The 14th edition of the International Trade Fair for Tools, Hardware, Materials and Machinery in the Middle East
POST SHOW REPORT 2013 An overview of the facts and figures
233 Exhibitors (13% increase)
9
Facts & Figures The 14th edition of Hardware+Tools Middle East held from June 11 – 13, 2013 was officially inaugurated by H.E. Sami Al Qamzi, Director General, Department of Economic Development at the Dubai International Convention & Exhibition Centre. The trade fair reflected the latest trends and developments in the Hardware, Tools, Materials and Machinery industry.
450+ Brands
64
3,141
Visiting countries
Visitors Brands represented at the show
Exhibiting countries
3 Country Pavilions
Exhibitors’ Feedback 233 exhibitors from 9 countries showcasing over 450 international brands at Hardware+Tools Middle East were positive about the quality of visitors and the number of deals that were made during the exhibition. The 2013 event received international participation from 3 dedicated country pavilions, which included exhibitors from China, Taiwan and India. Exhibitors’ primary reasons for exhibiting at the show Figures in % Initiating new business relations
62
Attaining sales deals
26
Cultivating existing business relations
26
Obtaining an overall impression of the market situation
24
Presenting innovations / new developments / products
21
Raising the profile of the company / organisation
19
Preparing sales deals
19
Exchanging experience / knowledge
13
Comparing competitors Other
9 1
0 10 20 30 40 50 60 70
81% of the exhibitors were satisfied with the attainment of their objectives at the fair 76% of the exhibitors were satisfied with the improvement of their business prospects in the region “This is our first time here and the response has been good. Visitors were mostly end customers and some really worthy distributors. We will come back next year because it is a useful show.” Kangaro, Rakesh Sharma, Duty Manager (Exports)
The approximate total value of business done by exhibitors at the event Figures in % Under $10,000
30
$10,000 - $50,000
17
$50,000 - $100,000 $100,000 - $500,000 Over $500,000
Golden Tools Trading LLC, Mohammed Nami, Managing Director
8 2 5
None
“We came here because we have some agents and we wanted to support them, but also we wanted to meet new customers and we think we certainly have. This year is better than ever. We have to do some negotiating but we believe this will turn into good business for us.”
31 0 10 20 30 40
“For us it was the first time exhibiting in the Middle East and our expectations have been met. That means we had visitors from the entire region and from not expected countries e.g. Africa. For sure we will think very seriously about participating next year with a bigger stand.” Alnatec, Ihab Al-Naimi, Director of Sales & Business Development
79% of the exhibitors
were satisfied with their participation at the show
86% of the exhibitors
are considering exhibiting again at Hardware+Tools Middle East in 2014
“We are here to explore the markets of the Middle East. We have met some customers. This is a good meeting point for all our Middle East customers and we can also use the show to find new ones. I believe the show has been fruitful and we will definitely come back.” Deeps Tools, Rajdeep Jain, Managing Director
Visitors’ Overview 3,141 visitors from 64 countries attended the show this year 74% from UAE, 26% from international countries The show ran alongside Automechanika Dubai – the region’s largest international automotive aftermarket exhibition and it brought 1,336 visitors to Hardware+Tools Middle East show, which was record breaking in the number of buyers this year. Regional breakdown of visitors E
Visitors‘ reasons for attending the show Figures in %
F
A 74% UAE B 9% Gulf Countries (excl. UAE) C 4% Middle East (excl. GCC) D 4% Africa E 7% Asia F 2% Rest of the world
D C B
Collect market information Purchase or source products Meet new / potential business partners Look for distribution / dealership opportunity Meet an existing supplier / business partner
A
49 47 31 29 22 0 10 20 30 40 50
Visitors’ nature of business
“This is my third day visiting Hardware+Tools Middle East as I need time to meet with different suppliers. Most of my objectives were met at the show and I believe that this year was better than last year with more exhibitors and a wider variety of product ranges.”
Figures in % 28
Import/ Export
27
Distributor 25
Wholesaler Manufacturer Service Provider
20
Trade Agent
18
Retailer Government
Koelner Rawlplug M.E, Emad Alsabe, Sales Manager, UAE
22
14 5 0 10 20 30
Visitors’ main areas of interest TOOLS Hand Tools Power Tools Measuring & Detection Tools Air Tools Hydraulic Tools Speciality Tools Fasteners Magnetic Tools
HARDWARE 49% 47% 28% 24% 22% 18% 18% 15%
Building Hardware Screws Locks & Accessories Abrasives Fittings Nails & Rivets Nuts Door Hardware Adhesives Paints & Painting Products Furniture Hardware Sealants Anchors Consumables Window Hardware Lacquers & Varnishes
MATERIALS
MACHINERY 41% 17% 16% 16% 15% 15% 15% 14% 13% 12% 12% 12% 12% 12% 11% 7%
Cutting Machinery Welding Machinery Drilling Machinery Workshop Machinery Safety & PPE products Aluminium Working Machinery Woodworking Machinery Cleaning Machinery Moulding Machinery Soldering Machinery CNC Routing Lathes Components & Parts Automation & Robotics Design Software
13% 13% 12% 11% 10% 9% 9% 7% 6% 6% 6% 5% 5% 5% 4%
Iron & Steel materials Metal Scaffolding Plastic & Rubber materials Ladders Doors Aluminium Wood materials Windows & Gates Floors & Flooring Lifts
14% 11% 11% 11% 11% 10% 10% 10% 8% 9% 6%
93% of the visitors were involved in the purchasing process Top visiting countries outside the United Arab Emirates: Saudi Arabia, Oman, Iran, India, and Bahrain
Did you initiate any potential business prospects with suppliers during the exhibition? Figures in % 45
New suppliers Existing suppliers
42
“Our company is in fleet and transport and we assemble our own busses. We came to Hardware+Tools Middle East to look for maintenance products. We were impressed and found what we were looking for….” Mowasalat, Qatar, Mohamed Ali, Director Karwa Services
0 10 20 30 40 50
“This is my first visit to Hardware+Tools Middle East. I was invited by my friend who visited this show before and I can now see that it’s a very good trade fair. I am here to look for hand tools and other products and one of the most interesting products that grabbed my attention was the laser machine that’s displayed by one of the exhibitors, it’s really impressive….” Tamoueen Corporations, Saudi Arabia Hilmi Anwar Al-Jishi, Owner
“This is not my first visit to the show. My main objective is to look for some tools, and I definitely found lots of tools that grabbed my attention and interested me. I will definitely come and visit Hardware+Tools Middle East again next year.“ Synergy Project management LLC, Nigeria Quadri Layeni, Project Manager
Visitors at Hardware+Tools Middle East Consultancy
Masterminds Electromechnical Works
United Arab Emirates
United Arab Emirates
Nile Electromechanical work
United Arab Emirates
Areej Landscaping
United Arab Emirates
Plastic Powder Coating Co LLC
United Arab Emirates
Dubal
United Arab Emirates
Rad International Road Construction
United Arab Emirates
Epo Consultants JLT
United Arab Emirates
Kuwait
Facade Solutions
United Arab Emirates
Safety International General Trading & Contracting Co
GBS
United Arab Emirates
Servetech
United Arab Emirates
HO K
United Arab Emirates
Ses Electro Mechanical LLC
United Arab Emirates
Leonard Electro Mechanical Co LLC
United Arab Emirates
Industrial Services Middle East LLC
United Arab Emirates
Metito Overseas Ltd
United Arab Emirates
Shafa Construction
United Arab Emirates
RME Middle East
United Arab Emirates
Target ETS Lebanon
United Arab Emirates
Tulipa Landscaping LLC
United Arab Emirates
WT Contracting
United Arab Emirates
Zorba Interior Decor Co LLC
United Arab Emirates
Al Najem Engineering Works
Contractor / Property Development Al Baddad Holding
United Arab Emirates
Al Fusaifesa Bldg Materials Trading
United Arab Emirates
Al Murjan Electrical Installations LLC
United Arab Emirates
Engineering
Al Raida Electro Mechanical Contracting Co LLC United Arab Emirates
A to Z LLC
United Arab Emirates
Al Rawahy Est Equipment Rental
United Arab Emirates
Abdollahi Merchant
Islamic Republic of Iran
Al Shihhe Industry Co LLC
United Arab Emirates
Abdulla Hassan Switchgear Industry LLC
United Arab Emirates
Al Shirawi Facilities Management LLC
United Arab Emirates
ACC Gulf LLC
United Arab Emirates
Alfouz Services Co
Bahrain
ADS
United Arab Emirates
Algeco
United Arab Emirates
Al Musairiey Interested Machine
Saudi Arabia
ALICO
United Arab Emirates
Anoop Plastic Products Trading Est
United Arab Emirates
Areej Landscaping
United Arab Emirates
Apex Trading Co LLC
United Arab Emirates
Brayan Group
United Arab Emirates
Arwani Trading Co LLC
United Arab Emirates
Concorde Corodex Group
United Arab Emirates
Al Najem Engineering Works
United Arab Emirates
Empower Technical Contracting
United Arab Emirates
Anasco Technical Services LLC
United Arab Emirates
ETA Ascon
United Arab Emirates
Ayande Sazan
Islamic Republic of Iran
Geco Mechanical & Electrical Ltd
United Arab Emirates
Ayhaco Gypsum Products Manufacturing
United Arab Emirates
Industrial Services Middle East LLC
United Arab Emirates
Cater Quip LLC
United Arab Emirates
Al Rawahy Est Equipment Rental
United Arab Emirates
Chalmers Engineering Co LLC
United Arab Emirates
Dubal
United Arab Emirates
Facility Management
Concorde Corodex Group
United Arab Emirates
Al Shirawi Facilities Management LLC
United Arab Emirates
Dafoos Group of Companies
United Arab Emirates
Alwisaam Alrafee Trd
Oman
Equitech Fabricators
United Arab Emirates
Brayan Group
United Arab Emirates
Du
United Arab Emirates
Crete Colours International
United Arab Emirates
Dubal
United Arab Emirates
Dereyeh East Ventures
United Arab Emirates
EGA
United Arab Emirates
Iber Gulf
United Arab Emirates
Equitech Fabricators
United Arab Emirates
Euro Gulf Engineering Industries FZE
United Arab Emirates
Government
Huwaei Tech
United Arab Emirates
Commercial Office of the Republic of China
United Arab Emirates
INMA
United Arab Emirates
Dubai Chamber
United Arab Emirates
Mitsubishi Heavy Industries Ltd
United Arab Emirates
Dubai Civil Defence
United Arab Emirates
Kandi International Co Ltd
United Arab Emirates
Dubai Electricity & Water Authority
United Arab Emirates
Khat Al Nus
United Arab Emirates
Dubai Health Authority
United Arab Emirates
Lin Scan
United Arab Emirates
Dubai Municipality
United Arab Emirates
Mitsubishi Heavy Industries Ltd
United Arab Emirates
Dubai Police
United Arab Emirates
MTS LLC
United Arab Emirates
Dubai School of Government
United Arab Emirates
Nukhbat Al Awaiel
United Arab Emirates
Dubai Silicon Oasis Authority
United Arab Emirates
Remarkable Machinery Co FZC
United Arab Emirates
DWC
Jordan
RME Middle East
United Arab Emirates
Etisalat
United Arab Emirates
Sabat International Metal Construction LLC
United Arab Emirates
Ministry of Interior
United Arab Emirates
Saudi Aramco Shell Refinery Co
Saudi Arabia
Nad Al Sheba Palace
United Arab Emirates
Schneider Electric
United Arab Emirates
Royal Commission SA
Saudi Arabia
Serck Heat Transfer
United Arab Emirates
RTA
United Arab Emirates
Shun Tian International FZCO
United Arab Emirates
Saudi Electricity Co
Saudi Arabia
Stone Machine Co Ltd
United Arab Emirates
Tanfeeth Technologies LLC
United Arab Emirates
Oil & Gas
Wem Technical Services LLC
United Arab Emirates
Altor
United Arab Emirates
Arabian Oilfield Supply Co FZE
United Arab Emirates
Dafoos Group of Companies
United Arab Emirates
Fursan Al Emarat General Trading LLC
United Arab Emirates
Century Hardware
United Arab Emirates
Kwik Steel Structures
United Arab Emirates
Cosmos Projects Trading Co WLL
Bahrain
PCT Group Ltd
United Arab Emirates
Danube Building Material
United Arab Emirates
Lin Scan
United Arab Emirates
Dynamik Powertools
United Arab Emirates
Maxer Oil & Gas Equipment Trading LLC
United Arab Emirates
Ebrahim Hardware
Kuwait
Maysan Industrial Equipmet Co
United Arab Emirates
Euroboor FZE
United Arab Emirates
PCT Group Ltd
United Arab Emirates
Fleifel Group
Jordan
RAY International
Oman
Fujairah General Trading Enterprises LLC
United Arab Emirates
Remarkable Machinery Co FZC
United Arab Emirates
Giti Abzar
Iran, Islamic Republic Of
Safety Services Group
United Arab Emirates
Global Hardware Est
Kuwait
Schlumberger Technical Services
United Arab Emirates
Halai Trading Co LLC
United Arab Emirates
Servetech
United Arab Emirates
Jamnadas Khimji Partneres Trading LLC
United Arab Emirates
Sigma Enterprises Co LLC
United Arab Emirates
KFUPM
Saudi Arabia
Zadco
United Arab Emirates
KHK Scaffolding & Formwork LLC
United Arab Emirates
Koelner Rawlplug Middle East FZE
United Arab Emirates
Komatsu 14
Iran, Islamic Republic Of
A One Tools Trading LLC
United Arab Emirates
Lemco Trading Co LLC
United Arab Emirates
Aaspect
Qatar
Marasy for Cement & Steel Est
Jordan
Abid & Ali Asgar General Trading LLC
United Arab Emirates
Mazaya Aluminium
Saudi Arabia
Abu Talib Building Materials Trading LLC
United Arab Emirates
Midas Safety
United Arab Emirates
ACE Hardware
United Arab Emirates
Nehmeh Corporation LLC
Qatar
Al Bawardi Tools & Hardware
Saudi Arabia
Nihon Mesh Kogyo UAE FZE
United Arab Emirates
Al Fozan Hardware Co
Saudi Arabia
Royal Desert General Trading LLC
United Arab Emirates
Al Muntaha Palace Est
Saudi Arabia
S M Building Material Trading LLC
United Arab Emirates
Al Rajeh Trading & Cont Est
Kuwait
Sabbagh & Shami
Jordan
Al Zaim Bldg Mat Trading
United Arab Emirates
Safinat Group Dubai
United Arab Emirates
Albirco Trading Co LLC
United Arab Emirates
Saudi Future Co
Saudi Arabia
Ali Asger & Brothers LLC
United Arab Emirates
Technical Center for Industrial Tools
Saudi Arabia
Alutrade LLC
United Arab Emirates
Technical Ind Tools & Equipment Est
Jordan
Bolt Master Bldg Materials Trading LLC
United Arab Emirates
Broadway Hardware LLC
United Arab Emirates
Wholesalers / Distributors
About the Organiser Messe Frankfurt is one of the world’s leading trade show organisers with 536.9* million euros in sales and 1,833* active employees worldwide. The Messe Frankfurt Group has a global network of 28 subsidiaries and approximately 50 international Sales Partners, giving it a presence for its customers in more than 150 countries. Events “made by Messe Frankfurt” take place at more than 30 locations around the globe. In 2012, Messe Frankfurt organised 109 trade fairs, of which more than half took place outside Germany. Messe Frankfurt’s exhibition grounds, featuring 578,000 square metres, are currently home to ten exhibition halls and an adjacent Congress Center. The company is publicly owned, with the City of Frankfurt holding 60 percent and the State of Hesse 40 percent. For details concerning participation as an exhibitor, visitor or sponsor, please visit our website at www.hardwaretoolsME.com or contact us directly at hardware-tools@uae.messefrankfurt.com *2012 figures
Epoc Messe Frankfurt GmbH PO Box 26761 Dubai, United Arab Emirates Tel +971 4 389 45 00 Fax +971 4 358 55 11 www.hardwaretoolsME.com hardware-tools@uae.messefrankfurt.com