Me printer issue 157 march by ME Printer Magazine

Arabic Inclusive

ISSN 2304-117X

‫مجلة متخصصة في عالم الطباعة في الشرق األوسط‬

Registered with IMPZ

Vol. 15 / Issue 157 / March 2018

Key Packaging Considerations for eCommerce The ecommerce supply chain is usually more demanding than the traditional retail supply chain. Inside, we tell you what decision makers should be considering when making their packaging decisions.

Middle East Printing Market to Grow in 2018 While there is a global trend of adopting electronic alternative to traditional print media, there is still scope for in other segments, such as printed packaging.

There’s Strong Value for Print if You Do it in the Right Way Sixty-five experts from the printing and publishing industries learnt this, at the Intergraf and Smithers Pira’s Magazine Seminar 2018.

‫إقـرأ فـي قسم اللغة العــربيـة‬

‫سوق الطباعة‬

‫في الشرق األوسط‬ 2018 ‫يشهد نموا ً كبيرا ً في‬

Asia-Pacific's Professional Corrugated Manufacuring Show 1 PASS

3 DAYS

4 SHOWS

April 10-12, 2018 Dongguan, China

8 1 0 2 h f stry t u s o du o S t In

h d g d i te e e t h a a g w u g e rr n u r ing t Co r o ch en C a ig o e n R ell i S t n i an

Tel : +86 21 2231 7000

Concurrent Exhibitions

同期举办 Concurrent Exhibition

Fax : +86 21 2231 7183 corrugated@reedexpo.com.cn www.sino-corrugated.com

Organizer

Contents Events

News Grafotisak Uses Push to Stop Concept From Heidelberg for Book Production

SinoCorrugated South 2018 Receives Strong Endorsement From Industry Associations

International Exhibitors Bring EcoFriendly Products to Paperworld Middle East 2018

Products and Applications Xerox Named as one of World’s Most Ethical Companies for 12th Consecutive Year

Lab in Jordan Prints Limbs for Kids and Those Wounded in War

Digital Innovations in the Printing Sector to be Highlighted at the International Sign Istanbul

EFI Lays Out a Plan for Capturing the Growth of Print

Double A Shows the Way for Sustainable Paper Production

La Rochette Dakar Has Trusted BOBST for More Than 35 Years

United States Air Force Selects Xerox’s Managed Print Services

Bookfactory.ch Uses Barcodes to Optimize Production

HP Launches the New Sprocket Plus

HP Launches High-Definition Digital Press for Commercial Printing

Foldfactory Launches Exciting New Line of Pre-Cut Paper Craft Products

Manroland Web Systems Presents the New Press for Flexible Packaging Printing

LANA Croatia Invests in Two EVOLUTION Presses

New ROLAND 900 Keeps Packaging Printer on Top

Idealliance MailPro Certification Program Exceeds 1,000 Enrollees in First Year

Fuji Xerox Launches Wide-Format Monochrome Multifunction Device Lineup

TCS Digital Solutions Launche the new T2-C Printer

MCT Offers New VersaTech2 Flatbed Laser Only Solution

Datalogics Launches 2.5 Version of its PDF2IMG Solution

RICOH Enhances ProcessDirector

manroland web systems Launches new Flexible Packaging Printing Press

Arabic Inclusive

ISSN 2304-117X

‫مجلة متخصصة في عالم الطباعة في الشرق األوسط‬

Registered with IMPZ

Opinion & insight Middle East Printing Market to Witness Robust Growth in 2018

Vol. 15 / Issue 157 / March 2018

ISSN 2304-117X 28

The Comprehensive Monthly Magazine Dedicated To The Graphic Arts Industry Print Professionals In The Middle East

Vol. 15 / Issue 157/ March 2018 ME Printer FZ L.L.C.

P.O.Box: 502183 Dubai Media City, Dubai – UAE Tel: +971 4 391 1210 Fax: +971 4 390 9561 E-mail: info@meprinter.com

Group Publishing Director Morteza Karimian karimian@meprinter.com

ME Printer Editorial Team Editor editor@meprinter.com

Key Packaging Considerations for eCommerce

There’s Strong Value for Print if You Do it in the Right Way

Technical Editor - English Section Rod Hayes rod.hayes@me.com Technical Editor - Arabic Section Dr. George Nubar Simonian goujy@dircon.co.uk

‫سوق الطباعة‬

‫في الشرق األوسط‬

Designing packaging for ecommerce can be a challenge; the supply chain can be unknown with unpredictable environmental conditions. However, there are several areas for packaging designers to consider which will help mitigate the risk of product damage. Read all about it, inside.

Dr. Younes Shokr Khah younes@meprinter.com Specialist Contributing Editors USA - Frank Romano fxrppr@rit.edu UK - Laurel Brunner lb@digitaldots.org USA - Dr. Nicholas Hellmuth nhellmuth@flaar.org

RTA Adorns its HQ in 3D-Printing Tech to Mark Innovation Month

Printer Market Declined in Major 50 Cities in India During Q4 2017

Top 20: Interior Print Applications of 2017

Cerutti Announces Success in Turkey

Marketing Manager

Muzaffar Mohammed +971 50 6046241 meprinter@meprinter.com

Classifieds & Subscription +971 4 391 1210 +971 50 528 9267 info@meprinter.com

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Correspondence and advertising material to be sent to ME Printer Magazine Office 214, Bldg. No. 9, Dubai Media City Dubai – UAE or E-mail to: meprinter@meprinter.com

Custom T-Shirt Printing Market to Cross $10 Billion by 2025

Global Portable Printer Market Expected to Reach $1.6 Billion by 2023

37 All rights reserved. No part of this publication may be reproduced in whole or in part without written permission of the publisher. Whilst every care has been taken in the preparation of the editorial content, the publishers cannot be held responsible for any errors or omission. Readers are requested to seek specialist advise before acting on information contained in this publication, which is provided for general use and may not be appropriate for the reader’s particular circumstances.

‫إقـرأ فـي قسم اللغة العــربيـة‬

2018 ‫يشهد نمواً كبيراً في‬

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News

Grafotisak Uses Push to Stop Concept From Heidelberg for Book Production Burda, Egmont, Disney, Harper Collins, and Gyldendal. The other ten percent of production is split between security printing of duty stamps for alcohol or cigarettes, folding cartons and lever arch file production. “Quality through time – we’ve achieved rapid growth in the print shop with this motto,” explains Marko Vranješ, son of the owner and Technical Director. “We replace our machines every five years so that we’re always up to date and can deliver the best to our discerning customers.” The group’s growth last year was 12 percent, and the goal for 2018 is up to seven percent. According to Wikipedia, the town of Grude in Bosnia and Herzegovina is home to four large companies: an ice cream factory, one of the biggest toilet paper factories in Europe, a brewery, and a printing company. In fact, it may come as a surprise that Grafotisak incorporates a state-of-the-art print shop and warehouses for merchandise on a total area of over 26,000 m2.

ME‌Printer March 2018

Owner and Managing Director Stipan Vranješ is from Grude, and established the company in 1983. Grafotisak has gradually developed into a Group with 600 employees and a total of ten sites in Bosnia and Herzegovina, Croatia, and Serbia. Half of its sales comes from school, office and graphics supplies, while the other half comes from print production of books and the corresponding logistics distribution.

Books account for 90 percent of the printing company’s production, and are delivered to fifteen European countries. The export share is 80 percent. Grafotisak delivered 25 million books in 2017, and expects a ten percent increase this year. To cope with this, last year the company invested in a Speedmaster XL 106 from the latest drupa generation and a Suprasetter 106 CtP platesetter, as well as in Prinect modules for the integration of postpress. Heidelberger Druckmaschinen AG (Heidelberg) supplied everything from a single source, including intensive advice in advance. Grafotisak’s customers are well-known publishers like Taschen,

To be able to handle all this, Grafotisak needs reliable and innovative partners. “We’ve trusted in Heidelberg from the beginning, and know that they will listen to us and supply us,” confirms Marko Vranješ. And so it is once again with the new Speedmaster XL 106 eight-color press with perfecting and a speed of 18,000 sheets per hour. This press is fully equipped with AutoPlate XL, Wallscreen, and Prinect Inpress Control 2, and works according to the Push to Stop concept in which the operator only intervenes to change plates or stop the press. “We can now have up to 30 jobs processed automatically, and in some cases are twice as fast as on the other presses,” explains Marko Vranješ. Over 27 million sheets have already been printed since production started in July 2017.

The pressroom now houses a total of 48 printing units from Heidelberg, including one Speedmaster XL 162 press, five Speedmaster XL 106 presses, one Speedmaster XL 75 press, and two Speedmaster SM 52 presses. The last big investment was in 2015, with a package consisting of the Speedmaster XL 162-8-P and a Suprasetter 162. This enables a book with 32 or 64 pages to be produced on one sheet. The current investment package also includes the first Suprasetter 106 worldwide, which images 55 plates per hour (pph). Up to now, the limit was 40 pph. It is a complete Suprasetter line with Auto Pallet Loader 106 K, Dual Cassette Loader with turn table, Glunz & Jensen Interplater 85 HDX, and a NELA bending line with two stacking stations and plate sorting. The Suprasetter thus fits seamlessly into the Push to Stop concept, in which the imaged plates are brought directly to the machines and each job is assigned appropriately.

Xerox Named as one of World’s Most Ethical Companies for 12th Consecutive Year Xerox has been recognized by the Ethisphere Institute, a global leader in defining and advancing the standards of ethical business practices, as one of the 2018 World’s Most Ethical Companies. Xerox has been recognized every year since 2006 and is one of only two honorees in the Information Technology Services industry, underscoring their commitment to leading with integrity and prioritizing ethical business practices.

transparency, diversity and inclusion were all priorities for honorees. “Every decision we make and every action we take should demonstrate our unwavering commitment to ethical business conduct,” said Xerox CEO Jeff Jacobson. “Our continued recognition by Ethisphere is a reflection of that promise.” “Global corporations operating with a common rule of law are now society’s strongest voice to improve the human condition. This year we saw companies increasingly finding their voice. The World’s Most Ethical Companies in particular continued to show exemplary leadership,” explained Ethisphere CEO Timothy Erblich.

In 2018, 135 honorees were recognized, spanning 23 countries and 57 industries. The twelfth class of honorees had record levels of involvement with their stakeholders and their communities around the world. Measuring and improving culture, leading authentically and committing to

The World's Most Ethical Companies assessment is based upon the Ethisphere Institute’s Ethics Quotient framework, which offers a quantitative way to assess a company’s performance in aspects of corporate governance, risk, sustainability, compliance and ethics. Scores are generated in five key categories: ethics and compliance program (corporate citizenship and responsibility), culture of ethics, governance and leadership, innovation and reputation.

Jeff Jacobson

All companies that participate in the assessment process receive their scores, providing them with valuable insights into how they stack up against leading organizations.

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ME‌Printer March 2018

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News

Lab in Jordan Prints Limbs for Kids and Those Wounded in War Iraqi soldier Abdullah lost his left hand fighting Daesh (ISIS) but now he has a prosthetic one – thanks to a 3-D printing lab in Jordan. Abdullah was wounded in a mine blast as Iraqi forces battled to oust the extremists from Iraq’s second city Mosul last year. His right hand was also seriously wounded. The 22-year-old is one of a group of Iraqi, Syrian and Yemeni amputees to benefit from a 3-D printing prosthetics clinic at a hospital run by the medical charity Doctors Without Borders (MSF). “It’s not easy to replace a hand, but at least the new device gives me some autonomy and means I don’t rely too much on my brother to eat,” said Abdullah, who asked not to use his real name. Wearing jeans and a dark green shirt, he said he had been transferred from Mosul to a hospital in the Iraqi Kurdish regional capital Irbil before heading to Jordan. “Now I feel better,” he said, managing a small smile. “I hope I can heal my right hand too.” The 3-D printing technique allows the team to create simple upper limbs without moving parts, slashing the costs of manufacturing advanced, custom-made prosthetic limbs, according to MSF. The MSF Foundation, a wing of the charity dedicated to research and development, set up a prosthetics production center in Jordan’s Irbid last June.

A team of medics and technicians use the technique to help people born with genetic deformations as well as war wounded from across the region.

Asil Abu Ayada, who is from the Gaza camp northwest of Amman. She lives with five brothers and her parents in a mud house, and was born without a right hand.

Doctors start by taking photos and measurements and sending them to the laboratory in Irbid, 100 kilometers north of Amman. The data is entered into a system that designers use to create a virtual model of the limb, which is then printed and sent to MSF’s Al-Mowasah hospital in Amman for fitting.

With her new prosthetic hand, she can now go to a normal school and even sketch drawings.

Several organizations have developed 3-D printing for amputees in recent years, but MSF says its project is a first in the Middle East. The clinic aims to give orthopedic care to as many people as possible affected by the region’s conflicts.

ME‌Printer March 2018

Project coordinator Pierre Moreau said it had treated 15 Syrians, Iraqis, Yemenis, Palestinians and Jordanians since its launch.

“We chose Jordan because we have one of the biggest hospitals and most advanced, and it is a stable place in the middle of a war region so we have access to patients from Syria, Iraq and Yemen,” he said in English. It has also benefitted people born with deformities, such as 7-year-old Palestinian refugee

Too shy to speak to reporters, she sat manicuring her artificial fingers with the help of her sister Ines. The 3-D devices range in cost from $20 and $50 – a fraction of the cost of conventional prosthetic devices, which can cost thousands of dollars. “You can design something that can suit this patient and is very specific to the activi ty of the patient,” Moreau said. The new technique was developed by MSF in collaboration with “Fab Lab,” a digital manufacturing laboratory in Jordan. Another beneficiary was Ibrahim alMahamid, from Deraa in southern Syria, who suffered injuries to his left hand in a bombing raid in 2013. A 33-year-old taxi driver, Mahamid had the hand amputated at a field hospital in Syria before moving to Jordan. “The new prosthesis has given me hope to be able to go back to work and take care of family expenses,” he said.

News

Digital Innovations in the Printing Sector to be Highlighted at the International Sign Istanbul

The sector is looking forward to the 20th edition of the International SIGN Istanbul. Recognized as the most important event of Eurasia thanks to the wide range of products and technologies displayed in the fair; SIGN Istanbul will also host the digital printing technologies as well as Sign Technology, Screen Printing Technology and 3D Printing technologies.

The 20th edition of the International SIGN Istanbul organized by İFO Fair Organization, a part of Tarsus Group, will host the newest digital technologies developed by the brands including global giants.

ME‌Printer March 2018

All innovations in this field ranging from Ink-Jet printing machines, wide-format digital printing machines, electrostatic printing, thermal transfer printing, laser machines to CAD/CAM software will be exhibited again at SIGN Istanbul at Tüyap Beylikdüzü on September 20th to 23rd like in the previous 19 successful editions.

Digital technologies, which are increasingly becoming more important in the printing sector, also play a significant role in the International SIGN Istanbul Fair. The new machines, equipment and materials of 2018 in the field of digital printing technologies that offer faster, more costefficient and more productive solutions than the other printing

types will be put on display at SIGN Istanbul. The visitors will get the opportunity of reviewing the innovations regarding the digital printing machines, Ink-jet printing, electrostatic printing, lamination, thermal transfer, CAD/CAM software, RIP software, laser machines and ink and transfer materials.

SIGN Istanbul is expected to be participated by 410 exhibitors, which will come from 31 countries and the most of which have already booked for the next edition before the end of the previous event. The event will also host 22 thousand 500 national and international professionals mostly working in the positions of direct purchasers or investors.

EFI Lays Out a Plan for Capturing the Growth of Print By Rosemarie Monaco At EFI Connect 2018 (Las Vegas, 23-26 Jan) EFI CEO Guy Gecht presented his analysis of the evolution of print and then laid out the path that leads to growth. “Print is growing,” he stressed, “despite rumors to the contrary.” To prove the point, Gecht offered statistics revealing the continued growth of traditional print. Annual direct-mail spending grew from $41 billion in 2012 to $76 billion in 2017. He then pointed to the $1 billion+ spend on the 2016 U.S. election campaigns. He also presented surveys that showed the changing preferences for reading printed books, a significant change from the past trend toward e-books.

Enabling Platforms The platforms that will allow us to reap the benefits of the fourth industrial revolution are inkjet and smart automation. Why inkjet? “Because you don’t need to touch it,” said Gecht. In addition to the new levels of automation and speed achievable with inkjet technology, inkjet heads can be mounted and to fit any surface or structure, making inkjet far more versatile. The newest technology, such as EFI’s LED systems can print on any surface from sliver-thin film to thick glass. And EFI’s Reggiani and VUTEk FabriVU textile printers print on a wide range of fabrics as well as on fabric transfer paper.

The Fourth Industrial Revolution “We are in the fourth industrial revolution—where print will get even stronger,” said Gecht. If we look back at the first three, we can see that every one of them was driven by technology— technology that shortened distances, reduced labor, improved economies and forever changed the way we communicate. We went from trains and planes to telegraphs and telephones to computers and mobile devices.

Why smart automation? Because printers that don’t need hands-on supervision to print at high quality save money and time, boosting profits. Automation software allows us to integrate a variety of printing technologies into a single workflow. The automation is smart when it knows how to setup a job, impose, communicate with inline finishing, eliminate waste, consume less energy and ink, and provide data for sharper estimating and better customer care.

“This revolution,” Gecht explained, “is fully fueled by three phenomena—artificial intelligence, virtual reality and personalization.” Artificial intelligence (AI) is a no-brainer, he suggested. The enablers of AI are inextricably established—we have big data from which to draw, ubiquitous (cloud-based) computing power and powerfully fast processing speeds at the device.

New printers for graphic display printers fall into this category. The EFI VUTEk HS F4 printers are high-speed hybrid roll/flatbed 3.2-meter wide printers for outdoor and distant-view applications outputting boards at speeds up to 225 boards per hour. The new VUTEk FabriVU 340i adds inline fixation to

Products supporting growth markets Those familiar with EFI’s portfolio know that it is rich with technology that addresses many of these markets. But the company offered additional evidence that it will continue to follow growth markets. Fiery DFE’s are a prime example of processing technology specifically designed to tackle textile printers as well as packaging and industrial presses. EFI offered another glance into a new digital sector—industrial building materials. The company is leveraging its Cretaprint (ceramic tile printers) innovation to develop new end-to-end systems for printing on wood, concrete and other surfaces. Leveraging traditional growth EFI offered statistics regarding the growth of direct mail. Along with this encouraging news, the company announced MarketDirect. It is a “customer engagement platform” which gives users the ability to develop, distribute and track customer communications for loyalty programs, offers, newsletters, surveys and communications. Rosemarie Monaco is a consultant and writer specializing in the printing industry. Her articles have been published around the world.

ME‌Printer March 2018

Virtual reality makes absolute sense. Consider repurposing your game goggles to view a hands-on demo of a room-sized printing press. Plus, virtual reality aids in manufacturing processes and enables real-time, remote equipment maintenance. “Personalization,” said Gecht “is a major driver of print. The trend toward personalization extends beyond paper to include apparel, corrugated boxes and building materials.” These categories are important. They provide doorways to new markets.

Speed for fast turnaround The need for fast turnaround was a clear message at Connect—from EFI marketing experts as well as customers. Keep in mind that at this event, EFI customers come from around the world to see what’s new, and to exchange war stories and secrets of success. The EFI Fiery FASTRIP accelerates productivity by processing nine times faster than other production rips. Unquestionably, EFI is pumping up throughput with faster speeds at the engine and higher processing power at the front end.

EFI’s popular soft signage printer. The 3.4-meter wide machine offers production speeds of 250 square meters per hour, fully sublimated inline at engine speed.

News

Double A Shows the Way for Sustainable Paper Production A Thai company is taking a lead role in eco-friendly paper manufacturing, producing 600,000 tons of pulp and one million tons of paper annually that not only protects natural resources, but provides additional income for more than one million Thai farmers in the process.

ME‌Printer March 2018

Thailand’s Double A believes that sustainability and paper go hand in hand, and has based its business model on producing a special strain of paper tree on the thousands of otherwise unused hectares of ‘KHAN-NA’ lands that border the South East Asian country’s numerous rice paddies.

Since its inception in 1991, Double A knew that to be successful, it must co-exist with the environment, but according to Senior Executive Vice President Thirawit Leetavorn, the key was sourcing the right raw material, while also preserving Thailand’s rich natural biodiversity and supporting surrounding local communities.

“For more than 25 years, we tested some 2,500 trees to find the right tree most suited to Thailand’s climate and that also produces the highest quality wood pulp,” said Leetavorn. “The result is our propriety Double A Paper-Tree which yields a large quantity of trees every 3-5 years and requires little maintenance. Each sheet of Double A paper is made from this tree which is cultivated on vacant KHAN-NA strips of land along farmers’ rice paddies. Leetavorn added: “We’ve maintained its premium quality paper products and recently extended our product range wider with Office supplies and Stationery products under the reliable Double A brand, keeping the utmost quality commitment to serve our customers.” Double A showcased its green credentials and entire range of sustainable paper and stationery products at the Paperworld

Middle East exhibition, which took place from 27 February – 1 March at the Dubai International Convention and Exhibition Centre. The company is one of dozens of global paper manufacturers at the region’s largest trade fair for paper, office supplies, and stationery products, which will feature more than 300 exhibitors from 42 countries when it opens for business in its 8th edition next week. Leetavorn said with each ream of Double A paper produced, re-cultivation of raw material is done to ensure the availability of sustainable fibre in the future. “Our concept of producing paper from KHAN-NA farmed trees originated from innovation of sustainable sourcing, co-existing with rice paddies in the Thai context. We soon realised that 43 per cent, or 22 million hectares, of Thailand is agricultural land, but not everything is utilised, such as the KHAN-NA space between the rice paddies,” he added.

“Double A Paper from the KHANNA model provides us with a sustainable source of raw materials, while protecting natural forests and providing substantial additional income for more than one million Thai farming families. This model ensures we’re not taking land away from food production, and enables us to use natural resources sustainably.” Double A Paper from the KHANNA model is recognised by the Programme for the Endorsement of Forest Certification (PEFC), while Mr. Leetavorn said the manufacturer also converts all its waste from the pulping process, oversized wood chips and tree barks into biomass fuel. This ensures a self-sufficient manufacturing process which produces electricity for the local power plant, and in turn fuels the mill and supplies energy to support 400,000 people in communities around the mill. The company has stringent water consumption practices as well, “Our 35 million cubic meter reservoir, Emerald Lake, collects rainfall and conserves water during rainy seasons,” added Leetavorn.

“This water is used for our mills and trees as well as local communities and factories. Additionally, we squeeze excess water out of the paper pulp during the manufacturing process to be recycled. We also use a special dry process for making wood chip and we leverage technology to minimise water consumption.” Other leading specialised paper manufacturers at Paperworld Middle East 2018 include The Navigator Company from Portugal, NGR from the UAE, Modern Union Paper Products from Bahrain, and French-based Beaumont Group. The three-day event is organised by Messe Frankfurt Middle East, and arrives in 2018 with new features such as the Green Room, a dedicated section for environmentally friendly products with ‘eco-credentials; Playworld Village, spanning the entire gamut of children’s toys and games; and Corporate Gifts for promotional items. A two-day seminar programme will also highlight the latest trends and developments in the

regional office, paper, and stationery industries. Ahmed Pauwels, CEO of Messe Frankfurt Middle East, said: “As Paperworld Middle East continues to evolve as the premier trade event for paper and office products, it continues to reflect the latest innovations and trends that prevail in the industry and provides regional buyers with a preview of how the industry will look like in the future. “Sustainable and ecologically friendly means of paper production as well as the other innovative products on view at the Green Room, demonstrate the new and greener course being plotted by the industry.”

ME‌Printer March 2018

News

La Rochette Dakar Has Trusted BOBST for More Than 35 Years A transformational leader in industrial packaging in Senegal, La Rochette Dakar, covers 80% of its country’s demand for corrugated cardboard boxes. In April 2017, the company installed a DISCOVERY FFG 8.20 gluer in its Dakar plant (see sidebar below). Developed by Bobst Lyon, this machine allows four-color flexographic printing and in-line folding-gluing. This equipment is especially suited to the company’s needs, because of its ease of use and very high performance (its production can reach 18,000 boxes per hour). It assembles American boxes in one pass, using corrugated cardboard sheets.

Increased quality and production capacity

Buying the DISCOVERY FFG 8.20 marks a new era in La Rochette Dakar’s industrial strategy (see the interview with its director, below) and completes its fleet of machines, which already includes a BOBST FFG 924 NT gluer purchased in July 2016. Since this highly automated equipment was put into service last spring, the package quality and production have increased considerably: 1. The production rate has increased 50% and reduced delays between the corrugation shops and the box plant. 2. The forming quality (printing, trimming and gluing) has improved significantly. 3. Four-color printing has offered the company a chance to develop new types of packaging.

ME‌Printer March 2018

Modernization and development

At its production site in Dakar, spanning more than 50,000 m², the 245-employee Senegalese company focuses on industrial packaging and printing. Its activities include producing American corrugated cardboard boxes, converting flexible boxes, paper bags for Kraft and self-adhesive labels, along with printing of publish-

ing products (brochures, planners, posters, leaflets, flyers, calendars, and so on). La Rochette Dakar actively pursues a strategy of modernizing its production equipment. Since 2016, it has been growing and making large investments in its plant. It has bought an in-line corrugator and two BOBST gluers, and sent an order to the Swiss company for a new Autoplatine VISIONCUT 106 LER die-cutter in July 2017. Like other countries in Africa, Senegal hopes to export more products, especially to Europe. Packaging plays a strategic role in access to these new markets: Packaging for food products and commodities must meet very strict international sanitary, phytosanitary and traceability standards. Thanks to BOBST technology, La Rochette Dakar has acquired high-end equipment to speed its growth and play a key role in Africa’s packaging industry. Now La Rochette Dakar is the packaging industry leader in Senegal and the entire West African region. Its exports are growing full tilt, especially to Mali, Guinea, Gabon, and recently to Gambia and Mauritania. Number one in packaging in Senegal, La Rochette Dakar opened its plant in 1946. Originally called the “Colonial Packaging Company”, the company

took its current name in 1960. A Senegalese family group bought the company in 1983. For more than 35 years, it has collaborated with BOBST to modernize its production site in Dakar, equipping a quality control laboratory and acquiring high-tech machines for transforming cardboard and paper. La Rochette Dakar has more than 1,000 customers, including several large international brands, and works in industries as varied as tobacco, agrifood, pharmaceuticals and telecommunications. This technological development has allowed them to include companies as demanding as Philip Morris International and Nestlé among its production customers. In 10 years, the company has evolved from a local to an international supplier. Modernizing its production site has allowed La Rochette Dakar to produce packaging and printing with strong added value. These high-quality, sophisticated products require printing with special varnishes, embossing and special trimming. Complex assembly processes are now possible thanks to the latest-generation machines’ repeatability and register control functions. Today, La Rochette Dakar has become a factory of reference, where its customers experiment with new products before launching them on the market.

United States Air Force Selects Xerox’s Managed Print Services In an effort to gain transparency, security and cost efficiency in its document management, the United States Air Force has turned to Xerox to optimize all aspects of its document environment – including print, scan and fax – as well as provide a help desk and management of servers to deliver a comprehensive document infrastructure. Over the next year, Xerox will replace all Air Force devices with Xerox multifunction devices and take over management of the fleet. Over the course of the following

four years, Xerox will decrease the number of government-owned devices by up to 2,000 units, effectively saving the government more than 20 percent in costs. Historically, each Air Force squadron was responsible for making its own print decisions which did not allow for the efficiencies of centralized management. Xerox will provide a staff of on-site Xerox personnel to be located between the Pentagon, Joint Base Andrews and Joint Base Anacostia-Boiling. Support staff will manage the

help desk, print infrastructure and device maintenance. “The men and women of the Air Force shouldn’t have to divert their attention from defending our country to focus on document management – we can do that for them,” said Ted Dezvane, senior vice president, Managed Document Services, Xerox. “By outsourcing all aspects of its document environment, the Air Force will gain greater visibility and control of processes and costs, while saving money and improving document security.”

Bookfactory.ch Uses Barcodes to Optimize Production Books published in small editions, with special covers, decorations and finishes in any conceivable format are the specialty of the Swiss bookbinder bookfactory.ch. The company has now introduced bar codes to optimize its production. The special feature of this bar code is, however, that it not only contains an encrypted ID, but also the individual format of each book.

The company recently equipped its two existing POLAR 78 XT highspeed cutters with bar code readers to optimize cutting of the individual

books. Raphael Kacimi, Head of Production at BuBu, explains the starting point for this project: “As we offer a very wide range of formats, we wanted to have an individual cutting program for each product. As we already have two POLAR high-speed cutters in operation, we discussed our requirements with POLAR. It

quickly became apparent that we would be able to upgrade our existing equipment. The additional bar code DI-function completely fulfilled our expectations. Today I can say that we have enhanced the process reliability considerably, the error quota is zero. We have also become more flexible.”

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When it was founded in 2004, bookfactory.ch was a pioneer in the photo book production market. Its credo at the time - that still applies today - is efficient production of individual books. Although customers of bookfactory.ch also acquire a standard book, the company’s actual competence is customized production of high-quality books. These are hallmarked by special covers, finishes and unusual formats. This not only requires comprehensive know-how, but also great skill and craftsmanship.

Events

SinoCorrugated South 2018 Receives Strong Endorsement From Industry Associations Next month, in Dongguan, the three-day SinoCorrugated South event will take place, giving businesses seeking cutting-edge equipment to facilitate smart and efficient production and high quality products an exceptional platform via which to pursue their objectives. Considered as Asia-Pacific’s leading corrugated cardboard event, SinoCorrugated South 2018, which will run from April 10 to April 12 at the GD Modern International Exhibition Centre will bring together more than 700 established participating brands displaying over 1,400 highend and cost-effective machineries, ancillary equipment and consumables across 6 exhibition halls totally covering 80,000-square-meter.

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In 2018, SinoCorrugated South will continue a long and successful tradition, which firstly began with the show’s inaugural edition in 2001, of offering corrugated manufacturers and suppliers some of their most productive innovations and new business development opportunities, strongly backed by the world’s most influential industry associations, including Federation of Corrugated Box

Manufacturers of India (FCBM), the Asian Corrugated Case Association (ACCA), Perhimpunan Industry Corrugated Cardboard Indonesia (PICCI), the Malaysian Corrugated Carton Manufacturers Association (MACCMA), the Corrugated Box Manufacturers Association (CBMA, Singapore), the Hong Kong Corrugated Paper Manufacturers' Association (HKCPMA), the Korean Corrugated Packaging Case Industry Association (KCCA), La Cámara Argentina de Fabricantes

de Cartón Corrugado (CAFCCO), the All India Federation of Master Printers (AIFMP) and many more. Reed Exhibitions has extended its promotional reach by cultivating close relations with multiple industry and trade associations since early editions of its platform. Today, the SinoCorrugated series, which comprises two shows –in even years in Dongguan and in odd years in Shanghai – has grown into a highlight of the industry’s calendar both at home and abroad. The sustained year-on-year growth of both events results largely from a consistent and strong support of these influential industry bodies. Along with them, Reed Exhibitions has devoted itself for ages in making great contributions to the development of the global corrugated industry. Several associations have pledged to organize delegations to visit SinoCorrugated South next year. Many have also cited how, as longstanding participants in SinoCorrugated events, they always appreciate the wide range of products on display and the way the show generates strong results that enhance members’ understanding of new industry trends, while they evaluate emerging innovations and solutions.

Dating back to its last edition, more than 30 international associations sent over 2,000 delegates to visit SinoCorrugated 2017 in Shanghai. Expected onsite at the 2018 edition will be industry delegations from bodies like FCBM, ACCA, PICCI, MACCMA, CBMA, HKCPMA, KCCA and AIFMP. The endorsement and active support of these top executives will bring once again considerable purchasing power to SinoCorrugated South 2018. Additionally, the 33,000 local and international visitors expected at the show will include government figures and industry professionals from the private sector. The alongside-held seminars and workshops will feature key industry thought leaders, speakers and visionaries, all at one platform. Everyone at the show will have an access to evaluating the latest innovations, ideas and solutions from across the converting world. “Reed remains deeply committed to driving development in China’s corrugated industry, which is why we are preparing SinoCorrugated South 2018 to specifically address challenges found in carton manufacturing and processing. While pursuing our goal of shining a spotlight on the advanced and sustainable corrugated processing solutions of the future, we rely on the strong spirit of cooperation and friendship that thrives between us and our strong backup within the industry. Through a combination of resources, Reed Exhibitions and its industry trade channels across Asia provide enriching opportunities and robust platforms to manufacturers in the paper, printing and converting in-

dustry,” said Thomas Huang, Senior Vice President of Reed Exhibitions Greater China. In parallel, Reed is also running Roadshows within Asia-Pacific regions, which entails a series of meetings with representatives from key associations within the converting industry. The campaign, which is focused on promoting SinoCorrugated South 2018 to regional corrugating markets and connecting local manufacturers with emerging industry areas, has reached a wide audience over the past. In addition to that, Reed was proud to host the 1st Asian Corrugated

Industry Summit concurrently with the 21st ACCA Management Committee (Sep. 25-27). Moreover, the company will send representatives to the 46th FCBM Conference in India (Nov. 17-19), the MACCMA Annual Meeting (Nov. 16-18) and HKCPMA’s Annual Meeting (Nov. 23-25). Later on this year, Reed will host the Indonesia Corrugated Summit as well as the Myanmar Corrugated Industry Summit (Dec. 3-7) through a collaboration with PICCI and the local association respectively. Alongside the summit, local manufacturers will be taken on guided tours to visit corrugating factories in Jakarta, Surabaya and Yangon.

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Next year, SinoCorrugated South will be held from 10 to 12 April at the GD Modern International Exhibition Center in Guangdong, the heart of the Pearl-River Delta and driving force of China’s packaging industry. Participants in this event are assured of joining a dynamic global platform which will feature new products, advanced technologies and innovative service solutions – all of which are integral to get along with the rapidly changing demand in today’s corrugated packaging industry.

Events

International Exhibitors Bring Eco-Friendly Products to Paperworld Middle East 2018

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Environmentally friendly stationery and office supplies made their Middle East debut at a Dubai exhibition, from recycled ‘plant-able’ pencils, to ‘vegan’ artist brushes used to renovate Italy’s Sistine Chapel. The Green Room at Paperworld Middle East 2018 threw the spotlight on environmentally appropriate, socially beneficial and economically viable stationery and paper-based products, where all items point to a bright eco-oriented society.

The dedicated show feature reflected a clear shift in regional consumer patterns where there’s greater emphasis and demand for environmentally and socially responsible paper, stationery, toys, and office products. And trade buyers from across the region eager to source sustainable products were not disappointed when they visit the Green Room at Paperworld Middle East, which took place from 27 February – 1 March 2018 at the Dubai International Convention and Exhibition Centre. A marquee attraction at the bustling three-day event, the Green

Room will presented a smorgasbord of ethically produced goods, including Treewise Pencils made from 100 percent recycled newspapers. Ghulam Hussein, Founder of Al Hasananat Trading, the regional distributor for Treewise, said its pencil is world’s first newspaper pencil that comes with a of no breakage guarantee while writing or sharpening: “There’s absolutely no plastic or wood used in our pencils and hence they’re produced without any carbon foot print,” said Hussein. Hussein said Treewise was also showcasing its ‘Recycled Plantable Pencils’, which can be planted after use, growing into different plants such as tomato, chilly and coriander. “We aim to convert nearly 500,000 newspapers into a direct tangible sustainable product, and we’ve heavily invested in technology to cater to demands from worldwide markets,” added Hussein. “The UAE leadership and across the Middle East is encouraging the use of sustainable products and our belief is that sustainability can start with a pencil. Our aim is to save our trees one pencil at a time.”

Borciani e Bonazzi from Italy is a specialist manufacture of fine art brushes, and another Paperworld Middle East exhibitor, who showcased its ecologically oriented Italia 1951 brushes at the Green Room. Maurizio Arletti, Borciani e Bonazzi’s Export Manager, said this brush, and its patented Unico brushes are widely used by artists and painters and preferred

for a wide variety of restoration projects. These include many of the most important monuments and works of art in Italy, such as restoration work carried out both at Rome and Florence for the Jubilee, along with the massive restoration of the Sistine Chapel in Rome. “The Italia 1951 brushes are made with green vegan synthetic fibre which are resistant over time, comprising recyclable aluminium anodised ferrules, and with a non-toxic water-based colour finish,” said Arletti. “The packaging is made of recycled solvent-free materials and is 100 percent manufactured with renewable energy. This collection not only involves an eco-friendly commitment, but is also created to celebrate a country, its history and the birth of Borciani e Bonazzi.” Added Arletti: “We want to show our products in a different market and acquire Middle East distributors. Thanks to our new designs and innovative techniques, we’ve products which can satisfy the most demanding consumers. All Middle East countries are full of history and art, so we think it won't be hard to enter in this strategic market.” Other eco-conscious products on show at the Green Room included recycled hardcover notebooks and colouring pencils made from certified wood

from Portuguese manufacturer Olmar. Olmar’s CEO João Oliveira said: “We’re working to provide a range of product options that are affordable, high-quality and that build trust with our customers. That’s why we put our efforts to combine sustainability with products that protect and respect the environment. We produce products for kids that are the future of the world and recycling is the correct behaviour to achieve that. We truly believe that going green with our business is the way we should take.”

Ahmed Pauwels, CEO of Messe Frankfurt Middle East, the organiser of Paperworld Middle East,

“The Green Room allows retailers, department stores, schools, and stationery dealers from across the Middle East a first-hand look at a range of environmentally appropriate stationery and paperbased products, the likes of which are new to the region, but which shows the direction to where the market is headed,” he added. New features at Paperworld Middle East 2018 include Playworld Village, spanning the entire gamut of children’s toys and games; and Corporate Gifts for promotional items. A two-day seminar programme will also highlight the latest trends and developments in the regional office, paper, and stationery industries. Returning features include Wrap Star, the region’s only gift wrapping competition. Paperworld Middle East is co-located with Leatherworld Middle East, the region’s premier showcase of leather goods, accessories and supplies.

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Paperworld Middle East is the region’s dedicated trade fair for paper, office supplies, stationery, corporate gifts, and children’s toys and games, and will feature more than 300 exhibitors from 42 countries in its 8th edition in 2018. Other exhibitors featured in the Green Room include UAE companies Alpha Art Gifts and Jasani; Global Notes from Germany; Polish manufacturer WZ Eurocopert; The Navigator Company from Portugal; and Thailand’s Double A.

said: “Sustainability, sensitivity to the environment, responsible consumption and production are not just corporate buzzwords anymore, but are the indicators of a greener direction taken by consumers and manufacturers alike across all sectors of business and industry.

Products and Applications

HP Launches the New Sprocket Plus HP announced the expansion of its popular Sprocket line-up in EMEA with the Sprocket Plus. The newest pocket photo printer produces prints 30% larger than the original Sprocket. Creating 2.3” x 3.4” (5.8 cm x 8.6 cm) photos, the Sprocket Plus enables photo lovers to print images instantly, direct from a smartphone. The Plus offers a quick and easy way to treasure, decorate and share printed photographs, unlocking them from endless photo reels and Instagram feeds on smartphones everywhere.

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In a stylish white design, the Sprocket Plus is the perfect gift or accessory to help people share memories, have fun with pictures and bring friends and families closer together. The free to download HP Sprocket App for iOS and Android lets users easily print their favourite images with a simple two-

tap process, just select an image and press print. And, it doesn’t end there. Now, users can personalise photos with frames, emojis, text, stickers and filters. The app can also be connected with social media accounts to instantly turn any photos into prints to share physically or scan physical photos to relive moments with magic frames. The HP Sprocket App is the new way to make photos stand out – whether it’s capturing silly moments in the photobooth mode or hand-drawing stickers. Stephane Rogier, head of Print Business unit, HP Inc, said “Our love of photographs has never been so strong. Whether we’re documenting holidays, birthdays or fun times with friends, there is no better way to relive special moments than with a printed photograph. We live

in a world where we click what we like and print what we love. The Sprocket Plus is the go-to gadget for those who want to capture special moments and relive them over and over again.” The prints are produced using ZINK Zero Ink Technology, meaning all the colour required is embedded in the HP photo paper itself. No need to worry about running out of ink! The Sprocket Plus delivers prints that are sticky-backed, smudgeproof, and water and tear resistant. They are perfect for creating photo albums, decorating lockers, bedrooms or desks, and creating personalised gifts all year round. HP is also reinventing photo editing with an enhanced mobile experience incorporating augmented reality (AR) technology. With the “Relive Memories” feature, users can simply scan a photo via the App and automatically attach it to a video that plays in AR on the phone. The HP Sprocket Plus is now available in white with rose gold accents, accompanied by a 10-pack of HP ZINK Photo Paper for AED 599 (excluding VAT). Packs of HP ZINK Photo Paper (20 sheets per pack) are available at 49.95 AED (excluding VAT) each. The pocket size printer is available exclusively at all leading retailers that include Sharaf DG, Carrefour, E-max and Jumbo.

HP Launches High-Definition Digital Press for Commercial Printing HP Inc. announced commercial availability of its HP Indigo 12000 HD Digital Press with breakthrough high-definition imaging, the next step in the evolution of HP’s market-leading Series 4 large format press platform with more than 700 units installed worldwide. The High Definition Imaging System for the B2-sized HP Indigo 12000 HD Digital Press doubles image resolution, delivering sharper, smoother, finer print, enabling print service providers (PSPs) to surpass offset quality and open new digital possibilities in high-end commercial and photo applications. The press uses an all-new High Definition Imaging System, using 48 parallel laser beams and high screen sets up to 290 LPI, according to HP. “HP print service providers are experiencing unprecedented growth and momentum as print buyers, agencies, and brands are looking for ways to connect the online world with the physical world,” said Alon Bar-Shany, general manager, HP Indigo, HP Inc. “HP's digital print technologies

are blending these realities, providing amazing new application opportunities, alongside higher productivity.” Following successful beta testing at ORWO and CEWE in Germany and Italy’s New Print, HP Indigo is now starting commercial shipment of the press. The HP Indigo 50000 Digital Press, the most productive digital press on the market, is now accompanied by a robust finishing solution for costeffective printing of offset jobs. HP also announced new color gamut technology and new inks: ColorUP! delivers an extended color gamut using color profiles to expand the on-press color gamut using additional hits of CMY inks. HP Indigo ElectroInk Vivid Pink and HP Indigo ElectroInk Vivid Green, a new set of brighter inks for high-end photo applications including wedding photography, allow printers to reach more vibrant pink, green and blue shades. Commercial release of HP Indigo ElectroInk Fluorescent Green, Yellow and Orange, in addition to the

previously available Fluorescent Pink. The inks are already in use by PSPs to produce commercial applications. Creating a more efficient production floor with workflow and end-to-end solutions The powerful apps running on the PrintOS platform bring cloud advantages to enable PSPs to automate production, optimize their presses, and grow. New HP PrintOS apps available include: An optional OEE app for efficient and automatic measurement of Overall Equipment Effectiveness, providing value-based onpress data to ensure press excellence Color Beat, enabling color tracking and reporting to ensure color standards are reliably and consistently achieved. A new version of HP Site Flow enables customers to effectively fulfill hundreds or thousands of online orders per day. With fast and easy startup, and instant scalability, PSPs can take on new business, and handle tight deadlines, while increasing productivity from order to delivery.

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Products and Applications

Foldfactory Launches Exciting New Line of Pre-Cut Paper Craft Products

Foldfactory has announced the launch of a new business segment, Foldfactory CRAFT. The consumerfocused business is designed to address the needs of paper crafters and busy moms through creative precut paper card forms and shapes in an array of bright colors. “I never dreamed I’d be using my folding knowledge in the crafting industry,” says Trish Witkowski, President of Foldfactory, “but we recognized the opportunity, studied the market with in-person focus groups, one-on-ones with moms, Girl Scout leaders and card crafters -- and realized there are problems we could solve for crafters - and with my knowledge of the print industry, we knew exactly who to call.” First, a strategic partnership was developed with Highcon Systems. The idea was to laser cut the shapes and card forms to ensure the ultimate in flexibility for the product line, in terms of design, responsiveness and the ability to produce limited-edition themes whenever we needed them.

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The Highcon team was enthusiastic about the venture and keen to see how their digital cutting and creasing

technology could answer the Foldfactory CRAFT requirements. The first tests were carried out on the Highcon Euclid III at the Komori Graphic Technology Center in Chicago and then produced by Boutwell Owens & Co. Inc., Highcon customer in Fitchburg MA, users of both the Euclid and the new Highcon Beam machines. Trish also reached out to Neenah Paper to play a critical role in the Foldfactory CRAFT product line. “I wanted to bring fresh and exciting colors to the paper crafting industry. I looked at everything, but I kept coming back to the Neenah Astrobrights line. The bold, saturated colors tested really well in focus groups, and the quality and texture was perfect for paper craft. I chose 10 of the 25 available colors to start, but there’s so much room to grow, which is exciting.” Witkowski adds that the color, quality and texture of the paper were not the only deciding factors—responsible US manufacturing and recycled content was also important to her. “I think consumers appreciate responsible manufacturing and environmental awareness, and the Astrobrights line simply had it all.”

The launch line features 8 card forms paired with a signature confettispeckled envelope and 8 different punch-out shape themes in an array of 10 bright colors. All products are laser-cut, or cut and creased, however Witkowski believes that in time they’ll also venture into print. “We see lots of opportunity for adding print to the line extension, but not through a web-to-print portal like the B2B side of our business. Crafters cut and layer printed sheets of decorative paper in their projects and in time we expect to develop our own innovative spin on printed layering products, too. The new Foldfactory CRAFT will also require an aggressive content and social media schedule. “As you can imagine, you can’t just start posting DIY paper crafts to Foldfactory’s B2B audience of designers, printers and production pros,” adds Witkowski. “The audiences are very different, so we’ll be launching separate YouTube, Facebook, Twitter, Instagram and Pinterest channels as well. For those who are wondering about Fold of the Week, she adds “I’ll definitely still be shooting Fold of the Week. It’s not going anywhere.”

Manroland Web Systems Presents the New Press for Flexible Packaging Printing VARIOMAN is the name given to the newly conceived packaging printing press from manroland web systems. VARIOMAN means that manroland web systems has created a technology platform which combines the benefits of varied technologies and processes while specifically avoiding the weak points inherent in other technologies and simultaneously providing top customer benefits.

and total solutions provider for the print industry has created a technology, which specifically avoids the weak points inherent in other processes: the mixture of offset and gravure here, provides particularly short make ready and changeover times with reduced start-up waste rates, achieved through high levels of automation and format flexibility.

The pilot press is an offset gravure hybrid press, which prints foils and provides the proven core competences of the Augsburg printing system like mature design, system integration and service and maintenance packages. This new packaging printing press, the VARIOMAN f:line, will be presented before numerous customers and interested parties from around the globe from 27th of February until 1st of March in Augsburg.

manroland web systems’ VARIOMAN f:line is ideal for printing flexible foils for Shrink-Sleeve applications as well as for a further array of substrates, like foils, paper and aluminium foils. The VARIOMAN hereby fits perfectly in the production gap of medium sized print runs with excellent offset printing technology and the cost benefits inherent in this technology. The special offset printing units have been developed with the cooperation partner Goebel GmbH.

What customer benefits does the new technology bring? manroland web systems has based the VARIOMAN f:line on its decades of experience in offset printing and has connected this with the most modern automation. The strongly performing business partner

This translates to the highest levels of flexibility for the customer; very important in modern packaging printing, which must meet the present day demands of numerous job changeovers, short runs with many sub-jobs and a plethora of “on demand” print runs. Time

is saved and costs are minimised thanks to the highest degree of modern automation in printing, direct from the house of manroland web systems. At the same time, the combination of technologies like the degree of variability and particularly the quality of the printed product from the offset side, with the benefits provided by gravure printing e.g. in the areas of varnishing, adhesives and opaque white, are important factors for the packaging printing of today and the differentiation that a modern printing house requires from its offerings. A comprehensive, all-round, worry-free service package is a further assurance of the presses availability throughout its entire service lifetime. From 27th of February until 1st of March, customers from all over the world can convince themselves of the performance and benefits of the VARIOMAN, live. Within the framework of the three day event, the system, its’ technical equipment and technological superiority will not merely be discussed but demonstrated as well, in a live printing demo.

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Products and Applications

LANA Croatia Invests in Two EVOLUTION Presses LANA, one of the largest and the fastest developing printers in the Adriatic region, has invested in 2 new EVOLUTION presses. LANA extensively researched other manufacturers' presses to find the best possible option for the company's development strategy and once again selected Manroland for its state of the art new press. The first EVOLUTION will be a six colour press, fully equipped with coating unit, inter-deck UV dryers, TripleFlow inking, Low Coverage Stabilization of Inks, QuickStart Plus; QuickChange Color Smart; InlineColorPilot and SPL (Simultaneous Plate Loading). The second new press will be fully geared up to print pharmacy instruction leaflets with 2 colour, perfecting unit and special equipment to handle very fine substrates at full speeds. This is important to LANA as they are recognised as a world leader for this type of specialised printing.

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“Our mission is to be the region's leading packaging printer; therefore, our investment needs to reflect this. We already run two ROLAND 700 HiPrint presses fully equipped for complex board packaging print as well as printing on very fine substrates for the pharmaceutical industry" said Nikola Hanžel, owner and CEO of LANA. “We compared

other manufacturers' presses in operation, finally deciding on the EVOLUTION press which suited our precise requirements. The new presses will incorporate the two-year ProServ 360° service program; working closely with Manroland Sheetfed technicians it includes warranty, spare parts, inspections, checkups and consultancy meetings to maintain the best possible quality and printing efficiency. Of course, this is what we will expect from both presses.” Deputy CEO, Ivan Turkalj, “As stated by Mr. Hanžel, we have done a lot of research in the past six months, and yet again

Manroland's newest model is the best solution for us to maintain our position in the Adriatic region as leading packaging printers. The new investment will offer us new opportunities and help be even faster, more efficient with the highest print quality. Manroland's IntegrationPilot software will connect all our machines in one single workflow environment. After seeing the efficiency of Manroland's Inline automatic measurement on the EVOLUTION, we decided to upgrade our existing R706 HiPrint (bought 3 years ago) with InlineColorPilot equipment too. This together with the new presses will give us the leading edge in all areas.” Mario Bariši, Managing Director of Manroland Adriatic, said, "We are extremely proud to be part of LANA's growth strategy over the past years which has led them to invest in an expanded facility and our revolutionary new press. With this new investment, LANA will be able to offer their customers the latest technological advances, added flexibility in production scheduling and even more products and solutions to help support sales growth."

New ROLAND 900 Keeps Packaging Printer on Top Scatolificio del Garda, a leading Italian manufacturer of packaging for food & beverage products, has installed a ROLAND 906 press with coater unit and LED technology to meet the increase in production demands. “The proven reliability and flexibility of the ROLAND 906 are just two of the reasons we chose this press" said company chairman, Luca Sandri.

with less waste. We are ISO 9001, BRC, FSC certified and produce tens of thousands of products a day; our motto is customer satisfaction and we keep a total hands-on approach during the entire production cycle, from the purchase of raw materials to delivery of the end product both at home and overseas.” "La priorità è il cliente" is more than just a slogan for Scatolificio Del Garda. It

means that we are attentive to our customer and the market needs; in fact since 1990 we have been pioneers in our sector with the BIOPLAT brand of biodegradable and compostable products. We are flexible to meet all requirements and requests and turn round highquality customized work at the shortest time possible," concluded Sandri.

The new press with LED technology allows the company to meet all of the safety and hygiene requirements for food and catering products such as paper cups, plates, food containers and disposable cutlery. Included in the supply is an automatic pallet transport system (AUPASYS) at the delivery end, which automatically loads pallets of printed sheets.

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Sandri said, "As we handle around 300,000 sheets per day, the AUPASYS ensures smooth printing throughout the entire run. It also saves on time and operating costs. Thanks to its modular system, AUPASYS provides high productivity and flexibility; its concept covers material flow in production areas as well as allowing for design and future investment planning to provide increased net production output

Products and Applications

Idealliance MailPro Certification Program Exceeds 1,000 Enrollees in First Year

Idealliance, the global association for the Visual Communications and Media Industry, is pleased to announce that enrollment in its MailPro mail professional certification training has surpassed 1,000 in the program’s first year. In response, Idealliance is now adding a customized MailPro blended learning option with onsite instruction by a mailing expert trainer plus access to online course resources.

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"Idealliance is about training in the WorkPlace. Staff expertise is critical to navigate through the complexities of today’s technologies and workflows. This is true with U.S. Postal Service programs, mail preparation, and entry options to provide customers with the most cost-effective mailing options," says Idealliance President and Chief Executive Officer David Steinhardt. "With the Idealliance MailPro training certification program having already surpassed 1,000 students, it has been proven to be a successful course on the foundations of mail and how to work with the U.S. Postal Service."

"The overwhelmingly positive response of the industry to MailPro in its inaugural year is a clear indication of the value it provides," says Tom Glassman of Wilen Direct and Chair of the Idealliance Postal Education Working Group. "In response to this tremendous interest in MailPro, Idealliance is now offering it both in the original self-paced online version and a new on-site instructor-directed version that can be customized to an individual company’s specific needs and requirements."

The customized option includes live training at the customer’s facility over a two-day period. Instruction is geared precisely for the company’s team, industry niche, and specific focus areas and challenges, and is led by an Idealliance-vetted top expert in the mailing industry. Idealliance has successfully provided the in-person, on-site training in a number of locations. The training brings together the company’s production, sales, and customer service employees to instruct them as a single team so they are all on the same page when it comes to mailing-related issues.

of the students were mail veterans with years of experience, most were furiously taking notes and asking questions." MailPro training is provided through two courses - MailPro Fundamentals and MailPro Advanced: MailPro Fundamentals includes Mail Classes, Processing Categories, Postal Networks, Addressing, Barcodes, Introduction to Mail.Dat and Mail.XML, Automation and Non-Automation Mailings, Postage Payment, Reply and Return Services, Special Services, and Resources and Relationships.

Following the in-person training, students have full access to the online version of the course for review and for use as an ongoing resource.

MailPro Advanced includes Advanced Addressing Software; Mids, Crids, and Stids; Full Service Mail Verification; Mailer Scorecard; Assessments; Understanding Mail.dat; CAPS Accounts; Mail Anywhere; Informed Delivery, and Informed Visibility.

The program is a proven team-building process. "When we conducted the MailPro live training at one of the largest direct mail and commercial printers in the world, attendees rated the experience at a 9.4 out of 10 and the company signed up for a second class for another group," says George Heinrich, Idealliance Training Associate and MailPro Expert. "Although many

Online course fees for single registrants are $165 for Idealliance members, $215 for non-members. Discounts are available for multiple registrants from the same company. A bundle that includes both Fundamentals and Advanced courses is $225 for members, $295 for non-members. Access to online courses is provided for one full year.

Fuji Xerox Launches Wide-Format Monochrome Multifunction Device Lineup Fuji Xerox Asia Pacific Pte Ltd will begin its regional launch of five models of the DocuWide 6057/3037 series, A0 monochrome multifunction devices with enhanced print speeds and resolution. The new series aims to help enhance workflows and output for industries such as architecture, engineering and construction, which require fast, high quality and multi-site printing operations. The new series features a secondary Ethernet port that enables shared usage between two different networks, such as an intra company network and a separate network for guest users. Users can securely access the DocuWide 6057/3037 series from their mobile PCs with the option of specifying a device in a different physical location. By enabling secure printing and scanning at external premises, the new wide-format series brings forth

a more flexible and efficient manner of working. The series is among Fuji Xerox’s first A0 multifunction devices to adopt the EA-Eco LGK toner – an advanced energy-saving black toner with a matte finish that is gentle to the eyes and yet offers clear visibility. Combined with faster printing speeds of 1.4 timesNote 1 compared to previous models, and an increased print resolution, from 600 dots per inch (dpi) to 1,200 dpi, users’ work quality is elevated with accurate design reproduction and vibrant output. The feature improvements enhance reproduction of fine lines and circular arcs, which will be advantageous for architectural design printing and design output from various computer-aided detection systems frequently used by engineering fields such as production, construction, and facility implementation. Color

scanning functionsNote 2 have also been improved. Users can now check scanned images on the control panel, and delete notes and remarks in red ink on design documents while scanning and copying, before storing pre and post amended documents for archival purposes. Furthermore, Fuji Xerox’s exclusive Multiple Transmission function allows users to store scanned images in PC folders and simultaneously print them out either on an A0 multifunction device, or an office multifunction device, depending on the print size and color/monochrome. The series supports not only wide-format roll paper but also cut sheet paper of different sizes—A3, B4, and A4. For easy collection, the paper output tray is at the front of the device. These new features help simplify users’ daily tasks and improve productivity.

TCS Digital Solutions Launches the new T2-C Printer TCS Digital Solutions, formerly Trojan Color Systems, a manufacturer and systems integrator of industry leading digital color label printing and finishing systems, today announced the delivery of TrojanLabel’s production class, Memjet based Trojan T2-C printer. The T2-C printer lowers the ink cost and increases the ink durability by using the industry leading advanced Niagara ink set.

with servo-controlled media tension to deliver precision registration and perfect finished rolls. The T2-C is fast, with print speeds at 60 feet per minute.

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The ink set and printhead combination doubles printhead life. TrojanLabel has redesigned the print engine to automatically clean the printhead during print runs, thus increasing run length and print quality. Ink consumption is reduced, therefore lowering the cost of operations. Water resistance and UV light fastness are significantly improved. Ink is provided in large 2-liter tanks for long runs and lower cost per image.

The T2-C printer delivers high-end commercial grade printing in a compact size, only 4 square feet. The T2-C uses a dynamic web guide

Products and Applications

MCT Offers New VersaTech2 Flatbed Laser Only Solution into their own, and early adopters, mainly from the Screen Print market, who had been successfully using I-cut encouraged their new found grand format printer manufacturers to integrate with digital finishing to allow them to become even more productive.

MCT’s Co-founder and Chairman, Steen Mikkelsen, has said that the marketplace today feels much like it did when he first introduced i-cut to the early grand format UV printing market in the early 2000s. At that time, such printers were finally beginning to come

Steen says that, “2018 has this same feeling. As I travel the country, I am seeing the same kind of acceptance for digitally printed fabrics as we saw in 2001 for vinyl and rigid materials, and everybody indicating they need a laser cutter to successfully achieve a profitable fabric operation.” While MCT’s VersaTech2 Laser has been quite successful in the upper tier of this marketplace, it did

not offer an entry level solution for that market. Therefore, MCT has decided to streamline its solution, without giving up any of the performance of its new “horizontal” Laser and provide a laser only system at an attractive price starting at $169,000 with a 100-watt water-cooled Americanmade laser. These systems will also be capable of being upgraded to full VersaTech2 solutions at a later date, allowing buyers to take advantage of what they need today, but still expand their options later on systems that last well over 10 years in the field. MCT will begin selling these solutions immediately with deliveries in 8-12 weeks after receipt of order.

Datalogics Launches 2.5 Version of its PDF2IMG Solution

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Datalogics, a leading provider of PDF, EdTech and eBook technologies, has launched the version 2.5 of PDF2IMG. This new release includes improved support for removing unneeded whitespace margins from rendered pages, and enhanced font and color space resource capabilities to ensure accurate and “true-tooriginal” file conversions. PDF2IMG can now accurately render even larger image files by increasing the maximum supported image size output.

“With over 25 configurable options, PDF2IMG provides users with a variety of choices to convert PDFs into different image file formats. PDF2IMG is an ideal tool to meet the needs of a wide spectrum of industries, and specific applications such as internal documentation and validation, marketing collateral,

and print verification,” says Vel Genov, Senior Product Manager for the Datalogics PDF product line. PDF2IMG enables users to easily convert PDFs to BMP, EPS, GIF, JPEG, PNG, RAW, or TIFF formats, and features new APIs that will

retrieve the dimensions of the input PDF file to ensure that the correct aspect ratio is maintained for the output file. Built upon the Adobe PDF Library, users are assured of achieving highquality image file output they can depend on.

RICOH Enhances ProcessDirector Ricoh USA has unveiled the latest enhancements to RICOH ProcessDirector designed to drive significant time and cost savings. ProcessDirector, a modular, scalable workflow-driven solution, now more intuitively and effectively helps print service providers connect with audiences. It also allows users to more quickly and accurately produce forms with variable data, avoiding the manual processes, costs and opportunity for error associated with creating, storing and managing pre-printed forms. “At Ricoh, we pride ourselves in listening to our customers and assuring them that what they need, we deliver on,” said John Fulena, Vice

President, Commercial & Industrial Printing Business Group, Ricoh, USA, Inc. “These ProcessDirector improvements are an exact example of that customer commitment. Customers told us they wanted to reduce manual processes, lower costs and eliminate frequent errors. We listened, and we have delivered.” ProcessDirector software combines core capabilities with optional addon features to allow flexible control of printed and multichannel output. It helps streamline operations, improve process integrity, enhance operator productivity, reduce errors, and lower costs. Among the features announced today is the rollout of an

intuitive, visual user interface that provides a comprehensive view into job and device status with a quick glance.

manroland web systems Launches new Flexible Packaging Printing Press VARIOMAN is the name given to the newly conceived packaging printing press from manroland web systems. VARIOMAN means that manroland web systems has created a technology platform, which combines the benefits of varied technologies and processes while specifically avoiding the weak points inherent in other technologies and simultaneously providing top customer benefits.

into the topic: a new dimension for flexible packaging printing according to the motto “Boost Quality – Cut Costs“. Andreas Wecker and Wolfgang Hiesinger, Product Managers at manroland web systems, gave an overview on the recent market situation as well as on innovative and extraordinary solutions from manroland web systems at the field of offset printing.

The pilot press is an offset gravure hybrid press, which prints films and provides mature design, system integration and comprehensive service and maintenance packages. This new packaging printing press, the VARIOMAN f:line, has been presented to numerous customers and interested parties from around the globe.

Following the first conceptual introduction of the VARIOMAN, the new packaging printing press has been demonstrated to the guests in operation. Within the live demonstration, the guests could convince themselves from the performance of the VARIOMAN and could gaze high-quality print samples. At the second day of the event, the visitors could join several specialist presentations.

Furthermore, the issues automation, service and the VARIOMAN technology in detail have been examined more deeply. A factory tour at the manroland web systems facility has also caught the attention of the guests. “We are happy about the keen interest for the new VARIOMAN. The event was a great success. We are moving on with the important and considerable discussions that came up at the event.

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Alexander Wassermann, CEO at manroland web systems, could welcome many international customers to this event. After the official greeting, the event started with directly switching

Peter Höringer, together with the manroland web systems partners Kodak, Jänecke & Schneemann und ESI, gave a deeper insight to technology aspects of the printing industry.

Opinion & insight

Middle East Printing Market to Witness Robust Growth in 2018 how to serve the growing market demand for personalized, seasonal and customized products.

The total value for printing in the Middle East will be worth more than $20 billion for the first time in 2018 as the market continues to grow and transform. The latest data was drawn from exclusive research conducted for the Smithers Pira report entitled “The Future of Global Printing to 2022.” This is testament to the fact that the Middle East is still a relatively immature market for the consumption of printed media.

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Although many Middle Eastern consumers will follow the general global trend of adopting electronic alternative to traditional print media – like newspapers and magazines – there is still scope for in other segments, like printed packaging. With a positive business landscape on the horizon, commercial print and package printing stakeholders from around the region gathered to discuss latest industry trends and how to sustain future growth at the first Gulf Print and Pack Summit at Dubai’s Roda Al Bustan Hotel on 4-5 March 2018.

The conference agenda for the summit was packed with day one presentations focusing on market trends and new technologies. The keynote presentation was delivered by Chris Lynch of platinum sponsor Xerox Middle East and Africa alongside Atlas Printing Press’ Amit Radia. Highlighting how digital print technology can transform the business of printing, they examined investing and installing digital equipment, how to reduce production costs whilst improving print quality and

The opening day also featured a high-level CEO printer panel discussion with participants including Vinesh Bhimani of Kimoha Entrepreneurs, Leo Pack’s Chandrasain Negandhi and Sebastian Lonth from Reprotronics. Other presentations include Stewart Johnston from the Smithers Group who explored marco-economic trends facing the wider printing industry and discussing projected growth forecasts for the region’s market. FINAT’s president and managing director of OPM Group, Chris Ellison, shared his expertise in using MIS and workflow automation. The second day focused on the key challenges facing the industry and also considered the future of print. Sessions focused on the latest developments in logistics labeling and tracking technologies, wide format printing and diversifying from commercial printing into the high growth segment of flexible packaging. LEONHARD KURZ’s Ayhan Usulu also spoke about innovating for the future through anti-counterfeiting solutions, while Enayet Kabir from Landmark gave his insight into the strategic sourcing and procurement of offset and digital printing. The conference closed with a retailer and brand panel discussion where contributors including Sukhdev

Singh Saini of General Mills and Unilever’s Perwaze Qaiser, shared their experiences and best practice tips touching upon a range of subjects such as private label versus premium brands and how to maximize brand enhancement by creating a premium look for products. Supporting the conference program, the summit also hosted some of the print industry’s leading manufacturers as part of its table-top exhibition. Appearing alongside headline sponsor Xerox, fellow exhibitors included AFRA International, Anoop Plastic Products, Bobst, Durst, Heidelberg, Heliozid, Konica Minolta, Nilpeter and Vinsak. Lisa Milburn, managing director, Gulf Print & Pack said: “We have a very strong line-up of technical sessions, candid panel discussions and best practice business case studies in store for delegates. As the first dedicated summit we have organized in the region, the event will offer invaluable sourcing and networking opportunities with face-to-face interaction guaranteed between visitors, exhibitors and speakers. As well as being of significant educational value, the conference program delivers a comprehensive round-up of the latest technologies being released into the market and mix of timely topics designed to cover and give practical advice on how to deal with the real issues, threats and opportunities facing businesses.”

Key Packaging Considerations for eCommerce The ecommerce supply chain is usually more demanding than the traditional retail supply chain; Smithers Pira expert James White provides a brief overview of what decision makers should be considering when making their packaging decisions. Designing packaging for ecommerce can be a challenge; the supply chain can be unknown with unpredictable environmental conditions. However, there are several areas for packaging designers to consider which will help mitigate the risk of product damage.

Nature of the ecommerce supply chain There is no ‘set’ ecommerce distribution route; products bought online may face numerous paths to reach their consumer. Perhaps the simplest is where the product is shipped directly from the retailer to the consumer, although the package can still face environmental unknowns.

Alternatively, the retailer may outsource fulfilment to a third party (such as Amazon). This can bring additional packaging challenges as the product has to be shipped in bulk to a warehouse facility, before distribution to the consumer in individual units. Depending on the customer’s order, there may also be additional items from other retailers which form the total package and could have a negative impact on their product. Ecommerce platforms open up an international marketplace,

although this also brings more complex distribution channels.

Type of Product

Your product type will have a huge impact on the level of packaging protection required; is it fragile, flexible, high-value, or contains liquids or perishables? Any of these factors will impact how the packaging is designed to protect the product and ensure it reaches the customer in an undamaged condition.

Customer Expectations

In the age of social media transparency, this is an area growing in importance. It goes without saying that a customer will expect their product to arrive intact, but many also expect the packaging

to be undamaged too. We recently undertook a study where 39% of online shoppers said that damaged packaging would put them off placing another order with the brand. The unboxing experience is also an important consideration; for a good experience, your packaging doesn’t just need to be protective it also needs to be aesthetically pleasing and easy to deconstruct.

Sustainability

An increase in consumer awareness has caused a shift towards the use of recycled materials in packaging, and the usage of recycled (and recyclable) packaging can be a critical benefit against a competitor’s item. The packaging itself could also be redesigned to use fewer materials, with smart design reducing the amount of unnecessary void-filling materials while still providing suitable product protection.

Legal Obligations

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There are various legal requirements for the distribution of certain products, such as those containing lithium-ion batteries or if they include hazardous chemicals or pharmaceuticals. These are usually specified as part of regulations and require simulated testing to demonstrate regulatory compliance.

Opinion & insight

There’s Strong Value for Print if You Do it in the Right Way Sixty-five experts from the printing and publishing industries arrived in Brussels on 1st February to attend Intergraf and Smithers Pira’s Magazine Seminar 2018. By bringing together a diverse group of high-level speakers and industry experts from across Europe and the print value chain, Magazine Seminar 2018 helped to shape the future of the magazine market. Intergraf and Smithers Pira’s event was supported by the European Magazine Media Association (EMMA), the European Rotogravure Association (ERA) and the Nordic Offset Printing Association (NOPA). It was sponsored by manroland web systems.

missioner responsible for Digital Economy and Society. Participants in Magazine Seminar 2018 took away an exclusive copy of Smithers Pira’s European Magazine Market Report, which presented key industry statistics. Among other data, the report highlighted what is already known to those working in this industry: that the magazine market as a whole is in decline. However, “just a bit of the print market is gone; the niche stuff is still there”, explained James Hewes, President and CEO of FIPP, the network for global media. The market was still

€8.3 billion in 2017 and continues to offer exciting opportunities for companies that are able to evolve and improve their offer during this period of flux. The Economist Magazine, one of the industry’s foremost success stories, was presented as a case study by Nicolas Sennegon, Executive Vice-President and Chief Revenue Officer at The Economist Group. He highlighted the importance of strong content and brand – be that in print or on other platforms – suggesting that “we now need to put print as a part of the portfolio, not at the core”.

As well as the seminar, participants attended a welcome cocktail, conference dinner and visit to the European Commission. The Commission also welcomed delegates to Brussels, with a commencement speech given by Anna Herold, Head of Unit at DG CONNECT (Audiovisual & Media Services Policy) and former Cabinet Member of Günther Oettinger when he was European Com-

RTA Adorns its HQ in 3D-Printing Tech to Mark Innovation Month

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The Roads and Transport Authority (RTA) took part in the events of the UAE Innovation Month under the theme (Innovation Starts with You). Under this context, the RTA had adorned its premises with the logo of the Year of Zayed designed and produced using 3D-Printing technology.

RTA was delighted with this creative initiative rolled out by marking two important events, such as the UAE Innovation Month and the Year of Zayed; which is celebrated by all government and semi-government departments across the UAE. It

marks the centennial birthday of the late founder and builder of the UAE modern renaissance. The Year of Zayed model, which measures 4 meters in length and 1.2 meters in height, will adorn the RTA HQ in Dubai for one year. The gesture reflects RTA’s keenness to play an active role in celebrating the Year of Zayed and the UAE Innovation Month. RTA employees in the Head Office will enjoy watching a robotic arm sculpting the Year of Zayed logo and a live show of Hatta Gates model in

3D-Printing technology at a scale of 1:75 meter. The RTA will distribute gifts designed and processed using 3D-Printer to employees, and hold workshops with companies specialised in 3D Printing. It is noteworthy that the RTA had applied the 3D-Printing technology in several initiatives including the 3D manufacturing in Dubai Metro; where the team researched 3D printing of spare parts for subsidiary systems such as ticket vending machines, ticket validation gates and other assets of the metro network.

Printer Market Declined in Major 50 Cities in India During Q4 2017 According to International Data Corporation's (IDC) latest India Monthly City-Level A4 printer Tracker, Printer market in major 50 cities witnessed a decline of 17.5% in Q4 2017 following a strong Q3 2017. Inkjet printers led the overall market with 52.2% share. Mumbai, Delhi and Chennai were top three cities in terms of sales while Pune, Vadodara and Bangalore were the major growth markets in Q4 2017 with an average growth of 19.1%. Although Q4 2017 witnessed decline due to mitigation of post GST impact for accounting transparency, both vendor and channel partners pushed the sales through channel schemes and end user promotions across major markets along with regular channel expansion program. According to Abhishek Mukherjee, Senior Market Analyst, IDC India “Low cost of ownership and printing compared to Laser printers account for the increasing uptake of Inkjet printer category”. Within the Inkjet category, Continuous Ink Supply System(CISS)/Ink tank printers dominated the market in Q4. Tier 3 and 4 cities generated 50% of the CISS sales volume. Requirements from SOHOs and SMEs, Co-operative banking segment and print service vendors were the major drivers behind increased demand of Ink tank

printers in these markets. “Wide reach and depth of the distribution network are the key to catering to the demand coming from Tier 3 and 4 cities. Almost all the brands have increased channel presence in smaller cities to fulfil the demand.” adds Mukherjee.

Vendor Highlights:

HP Inc maintained overall leadership in A4 Printer market with 45.9% market share in 50 cities across India. Significant channel push at the latter half of the quarter ensured the Brand’s leadership in India. HP focused on sales of entry level Laser printers with demand originating mainly from SMEs and State Government customers in Tier 3 and 4 cities. As per IDC India Monthly City-Level Printer Tracker, West and North zone saw the major growth for HP. Mumbai, Pune and Bangalore were major growth driving cities for the brand. West zone outpaced other zones in Laser printer contribution to HP while East zone has the highest contribution for Inkjet printers. Epson registered 1st spot in the Inkjet Printer Market with 46.3% market share in the category (24.2% Overall). Reach of the distribution channel through creation of reseller network in Smaller towns and rural market strengthened the leadership of

the brand in CISS market. Pune, Chennai and Siliguri were major growth markets for the brand. East zone has been highest contributor to its sales. While L380 has been the highest selling model for Epson as well as in the Inkjet category, its M-series (Monochrome CISS) witnessed significant growth from Tier 2 and 3 cities as channel partners effectively developed newer markets such as Cooperative banks, State Government, etc. for the series Canon secured 3rd spot in overall A4 printer market with 22.5% market share in 2017 Q4. Bangalore, Ahmedabad and Trivandrum were the key growth markets for Canon. PIXMA G series (Canon CISS portfolio) had the highest contribution to its Inkjet sales accounting for 52% of its overall Inkjet sales. Canon’s strong channel push of its G-series printers with attractive channel schemes was the main reason behind its strong sales.

IDC India Outlook:

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“With Canon expanding its CISS portfolio and Epson also launching new printer models in January, CISS share in Inkjet printers will continue to grow with major contribution coming from Tier 3 and 4 cities.

Opinion & insight

Top 20: Interior Print Applications of 2017 FESPA takes a look at some of the most creative interior print applications from the past 12 months. Here in print, we are rather blessed with the wide range of different markets to operate in. Such is the depth of print media that there is a great variety of work on offer. One of the most expansive and creative markets is interior print, with this sector having a number of areas within it. From interior textiles work such as curtains and cushions, through to other forms of design work such as wallpapers, posters and floor graphics, there is plenty of work to be had. With this in mind, FESPA.com has picked out some of the best applications from the past 12 months that showcase just how expansive the interior print market really is.

munications agency DRP joined forces with Soyang Europe on a campaign for Jaguar Land Rover, which included production of a life-size floor graphic of a Formula E race car. The Formula E electric car-racing series has grown in popularity since launching in 2014-15.

Dare to Zlatan…

Designer: Bingo Rimer Description: Swedish football star Zlatan Ibrahimovic saw his fame shoot to a new level last year when his face was featured on a giant banknote. The work of Swedish photographers Bingo Rimer, the 1,000 Swedish Krona note is sadly not legal tender. Zlatan is pictured here with the print on Instagram – a picture that attracted over 988,000 likes.

We're all shook up…

Designer: Flavor Paper / Andy Warhol Foundation for the Visual Arts Description: New York company Flavor Paper linked up with the Andy Warhol Foundation for the Visual Arts to produce this artistic wallpaper, featuring a certain Elvis Presley. The design is a play on the United States flag and its famous stars have been replaced with image of Elvis. A 15ft roll costs $225.

Sticking like Glu Mobile

OK GO and print

Designer: Yukuse Tanaka Description: Here is something completely different! US rock band OK GO used a series of printers in the video for its new song ‘Obsession’ last year. Producers worked with Japanese artist Yukuse Tanaka to choreograph the 567 printers to produce colourful sheets of paper in time with the music and the band’s dancing. The video took two years to finish.

Designer: Glu Mobile / Astek Description: Games developer Glu Mobile used thousands of game play images to create this wall covering at its San Francisco headquarters. The company worked with Astek, which created branded Mylar prints for the application, according to InteriorDesign.net.

Snickers lends a hand on Valentine’s Day

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Gucci goes luxurious with £23,000 print

Designer: Gucci Description: Gucci rolled out a new portfolio of printed interior designs products last year. The selection ranges from candles costing around £150 up to screens that will set you back an eye-watering £23,000.

Driving force of interior print Designer: Soyang Europe / DRP Description: Creative com-

Designer: Snickers / AMV BDOO Description: Snickers helped out forgetful romantics on Valentine’s Day with this inventive billboard inside London’s Waterloo Station. Developed in partnership with AMV BDOO, the billboard featured the word ‘HUNGRY’ made from greetings cards that passers-by could take home to give to their loved one. The campaign played on Snickers’ famous ‘You’re not you when you’re hungry’ slogan.

Keep going for gold!

How do you take your tea? From a 3D-printed bar of course!

Designer: Starbucks Description: Last year, global coffee shop chain Starbucks opened its largest site in Shanghai, with a little help from 3D print. The tea bar at the shop was created using 3D print technology and some market experts predict that the method will become commonplace in construction in years to come.

Just keep printing, just keep printing

Designer: Augustus Martin Description: Augustus Martin won a FESPA Gold Award in the category of ‘POP Products – Paper’ in 2017 for this colourful installation that was produced to mimic translucent water in store. The project included a number of processes, including CAD drawing, PVC panel installation and both digital and screen print.

Designer: Andro Alu Description: Another FESPA Gold winner here as Andro Alu won the top prize in the ‘Original Serigraphies and Giclées’ category. The firm partially underlayed the screen print with white opaque before the reproduction was produced on four-colour process printing in 150 L/inch and three additional colours. The finished piece was displayed at a gallery in New York.

Produced for the singer’s summer house, the project included a hand-engraved sofa, a woven tapestry and a carpet, that latter of which was printed on wool in the Netherlands, according to Dezeen.

Breathe easy with printed wallpaper

Larger than life with print

Designer: Gursky Description: Known for his large pieces of work, German photographer Andreas Gursky held an exhibition at the Hayword Gallery last year to show off some of his latest images. Pictured here is ‘Amazon’, one of the largest prints at the show, measuring in at 207cm x 407cm x 6.2cm. Interestingly, in 2011, Gursky’s ‘Rhine II’ became the most expensive photograph in the world when it sold for more than £3m (€3.4m/$4.2m).

Designer: Klaus Haapaniemi & Co / Nikari Description: London studio Klaus Haapaniemi & Co created a series of interior décor products for Icelandic singing sensation Björk.

Raising funds for hurricane victims

Designer: Barnaby Ward Description: Artist Barnaby Ward produced this print to help raise money for victims of hurricanes

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Summer chill with Björk

Designer: Imperial College London, Cambridge and Central Saint Cambridge Description: Scientists at the Imperial College London, Cambridge and Central Saint Cambridge found a way to use an inkjet printer to print photosynthesising bacteria onto paper, turning microbes into a living power bank. The bacteria turns energy from the sun into electricity, similar to solar panels. Scientists first printed conductive ink onto paper, before printing bacteria in specific patterns so that energy can be transferred between the bacteria and conductive ink, creating power. The team said this method could be used to create wallpaper, allowing consumers to create power in their homes.

Opinion & insight

that caused widespread destruction across the Caribbean. Ward live in Barbados, one of the many regions hit by hurricanes Irma and Maria last year.

HP Latex 360 printers and installed across five floors at of Hachette UK.

A blast from the past with 18th-century remake

Designer: de Gournay Description: London-based wallpaper specialist de Gournay was able re-create a wallpaper made famous by an iconic fashion photoshoot in the 1960s. Pauline de Rothschild was photographed by Host P. Horst at her Paris home in front of this 18th-century chinoiserie wallpaper, which, according to Architectural Design, was given a new lease of life by de Gournay.

Healthy future for interior design 60,000 plastic bottles hanging on the wall…

Designer: Bottletop / Krause Architects / Ai Build Description: Luxury brand Bottletop joined forces with Krause Architects and Ai Build to used 3D print to decorate the interior of its flagship store on Regent’s Street in London. What makes this project so special in that the material used was almost entirely derived from 60,000 recycled plastic bottles. The plastic waste had been gathered from the streets of Delhi in India.

Designer: Digital Plus LTD / Hospital Art Studio Description: Also winning Gold at the 2017 FESPA Awards was Digital Plus LTD for this project, produced with the Hospital Art Studio for the Medway Hospital trust. Printed and cut vinyl was used to provide the main heading on the finished design, which spanned an atrium wall spanning four floors and measuring 15m x 18.5m.

Mixing fashion with interior décor

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By the Rivers of Print…

Designer: Graphic History Company / Signbox Limited Description: Switching back to FESPA Gold Award winners and Signbox Limited won first prize in the ‘Decals, Printed Labels, Fleet Marking and Window Decals’ section with this entry. The graphic features a representation of London’s River Thames, comprising hand-drawn names of 3,500 authors. The piece was printed on LG 3880 high tack vinyl using two

Designer: Cytnhia Rowley Description: Last year, fashion designer Cytnhia Rowley launched a new range of wallpaper inspired by the same style featured across her clothing products. This example, named ‘I Wish My Garden Looked Like This’, is just one of the colourful, printed options available in ‘Tempaper’.

3D print inflates the interiors market

Designer: Evan Gant Description: Designer Evan Gant was able to use a simple, 3D-printed widget to transform a deflated balloon into a vase. The balloon looks relatively flat at first, but when filled with water, is much more sturdy and able to hold flowers, making for a rather pretty picture! Printed interiors in one of many hot topics in the industry at present and those keen to learn more about this sector can do so within the dedicated ‘Printeriors’ section of FESPA 2018 this year. This returning feature has proved popular at previous edition of the global print expo, with visitors able to see examples of printed interior products and hear from various leading experts in the field.

Cerutti Announces Success in Turkey unwinders and rewinder and will allow the production of a very wide range of products such as wax / hot-melt (full or partial, inregister) coating, hot-melt (partial or full) lamination, etc. at very high speed, using a multi-trolley coating unit of the latest model EC 94X HM.

Another step of the long business relationship between Cerutti and Cevikbas Ambalaj has been achieved through a converting line for Ispak. In October 2017, Mehmet Cevikbas signed a deal with Dr. Giancarlo Cerutti for a new 10-color Cerutti press, to be installed this summer at Cevikbas Ambalaj plant (Konya, Turkey). The press includes all the state of the art progresses of Cerutti technology and will be dedicated to flexible packaging, targeting very high production speed. At the same time, Cevikbas also decided to subscribe to the Cerutti 24/7 service covering all the four presses running at Cevikbas plant in Konya. The agreement, signed with Dr. Luigi Cerutti, regards the brandnew Cerutti 24/7 service: the innovative modality to supply the remote assistance through an endto-end digital application, that has been recently launched and soon presented to the Turkish market where this contract has been the very first one.

Mehmet Cevikbas also added, “This press represents another step of our growth as a Company, and underline the confidence in Cerutti as our technology partner. I strongly believe this new machine will reach great productivity performances, giving us the chance to achieve new targets in developing our strategy of increasing of quality and production volumes.” Moreover, a new wax / hot-melt coating and laminating line has been delivered by the end of November to the new production plant of Ispak Esnek Ambalaj Sanayi A.Ş, in Izmit (Turkey). The new converting line will be equipped with full-automatic

The laminating group is adjustable both in height and web wrapping, thus optimizing the lamination process for a very wide range of materials and coating weights. A new coating head allows less hot-melt in circulation, a more accurate temperature control (that means cost savings in term of reduction of hot-melt coating thickness!), higher working speed, lower hot-melt fume emission. These are all innovation that today only our equipment is able to guarantee.”

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Dr. Giancarlo Cerutti, said, “We are very proud to enforce our market progression, by developing this new project in Turkey. As we are also grateful to Mr. Mehmet Cevikbas and to all his team for the confidence that they continue showing us also through this new order. After the delivery of the de-metallization press that

we installed about one year ago, this new press highlights the continuing of this tradition.”

Sergio Molino, Cerutti’sConverting Technologist said, “Our unit is capable of using interchangeable trolleys suitable for different coating and laminating techniques, thus giving the converter a unique versatility: in-register wax coating, full wax application with independent coating weights on both sides, full hot-melt coating on one side for long runs and very high speed, partial and full lamination, etc. Our system allows the preparation of the new trolley off the press, while the line is still working on the previous production.

Opinion & insight

Custom T-Shirt Printing Market to Cross $10 Billion by 2025 According to a new market report published by Credence Research the custom t-shirt printing industry has staged a remarkable comeback. This has happened post dismal market conditions prevalent during the economic crisis, when cash strapped consumer were finding it difficult to allocate funds to discretionary expenses like custom t-shirts. With economies showing stability, rising income for both consumers and businesses is expected to underpin custom t-shirt printing industry. The global market for custom t-shirts printing is expected to witness considerable growth with rising income level of households globally and with shifting trends towards fashionable apparels. Moreover, the rapid penetration of e-tailing in the fashion space has had positive impact on the fashion industry in general. The t-shirt category, especially custom-print and designed, has exhibited a higher acceptance for e-tailing. The global market for custom t-shirt printing industry is expected to cross $10 Billion by 2025 at a CAGR of 6.3% through the forecast period 2017 – 2025.

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Based on printing technologies, custom t-shirt printing market is classified into screen printing, digital printing and plot printing. As of 2016, the screen printing was the most preferred and dominant printing technique in the global custom t-shirt printing markets. The segment contributed to over 55% of the total market revenue in the same year.

The dominance of on-screen printing technique is majorly attributed to its prolonged existence in the market. However, a shift towards digital printing is visible in the industry. Since digital printing permits printing of the art file directly onto the garment, affordability and quick turnaround makes

it more attractive technique. Digital printing technique is expected to witness the fastest growth as it is less expensive and rapidly gaining popularity among small and medium size custom t-shirt printing service providers. Custom t-shirt are also segment based on designs into graphics and artwork. Graphics was the most popular design segment in the global custom t-shirt printing market. The trend shall prolong and the segment is presumed to hold on to its dominant position by 2025, growing at relatively faster rate than artwork design segment.

be shaped by rapid growth of e-commerce and evolving fashion awareness among consumers. The U.S. represents the largest individual custom t-shirt printings market worldwide. The overall custom T-shirt printing market comprises large number of players across the world, making the overall market highly fragmented in nature. Additionally, due to presence of high number of vendors in the market, the overall market has emerged highly competitive in nature over the period of time.

On the other hand, artwork design segment is also presumed to witness sturdy growth during the

The market is governed by Asia Pacific, Europe and North America. Thus, the player concentration can be majorly seen across these regions. Due to varying consumer

forecast period, majorly supported by growing demand from corporate companies and non-governmental organizations that use custom print t-shirts as a promotional tool to reach out their targeted audience quickly and cost effectively.

trends across the regions, companies emphasize on implementing region specific strategies so as to attract and expand larger consumer base. The custom t-shirt printing is highly fragmented with large number of local players in each regional market.

Asia Pacific represented the largest custom t-shirt printing market worldwide in 2016. The region accounted for over one third of the global market revenue in the same year. The trend shall prolong and the region is expected to retain its leading position, offering healthy growth opportunities in emerging markets like India. The growth opportunities in the region would

Some major players in the global custom t-shirt printing market are CustomInk, LLC, Vista Group, Threadbird, Printful, Printaholic, InkGarden, CafePress, International Screen Printing and Embroidery, Touch and Print Pte. Ltd, Butter Prints, Thai T-shirt Factory, The Private Way, TMaker, Gecko, Transfer it, JollyPrints, CustomThreads and EL Print Pte Ltd.

Global Portable Printer Market Expected to Reach $1.6 Billion by 2023 According to a new report by Allied Market Research, the portable printer market was valued at $844.19 million in 2016, and is projected to reach at $1.6 Billion by 2023, growing at a CAGR of 10.2% from 2017 to 2023. A printer is a peripheral device that accepts input in the form of text or graphics through a digitally connected device and generates printed document for the user. Printers vary in shape, size, speed, and cost. The portable printer is a kind of handy printer that can be easily moved and provides mobility to the user. In 2016, thermal technology segment dominated the portable printer market in technology type segment, in terms of revenue. Moreover, transportation & logistics segment witnessed significant growth, due to increase in demand for mobility and ondemand printing facility. Asia-Pacific was the highest revenue contributor to the portable printer market in 2016, accounting for around 35.23% share, owing to surge in demand

for mobility for printing across industry verticals and rapid digitization has contributed to the growth of the portable printer market in this region. Furthermore, increase in adoption of BYOD policy across industry verticals, drives the market across the country. Key Findings of the Portable Printer Market: The thermal technology printer market segment accounted for the highest share of the global portable printer market in 2016, growing at a CAGR of 10.7% from 2017 to 2023.

comprehensive analysis of key growth strategies adopted by major players. The key players profiled in the study are Bixolon Co. Ltd, Brother Industries Ltd., Canon Inc., Fujitsu, Hewlett Packard Enterprise Development LP, Honeywell International Inc., Polaroid Corporation, Printek LLC, Toshiba Tec Corporation, and ZEBRA Technologies. These players have adopted competitive strategies such as innovation, new product development, and market expansion to boost the growth of the market.

Transportation & logistics segment generated the highest revenue, accounting for $310.78 million in 2016. The telecom segment across the industry vertical is expected to dominate the market, in terms of market share, during the forecast period. The report features a competitive scenario of the portable printer market and provides a

ME‌Printer March 2018

Calendar

TRADE SHOWS CONFERENCES & EVENTS April 2018 Inkjet Summit Ponte Vedra Beach, Florida, US 9-11 April, 2018

Printpack + sign Singapore 18 - 20 July, 2018

SinoCorrugated South 2018 Guangdong, China 10 - 12 April, 2018

Serigrafia Sign Future Textil Sao Paulo, Brazil 25 - 28 July, 2018

Pure Digital Amsterdam, The Netherlands 17 - 19 April, 2018

August 2018

2018 NAPIM Spring Convention Sonoma, Calif., US 20-23 April, 2018

May 2018 Print & Packtech Bangalore, India 4 - 6 May, 2018 FESPA 2018 Global Print Expo Berlin, Germany 15 - 18 May, 2018 RT Imaging Summit & Expo Americas Cancún Cancún, Mexico 24 - 25 May, 2018 Grafitalia Rho Milan, Italy 29 May - 1 June, 2018

ME‌Printer March 2018

Long Beach, USA 02 - 03 August, 2018 Print Technology Kuala Lumpur, Malaysia 02 - 05 August, 2018 Siggraph Vancouver, Canada 12 August - 16 August, 2018 K Print 2018 Kintex, Goyang, Korea 29 August - 1 September, 2018 Surabaya Printing Expo (SPE) Surabaya, Indonesia 02 - 05 August, 2018 Vietnam PrintPack FoodTech Ho Chi Minh, Vietnam 29 August - 1 September, 2018

September 2018

Graphic Expo Pasay, Phillipines 31 May - 2 June, 2018

Sign Istanbul 2018 Istanbul, Turkey 20 - 23 September, 2018

June 2018

Sign China Shanghai, China 19 - 21 September, 2018

Fabcon 3.D Erfurt, Germany 5 - 7 June, 2018

July 2018

Printech Moscow, Russia 19 - 22 June, 2018 Additive Manufacturing Europe Amsterdam, The Netherlands 26 - 28 June, 2018

Indoprint Jakarta, Indonesia 19 - 22 September, 2018 TCT Show United Kingdom of Great Britain and Northern Ireland 25 - 27, September 2018

MARK YOUR CALENDAR BOOK YOUR TICKETS Graph Expo Chicago, USA 30 September - 03 October, 2018

October 2018

February 2019 Printpack India Greater Noida, India 1 - 6 February, 2019

&THEN, a DMA Event Las Vegas, USA 8 - 10 October, 2018

Fespa Brasil Sao Paulo, Brazil 20 - 23 February, 2019

World Publishing Expo Berlin, Germany 9 - 11 October, 2018

Printtek Istanbul, Turkey 20 - 24 February, 2019

Druck+Form Sinsheim, Germany 10 - 13 October, 2018 SGIA Expo 2018 Las Vegas, USA 18 - 20 October, 2018 PCVExpo Moscow, Russia 23 - 25 October, 2018 Creative Paper Conference Munich, Germany 25 - 26 October, 2018

November 2018 Digital Packaging Summit Florida, USA 5 - 7 November, 2018 Labelexpo India Noida, India 22 - 25 November, 2018 InterPrint Expo India Chandigarh, India 23 - 26 November, 2018

December 2018 FESPA Eurasia Istanbul, Turkey 6 - 9 December, 2018

Viscom Düsseldorf, Germany 8 - 10 January, 2019

Pack Africa Cairo, Egypt 9 - 11 March, 2019

May 2019 May 2019 FTA 2019 Los Angeles, USA 5 - 8 May, 2019 Empack Dortmund, Germany 8 - 9 May, 2019 Eastern Coatings Show 2019 New Jersey, USA 13 - 15 May, 2019

June 2019 Andigrafica Bogota, Colombia 4 - 7 June, 2019

July 2019 GFT Bangkok, Thailand 3 - 6 July, 2019

ME‌Printer March 2018

January 2019

March 2019

‫هدفنا هو إنقاذ أشجارنا في كل مرة‬ ‫نستخدم فيها قلم الرصاص"‪.‬‬ ‫وكان هناك جهة عارضة أخرى في‬ ‫معرض بيبر وورلد ميدل إيست وهي‬ ‫شركة بورسياني أي بونازي من إيطاليا‬ ‫الشركة المتخصصة بصناعة الفرش‬ ‫الخاصة بالفنون الجميلة‪ ،‬التي عرضت‬ ‫في الغرفة الخضراء فرشها إيطاليا ‪1995‬‬ ‫التي تراعي الحفاظ على البيئة‪ .‬وقد قال‬ ‫موريزيو أرليتي‪ ،‬مدير التصدير في شركة‬ ‫بورسياني أي بونازي‪ ،‬إن هذه الفرشاة‬ ‫وفرش يونيكو المشمولة ببراءة اختراع‬ ‫يستخدمها الفنانون والرسامون على‬ ‫نطاق واسع‪ ،‬وهي الفرش المفضلة لدى‬ ‫مجموعة واسعة من العاملين في مشاريع‬ ‫الترميم‪ ،‬التي تشمل أهم المعالم األثرية‬ ‫واألعمال الفنية في إيطاليا‪ ،‬مثل أعمال‬ ‫الترميم التي نُفذت في كنيسة اليوبيل‬ ‫في روما وفلورنسا‪ ،‬باإلضافة إلى أعمال‬ ‫الترميم الهائلة لكنيسة سيستين في روما‪.‬‬ ‫وتابع أرليتي قائال ً ‪":‬إن فرش إيطاليا‬ ‫‪ 1951‬المصنّعة من ألياف صناعية نباتية‬ ‫خضراء مقاومة لعوامل الزمن‪ ،‬تشتمل‬ ‫على حلقات مطلية من األلمنيوم القابل‬ ‫بألوان مائية‬ ‫إلعادة التدوير‪ ،‬ونهاية مطلية‬ ‫ٍ‬ ‫غير سامة"‪ " .‬وكذلك المواد التي ُتعبأ‬ ‫و ُتغلف بها الفرش مصنّعة من مواد قابلة‬ ‫إلعادة التدوير وخالية من المذيبات ويتم‬ ‫تصنيعها بنسبة ‪ 100‬بالمئة بوسائل‬

‫تستخدم الطاقة المتجددة‪ .‬وال تنطوي هذه‬ ‫المجموعة من الفرش على التزام بمراعاة‬ ‫البيئة فقط‪ ،‬بل ُتصنع أيضا ً لالحتفاء‬ ‫بموطن بورسياني و بونازي وبتاريخه "‪.‬‬ ‫ثم أضاف أرليتي‪" :‬نحن نود أن نعرض‬ ‫منتجاتنا في سوق مختلفة ونكتسب‬ ‫موزعين من منطقة الشرق األوسط‪.‬‬ ‫فنحن لدينا منتجات يمكن أن تلبي‬ ‫أكثر المستهلكين تطلبا ً وذلك بفضل‬

‫تصاميمنا الجديدة وتقنياتنا المبتكرة‪ .‬إن‬ ‫جميع دول الشرق األوسط تزخر بالتاريخ‬ ‫والفن لذلك نعتقد أنه سيكون من السهل‬ ‫علينا دخول هذه السوق االستراتيجية "‪.‬‬ ‫وقد شملت المنتجات األخرى المراعية‬ ‫للبيئة المعروضة في الغرفة الخضراء‬ ‫كراسات ذات أغلفة سميكة القابلة‬ ‫إلعادة التدوير وأقالم تلوين مصنّعة من‬ ‫األخشاب المعتمدة من شركة أولمر‬ ‫(‪ )Olmar‬البرتغالية المصنعة للخشب‪.‬‬ ‫وقد قال الرئيس التنفيذي لشركة أولمر‬ ‫جواو أوليفيرا‪" :‬نحن نعمل على توفير‬ ‫مجموعة من خيارات المنتجات التي‬ ‫تتميز بأسعار ٍ معقولة وجودة عالية وذلك‬ ‫لبناء الثقة مع عمالئنا‪ .‬لذا نبذل جهودنا‬ ‫لنجمع ما بين االستدامة والمنتجات‬ ‫التي تحمي البيئة وتحترمها‪ .‬فنحن نصنع‬ ‫منتجات األطفال الذين هم مستقبل‬ ‫هذا العالم وإعادة التدوير هو السلوك‬ ‫الصحيح لتحقيق ذلك‪ .‬ونحن نعتقد‬ ‫فعال ً أن إتباع النهج األخضر في أعمالنا هو‬ ‫الطريق الذي ينبغي أن نتبناه"‪.‬‬ ‫وتشمل الميزات الجديدة في بيبرورلد‬ ‫ميدل إيست ‪ 2018‬قرية بالي وورلد‬ ‫فيليدج‪ ،‬التي تشمل مجموعة كاملة‬ ‫من دمى األطفال وألعابهم‪ ،‬والهدايا‬ ‫الترويجية للشركات للمواد‪ .‬كما سيركّز‬ ‫برنامج الندوات الذي يستمر على مدى‬ ‫يومين على أحدث االتجاهات والتطورات‬ ‫في الصناعات اإلقليمية للوازم المكتبية‬ ‫والورقية والقرطاسية‪.‬‬

‫‪ME‌Printer March 2018‬‬

‫ومن ميزات العودة لزيارة المعرض‬ ‫مشاهدة مسابقة ورب ستار‪ ،‬وهي‬ ‫مسابقة الوحيدة لتغليف الهدايا في‬ ‫المنطقة‪ .‬ويقام معرض بيبر وورلد ميدل‬ ‫إيست في نفس مكان مع معرض ليذر‬ ‫وورلد ميدل إيست‪ ،‬وهو المعرض الرائد‬ ‫في المنطقة للمنتجات واإلكسسوارات‬ ‫واللوازم الجلدية‪.‬‬

‫‪42‬‬

‫أحداث‬

‫العارضون الدوليون يقدمون منتجات صديقة‬ ‫للبيئة في معرض بيبرورلد ميدل إيست ‪2018‬‬ ‫للمرة األولى في الشرق األوسط ُتطرح‬ ‫لوازم قرطاسية ومكتبية صديقة‬ ‫للبيئة ُتطرح في معرض دبي‪ ،‬بدءا ً من‬ ‫أقالم الرصاص القابلة للزراعة وإعادة‬ ‫تدويرها‪ ،‬إلى الفرش الرسم النباتية‬ ‫التي استخدمت إلعادة تجديد كنيسة‬ ‫سيستين اإليطالية‪ .‬وقد قامت الغرفة‬ ‫الخضراء في معرض بيبر وورلد ميدل‬ ‫إيست ‪ 2018‬بتسليط الضوء على‬ ‫المنتجات القرطاسية والورقية المالئمة‬ ‫للبيئة والمفيدة للمجتمع والمجدية‬ ‫من الناحية االقتصادية‪ ،‬حيث تشير‬ ‫جميع المواد إلى مجتمع ذي توجه بيئي‬ ‫مشرق‪.‬‬

‫‪ME‌Printer March 2018‬‬

‫وقد عكست سمة هذا المعرض‬ ‫المخصص تحوال ً واضحا ً في أنماط الشراء‬ ‫لدى المستهلكين اإلقليميين حيث تزايد‬ ‫التركيز والطلب على المنتجات المكتبية‬ ‫والورقية والقرطاسية واأللعاب التي‬ ‫تحمل المسؤولية البيئية‬ ‫تنضوي على‬ ‫ّ‬ ‫واالجتماعية‪.‬‬

‫‪43‬‬

‫وقد حرص التجار الذين جاؤوا من جميع‬ ‫أنحاء المنطقة على شراء المنتجات‬ ‫المستدامة‪ ،‬وشعروا بالسرور عند زيارتهم‬ ‫الغرفة الخضراء في معرض بيبرورلد‬ ‫ميدل إيست الذي يقام في الفترة الواقعة‬ ‫ما بين ‪ 27‬فبراير إلى ‪ 1‬مارس‪ /‬آذار‬ ‫‪ 2018‬في مركز دبي الدولي للمؤتمرات‬ ‫والمعارض‪.‬‬

‫وستضم الغرفة الخضراء‪ ،‬التي تمثل‬ ‫نقطة جذب بارزة في الحدث الناشط الذي‬ ‫يستمر لمدة ثالثة أيام‪ ،‬سلسة متنوعة‬ ‫من السلع المنتجة وفق معايير أخالقية‪،‬‬ ‫تضم أقالم رصاص تري وايز المصنعة‬ ‫من الصحف المعاد تدويرها بنسبة ‪100‬‬ ‫بالمئة‪ .‬وقد قال غالم حسين‪ ،‬مؤسس‬ ‫شركة الحسنات للتجارة (‪Al Hasananat‬‬ ‫‪ ،)Trading‬والموزع اإلقليمي ألقالم لتري‬ ‫وايز‪ ،‬إن قلم الرصاص الذي يصنعه هو‬ ‫أول قلم رصاص في العالم يأتي مع كفالة‬ ‫عدم الكسر أثناء الكتابة أو الشحذ‪" :‬ليس‬ ‫هناك على اإلطالق أي نوع من بالستيك‬ ‫أو الخشب المستخدم في أقالمنا‪ ،‬منتجاتنا‬ ‫ُتصنع دون أن تصدر أي انبعاثات للغاز‬ ‫ثاني أوكسيد الكربون"‪.‬‬ ‫وقال حسين إن ماركة تري وايز تقدم‬ ‫أيضا ً "أقالم الرصاص النباتية" التي‬ ‫يمكن زراعتها بعد االستخدام وتنمو‬ ‫لتتح ّول إلى نباتات مختلفة مثل الطماطم‬ ‫والحر والكزبرة‪ .‬وأضاف حسين‪" :‬نحن‬ ‫نهدف إلى تحويل ما يقرب من ‪500000‬‬ ‫صحيفة إلى منتج مستدام ملموس‬ ‫مباشرة‪ ،‬وقد استثمرنا التكنولوجيا إلى‬ ‫ح ٍد كبير كي نتمكن من تلبية الطلبات‬ ‫من األسواق العالمية"‪" .‬إن قيادة دولة‬ ‫اإلمارات العربية المتحدة وعبر منطقة‬ ‫الشرق األوسط تشجع على استخدام‬ ‫المنتجات المستدامة‪ ،‬ونحن نؤمن بأن‬ ‫االستدامة يمكن أن تبدأ بقلم الرصاص‪.‬‬

‫المموج في هونغ كونغ (‪،)HKCPMA‬‬ ‫واتحاد صناع علب التغليف المموجة‬ ‫الكوري (‪ ،)KCCA‬و االتحاد األرجنتيني‬ ‫لصناعة الكارتون المموج" (‪،)CAFCCO‬‬ ‫واتحاد عموم الهند لشركات الطباعة‬ ‫الرئيسية (‪ )AIFMP‬وغيرها الكثير‪.‬‬

‫وقد وسعت شركة ريد لتنظيم المعارض‬ ‫(‪ )Reed Exhitions‬نطاقها الترويجي‬ ‫عبر تنمية عالقات وثيقة مع العديد من‬ ‫االتحادات الصناعية والتجارية من الدورات‬ ‫األولى لهذه المنصة التي تنظمها‪ .‬واليوم‪،‬‬ ‫نمت سلسلة معرض سينوكوروغيتيد‪،‬‬ ‫لتضم إقامة معرضين – في السنوات‬ ‫الزوجية في دونغوان وفي السنوات الفردية‬ ‫حدث‬ ‫في شنغهاي‪ -‬وذلك لتصبح أبرز‬ ‫ٍ‬ ‫ُيدرج على تقويم األحداث المتعلقة بهذه‬ ‫الصناعة في داخل الصين وخارجها‪ .‬ويرجع‬ ‫الفضل إلى حد كبير في هذا النمو السنوي‬ ‫المستمر لكال الحدثين إلى الدعم الثابت‬ ‫والقوي لتلك الهيئات الصناعية النافذة‪.‬‬ ‫باإلضافة إلى شركة ريد لتنظيم المعارض‬ ‫التي ك ّرست نفسها منذ وقت طويل‬ ‫لتقديم مساهمات كبيرة في تطوير صناعة‬ ‫الورق المموج العالمية‪.‬‬ ‫وقد تعهدت عدة اتحادات بتنظيم وفو ٍد‬ ‫لزيارة معرض سينوكوروغيتيد ساوث‬ ‫في العام المقبل‪ .‬كما ذكر العديد من‬ ‫المشاركين‪ ،‬أنهم يشاركون منذ فترة‬ ‫طويلة في أحداث معرض سينوكوروغيتيد‪،‬‬ ‫وأنهم لطالما قدّروا تلك المجموعة‬ ‫الواسعة من المنتجات المعروضة وكيف‬ ‫يؤدي المعرض إلى تحقيق نتائج قوية‬ ‫تعزز فهم األعضاء لكل توجه جديد في‬ ‫هذه الصناعة في الوقت الذي يقيمون فيه‬ ‫االبتكارات والحلول الناشئة‪.‬‬ ‫وبالتوازي مع ذلك‪ ،‬ستقوم شركة ريد‬ ‫لتنظيم المعارض أيضا ً بإقامة حمالت‬ ‫ميدانية في مناطق آسيا والمحيط الهادئ‪،‬‬ ‫تتطلب عقد سلسلة اجتماعات مع ممثلي‬

‫االتحادات الرئيسية في مجال الصناعة‬ ‫التحويلية‪ .‬وقد وصلت الحملة‪ ،‬التي تركز‬ ‫على ترويج لمعرض سينوكوروغيتيد‬ ‫ساوث ‪ 2018‬في أسواق الورق المموج‬ ‫اإلقليمية وعلى ربط المصنعين المحليين‬ ‫مع مجاالت الصناعة الناشئة‪ ،‬إلى‬ ‫جمهور واسع النطاق في الفترة الماضية‪.‬‬ ‫وباإلضافة إلى ذلك‪ ،‬تفخر شركة ريد‬ ‫باستضافة القمة اآلسيوية األولى للصناعة‬ ‫الورق المموج بالتزامن مع اجتماع لجنة‬ ‫إدارة اتحاد مصنعي العلب المموجة‬ ‫اآلسيوية (‪ )ACCA‬الحادي والعشرين‬ ‫( من ‪ 25‬إلى ‪ 27‬من شهر سبتمبر‪/‬‬ ‫أيلول)‪ .‬فضال ً عن أن الشركة سترسل‬ ‫ممثلين إلى المؤتمر السادس واألربعين‬ ‫التحاد مصنعي الصناديق المموجة في‬

‫الهند (‪ )FCBM‬من ‪ 17‬إلى ‪ 19‬من شهر‬ ‫نوفمبر‪ /‬تشرين الثاني‪ ،‬واالجتماع السنوي‬ ‫التحاد مصنعي الكرتون المموج الماليزي‬ ‫(‪()MACCMA‬من ‪ 16‬إلى ‪ 18‬من‬ ‫شهر نوفمبر‪ /‬تشرين الثاني) واالجتماع‬ ‫السنوي التحاد مصنعي الورق المموج‬ ‫في هونغ كونغ (‪( )HKCPMA‬من ‪23‬‬ ‫إلى‪ 25‬من شهرنوفمبر‪ /‬تشرين الثاني)‪.‬‬ ‫وفى وقت الحق من هذا العام‪ ،‬ستقوم‬ ‫شركة ريد باستضافة القمة االندونيسية‬ ‫لصناعة الورق المموج باإلضافة الى قمة‬ ‫ميانمار للصناعة الورق المموج (من ‪3‬‬ ‫إلى ‪ 7‬من شهر ديسمبر‪ /‬كانون األول)‬ ‫بالتعاون مع اتحاد صناعة الكرتون‬ ‫المموج في إندونيسيا (‪ )PICCI‬واالتحاد‬ ‫المحلي على التوالي‪ .‬وعلى هامش القمة‬ ‫سيتم اصطحاب المصنعين المحليين في‬ ‫جوالت ارشادية لزيارة معامل الصناعة‬ ‫الورق مموج في جاكرتا وسورابايا‬ ‫ويانجون‪.‬‬

‫‪ME‌Printer March 2018‬‬

‫وفي العام القادم سيقام معرض‬ ‫سينوكروغيتيد ساوث في الفترة الواقعة‬ ‫ما بين ‪ 10‬إلى ‪ 12‬من شهر أبريل‪/‬‬ ‫نيسان في مركز غوانغدونغ الدولي‬ ‫الحديث للمعارض في مدينة غوانغدونغ‬ ‫التي تعد قلب دلتا نهر اللؤلؤة‪ ،‬والقوة‬ ‫المحركة لصناعة التعبئة والتغليف‬ ‫في الصين‪ .‬ويؤكد المشاركون في هذا‬ ‫الحدث على أنهم ينضمون إلى منصة‬ ‫ديناميكية عالمية تتميز بعرض منتجات‬ ‫جديدة وتقنيات متقدمة وحلول مبتكرة‬ ‫للخدمات – المتكاملة لتتماشى مع‬ ‫الطلب المتغير بسرعة في مجال صناعة‬ ‫التعبئة والتغليف المموجة اليوم‪.‬‬

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‫أحداث‬

‫معرض سينو كوروغيتيد ساوث ‪2018‬‬ ‫يتلقى تأييدا ً قويا ً من االتحادات الصناعية‬ ‫ُيقام في الشهر المقبل على مدى ثالثة‬ ‫أيام في مدينة دونغوان –الصين‪ -‬معرض‬ ‫سينو كوروغيتيد ساوث‪ ،‬الذي يمنح‬ ‫الشركات الباحثة عن أحدث المعدات‬ ‫لتسيير عملية االنتاج بكفاءة وذكاء‬ ‫والحصول على أجود المنتجات‪ ،‬منصة‬ ‫استثنائية تسعى من خاللها إلى تحقيق‬ ‫أهدافها‪.‬‬ ‫ُيعد معرض سينوكوروغيتيد ساوث‬ ‫‪ 2018‬مناسبة هامة لصنّاع الورق‬ ‫المقوى المموج (الكرتون المموج) على‬ ‫مستوى آسيا والمحيط الهادئ‪ ،‬وس ُيقام‬ ‫في الفترة الواقعة ما بين ‪ 10‬إلى ‪ 12‬من‬ ‫شهر أبريل‪ /‬نيسان في مركز غوانغدونغ‬ ‫الدولي الحديث للمعارض (‪GD Modern‬‬ ‫‪.)International Exhibition Centre‬‬ ‫وسيضم المعرض أكثر من ‪ 700‬عالمة‬ ‫تجارية معروفة‪ ،‬تعرض أكثر من ‪1400‬‬ ‫والفعالة من‬ ‫آلة من اآلالت المتطورة‬ ‫ّ‬ ‫حيث التكلفة والمعدات اإلضافية والمواد‬ ‫عرض تغطي‬ ‫ٍ‬ ‫االستهالكية في ‪ 6‬قاعات‬ ‫مساحة قدرها ‪ 80000‬مترا ً مربعاً‪.‬‬

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‫وفي عام ‪ 2018‬سيواصل معرض‬ ‫سينوكوروغيتيد ساوث مسيرة نجاحه‬ ‫الطويلة‪ ،‬التي بدأت ألول مرة مع الدورة‬

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‫األولى للمعرض في عام ‪ ،2001‬ليقدم‬ ‫مصنعو وموردو الورق المموج بعض‬ ‫ابتكاراتهم األكثر إنتاجية والحصول على‬ ‫فرص جديدة لتنمية األعمال‪ .‬ويلقى‬ ‫المعرض دعما ً قويا ً من االتحادات‬ ‫الصناعية األكثر نفوذا ً في العالم بما فيها‬ ‫اتحاد مصنعي الصناديق المموجة في‬

‫الهند (‪ ،)FCBM‬واتحاد مصنعي العلب‬ ‫المموجة اآلسيوي (‪ ،)ACCA‬واتحاد‬ ‫صناعة الكرتون المموج في إندونيسيا‬ ‫(‪ ،)PICCI‬واتحاد مصنعي الكرتون‬ ‫المموج الماليزي (‪ ،)MACCMA‬واتحاد‬ ‫مصنعي الصناديق المموجة (‪،CBMA‬‬ ‫سنغافورة)‪ ،‬واتحاد مصنعي الورق‬

‫قيمة كبيرة للطباعة‪ ,‬إذا ما تم القيام بها بالطريقة الصحيحة‬ ‫وصل حوالي خمسة وخمسون خبيرا ً في‬ ‫صناعات الطباعة والنشر‪ ,‬إلى بروكسل‬ ‫لحضور الندوة الخاصة بمجلة (انتيرغراف‬ ‫– ‪ )intergraf‬و مجلة (سميثرس بيرا –‬ ‫‪ ,)smithers pira‬والتي تم عقدها في ‪1‬‬ ‫فبراير (شباط) ‪.2018 -‬‬ ‫إذ تم جمع خبرات متنوعة عالية‬ ‫المستوى من المتحدثين والعاملين في‬ ‫هذه الصناعة‪ ,‬من جميع انحاء أوروبا‪ .‬إذ‬ ‫ساعدت الندوة على تكوين رؤية واضحة‬ ‫لمستقبل المجالت‪ ,‬وقد تم دعم هذا‬ ‫الحدث المقام والتابع لمجلة (انتيرغراف‬ ‫– ‪ )intergraf‬و مجلة (سميثرس بيرا‬ ‫– ‪ ,)smithers pira‬من قبل جمعية‬ ‫المجالت األوربية (أيما – ‪ ,)EMMA‬و‬ ‫من قبل جمعية المطبوعات األوربية‬ ‫(أي آر أيه – ‪ ,)ERA‬وجمعية (نورديك‬ ‫– (‪NORDIC‬للطباعة (إن أوه بي أيه –‬ ‫‪ ,)NOPA‬وبتمويل من أنظمة اإلنترنيت‬ ‫(مانروالند ‪.)MANROLAND -‬‬ ‫و باإلضافة لحضور الندوة‪ ,‬قام المشاركين‬ ‫أيضا ً بحضور حفلة ترحيب‪ ,‬وحفل عشاء‪.‬‬ ‫كما قاموا بزيارة إلى المفوضية األوروبية‪,‬‬ ‫وقامت المفوضية بدورها بالترحيب‬ ‫بالمندوبين في مدينة بروكسل وتخلل‬ ‫حفل الترحيب خطاب‪ ,‬قام به كل من‬ ‫(آنا هيرولد – ‪)ANNA HEROLD‬‬ ‫مديرة وحدة االتصاالت (السمعية‬ ‫والبصرية‪ ,‬وسياسة الخدمات)‪ ,‬والعضو‬ ‫السابق في مجلس الوزراء (غونثر‬

‫أيوتنغر – ‪)GUNTHER OETTINGER‬‬ ‫والمسؤول عن االقتصاد والتجارة‬ ‫اإللكترونية في المفوضية األوربية‪.‬‬ ‫كما تخلل الندوة توزيع نسخ حصرية من‬ ‫مجلة (سميثرس بيرا – ‪)smithers pira‬‬ ‫على جميع الحضور‪ ,‬والتي تحتوي تقريرا ً‬ ‫عن سوق المجالت األوربية‪ ,‬واحصائيات‬ ‫عن المفاتيح الرئيسية لصناعات‪,‬‬ ‫والعديد من البيانات األخرى الخاصة‬ ‫بهذه الصناعة‪.‬‬ ‫كما يقوم التقرير بإلقاء الضوء على ما‬ ‫هو معروف بالنسبة للعاملين في هذه‬ ‫الصناعة " انحدار مؤشر المجالت في‬ ‫األسواق العالمية ككل "‪ ,‬ومع ذلك فإن‬ ‫هذه النسبة مازالت قليلة‪ ,‬وستكون‬ ‫تحت السيطرة إذا ما تم إعادة األعمال‬ ‫إلى مسارها الصحيح‪ ,‬كما قام (جيمس‬ ‫هيويس – ‪ )JAMES HEWES‬الرئيس‬ ‫والمدير التنفيذي لشركة (إف أي بي بي –‬ ‫‪ )FIPP‬بتوضيح أهمية اإلنترنيت لوسائل‬ ‫اإلعالم العالمية‪.‬‬ ‫وصل استثمار صناعات الطباعة‬ ‫والنشر إلى حوالي ‪ 8.3‬مليار يورو في عام‬ ‫‪ ,2017‬وما يزال هناك فرص مثيرة‬ ‫أمام الشركات العاملة في هذه الصناعة‬ ‫والقادرة على تطوير وتحسين عروضها‬ ‫المقدمة‪ .‬مجلة (إيكونوميست –‬ ‫‪ )ECONOMIST‬واحدة من أهم المتاجر‬ ‫الناجحة في صناعة الطباعة والنشر‪ ,‬قامت‬

‫بعرض دراسة حالة من قبل (نيكوالس‬ ‫سينغون – ‪)NICOLAS SENNEGON‬‬ ‫نائب المدير التنفيذي ورئيس لجنة‬ ‫اإليرادات في مجموعة (إيكونوميست –‬ ‫‪ )ECONOMIST‬أوضح فيها أهمية قوة‬ ‫المحتويات وأهمية اسم العالمة التجارية‬ ‫في صناعة الصحافة والنشر (سوا ًء أكانت‬ ‫صحافة مطبوعة أو صحافة الكترونية)‪,‬‬ ‫وقام باإلشارة إلى الحاجة لوضع حقيبة‬ ‫وزارية لصناعة الطباعة والنشر‪.‬‬ ‫(كولين مولير – ‪)COLLIN MULLER‬‬ ‫الرئيس االستراتيجي لمجلة (هوبرت‬ ‫بوردا – ‪ )HUBERT BURDA‬والتي تعد‬ ‫أكبر دار نشر في ألمانيا‪ ,‬قالت " محتوى‬ ‫المجلة هو المنتج األساسي "‪.‬‬

‫الهيئة العامة للطرق والمواصالت (آر تي أيه أدورنس – ‪RTA‬‬ ‫‪ )ADORNS‬تستخدم تقنيات وابتكارات الطباعة الثالثية األبعاد‬ ‫كان للهيئة العامة للطرق والمواصالت (آر‬ ‫تي أيه أدورنس – ‪ )RTA ADORNS‬دورا ً‬ ‫هاما ً في المشاركة بالحدث المقام لالحتفال‬ ‫باستخدام تقنيات الطباعة الثالثية األبعاد‪,‬‬ ‫في شهر االبتكارات وسنة زايد المقام‬ ‫في دولة اإلمارات العربية المتحدة تحت‬ ‫عنوان (االبتكار يبدأ معكم)‪ ,‬وفي إطار هذا‬ ‫السياق – قامت الهيئة العامة للطرق‬ ‫والمواصالت (آر تي أيه أدورنس – ‪RTA‬‬ ‫‪ )ADORNS‬بتزيين المباني عن طريق‬ ‫بتقنيات الطباعة‬ ‫استخدام تصاميم‬ ‫الثالثية األبعاد‪ ,‬واستخدام شعار (سنة زايد‬ ‫– ‪ )YEAR OF ZAYED‬احتفاال ً بمرور عام‬ ‫على استخدام التقنيات في صناعة الطباعة‪.‬‬

‫كما سيتم وضع شعار (سنة زايد – ‪YEAR‬‬ ‫‪ )OF ZAYED‬والذي يبلغ طوله أربعة‬ ‫أمتار‪ ,‬وارتفاعه متر وعشرين سم‪ ,‬على بناء‬ ‫الهيئة العامة للطرق والمواصالت في إمارة‬ ‫دبي‪ ,‬لسنة كاملة‪.‬‬ ‫مما يعكس حرص الهيئة العامة للطرق‬ ‫والمواصالت على القيام بدور فعال في‬ ‫االحتفال بشهر االبتكارات‪ ,‬وسنة زايد‪ ,‬في‬ ‫دولة اإلمارات العربية المتحدة‪.‬‬ ‫وسيستمتع موظفي الهيئة العامة‬ ‫للطرق والمواصالت في المكتب الرئيسي‪,‬‬ ‫بمشاهدة ذراع آلي يقوم بنحت شعار‬

‫ومن الجدير بالذكر أن الهيئة العامة‬ ‫للطرق والمواصالت (آر تي أيه ‪)RTA -‬‬ ‫قد قامت بتطبيق تقنية الطباعة الثالثية‬ ‫األبعاد في العديد من المبادرات‪ ,‬بما في‬ ‫ذلك الرسومات المطبوعة على قطار‬ ‫دبي السريع – حيث بحث فريق الطباعة‬ ‫بتصاميم ثالثية األبعاد على قطع الغيار‬ ‫واألنظمة الفرعية مثل آالت بيع التذاكر‪,‬‬ ‫وبوابات التحقق من صحة التذاكر‪ ,‬وفي‬ ‫مرافق أخرى في شبكة القطار السريع‬ ‫إلمارة دبي‪.‬‬

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‫وقد سعت الهيئة العامة للطرق‬ ‫والمواصالت (آر تي أيه أدورنس – ‪RTA‬‬ ‫‪ )ADORNS‬إلى إطالق هذه المبادرة‬ ‫االبداعية من خالل إقامة حدثيين مهمين‬ ‫– االحتفاالت بشهر االبتكارات‪ ,‬وسنة‬ ‫زايد – في دولة اإلمارات العربية المتحدة‬

‫وقد شاركت جميع الدوائر الحكومية‪,‬‬ ‫والدوائر شبه الحكومية في جميع انحاء‬ ‫دولة اإلمارات بهذه االحتفاالت‪ .‬ويقام هذا‬ ‫االحتفال بالتزامن مع الذكرى المئوية‬ ‫لمؤسس النهضة الحديثة في دولة اإلمارات‬ ‫العربية المتحدة‪.‬‬

‫(سنة زايد – ‪,)YEAR OF ZAYED‬‬ ‫وسيستمتعون بمشاهدة عرض حي‬ ‫لنماذج بتقنيات الطباعة الثالثية األبعاد‬ ‫على (بوابة حتا ‪ )hatta gate -‬بمقياس‬ ‫متر وخمسة وسبعين سم‪ .‬كما ستقوم‬ ‫الهيئة العامة للطرق والمواصالت بتوزيع‬ ‫هدايا مصممة ومعالجة باستخدام تقنيات‬ ‫الطباعة الثالثية األبعاد من شركات‬ ‫متخصصة‪.‬‬

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‫آراء وأفكار‬

‫اعتبار صناعة التعبئة والتغليف‬ ‫مفتاح التجارة اإللكترونية‬ ‫عادة ما تكون سلسة عروض التجارة اإللكترونية‬ ‫أكثر طلبا ً من تجارة التوزيع بالتجزئة التقليدية‪.‬‬ ‫إذ قام (جيمس وايت – ‪ )james white‬خبير‬ ‫مجلة (سميثرس بيرا – ‪)smithers pira‬‬ ‫بتوفير موجز مختصر عن أهمية صناع القرار‬ ‫في اتخاذ القرارات المناسبة في صناعة التعبئة‬ ‫والتغليف‪.‬‬ ‫إذ أن تصاميم صناعات التعبئة والتغليف من‬ ‫الممكن أن يشكل تحديا ً كبيرا ً أمام التجارة‬ ‫اإللكترونية‪ ,‬إذ أن سلسلة التوريد من الممكن‬ ‫أن تكون غير معروفة‪ ,‬وال يمكن التنبؤ بظروف‬ ‫بيئة العمل‪ .‬ومع ذلك – مازال هناك العديد‬ ‫من الشركات التي تقوم بتصميم صناعات‬ ‫التعبئة والتغليف‪ ,‬وهذه الشركات من الممكن‬ ‫أن تساعد في تخفيف مخاطر الضرر الناتج‪.‬‬

‫طبيعة سالسل توريد التجارة‬ ‫اإللكترونية‬

‫أن سالسل توريد التجارة اإللكترونية ‪-‬‬ ‫بطبيعة الحال ‪ -‬ال تملك موقع خاص لتوزيع‬ ‫المنتجات‪ ,‬إذ يتم شراء المنتجات بواسطة‬ ‫شبكة اإلنترنيت‪ ,‬وتتوفر عدة طرق إليصال هذه‬ ‫المنتجات للمستهلكين‪ ,‬وربما يكون الشحن‬ ‫من مراكز بيع التجزئة واحدة من أبسط‬ ‫الطرق المستخدمة في إيصال المنتجات إلى‬ ‫المستهلك مباشرة‪ .‬إال أن هذه الطريقة ماتزال‬ ‫تواجه العديد من المشكالت ومن أهمها عدم‬ ‫معرفة بيئة عمل المورد‪.‬‬ ‫وكبديل عن هذه الطريقة‪ ,‬فإن متاجر البيع‬ ‫بالتجزئة تقوم باالستعانة بطرف ثالث كوسيط‬ ‫موثوق – مثل موقع أمازون (‪– )amazon‬‬ ‫وهذا من شأنه إيجاد تحديات إضافية أمام‬ ‫صناعات التعبئة والتغليف‪ ,‬إذ أنه يتم شحن‬ ‫البضاعة بكميات ضخمة إلى مستودعات‬ ‫تخزين‪ ,‬قبل توزيعها في وحدات فردية إليصالها‬ ‫إلى المستهلك‪.‬‬ ‫واعتمادا ً على طلب المستهلك‪ ,‬قد يكون‬ ‫هناك شحن لمنتجات إضافية من قبل‬ ‫تجار تجزئة أخرين‪ ,‬تشكل الحزمة اإلجمالية‬

‫لكامل الشحنة‪ ,‬وهذا األمر يسبب العديد‬ ‫من التأثيرات السلبية على صناعات التعبئة‬ ‫والتغليف‪ ,‬وعلى الرغم من أن منصات التجارة‬ ‫اإللكترونية تقوم بفتح سوقا ً دولية‪ ,‬إال أن هذا‬ ‫السوق قد يجلب العديد من التحديات األكثر‬ ‫تعقيدا ً أمام عملية توزيع المنتجات‪.‬‬

‫نوع المنتجات‬

‫من الممكن أن يكون لنوع المنتج‪ ,‬تأثير كبير‬ ‫على مستوى حماية المنتجات المعبأة‪.‬‬ ‫منتجات هشة‪ ,‬منتجات مرنة‪ ,‬منتجات ذات‬ ‫قيمة عالية‪ ,‬أو منتجات تحتوي على سوائل‬ ‫ومواد سريعة التلف؟‬ ‫في الحقيقة أي من هذه العوامل تؤثر على‬ ‫طريقة تعبأة وتغليف المنتجات‪ ,‬والتي تم‬ ‫تصميمها لحماية المنتج‪ ,‬ولضمان وصوله إلى‬ ‫العميل بطريق سليمة‪.‬‬

‫توقعات العمالء‬

‫ال غنى عن القول بأن العمالء يتوقعون وصول‬ ‫منتجاتهم سليمة‪ ,‬وخاصة في عصر شفافية‬ ‫اإلعالم ووسائل التواصل االجتماعي – والذي‬ ‫يعد عامال ً مهما ً في تطور التجارة اإللكترونية ‪ -‬إال‬

‫أن العديد من العمالء يتوقعون وصول منتجاتهم‬ ‫سليمة وبشروط تعبئة وتغليف جيدة‪.‬‬ ‫‪39%‬‬ ‫وقد قمنا مؤخرا ً بإجراء دراسة ;‬ ‫من المتسوقين عبر اإلنترنيت صرحوا بأن‬ ‫المنتجات التي قاموا بطلبها‪ ,‬وصلت إليهم‬ ‫بشروط تعبئة وتغليف تالفة‪ ,‬وهذا يدفعهم‬ ‫للبحث عن عالمة تجارية أخرى كبديل‪.‬‬ ‫وتعد هذه التجربة الغير منظورة من االعتبارات‬ ‫الهامة التي يجب األخذ بها للحصول على‬ ‫تجارب جيدة بالنسبة للعمالء‪ ,‬فالعميل يتوقع‬ ‫وصول منتجاته سليمة وفي شروط تعبئة‬ ‫وتغليف جمالية‪ ,‬سهلة التفكيك‪.‬‬

‫االستدامة‬

‫زيادة وعي المستهلكين‪ ,‬أدت إلى التوجه إلى‬ ‫استخدام المواد المعاد تدويرها في صناعة‬ ‫التعبئة والتغليف‪.‬‬ ‫إذ أن استخدام المواد المعاد تدويرها في صناعة‬ ‫التعبئة والتغليف‪ ,‬يمكن أن يكون ذو فائدة‬ ‫ وخاصة بعد أن أصبحت منافس قوي أمام‬‫المواد األخرى‪ ,‬كما يمكن استخدام العبوات‬ ‫ذاتها في تغليف مواد أقل حجماً‪ ,‬وبتصميم‬ ‫ذكي من شأنه أن يقلل من الفراغات الغير‬ ‫الضرورية بين المواد‪ ,‬ويقوم بتوفير الحماية‬ ‫المناسبة للمنتج في الوقت ذاته‪.‬‬

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‫االلتزامات القانونية‬

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‫هناك العديد من القوانين المختلفة والتي‬ ‫يجب اتباعها عند توزيع منتجات معينة‪ ,‬مثل‬ ‫تلك المنتجات التي تحتوي على بطاريات‬ ‫من نوع (ليثيوم أيون – ‪ ,)lithium ion‬أو‬ ‫المنتجات التي تحتوي على مواد كيميائية‬ ‫خطرة‪ ,‬أو األدوية‪.‬‬ ‫إذ ما يتم عادة اعتبارها كجزء من اللوائح‪,‬‬ ‫وتتطلب اختبار محاكاة إلظهار االلتزام‬ ‫التنظيمي‪.‬‬

‫التجارية ونمو هذه الطباعة بشكل‬ ‫ملحوظ ومرن في قطاع صناعة التعبئة‬ ‫والتغليف‪.‬‬ ‫وقد تحدث أيضا ً (إيهان يوسولو – ‪eyhan‬‬ ‫‪ )usulu‬المدير التنفيذي لشركة (إينوهارد‬ ‫كورتس – ‪ )eonhard kurz,s‬عن‬ ‫االبتكارات المستقبلية من خالل ايجاد‬ ‫حلول لمكافحة تزييف العالمات التجارية‪,‬‬ ‫بينما أدلى (إينايات كبير – ‪enayet‬‬ ‫‪ )kabir‬من شركة (الندمارك – ‪land‬‬ ‫‪ )mark‬برؤيته المستقبلية للمصادر‬ ‫االستراتيجية لهذه الصناعة وطلبات‬ ‫الشراء لموازنة عملة الطباعة الرقمية‪ .‬وتم‬ ‫اختتام المؤتمر بجلسة مناقشة عمليات‬ ‫البيع بالتجزئة للعالمات التجارية‪ ,‬وقد‬ ‫شارك المساهمين بالمؤتمر بما فيهم‬ ‫(سكوديف سينغ سايني – ‪sukhdev‬‬

‫‪ )singh saini‬خبرته وأفضل الممارسات‬ ‫والنصائح على مجموعة من المواضيع‬ ‫الهامة في هذه الصناعة بما فيها البيع‬ ‫بالتجزئة للعالمات التجارية‪ ,‬وكيفية‬ ‫تحقيق أقصى قدر من تعزيز اسم العالمة‬ ‫التجارية بواسطة البحث عن المنتجات‪.‬‬ ‫وفي محاولة لدعم برامج المؤتمر‪,‬‬ ‫قامت القمة أيضا ً باستضافة بعض من‬ ‫الشركات الرائدة في صناعات الطباعة‪,‬‬ ‫كجزء من المناقشات الموجودة على‬ ‫برنامج المؤتمر‪ ,‬وكانت شركة (زيروكس‬ ‫– ‪ )XEROX‬الداعم الرئيسي لهذا‬ ‫المؤتمر‪ ,‬وشارك في المؤتمر العديد من‬ ‫الشركات األخر‪ ,‬مثل ‪ :‬شركة (أيه إف آر أيه‬ ‫الدولية – ‪)AFRA INTERNATIONAL‬‬ ‫وشركة (أنوب – ‪ )ANOOP‬للمنتجات‬ ‫البالستيكية‪ ,‬شركة (بوببست دارست‬

‫– ‪ )BOBST DURST‬والعديد من‬ ‫الشركات األخرى‪.‬‬ ‫(ليزا ميلبرون – ‪)LISA MILBURN‬‬ ‫العضو المنتدب لشركة (الخليج‬ ‫لصناعات الطباعة والتغليف – ‪GULF‬‬ ‫‪ )PRINT & PACK‬قالت " نحن نقوم‬ ‫بتتبع جميع التقنيات الحديثة‪ ,‬ونقوم‬ ‫بحضور مؤتمرات صريحة‪ ,‬لمشاركة‬ ‫أفضل الممارسات والدراسات التجارية‬ ‫في متاجر المندوبين‪.‬‬

‫صرحت (ليزا ميلبرون – ‪)lisa milburn‬‬ ‫العضو المنتدب لمؤتمر الخليج للطباعة‬ ‫والتغليف " لدينا خط قوي لمتابعة‬ ‫القطاعات التقنية‬

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‫وكأول قمة متخصصة في صناعات‬ ‫الطباعة والتعبئة والتغليف تم تنظيمها‬ ‫في منطقة الشق األوسط‪ ,‬إال أن هذا‬ ‫الحدث‪ ,‬قدم العديد من العروض‬ ‫والفرص والتي ال تقدر بثمن‪ ,‬ولضمان‬ ‫أفضل نتيجة من هذا الحدث تم فتح‬ ‫باب النقاشات وجها ً لوجه بين الزوار‬ ‫والعارضين‪ ,‬فضال ً عن القيمة التعليمية‬ ‫الكبيرة لهذا الحدث‪ ,‬إذ أن برنامج المؤتمر‬ ‫قدم مجموعة شاملة من أحدث التقنيات‬ ‫والتي يتم طرحها في السوق‪ ,‬وحاول جمع‬ ‫معلومات وإحصائيات مصممة بطريقة‬ ‫مناسبة لتغطية المشورة العلمية حول‬ ‫كيفية التعامل مع القضايا الحقيقة‬ ‫والمخاطر التي تواجه الشركات‪.‬‬

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‫آراء وأفكار‬

‫سوق الطباعة في الشرق األوسط يشهد نموا ً كبيرا ً في ‪2018‬‬

‫أكثر من عشرين مليار دوالر أمريكي‬ ‫كقيمة اجمالية لسوق الطباعة للمرة‬ ‫األولى في الشرق األوسط لعام ‪ ,2018‬مع‬ ‫استمرار نمو السوق والتحول الكبير في‬ ‫هذه الصناعة‪ .‬وقد تم جمع هذه البيانات‬ ‫واإلحصائيات من األبحاث الحصرية‬ ‫التي تم اجرائها لتقارير (سميزر بيرا –‬ ‫‪ )smithers pira‬تحت عنوان " مستقبل‬ ‫الطباعة العالمية في ‪ ." 2022‬وهذا هو‬ ‫السبب وراء حقيقة أن سوق الطباعة‬ ‫في منطقة الشرق األوسط ال يزال غير‬ ‫ناضج نسبيا ً في استهالك وسائل اإلعالم‬ ‫المطبوعة‪.‬‬ ‫وعل الرغم من أن العديد من‬ ‫المستهلكين في الشرق األوسط قاموا‬ ‫باتباع االتجاه العالمي العام بتبني البديل‬ ‫اإللكتروني لوسائل اإلعالم المطبوعة‬ ‫التقليدية – مثل الصحف والمجالت –‬ ‫إال أنه اليزال هناك العديد من المجاالت‬ ‫والقطاعات األخرى الستخدام الطباعة‬ ‫ كاستخدام الطباعة في عملية التعبئة‬‫والتغليف ‪ .-‬وفي ظل المشهد اإليجابي‬ ‫لألعمال التجارية في سوق الطباعة و‬ ‫التي تلوح في األفق‪ ,‬اجتمع تجار الطباعة‬ ‫وتجار طباعة التعبئة والتغليف من‬

‫مختلف انحاء منطقة الشرق األوسط‬ ‫لمناقشة أحدث اتجاهات و تحوالت هذه‬ ‫الصناعة و لمناشقة كيفية الحفاظ على‬ ‫النمو المستقبلي في أول قمة خليجية‬ ‫للطباعة في فندق (روضة البستان –‬ ‫‪ )roda al bustan‬في دبي في الفترة مابين‬ ‫‪ 4‬إلى ‪ 5‬مارس (أذار) لعام ‪.2018‬‬ ‫وكان قد تم وضع وتحضير جدول‬ ‫أعمال المؤتمر – تم تعبئة اليوم األول‬ ‫للمؤتمر بعروض تركز على اتجاهات‬ ‫السوق والتقنيات الحديثة‪ .‬وقد قدم‬ ‫العرض األول (كريس لينش – ‪chris‬‬ ‫‪ )lynch‬وهو الراعي البالتيني لشركة‬ ‫(زيروكس – ‪ )Xerox‬في الشرق األوسط‬ ‫وأفريقيا‪ ,‬جنبا ً إلى جنب مع (أميت راديا‬ ‫– ‪ )amit radia‬رئيس مطبعة األطلس‪,‬‬ ‫وقد تناول العرض تسليط الضوء‬ ‫على كيفية استخدام تقنيات الطباعة‬ ‫الرقمية‪ ,‬وكيفية أعمال الطباعة‪ ,‬كما‬ ‫تناول العرض كيفية استثمار وتركيب‬

‫المعدات الرقمية‪ ,‬وكيفية خفض‬ ‫تكاليف اإلنتاج وتحسين جودة الطباعة‪,‬‬ ‫وكيفية تلبية الطلبات المتزايدة للسوق‬ ‫على المنتجات الشخصية والموسمية‬ ‫المخصصة‪.‬‬ ‫وقد شهد اليوم االفتتاحي لمؤتمر‬ ‫القمة للطباعة أيضا ً حلقة نقاش رفيعة‬ ‫المستوى مع فريق من كبار المديرين‬ ‫التنفيذيين المشاركين في المؤتمر‬ ‫ومنهم (فينيش بهيماني ‪vinesh -‬‬ ‫‪ )bhimani‬المدير التنفيذي لشركة‬ ‫(كيموها إنتربرينوس – ‪kimoha‬‬ ‫‪ )entrepreneurs‬و المدير التنفيذي‬ ‫لشركة (ليو باكس) السيد (تشاندراسين‬ ‫نيغاندي – ‪)chandrasain negandhi‬‬ ‫والسيد (سيباستيان لونث – ‪Sebastian‬‬ ‫‪ )lonth‬من شركة (ريبروترونيكس ‪-‬‬ ‫‪ ,)reprotronics‬والعديد من العارضيين‬ ‫االخرين مثل (ستيوارت جونستون‬ ‫– ‪ )stewart Johnston‬من شركة‬ ‫(سمثرس غروب – ‪)smithers group‬‬ ‫والذي بحث في التحديات التجارية –‬ ‫االقتصادية التي تواجه صناعة الطباعة‬ ‫على نطاق واسع‪ ,‬كما ناقش توقعات‬ ‫نمو هذه الصناعة في سوق المنطقة‪.‬‬

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‫(كريس إليسون – ‪)chris Ellison‬‬ ‫الرئيس والمدير التنفيذي (لمجموعة أو‬ ‫بي إم – ‪ )OPM group‬قامت بمشاركة‬ ‫خبرته أيضا ً مع المشاركين في المؤتمر‬ ‫عن طريق استخدام نظم المعلومات‬ ‫اإلدارية و أتمته سير العمل‪.‬‬

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‫وفي اليوم الثاني للمؤتمر تم التركيز‬ ‫على التحديات االساسية التي تواجه‬ ‫هذه الصناعة‪ ,‬وتم التركيز ايضا ً على‬ ‫مستقبل هذه الصناعة‪ .‬كما كان هناك‬ ‫جلسات مناقشة على التطورات االخيرة‬ ‫في األعمال اللوجستية وتتبع التقنيات‪,‬‬ ‫وتم مناقشة التطور الواسع في صناعة‬ ‫الطباعة والتنوع في مجاالت الطباعة‬

‫طابعة شركة روالند (‪ )900‬الجديدة مازالت‬ ‫في مقدمة الطابعات في أعمال التعبئة والتغليف‬ ‫قامت شركة (سكاتوليفيسيو ديل غاردا)‬ ‫الشركة اإليطالية الرائدة في مجال التعبئة‬ ‫والتغليف للمنتجات الغذائية والمشروبات‪,‬‬ ‫بتركيب طابعة (روالند – ‪ )906‬مع وحدة‬ ‫تغليف وتقنيات حديثة لتلبية الزيادة‬ ‫في متطلبات اإلنتاج‪ .‬وقال لوكا ساندري‬ ‫رئيس مجلس إدارة شركة روالند " إن‬ ‫الثقة والمرونة التي تملكها شركة روالند‬ ‫هما السببان الوحيدان خلف اختيار هذه‬ ‫الطابعة"‪.‬‬ ‫تتيح الطابعة الجديدة لشركة روالند مع‬ ‫التقنيات الحديثة تلبية جميع متطلبات‬ ‫السالمة والنظافة للمنتجات الغذائية‬ ‫والمطاعم‪ ,‬مثل األكواب الورقية واأللواح‬ ‫وحاويات المواد الغذائية وأدوات المائدة‬ ‫التي يمكن التخلص منها‪ .‬بما في ذلك نظام‬ ‫نقل لوح التحميل (‪ )AUPASYS‬عند نهاية‬ ‫عملية التسليم‪ ,‬والذي يحمل منصات‬ ‫األوراق المطبوعة بشكل تلقائي‪.‬‬

‫من الشهادات المعتمدة ومنها شهادة أيزو‬ ‫– معايير الجودة العالمية (‪)ISO 9000‬‬ ‫وشهادة السالمة العالمية (‪ )BRC‬وشهادة‬ ‫الحفاظ على البيئة (‪ ,)FSC‬إذ نقوم يوميا ً‬ ‫بإنتاج عشرات اآلالف يومياً‪ ,‬وشعارنا هو‬ ‫ارضاء العمالء‪ ,‬إذ نقوم باتباع نهج عملي‬ ‫شامل خالل دورة اإلنتاج بأكملها – بدءا ً من‬ ‫عملية شراء المواد الخام وانتها ًء بتسليم‬ ‫المنتج إلى العمالء سوا ًء في الداخل أو في‬ ‫الخارج "‪ .‬و أختتم ساندري حديثه بالقول‬ ‫‪( " :‬األولوية للعميل) هو أكثر من مجرد‬

‫شعار بالنسبة لشركة (سكاتوليفيسيو‬ ‫ديل غاردا) اإليطالية‪ ,‬يعني أنه علينا دائما ً‬ ‫أن نبقى متيقظين ومتنبهي لمتطلبات‬ ‫عمالئنا والحتياجات السوق‪ .‬في الواقع أنه‬ ‫و منذ عام ‪ 1990‬كنا روادا ً في قطاعنا جنبا ً‬ ‫إلى جنب مع العالمة التجارية (بيوبالت)‬ ‫المختصة في إنتاج األسمدة والمواد القابلة‬ ‫للتحلل‪ .‬نحن دائما ً نحاول تلبية جميع‬ ‫المتطلبات بشكل مرن‪ ,‬ونقوم بعمليات‬ ‫اإلنتاج ذات الجودة العالية وحسب الطلب‬ ‫– في أقصر وقت ممكن "‪.‬‬

‫ويقول لوكا ساندري " نحن نتعامل مع ما‬ ‫يقارب ثالثمائة ألف ورقة في اليوم الواحد‪ ,‬و‬ ‫أن نظام نقل لوح التحميل (‪)AUPASYS‬‬ ‫يضمن الطباعة الملساء للورق أثناء كامل‬ ‫عملية التشغيل‪ ,‬كما أنه يوفر الوقت‬ ‫وتكاليف التشغيل بفضل نظام وحدات‬ ‫خاص به‪ ,‬كما أن نظام (‪ )AUPASYS‬يوفر‬ ‫انتاجية عالية ومرونة كبيرة‪,‬‬

‫ونحن كشركة روالند حصلنا على العديد‬

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‫يقوم مفهوم نظام (‪ )AUPASYS‬على‬ ‫تغطية تدفق المواد في مناطق اإلنتاج‪,‬‬ ‫وكذلك السماح بالتصميم وخطط االستثمار‬ ‫المستقبلية والتي من شأنها توفير زيادة‬ ‫صافي كمية اإلنتاج مع قدر أقل من النفايات‪.‬‬

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‫منتجات وبرامج‬

‫شركة (فوجي زيروكس) تطلق جهاز منظومة أحادي‬ ‫اللون متعدد الوظائف بتشكيلة واسعة‬

‫بين شبكتين مختلفتين‪ ,‬مثل شبكة‬ ‫أنترنيت داخلية خاصة للشركة وشبكة‬ ‫منفصلة للمستخدمين الضيوف‪ .‬ويمكن‬ ‫للمستخدمين الوصول بشكل أمن لسلسلة‬ ‫(دوكويد – ‪6057‬‬ ‫طابعات‬ ‫‪ )3037 /‬من اجهزة الكمبيوتر المحمولة‬ ‫الخاصة بهم‪ ,‬مع خيار تحديد جهاز في موقع‬ ‫مادي مختلف‪.‬‬

‫بتعزيز استنساخ الخطوط الدقيقة و‬ ‫األقواس الدائرية‪ ,‬والتي ستكون ميزة‬ ‫مفيدة في طباعة وتصميم الهندسيات‬ ‫المعمارية من مختلف أنظمة الكشف‬ ‫بمساعدة أجهزة الحاسوب‪ ,‬والتي‬ ‫تستخدم في كثير من األحيان في مجاالت‬ ‫اإلنتاجات الهندسية وأعمال البناء‪ .‬كما‬ ‫أنه تم العمل على تحسين ميزات المسح‬ ‫الضوئي‪ ,‬إذ يمكن للمستخدمين التحقق‬ ‫من الصور الممسوحة ضوئيا على لوحة‬ ‫التحكم‪ ,‬كما يمكن للمستخدمين إزالة‬ ‫أو إضافة المالحظات بالحبر الحمر على‬ ‫صور التصميم أثناء عملية المسح الضوئي‬ ‫وعملية النسخ‪ ,‬قبل تخزين الوثائق‪ ,‬وبعد‬ ‫تخزينها ألغراض األرشيف‪.‬‬

‫قامت شركة (فوجي زيروكس) في أسيا‬ ‫ودول المحيط الهادي المحدودة المسؤولية‬ ‫ستبدأ بإطالقها اإلقليمي لخمسة نماذج‬ ‫من سلسة طابعات (دوكويد – ‪/ 6057‬‬ ‫‪ )3037‬وهي طابعات أحادية اللون متعددة‬ ‫الوظائف‪ ,‬من شأنها تعزيز سرعة ودقة‬ ‫عمليات الطباعة‪ ,‬وتهدف السلسة الجديدة‬ ‫إلى المساعدة في تعزيز سير العمل واإلنتاج‬ ‫للصناعات والهندسيات مثل الهندسة‬ ‫المعمارية وأعمال البناء‪ ,‬والتي تتطلب‬ ‫عمليات طباعة سريعة وعالية الجودة‬ ‫ومتعددة المواقع‪.‬‬

‫وإن هذه السلسة من األجهزة المتعددة‬ ‫الوظائف من شركة (فوجي زيروكس)‬ ‫تتبنى استخدام أحبار (‪ )EA-Eco LGK‬وهو‬ ‫نوع من الحبر األسود الموفر للطاقة والغير‬ ‫المع‪ ,‬وهو حبر لطيف على العيون مما يوفر‬ ‫رؤية أكثر وضوحاً‪ ,‬كما تقدم هذه السلسة‬ ‫سرعة في الطباعة (فهي أسرع ب ‪1.4‬‬ ‫مرات) مقارنة مع النماذج السابقة‪ ,‬كما أنها‬ ‫تقدم دقة عالية للصورة تتراوح بين ‪600‬‬ ‫إلى ‪ 1200‬بيكسل (نقطة للبوصة الواحدة)‪,‬‬ ‫مما يخدم عمل المستخدمين في إنتاج‬ ‫تصميم دقيق واستنساخ نابض بالحياة‪.‬‬

‫تحتوي السلسة الجديدة على منفذ‬ ‫تقنيات ثانوي‪ ,‬يتيح االستخدام المشترك‬

‫وإن هذه الميزات المحسنة في سلسلة‬ ‫الطابعات الجديدة من شأنها أن تقوم‬

‫وعالوة على ذلك‪ ,‬فإن سلسة الطابعات‬ ‫لشركة (فوجي زيروكس) تقدم خدمة‬ ‫حصرية والتي تتمثل باإلرسال المتعدد‪,‬‬ ‫إذ تسمح للمستخدمين بتخزين الصور‬ ‫الممسوحة ضوئيا ً في مجلدات وطباعتها‬ ‫بوقت واحد‪ .‬إن سلسة الطابعات لشركة‬ ‫(فوجي زيروكس) تدعم جميع أنواع أحجام‬ ‫الورق‪ ,‬فهي تدعم الورق الملفوف كما‬ ‫تدعم الورق المقطع بجميع أحجامه (‪A3‬‬ ‫‪ .)– – B4 – A4‬ولسهولة الوصول للورق‬ ‫تم وضع درج تعبئة الورق في الجهة األمامية‬ ‫من الطابعة‪ .‬جميع هذه الميزات الجديدة‬ ‫جعلت من طابعة (دوكويد – ‪/ 6057‬‬ ‫‪ )3037‬طابعة تقوم على تبسيط المهام‬ ‫اليومية للمستخدمين‪.‬‬

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‫وأن تمكين عمليات الطباعة األمنة‬ ‫وعمليات المسح الضوئي في المباني‬ ‫الخارجي‪ ,‬تجعل من عملية الطباعة وسيلة‬ ‫جديدة واسعة المجاالت مما يساهم في‬ ‫انهاء العمل بطريقة أكثر مرونة وبكفاءة‬ ‫أكبر‪.‬‬

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‫نظام األنترنيت مانروالند يقدم الطابعات الجديدة‬ ‫لعمليات الطباعة والتغليف المرنة‬ ‫فاريومان هو االسم المعطى لطابعات‬ ‫التعبئة والتغليف المصممة حديثا ً من‬ ‫أنظمة األنترنيت مانروالند‪ ,‬وهذا االسم‬ ‫يعني أن أنظمة األنترنيت مانروالند‬ ‫خلقت منصة تكنولوجيا‪ ,‬تجمع بين‬ ‫فوائد التقنيات والعمليات المتنوعة في‬ ‫حين أخر تقوم بتجنب نقاط الضعف‬ ‫الكامنة في التكنولوجيات والتقنيات‬ ‫األخرى‪ ,‬وتقوم أيضا ً على توفير فوائد‬ ‫أعلى للعمالء‪.‬‬

‫الشريك التجاري القوي ومزود الحلول‬ ‫المتكاملة لصناعة الطباعة ألنظمة‬ ‫مانروالند تقنية جديدة من شأنها على‬ ‫وجه التحديد تحديد نقاط الضعف‬ ‫الكامنة في العمليات األخرى‪ ,‬كما ساعد‬ ‫خليط الموازنة الموجود في الطابعة على‬ ‫تسريع عملية الطباعة والذي من شأنه‬ ‫التعامل مع المواعيد النهائية الضيقة‬ ‫في تسليم اإلنتاج‪ ,‬من خالل مستويات‬ ‫عالية من الجودة والمرونة‪.‬‬

‫الطباعة الرائدة هي الطباعة الهجينة‬ ‫والموازية لعمليات الطباعة الروتينية‪,‬‬ ‫والتي تقوم على طباعة الرقائق وتوفر‬ ‫الكفاءات األساسية لنظام طابعات‬ ‫(أوغسبورغ)‪ ,‬مثل الطباعة المستخدمة‬ ‫في أنظمة التصاميم الناضجة‪ ,‬وعمليات‬ ‫دمج األنظمة والخدمات وعمليات‬ ‫الصيانة‪ ,‬وعمليات التعبئة والتغليف‪.‬‬ ‫وسيتم عرض هذه الطابعة الجديدة‬ ‫والتي تقوم بأعمال الطباعة والتغليف‬ ‫(فاريومان) على عدد كبير من العمالء‬ ‫واألطراف العاملة في مجال الطباعة‬ ‫من جميع أنحاء العالم في معرض‬ ‫(أوغسبورغ) والذي سيعقد من ‪27‬‬ ‫فبراير (شباط) حتى ‪ 1‬مارس (أذار)‪.‬‬

‫أنظمة مانروالند على شبكة األنترنيت‬ ‫(فاريومان) مثالية لطباعة الرقائق المرنة‬ ‫لتطبيقات شركة (شرينك سليفز)‪ ,‬و‬ ‫كذلك لمجموعات أخرى من الركائز‪,‬‬ ‫مثل الرقائق والورق و ورق األلومنيوم‪.‬‬ ‫لذا فأن طابعة (فاريومان) مناسبة تماما ً‬ ‫لسد فجوة اإلنتاج لعمليات الطباعة ذات‬ ‫الحجم المتوسط‪ ,‬إذ تعمل من خالل‬ ‫استخدام تقنية موازنة طباعة ممتازة‪,‬‬ ‫وهذا يوفر العديد من التكاليف االضافية‬ ‫للعميل‪ .‬و قد تم تطوير وحدات الطباعة‬ ‫الموازية الخاصة بطابعة (فاريومان)‬ ‫(‪Goebel‬‬ ‫مع شريكها التجاري‬ ‫‪.)GmbH‬‬

‫ما الفوائد التي تجلبها هذه التقنيات‬ ‫الجديدة للعمالء ؟‬ ‫أن أنظمة مانروالند على شبكة األنترنيت‬ ‫(فاريومان) وجدت بعد عقود من الخبرة‬ ‫في مجال الطباعة والطباعة الموازية‬ ‫وقامت بربط عمليات الطباعة مع أنظمة‬ ‫حديثة تعمل بشكل مؤتمت‪ .‬وقد خلق‬

‫وهذه التقنيات تترجم إلى أعلى مستوى‬ ‫من المرونة بالنسبة للعميل‪ ,‬وهي‬ ‫عامل مهم جدا ً في عمليات الطباعة‬ ‫وفي عمليات التعبئة والتغليف‬ ‫الحديثة‪ ,‬والتي من شأنها أن تلبي‬ ‫جميع متطلبات يومنا الحالي في خضم‬ ‫المتغيرات السريعة في أعمال الطباعة‬ ‫وأعمال التعبئة والتغليف‪ ,‬كما ساعد‬

‫وجود هذه التقنيات الحديثة على تسريع‬ ‫عملية الطباعة في العديد من الوظائف‬ ‫الفرعية ووفرة عمليات الطباعة عند‬ ‫الطلب‪.‬‬ ‫هذه التقنيات حدت من هدر الوقت‬ ‫المستخدم في عمليات الطباعة الروتينية‪,‬‬ ‫وساعدت في تقليل التكاليف بفضل‬ ‫أنظمة االتمتة الحديثة المستخدمة في‬ ‫عمليات الطباعة‪.‬‬ ‫وفي الوقت نفسه فإن مزيج التقنيات‬ ‫المستخدمة في الطابعة مثل تقنيات‬ ‫درجة التباين‪ ,‬وال سيما في نوعية المنتج‬ ‫المطبوع من الجانب الموازي‪ ,‬مع الفوائد‬ ‫التي توفرها الطابعات التي تعمل بتقنية‬ ‫الحفر – على سبيل المثال ‪ :‬في مجاالت‬ ‫التلميع والمواد الالصقة واللون األبيض‬ ‫المبهم‪ ,‬جميعها تعد عوامل مهمة في‬ ‫طباعة العبوات وعمليات الطباعة التي‬ ‫تقوم بها دار الطباعة الحديثة في عروضها‬ ‫المقدمة‪ ,‬جميع هذه التقنيات تقدم‬ ‫مجموعة شاملة من المطبوعات وخدمة‬ ‫خالية من القلق تدوم مدى الحياة‪.‬‬ ‫يمكن للعمالء في جميع أنحاء العالم‬ ‫مشاهدة أداء طابعة (فاريومان) وفوائد‬ ‫الطابعة من ‪ 27‬فبراير (شباط) وحتى‬ ‫‪ 1‬مارس (أذار)‪ ,‬ويقنعون أنفسهم بأداء‬ ‫الطابعة في إطار الحدث الذي يستمر‬ ‫لمدة ثالثة أيام‪ ,‬ولن يتم خالل الحدث‬ ‫مناقشة نظام الطابعة ومعداتها التقنية‬ ‫والتفوق التكنولوجي فحسب‪ ,‬بل سيتم‬ ‫عرض هذه التقنيات بشكل حي ومباشر‪.‬‬

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‫منتجات وبرامج‬

‫شركة (‪ )HP‬تطلق طابعات رقمية عالية الوضوح للطباعة التجارية‬ ‫واستخدام ضربات اضافية من األحبار‬ ‫الملونة‪.‬‬ ‫األحبار اإللكترونية التي تبث اللون الوردي‬ ‫المشرق واللون األخضر المشرق لطابعة‬ ‫(‪ - HP‬انديجو)‪ ,‬هي مجموعة جديدة من‬ ‫األحبار األكثر اشراقا ً لتطبيقات الصور العالية‬ ‫الجودة بما في ذلك صور حفالت الزفاف‪ ,‬مما‬ ‫يسمح للطابعات بالوصول إلى صور أكثر‬ ‫حيوية ونابضة باأللوان والظالل‪.‬‬

‫أعلنت شركة (‪ )HP‬عن توفر طابعتها‬ ‫التجارية (‪ - HP‬انديجو ‪ )12000‬للطباعة‬ ‫الرقمية العالية الوضوح‪ ,‬و ستكون الخطوة‬ ‫التالية في تطوير سوق طابعات (‪ )HP‬الرائدة‬ ‫تصميم سلسلة كبيرة لمنصات الصحافة‬ ‫مع أكثر من ‪ 700‬وحدة تثبيت حول العالم‪.‬‬ ‫ويعمل نظام التصوير العالي الوضوح لطابعة‬ ‫(‪ - HP‬انديجو ‪ )12000‬بالقياس (‪)B2‬‬ ‫بدقة مضاعفة للصورة‪ ,‬مما يوفر طباعة‬ ‫سلسة‪ ,‬أكثر وضوحاً‪ ,‬وتمكن مقدمي خدمة‬ ‫الطباعة (‪ )PSPS‬من تجاوز موازن الجودة‪,‬‬ ‫وفتح إمكانيات رقمية جديدة في األسواق‬ ‫التجارية وتطبيقات الصور العالية الجودة‪.‬‬ ‫وتقوم الصحافة باستخدام نظام التصوير‬ ‫العالي الوضوح الجديد كلياً‪ ,‬وذلك من خالل‬ ‫استخدام ‪ 48‬حزمة ليزرية متوازية ومجموعة‬ ‫شاشة عالية الدقة تصل الى ‪ 290‬خط لكل‬ ‫بوصة‪ ,‬تبعا ً لشركة (‪.)HP‬‬

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‫" أن مقدمي خدمات الطباعة لشركة (‪)HP‬‬ ‫يشهدون نشاطا ً ونموا ً غير مسبوقين‪,‬‬ ‫حيث يبحث المشترون والوكالء وأصحاب‬ ‫العالمات التجارية في مجال الطباعة عن‬ ‫طرق لربط العالم الرقمي بالعالم المادي "‬ ‫ووفقا ً أللون بار شاني‪ ,‬المدير العام لطابعة‬ ‫(‪ - HP‬انديجو ‪ )12000‬في شركة (‪)HP‬‬

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‫" أن تقنيات طابعة (‪ )HP‬الرقمية تقوم‬ ‫بدمج هذه الحقائق‪ ,‬مما يوفر فرصا ً جديدة‬ ‫لتطبيقات مذهلة وتوفر أنتاج أكبر بوقت‬ ‫واحد "‪.‬‬ ‫وبعد النجاح الذي حققناه في اختبار (بيتا)‬ ‫للطابعات اإليطالية واأللمانية الجديدة في‬ ‫(‪,)CEWE‬‬ ‫معرض (‪ )ORWO‬ومعرض‬ ‫إذ بدأت األن طابعة (‪ - HP‬انديجو ‪)12000‬‬ ‫بالقيام بحملة تجارية للصحافة‪ .‬وتعد طابعة‬ ‫(‪ - HP‬انديجو ‪ )50000‬الرقمية – الطابعة‬ ‫األكثر إنتاجية في السوق في مجال الصحافة‬ ‫مصحوبة بحل قوي ألعمال التشطيب‬ ‫الفعال لعمليات الطباعة من حيث التكلفة‬ ‫وتجاوز أعمال موازن الجودة‪.‬‬ ‫كما قامت شركة (‪ )HP‬أيضا ً بإعالن‬ ‫تكنولوجيا تدرج لوني جديد‪ ,‬وأحبار ملونة‬ ‫جديدة ! مما يساهم في توزيع التدرج اللوني‬ ‫بشكل موسع باستخدام مالمح ملونة‬ ‫لتوسيع سلسلة الطباعة في مجال الصحافة‬

‫اإلصدار التجاري الجديد لطابعة (‪- HP‬‬ ‫انديجو) ذات األحبار اإللكترونية تضم اللون‬ ‫األخضر واألصفر والبرتقالي المشع باإلضافة‬ ‫إلى اللون الوردي المشع المتاح سابقاً‪ .‬وهذه‬ ‫األحبار هي بالفعل مستخدمة سابقا ً من‬ ‫قبل شركة (‪ )PSPS‬في إنتاج التطبيقات‬ ‫التجارية‪ .‬ولخلق أرضية انتاج أكثر كفاءة في‬ ‫سير العمل وإيجاد الحلول الجذرية إليجاد‬ ‫تطبيقات تعمل على منصة طابعات (‪)OS‬‬ ‫مما يقدم مزايا وافرة تسمح لشركة (‪)PSPS‬‬ ‫في استخدام نظام الكتروني في عمليات‬ ‫اإلنتاج‪ ,‬والذي من شأنه نمو أعمال الصحافة‬ ‫وتطويرها‪.‬‬ ‫وتشمل تطبيقات طابعة (‪ )OS‬الجديدة‬ ‫مايلي ‪:‬‬ ‫تطبيق فعالية الجهاز الشاملة االختياري‬ ‫لقياس تأثير وكفاءة التطبيق‪ ,‬وتوفير القيمة‬ ‫القائمة على بيانات الصحافة لضمان التميز‪.‬‬ ‫دعامة األلوان‪ ,‬والذي يتيح تتبع اللون‬ ‫وتقديم التقارير لضمان معايير اللون بشكل‬ ‫ثابت وموثوق‪.‬‬ ‫النسخة الجديدة من طابعة (‪ )HP‬تمكن‬ ‫العمالء من تحقيق مئات أو آالف الطلبات‬ ‫يوميا ً عبر شبكة اإلنترنيت بشكل فعال‬ ‫وبسبب سهولة وسرعة نظام التشغيل‬ ‫وسهولة تثبت النظام‪ ,‬فإن أعمال شركة‬ ‫(‪ )PSPS‬بدأت تأخذ نهج جديد في السوق‬ ‫وخصوصا ً بعد قدرتها على زيادة انتاجيتها‬ ‫من أجل التسليم و التعامل مع المواعيد‬ ‫النهائية الضيقة‪.‬‬

‫والتطورات في المكتب اإلقليمي وبما‬ ‫يخص الصناعات الورقية والثابتة‪.‬‬ ‫وقال الرئيس التنفيذي‬ ‫لشركة ‪Messe Franfurt‬‬ ‫‪ Middle East‬السيد أحمد‬ ‫باولز‪" :‬مع استمرار تطور‬ ‫‪Paperworld‬‬ ‫برنامج‬ ‫‪ Middle East‬في الشرق‬ ‫الحدث‬ ‫كونه‬ ‫األوسط‬ ‫التجاري األول للمنتجات‬ ‫الورقية والمكتبية‪ ،‬فإنه‬

‫ال يزال يعكس أحدث االبتكارات‬ ‫واالتجاهات السائدة في هذه الصناعة‪،‬‬ ‫ويوفر مشترين إقليميين مع نظرة‬ ‫شاملة عما ستكون عليه هذه الصناعة‬ ‫في المستقبل‪.‬‬ ‫يضيف السي أحمد باولز قائالً‪" :‬إن‬ ‫طرق إنتاج الورق الصديقة للبيئة‬ ‫والمستدامة والمنتجات المبتكرة التي‬ ‫تم عرضها في الغرفة الخضراء "‪Green‬‬ ‫‪ "Room‬تظهر كيف أن هذه الصناعة‬ ‫تتبع طريقا ً جديدا ً وصديقا ً للبيئة"‪.‬‬

‫شركة ‪ La Rochette Dakar‬تثق بشركة ‪ BOBST‬ألكثر من ‪ 35‬عاما ً‬ ‫تغطي شركة ‪ La Rochette Dakar‬الرائدة في‬ ‫مجال التعبئة والتغليف الصناعي في السنغال‪،‬‬ ‫‪ 80٪‬من حاجة بلدها من صناديق الكرتون‬ ‫المموجة‪ .‬في نيسان ‪ /‬أبريل ‪ ،2017‬قامت‬ ‫الشركة بتركيب مصمغ ‪DISCOVERY FFG‬‬ ‫‪ 8.20‬في مصنعها في داكار (انظر إلى الشريط‬ ‫الجانبي أدناه)‪ .‬قام بوبست ليون بتطوير هذا‬ ‫الجهاز الذي يجعل الطباعة الفلكسوغرافية‬ ‫بأربعة ألوان والطي واللصق بخط واحد ممكناً‪.‬‬ ‫يعد هذا الجهاز مناسبا ً تماما ً الحتياجات‬ ‫الشركة‪ ،‬وذلك بسبب سهولة استخدامه وأدائه‬ ‫العالي (يمكن أن يصل إنتاجه إلى ‪18000‬‬ ‫صندوقا ً في الساعة)‪ .‬يشابه هذا المنتج‬ ‫الصناديق أمريكية في أنه يستخدم صفائح‬ ‫الورق المقوى المموج‪.‬‬

‫زيادة الجودة والقدرة على اإلنتاج‬

‫يعد شراء المصمغ ‪DISCOVERY FFG‬‬ ‫‪ 8.20‬حقبة جديدة في استراتيجية شركة ‪La‬‬ ‫‪ Rochette Dakar‬الصناعية (انظر المقابلة‬ ‫مع مديرها أدناه)‪ ،‬و هذا ما يستكمل أسطولها‬ ‫من اآلالت‪ ،‬والذي يتضمن مسبقا َ مصمغ‬ ‫‪ BOBST FFG 924 NT‬والذي تم شراؤه في‬ ‫يوليو ‪ .2016‬وبما أن هذه المعدات عالية األداء‬ ‫وضعت في الخدمة الربيع الماضي‪ ،‬فقد زادت‬ ‫جودة اإلنتاج ومرفقاته بشكل ملحوظ‪:‬‬ ‫‪ .1‬زاد معدل اإلنتاج بنسبة ‪ 50٪‬وقلل من‬ ‫التأخير بين السوق وموقع التصنيع‪.‬‬

‫‪ .2‬نوعية تشكيل الصناديق (الطباعة‪ ،‬التشذيب‬ ‫واللصق) قد تحسنت بشكل ملحوظ‪.‬‬ ‫‪ .3‬الطباعة باستخدام أربعة ألوان قدم للشركة‬ ‫فرصة لتطوير أنواع جديدة من التعبئة‬ ‫والتغليف‪.‬‬

‫التحديث والتطوير‬

‫في موقع إنتاجها في ‪ ،Dakar‬التي تمتد على أكثر‬ ‫من ‪ 50‬ألف مترا ً مربعاً‪ ،‬تركز الشركة السنغالية‬ ‫المؤلفة من ‪ 245‬موظفا ً على التعبئة والتغليف‬ ‫الصناعي والطباعة‪ .‬تشمل نشاطاتها إنتاج‬ ‫صناديق من الورق المقوى المموج األمريكي‪،‬‬ ‫وتحويل الصناديق اللينة‪ ،‬واألكياس الورقية‬ ‫لشركة ‪ Kraft‬والملصقات ذاتية اللصق‪،‬‬ ‫باإلضافة إلى طباعة منتجات المرتبطة بالنشر‬ ‫(الكتيبات والمخططات والملصقات والنشرات‬ ‫اإلعالنية والنشرات والتقويم السنوي وما إلى‬ ‫ذلك)‪.‬‬ ‫تسعى شركة ‪ La Rochette Dakar‬بفعالية‬ ‫التباع استراتيجية تحديث معدات اإلنتاج‪.‬‬ ‫فمنذ عام ‪ ،2016‬شهدت الشركة نموا ً‬ ‫واستثمارا ً كبيرا ً في مصنعها‪ .‬كما قامت‬ ‫الشركة بشراء جهاز تمويج في خط واحد‬ ‫وجهازي تصميغ ‪ ،BOBST‬وأرسلت أمرا ً‬ ‫للشركة السويسرية لشراء جهاز تقطيع‬ ‫الورق ‪ VISIONCUT 106 LER‬في يوليو‬ ‫‪ .2017‬تأمل السنغال‪ ،‬شأنها شأن البلدان‬

‫األخرى في أفريقيا‪ ،‬في تصدير المزيد من‬ ‫المنتجات‪ ،‬وخاصة إلى أوروبا‪ .‬تلعب التعبئة‬ ‫والتغليف دورا ً استراتيجيا ً في الدخول إلى هذه‬ ‫األسواق الجديدة‪ :‬يجب أن تلبي تعبئة السلع‬ ‫والمنتجات الغذائية معايير صارمة جدا ً بما‬ ‫يخص المعايير الصحة والصحة النباتية‪.‬‬ ‫وبفضل تقنية ‪ ،BOBST‬حصلت شركة‬ ‫‪ La Rochette Darker‬على معدات عالية‬ ‫التقنية لتسريع نموها ولتلعب دورا ً رئيسيا ً‬ ‫في صناعة التعبئة والتغليف في أفريقيا‪ .‬اآلن‬ ‫تعتبر شركة ‪ La Rochette Darker‬رائدة‬ ‫في صناعة التعبئة والتغليف في السنغال‬ ‫ومنطقة غرب أفريقيا بأكملها‪ .‬تزداد صادراتها‬ ‫قدماً‪ ،‬وخصوصا ً إلى مالي وغينيا وغابون‬ ‫ومؤخرا ً إلى غامبيا وموريتانيا‪.‬‬ ‫الشركة األولى في التعبئة والتغليف في‬ ‫السنغال‪ ،‬افتتحت ‪La Rochette Dakar‬‬ ‫مصنعها في عام ‪ .1946‬المسماة أصال ً "شركة‬ ‫التعبئة والتغليف االستعمارية"‪ ،‬أخذت الشركة‬ ‫اسمها الحالي عام ‪ ،1960‬ثم اشترت مجموعة‬ ‫األسرة السنغالية الشركة في عام ‪ .1983‬ألكثر‬ ‫من ‪ 35‬عاما‪ ،‬تعاونت مع ‪ BOBST‬لتطوير‬ ‫موقع اإلنتاج في ‪ ،Dakar‬وتجهيز مختبر لمراقبة‬ ‫الجودة والحصول على آالت ذات تكنولوجيا‬ ‫فائقة لتحويل الورق المقوى والورق‪ .‬لدى‬ ‫شركة ‪ La Rochette Dakar‬أكثر من ‪1000‬‬ ‫زبوناً‪ ،‬بما فيهم العديد من العالمات التجارية‬ ‫العالمية الكبيرة‪ ،‬وكما تعمل الشركة في‬ ‫العديد من الصناعات كالتبغ واألغذية الزراعية‬ ‫واألدوية واالتصاالت السلكية والالسلكية‪.‬‬

‫‪ME‌Printer March 2018‬‬

‫لقد سمح لهم هذا التطور التكنولوجي أن‬ ‫يشملوا في قائمة عمالئهم شركات مطلوبة في‬ ‫األسواق ك ‪ Philip Morris International‬و‬ ‫‪ .Nestle‬خالل ‪ 10‬سنوات‪ ،‬تطورت الشركة‬ ‫من شركة محلية إلى مورد عالمي‪ .‬لقد سمح‬ ‫تحديث موقع إنتاج الشركة بإنتاج مواد للتعبئة‬ ‫والتغليف عالية الجودة‪ .‬هذه المنتجات العالية‬ ‫الجودة والمتطورة تتطلب طباعة بألوان طالء‬ ‫خاصة‪ ،‬وكذلك النقش والتقليم‪ .‬أصبحت‬ ‫عمليات التجميع المعقدة ممكنة اآلن بفضل‬ ‫وظائف التحكم بالتكرار والسجالت‪ .‬اليوم‪،‬‬ ‫أصبحت شركة ‪ La Rochette Dakar‬مصنعا ً‬ ‫موصى به‪ ،‬حيث يجرب العمالء المنتجات‬ ‫ً‬ ‫جديدة قبل إطالقها في السوق‪.‬‬

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‫األخبار‬

‫شركة ‪ Double A‬التايالندية تحتل موقعا ً رائدا ً‬ ‫في صناعة الورق الصديقة للبيئة‬ ‫تحتل ‪ Double A‬التايالندية موقعا ً‬ ‫رائدا ً في صناعة الورق الصديقة للبيئة‬ ‫وتنتج ‪ 600‬ألف طن من اللب ومليون‬ ‫طن من الورق سنوياً‪ .‬إن هذه الشركة‬ ‫ال تحمي الموارد الطبيعية فحسب بل‬ ‫توفر أيضا ً دخال ً إضافيا ً ألكثر من مليون‬ ‫مزارع تايلندي عبر هذه العملية‪.‬‬ ‫وتعتقد شركة ‪ Double A‬التايالندية‬ ‫أن االستدامة والورق يسيران جنبا ً إلى‬ ‫جنب‪ ،‬وأسندت نموذج أعمالها على‬ ‫إنتاج ساللة خاصة من الورق المصنع‬ ‫من الشجر الممتد على اآلالف من‬ ‫الهكتارات غير المستخدمة من أراضي‬ ‫'خان‪ -‬نا' التي تحد العديد من حقول‬ ‫األرز في بالد جنوب شرق آسيا حقول‪.‬‬ ‫ومنذ تأسيسها في عام ‪ ،1991‬عرفت‬ ‫شركة ‪ Double A‬أنه لكي تنجح‪ ،‬يجب‬ ‫أن تتعايش مع البيئة‪ ،‬ولكن وفقا ً لنائب‬ ‫الرئيس التنفيذي األول السيد ثيراويت‬ ‫ليتافورن‪ ،‬كان المفتاح هو الحصول‬ ‫على المواد الخام الصحيحة‪ ،‬مع الحفاظ‬ ‫على التنوع البيولوجي الطبيعي الغني‬ ‫في تايلند ودعم المجتمعات المحلية‬ ‫المحيطة‪.‬‬ ‫يقول السيد ليتافورن‪" :‬منذ أكثر من‬ ‫‪ 25‬عاماً‪ ،‬قمنا باختبار حوالي ‪2500‬‬ ‫شجرة للعثور على الشجرة المناسبة‬ ‫األكثر مالئمة لمناخ تايالند والتي تنتج‬ ‫لب الخشب عالي الجودة أيضا ً "‪.‬‬ ‫"والنتيجة هي شجرة ‪Double A‬‬ ‫الصالحة التي تنتج كمية كبيرة من‬ ‫األشجار كل ‪ 3-5‬سنوات‪ ،‬ويتطلب‬ ‫القليل من االعتناء‪ .‬كل ورقة من ماركة‬ ‫‪ Double A‬مصنوعة من هذه الشجرة‬ ‫التي تتم زراعتها على شريط أراضي‬ ‫خان‪-‬نا الشاغرة على طول حقول األرز‪.‬‬

‫‪ME‌Printer March 2018‬‬

‫وأضاف السيد ليتافورن قائالً‪" :‬لقد‬ ‫حافظنا على منتجاتها الورقية ذات‬ ‫الجودة العالية‪ ،‬ووسعنا في اآلونة األخيرة‬ ‫نطاق منتجاتنا بشكل أوسع بإضافة‬ ‫اللوازم المكتبية ومنتجات القرطاسية‬ ‫المصنعة تحت عالمة ‪Double A‬‬ ‫المعتمدة‪ ،‬مع الحفاظ على االلتزام‬ ‫بالجودة القصوى لخدمة زبائننا"‪.‬‬

‫‪55‬‬

‫عرضت شركة ‪ Double A‬أوراق‬ ‫اعتمادها الخضراء ومجموعة كاملة‬ ‫تتضمن منتجاتها الورقية والقرطاسية‬ ‫المستدامة في معرض ‪Paperworld‬‬ ‫‪ Middle East‬في الشرق األوسط والذي‬ ‫أقيم في الفترة ما بين ‪ 27‬فبراير و‪1‬‬ ‫مارس في مركز دبي الدولي للمؤتمرات‬ ‫والمعارض‪.‬‬

‫وتعتبر شركة ‪ Double A‬واحدة من‬ ‫عشرات الشركات العالمية المصنعة‬ ‫للورق في أكبر معرض تجاري للورق‬ ‫في المنطقة‪ ،‬باإلضافة إلى كونها من‬ ‫أهم المصنعين للوازم المكتبية‬ ‫والقرطاسية التي ستضم أكثر من ‪300‬‬ ‫من المشاركين من ‪ 42‬دولة عندما‬ ‫تباشر أعمالها في دورتها الثامنة األسبوع‬ ‫القادم‪ .‬وقال السيد ليتافورن أنه مع‬ ‫إنتاج كل صفيحة من ‪ ،Double A‬تتم‬ ‫إعادة زراعة المواد الخام لضمان توافر‬ ‫األلياف بشكل مستدام في المستقبل‪.‬‬ ‫يضيف السيد ليتافورن قائالً‪" :‬إن‬ ‫مفهومنا إلنتاج الورق من أشجار خان‪-‬‬ ‫نا األشجار المزروعة نشأت بداية من‬ ‫الفكرة المبتكرة للمصادر المستدامة‪،‬‬ ‫المشتركة مع حقول األرز في المحيط‬ ‫التايالندي‪ .‬وسرعان ما أدركنا أن ‪43‬‬ ‫في المائة أو ‪ 22‬مليون هكتار من تايلند‬ ‫هو عبارة عن أرض زراعية‪ ،‬ولكنها‬ ‫غير مستثمرة كلياً‪ ،‬كمساحة األراضي‬ ‫المسماة خان‪-‬نا بين حقول األرز"‪.‬‬ ‫"توفر لنا شركة ‪ Double A‬من نموذج‬ ‫خان‪-‬نا مصدرا ً مستداما ً للمواد الخام‪،‬‬ ‫في الوقت نفسه تؤمن حماية للغابات‬ ‫الطبيعية وتوفير دخل إضافي أساسي‬ ‫ألكثر من مليون أسرة تايالندية تعمل‬ ‫في الزراعة‪ .‬يضمن هذا النموذج أننا ال‬ ‫نأخذ األرض بعيدا ًعن إنتاج األغذية‪،‬‬ ‫وأنه بإمكاننا استخدام الموارد الطبيعية‬ ‫على نحو مستدام "‪.‬‬ ‫إن إنتاج شركة ‪ Double A‬من‬ ‫نموذج خان‪-‬نا معترف به من قبل‬ ‫برنامج ‪Endorsement of Forest‬‬ ‫‪ ،)Certification (PEFC‬في حين قال‬ ‫السيد ليتافورن أن الشركة المصنعة‬ ‫أيضا ً تحول جميع النفايات من عملية‬ ‫استخراج لب الشجرة‪ ،‬ورقائق الخشب‬ ‫المكبرة ولحاء األشجار إلى وقود حيوي‪.‬‬

‫هذا يضمن عملية تصنيع ذات اكتفاء‬ ‫ذاتي تنتج الكهرباء لمحطة الطاقة‬ ‫المحلية‪ ،‬وتقوم بدورها بتعبئة الطاحونة‬ ‫وتوريد الطاقة لدعم ‪ 400‬ألف شخص‬ ‫في المناطق المحيطة بالمطحنة‪ .‬وتتبع‬ ‫الشركة ممارسات قاسية في استهالك‬ ‫المياه أيضاً‪ ،‬وبهذا الخصوص يقل‬ ‫السيد ليتافورن "بحيرة إيميرالد تعد‬ ‫خزاننا الذي يبلغ مساحته ‪ 35‬مليون‬ ‫متر مكعب والذي يجمع األمطار‬ ‫ويحتفظ بالماء خالل مواسم الهطول"‪.‬‬ ‫يقول أيضاً‪" :‬يتم استخدام هذه المياه‬ ‫للمطاحن واألشجار والمجتمعات‬ ‫المحلية والمصانع أيضاً‪ .‬إضافة إلى‬ ‫ذلك‪ ،‬نقوم بضغط المياه الزائدة من‬ ‫لب الورق أثناء عملية التصنيع إلعادة‬ ‫تدويرها‪ .‬نقوم أيضا ً باستخدام عملية‬ ‫جافة خاصة لصنع رقاقة الخشب‬ ‫ونستخدم التكنولوجيا للحد من‬ ‫استهالك المياه‪" .‬‬ ‫تعتبر شركات ‪Navigator Company‬‬ ‫البرتغالية و‪ NGR‬اإلماراتية و‪Modern‬‬ ‫‪ Union Paper Products‬البحرينية و‬ ‫‪ Beaumont Group‬الفرنسية من أهم‬ ‫المصنعين الرائدين المتخصصين في‬ ‫صناعة ورق في معرض "‪Paperworld‬‬ ‫‪ "Middle East‬لعام ‪.2018‬‬ ‫وينظم هذا الحدث الذي يستمر ثالثة‬ ‫أيام من قبل شركة ‪Messe Franfurt‬‬ ‫‪ ،Middle East‬والتي تظهر في عام ‪2018‬‬ ‫بمزايا جديدة مثل الغرفة الخضراء‪،‬‬ ‫وهي قسم مخصص للمنتجات‬ ‫الصديقة للبيئة مزود باعتمادات‬ ‫بيئية‪ .‬إضافة إلى منشأة ‪Playworld‬‬ ‫‪ ،Village‬التي تغطي سلسلة كاملة من‬ ‫ألعاب األطفال‪ .‬ومنشأة ‪Corporate‬‬ ‫‪ Gifts‬للمواد الترويجية‪ .‬وسيقوم‬ ‫برنامج الندوة الذي يستمر يومين‬ ‫بتسليط الضوء على أحدث االتجاهات‬

‫بجهاز كاسيت مزدوج مع لوحة تحكم وجهاز‬ ‫داخلي لتركيب الصفائح ‪Glunz & Jensen‬‬ ‫‪ ،Interplater 85 HDX‬باإلضافة إلى خط‬ ‫منحن من شركة ‪ NELA‬المزود بمحطتين‬ ‫مسئولتين عن تراص وفرز اللوحات‬ ‫المطبوعة‪ . .‬وبالتالي فإن جهاز ‪Suprasetter‬‬ ‫يناسب تماما ً مفهوم ‪( Push to Stop‬اإليقاف‬ ‫بضغطة زر)‪ ،‬الذي يتم عن طريقه إحضار‬ ‫اللوحات المصورة مباشرة إلى اآلالت ويتم‬ ‫تعيين كل وظيفة بالشكل المالئم‪ .‬يتم تصوير‬ ‫حوالي ‪ 1200‬لوحة ضمن شكل ‪ B1‬كل يوم‪،‬‬ ‫وهو ما يكفي بالضبط لمدة ثالث نوبات‪ .‬و بما‬ ‫أن إصدار البرنامج لسعة ‪ 55‬لوحة في الساعة‬ ‫واالنتهاء من جهاز ‪ CtP‬لتنظيم األوراق تم‬ ‫خالل األسبوع االحتفالي ‪ ،Kiel Week‬جاءت‬

‫كل من شركتي ‪ Heidelberg‬و ‪Grafotisak‬‬ ‫بفكرة جديدة‪ :‬تم تزيين جهاز ‪Suprasetter‬‬ ‫‪ 106‬بزخارف مرتبطة بأسبوع ‪ Kiel‬االحتفالي‪.‬‬ ‫يؤكد السيد ماركو فرانيش قائال ً "نحن أكثر‬ ‫من سعداء بجهاز ‪ Suprasetter‬الجديد‪ ،‬وإنه‬ ‫نجم إعداد الطباعة لدينا"‪.‬‬

‫في األداء تصل إلى ‪ 50‬في المائة دون رفع‬ ‫سرعة الجهاز‪ .‬وهذا ما يضمن جودة عالية‬ ‫في الطي‪ ،‬حتى مع الورق الحساس‪ .‬عالوة‬ ‫على ذلك‪ ،‬فإنه يتيح معالجة مخرجات أجهزة‬ ‫‪ Speedmaster XL 106‬الخمسة وتوصيلها‬ ‫بسرعة للزبائن‪.‬‬

‫يتم توسيع واستكمال سير العمل مع كل‬ ‫استثمار‪ .‬فعلى سبيل المثال‪ ،‬تم أيضا دمج‬ ‫مرحلة ما بعد الطباعة مؤخراً‪ .‬وهي تتألف من‬ ‫أربع آالت ‪.Stahlfolder TH 82-P‬‬

‫في شركة ‪ ،Grafotisak‬يتم دمج عملية ما‬ ‫قبل الطباعة‪ ،‬الطباعة‪ ،‬و مابعد الطباعة عبر‬ ‫برنامج ‪.Prinect Integration Manager‬‬ ‫والهدف المستقبلي هو دمج نظام‬ ‫المعلومات اإلدارية ‪ ،Prinect‬وبالتالي يتم‬ ‫تغطية إعداد العرض وتكلفة أيضاً‪ .‬مع كل‬ ‫هذه الشفافية والوصول إلى جميع البيانات‬ ‫من كل مكان‪.‬‬

‫هذه اآلالت تعمل وفقا ً لمبدأ ‪ shingled‬للطي‪.‬‬ ‫وهذا يعني أنه باإلمكان معالجة المزيد من‬ ‫األوراق على نفس الخط‪ ،‬مما يؤدي إلى زيادة‬

‫شركة زيروكس تعتبر من إحدى أكثر الشركات‬ ‫ذات السمعة الحسنة في العالم‬ ‫مؤسسة ‪ Ethisphere‬العالمية الرائدة في‬ ‫مجال تحديد وتطوير ممارسات المعايير‬ ‫األخالقية للعمل تعتبر شركة زيروكس‬ ‫من أكثر الشركات األخالقية في العالم‬ ‫لعام ‪ .2018‬يتم اعتبار شركة زيروكس‬ ‫من الشركات األخالقية سنويا ً منذ عام‬ ‫‪ 2006‬وواحدة من اثنين من المكرمين‬ ‫في مجال صناعة خدمات تكنولوجيا‬ ‫المعلومات وهذا ما يؤكد التزامهم للتميز‬ ‫المترافق مع النزاهة وتحديد أولويات‬ ‫الممارسات التجارية األخالقية‪.‬‬

‫يقول المدير التنفيذي لشركة زيروكس‬ ‫السيد جيف جاكوبسون "كل قرار نتخذه‬ ‫وكل فعل نقوم به يجب أن يظهر التزامنا‬ ‫الثابت بأسلوب العمل األخالقي"‪ .‬يضيف‬ ‫قائالً‪" :‬إن اعتراف مؤسسة ‪Ethisphere‬‬ ‫المستمر بنا هو انعكاس لهذا الوعد‪".‬‬ ‫يشرح المدير التنفيذي لمؤسسة‬ ‫‪ Ethisphere‬السيد تيموثي إربليتش‬ ‫قائالً‪" :‬إن الشركات العالمية التي‬ ‫تعمل بقانون مشترك هي اآلن صوت‬ ‫المجتمع األقوى الهادف لتحسين حالة‬ ‫اإلنسان‪ .‬هذا العام رأينا شركات أكثر تجد‬ ‫صوتها‪ .‬وتواصل أكثر الشركات العالمية‬

‫تحدد الدرجات وفقا ٌ لخمس جوانب‬ ‫رئيسية‪ :‬األخالقيات وبرنامج االلتزام‬ ‫(مواطنة الشركات ومسؤوليتها)‪ ،‬ثقافة‬ ‫أخالقيات العمل‪ ،‬الحكومة والقيادة‪،‬‬ ‫االبتكار والسمعة الحسنة‪ .‬كل الشركات‬ ‫المشاركة في عملية التقييم تتلقى نتائج‬ ‫التقييم باإلضافة إلى رؤى قيمة حول‬ ‫كيفية النهوض ضد الشركات الرائدة‪.‬‬

‫تيموثي إربليتش‬

‫‪ME‌Printer March 2018‬‬

‫في عام ‪ 2018‬تم تحديد ‪ 135‬من‬ ‫المكرمين من ‪ 23‬بلدا ً و‪ 57‬من الصناعات‪.‬‬ ‫وكان للدرجة الثانية عشر من المكرمين‬ ‫مستويات مسجلة في المشاركة مع‬ ‫أصحاب األسهم ومجتمعاتهم في أنحاء‬ ‫العالم‪ .‬ولطالما كانت كل من تطوير‬

‫الثقافة والتميز الحقيقي وااللتزام‬ ‫بالشفافية والتنوع والشمولية أولويات‬ ‫لكل من المكرمين‪.‬‬

‫المعروفة بأخالقها الرفيعة في إظهار‬ ‫القيادة المثالية‪ ".‬ويعتمد تقييم أكثر‬ ‫الشركات العالمية المعروفة بأخالقها‬ ‫الرفيعة على مؤسسة ‪ Ethisphere‬على‬ ‫إطار عمل مؤسسة إيثيسفير المحددة‬ ‫ألخالقيات العمل الذي يوفر طريقة‬ ‫حسابية لتقييم أداء الشركة من حيث‬ ‫إدارة الشركات والمخاطر واالستدامة‬ ‫واالمتثال وأخالقيات العمل‪.‬‬

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‫األخبار‬

‫مصنع غرافوتيساك يستخدم مفهوم ‪( Push to Stop‬اإليقاف‬ ‫بكبسة زر) من شركة ‪ Heidelberg‬إلنتاج الكتب‬ ‫لتكون شركة غرافوتيساك قادرة على‬ ‫التعامل مع كل هذا‪ ،‬فإنها تحتاج شركاء‬ ‫موثوقين ومبتكرين‪ .‬ويؤكد السيد ماركو‬ ‫فرانيش قائالً‪" :‬لقد كنا واثقين في شركة‬ ‫‪ Heidelberg‬منذ البداية‪ ،‬ونعرف أنهم‬ ‫سيستمعون إلينا ويزودونا بما نحتاج"‪ .‬وها‬ ‫هي تزود مرة أخرى مع ‪Speedmaster XL‬‬ ‫‪ 106‬المرفق بثمانية ألوان للطباعة المتقنة‬ ‫وسرعة في الطباعة تصل إلى ‪18000‬ورقة في‬ ‫الساعة‪ .‬وقد تم تجهيز هذه الطابعة بالكامل‬ ‫بأجهزة ‪ ،Autoplate XL‬شاشة حائطية وجهاز‬ ‫‪ ، Prinect Inpress Control 2‬والذي يعمل‬ ‫وفقا لفكرة ‪( Push to Stop‬إيقاف العمل‬ ‫بضغطة زر) حيث يتدخل المشغل فقط‬ ‫لتغيير لوحات أو إيقاف الطباعة‪ .‬ويضيف‬ ‫السيد ماركو فرانيش‪" :‬يمكننا اآلن معالجة‬ ‫حوالي ‪ 30‬من الوظائف تلقائياً‪ ،‬وفي بعض‬ ‫الحاالت تصل عملية الطباعة إلى ضعف‬ ‫السرعة بمقارنة بأجهزة الطباعة األخرى"‪.‬‬

‫وفقا ً لويكيبيديا‪ ،‬تعد بلدة غرود في البوسنة‬ ‫والهرسك موطنا ً ألربع شركات كبيرة‪ : :‬مصنع‬ ‫إلنتاج اآليس كريم‪ ،‬أحد أكبر مصانع ورق‬ ‫التواليت في أوروبا‪ ،‬مصنع للجعة‪ ،‬وشركة‬ ‫طباعة‪ .‬وقد يكون من المفاجئ أن مصنع‬ ‫غرافوتيساك يشتمل على متجر للطباعة‬ ‫ومستودعات للبضائع عالية التقنية على‬ ‫مساحة إجمالية تقدر بأكثر من ‪ 26000‬مترا ً‬ ‫مربعاً‪ .‬إن المالك والمدير اإلداري ستيبان‬ ‫فرانجيس من مدينة غرود قد أنشأ الشركة في‬ ‫عام ‪.1983‬‬

‫‪ME‌Printer March 2018‬‬

‫وقد تطورت شركة غرافوتيساك تدريجيا ً إلى‬ ‫مجموعة تضم ‪ 600‬موظف ومجموعة من‬ ‫عشرة مواقع في البوسنة والهرسك وكرواتيا‬ ‫وصربيا‪ .‬ويأتي نصف مبيعاتها من اللوازم‬ ‫المدرسية والمكتبية والرسومات‪ ،‬في حين‬ ‫يأتي النصف اآلخر من إنتاج الكتب المطبوعة‬ ‫والتوزيع اللوجستي المرافق للمبيعات‪ .‬تمثل‬ ‫الكتب ‪ 90‬في المئة من إنتاج شركة المطبعي‪،‬‬ ‫ويتم توصيلها إلى خمسة عشر بلدا ً أوروبياً‪.‬‬

‫‪57‬‬

‫وتبلغ قيمة الصادرات ‪ 80‬في المائة‪ .‬قدمت‬ ‫شركة غرافوتيساك ‪ 25‬مليون كتاب في عام‬ ‫‪ ،2017‬وتتوقع زيادة بنسبة ‪ 10‬في المئة هذا‬ ‫العام‪ .‬للتعامل مع هذا‪ ،‬استثمرت الشركة‬ ‫العام الماضي جهاز ‪Speedmaster XL 106‬‬ ‫من أحدث جيل من معرض دروبا للتجهيزات‬ ‫المطبعية و جهاز ‪Supersetter 106 CtP‬‬ ‫‪ ،platesetter‬وكذلك وحدات ‪Princet‬‬ ‫لدمج الطباعة‪ .‬وزودت شركة ‪Heidelberger‬‬ ‫‪)Druckmaschinen AG (Heidelberg‬‬ ‫بكل شيء عن طريق مصدر واحد‪ ،‬بما في‬ ‫ذلك المشورة المكثفة مسبقاً‪ .‬يعد عمالء‬

‫غرافوتيساك من الناشرين المعروفين مثل‬ ‫‪Taschin‬و‪ Burda‬و‪ Egmont‬و‪ Disney‬و‬ ‫‪ Harper Collins‬و‪ . Gyldendal‬وتقسم‬ ‫العشرة في المائة األخرى من اإلنتاج بين‬ ‫الطباعة األمنية لألختام الطرفية للكحول‬ ‫أو السجائر‪ ،‬والكرتون القابل للطي‪ ،‬وإنتاج‬ ‫الملفات المزودة بمعدن حامل لألوراق‪.‬‬ ‫شرح ابن المالك والمدير الفني السيد ماركو‬ ‫فرانجيس قائالً‪" :‬الجودة عبر الزمن ‪ -‬حققنا‬ ‫نموا ً سريعا ً في متجر الطباعة مع هذا الشعار"‪.‬‬ ‫"نحن نستبدل آالتنا كل خمس سنوات‪ ،‬و‬ ‫بالتالي نحن دائما ً على اطالع على األحدث‬ ‫في عالم الطباعة ونستطيع أن نقدم األفضل‬ ‫لزبائننا المميزين"‪ .‬وكان نمو المجموعة في‬ ‫العام الماضي ‪ 12‬في المئة‪ ،‬والهدف لعام‬ ‫‪ 2018‬يصل إلى سبعة في المئة‪.‬‬

‫وقد تم طباعة أكثر من ‪ 27‬مليون ورقة منذ‬ ‫بدء اإلنتاج في يوليو ‪ .2017‬وتضم غرفة‬ ‫الطباعة اآلن مجموعة كاملة من ‪ 48‬وحدة‬ ‫طباعة من شركة ‪ ،Heidelberg‬بما فيها‬ ‫جهاز ‪ ،Speedmaster XL 162‬وخمسة‬ ‫أجهزة من ‪ ،Speedmaster XL 106‬وجهاز‬ ‫‪ ، Speedmaster XL 75‬وجهازان من‬ ‫نموذج ‪ .Speedmaster SM 52‬وكان آخر‬ ‫االستثمارات الكبيرة في عام ‪ ،2015‬مع حزمة‬ ‫تتضمن كل من أجهزة ‪Speedmaster XL‬‬ ‫‪ 162-8-P‬و ‪ .Suprasetter 162‬هذا يتيح‬ ‫إنتاج كتاب يتكون من ‪ 32‬أو ‪ 64‬صفحة على‬ ‫ورقة واحدة‪.‬‬ ‫وتشمل مجموعة االستثمار الحالية أيضا ً‬ ‫جهاز ‪ Suprasettern106‬األول في جميع‬ ‫أنحاء العالم‪ ،‬والتي صور ‪ 55‬لوحة في‬ ‫الساعة‪ .‬وحتى اآلن‪ ،‬كان الحد األقصى هو‬ ‫‪ 40‬صفحة في الساعة‪ . .‬وهو خط كامل من‬ ‫جهاز ‪ Suprasetter‬مزود بمنصة اوتوماتيكية‬ ‫لنقل األوراق من نموذج ‪ K 106‬محمل‬

‫المحتـويــات‬

‫‪ISSN 2304-117X‬‬

‫األخب ــار‬

‫آراء وأفكار‬

‫مصنع غرافوتيساك يستخدم‬ ‫مفهوم ‪( Push to Stop‬اإليقاف‬ ‫بكبسة زر) من شركة ‪Heidelberg‬‬ ‫إلنتاج الكتب‬

‫‪٥٥‬‬

‫شركة زيروكس تعتبر من إحدى أكثر‬ ‫الشركات ذات السمعة الحسنة في‬ ‫العالم‬

‫‪٥٤‬‬

‫شركة ‪ Double A‬التايالندية تحتل‬ ‫موقعا ً رائدا ً في صناعة الورق‬ ‫الصديقة للبيئة‬

‫‪٥٣‬‬

‫شركة ‪ La Rochette Dakar‬تثق‬ ‫بشركة ‪ BOBST‬ألكثر من ‪ 35‬عاما ً‬

‫‪٥٢‬‬

‫‪٤٧‬‬

‫سوق الطباعة في الشرق األوسط‬ ‫يشهد نموا ً كبيرا ً في ‪2018‬‬

‫‪٤٥‬‬

‫اعتبار صناعة التعبئة والتغليف‬ ‫مفتاح التجارة اإللكترونية‬

‫مجلــة شــهرية شــاملة مختصــة ـفـي‬ ‫عالــم الطباعــة ـفـي الشــرق األوســط‬ ‫السنــة الخامسة عشرة ‪ /‬العدد ‪٢٠١٨ / ١٥٧‬‬

‫‪ME Printer FZ L.L.C‬‬

‫ص‪.‬ب‪ ،502183 .‬مدينة دبي لإلعالم‬ ‫دبي‪ ،‬اإلمارات العربية المتحدة‬ ‫هاتف‪+971 4 391 12 10 :‬‬ ‫فاكس‪+971 4 390 95 61 :‬‬ ‫البريد اإللكتروني‪info@meprinter.com :‬‬ ‫مدير النشر للمجموعة‬ ‫مرتضى كريميان‬ ‫‪karimian@meprinter.com‬‬

‫هيئــة التح ــرير‬ ‫المحرر ‪ -‬القسم اإلنجليزي‬ ‫‪editor@meprinter.com‬‬ ‫المحرر التقني – القسم العربي‬ ‫د‪ .‬جورج نوبار سيمونيان‬ ‫‪goujy@dircon.co.uk‬‬ ‫المحرر التقني – القسم اإلنجليزي‬ ‫رود هايز‬ ‫‪rod.hayes@me.com‬‬

‫‪٤٤‬‬

‫قيمة كبيرة للطباعة‪ ,‬إذا ما تم القيام‬ ‫بها بالطريقة الصحيحة‬

‫‪٤٤‬‬

‫الهيئة العامة للطرق والمواصالت‬ ‫(آر تي أيه أدورنس – ‪RTA‬‬ ‫‪ )ADORNS‬تستخدم تقنيات‬ ‫وابتكارات الطباعة الثالثية األبعاد‬

‫المختصون المشاركون في التحرير‬ ‫فرانك رومانو (الواليات المتحدة)‬ ‫‪fxrppr@rit.edu‬‬ ‫لوريل برونر (المملكة المتحدة)‬ ‫‪lb@digitaldots.org‬‬ ‫د‪ .‬نيكوالس هيلموث‬ ‫‪nhellmuth@flaar.org‬‬ ‫مدير اإلعالنات‬ ‫انيل نات ك ر‬ ‫‪+971 4 391 12 06‬‬ ‫‪meprinter@meprinter.com‬‬ ‫اإلعالنات المبوبة واإلشترا كات‬ ‫‪+971 4 391 12 10‬‬ ‫‪+971 50 528 9267‬‬ ‫‪info@meprinter.com‬‬

‫منتجات وبرامج‬ ‫شركة (‪ )HP‬تطلق طابعات رقمية‬ ‫عالية الوضوح للطباعة التجارية‬

‫‪٥١‬‬

‫نظام األنترنيت مانروالند يقدم‬ ‫الطابعات الجديدة لعمليات الطباعة‬ ‫والتغليف المرنة‬

‫‪٥٠‬‬

‫شركة (فوجي زيروكس) تطلق‬ ‫جهاز منظومة أحادي اللون متعدد‬ ‫الوظائف بتشكيلة واسعة‬

‫‪٤٩‬‬

‫طابعة شركة روالند (‪ )900‬الجديدة‬ ‫مازالت في مقدمة الطابعات في‬ ‫أعمال التعبئة والتغليف‬

‫‪٤٨‬‬

‫أحداث‬ ‫‪٤٣‬‬

‫معرض سينو كوروغيتيد ساوث‬ ‫‪ 2018‬يتلقى تأييدا ً قويا ً من‬ ‫االتحادات الصناعية‬

‫‪٤١‬‬

‫العارضون الدوليون يقدمون‬ ‫منتجات صديقة للبيئة في معرض‬ ‫بيبرورلد ميدل إيست ‪2018‬‬

‫توجه المراسالت إلى العنوان التالي‪:‬‬ ‫مجلة ‪ME Printer‬‬ ‫ص‪.‬ب ‪ ،502183‬مدينة دبي لإلعالم‬ ‫بناية رقم ‪ ،9‬مكتب رقم ‪214‬‬ ‫دبي‪ ،‬اإلمارات العربية المتحدة‬

‫ُطبعت في مطبعة النسر للنشر‬

‫وزعت من قبل شركة النسر للنشر‬ ‫جميع حقوق الطبع والنشر محفوظة‬

‫مجلة ‪ ME Printer‬الشريك اإلعالمي الرسمي‬

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