CULTURAL EXPERIENCE
MICHAEL GRAVES ARCHITECTURE & DESIGN
WE BELIEVE HUMANISM IS THE SOUL OF DESIGN AND ENABLES TRANSFORMATIVE RESULTS. WE VIEW EACH DESIGN OPPORTUNITY AS AN UNFOLDING STORY – AND THE PERSON OCCUPYING THE SPACE OR USING A PRODUCT – AS THE CENTRAL CHARACTER. BY FOCUSING ON THE INDIVIDUAL, WE HUMANIZE DESIGN. AS A RESULT, PEOPLE EXPERIENCE OUR WORK SPATIALLY, VISUALLY AND EMOTIONALLY.
ARCHITECTURE PLANNING INTERIOR DESIGN PRODUCT DESIGN BRANDING GRAPHIC DESIGN
MGA&D “ DESIGN IS A TOOL WE USE TO TOUCH PEOPLE, ENGAGE THEIR SENSES AND ENHANCE THEIR LIVES.”
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Founded by AIA Gold Medalist Michael Graves in 1964, Michael Graves Architecture & Design (MGA&D) is recognized as one of the leading design firms in the world. Through approaching projects aesthetically and empathetically, MGA&D achieves transformative results for clients. MGA&D offers a full spectrum of architecture and product design services. Architecture projects span the globe, while the firm has brought to market over 2,000 products for clients such as Kimberly-Clark, Stryker Medical, Alessi, JCPenney, and Target. MGA&D is a unique, highly integrated, practice that offers strategic advantages to clients worldwide. For more information, visit michaelgraves.com. The architectural practice has designed over 400 buildings worldwide encompassing many
building types: large-scale master plans, corporate headquarters and other office buildings, hotels and resorts, restaurants and retail stores, facilities for sports and recreation, healthcare facilities, civic projects such as embassies, courthouses and monuments, a wide variety of university buildings, museums, theaters, public libraries, housing and private residences. MGA&D has received over 300 awards for design excellence. MGA&D’s Interiors Studio provides design services for all of its architectural projects and also has a stand-alone practice. MGA&D’s interiors studio has extensive experience in the hospitality industry, including the design of hotel guest rooms, suites, public amenities, conference centers, restaurants and clubs, as well as serviced apartments, luxury suites and penthouses, and villas.
The Interiors Studio often customdesigns furniture and artwork that complement the character of the firm’s architecture and interiors. MGA&D has designed over 2000 consumer products, which include both building components such as lighting, hardware, bath and kitchen products, and a wide variety of consumer products for home, office and personal use. MGA&D’s strategic partnerships include manufacturers such as Alessi, Steuben, Dansk, Disney, Baldinger Architectural Lighting, David Edward Furniture, Glen Eden, Stryker Medical, Drive Medical, Delta Faucet and Progress Lighting, among others, and also retailers such as JCPenney, Target Stores and international distribution companies. MGA&D has designed innovative packaging and graphic identity programs for many of its projects.
WE ARE A MULTIDISCIPLINARY FIRM.
ARCHITECTURE
PLANNING
INTERIOR DESIGN
We believe that architecture is inextricably tied to use, place, client aspirations and cultural traditions. We also believe that the greatest buildings are those that cannot be imagined anywhere else in the world. Thus, it is our mission to provide clients around the globe with highly functional, intuitive design solutions that are sensitive to an ever changing built environment in both scale and context. We bring design excellence to all building types.
We see planning as a vital part of the built landscape, a process that begins with the development of a hierarchical organization of spatial relationships between buildings and the surrounding built or natural context. Our master plans impart a distinct sense of community and place, while establishing a framework for current and future decisions. Throughout the world, we have created award-winning designs that are functional, efficient, site specific and sustainable.
We believe interior design should reflect each client’s culture and communicate their values while meeting both their functional and aesthetic goals. Our projects range from company headquarters to international hotels to interiors for public institutions. Working in conjunction with MGA&D’s product designers, our interior designers often custom-design furniture and artwork that complement the character of the firm’s architecture and interiors.
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PRODUCT DESIGN
GRAPHIC DESIGN
BRANDING
We provide integrated product design services. We are well known for designing products that deliver an inspired balance of form and function. We have brought over 2000 Michael Gravesbranded consumer products to market across all retail distribution channels. Among our branded partnerships are: Kimberly-Clark, Alessi, Target Stores, Stryker, JCPenney, Disney and Steuben.
We provide complete graphic design services ranging from productspecific graphics and marketing collateral to retail planogram layout and environmental graphics for a diverse client base. We have designed everything from watch faces, to restaurant logos, to environmental signage for the world’s largest integrated resort.
We have extensive experience in brand building – beginning with the management of our own consumer brand Michael Graves Design. For our clients, our integrated team of industrial designers, graphic designers and brand managers provide extensive brand building services in the development of standout consumer brands.
OUR VISION From the beginning, MGA&D
Michael Graves has long been
has had a strong commitment to
considered a distinguished
projects for cultural institutions.
advocate for the arts and has won
We have designed numerous
the National Medal of Arts, awards
museums, theaters, and art centers,
from the National Sculpture Society,
along with public libraries and
and other arts organizations in
cultural monuments, as well as
addition to the American Institute of
other buildings that make positive
Architects Gold Medal, the highest
contributions to their communities
award bestowed upon architects in
and society in general.
the United States.
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CONTEXT & CHARACTER MGA&D’s work, unless directed otherwise by client preferences, focuses on the context where buildings are located, reinforcing the sense of place. The context might be built, as in a city or town, or it might be the surrounding landscape. MGA&D has frequently designed new
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buildings and building expansions in historic contexts, where it has been appropriate for the new construction to be sympathetic in character with the existing, without being specifically imitative. Depending on the preferences of the client and/ or historic approvals agencies,
the new designs can be literally an extension of the existing, or a more modern interpretation of traditional architecture. Similarly, in museums, the interiors may specifically complement the collections, or may be more neutral in character.
Detroit Institute of Arts
WASHINGTON MONUMENT RESTORATION SCAFFOLD WASHINGTON, D.C. When the Washington Monument needed major restoration work to combat years of weathering and aging, Graves was selected by a public-private partnership to design the scaffolding that surrounded the Monument for three years as well as the interiors of the observation and interpretive areas. The scaffolding followed the profile of the monument and was embellished with a blue semitransparent architectural mesh fabric attached in a running bond masonry pattern that reflected the Monument’s stone mortar joints at a larger scale. At night, the scaffolding was lit by hundreds of lights incorporated into the design.
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LIBRARY EXPERIENCE As public institutions that fulfill cultural, civic, and educational needs, libraries symbolize the core values of a society. The pragmatic aspect of library design is critical to public perception and orientation as well as to internal functions. Beginning with the
San Juan Capistrano Library, San Juan Capistrano, CA 12 | CULTURAL EXPERIENCE
program, MGA&D’s library services encompass every facet of the design process. We endeavor to create an institution with architectural character expressive of the building type, compatible with the surrounding context, and inviting to the public.
The Barbara Goldsmith Rare Book Room, American Academy in Rome, New York, NY
LOUWMAN MUSEUM THE HAGUE, NETHERLANDS MGA&D is the design architect for a museum featuring a major collection of automobiles. The program includes temporary and permanent exhibition galleries, an auditorium, a reception hall, conference facilities in an attached pavilion, a food court, and workshops for conservation and repair. Its architectural character responds to the traditional nature of the context through massing,
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detailing and consistent use of brick materials. In order to mitigate the large scale of the exhibit space and workshops, the smaller scale public activities are organized in a U-shaped configuration facing the street. The central rotunda, the main entrance to the museum, doubles as a temporary exhibition gallery for featured pieces. To either side, the roof overhangs and columns surrounding the
auditorium and reception hall impart a domestic scale to the composition in deference to the neighborhood. The design is inspired by the surrounding buildings, which date back at least 100 years and are historic. It is located in a park near the Queen’s residence and faces the Leidsestraatweg.
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THE DENVER CENTRAL LIBRARY DENVER, CO The AIA/ALA award-winning Denver Central Library, 8th largest in the US and voted “best library in America” several times, is located on Denver’s Civic Center Park. The project, won in a design competition, involved preservation and renovation of a 1956 147,000SF modernist library by Burnham Hoyt, and a 390,000-SF expansion. The expansion is composed as a series of elements to allow the existing building to read as one part of a larger composition. Two public entrances establish an eastwest axis through the Great Hall, a 3-story public room of urban scale. The south-facing rotunda, a signature feature of the expansion, contains special functions such as the reference room, periodicals center and Western History Reading Room. The Reading Room, which houses genealogical materials and special collections of paintings and documents on the American West, is centered on a timber derrick-like structure that figuratively recalls the nation’s westward expansion, rooting the building in this particular city and site.
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CHARLES E. BEATLEY, JR. CENTRAL LIBRARY ALEXANDRIA, VA The several programmatic functions of the 45,000-squarefoot Charles E. Beatley, Jr. Central Library are composed as distinctive volumes around a semi-public courtyard, creating a massing strategy reminiscent of a village square. The library has two primary facades, one forming the entrance from Pickett Street, and the other providing a public presence along Duke Street. The building is topped by a dozen roofs that recall the community’s roots in Old Town. The resulting silhouette symbolizes the first step toward the city’s master plan goal of establishing a new civic center on the west side of Alexandria. The interior of the library is open in plan. However, the various departments are distinguished by the configuration of the ceilings, which reflect the distinctive roof structures.
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PERFORMING ARTS FACILITIES & AUDITORIA The performing arts facilities that Michael Graves Architecture & Design has designed vary widely and include large and small formal theaters for music and drama, black box theaters, outdoor amphitheaters, auditoriums and film screening rooms. The facilities typically include rehearsal space, green
O’Reilly Theater, proscenium format, Gilbert & Sullivan 24 | CULTURAL EXPERIENCE
rooms, workshops, and a variety of public amenities. Some are standalone facilities, while others are associated with museums, libraries or entertainment complexes. Each performance space was carefully designed for a primary purpose (e.g., music), and typically accommodates secondary uses (e.g., drama, film,
dance). MGA&D works with theater consultants, theater lighting experts, and acousticians on all of our performing arts facilities, and has found that it is important for the consulting team to be a good fit with the types of performance and styles of orchestras or theater companies who are the primary users of the facilities.
Children’s Theatre Company, main stage
CHILDREN’S THEATRE COMPANY MINNEAPOLIS, MN MGA&D designed an 80,000-square-foot renovation and 45,000-square-foot expansion of the Minneapolis Children’s Theatre, which is an annex to the Minneapolis Institute of Arts. The Ground Floor includes a new education wing with four classrooms, a multi-purpose presentation space, a new dance studio, a parent-student lounge, and dressing rooms for the new theater above. The First Floor includes the existing 720-seat theater, which was remodeled, a new 288-seat flexible “black box” theater, and expanded scene shops. Upper floors include expanded prop and costume shops, new and remodeled rehearsal halls, and remodeled and expanded offices. The new theater lobby is a dramatic multi-story space with luminous glass walls and a roof lantern, which creates an iconic and dynamic presence on the arts campus. The interior features a wooden frame reassembled from the Big Jo Flour Mill that once stood on the nearby banks of the Mississippi River. This large space is also used for a variety of theatrical events.
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THE O’REILLY THEATER PITTSBURG, PA The O’Reilly Theater in Pittsburgh is a 650-seat legitimate theater for the Pittsburgh Public Theater’s spoken productions, and is also used for music, dance and film. The 53,000-square-foot building contains the auditorium, public lobbies, a large rehearsal hall, offices and back-of-house functions. The auditorium has a
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trapped flat-floor thrust stage surrounded on three sides with three levels of audience seating, creating an intimate relationship between the audience and the performers. The wood-paneled space thus has a room-like character that decreases the scale of the performance environment. Sophisticated lighting and
acoustical systems were designed for a variety of performance types. Also included in the complex of buildings and parks that MGA&D master-planned is an adjoining parking garage that includes ground floor retail, a 250-seat cabaret theater, a radio station and ticketing for the cultural district.
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RESORTS WORLD SENTOSA SENTOSA, SINGAPORE MGA&D designed several performing arts venues at Resorts World Sentosa, a 3.5-millionsquare-foot integrated resort in Singapore. The 1600-seat Festive Grand Theater, designed in collaboration with creative show director Mark Fisher, doubles as a showcase theater for the resort’s resident performance company and a plenary hall for conventions. It features permanently tiered seating and a 1,500 square-meter stage. The Coliseum, a theater for concerts and events, is located at the eastern edge of the Hard Rock Hotel, providing resort visitors with a vivid impression of large scale “show business.” It features a fully equipped stage surrounded by amphitheater seating for 1,014 and a retractable roof. Along the waterfront at the base of Universal Plaza, large stone steps create a natural seating area for 2,000 people. The Showplace, with views across the bay to the main island of Singapore, is the location of a nightly “Crane Dance” sound and light show designed by Jeremy Railton, which epitomizes the fun and drama of Resorts World.
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Lake of Dreams Water and Light Show Crane Dance (opposite bottom) 34 | CULTURAL EXPERIENCE
THEATER CLARK COUNTY LIBRARY A 400-seat thrust-stage theater is the centerpiece of a 43,000-square-foot expansion of the Clark County Library in Las Vegas, which also includes rehearsal and back-of-house space for an ongoing community theater program, touring shows, and various community events. Although it is associated with the library, the theater occupies its own wing. It is entered either through an outdoor courtyard where events can be staged or through the main faรงade embedded with sculptural reliefs of theater masks.
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BILLY JOHNSON AUDITORIUM NEWARK MUSEUM MGA&D recently renovated the 400-seat Billy Johnson Auditorium at the Newark Museum in New Jersey, which we had designed in the 1980s in conjunction with a major renovation of the Museum. The auditorium is used for dramatic and musical performances, film, lectures, and community events. MGA&D has designed several similar facilities in art centers and other museums, as well as in university buildings.
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AUDITORIUMS FOR UNIVERSITIES MGA&D has designed auditorium and theater spaces for many types of institutional buildings, including art centers, museums, as well as university buildings and corporate headquarters. These auditorium facilities integrate cutting edge IT and AV technology while providing flexibility of use to accommodate various user types.
Mitchell Physics Buildings, Texas A&M University Divisible auditorium 40 | CULTURAL EXPERIENCE
RIVERBEND MUSIC CENTER CINCINNATI, OHIO Riverbend Music Center in Cincinnati, Ohio, is a semienclosed concert center within a park along the banks of the Ohio River. It seats approximately 5,000 under a roof, and over 10,000 on the sloping lawn, which is supported by a two-level pergola with food and beverage outlets and restrooms on the lower level. Designed primarily to be the summer home of the Cincinnati Symphony Orchestra, Riverbend hosts operatic performances as well as popular concert tours.
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MUSEUMS AND OTHER ARTS FACILITIES MGA&D has been designing museums, interpretive centers and art centers since the beginning of its practice in the mid-1960s. MGA&D has had decades-long relationships with several institutions, notably the Newark Museum, the Detroit Institute of Arts, and the Michael C. Carlos Museum at Emory University, which have resulted in new
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construction and renovations of historic structures. In addition to fine arts museums, MGA&D has designed specialized museums and exhibit centers such as the Xperiential Maritime Museum at Resorts World Sentosa in Singapore, the Historical Center of Labor and Industry in Youngstown, Ohio, and the Environmental Education Center
at Liberty State Park in New Jersey. The Indianapolis Arts Center and the Paul Robeson Center of the Arts Council of Princeton contain a variety of art studios as well as galleries and performance spaces. In addition, MGA&D has designed numerous exhibits as well as exhibit signage and casework.
Arts Council of Princeton, Gallery (opposite left) Detroit Institute of Arts, Lobby (right)
DETROIT INSTITUTE OF ARTS DETROIT, MI The Detroit Institute of Arts was designed in 1926 by the Philadelphia architect Paul Cret in an Italianate Beaux Arts style. The building was expanded to either side in 1966 and 1971 in large modern wings designed by Gunnar Birketts. Their planar black granite facades were a stark contrast to the finely detailed white marble exterior of the original building. Over time, the building envelope of the two modern wings had become so deteriorated that the exterior walls needed to be replaced. In conjunction with a major interior renovation of the Museum’s art galleries, historic theater, food service, and support space, MGA&D redesigned the facades. MGA&D preserved the planar, abstract aesthetic of the modern wings, as the client preferred, but used the same Danby white marble that Cret had used, and therefore created a more harmonious ensemble. Since the Museum did not want windows in its galleries, MGA&D introduced day light into public stairs, which break up the massing of the large facades. MGA&D also detailed the marble in book-matched panels, creating a sophisticated and elegant surface for this cultural institution.
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DETROIT FILM THEATRE DETROIT, MI The Detroit Film Theatre at the Detroit Institute of Arts was designed by Paul Cret in the 1920s and contains historic features. Originally designed for music and drama, the 1,200-seat venue was upgraded as part of the major renovation and expansion of the Museum master-planned and designed by MGA&D, and is principally used for film, sometimes with musical accompaniment.
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MINNEAPOLIS INSTITUTE OF ARTS MINNEAPOLIS, MN MGA&D designed two additions to the Beaux Arts Minneapolis Institute of Arts, a museum wing and a children’s theater, which also involved extensive renovations to adjacent galleries, the main stage theater and support spaces. The original neoclassical building, designed by McKim Mead and White, had previously been expanded in the 1970s through additions designed by Kenzo Tange. Because of the historic sites approvals, it was thought that MGA&D’s additions needed to be figurative enough to reflect the original building and yet abstract enough to integrate the modern wings into the composition. The Children’s Theater addition features a glassy entrance pavilion through which one sees a heavy timber frame that was reconstructed from a former flour mill on the Mississippi River. The Museum wing, is classically proportioned with a base, middle and attic story. Since the Museum requested that the windows in the museum section be limited, MGA&D created blind niches in the facades to break up the scale and modulate the light across their surfaces.
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MUSUEM OF THE SHENANDOAH VALLEY WINCHESTER, VA When working in Georgian settings, MGA&D has been both literal and interpretive as appropriate to the project. Bryan Hall at the University of Virginia is adjacent to Thomas Jefferson’s Lawn and Stanford White’s Cabell Hall, and quite literally utilizes the brick materials and white wood trim of the context. On the other hand, the
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Museum of the Shenandoah Valley, a new institution constructed on the grounds of the historic Georgian Glen Burnie Estate in Winchester, Virginia, utilizes many of the planning and design principles of Georgian architecture but re-interprets them in a more modern manner, creating a sympathetic but not imitative
design response. The combination of red brick and white wood trim, along with the centralized entrance, roof forms and cupola, are associated with the Georgian (and Jeffersonian) context of Virginia. However, the scale of the building and the detailing of the brick facades suggest a more contemporary approach.
THE NEWARK MUSEUM NEWARK, NJ The Newark Museum is an example of decades-long collaboration between architect and client, which catalyzed urban revitalization and established the institution as a top national museum of art, science and education. In 1967, Graves prepared a master plan for the eclectic, multi-building campus; it was exhibited at MoMA and widely published but not executed. In 1982, following acquisition of an adjacent former YWCA, MGA&D created a master renovation plan that was constructed in phases over nearly 20 years. The 1989 renovation, which included galleries, 300-seat auditorium, education wing with mini-zoo, junior galleries, science laboratories and arts workshops, planetarium, collection storage, offices, and gift shops, garnered a National AIA Honor Award. The master plan culminated in 2002 with the opening of the 5,000-SF Victoria Hall of Science. MGA&D subsequently undertook a third master plan and conceptual design presented during the Museum’s centennial in 2009.
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MICHAEL C. CARLOS MUSEUM OF ART AND ARCHAEOLOGY EMORY UNIVERSITY The Michael C. Carlos Museum of Art and Archaeology at Emory University in Atlanta initially occupied a nationally landmarked building on the University’s historic quadrangle, which was designed by Henry Hornbostel in 1916, and renovated according to MGA&D’s design. Due to the success of the museum, MGA&D was commissioned to expand the building on an adjacent site on the quadrangle. The new museum building, in proportions, massing, and selection of exterior materials, takes its cues from Hornbostel’s designs. It is classically composed with a base, middle and top, and its centralized pavilion, with stairs to the public rooms on the second floor, marks a cross-axis of the quadrangle.
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RESORTS WORLD SENTOSA MARITIME EXPERIENTIAL MUSEUM SENTOSA, SINGAPORE The view of Resorts World at Sentosa from Singapore and Cruise Bay focuses on the waterfront Maritime Experiential Museum, Marina and Showplace Theater. The Museum is an iconic structure inspired by sea-going vessels, alluding to the stories told in its programs and exhibits created by designer Ralph Appelbaum. Throughout
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the day, dappled light and shadows cast by the ribbed frame will enliven the interiors. West of the Museum, a small marina will display examples of sailing vessels. The Museum and Marina are thematically linked to the adjacent outdoor Marine Life Park and form part of a rich tourist experience focused on the sea, marine life and
maritime experiences. Also along the waterfront at the base of Universal Plaza is the Showplace Theater, with large stone steps creating a seating area for 2,000 people. With views across the bay to the main island, this is the location of a nightly sound and light show in the water, called the Crane Dance, which epitomizes the fun and drama of the resort.
THE STATUE OF UNITY GUJARAT, INDIA MGA&D master planned Phase 1 of a major tourist development within a 2,200-acre preserve along the Narmada River in Gujarat and produced the concept design for bidding to an EPC Contractor. The project, which cannot exceed 20,000 square meters in buildable area, includes a 182-meter-tall statue of Sardar Vallabhbhai Patel, an important figure in modern India’s history, an exhibition center, memorial garden, visitors center, and guest house and conference center.
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PAUL ROBESON CENTER FOR THE ARTS ARTS COUNCIL OF PRINCETON, NJ The Arts Council of Princeton is a community arts organization that sponsors exhibits, film series and performances, and offers art instruction for children, teens and adults. The renovation and expansion of its 1939 WPA-era building was named for Paul Robeson, the singer and actor who grew up in the adjoining neighborhood. The renovated existing building contains a 120seat flexible loft theater for musical and theatrical performances, film, lectures, meetings and events. The addition includes an art gallery, art studios for ceramics, photography and digital media, a dance studio, a visiting artist’s suite, and the “Communiversity Room,” an informal library and meeting space on the second floor of the entrance rotunda. The panoramic windows and distinctive form of the room make a positive, visible connection between the arts center and the town. The architectural language of the addition, with its elementary geometric forms, is a reference to the Arts Council’s mission to provide arts instruction.
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EXHIBIT DESIGN In addition to having designed nearly 100 exhibits of its own work, MGA&D has been responsible for planning and designing exhibits within its museums as well as standalone projects. Notable examples include “The Birth of Democracy” at the National Archives in Washington, D.C, and “Rome
“Revealing Culture” Exhibition VSA Arts 72 | CULTURAL EXPERIENCE
Reborn, Treasures of the Vatican,” at the Library of Congress, which included the design of permanent, climate-controlled casework. An exhibit for the VSA program for disabled artists held at the Smithsonian and the Kennedy Center in Washington, D.C. in 2010 included signage specially designed for the visually impaired.
“ Rome Reborn” Exhibition Library of Congress
THE NEW JERSEY HALL OF FAME MOBILE MUSEUM STATEWIDE, NJ Every year, the New Jersey Hall of Fame Mobile Museum welcomes thousands of visitors in communities across the Garden State. Through the power of images, artifacts, film and a suite of interactive tools, New Jersey’s leaders and legends are made accessible to every curious imagination.
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The Mobile Museum was designed by Hall of Fame inductee, celebrated architect and designer, Michael Graves, and Ralph Appelbaum Associates, renowned planner and designer of museum exhibitions. The 53-foot doubleexpandable trailer is transformed on location to 850 square feet of stunning exhibition space.
MICHAEL GRAVES PAST AS PROLOGUE EXHIBITION GROUNDS FOR SCULPTURE HAMILTON, NJ The exhibition, entitled Past as Prologue, celebrated the 50th anniversary of MGA&D and its five decades of visionary work. The exhibition features a tour through seminal architecture and product design projects, and displays some of Michael Graves’ original works of art, including sculpture and paintings. It reflects the evolution of MGA&D’s core design principles and how the past influences the present, setting the stage for the future. MGA&D was responsible for curating and programming the multi-facility exhibit that included architectural models, products, furniture, paintings, sculptural pieces, and photos of built projects from around the world. The exhibit provided a behind-the scenes glimpse into the design process from original concept to the final product or project.
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MGA&D 609.924.6409 341 Nassau Street Princeton, NJ 08540 info@michaelgraves.com MICHAELGRAVES.com