع التغليف والمحتوى‪.‬‬ ‫يظ���ن مايك هورس���تين‪ ،‬المدير العام للتس���ويق‬ ‫في ميماكي أوروبا والش���رق األوسط وإفريقيا‪،‬‬ ‫أن سعي المس���وقين ومدراء العالمات التجارية‬ ‫المتزايد لتمييز أنفس���هم أدى إلى تخطيهم جميع‬ ‫الحدود في ما يمكن فعله إلضافة القيمة للمنتجات‬ ‫المروّ ج لها ومنها األنسجة‪.‬‬ ‫وقال مايك" لقد ش����هدنا أعداداً متزايد ًة من أنظمة‬ ‫الطابع����ات المعالج����ة باألش����عة فوق البنفس����جية‬ ‫مس����تخدمة في مختبرات اإلنتاج ومتاجر التسوق‬ ‫ومحالت التجهيزات والمواد اليدوية وذلك للحصول‬ ‫على المواد المصمم����ة خصيصاً‪ .‬وهذه الطابعات‬ ‫الجديدة س����وف تضمن أفضل تجربة للمستهلك في‬ ‫هذه االماكن من خ��ل�ال تقدين المنتجات المطلوبة‬ ‫بس����رعة أكبر‪ .‬كما نتوقع أن نشهد قبول أكبر لهذه‬ ‫الطابعات في ش����ركات الالفت����ات والعرض‪ ،‬وهم‬ ‫يس����عون دائما وراء الطرق األكثر انتاجية وإرباح‬ ‫ليمارسوا فيها أعمالهم‪.‬‬ ‫يس���مح خيار "كيب���اب" الطباعة مباش���ر ًة على‬

‫مجموعة كبيرة من المواد أس���طوانية الشكل‪ .‬إذ‬ ‫تتواف���ق طابع���ة ‪ The UJF-3042MkII‬مع‬ ‫نموذج كب���اب ‪ ،MkII‬في حي���ن يتطلب وجود‬ ‫نموذج ‪ MkII L‬في طابعة ‪.UJF-6042MkII‬‬ ‫ويس���مح هذا الخيار بطباع��� ٍة عالية الجودة على‬ ‫المنتجات ذات الش���كل األسطواني والتي تتراوح‬ ‫أقطاره���ا بي���ن ‪ 10‬مم وحتى ‪110‬م���م‪ ،‬ومنها‬ ‫زجاجات الكحول والماء‪ ،‬واألختام‪ ،‬والش���موع‪،‬‬ ‫وعب���وات مواد التجميل وغيره���ا وتجعل إنتاج‬ ‫المنتجات األصلية عند الطلب سهالً وفي متناول‬ ‫الجمي���ع ويمك���ن أن تعمل ف���ي مقادير صغيرة‬ ‫كطباعة قطعة واحدة فقط‪.‬‬ ‫وأكم���ل مايك قائالً‪ " :‬لقد أظه���ر زبائننا إبداعهم‬ ‫عند اس���تخدامهم لخيار كيب���اب إذ فتح للكثيرين‬ ‫أب���واب أعمال جدي���دة و مصادر دخ���ل جديدة‪.‬‬ ‫وتعتبر عبوات مواد التجميل مثاالً جيداً على هذا‪،‬‬ ‫فمع اخت�ل�اف الكثير من المتطلبات التنظيمية من‬ ‫دول���ة إلى أخرى‪ ،‬تصبح األع���داد الصغيرة من‬ ‫عبوات المواد التجميلي���ة أكثر رواجاً‪ ،‬باإلضافة‬ ‫إل���ى أن هذا الخيار‪ ،‬خيار كباب‪ ،‬يجعل من إنتاج‬ ‫اللصاق���ات الوحيدة التي تطبع مباش���ر ًة أمرا في‬ ‫المتناول‪ .‬وهذا من شأنه أن يخصص العبوة أو أن‬ ‫تمثل العبوة ذكرى لحدث مهم وتستخدم كهدية‪".‬‬

‫‪ME‌Printer February 2017‬‬

‫القدرة على دفع التكاليف أمر هام بالنسبة لنمو الطباعة اإلعالمية الصلبة‬

‫‪49‬‬

‫عرضت الش���ركة الهندية المصنع���ة للطابعات‬ ‫الرقمي���ة النافث���ة للحب���ر كولورجي���ت طابعة‬ ‫كولورجي���ت فيرف وه���ي طابعة أش���عة فوق‬ ‫البنفسجية متقدمة مس���طحة قادرة على الطباعة‬ ‫على أيّ سطح صلب‪ .‬تم تصميم الطابعة ببصمة‬ ‫صغيرة ج���داً نس���بيا ً وتحتاج مس���احة تركيب‬ ‫وتشغيل أقل‪ .‬ويمكن لطابعة فيرف أن تطبع على‬ ‫أي نوع من األس���طح تقريباًبخ�ل�اف الطابعات‬ ‫التقليدي���ة الق���ادرة على الطباعة على األس���طح‬ ‫الصلبة والتي تستخدم االحتكاك أو أنظمة شريط‬

‫التغذية‪ .‬ويتضمن هذا األش���ياء ذات الشكل غير‬ ‫المنتظم أو غير المربعة واألسطح الثقيلة والمواد‬ ‫مس���تو كالخش���ب‪ .‬وتشمل‬ ‫التي لها س���طح غير‬ ‫ٍ‬ ‫التطبيقات األخرى الطباعة على اآلجر والزجاج‬ ‫والس���يراميك ومباش���ر ًة على األلواح الشمسية‬ ‫واللوحات الخلفية للخلوي والحاسب المحمول‪.‬‬ ‫وقال بافان كوبتا‪ ،‬مدير شركة كولورجيت‪" :‬إن‬ ‫طابعة كولورجيت فيرف توسع آفاق العمل عبر‬ ‫عالم من التطبيقات المتخصصة والتي يمكن‬ ‫فتح ٍ‬ ‫أن تكس���ب أسعاراً ممتازة‪ .‬إن الطابعة المسطحة‬ ‫فعالً تضمن توثيق طباع ٍة أفضل بالنسبة للطباعة‬ ‫ذات الجودة العالية على األش���كال غير المنتظمة‬ ‫والمواد ذات األس���طح غير المس���توية‪ .‬ويمكن‬ ‫خيار الحبر األبيض الطباع���ة على المواد ذات‬ ‫ً‬ ‫فاتحة بذلك تطبيقات‬ ‫األس���طح الش���فافة والداكنة‬ ‫وفرص عمل هائلة‪ .‬كما أنها حل الطباعة األمثل‬ ‫لتطبيقات الصناعة الفني���ة أو الصناعية المعقدة‬ ‫حيث تكون الهندس���ة الطباعية الدقيقة والمتكررة‬ ‫أمراً هاماً"‪.‬‬ ‫وأعلن���ت كولورجيت ش���راكة اس���تراتيجية مع‬ ‫جينغوي سيس���تيم تيكنيك وهي ش���ركة مصنعة‬ ‫آلالت القطع لعرض مجموعة جوي الخاصة بها‬ ‫آلالت القطع مع كولورجيت فيرف‪ ،‬وهو مزيج‬ ‫م���ن األداء الوظيفي والس���عر تعتقد كولورجيت‬ ‫بأنها ستزيل الحواجز القائمة أمام اعتماد الطباعة‬ ‫اإلعالمية الصلبة‪.‬‬

‫بافان كوبتا‬ ‫وقال بافان‪" :‬من أجل دفع االستثمار في ظروف‬ ‫الس���وق المحلية نعتقد بأن العامل الرئيس���ي هو‬ ‫القدرة على تحمل التكاليف‪ .‬فالسوق اليوم يتطلب‬ ‫حالً يوفر حجر أساس في عالم الطباعة اإلعالمية‬ ‫الصلبة‪ .‬وعالوة على ذلك فإن الطابعة اإلعالمية‬ ‫الصلب���ة ال تكتم���ل دون آلة قطع لقط���ع أنماط‬ ‫مختلفة من المواد كاألكريليك واأللمنيوم واللوح‬ ‫الرغ���وي والورق المتموج وال���ورق المقوى‪...‬‬ ‫إلخ‪ .‬إن العالمتين التجاريتين كولورجيت وجوي‬ ‫متوافقتين مع بعضهما البعض وتسمح لنا شراكتنا‬ ‫باستكش���اف طرق لتحس���ين الطباعة اإلعالمية‬ ‫الصلبة وعمليات التشطيب"‪.‬‬

‫التصميم الداخلي أحد أسواق الطباعة باألحجام الكبير التي بانتظار استغاللها‬ ‫بينت ش����ركة "أت����ش بي"كيف تس����تطيع تقنيات‬ ‫"التكس" والمجموعة الجديدة من الطابعات الكبيرة‬ ‫تمكين أخصائيي التصمي����م الداخلي والديكور من‬ ‫تجدي����د المس����اكن والمناطق التجاري����ة واألماكن‬ ‫المخصصة للمس����تهلك من خالل المواد المطبوعة‬ ‫اإلبداعي����ة و المصممة بص����ورة تخصيصية‪ .‬إذ‬ ‫تض����م منصة "إتش بي" ردهة مصنوعة خصيصا ً‬ ‫وباستخدام مواد "التكس" من "إتش بي" المطبوعة‬ ‫للتزي����ن األرض‪ ،‬وورق الج����دران‪ ،‬وس����تارات‬ ‫النوافذ‪ ،‬وأغطية الكراسي‪ ،‬والمخدات‪.‬‬ ‫وبس���حب مايكل س���ميتانا‪ ،‬رئيس التس���ويق‪ ،‬و‬ ‫"غرافيك سولوشنز"‪ ،‬و أتش بي أوروبا والشرق‬ ‫األوس���ط وافريقي���ا‪ ،‬إن معدل نم���و صناعات‬ ‫التصميم والتصميم الداخلي في ازدياد وبمعدالت‬ ‫ال ب���أس بها مع اس���تمرار الش���ركات في دولة‬ ‫اإلم���ارات في إنفاق ما يص���ل إلى ‪ 300‬مليون‬ ‫دينار إماراتي على التصميم الداخلي‪ ،‬مما يجعلها‬

‫أعل���ى دولة إنفاقا ً على التصميم الداخلي من بين‬ ‫دول مجلس التعاون الخليجي‪.‬‬ ‫ويق���ول مايكل‪ " :‬مازال الكثير من الزبائن يجهلون‬ ‫مجموعة اإلمكانات التي تمتلكه���ا تقنيات الطباعة‬ ‫بأحج���ام كبيرة‪ ،‬وكيف أن تطبيقاتها تمتد إلى ما هو‬ ‫أبع���د من الالفتات والتصمي���م الداخلي وتخصيص‬ ‫األش���ياء‪ .‬وإن توافرها بأس���عار مناس���بة وسهولة‬ ‫اس���تعماللها جعل م���ن الطابعات الكبي���رة الحجم‬ ‫ضرورية للشركات لالستعماالت القليلة‪ ،‬وخصوصا ً‬ ‫المصممون والمعماريون‪،‬إذ يشرع المصممون في‬ ‫طل���ب الطباعات كبيرة الحجمألغ���راض الطباعة‬ ‫الداخلية‪ ،‬ألنهم يودون تحس���ين تصاميمهم والتمتع‬ ‫بتحكم أكبر بالعملية اإلبداعية"‪.‬‬ ‫كما عرضت "إتش بي" محفظة أعمال واس���عة‬ ‫ألح���دث منتجاته���ا وحلوله���ا الكبي���رة الحجم‪.‬‬ ‫ومن المنتج���ات الجديدة كان���ت‪HP Latex :‬‬ ‫‪ 335‬وهي تجعل م���ن طباعة الالفتات الداخلية‬

‫مايكل سميتانا‬ ‫والخارجية بقياس يصل حتى ‪ 64‬إنشا ً أمراً سهالً‪.‬‬ ‫وأيض���اً‪ HP Latex 560‬و‪ ،570‬والمصممة‬ ‫خصيصا ً لمزودي خدمات الطباعة ذوي األعمال‬ ‫المتوس���طة حت���ى الكبيرة الحج���م وذات أحجام‬ ‫الطباع���ة الكبيرة‪ .‬باإلضاف���ة إلى ‪HP Latex‬‬ ‫‪1500‬والتي تتيح التس���ليم السريع في مجموعة‬ ‫كبي���رة م���ن التطبيق���ات الداخلي���ة والخارجية‪،‬‬ ‫منها الفتات ‪ ،PVC‬والفيني���ل ذاتي االلتصاق‪،‬‬ ‫واألقمشة والطباعة على كال الوجهين‪ .‬وأخيراً‪،‬‬ ‫طابع���ة ‪ HP PageWide XL 8000‬ذات‬ ‫الس���رعة العالية التي تصل إلى ‪ 30D‬مطبوعة‬ ‫بحجم ‪ A1‬ف���ي الدقيقة عند طباعة المس���تندات‬ ‫التقنية‪ ،‬ورس���ومات التصميم بمساعدة الكمبيوتر‬ ‫‪ ،CAD‬وخرائ���ط نظام المعلوم���ات الجغرافية‬ ‫‪ ،GIS‬ويافطات نقاط البيع ‪.POS‬‬

‫رأس طابعة ‪ R&D‬واإلبتكار يدفعان بعجلة تق ّدم الطباعة بأحجام كبيرة‬

‫شهاب زبير‬ ‫والتقنية المستحدثة‪ ،‬نتطلع إلى امتالك حصة أكبر‬ ‫في قطاع الالفت���ات المحلي‪ .‬كم���ا يتوقع أن تنمو‬ ‫طباعة الالفتات واألنسجة بوتيرة أسرع مع تحوّ ل‬ ‫السوق من طباعة األنالوج (التناظرية) إلى الطباعة‬ ‫الرقمية واستمراره في تبني تقينات أحدث‪".‬‬

‫‪ME‌Printer February 2017‬‬

‫أطلق���ت ش���ركة "إبس���ون" طابعاته���ا الجديدة‬ ‫للفن���ون الجميلة والرس���ومات‪ ،‬إذ تأتي طابعتي‬ ‫‪ SureColor P10000‬ذات ال‪ 44‬إن���ش‬ ‫و ‪ P20000‬ذات ال‪64‬إن���ش‪ ،‬خليفتي طابعة‬ ‫إبس���ون ‪ Stylus Pro 11880‬والمصمم���ة‬ ‫لالنت���اج العالي م���ن الصور والفن���ون الجميلة‬ ‫وطباعة الرسومات للعرض الداخلي‪.‬‬ ‫كما أع����ادت إبس����ون إطالق طابع����ات الالفتات‬ ‫واألنسجة مزود ًة بأحدث رؤوس‬ ‫‪PrecisionCore Thin Film Piezo TF‬‬ ‫وهي الرؤوس الجديدة والتي تس����بب بتذبذب أقل‪،‬‬ ‫وتنفث نقط الحب����ر وتعين أماكن النقط بدقة أكثر‪.‬‬ ‫ورؤوس ‪ PrecisionCore‬هي ذات تقنية قابلة‬ ‫للترقية تناس����ب منتجات األنظم����ة الصناعية مثل‬ ‫آالت لصق اللصاقات و الطابعات المكتبية واسعة‬ ‫النط����اق‪ .‬وإن وظائفها الجزئية تس����مح لرقاقات‬ ‫طباع����ة ‪ PrecisionCore‬ألن تصط����ف في‬ ‫رؤوس الطابع����ات المتسلس����لة المتحركة أو في‬ ‫تشكيالت الرؤوس الثابتة الخطية‪.‬‬

‫وأتى ش���هاب زبير‪ ،‬مدير المبيع���ات المحلية ‪-‬‬ ‫الحل���ول المهنية‪ ،‬في إبس���ون أوروبا‪ ،‬على ذكر‬ ‫بأن اإلبتكار في رؤوس الطابعات هو في صلب‬ ‫عمليات تطوير المنتجات للشركة‪.‬‬ ‫طابعاتن���ا‬ ‫رؤوس‬ ‫قائ�ل�اً‪:‬‬ ‫وأردف‬ ‫‪PrecisionCore TFP printheads‬‬ ‫والت���ي عرضناها في معرض ‪ SGI‬هي واحدةٌ‬ ‫من أه���م إبتكاراتنا الثورية وه���ي نتيجة للبحث‬ ‫والتطوي���ر األهم في تاريخ الش���ركة‪ ،‬دمجنا بها‬ ‫خبرات الش���ركة ف���ي مجال صناع���ة االنظمة‬ ‫الكهربائية المكيانيةي الميكرومية ‪ MEMS‬مع‬ ‫أحدث االكتشافات في علم المواد‪ .‬وكشركة تقنية‬ ‫تستثمر بش���كل كبير في البحث والتطوير‪ ،‬توفر‬ ‫"إبس���ون" المزيج النادر من الطابعات ورؤوس‬ ‫الطباع���ة واألحبار وجمي���ع المكونات األخرى‬ ‫فتوفر الحلول المتكاملة في مكان واحد‪".‬‬ ‫ويقول ش���هاب‪ :‬لقد واجهنا طلب كبير على طباعة‬ ‫الالفتات في هذه المنطقة ووصل النمو إلى ‪18%‬‬ ‫في ع���ام ‪ .2016‬ومع تقديمن���ا للمنتجات الجديدة‬

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‫معرض إس جي آي‬

‫تطور الالفتات يساعد الشركات في تحقيق أهداف التواصل وارتباط الزبون‬

‫‪ME‌Printer February 2017‬‬

‫أيمن علي‬

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‫برهن���ت "كانون" على إمكانياته���ا المتعددة في‬ ‫الطباعة بأحجام كبي���رة والمخصصة لتطبيقات‬ ‫الطباعة الداخلية والخارجية باس���تخدام منتجات‬ ‫مثل طابع���ة "أمازون ‪ "1280GT‬المس���طحة‬ ‫المخصصة للمواد المرنة والقاس���ية؛ و "أوسيه‬ ‫كولور واي���ف" المصممة خصيص���ا ُ لتطبيقات‬ ‫فنون الرسومات‪ ،‬والبنيان‪ ،‬والهندسة‪ ،‬واإلنشاء؛‬ ‫و طابع���ة" إيمج بروغ���راف ‪"iPF8400SE‬‬ ‫ذات الـ‪ 44‬إنش والمصمم���ة خصيصا ً لصناعة‬ ‫اليافط���ات؛ وطابع���ة "إيمج بروغ���راف ‪Pro-‬‬ ‫‪ 6000S‬والصممة خصيص���ا ً إلنتاج الالفتات‬ ‫والصور التجارية‪.‬‬ ‫أما مح���ط إهتمام الجمي���ع كان تقنية الطباعة‬ ‫باس���تخدام "يوفي جيل" المرتقب بش���دة‪ .‬وقد‬ ‫زعمت "كانون" بأن هذه التقنية س���وف تغير‬ ‫وجه الطباعة بأحجام كبيرة‪ ،‬والطباعة من اللفة‬ ‫إلى اللف���ة‪ .‬كما أفاد إعالن "كانون" األولي أن‬ ‫هذه التقنية ستش���مل على حبر "كانون" القابل‬ ‫للمعالجة باألشعة فوق البنفسجية والذي يتحول‬ ‫مباشر ًة إلى جيل فور مالمسته للمواد اإلعالنية‪،‬‬ ‫وبه يكون تحديد مكان النقط والتحكم في منطقة‬ ‫الطباعة أكثر ً‬ ‫دقة ويوفر صوراً متناسقة عالية‬ ‫الجودة وفي سرعة عالية‪ .‬كما أعلنت "كانون"‬ ‫بأن هذه التقنية‪ ،‬تقنية يوفي جيل س���تكون في‬ ‫صلب عائلة جديدة م���ن منتجات الطباعة من‬ ‫اللفة إلى اللفة‪ .‬وأولها س���تكون طابعة من اللفة‬ ‫إلى اللفة ذات طاقة انتاجية عالية وبقياس ‪64‬‬ ‫إن���ش‪ ،‬والتي من المقرر إطالقها في ربيع عام‬ ‫‪.2017‬‬ ‫أيمن علي‪ ،‬مدير تس���ويق المنتج���ات في كانون‬ ‫الش���رق االوس���ط زودنا ببعض التحديثات حول‬ ‫يوف���ي جيل‪ ،‬إذ قال‪ :‬إن قط���اع طباعة الالفتات‬ ‫والرس���ومات في اتساع س���ريع‪ ،‬واألحجام التي‬ ‫يتم طباعتها باستخدام طابعات اللفة إلى اللفة في‬ ‫ازدياد من س���نة إلى أخرى‪ ،‬عالو ّة على أن في‬ ‫‪ 40%‬من الطلبات يجب أن تس���لم في غضون‬ ‫‪ 24‬س���اعة‪ ،‬وهذا يدل عل���ى الوتيرة والتوقعات‬ ‫المنتشرة في هذه الصناعة‪ .‬لهذا‪ ،‬تعمل تقنية يوفي‬ ‫جيل من "كانون" على البحث عن حلول لكس���ر‬

‫هذه الحواجز‪ ،‬فهي تس���مح بنفث الحبر بسرعة‬ ‫أكبر على المواد اإلعالنية مما يزيد من االنتاجية‬ ‫ومعدل الس���رعة‪ ،‬ويتم ذلك من خالل استهالك‬ ‫ألوان محسّنة‪ .‬وتستمر‬ ‫أقل للحبر وإخراج أطياف‬ ‫ٍ‬ ‫"كانون" بتمكين زبائنها وش���ركائها من مواكبة‬ ‫متطلبات العصر في الق���رن ‪ 21‬من خالل هذه‬ ‫االبتكارات"‪.‬‬ ‫إل���ى جانب ذلك‪ ،‬عرضت "كان���ون" مجموعتها‬ ‫"‪ "XEED‬م���ن آالت العرض والتي تس���تهدف‬ ‫متاجر التسوق والفنادق‪.‬‬ ‫يقول فينكاتاسوبرمانيان هاريهاران‪ ،‬مدير وحدة‬ ‫األعمال للمس���تهلك ‪ B2C‬في "كانون الش���رق‬ ‫االوسط"‪ :‬القسائم االلكترونية‪ ،‬الوسائط التفاعلية‬ ‫مثل تماثيل الع���رض الرقمية و ‪ AR/VR‬تغير‬ ‫م���ن الطريقة التي ينظر به���ا العالم ويتفاعل مع‬ ‫الالفت���ات‪ ،‬و تفتح أطيافا ً من اإلمكانيات المثيرة‪.‬‬ ‫وبدأت كانون في استكش���اف مس���احة الالفتات‬ ‫الرقمي���ة من خ�ل�ال تقديم حلول ش���خصية من‬ ‫خ�ل�ال مجموعته���ا م���ن آالت الع���رض ‪4K‬‬ ‫‪ XEED‬المثالية لالستعمال في األسواق الكبيرة‬ ‫والتطبيقات التي تتضم���ن التحفيز‪ ،‬والمتاحف‪،‬‬ ‫والمعارض الفنية‪ ،‬والمع���ارض الفلكية القببية‪،‬‬ ‫والتعليم العالي والدراسة والتدريب الطبي"‪.‬‬ ‫ويقول ش���ادي باخ���ور‪ ،‬مدير وح���دة األعمال‬ ‫لألعمال في "كانون الش���رق األوسط"‪ ،‬شارحا ً‬ ‫عن اس���تراتيجية الش���ركة في تطوير المنتجات‬ ‫المتماش���ية مع أنماط الصناع���ة المتغيرة‪ :‬يرى‬ ‫المجتمع ش���ركة "كان���ون" بأنها الش���ركة التي‬ ‫توف���ر الحل���ول المتكاملة في س���وق "األعمال‬ ‫لألعمال" و"األعمال للمس���تهلك"‪ .‬وفي س���وق‬ ‫األعمال لألعمال نحتس���ب عوام���ل مهمة عندا‬ ‫نقوم بتصميم منتجات للش���ركات مثل‪ :‬اإلنتاجية‬ ‫والمربحية‪ .‬أما في س���وق "األعمال للمستهلك"‪،‬‬ ‫نضع مش���اعر الزبون كأولوية‪ .‬وكوننا ش���ركة‬ ‫تلبي جميع احتياجات أقس���ام هذا الس���وق‪ ،‬بدأنا‬ ‫نعث���ر على طرق جديدة لدم���ج جميع نقاط قوتنا‬ ‫من أجل ان نقدم أفضل قيمة لزبائننا‪ .‬أما بالنسبة‬ ‫لالفتات‪ ،‬فنحن نقدم مجموعة كاملة من المنتجات‬

‫شادي باخور‬ ‫والتي تضم‪ :‬الطابعات الكبيرة‪ ،‬وآالت العرض‪،‬‬ ‫أدوات سير العمل‪ ،‬البرمجيات وتطبيقات الهاتف‬ ‫المحم���ول للتخطيط وتنفيذ الطباع���ة والالفتات‬ ‫الرقمية والتفاعلية بشكل أكثر فعالية"‪.‬‬ ‫يتمت���ع قطاع الالفت���ات بفرص نم���و كبيرة في‬ ‫ً‬ ‫وخاصة في اإلمارات العربية‬ ‫الشرق األوس���ط‪،‬‬ ‫المتحدة ألنها من الدول الملتزمة بشكل كبير في‬ ‫تحويل مدنها إل���ى مدن ذكية‪ ،‬والتي تلبي الطلب‬ ‫المتزايد على تبادل المعلومات‪ .‬كما بيّن ش���ادي‬ ‫أن الالفتات بأشكالها المتنوعة سوف تؤدي دوراً‬ ‫محوريا ً في كل استراتيجة تواصل مستقبلية‪.‬‬ ‫وأض���اف ش���ادي قائ�ل�اً‪" :‬التطبيق���ات الجديدة‬ ‫للطباع���ة الكبيرة ودم���ج الطباع���ة‪ ،‬والطباعة‬ ‫الرقمية‪ ،‬والالفتات التفاعلية فتح أس���واقا ً جديد ًة‬ ‫في قطاع التجزئة‪ ،‬والتصميم الداخلي‪ ،‬والفنادق‪،‬‬ ‫ً‬ ‫مدفوعة‬ ‫والصناع���ات الترفيهية واالس���تمتاع‪،‬‬ ‫بالحاجة المتزايدة للتواصل مع الزبائن‪ ،‬والتسويق‬ ‫للمنتجات‪ ،‬وابتكار طرق جديدة لربط الزبون‪ .‬لذا‬ ‫عندما نقوم بتطوي���ر طابعات أفضل ومنتوجات‬ ‫أخرى كذلك‪ ،‬نحن نبحث أيضا ّ عن الطريقة التي‬ ‫يمكن بها دمج هذه المنتجات مع عمليات الزبائن‬ ‫الت���ي يقومون بها في أعماله���م ونهدف بهذا أن‬ ‫تنتفع الشركات كما الزبون النهائي"‪.‬‬

‫"هناك ثورة وشيكة للطباعة بالحبر النافث بتكنولوجيا ال‪ cut sheet‬داخل سوق الطباعة الرقمية"‬

‫اشرف يوسف‬ ‫هل كوبي اكس���بريس عميل قديم أم جديد‬ ‫لزيروكس؟ وماهي العوامل التي أدّ ت لهذا‬ ‫االتفاق؟‬ ‫ش���ركة كوبي اكسيبريس ليست فقط عميل‬ ‫قديم انما تعتبر ش���ريك نج���اح متميز في‬ ‫ش���راكة عمرها ‪ 30‬عام���ا ادت إلى خلق‬ ‫عالق���ة طويلة األمد بين الش���ركتين وفهم‬ ‫ش���امل لس���وق الطباعة المص���ري‪ .‬كلتا‬ ‫الش���ركتين تش���ترك في نفس القيم عندما‬ ‫يتعلق األمر باإلحت���راف‪ ،‬تحقيق النتائج‪،‬‬ ‫تقدي���م المنتج���ات ذات الج���ودة العالي���ة‬ ‫واالبتكار‪ .‬كما ان ش���ركة كوبي اكسبريس‬ ‫تعتمد عل���ى العديد من منتجات زيروكس‪.‬‬ ‫ل���ذا تاتي هذه الصفقة كنت���اج طبيعي للثقة‬ ‫والتاريخ الطويل بين الشركتين‪.‬‬

‫ماهوالنمو المتوق���ع لزيروكس في مصر‬ ‫ال���ذي تدل ّ علي���ه هذه الصفق���ة؟ وماهي‬ ‫توقعاتكم للنمو في ‪2017‬؟‬ ‫هذه الصفقة ه���ي دليل قوى على إمكانات‬ ‫وفرص النم���و الهائلة ف���ي مصر وعلى‬ ‫أهمية الس���وق المصري لشركة زيروكس‬ ‫العالمي���ة‪ .‬من خالل ه���ذه الصفقة‪ ،‬ينفرد‬ ‫قطاع الطباعة المصري من خالل ش���ركة‬ ‫كوبي أكس���بريس‪ ،‬بأح���دث أنظمة الحبر‬ ‫الناف���ث بتكنولوجي���ا ال‪ cut sheet‬من‬ ‫زيروك���س‪ .‬إن هذه أول صفقة و تدش���ين‬ ‫ألنظم���ة ‪ Brenva HD‬بي���ن ف���روع‬ ‫زيروكس حول العالم‪ .‬تأتي هذه الخطوة في‬ ‫إطار التزام شركة زيروكس المطلق تجاه‬ ‫السوق المصري بتقديم أحدث ما توصلت‬ ‫له من التكنولوجيا في عالم الطباعة وطرح‬

‫ه���ل تتمتعون بالري���ادة التي ترغبون بها‬ ‫في مصر في مجال أنظم���ة الحبر النافث‬ ‫بتقنية ‪cut-sheet‬؟ وكم سيصبح حجم‬ ‫الس���وق‪ ،‬وإلى أي مدى سيصل التنافس‬ ‫فيه في هذه السنة على حد توقعاتكم؟‬ ‫نح���ن نعتقد أنه مع وجود مثل هذه األنظمة‬ ‫المبتك���رة لتكنولوجيا الحب���ر النافث ذات‬ ‫تقني���ة ال‪ cut-sheet‬فأننا س���وف نكون‬ ‫قادرين على تلبية الحاجة المتزايدة لتوفير‬ ‫طباع���ة عالية الجودة وخف���ض التكاليف‪،‬‬ ‫مما سيس���اعدنا على زيادة حصتنا في هذا‬ ‫السوق‪.‬‬ ‫وهناك ثورة وشيكة للطباعة بالحبر النافث‬ ‫بتكنولوجيا ال‪ cut sheet‬داخل س���وق‬ ‫الطباعة الرقمية‪ .‬ان سوق الطباعة والنشر‬ ‫الرقمى في جميع أنحاء العالم ينمو بنس���بة‬ ‫‪ ،5٪‬وضم���ن ذلك‪ ،‬تنمو س���وق الطباعة‬ ‫بالحبر النافث بنس���بة ‪ ،10٪‬لهذا الس���بب‬ ‫صمم���ت زيروكس مجموع���ة كاملة من‬ ‫أنظمة الحبر النافث‪ .‬في حين أن األرقام قد‬ ‫ال تكون هي نفس���ها في السوق المصرية‪،‬‬ ‫ولكن يمكننا أن نرى االتجاه نفسه‪ ،‬ونعتقد‬ ‫انها فقط مس���ألة وقت حت���ى تأخذ طباعة‬ ‫الحبر الناف���ث بتكنولوجيا ال‪cut sheet‬‬ ‫حصة جيدة من س���وق الطباعة والنش���ر‬ ‫الرقمى ومن حجم الطلب‪.‬‬

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‫ه���ل كان ممك���ن أن تك���ون زيروك���س‬ ‫‪ iGen‬خياراً بديالً يلبي احتياجات كوبي‬ ‫اكسبريس؟‬ ‫تم تصميم أنظم���ة ‪ Brenva‬على اإلطار‬ ‫الخارجي ألنظم���ة ‪ iGen‬وتتضمن نفس‬ ‫مس���ار الورق ونظام التغذية مثل ‪iGen‬‬ ‫ولكن االختالفات بينهما واس���عة النطاق‪.‬‬ ‫إن أنظم���ة ‪ Brenva‬تتضمن الكثير من‬ ‫الس���مات الرئيس���ية ألنظمة ‪ iGen‬ولكن‬ ‫تدمجه���ا بش���كل يتوافق مع تقني���ة الحبر‬ ‫النافث الت���ي تعتمد عليه���ا زيروكس بعد‬ ‫اس���تحواذها علي شركة ‪ Impika‬في عام‬ ‫‪ .2013‬وتش���مل هذه األنظم���ة المبتكرة‬ ‫تكنولوجي���ا ال‪ cut-sheet‬وتنت���ج عدد‬ ‫صفح���ات اكثر م���ن ال ‪ iGen‬لذا تعتبر‬

‫أنظمة ‪ Brenva‬من الناحية الفنية نس���خة‬ ‫مطورة ألنظم���ة ال ‪ .iGen‬وعالوة على‬ ‫ذلك‪ ،‬فإن ش���ركة كوبي اكسيبريس تمتلك‬ ‫بالفعل نظام ‪ ، iGen‬وبالتالي تأتي انظمة‬ ‫‪ Brenva‬الجديدة الستكمال التقنيات التي‬ ‫تملكها كوبي اكسيبريس و توسيع امكانياتها‬ ‫لتمتلك منصة طباعة شاملة ومتكاملة‪.‬‬ ‫كما ستس���اهم انظمة ‪ Brenva HD‬في‬ ‫مساعدة كوبي أكسبريس على خلق حلول‬ ‫جدي���دة والت���ي تعمل علي توفي���ر المزيد‬ ‫م���ن التطبيق���ات ذات القيم���ة العالية ثل‬ ‫طباع���ة البريد المباش���ر‪ ،‬الفواتير‪ ،‬الكتب‬ ‫والكتالوج���ات‪ ،‬وبالتالي دعمها في تطوير‬ ‫وتوسيع عروضها‪.‬‬

‫منتجات مبتك���رة بالتزامن مع إطالقها في‬ ‫السوق العالمية‪.‬‬ ‫ونحن نستهدف تحقيق نمو بنسبة ‪ 10٪‬في‬ ‫عام ‪.2017‬‬

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‫األخبار‬

‫شركة كوبي اكسبريس‪ ،‬العميل المصري لزيروكس تسعى إلى تحقيق حجم‬ ‫طباعة يصل إلى ‪ 3‬ميلون صفحة وذلك باستخدام طابعة االنتاج النافثة للحبر‬ ‫أعلنت زيروكس في معرض دروبا ‪2016‬‬ ‫بأنها كان���ت تعرقل نف���ث الحبر من خالل‬ ‫فتح فرص جديدة من أجل دخول تقنية نفث‬ ‫الحبر في أسواق المستندات المحوّ لة والبريد‬ ‫المباشر وطباعة الكتب‪ ،‬وهنا جاءت طابعة‬ ‫االنتاج النافثة للحبر ‪ Brenva HD‬لتكون‬ ‫الح���ل الذي يس���د حاجة الصناع���ة لطابعة‬

‫تس���تطيع تقديم التنوع في منص���ة تقنية ال‬ ‫‪ cut-sheet‬وبنفس أسعار الطابعة النافثة‬ ‫للحبر‪ .‬وأصبحت ش���ركة كوبي اكسبريس‬ ‫أول مقدم خدمات طباعة في العالم يس���تخدم‬ ‫طابعة ‪ Brenva HD‬بع���د توقيعها للعقد‬ ‫خالل مع���رض دروبا‪ ،‬وتخط���ط للبدء في‬ ‫تدشينها في أواخر عام ‪.2016‬‬

‫الس���يدان أش���رف يوس���ف‪ ،‬مدي���ر قطاع‬ ‫الجرافيكس في زيروكس‪ -‬مصر‪ ،‬و هش���ام‬ ‫إبراهيم ‪ ،‬مدير ش���ركة كوبي اكس���بريس‬ ‫يطلعان مجلة "مي برنتر" على فرص النمو‬ ‫التي تتمتع بها الش���ركتان واللتي أصبحت‬ ‫ممكنة بعد مزاوج���ة تقنية نفث الحبر بتقنية‬ ‫‪.cut-sheet‬‬

‫"نحن نعتقد أن الطلب على تكنولوجيا الحبر النافث سوف تزيد‪ ،‬ولذلك استثمارنا في انظمة‬ ‫‪ Brenva HD‬المقدمة من زيروكس"‬ ‫الصناعي والتجاري وكذل���ك قطاع التعليم‬ ‫لطباعة ونشر الكتب‪.‬‬

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‫هشام إبراهيم‬

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‫بالتحدي���د‪ ،‬من أجل أي أس���واق وتطبيقات‬ ‫المحول���ة ‪ -‬البريد المباش���ر‬ ‫(المس���تندات‬ ‫ّ‬ ‫والكت���ب‪ ،‬وغيرها) قمتم بتدش���ين أنظمة‬ ‫‪ Brenva HD‬من زيروكس؟‬ ‫تق���دم ش���ركة كوبي أكس���بريس على مدار‬ ‫‪ 30‬عام���ا ً م���ن تاريخها الطوي���ل خدمات‬ ‫الطباعة الرقمية األبيض وأس���ود واأللوان‬ ‫والمسح الضوئي والتصوير الفوتوغرافي‪،‬‬ ‫التش���طيبات‪ ،‬والالفتات اإلعالنية باإلضافة‬ ‫ال���ى خدمات طباع���ة االوفس���ت‪ .‬وقد قام‬ ‫بأنشاء شركة كوبي اكسبريس السيد ناصر‬ ‫عثمان عام ‪ ،1986‬ولدى الشركة ‪ 6‬فروع‬ ‫ف���ي مختلف أنحاء القاه���رة والجيزة وتأتي‬ ‫الشركة على رأس قائمة الشركاء الرئيسيين‬ ‫لدى شركة زيروكس مصر‪.‬‬ ‫واس���تثمرنا ف���ي انظم���ة ‪Brenva HD‬‬ ‫المقدم���ة م���ن زيروكس لتلبي���ة احتياجات‬ ‫عمالئنا وتوفير أس���اليب الطباعة المتنوعة‬ ‫مثل طباعة البريد المباشر‪ ،‬الفواتير‪ ،‬الكتب‬ ‫والكتالوج���ات‪ ،‬وزي���ادة قاع���دة عمالؤها‬ ‫ألنها تخدم قطاع���ات مختلفة مثل القطاعين‬

‫ماه���ي مميزات الطابعة التي طلبتها تحديداً‬ ‫شركتكم؟ ولماذا اخترتم زيروكس عدا عن‬ ‫منافساتها؟‬ ‫الشراكة التي تجمع بين الشركتين ليست بجديدة‬ ‫فعمره���ا ‪ 30‬عاما حيث نعتمد على العديد من‬ ‫طابعات زيروكس‪ .‬نحن دائما ً حريصون على‬ ‫االس���تثمار في كل ما هو جديد من تكنولوجيا‬ ‫زيروكس ولدينا العدي���د من أنظمة زيروكس‬ ‫المبتكرة مثل‪:‬‬ ‫‪iGen 150, Nuvera 144, DocuColor‬‬ ‫‪135, Color 1000, iGen 3‬‬ ‫ولقد قمنا بدراس���ة تكنولوجي���ا الحبر النافذ‬ ‫ألكثر من س���نتين ونعتقد أنها ستوفر العديد‬ ‫من الفرص وستحدث طفرة لقطاع الطباعة‬ ‫في مصر‪ .‬وعندما يتعلق األمر بالتغلب على‬ ‫التحديات وخفض نفقات التشغيل‪ ،‬فليس هناك‬ ‫بديالً عن زيروكس‪ ،‬فهي الش���ركة الرائدة‬ ‫في مج���ال الطباعة الرقمية على مس���توى‬ ‫العالم‪ ،‬وصاحبة أحدث االبتكارات في مجال‬ ‫الطباعة الرقمية‪ ،‬ونحن اليوم نستعين بأنظمة‬ ‫‪ Brenva HD‬م���ن زيروك���س التي تلبي‬ ‫جميع احتياجاتنا من حي���ث الجودة والقدرة‬ ‫اإلنتاجية والجدوى االقتصادية وس���عداء أن‬ ‫يحظى السوق المصري بالسبق في استخدام‬ ‫أنظم���ة ‪ Brenva HD‬األولي من نوعها‬ ‫والتي يتم تش���غيلها ألول مرة في العالم من‬ ‫خالل كوبي اكسبريس‪.‬‬ ‫وتتمي����ز انظم����ة ‪ Brenva HD‬بمزاي����ا‬ ‫عدي����دة لتعظي����م اإلنتاجي����ة والج����ودة بما في‬ ‫ذل����ك مرون����ة تكنولوجي����ا ال‪cut-sheet‬‬ ‫الت����ي تقدمه����ا زيروك����س مث����ل خاصي����ة‬ ‫‪ spectrophotometer‬للمس����اعدة ف����ي‬ ‫معايرة األلوان‪ ،‬فضال عن خاصية إدارة األلوان‬

‫للتميي����ز بين النصوص والرس����ومات لتعزيز‬ ‫ج����ودة الصور‪ ،‬إلى جان����ب وضع ‪K-Only‬‬ ‫بحيث يتم تش����غيل الطابع����ة بأفضل كفاءة من‬ ‫ناحية التكاليف في وضع اللون الواحد‪ .‬أما فيما‬ ‫يتعل����ق بقدرتها على الطباع����ة فيمكنها طباعة‬ ‫أحجام ومقاسات كبيرة من األوراق تصل حتى‬ ‫‪ ،mm 520 x364‬األمر الذي س����يزيد من‬ ‫قدرتنا التنافسية في السوق المصري‪ ،‬وسيعزز‬ ‫من خدمات الطباع����ة لعمالئنا‪ ،‬وبالتالي زيادة‬ ‫قاعدة عمالئنا‪.‬‬ ‫ما هو حجم أعمالكم من الطباعة الش���هرية‬ ‫المتوقعة أو الحالية والتي تحتاج لتدش���ين‬ ‫نظام زيروكس ‪?Brenva HD‬‬ ‫اس���تطاعت كوبي اكسبرس في خالل شهر‬ ‫واحد من تدش���ين انظم���ه ‪Brenva HD‬‬ ‫في فرعها الرئيس���ي أن تزيد معدل قدرتها‬ ‫اإلنتاجية ب ‪ -1.5‬مليون‪ .‬وتستهدف كوبي‬ ‫اكس���بريس من خ�ل�ال ه���ذه االنظمة التي‬ ‫تصل فدرتها االنتاجية ما بين مليون وثالثة‬ ‫ماليين صفحة ش���هريا بسرعة ‪ 197‬ورقة‬ ‫في الدقيقة ان تزيد قدرتها اإلنتاجية س���نويا‬ ‫لتصل الى ‪ 18‬مليون‪ ،‬باإلضافة إلى قدرتنا‬ ‫اإلنتاجية الحالية‪ ،‬والتي تتجاوز ‪ 30‬مليون‬ ‫سنويا‪.‬‬ ‫تحس���ن هذه الطابعة أعمالكم؟‬ ‫بأية طريقة‬ ‫ّ‬ ‫وماه���ي توقعاتك���م ح���ول عائ���دات هذا‬ ‫االستثمار؟‬ ‫نحن نعتقد أن الطلب على تكنولوجيا الحبر‬ ‫النافث س���وف تزيد‪ ،‬ولذلك اس���تثمارنا في‬ ‫انظمة ‪ Brenva HD‬المقدمة من زيروكس‬ ‫التي تلبي جميع احتياجاتنا من حيث الجودة‬ ‫والق���درة اإلنتاجية والج���دوى االقتصادية‬ ‫وسعداء أن يحظى السوق المصري بالسبق‬ ‫في استخدامها وتشغيلها ألول مرة في العالم‬ ‫من خالل كوبي اكسبريس‪.‬‬

‫شركة بكين‪ JHF‬تكنولوجي ترسم حدود التو ّسع العالمي‬ ‫أول الخطوات في هذا االتجاه ستكون من خالل بناء منشأة العروض العملية للزبائن‬ ‫العالميين في "تايلند" والمنشآت الصناعية الكبرى في الصين‬ ‫أعلنت ش���ركة بكي���ن‪ JHF‬تكنولوجي‪ ،‬وهي‬ ‫ش���ركة صينية مختصة ف���ي آالت نفث الحبر‬ ‫الرقمية لصناع���ات الالفتات واألنس���جة‪ ،‬عن‬ ‫خطتها التوس���عية القوية لع���ام ‪ ،2017‬إذ إن‬ ‫الحاف���ز وراء ه���ذا الق���رار جاء نتيج���ة للنمو‬ ‫الذي ش���هدته الش���ركة في ع���ام ‪ 2016‬حيث‬ ‫قاربت عائدتاها الس���نوية ‪ 65‬مليون دوالر‪ ،‬أي‬ ‫بزيادة بنس���بة ‪ 70%‬عن عائدات سنة ‪.2015‬‬ ‫واختتمت الش���ركة س���نة ‪ 2016‬بإضافة ‪10‬‬ ‫ش���ركاء أقنية في آس���يا‪ ،‬ووضع أكثر من ‪30‬‬ ‫طابع���ة من مجموعته���ا للطابع���ات الصناعية‬ ‫‪ JHF‬خارج الصين قيد العمل‪ .‬وتتوقع الشركة‬ ‫أن تتعدى عائداتها السنوية ‪ 200‬مليون دوالر‬ ‫مع حلول عام ‪.2018‬‬ ‫أنش���أت ش���ركة بكي���ن‪ JHF‬تكنولوج���ي في‬ ‫ع���ام ‪ ،1997‬وتقدم ثالثة خط���وط إنتاج‪" :‬ذا‬ ‫ليوبارد"‪ ،‬و"فيستا"‪ ،‬و‪ .JHF‬أما سلسلة ‪JHF‬‬ ‫فهي تش���مل خ���ط منتجات صناعية باس���تخدام‬ ‫مكون���ات ألمانية وهولندي���ة ويابانية المصدر‪.‬‬ ‫وتملك الش���ركة منش���أة تصنيع بحجم ‪ 56‬ألف‬ ‫متر مربع ف���ي العاصمة بكين ومخصصة لخط‬ ‫إنتاج األحبار المعالجة باألشعة فوق البنفسيجة‪،‬‬ ‫ومنش���اة أخرى في مدينة ش���نغهاي إلنتاج خط‬ ‫إنتاج األحبار المذابة‪ .‬كما تملك الش���ركة شبكة‬ ‫م���ن التوزيع ح���ول أوروبا وأمريكا الش���مالية‬ ‫وآسيا والمحيط الهادئ والشرق األوسط وأمريكا‬ ‫الجنوبية وقاعدة من الطابعات المس���تعملة تفوق‬ ‫‪ 15‬آالف طابعة في العالم أجمعه‪.‬‬ ‫ولتس���هيل هذا اإلنتشار قامت الش���ركة بإعادة‬ ‫تشكيل فريقها من البائعين في األسواق العالمية‬ ‫خارج الصين‪ ،‬وحاليا هي تمل���ك فريقا ً متناميا ً‬ ‫في كل من هونج كونج وسينغافورا والهند‪ ،‬وإذ‬ ‫يشرف على أعمال منطقة آسيا والمحيط الهادئ‪،‬‬ ‫والش���رق األوسط وإفريقيا‪ .‬وتخطط الشركة أن‬ ‫ترسخ مكانتها في عام ‪ 2017‬في هذه المناطق‬ ‫في حين تقوم بالدخول في أسواق جديدة وتسعى‬

‫مورغان شاي‬

‫وراء الحص���ول على حصة أكبر في أس���واق‬ ‫الوالي���ات المتحدة وأوروبا وأمريكا الالتينية‪ ،‬و‬ ‫أول الخطوات في هذا االتجاه ستكون من خالل‬ ‫بناء منش���أة العروض العملية للزبائن العالميين‬ ‫تعم���ل في "بانك���وك" و "تايالن���د"‪ ،‬وذلك في‬ ‫النصف الثاني من عام ‪ .2017‬ومركز تجارب‬ ‫األداء العملي سيضم أحدث الطابعات من طراز‬ ‫‪ JHF‬مع وجود طاقم م���درب ليتولّى إمكانات‬ ‫العمل العالمية‪.‬‬ ‫وعالو ًة على ذلك‪ ،‬يتم اآلن إنش���اء منشأة تصنيع‬ ‫جديدة تفوق بقياسها المنشأة الحالية بأربعة مرات‪،‬‬ ‫ومن المخطط أن تبدأ في العمل في الربع الرابع‬ ‫من عام ‪ 2017‬وموقعها مدينة "شاندوغ" قرب‬ ‫بكين‪ ،‬والهدف منها دعم إنتاج طابعات ‪.JHF‬‬ ‫ويسترجع مورغان ش���اي‪ ،‬رئيس شركة بكين‬ ‫‪ JHF‬تكنولوجي أيام الش���ركة الخوالي عندما‬ ‫بنيت الشركة‪ ،‬والتحديات التي واجهها لترسيخ‬ ‫هذه العالمة التجارية في الصين‪ ،‬إذ قال‪" :‬كوني‬ ‫رائ ًد في مج���ال الطباعة بنف���ث الحبر الرقمية‬ ‫في الصين واهتمامي كبي���ر بالبحث والتطوير‬ ‫وتحدي���ث المنتج���ات‪ ،‬لطالم���ا كان هدفي هو‬

‫‪ME‌Printer February 2017‬‬

‫أن تصب���ح الش���ركة أفضل ش���ركة رائدة على‬ ‫مس���توى العالم‪ .‬وقد حددنا تخصصنا األساسي‬ ‫عندما حاولنا تطوير مكونات الطباعة المختلفة‬ ‫وحينها اضطررنا لالختيار بين تقديم المنتجات‬ ‫الرخيص���ة والرديئة أو تقديم المنتجات األفضل‬ ‫عالميا ُ بأس���عار مرتفعة‪ .‬لذل���ك قررنا أن نختار‬ ‫الخيار األخير‪ ،‬أال وهو تطوير طابعات معالجة‬ ‫باألش���عة فوق البنفس���جية متطورة وأن ُنظهر‬ ‫للعال���م قدرات وإمكانيات الصي���ن‪ .‬ومع أنها لم‬ ‫تب ُد فكر ًة س���ديد ًة بسبب كل الصعوبات في بادئ‬ ‫األمر‪ ،‬بس���بب صعوبة بيع طابعة صينية بسعر‬ ‫يساوي أو أكبر من أس���عار طابعات العالمات‬ ‫العالمية الرائدة وخصوصا ً في السوق المحلية‪،‬‬ ‫ولكنن���ا اس���تطعنا التغل���ب على ه���ذه العقبات‬ ‫بالصب���ر واإلصرار‪ ،‬حيث عندما ل���م نقم ببيع‬ ‫أية طابعة اس���تغلينا هذا الوقت لتدارك األخطاء‬ ‫وتحس���ين تقنياتنا ومنتجاتن���ا‪ .‬وفي ذلك الوقت‪،‬‬ ‫قمن���ا بالتفاعل مع قط���اع الصناعة المطبعية و‬ ‫اضطررنا للتواصل مع أصحاب الشركات فكان‬ ‫وجودهم كعمالئن���ا األوائل والوحيدين ضرورة‬ ‫لكي نستطيع االستمرار‪ .‬وعندما بدأت منتجاتنا‬ ‫تج���دي نفعا ً لهم‪ ،‬بدأت رحلتن���ا نحو التميز مع‬ ‫دعمهم وإيمانهم بنا‪".‬‬ ‫ووضّح مورغان بأن الشركة عند توسّعها عالميا ً‬ ‫واجهت صعوبات مماثلة كثي���رة‪ ،‬وأكمل قائالً‪:‬‬ ‫ً‬ ‫معروفة بشكل كبير‬ ‫"عالمة ‪ JHF‬نوعا ً ما ليست‬ ‫في األس���واق العالمية‪ ،‬وكما فعلنا سابقا ً يتوجب‬ ‫علينا أن نغير الفكرة القديمة في األسواق العالمية‬ ‫عن المنتجات الصينية بأنه���ا رخيصة ورديئة‪،‬‬ ‫ويمكنني الق���ول بأننا نملك أفضل المنتجات على‬ ‫مستوى العالم بالنس���بة للدقة والسرعة والجودة‬ ‫والثبات‪ ،‬فنح���ن نضع ‪ 10%‬م���ن أرباحنا في‬ ‫التطوير والبحث وليس لدينا س���وى هدف واحد‬ ‫وهو أن نصبح أول ش���ركة في العالم في مجال‬ ‫حلول الطباعة الصناعية‪.‬‬

‫‪54‬‬

‫األخبار‬

‫"إن ديجيتك" تعزز كفاءة إنتاجها وتعلن عزمها على افتتاح منشأتها الجديدة‬ ‫في مجال تصنيع مستلزمات المعارض والفعاليات في "مدينة دبي لإلنتاج"‬

‫فاتشه كافالكيان‬

‫أعلنت "إن ديجيتيك"‪ ،‬ش���ركة اإلنتاج اإلبداعي‬ ‫الرائدة في اإلمارات العربية المتحدة‪ ،‬عن عزمها‬ ‫افتتاح منش���أتها الجدي���دة المتخصصة في مجال‬ ‫تصنيع مس���تلزمات المعارض والفعاليات ضمن‬ ‫"مدينة دب���ي لإلنتاج"‪ ،‬والتي ته���دف إلى زيادة‬ ‫وتعزيز كفاءة إنتاجها‪ ،‬وسط االقبال الملفت على‬ ‫الخدمات والحلول التي توفرها الشركة في دولة‬ ‫اإلمارات والمنطقة‪.‬‬ ‫س���تكون "إن ديجيتك" قادر ًة عل���ى توفير حلقة‬ ‫متكاملة من الحلول المبتكرة مع منش���أة تصنيع‬ ‫مس���تلزمات المعارض والفعاليات المستحدثة في‬ ‫مجاالت عدة منه���ا‪ :‬اللوح���ات الرقمية‪ ،‬أنظمة‬ ‫التش���غيل‪ ،‬إع���داد اللوحات‪،‬تحضير س���تاندات‬ ‫العرض والمعارض‪ ،‬به���دف تعزيز حضورها‬ ‫الفعال في مجاالت الطباعة الرقمية وخدمات ما‬ ‫قبل اإلعالن‪.‬‬ ‫تعتبر هذه الشركة المزود المفضل لدى أكثر من‬ ‫خمسمائة ش���ريك عمل في توفير سلسلة متكاملة‬ ‫م���ن الخدمات القيّمة التي تتضم���ن ما يزيد عن‬ ‫خمس و س���بعين خدمة يس���تفيد منه���ا أصحاب‬ ‫العالمات التجارية ووس���ائل اإلعالم ومجاالت‬ ‫الطباع���ة والغرافي���ك واالتص���االت البصرية‪،‬‬ ‫وبذلك أصبحت الش���ريك اإلبداع���ي الذي يلبي‬ ‫كل احتياجات الش���ركاء من متطلب���ات اإلنتاج‬

‫اإلعالمي من موقع واحد‪.‬‬ ‫ستوفر هذه المنش���أة الجديدة مجموعة شاملة من‬ ‫الخدمات التي تش���مل اللوحات اإللكترونية (‪EL‬‬ ‫‪ ،)Panel‬لوحات ‪ ،LED‬خدمات تجهيز وتسليم‬ ‫المشاريع‪ ،‬تصميم وتجهيز مستلزمات الفعاليات‪،‬‬ ‫ستاندات ولوحات العرض‪ ،‬تجهيز ستاندات منافذ‬ ‫البيع بالتجزئة‪ ،‬س���تاندات المعارض‪ ،‬وستاندات‬ ‫مس���بقة الصنع عبر اإلنترنت‪ ،‬إلى جانب غيرها‬ ‫من الخدمات‪ .‬ومع هذه الوحدة الجديدة‪ ،‬س���وف‬ ‫توفر "إن ديجيتك" حلوالً متكاملة يس���تخدم فيها‬ ‫الخشب الطبيعي‪ ،‬وخش���ب الـ ‪ ،MDF‬المعدن‪،‬‬ ‫األكريليك‪ ،‬لوحات ‪ ،LED‬وغيرها الكثير‪.‬‬ ‫وف���ي هذا اإلط���ار‪ ،‬قال الس���يد محمد ش���اور‪،‬‬ ‫المدي���ر العام ل���ـ "إن ديجيتك للطباع���ة الرقمية‬ ‫والتصنيع"‪":‬تش���كل هذه المنش���أة الجديدة قفز ًة‬ ‫نوعية‪ ،‬بالنس���بة إلى "إن ديجيتك"‪ ،‬وستس���اهم‬ ‫بالتأكيد بتعزيز مكانتها في السوق‪ ،‬كشرك ٍة رائدة‬ ‫في قطاع خدم���ات الحلول المبتكرة‪ .‬وعلى مدى‬ ‫أكثر من عش���رين عاماً‪ ،‬تحتضن شركتنا فريقا ً‬ ‫م���ن المختصين ذوي الكفاءة ف���ي التصنيع‪ ،‬مما‬ ‫يجعلنا نمتلك الحلول والخدمات المناس���بة لتوفير‬ ‫احتياجات السوق المتنوعة‪ ،‬مستندين إلى سمعتنا‬ ‫الطيبة في اإليفاء بوعودنا على الدوام"‪.‬‬ ‫من جهته‪ ،‬افاد الس���يد فاتشه كافالكيان‪ ،‬الرئيس‬

‫التنفيذي لـ "إن ديجيتك" بالقول‪ ":‬تش���هد الشركة‬ ‫نمواً هائالً في جميع قطاعات خدماتها‪ ،‬ما يجعلها‬ ‫الوجهة المثالية والمتكاملة لكل احتياجات س���وق‬ ‫اإلنتاج اإلبداع���ي‪ ،‬كما أنه س���يتم انجاز مفهوم‬ ‫مبتكر لبيع س���تاندات مس���بقة الصنع للمعارض‬ ‫وذلك عبر موق���ع ‪ ،Dubaiprint.com‬خالل‬ ‫الع���ام الحالي‪ ،‬ونحن نؤمن أنه س���يُحدث تغييراً‬ ‫نوعيا في هذا القطاع"‪.‬‬ ‫كذل���ك نجحت الش���ركة ف���ي ابتكارمائة تصميم‬ ‫لس���تاندات المعارض‪ ،‬لتلبية متطلبات أصحاب‬ ‫العالم���ات التجاري���ة المتنوعة ف���ي المجاالت‬ ‫المتع���ددة لهذا القطاع‪ ،‬من خالل قس���م االبتكار‬ ‫المتخص���ص الواقع في المرك���ز الرئيس لـ "إن‬ ‫ديجيتك"‪.‬‬ ‫ً‬ ‫توف���ر "إن ديجيت���ك" مجموع���ة واس���عة م���ن‬ ‫حل���ول اإلنتاج الرقمي‪ ،‬والخبرات االستش���ارية‬ ‫ألصح���اب العالم���ات التجارية‪ ،‬منه���ا‪ :‬تطوير‬ ‫المواق���ع اإللكترونية‪ ،‬الحل���ول التفاعلية‪ ،‬الواقع‬ ‫المعزز‪ /‬الواقع االفتراضي‪ ،‬حلول إنتاج األفالم‪،‬‬ ‫خدمات التصوي���ر الفوتوغرافي‪ ،‬خدمات ما قبل‬ ‫الطباعة‪ ،‬حلول الطباعة الرقمية لالحجام الكبيرة‬ ‫والصغيرة‪ ،‬المعارض‪ ،‬اللوحات الرقمية وحلول‬ ‫التصنيع‪ ،‬باإلضاف���ة إلى عدد كبير من الخدمات‬ ‫األخرى‪.‬‬

‫دلتا غروب تفتتح منشأة خدمات متعددة في دبي ناشيونال إندوستريز بارك‬

‫‪ME‌Printer February 2017‬‬

‫كبير جالل الدين‬

‫‪55‬‬

‫دشنت دلتا غروب منشأتها الجديدة متعددة الخدمات‬ ‫في دبي ناش���يونال إندوس���تريز بارك ‪ NIP‬والتي‬ ‫ستشمل على معظم شركاتها الفرعية‪ .‬وستقدم هذه‬ ‫المنش���أة بحجم ‪ 23‬ألف مت���ر مربع مجموعة من‬ ‫الحلول الشامة والكاملة في مكان واحد‪ ،‬وذلك يشمل‬ ‫على أهم ش���ركات المجموعة "دلتا برينتيغ بريس"‬ ‫و "برانس���كايب أدفيرتايزمغ"‪" ،‬ماجيك سكرين"‪،‬‬ ‫"بولب"‪ ،‬ديلتا ليبل���ز"‪ ،‬و "ديلتا إنتيريورز"‪ ،‬وهي‬ ‫مزودة بأحدث التقنيات وهذه المنش���أة المدمجة هي‬ ‫األولى من نوعها في ‪.NIP‬‬ ‫وهذا الجمع لجميع الش���ركات الفرعية في مكان‬ ‫ً‬ ‫س���هولة ال مثيل لها للزبائن و‬ ‫واحد سوف يو ّفر‬ ‫يم ّكن من تحس���ين كفاءة التكالي���ف‪ ،‬األمر الذي‬ ‫س���يفيد المش���اريع على وجه التحديد والحمالت‬ ‫التي تضم وس���ائل إعالن مختلف���ة‪ .‬ومن خالل‬ ‫اإلعالن والتسويق‪ ،‬و الطباعة ووضع العالمات‬ ‫والتصمي���م الداخلي‪ ،‬تتوقع منش���أة ديلتا غروب‬ ‫الجديدة أن تغير وجه المعايير الصناعية في سير‬ ‫العمل المدمج‪.‬‬ ‫وس���عيا ً لزيادة إمكان���ات خدماتها قام���ت "دلتا‬ ‫غ���روب" أيضا ً باإلعالن ع���ن االفتتاح القريب‬ ‫إلحدى الش���ركات الفرعية المختصة في صناعة‬ ‫الورق المقوى المتغضّن‪ .‬وس���تقام ش���ركة "دلتا‬

‫باكاجينغ إندوستريز" في ‪ NIP‬أيضاً‪ ،‬وستغطي‬ ‫مساحة ‪ 22‬ألف متر مربع‪.‬‬ ‫ويقول كبي���ر جالل الدين‪ ،‬مدير ع���ام ورئيس دلتا‬ ‫غروب "كشركة محلية نحن فخورون جداً بوجودنا‬ ‫ف���ي دولة اإلم���ارات العربية المتح���دة‪ ،‬فهي تعتبر‬ ‫مرك���ز الصناع���ة المطبعية ف���ي المنطقة‪ ،‬وهي ال‬ ‫تجذب األعمال من داخل المنطقة فقط بل من أنحاء‬ ‫أوروبا أيضاً‪ .‬ونحن أكثر من مسرورين بتقديمنا هذه‬ ‫المنشأة الجديدة لزبائننا‪ ،‬وإلى جانب ذلك فهي تسمح‬ ‫لنا بتوس���يع نطاق إنتاجيتنا بش���كل كبير وإمكانياتنا‬ ‫التشغيلية ودخولها في أقسام وأسواق جديدة‪".‬‬ ‫و أردف قائالً‪ :‬اإلبداع والجودة هما األساس���ان‬

‫االهم اللذان نعمل وفقا ً لهما‪ .‬وستكون سنة ‪2017‬‬ ‫ً‬ ‫مهمة جداً لنا‪ ،‬فنحن نسعى إلى توسيع أعمالنا من‬ ‫خالل توس���ع أكبر والتجرأ على دخول مجاالت‬ ‫جديدة‪ ،‬إذ سيس���مح لنا هذا تقدي���م خدمات أكثر‬ ‫ً‬ ‫مالئمة في أسواق منطقة الشرق األوسط وإفريقيا‬ ‫واألسواق األوروبية‪ .‬فإن الصناعة المطبعية في‬ ‫تقدم متزايد‪ ،‬ومع تزايد الرقمنة أصبحت الطباعة‬ ‫ً‬ ‫متقدمة بش���كل كبيرة‪ .‬لقد اس���تمرينا في‬ ‫التقليدية‬ ‫التطور لنواكب تطورات الصناعة المتس���ارعة‪،‬‬ ‫ومن خالل االس���تثمار في أفضل التقنيات والبنى‬ ‫التحتية س���وف نصبح قادرين على تقديم الكفائة‬ ‫الكبيرة والتسليم في أوقات أسرع‪".‬‬

‫المحتـويــات‬

‫‪ISSN 2304-117X‬‬

‫األخبـــار‬

‫معرض إس جي آي‬

‫مجلة شهرية شاملة مختصة في‬ ‫عالم الطباعة في الشرق األوسط‬ ‫السنــة الرابعة عشرة ‪ /‬العدد ‪ / 144‬فبراير ‪2017‬‬

‫"إن ديجيتك" تعزز كفاءة إنتاجها وتعلن‬ ‫عزمها على افتتاح منشأتها الجديدة‬ ‫في مجال تصنيع مستلزمات المعارض‬ ‫والفعاليات في "مدينة دبي لإلنتاج"‬

‫‪55‬‬

‫دلتا غروب تفتتح منشأة خدمات متعددة في‬ ‫دبي ناشيونال إندوستريز بارك‬

‫‪55‬‬

‫دلتا غروب تفتتح منشأة خدمات متعددة في‬ ‫دبي ناشيونال إندوستريز بارك‬

‫‪54‬‬

‫شركة بكين‪ JHF‬تكنولوجي ترسم حدود‬ ‫التوسّ ع العالمي‬ ‫أول الخطوات في هذا االتجاه ستكون من‬ ‫خالل بناء منشأة العروض العملية للزبائن‬ ‫العالميين في "تايلند" والمنشآت الصناعية‬ ‫الكبرى في الصين‬

‫‪53‬‬

‫‪51‬‬

‫تطور الالفتات يساعد الشركات في‬ ‫تحقيق أهداف التواصل وارتباط الزبون‬

‫‪50‬‬

‫التصميم الداخلي أحد أسواق الطباعة‬ ‫باألحجام الكبير التي بانتظار استغاللها‬

‫‪50‬‬

‫رأس طابعة ‪ R&D‬واإلبتكار يدفعان‬ ‫بعجلة تقدّ م الطباعة بأحجام كبيرة‬

‫‪49‬‬

‫تطبيقات الطباعة الدعائية والمخصصة‬ ‫وعند الطلب فتحت مصادر عائدات‬ ‫جديدة‬

‫‪49‬‬

‫القدرة على دفع التكاليف أمر هام‬ ‫بالنسبة لنمو الطباعة اإلعالمية الصلبة‬

‫‪48‬‬

‫طابعات الشكل الكبير يجب أن تكون‬ ‫متعددة االستعماالت لتعالج التطبيقات‬ ‫الداخلية والخارجية‬

‫‪ME Printer FZ L.L.C‬‬ ‫ص‪.‬ب‪ ،502183 .‬مدينة دبي لإلعالم‬ ‫دبي‪ ،‬اإلمارات العربية المتحدة‬ ‫هاتف‪+971 4 391 12 10 :‬‬ ‫فاكس‪+971 4 390 95 61 :‬‬ ‫البريد اإللكتروني‪info@meprinter.com :‬‬ ‫مدير النشر للمجموعة‬ ‫مرتضى كريميان‬ ‫‪karimian@meprinter.com‬‬

‫هيئــة التحـــرير‬ ‫المحرر ‪ -‬القسم اإلنجليزي‬ ‫دينيس ماثيو‬ ‫‪Dennis@meprinter.com‬‬ ‫المحرر التقني – القسم العربي‬ ‫د‪ .‬جورج نوبار سيمونيان‬ ‫‪goujy@dircon.co.uk‬‬ ‫المحرر التقني – القسم اإلنجليزي‬ ‫رود هايز‬ ‫‪rod.hayes@me.com‬‬

‫‪48‬‬

‫الطباعة الرقمية نافثة الحبر ذات‬ ‫المرور الواحد على أي سطح تنتج‬ ‫تطبيقات صناعية جديدة‬

‫‪47‬‬

‫التركيز اآلن على األتمتة والتصنيع‬ ‫والتشطيب‬

‫المختصون المشاركون في التحرير‬ ‫فرانك رومانو (الواليات المتحدة)‬ ‫‪fxrppr@rit.edu‬‬ ‫لوريل برونر (المملكة المتحدة)‬ ‫‪lb@digitaldots.org‬‬ ‫د‪ .‬نيكوالس هيلموث‬ ‫‪nhellmuth@flaar.org‬‬

‫‪46‬‬

‫الطباعة المباشرة على المالبس‬ ‫ستشهد تطبيقها على نطاق أوسع‬ ‫مع انخفاض زمن اإلنتاج‬

‫مدير اإلعالنات‬ ‫انيل نات ك ر‬ ‫‪+971 4 391 12 06‬‬ ‫‪meprinter@meprinter.com‬‬

‫‪45‬‬

‫مالحظات سريعة‬ ‫د‪ .‬نيكوالس هيلموث ‪ -‬تقارير فالر‬

‫اإلعالنات المبوبة واإلشتراكات‬ ‫‪+971 4 391 12 10‬‬ ‫‪+971 50 528 9267‬‬ ‫‪info@meprinter.com‬‬ ‫توجه المراسالت إلى العنوان التالي‪:‬‬ ‫مجلة ‪ME Printer‬‬ ‫ص‪.‬ب ‪ ،502183‬مدينة دبي لإلعالم‬ ‫بناية رقم ‪ ،9‬مكتب رقم ‪214‬‬ ‫دبي‪ ،‬اإلمارات العربية المتحدة‬

‫ُطبعت في مطبعة النسر للنشر‬ ‫وزعت من قبل شركة النسر للنشر‬ ‫جميع حقوق الطبع والنشر محفوظة‬

‫مجلة ‪ ME Printer‬الشريك اإلعالمي الرسمي‬ ‫‪7:17:09 PM‬‬

‫‪4/25/2011‬‬

‫‪1‬‬

‫‪Gulf Print 01 new.pdf‬‬

‫‪C‬‬

‫‪M‬‬

‫‪Y‬‬

‫‪CM‬‬

‫‪MY‬‬

‫‪CY‬‬

‫‪CMY‬‬

‫‪K‬‬

14 â&#x20AC;&#x201C; 16 March, 2017 Dubai, United Arab Emirates www.paperworldME.com

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