Connecting Global Competence
Welcome to your success laboratory in China. Instrumental Analysis l Laboratory Technology l Biotechnology l Diagnostics
INFORMATION FOR EXHIBITORS
September 24–26, 2014 www.analyticachina.com
Growth market China China is one of the world’s key growth markets of the future, which is one more reason why you should exhibit at analytica China. LABORATORY TECHNOLOGY
FOOD INDUSTRY
• The Chinese market for laboratory, measuring and control technology grew by nearly 25% in 2010 alone.
• Growth in the food industry has been estimated at some 20% for 2013.
• Trade associations expect growth of 15% per year between now and 2015.
• Due to previous food scandals, the government has increased standards for the production and sale of food.
• Chinese imports have increased by a factor of more than twenty during the past ten years. Source: www.gtai.de, KPMG
• As a result, many leading companies are investing in the modernization and expansion of their production facilities. Source: www.gtai.de
CHEMICALS INDUSTRY • After the United States and Japan, China is already the third largest producer of chemical products. • Market volume reached USD 1.21 trillion in 2012. • Volume is expected to increase by 10% to USD 1.34 trillion in 2013. Source: www.gtai.de PHARMACEUTICALS INDUSTRY • In 2012, China’s pharmaceuticals market increased by nearly 30% to the equivalent of USD 81.7 billion compared to the previous year. • Sales in 2013 have been estimated at USD 100 billion. • Double-digit growth rates are expected during the next few years. Source: www.gtai.de
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CLINICAL LABORATORY INDUSTRY • Rapid development of private hospitals and other factors will greatly boost China’s independent clinical laboratory industry, which will grow at a rate of more than 40% in 2013. Source: KPMG SHANGHAI VENUE For the seventh time, analytica China is being held in Shanghai, where much of China’s chemicals and pharmaceuticals industry is concen-trated. Shanghai is the leading economic, commercial and financial center in China.
analytica China – the leading exhibition analytica China is the leading Chinese exhibition for laboratory technology, analysis and biotechnology. Every two years, analytica China is held in Shanghai, where it showcases solutions from all areas related to analysis, laboratory technology and the life sciences. The analytica China concept consists of three pillars: Manufacturers of laboratory and analysis equipment and service-providers present their comprehensive solutions for science and industry. The exhibition is accompanied by a scientific conference where companies present their latest technical developments and innovations to a first-rate audience of academics. The program of accompanying events is rounded out by an Exhibitor Forum and visitor workshops. Alternating with the BCEIA trade show in Beijing, analytica China addresses one of the industry’s most important growth markets worldwide. analytica China is a reflection of economic growth in China. As such, it has seen constant and steady growth since it was founded in 2002.
MEASURING AND TESTING/QUALITY CONTROL • Industrial quality control • Material testing • Characterization and properties of materials • Quality control in pharmacology and industry LABORATORY EQUIPMENT AND TECHNOLOGY • Laboratory equipment and machines • Laboratory automation • Laboratory data systems and documentation • Laboratory apparatus • Chemicals, reagents and consumables
PRODUCT RANGE LIFE SCIENCES, BIOTECHNOLOGY AND DIAGNOSTICS • Bioanalysis • Biochemicals • Bioinformatics • Equipment for biotechnology • Medicine and diagnostics
ANALYSIS • Equipment for instrumental analysis • Chromatography • Spectroscopes • Microscopes and optical image processing
THE CONCEPT FOR ANALYTICA CHINA 2014 HAS THREE PILLARS:
EXHIBITION
SCIENTIFIC CONFERENCE
ACCOMPANYING EVENTS
• Laboratory equipment • Measurement and testing • Instrumental analysis • Biotechnology/Diagnostics • International pavilions
Main themes in 2014: • Food safety • Environmental protection • Biochemical and chemical analysis • (Sino German Symposium) • Bio and life sciences
• Workshops on quality assurance • Exhibitor Forum • Networking events
www.analyticachina.com
analytica China 2014 03
Visitor ratings TOP MARKS FROM VISITORS RATING THE FAIR 97% of visitors consider analytica China the leading trade fair in China. 93% of visitors said that they were planning to attend analytica China again. Source: Visitor survey during analytica China 2012
VISITOR SECTORS/INDUSTRIES (MULTIPLE RESPONSES POSSIBLE)
14% Chemicals industry/Petrochemicals 5% Energy source, petroleum chemical
27% Biomedical science 22% Other industry
11% Medical healthcare 12% Science and research 9% Environmental sector 6% Electronics, electrical engineering
10% Food industry
2% Steel and metallurgy
10% Dealer of instruments
ANALYTICA CHINA 25,000
25,000 20,000
20,000 17,000
15,000 13,146*
11,500
10,000
7,000
6,600
6,000
5,000
8,557
7,000
580
1,000 500 0
16,940
15,282**
172
2002 Exhibitors
04 analytica China 2014
Visitors
2004 Exhibition Space
468
324
270
204
2006
2008
2010
2012
* including 4,055 visitors from IFAT China ** including 2,782 visitors from ICIF
Attractive accompanying events ANALYTICA CONFERENCE The analytica China Conference is a gathering for the scientific and research communities that accompanies the fair. The program of lectures is organized by the Chinese Chemical Society (CCS) and other international partners. EXHIBITOR FORUM The Exhibitor Forum is an outstanding platform that allows exhibitors to introduce their latest technologies and newest products. It features a number of topics such as food safety, medicine and therapy, environmental protection, bio-medicine and life technology, public health, new products and technologies. It is the perfect place to gather information about the latest scientific findings and technologies.
www.analyticachina.com
GATHERING FOR DECISION-MAKERS analytica China is a trade fair where investments are made. More than two-thirds of all visitors are decision-makers.
40% Evaluate and recommend
20% Inform, collect, specify
26% Final decision 14% not involved
analytica China 2014 05
Eight reasons why you should be there as an exhibitor! • China is one of Asia’s most rapidly growing markets. • E xcellent location: Shanghai is China’s leading economic and commercial center. • Leading exhibition: analytica China is one of China’s leading exhibitions for laboratory technology, analysis/quality control, biotechnology and the life sciences. • Presence of industry leaders: The industry’s global players are represented at analytica China.
• V isitors with large investment budgets: The visitors who attend analytica are from branches of industry with large investment budgets and from the science and research sectors. • Summit for science and research: The analytica China Conference and its prominent speakers address the elite in international research. • The show is organized by Messe München International, organizer of the leading international trade fair analytica. • Strong support from the government and leading institutions.
OPTIMUM PRESENCE
BEGINNING OF ALLOCATION: July 24th 2014
Complete your presence at analytica China 2014 and profit from the advertising alternatives at the fairgrounds. Additional information will be available as of April 2014: www.analyticachina.com > Exhibitor > Services > Marketing Services
Realize your stand with IMAG: stand design, planning & services. More information: www.analyticachina.com > Exhibitor > Services > Stand Construction
Sample motifs
Sample designs
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analytica China partners ORGANIZING PARTNER • CAIA – China Association for Instrumental Analysis CO-ORGANIZERS • CSIMC – China National Scientific Instruments & Materials Import/ Export Corporation • CCS – Chinese Chemical Society
ANALYTICA – A GLOBAL EXHIBITION NETWORK analytica in Munich is the International Trade Fair for Laboratory Technology, Analysis and Biotechnology. It is positioned as Number 1 in the industry. analytica has had spin-off events in rapidly growing markets in Asia since 2002.
SUPPORTERS • CCPIT – China Council for the Promotion of International Trade • Fabrilabo, French Industry Association • Shanghai Pharmaceutical Profession Association • Shanghai Society for Biotechnology • Spectaris – German Industry Association for Optical, Medical and Mechatronic Technologies • eurom 2 – European Federation for Precision Mechanical and Optical Industries • Gambica Association Ltd. • LABMAS Association of Spanish Manufacturers • German Federal Ministry of Economics and Technology with “made in Germany” • Sino-German Research Group for Separation and Analysis of Complex Samples
www.analyticachina.com
analytica China 2014 07
analytica worldwide – a global exhibition network
1.–4. APRIL l 2014 l MÜNCHEN SEPTEMBER 24 – 26 l 2014 l SHANGHAI 1 8 .– 20. APRIL l 2013 l HO C HI M I NH CITY APRIL 1 – 4 l 2014 l MUNICH
12 .– 14. NOVEM BER l 2013 l M UM B A I APRIL 15 – 17, 2015 I HO CHI MINH CITY
2 4 .– 26. SEPTEM BER l 2014 l SHANGHA I AUTUMN l 2015
NUMBER OF VISITORS / EXHIBITORS analytica Germany
analytica Anacon India
analytica Vietnam
20,000
4,000
4,000
15,000
3,000
10,000
2,000
35,000 30,481
30,000 25,000
5,000
1,026
2,000
1,000
2012 Exhibitors
1,000
182
0
0
0 Visitors
3,400
3,000
2,972
Exhibitors
114
2013
2011 Visitors
Exhibitors
Visitors
A PORTAL THAT OPENS MANY DOORS: analytica-world.com The industry’s theme portal allows you and other exhibitors to stay in touch with existing and potential customers 365 days a year. You can promote your company there the entire year and use the Business
Newsletter that comes out every 14 days to help your products reach more than 27,000 visitors. Additional information and media data: www.analytica-world.com
analytica China’s ORGANIZER AND CONTACTS: Organizer MMI (Shanghai) Co., Ltd. Messe München GmbH Contact for international exhibitors Messe München GmbH Messegelände, 81823 München, Germany
Ms. Susanne Grödl (Exhibition Director) Tel.: +49 89 949-20380 susanne.groedl@messe-muenchen.de Ms. Anita Steinle (Exhibiton Manager) Tel.: +49 89 949-20382 anita.steinle@messe-muenchen.de
Contact for Chinese exhibitors MMI (Shanghai) Co., Ltd. 11th Floor, GC Tower, No. 1088 Yuan Shen Rd Pudong New Area, Shanghai 200122, China Tel.: +86 21 2020-5500 Fax: +86 21 2020- 5688 ac@mmi-shanghai.com, www.a-c.cn
www.analyticachina.com