The 10 Most Influential Real Estate Leaders of 2024

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™ MIRRORREVIEW COM JANUARY 2024 T H E 1 0 M O S T I N F L U E N T I A L R E A L E S T A T E L E A D E R S O F 2 0 2 4 How REEP Equity Creates Value and Opportunities for Multifamily Investors rleen Garza A Jacob & The Power Couple of Multifamily Real Estate

EDITOR’S LETTER

Sculptors of Tomorrow's Skylines!

Intheever-evolvinglandscapeofbusiness,therealestatesectorstandsasaformidable pillar,reflectingthedynamicnatureofeconomiesworldwide.Aswenavigatethroughthe intricatewebofglobalchallengesandopportunities,theroleofinfluentialleadersinthe realestateindustrybecomesincreasinglypivotal.InthiseditionofMirrorReview,webring youanexclusiveinsightintothelivesandstrategiesof“The10MostInfluentialRealEstate Leadersof2024.”

Theglobalbusinessscenarioiswitnessingunprecedentedchanges,withtechnology, sustainability,andresilienceattheforefront.Againstthisbackdrop,therealestateindustry isundergoingatransformativephase,withleaderschartingnewterritoriesandredefining paradigms.Theindividualsfeaturedinthiseditionarenotonlycaptainsoftheirindustry butalsovisionarieswhoareshapingthefutureofrealestate.

Ourcoverstoryspotlightsthedynamicduo,JacobandArleenGarza,FoundersofREEP Equity Theirinnovativeapproachesandcommitmenttosustainablepracticeshavenotonly propelledtheirownsuccessbuthavesetabenchmarkfortheindustry.TheGarzas’journey isatestamenttothepowerofvision,adaptability,andarelentlesspursuitofexcellence.As wedelveintotheirnarrative,readerswillgainvaluableinsightsintothestrategiesthathave madeREEPEquityatrailblazerintherealestaterealm.

Inadditiontothecoverstory,thiseditionfeaturesprofilesofotherluminariescontributing significantlytotherealestatelandscape.FromKieronFranklin’sstrategicinvestmentsto Dr.HusamMohamedAlameri’scommitmenttocommunitydevelopment,andfromRoger Pettingell’smasteryinluxuryrealestatetoRudyLiraKusuma’sunwaveringdedicationto clientsatisfaction–eachprofileencapsulatestheessenceofleadershipandinnovationin therealestatesector.

AsMirrorReviewcontinuesitscommitmenttobringingthought-provokingcontenttoour readers,weinviteyoutoexplorethepagesofthiseditionandgainvaluableinsightsintothe mindsoftheindividualsshapingthefutureofrealestate.Joinusonthisjourneyof discovery,aswecelebrate“The10MostInfluentialRealEstateLeadersof2024.”

HappyReading!

MANAGING

ANTHONY

CREATIVE

Review Media &

GRAPHIC

OMKAR

F O L L O W U S mirrorreviewofficial MirrorReview1 mirror-review mirrorreview Mirror
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COVER STORY
Jacob And Arleen Garza 10

O N T

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N T S Rudy Lira Kusuma Dr. Husam Mohamed Alameri Roger Pettingell Kieron Franklin 38 34 22 42 1 PROFILE 2 ARTICLES 26 Construction Technologies: A Closer Look at 10 Exciting Innovations Enhancing Productivity 34 Top 5 Interior Design Companies That Will Transform Your Space with Expertise and Elegance
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ACoverStory

Jacob & rleen Garza

KeyPoints:

● REEPEquitywasestablishedbyfoundersJacobandArleenGarza. TheGarzas,asahusband-and-wifeteam,balancecompany,and clientneedswitha“peoplefirst”approach.

● Since2012,REEPEquityhasbought,sold,andmanaged$720Mof multifamilyassets,managingmorethan5,500unitsacrossSan Antonio,Houston,andAustin.Thecurrentportfoliocomprises twenty-threepropertieswithatotalof4,171units,valuedatover $600million.

● TheGarzasbelievethatwhiletherealestateindustrymayface headwindsinthemonthsahead,themultifamilysectorishereto stayandwillremainresilient.

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RRealestateinvestingremainsareliablemethodfor buildinganindividual’scashflowandwealth.

Onepopularwaytoinvestinrealestateisbyowninga collectionofrentalproperties.Propertieswithonlyone residentialrentalunitarecommonlycalledsinglefamilyproperties,whileapartmentcomplexeswith morethanfourrentalunitsareknownasmulti-family properties.

Investorsoftenfavormultifamilypropertiesforthemonthly cashflowtheygenerate.Rentsarepredictable,and typically,unitscanbeeasilyturnedoverandre-leasedto ensureasteadycashflowyearinandyearout.

MirrorReviewrecentlyinterviewedJacobandArleen Garzawhohighlightedacommonmisconceptionamong newinvestors:thinkingthatmultifamilyinvestingisonly fortheultra-wealthy.However,thisisnottrue.According toGarza,“Realestateinvestingisnotlikethestockmarket. Manypeoplearestillchoosingtoinvestincertificatesof depositsandretailinvestments,forinstance,butare frustratedwithlacklusterreturnsontheirinvestments.”

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(ThefollowingQ&Ahasbeeneditedforlengthandclarity.)

MirrorReview:Canyoudiscussthediversitywithin yourgroupofmultifamilyinvestorsandhowyour servicescatertovaryinglevelsofexperience,from seasonedinvestorstothosejuststarting?

TheGarza’s:Multifamilyinvestingappealstoadiverse groupofinvestors.Ourclientscomefromaroundtheworld andhavevaryinglevelsofexperience-fromseasoned investorstothosejuststarting.Weworkwithamultitudeof investors,includingteachers,engineers,doctors,and individualsfromvariouswalksoflife.Whatunitesthemis

Don’t wait for someone to tell you to get started. Take the initiative. Go full force! “

adesiretobuildlong-termwealthand meetfinancialgoalsthroughpassive income.

Sixty-fivepercentofourclientsinvest withusrepeatedly,evidencethatwe consistentlymeettheirobjectives.By providingaccesstomultifamily investments,weassistinvestorsin hedginginflation,providingtax reductionbenefits,protectingcapital, anddiversifyingtheirportfolios,paving thewaytowardsretirement,college savings,secondhomes,worldtravel, andmore.Wetakeprideinhelpingour investorscreategenerationalwealth andrealizetheirdreams.

MirrorReview:Inyourstatement, youmentionedaverticallyintegrated structure.Howdoesthisstructure provideREEPwithanadvantagein investmentopportunities?

TheGarza’s:Ourverticallyintegrated structurewithourin-house managementteamgivesREEPan

CoverStory 13|JANUARY2024

Jacob and Arleen Garza, REEP Founders, Victoria Fraser-Garza (REEP Manager, Acquisitions and Capital Events)

Jack Garza (Manager of REEP Development)

Vanessa Garza (REEP Brand Engagement Specialist)

Selecting the right investment partner can

make all the difference.”

advantageinrecognizingandcreating value,providingincomparableservice andopportunitiestoourinvestors.We focusonacquiringunderperforming, income-producinginvestment opportunities.Weinvestandhavea stakeinthegame.Unlikeothers,we investourowncapitalandoperate propertiesdirectly.Thissharedinterest asbothaninvestorandmanager enablestheagileexecutionofbusiness plansthatdrivereturns.

Asweexpandourcommunityof investors,ourcommitmentremainsthe same:tosatisfyeachpersonthrough personalizedservice,transparencyin communications,andstrategic investments.Theroadaheadpromises newopportunitiestohelpourclients achievefinancialfreedom.Alongside ourin-housePropertyManagement team,REEPResidential,wecanfulfill thiscommitment.

MirrorReview:Canyoushareyour educationalandprofessional journeysanddiscusshowyour familydynamichasinfluencedthe cultureandvaluesofREEPEquity, especiallyasyouinvolveyouryoung adultchildreninexpandingyour legacybusiness?

JacobGarza:BeforeREEPEquity,I foundedPropertyAutomation Software,whichbecamethe#1selling propertymanagementsoftwarefor smalltomid-sizedproperty managementcompanies.Thecompany had21,000customersin9countries, managingover3.9millionunits.Asthe soleshareholder,Isuccessfullysoldthe companyin2007.

ArleenGarzaholdsaBachelor’sin BusinessAdministrationinFinance. Beforeventuringintorealestate,she heldvariouskeyrolesinthefinancial servicesindustry,attainingtheposition ofSeniorVicePresident.Herroles

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includedNationalHispanicMarketingManager,Retail BankingCenterManager,InternationalPrivate BankingManager,andCreditOfficer.Throughoutthis period,Arleensharedherexpertiseonnationaland localmediaprograms,educatingconsumersinboth SpanishandEnglishonpersonalfinancial management.

Aftersuccessfulcapitaleventsintheearlyandmid2000s,weventuredintopropertymanagementby acquiringasmallapartmentcomplex.Thishands-on experienceallowedustounderstandtheintricaciesof incomeandexpensedriversinfluencingproperty value.WeestablishedREEPEquityin2012witha commitmenttoa“peoplefirst”approach,balancing theneedsofthecompanyandclients.Inourroles, Arleenmanagesthecompany’sgrowththrough acquisitionsandcapitalevents,whileIoverseeequity, operations,andtheoverallvisionofthecompany.Our legacybusinessisflourishing,nowwiththeactive involvementofouryoungadultchildren.Today,our businesshasgrowntomanageover$720MMin assets.

MirrorReview:YoumentionedthattheTexas Trianglemegaregionisasignificantpartofyour investmentstrategy.Couldyouelaborateonthe primarydriversofgrowthanddemandinthis region,andhowyouleveragetheminyour investmentstrategy?

TheGarza’s:Ourinvestmentstrategyfocuseson regionsthatattractmajorcorporaterelocations,and jobs.‘Texas’isboomingwithnewbusiness opportunitiesandresidents.Withnostateincometax andapro-businessenvironment,Texasattractsnew ventures,particularlywithintheTexasTriangle megaregion.

Thisarea,linkingDallas,Houston,andSanAntonio, constitutesthe15th-largesteconomyintheUnited States.Fourofthenation'stenmostpopulouscitiesare locatedwithinthisregion.Fueledbybothexpansion andmigration,theTriangleleadsinU.S.growth.

Currently,REEP’sportfoliohas23propertiesinthis region,totaling4,171unitsvaluedatover$600 million.Asbusinessinfluxcontinuesunbalancing supply,Texaspresentsprimeinvestmentprospects. OurholdingsinthethrivingTrianglepositionusto capitalizeonthisflourishingmarket.

MirrorReview:Theexceptionalworkplace cultureatREEPcomesfromitspeople.Howdoes thecompanyactivelyinvolveandengage employeesinkeepingthispositiveculture?

TheGarza’s:ForREEP,it’smorethanjust investinginproperties;it’saboutbuilding relationships.Wedothisthroughourcommitmentto collaboration,positivecommunityimpact,and fosteringacultureofcontinuouslearningforour team.

Westriveforexcellenceineverythingwedo,setting highstandardsandcontinuouslyseeking opportunitiestogrow,innovate,andimprove.We inspireourteamsbysharingthevisionandgiving themthefreedomandtoolstoreachtheirgoals.

Ourpositiveandinclusiveworkplacedirectlycomes fromourteam’scommitmenttoworkingtogether andembracingdiversity Wedidn’thavetoteach thesebehaviors—ouremployeesnaturally understandthatembracingdifferentperspectives leadstogreatersuccessforeveryone.Thereisa reasonwehavebeenfortunatetobe2023award winnersoftheNationalApartmentAssociationTop EmployeroftheYear,TopWorkPlacesbytheSan AntonioExpress-News,andtheFastTrackAwardfor thefifthyearinarowbytheSanAntonioBusiness Journal.

MirrorReview:Consideringthepotential headwindsintherealestateindustry,you expressedconfidenceintheresilienceofthe multifamilysector.Canyouelaborateonthe factorsthatcontributetothisresilience?

TheGarza’s:Multifamilystandsoutforits stability,andwespecializeinfindingopportunities toaddvaluetopropertiesandthecommunitieswe serve.

Therealestateindustrymightfacechallengesinthe monthsahead,butthemultifamilysectorishereto stayandwillremainresilient.Whileeconomic changesmayaffectotherassetclasses,demandfor apartmentswillremainconstant.Peoplealwaysneed aplacetolive.That’swhywe’reconfidentREEP willreach$2billioninassetsundermanagement withinfouryears.Ourgrowthtrajectoryisrobust despitebroaderindustrychallenges.

CoverStory 15|JANUARY2024
You may not initially have everything you need to get started but you will learn it along the way.
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CoverStory
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REEPCompany Picnic

Influential Real of 2024 The 10 Most Estate Leaders

Baraka Real Estate Development

Management-Dr.HusamMohamedAlameri,General ManagerandCo-Founder

URL-www.barakadevelopment.com

Founded-2021

Description-BarakaDevelopmentisanAbuDhabibasedpremiumrealestatedeveloper.Theyspecializein innovativeandsustainableresidential,commercial,and hospitalitydesigns.Theirportfolioincludesprojectsin theUnitedArabEmirates,Morocco,andBosnia& Herzegovina.

Coldwell Banker Realty Agent

Management-RogerPettingell,RealtyAgent andBroker

URL-www.coldwellbanker.com

Founded-1906

Description-Beingoneoftheoldestandlargestreal estatecompaniesintheworld,thecompanyaimsto empowertheiragentstoprovideexceptionalserviceand expertise,helpingpeopleachievetheirrealestategoals

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Easyleases Technologies Pvt Ltd

Management- ManishGupta,Co-FounderAndDirector

URL-www.easyleases.in

Founded-

2016

Description-Easyleases,aDIPP-approvedproperty managementcompanyinBangalore,provides comprehensiveservicestobothownersandtenants They usetechnologytostreamlineoperationsandproviderealtimetrackingviaanonlinedashboard,resultingina stress-freepropertymanagementexperience.

In4velocity

Management-RahulChawla,FounderandCEO

URL-www.in4velocity.com

Founded-2004

Description-In4Velocity,aBangalore-basedsoftware company,providesIn4Suite®ERP,acloud-basedsystem thatprovidesfullbusinessmanagementsolutionstoreal estateandconstructionenterprisesworldwide,benefiting over1000organizationsin25+countries.

Management-MelissaMata,CEO

URL-www.elevatedpropertiesintl.com

Founded-2008

DescriptionElevated Properties International

Nunza Real Estate LLC

Management-KieronFranklin,CEO

URL-www.nunza.com

Founded-

2023

Description-Nunza,thelargestdigitalrealestatebusinessin theUAE,blendstechnologyandtraditionalapproaches Nunza,basedmostlyinDubai,employsartificialintelligence andmarketdatatoassistpropertyownersinfastlistingtheir propertiesforsaleorrent.

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REEP Equity

Management-JacobandArleenGarza,Founders

URL-www.reepequity.com

Founded-2012

Description-REEPEquityisacommercialrealestate investmentfirmthatfollowsavalue-addinvestment strategy Itinvolvespurchasingpropertieswiththe potentialforimprovementandimplementing operationalandcapitalimprovementplanstoincrease theirvalueandcashflow.

Terranova

Management-StephenHBittel,FounderandCEO

URL-www.terranovacorp.com

Founded-1980

Description-TerranovaCorporation,arealestate investmentcorporationintheUnitedStates,maintainsa nearly$1billionportfolio.BasedinMiamiBeach, Florida,itspecializesiniconichighstreetsandmixedusedevelopmentsthatbenefitboththeindustryand localcommunities

Management-BalajiVaradharajan,FounderandMD

URL-www.thehousemonk.com

Founded-2013

Description-TheHouseMonkisacloud-basedSaaS platformforpropertymanagersandlandlordsthat providesautomationforrentaloperationssuchas propertymanagement,coliving,studenthousing,and coworking.Itisusedinover12countriesworldwide.

Your Home Sold Guaranteed Realty

Management-RudyLiraKusuma,CEO

URL-www.yourhomesoldguaranteed.com

Founded-2003

Description-YourHomeSoldGuaranteedRealty guaranteesthesaleofyourhomewithin90daysor theywillpurchaseit Theyofferafullrangeofreal estateservices,fromlistingandmarketingto negotiating

TheHouseMonk
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Dr. Husam Mohamed Alameri

The 10 Most Prominent Real Estate Leaders

Inthecontextofglobaleconomies,therealestate businessholdsavitalroleindevelopmentand growth.Thissectorsignificantlycontributesto employment,demandingacombinationofengineering skillsandanentrepreneurialspirit.Dr.HusamMohamed Alameriembodiestheseattributesasadedicatedadvocate of“buildingforbetterment.”HeactivelyservesasGeneral ManagerandCo-FounderofBarakaRealEstate Development,channelinghisforward-thinkingmindset intoshapingabrighterfuture.

Anengineerbyprofession,Dr.Husamalsoholdsamaster’s degreeinstrategicbusinessandaPh.D.inproject management.Hisjourneyspansover25years,during whichhehasestablishedthrivingbusinessesfromthe groundup,resultinginimpressivesalesfiguresand substantialventurecapitalinvestment.

Dr.Husam’sjourneytracesbacktohisearlyyearswhenhe developedakeeninterestinbusiness,particularlyreal estate.Henavigateshispathforwardwithinnovativeideas, forward-thinkingperspectives,boldstrategies,andan unwaveringcommitmenttotransparency.Motivatedbyan unyieldingdriveforsuccess,heactivelyleadsthewayfor progressinthefield.

BarakaRealEstate:CraftingLuxuryandInnovation

BarakaRealEstateDevelopmentstandsasaconsistent presenceintherealestateindustry.Theirgoalis straightforward:toleadtheluxuryresidentialmarketwith meticulouslyexecutedprojectsandofferingstailoredfor millennials.Theirdistinctapproachrevolvesaround craftingvibrantcommunitieswitharangeofpriceoptions.

Dr.HusamhighlightedthatatBaraka,theirbusinessmodel revolvesaroundensuringpositiveclientexperiencesand providingexpertise.Theirvisionextendsbeyondlocal markets,aimingtocreatearegionalimpact.Thisambition isfueledbysustainableandaffordableluxuryprojects,all supportedbyaresilientbusinessmodelpoisedforgrowth.

AnoteworthyaccomplishmentforBarakaisthe introductionoftheBayResidenceprojectonYasIsland. Thisventureredefinesengineeringexcellenceand communityliving.YasIslandoffersanarrayofresidential options,fromhigh-riseapartmentstomodernvillas. Beyondhousing,YasIslandisahubofentertainment, featuringthemeparks,askatepark,therenownedYas MarinaCircuit,andoneofAbuDhabi’smostpopularmalls. EverycornerofYasIslandpromisesenjoymentand fulfillment.

ClientSatisfaction:ACoreCommitment

Dr.Husamspecifiedthatclientsatisfactiontakescenter stageatBarakaRealEstate.Thecompany’sapproachis groundedinasetofprinciplesthatcloselyalignwiththeir client'sneedsandvalues:

● EmbracingFreshIdeasandForwardThinking: Barakafostersinnovativethinkingandafutureorientedmindset,allowingthemtoexplorenew possibilitiesandavenues.

● BeingRealandTransparent:Honestyand transparencyformthefoundationofclient interactions.Barakaforgesrelationshipsbasedon authenticityandtrust.

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● BeingResponsiveandAvailable:Thecompany’sunwaveringcommitmentto beingavailableandresponsivemeanstheyprioritizebeingtherefortheirclients wheneverneeded.

● ObsessingAboutthedetails:Baraka’sdedicationtodetailshinesthroughin everyproject.Theirmeticulousapproachensurescarefulconsiderationand executionofeveryaspect.

● Long-TermIntegrity:Aboveall,Barakaremainsdevotedtomakingethical choicesthatyieldlastingbenefits.Theirintegrityguidestheirdecisionsand actions.

TheseguidingprincipleshavesignificantlycontributedtoBarakaRealEstate’simpact onthemarket.

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Our goal is to be a leading

real estate development

through superior

revolutionary technology “

company
talent,

proven systems & models,

and

FosteringTeamExcellence:TheBarakaApproach

Dr.Husambelievesthatleadershipinvolvesmorethanjust achievingresults;itentailsfosteringanenvironmentwhere eachteammembercanthrive.EachmemberoftheBaraka RealEstateteamplaysacrucialrole.Thecompany’s successrestsoncorevaluessuchashardwork, accountability,deliveringexceptionalresults,promoting teamwork,demonstratingleadership,andembracing humility Thesevaluesnotonlydefinetheteam’s accomplishmentsbutalsoguidedecision-makingwhen evaluatingpartnershipsandinvestments.

Barakacollaborateswithlike-mindedindividualswhoshare theirdedicationtodiligentworkandcommunity involvement.Theirfocusextendsbeyondpersonal achievements;theystrivetoempowercustomers,agents, andemployeestogeneratewealth.

Revolutionizingrealestatepractices,thecompanyhas establishedsustainableandpredictablesystemsforhighperformingteammemberstoadvancetheircareers.Baraka offersanappealingopportunityforthosewithgoal-oriented mindsets,emphasizinginnovation,profitability,andhard workdrivenbyapassionforsuccess.Theirultimategoalis tobecomealeadingrealestatedevelopmentcompany throughsuperiortalent,provensystemsandmodels,and revolutionarytechnology.

PioneeringProgress:CraftingaSustainableFuturein RealEstate

Dr.Husamelaboratedthatinthechangingtimesafterthe pandemic,morepeoplewantlargerhomeswithoutdoor amenitiesduetoremoteworkandonlinelearning.The

governmenthasmadeiteasierforexpatstoinvestin themarket.AbuDhabi,thecenteroftheUAE, attractspeoplefromover200countries,makingita diversehubforbusinessandculture.Therealestate markethereisgrowingwithfamily-friendlyprojects. However,there’sconcernabouttheindustry’simpact ontheenvironment.It’sclearthatsustainabilityis importantforboththeplanetandtheindustry’s success.

UndertheleadershipofDr.Husam,BarakaReal Estateistakingtheleadinthisdirection.Theyare committedtoalwayscheckinghowtheydothings, whattheyoffer,andwheretheygetthingsfromto makesureit’ssustainable.Theyarefocusingon designs,construction,andhowtheymanagethingsto lessenharmtotheenvironment,makethingsbetter forpeople,andfightclimatechange.Technologywill playabigroleinreducingcarbonemissions.

Asthingschange,Dr.Husamislookingaheadwitha plan.Heisworkinghardtoguidethecompanyasit changesandalsothinksabouthowthewholereal estateindustrycanchangeinagoodway With resolutedetermination,hesetfortharoadmapforthe company’sevolution,whileenvisioningthe transformativelandscapeoftherealestateindustry.

● ResilientBusinessModelwithStrong GrowthPotential.

● Developmentofsustainableandaffordable luxurybaserealestateprojects.

● Establishingfootprintsinlocalandregional markets.

● StrongRevenueVisibilityandhigher shareholderdividends.

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GuidanceforInvestors:NavigatingRealEstate Investment

Dr.Husamoffersstraightforwardguidanceforindividuals steppingintotheworldofrealestateinvestment.He underscorestheimportanceofconsideringseveralkey factorsthatcansignificantlyimpactthesuccessofreal estateinvestments:

1.BetterROI:ReturnonInvestment(ROI)matters. Focusingonpropertieswiththepotentialforhigherreturns ensuresafruitfulinvestmentjourney.

2.CashFlowfromRentals:Rentalincomeis fundamental.Propertiesgeneratingconsistentcashflow fromrentalscontributetoastableinvestmentportfolio.

3.Security:Investmentsecurityispivotal.Exploring propertiesandmarketsthatofferstabilityandprotectionfor investors’capitalisessential.

4.Leverage:Borrowedfundscanboostinvestment potential.Dr.Husamsuggestsconsideringopportunities whereleveragingcanamplifyreturns.

5.PriceAppreciation:Thepotentialforpropertyvalue appreciationovertimeshouldbeevaluated.Marketswitha historyofappreciatingpropertyvaluescanofferlong-term benefits.

TheseinvestmentfactorsarecloselytiedtobroaderReal EstateMarketdynamics:

1.DemographicsoftheCountry:Understand demographictrendstoidentifyregionswithgrowing demandforrealestate.

2.InterestRatesonLoansandProperty:Interestrates influenceinvestmentattractiveness.Lowerratescanmake investmentsmoreviable.

3.TheEconomy:Astableandgrowingeconomysupports realestateinvestment.Favorableeconomicconditionsoften leadtoincreasedpropertydemand.

4.EmploymentOpportunities:Vibrantjobmarketsdrive propertydemand,particularlyinareaswithexpanding industries.

5.TrustintheMarket:Areliablerealestatemarketboosts investorconfidence.Transparentregulationsand

trustworthytransactionsareappealing.

6.BudgetoftheCountry:Acountry’sbudgetallocationto developmentimpactstherealestatelandscape.

PracticalAdviceforAspiringRealEstateLeaders

Dr.Husamofferspracticaladviceforthoseaspiringto maketheirmarkinrealestatedevelopment.Forfuture leadersenteringthisdynamicfield,focusingonachieving projectsuccessisparamount.Thissuccessnotonlydrives thrivingrealestateorganizationsbutalsolaysthe foundationforlong-termgrowth.Dr.Husam’sinsightsshed lightonstrategiesforsuccess.

● PrioritizeProjectSuccess:Aspiringleadersmust putprojectsuccessattheforefrontoftheir endeavors.Itformsthebedrockofeffectivereal estatemanagementandsetsthestagefor sustainablecompetitiveadvantage.

● AnalyzeKeySuccessFactors:Delvingintothe factorscontributingtoprojectsuccessisvital.This analysisaidsinselectingstrategiesthatyield optimalresultsandfosteracompetitiveedge.

● EmbraceaComprehensiveFramework: Beyondthetraditionalprojectsuccessmetricsof time,cost,andschedule,amoreholistic,fourdimensionalframeworkshouldbeembraced.This approachensuresalignmentwithbothshort-term andlong-termprojectobjectives.

AccordingtoDr.Husam,genuineprojectsuccess encompassesfouressentialpillars:

● Efficiency:Meetingschedulesandbudgettargets iscentral.Ensuringstreamlinedexecutionleadsto timelyandbudget-friendlyprojectcompletion.

● CustomerImpact:Aligningend-product performancewithcustomerobjectivesenhances overallcustomersatisfaction.

● BusinessGrowth:Projectsshouldcontributeto commercialvalueandmarketshare,playinga pivotalroleindrivingoverallbusinesssuccess.

● FutureReadiness:Forward-thinkingprojectsgo beyondimmediategoals,creatingnew technologicalandoperationalinfrastructuresthat setthestageforfuturemarketopportunities.

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CONSTRUCTION TECHNOLOGIES

A Closer Look at 10 Exciting Innovations Enhancing Productivity

26|JANUARY2024

Constructiontechnologieshaveemergedasa

transformativeforceintheever-evolvingfieldof buildingandinfrastructuredevelopment.With expertspredictingthatthevalueofbuildingtechnologywill skyrockettoastaggeringUS$10.5trillionbytheendofthis year,itisevidentthattheconstructionindustryis undergoingaparadigmshift.Theseinnovativetechnologies encompassawiderangeofadvancements,fromstate-ofthe-artmaterialsandsustainableconstructionpracticesto cutting-edgeautomationanddigitalization.Asthedemand forefficient,cost-effective,andenvironmentallyfriendly constructionsolutionscontinuestogrow,theexploration andimplementationofconstructiontechnologieshave becomeparamount.Inthisblog,wewilllookatthetop10 constructiontechnologiesandtheirimpactonthe constructionbusinessandtheworldatlarge.

1.Drones

●TopographicMappingandLandSurveys

●Securitysurveillance,StructureInspection,and Photography

●Marketvalue-US$1145.2million

Topographicmappingandlandsurveysaretwoofthemost significantusesofdrones.Dronesusinghigh-resolution camerasandGPStechnologycanmapandsurvey enormouslandareasrapidlyandaccurately,makingthe processfaster,safer,andmoreefficient.Theyalsoused dronesforsecurityandstructureassessment.Dronescanbe outfittedwithvarioussensorsandcameras,makingtheman effectivetoolformonitoringandinspectingvital infrastructure,includingelectricallines,pipelines,and bridges.

2.BIM

●Improvedaccuracyandcoordination

●Increasedproductivityandefficiency

●Marketvalue-US$7.9billion

BuildingInformationModeling(BIM)isadigital representationofabuilding’sphysicalandfunctional characteristics.BIMhelpsidentifypotentialissuesduring thedesignphase,reducingthechancesoferrorsand conflictsintheconstructionphase.Itstreamlines communicationandcollaborationamongprojectteams, reducesrework,andoptimizestheuseofresources.BIM canalsoenhancethequalityofabuilding,asitprovidesa comprehensiveanddetailedviewofthebuilding's constructionandmaintenancerequirements.

3.VR

●Betterconstructionmanagement

●Enhancedcommunicationandcollaboration

●Marketvalue-US$35billion

Virtualrealityhasenormouspotentialtochangethe constructionbusiness.Constructionprofessionalscanuse virtualrealitytovisualizeandmanipulate3Dmodelsof buildingblueprints,makingiteasiertospotandremedy flawsbeforeconstructionbegins.Thissystemcanalso replicatevariousenvironmentalconditions,allowing architectsandengineerstoassessbuildingstructural integrityandresiliencetonaturalcalamities.Overall,the applicationofvirtualrealityinconstructioncanimprove projectefficiency,lowercosts,andimprovefinalproduct quality

4.3Dprinting

●Efficientmaterialsusage

●Eliminatingerrors

●Marketvalue-US$5.65Billion

3Dprintingisoneofthemostpreferredandin-demand methodsinconstructiontechnologies.3Dprintingin constructionhasthepotentialtochangematerialsources. Prefabricatedmaterialscanbeprintedanddelivered directlytotheprojectsite,whichspeedsuptheconstruction process.On-site3Dprintingdecreaseswasteandcuts transportationandstoragecosts.However,constraintsin massproductionandthehighcostoflarger-scale3D printersposebarrierstothewideradoptionofthis technology

5.Robotics

●3Dprintingrobot

●Brick-LayingRobot

●Marketvalue-US$2,398.7million

Intherealmofconstructiontechnologies,Roboticsplaysa vitalrole.Itisabranchoftechnologythatdealswith creating,maintaining,andusingrobots.Robotic3D printingtechnologiesuseconsecutivelayersofmaterialto buildthree-dimensionalitems,speedingupandimproving theproductionprocess.Brick-layingrobotscanconstruct structuresusingbricksandmortarfarmorequicklythan humans,loweringthepossibilityofaccidentsanderrorson thejobsite.Itmightbeagame-changer,enablingquicker constructionandreducinglaborexpenses.

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6.Blockchaintechnology

●Improveddatamanagement

●Improvedprojectmanagement

●Marketvalue-US$17.46billion

Blockchaintechnologyisadistributed ledgertechnologythathasthepotential torevolutionizedatamanagement.It enablesthecreationofatamper-proof andsecurerecordoftransactionsthat canbeaccessedandupdatedby multiplepartiesinadecentralized manner Thisensuresthatdatais accurate,transparent,andimmutable, thusimprovingdatamanagement. Usingsmartcontractsinblockchain technologycanautomateproject managementprocesses,improving efficiencyandreducingthelikelihood oferrors.Withthehelpofblockchain technology,organizationscan streamlinetheirdatamanagementand projectmanagementpractices,resulting inimprovedproductivityandbetter outcomes.

7.AI

●ProjectPlanning

●AutomatedMeasurements

●Marketvalue-US$1,831.0million

Artificialintelligencereferstothe abilityofmachinestosimulatehuman intelligenceandperformtaskssuchas decision-making,problem-solving,and learning.AIhasrevolutionizedmany industriesandisincreasinglybeing usedinprojectplanning.WithAIpoweredprojectplanning,organizations canstreamlinecreatingandexecuting projectplans,leadingtomoreefficient andeffectiveprojectmanagement.AI canautomatemeasurements,making gatheringandanalyzingdataeasierto informprojectdecisions.Thiscansave timeandresourcesandimprove accuracy.Overall,AIhasthepotential toenhanceprojectplanningand managementsignificantly

8.Wearables

●EnhancingOnsiteSafety

●FacilitatingCommunication

●Marketvalue-US$9.46billion

Wearablesareelectronicdevices,such assmartwatches,fitnesstrackers,and augmentedrealityglasses.These devicescanpotentiallyenhanceonsite safetyinvariousindustries,suchas construction,manufacturing,and healthcare.Forexample,wearable sensorscanmonitorthehealthand safetyofworkers,alertingthemto potentialhazardsandprovidingrealtimefeedbackontheirphysical condition.Inaddition,wearablescan facilitatecommunicationbetweenteam membersinremoteornoisy environments,allowingforfasterand moreefficientcollaboration.Overall, wearablesareapromisingtechnology thatcanimproveworkplacesafetyand productivity,aswellasenhance communicationandcooperationin variousindustries.

9.Greenandinnovativematerials

●deliverslong-termsustainableresults

●minimizestheharmful environmentaleffects

●Marketvalue-US$334billion

Greenandinnovativematerialsare crucialinpromotingsustainable developmentandreducing environmentalharm.Thesematerials deliverlong-termsustainableresults, whichmeanstheyarebuilttolastand reducetheneedforfrequent replacement.Byusinginnovative materialsthatareenvironmentally friendlyandenergy-efficient,wecan minimizetheharmfulenvironmental effectsassociatedwithtraditional constructionmaterials.Thisis importantbecausetraditionalmaterials oftenrequirethedepletionofnatural resources,contributingtothegrowing

environmentaldegradationproblem. Usinggreenandinnovativematerials canpromotesustainabledevelopment andbuildamoresustainablefuture forourselvesandfuturegenerations.

10.Cloud-basedcollaborationtools

●EaseofAccess

●DocumentControl

●Marketvalue-US$4.5billion

Cloud-basedcollaborationtoolshave revolutionizedthewaypeoplework together Thesetoolsprovideavirtual workspacewhereteammemberscan sharedocuments,communicatein realtime,andcollaborateonprojects fromanywhereintheworld.Oneof themostsignificantbenefitsofcloudbasedcollaborationtoolsistheirease ofaccess.Youcanloginandaccess yourfilesandworkfromanydevice aslongasyouhaveaninternet connection.Thisflexibilityallows teammemberstoworkfromhome, onthego,orevenonvacation.These toolsproviderobustdocument controlfeatures,suchasversioning andaccesspermissions,thatensure everyoneisworkingonthemostupto-datedocumentversionandthat sensitiveinformationremainssecure. Withcloud-basedcollaborationtools, teamscanworkmoreefficientlyand effectively,regardlessoflocation.

Inconclusion,construction technologieshaverevolutionizedthe industry,improvingefficiency,safety, andsustainability.FromBIMto dronesandrobotics,thesetools streamlineprocessesandreduce costs.Embracinganddeveloping thesetechnologieswillshapethe futureofconstruction,makingit moreresilientandadaptable.We hopethisblogonconstruction technologieshasprovidedvaluable insightsintotheirtransformative potential.

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Kieron Franklin

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Paving the Way for Innovation in the Real Estate Industry

Therealestateindustryhasasignificantrolein

shapingourfuture.Withtherighttoolsand innovativeminds,wecancreateimproved infrastructuretoachieveourgoals.Overthepastfew decades,theindustryhaswitnessedremarkable constructionachievements.Now,it'stimefortheindustryto embraceessentialtechnologytoelevateitselfandmeetthe needsofsociety.Inthiscontext,KieronFranklin,the CEOofNunzaRealEstateLLC,bringshisthreedecades ofexperience,knowledge,andpassionforinnovationto enhancethequalityofhumanlife.Heenvisionspioneering technologicaladvancementsinthefield.Inaninterview,he sharedinsightfulandvaluableinformation.Let’sdelveinto it!

Kieron’s

UniqueJourneyfromFinancetoRealEstate

HailingfromtheSouthofEngland,Kieronembarkedonhis careerwithhisfirstrolewhichwasanadministratorata locallifeassurancecompany.Balancingthedemandsof workandeducation,Kierondiligentlystudiedduring eveningsandweekends,ultimatelyearningthequalification ofCIIDiplomaFinancialServices.Thisearlyfoundation playedapivotalroleinshapinghisfutureinWealth Management.

In2019,afteraccumulatingyearsofexperienceinthe financialservicesandbankingindustryacrossvarious globalmarkets,includingtheUK,HongKong,Saudi Arabia,theChannelIslands,andnowtheUAE,Kierontook asignificantstepforward.HepursuedaMaster’sin BusinessAdministration(MBA)throughLiverpool’sOpen University.Throughouthisextensivecareer,Kieron consistentlycenteredhisfocusoncustomersandtheir financialwell-being.Thisrolenaturallyexposedhimtothe intricaciesofpropertyandmortgages,settingthestagefor hiseventualtransitionintotherealestatemarket.Overthe pastfiveyearsspentinDubai,Kieronastutelyidentifieda compellingopportunitytotransferhisknowledgeand experiencetofocusonbringingpositivechangeandchoice totheRealEstatesectorandlaunchthePropTechcompany Nunzacom.

Furthermore,hestates, “I am passionate about enabling positive change and improving both the experience and value for customers and this is what I am committed to bringing to the market through Nunza.”

NunzaRealEstate:TransformingThePropertyProcess

Inanerawheretechnologyempowersconsumers,Nunza offersadependablealternativethatharmonizeswith traditionalrealestatemethods.Kieronexplains, “We are here to provide a solution to those consumers and offer an alternative way to buy, sell, or rent a property that complements the traditional methods.”

NunzaofficiallydebutedinJuly2023astheUAE’s pioneeringdigitalrealestateagency TheUAE,witha particularfocusonDubai,wasselectedastheLaunchpad forNunza.Byharnessingmarket-leadinginsights,AI,and advancedtechnology,theirwebsiteandappempower propertyownerstoswiftlylisttheirpropertiesforsaleor rent.

Kieronexplainsthereasonsandmotivationsbehind Nunza’schoicetolaunchitsoperationsinDubai.With governingbodiesandregulatorsliketheDubaiLand DepartmentandtheRealEstateRegulatoryAuthorityatthe forefront,Dubaihasarichhistoryofinnovation.TheUAE isexperiencinggrowth,withrisingdemandforproperty, creatingapositiveoutlookforthefuture.Thishighlights theregion’sattractivenessasadestinationforbothliving andinvesting.

Additionally,Kieronoutlinesthecompany’smissionand visionstatements.Hesays, “Our mission is to help change the Real Estate market for the better by putting the customer first and giving them increased choice, control and trust when buying, selling, or renting a property. Our vision is to be the world’s leading property platform and a one-stop solution for all of your property-related needs.”

AtNunza,customersenjoytheconvenienceofitsAppand websitebutalsoensurecustomersbenefitfromexposureon

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theUAE’smajorpropertyportals.TheNunza platformsefficientlyfacilitatedirectconnections betweenpropertyownersandpotentialbuyersor tenants,simplifyingtheprocess,savingtime, reducinghassleandcosts,andensuringfull verificationfortransparencyandpeaceofmind. Additionally,legalintricaciesareexpertlyhandledby conveyancingexperts,furtherenhancingthespeed, ease,andcertaintyofpropertytransfers.Notably,all partiesinvolvedpayonlyafractionofthecost comparedtotraditionalagents,maximizingoverall value.

Kieronemphasizes, “At Nunza, we believe that no one knows your property better than you. This vital component allowed us to build an intuitive, easy-touse platform allowing property owners to speak to buyers directly, book and conduct their own viewings highlighting the real selling points of their property, as well as receive and negotiate all offers directly.”

TakingaCloserLookatKieron’sRole

Inthestartupworld,theroleofaCEOencompasses manyresponsibilities.Kieronjugglesvarioustasks whilewearingdifferenthatssimultaneously. However,atitscore,hisprimaryresponsibilityisto ensurecustomersreceiveexcellentvalueandhavea greatexperience.Nunza'smissionrevolvesaround assistingandservingitsclients,aimingtoprovide themwiththebestpossibleexperienceandmaking propertytransactionsassmoothasproperty ownershipitself.

Kieronrecognizesthattherealestateindustry,which hasremainedrelativelyunchangedfordecades,ison thecuspoftechnologicaltransformation.HeiswellpositionedtoleadNunza’stransformation,notonlyin Dubaibutonabroaderscaleaswell.Clientfeedback hasbeenoverwhelminglypositive,reinforcing Nunza’scommitmenttocontinuousimprovement. Theyactivelyseekfeedback,adapttomarkettrends, andembracetechnologicaladvancementstoenhance clientsatisfaction.

Kieronfirmlybelievesthereisnoconflictbetween whatclientsneedandwhatNunzaaimstoachieve. Hefurtherstates, “My only objective is to ensure the customer gets the very best experience and service from Nunza, and I know if I am able to deliver that, then Nunza as a company will be a success.”

ApproachtoMotivatingTeamsandFosteringInclusivity

Kieronunderstandsthatprovidingexceptionalserviceisthe bestwaytomarketNunzaandisessentialforthe company’ssuccess.Whenaskedabouthowhemotivates andinspireshisteamtoachievetheirgoalsandobjectives andthestepshetakestoensureapositiveandinclusive workplace,hestatesthat,asanewdigitalrealestate company,theyareasmallbuteffectiveteam,allmotivated byavisiontobecometheworld'sleadingpropertyplatform. Histeamworkstowardsachievingthisvisionbyproviding adigitalsolutionthatempowerspeopleandbringsabout change.Additionally,theteamcaresdeeplyabout individualsandbelievestheycanassistthembysimplifying theprocess,deliveringsolutions,andsavingthemtimeand money.

Kieron’sTakeonRealEstate:ClearingtheFogof Misconceptions

Kieronbelievesthatintoday’sage,thankstotheinternet andsocialmedia,peoplearebetterinformedthanever However,thereisawidespreadmisconceptionthatone musthireanagenttobuyorsellproperty.Whilethisoption maybepreferableforsomewhoarewillingtopayhigher fees,itisnotessentialforthosewhoareopentodirect engagementwithpotentialbuyers.Thisapproachcanresult insignificantcostsavings,anditispreciselywhatNunza supports.

Furthermore,Kieronemphasizesthattheprimarygoalfor mostpropertysellersistosecurebuyersquicklyandatan acceptableprice.Toachievethis,itisessentialtoconsider theperspectiveofthebuyer.Byconnectingdirectlywith

Real Estate is still commonly the largest and often most emotional purchase any of us will ever make “
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propertyowners,buyersgainaccesstoindividualswho knowthepropertybetterthananyoneelse.Theycanreceive promptandknowledgeableresponseswithoutany communicationbarriers.Bookingaviewingbecomesa straightforwardprocess,requiringthecoordinationofjust twoschedulesinsteadofthree.Moreover,whenmakingan offer,thereiscompletetransparencyandpeaceofmind,as nothird-partycommissionisinvolvedintheprocess.

FromOverloadtoAchievingWork-LifeBalance

Therealestateindustryisknownforitshighdemands, requiringconsiderablepatienceandtimecommitment. Consequently,findingqualitytimecanbeachallengewhile workingonprojects.Kieronacknowledgesthis,stating, “Work-life balance has always been something I have failed at in the past when working for large financial institutions, and I am very lucky to have a very supportive and understanding wife. As I have aged, I have realized that quality time with the family where you are fully present is what really matters.”

WhiletheroleofCEOisdemanding,Kieronvaluesthe flexibilityitprovidesintermsofworkhoursandlocation. Thisflexibilityallowshimtodedicatemoretimetohis daughterandbepresentforimportantmoments.Itisall aboutstrikingtherightbalancebetweenworkandfamily thatsuitshislifestyle.

AdviceforAspiringLeadersintheRealEstateIndustry

Whenaskedforadvicetoofferaspiringleaderslookingto begintheirventuresintherealestateindustry,Kieron explains, “First and foremost, it is important to be yourself. Too often, we try to play a persona or role at work, which can quickly lead us to be unhappy and fatigued, and often people can see through it anyway.”

Furthermore,heemphasizesthattherealestateindustryis challenging,frequentlyrelyingoncommission-basedor heavilycommission-weightedstructures.Headvisesagainst allowingcommissionstodriveyourbehavior;instead, focusontheclientandtheirneeds,andsuccesswillfollow

Additionally,Kieronreiteratesthesignificanceofwork-life balance,whichhementionedearlier.Headvisesaspiring leaderstoallocatequalitytimeforthemselvesandtheir lovedones.Henotes, “Few people look back on their lives and wish they had worked harder or longer hours, but many wish they had spent more time on self-care and with their loved ones.”

On a macro level, Real Estate will always be an important part of any economy and will continue to be impacted by prevailing environmental forces “
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Top 5 Companies

That Will Transform Your Space with Expertise and Elegance

Interiordesigncompaniesareintegralintheartof enhancinglivingandworkingspaces.They’rethe creativevisionariesbehindthetransformationof ordinaryroomsintoextraordinaryenvironmentsthatalign withthepreferencesandpracticalneedsoftheirclients. Withmeticulousattentiontodetailandaflairfor ingenuity,thesecompaniesweavetogetherelementslike color,furniture,lighting,anddecortocreateseamlessand inspiringinteriors.Inthisblog,we'lltakearoundintothe realmofinteriordesigncompanies,havingawalkthrough oftheirabilitytocraftinnovativedesignsanddeliver customizedsolutions,ensuringeveryspacebecomesa genuinereflectionofindividualstyleandcomfort.

HerearetheTopInteriorDesignCompanies

1. Perkins&Will

● FoundingYear:1935

● Headquarters:Chicago,Illinois

● Founder:LawrenceB.PerkinsandPhillipWill Jr

Perkins&Willstandsasarenownedglobalarchitecture anddesignfirm.Withapresenceinover20cities worldwide,theytackleadiversearrayofprojects, spanningcommercial,healthcare,educational,andcivic structures.

Theirhallmarkisacommitmenttoinnovativeand sustainabledesign,earningthemaccoladeslikethe AmericanInstituteofArchitects(AIA)FirmAward,AIA GoldMedal,andtheNationalDesignAward.

Inrecenttimes,Perkins&Willhasmadeitsmarkthrough high-profileendeavors,includingthegroundbreaking GoogleplexinMountainView,California,theSalesforce TowerinSanFrancisco,andtheiconicLouvreAbuDhabi intheUnitedArabEmirates.

Boastingaworkforceofover1,500employeesandan annualrevenueexceeding$500million,Perkins&Will presentlyranksastheworld’slargestarchitecturefirm. ArchitecturalRecordmagazinehasconsistentlyranked themasthetoparchitecturefirmintheUnitedStates,with animpressivesecond-placerankingforthepastdecade. SomeoftheirnotableprojectsincludetheUniversityOf VirginiaUniversityHospitalExpansionandDestination Crenshaw.Perkins&Will’sunwaveringcommitmentto innovative,sustainabledesigncontinuestoshapetheglobal architecturallandscape.

2. AECOM

● FoundingYear:1955

● Headquarters:Dallas,Texas

● Founder:J.FredMiles

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AECOM,aglobalinfrastructureconsultingfirm,delivers professionalservicesinarchitecture,design,planning, engineering,andconstructionmanagement.AsanAmerican EngineeringCompany,ithassincegrownintooneofthe world'slargestengineeringfirms.AECOMemploysover 80,000peopleacross150countries.

Initsearlyyears,AECOMfocusedonwaterand wastewaterprojectsbeforeexpandingintotransportation, energy,andenvironmentalengineering.Internationaloffices followedinthe1950sand1960s,andrapidgrowth continuedthroughmergersandacquisitionsinthe1970s and1980s.

Today,AECOMisaleadingglobalinfrastructureconsulting firm,servinggovernments,privatecompanies,andnonprofitorganizationsworldwide.Theirextensiveportfolio includesiconicprojectslikethePanamaCanal,Golden GateBridge,andtheBurjKhalifa,alongsideongoing ventureslikeLondon’sCrossrailandNewYorkCity’s SecondAvenueSubway

AECOM’sexcellenceisreflectedinnumerousawards, includingrecognitionasoneofthe“World’sBest Workplaces”byFortunemagazineandasoneofthe“Top 100EngineeringFirms”byEngineeringNews-Record. NotableprojectssuchasthePanamaCanalexpansion, SecondAvenueSubway,Crossrail,andtheBurjKhalifa underscoretheircommitmenttodeliveringcomplex infrastructureprojectssuccessfully.

3. Gensler

● FoundingYear:1965

● Headquarters:SanFrancisco,California

● Founder:M.ArthurGenslerJr.,DrueGenslerand JamesFollett

Gensler,aglobalarchitecture,design,andplanningfirm, boastsover6,000professionalsin53locationsworldwide, spanningtheAmericas,Europe,GreaterChina,Asia Pacific,andtheMiddleEast.Thefirminitiallyfocusedon interiordesignforcommercialspacesbutsoonexpanded intoarchitecture,planning,andbranding.Notableprojects includetheBankofAmericaheadquartersinSanFrancisco (1979),theAppleParkheadquartersinCupertino,the ShanghaiTower,andtheBloombergEuropeanheadquarters inLondon.

Today,Genslerstandsasoneoftheworld'slargestandmost respecteddesignfirms.Withaglobalpresence,itcaterstoa

diverseclientele,includingFortune500companies, governmentagencies,andeducationalinstitutions, committedtocreatingsustainable,innovativespacesthat meetclientandemployeeneeds.

Gensler’sworkhasearnednumerousaccolades,including theAmericanInstituteofArchitects(AIA)GoldMedaland AIAFirmAward,aswellasaplaceintheInteriorDesign HallofFame.Ithasalsobeenlaudedasoneoftheworld’s bestplacestoworkbyFortunemagazineandFast Company.NotableprojectsincludetheShanghaiTower,the SalesforceTowerinSanFrancisco,andtheNewYork Timesheadquarters.

4. YabuPushelberg

● FoundingYear:1983

● Headquarters:Toronto,Canada

● Founder:GeorgeYabuandGlennPushelberg

YabuPushelbergisadistinguishedCanadiandesignfirm celebratedforitsinnovativeandluxuriouscreationsin hotels,restaurants,retailspaces,andoffices.

BeginningasasmallToronto-basedfirmspecializingin furnitureandlighting,theyexpandedintointeriordesignin theearly1990sandquicklymadeanameforthemselvesin high-endhotelandrestaurantdesign.In2000,they extendedtheirreachtoNewYorkCity

Today,YabuPushelbergholdsaprominentpositioninthe designworldwithofficesinToronto,NewYork,and London,boastingadedicatedteamofover100 professionals.Theirdesignshavegracedthepagesof ArchitecturalDigest,Interiors,andTheNewYorkTimes.

Thefirmhasgarnerednumerousawards,includingthe AmericanInstituteofArchitectsGoldMedalandtheJames BeardAwardforRestaurantDesign.Theirconsistent inclusioninArchitecturalDigest’sAD100listforovera decadeatteststotheirexcellence.

YabuPushelberg’sportfolioincludesiconicprojectslikethe FourSeasonsHotelinNewYorkCity,TheRitz-Carlton HotelinHongKong,theBergdorfGoodmanflagshipstore inNewYorkCity,theLouisVuittonflagshipstorein London,andtheIppudoramenrestaurantchain.Their designsarecelebratedfortheirelegance,sophistication,and meticulousattentiontodetail,creatingspacesthat seamlesslyblendluxuryandwarmth,earningacclaimfrom criticsandclientsalike.

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5. RockwellGroup

● FoundingYear:1984

● Headquarters:NewYork

● Founder:DavidRockwell

Foundedbytheaterdesignerand architect,RockwellGroupinitiallyfound itsfootinginBroadwaysetandTV commercialdesigns.However,theearly 1990smarkedtheexpansionoftheir horizonsintorestaurant,retail,andhotel designs.Today,RockwellGroupstandsas aglobaldesigniconwithofficesinNew York,LosAngeles,andMadrid, employingover250peopleandboasting projectsinmorethan25countries. ClientslikeGoogle,Facebook,andNike havesoughttheirexpertise.

RockwellGroup'sworkhasbeenlauded withprestigiousawardssuchasthe NationalDesignAwardfromtheCooper Hewitt,SmithsonianDesignMuseum, andtheAIGAMedal.Ithasalsobeen featuredinpublicationslikeTheNew YorkTimes,TheWallStreetJournal,and ArchitecturalDigest.

Theiriconicdesignsincludethe GoogleplexheadquartersinCalifornia, theMuseumofPopCultureinSeattle, andTheShedinNewYorkCity Renownedforinnovativeandfunctional designs,RockwellGroupcontinuesto leaveitsmarkonrestaurants,hotels,and retailspacesworldwide,offeringaperfect blendofbeautyandpracticality

Interiordesigncompaniesareessentialin craftingpersonalizedandfunctional spaces.Theyblendcreativityand expertisetotransformemptyareasinto customizedsanctuaries,whetherit'sa homeoraworkspace.Theirfocuson aestheticsandfunctionalityenhancesour surroundings,makingthemmore enjoyableandpractical.Thesefirmsarea crucialpartofthedesignindustry, consistentlyaddingvalueandbeautyto everyprojecttheytackle.

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Roger Pettingell

Highly Credentialed Real Estate Agent with Distinguished Sales Strategies

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Arigidpersonalityhelpssurpassalloddsandthrive througheveryobstaclepresentedthroughoutthe journeyofsuccess.Therefore,personalityplaysa keyrolesforrealestateleaderswhoalwaysstrivetowin thetrustoftheirclientsandteammates.

Withahighlypersonalizedapproachtowardshiscustomers, RogerPettingellhasearnedvastrecognitionforhis distinguishedpersonalityasarealestateleader.Today, RogerisknownasahighlycredentialedColdwellBanker Realtyagentandbrokerwhospecializesinluxury waterfrontpropertiesinSarasotaandManateeCounties.He putstousehisdecadesofexperience,vastcommunity connections,andunmatchedmarketingexpertise.Backed byafive-personprofessionalstaff,Rogerensures comprehensive,personalizedattentionfromthelisttothe saleforbuyersaswellassellers.

AftergraduatingwithaB.S.inBiologyandChemistry fromGuilfordCollege,RogerjoinedArvidaasamarketing managerandquicklyshiftedintorealestatesaleswithin twoyears.AsanexperiencedSarasotaluxuryrealestate agent,Rogerbelievesmostofhissuccesscomesfrom offeringtop-notchcustomerserviceandusingcutting-edge marketingtools.Throughouthiscareer(whichspansover 35years),Rogerhasearnedvariousaccoladesand prestigiousrecognitions.TheseincludebeingnamedREAL Trends#1RealEstateAgentforLongboatKey,BirdKey, andSarasota.Hehasalsobeennamedas#1Coldwell BankerRealtyAgentinbothSarasotaCountyaswellasin thestateofFloridafor11yearsinarow

DuringarecentconversationwithMirrorReview,Roger elaboratedonhiscareerideasandhisleadershipstrategies. Followingaresomeofthesnippetsoftheinsightful conversation.

Whatfactorsmotivatedyoutopursueacareerinthe realestatesector?

Honestly,Ididnotintendtostartmycareerinrealestate.I alwayshadthefascinationtobecomeavetasIlove animals.However,IrealizedIworkwellwithpeopleandI wasdrawntothemarketingindustry.Realestatealmostfell intomylapwhenColdwellacquiredmycompany.In1985, ImovedfrommarketingintorealestateforAvida,andthey latermergedwithColdwellin2002.Bythatpoint,there

wasnodenyingwhatIwasgoingtobedoing.Irealizedmy skillswereperfectforbeinganagentbecauseIknewhow topinpointtheneedsofmyclientsandshowcasewhatIam selling.

WhenwasColdwellBankerestablished?Whatarethe variousservices/solutionsprovidedbythecompany?

ColdwellBankerwasfoundedbyyoungentrepreneurs ColbertColdwellandBenjaminBankerin1906.Itisthe oldestandmostestablishedresidentialrealestatefranchise systeminNorthAmerica.Sinceitsestablishment,Coldwell Bankerhaschangedthewaypeopleboughtandsoldhomes acrossAmerica.Itultimatelybecameoneofthetrustedreal estatebrandsintheworldandiscontinuouslyrecognized foritsinnovationandleadershipacross3,000officesin49 countriesandterritories.

Whatmeasuresdoyouundertaketobringabouta positiveclientexperience?Whatstrategiesdoyou implementforofferingabetterclientexperience?

Ibelievethatpositiveclientexperiencesmakeupthe centraltenetforahealthycompany.Beingatopproducer forColdwellBanker,Iamwell-versedinunderstanding salesmanshipandcustomerservice.Peoplearemorethan happytotellyouwhattheywant,butsometimesthatgoes beyondsurface-levelwords.Sometimes,customersaren’t entirelysurewhattheyarelookingfor,andthereisthat elementof‘I’llknowitwhenIseeit.’SometimesYouhave toreadbetweenthelinesandunderstandthembetterthan theyunderstandthemselves.Thatonlyhappensifyouare listeningmorethanyouaretalking.

Isuggestimplementingthefollowingfactorsforensuringa betterclientexperience:

●Listeningtotheneedsoftheclients

●Formingauthenticconnections

●Offeringthelatesttechnologyandtraditionaloptions

●Focusingontheneedsoftheclientsoversales

●Beingdescriptiveabouttheoffers

●Beingavailableandquicktorespond

Asaleader,whatstrategiesdoyouimplementfor optimumcustomersatisfaction?

Ihighlybelieve,“Actionovertalk.”Numeroussalespeople aregoodattalkingandcansellyouanything.But,what makesmemoreproductiveisthatI’mdoingalotformy clients.Weensuremakingeverysaleaboutiqueexperience

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fortheclients.Webeginwithaone-on-onemeetingthat helpsusassessthegoalsandpropertyinquestion.Wealso usecutting-edgemarketingtoolsandtechnologyWhatever wedo,weensurethatitisdonewiththeutmostcareforthe client.

Howdoyouensurebeingproductivethroughoutyour work?

Itiseasytofeeltiredeverynowandthen.However,Ihave learnedtojumponboardandthrowmyselfintowhateverI amdoing.IbelieveithasservedmewellbecauseIdonot naturallyhaveanaggressivepersonality.So,itisagood balance.

Beingadecoratedleader,whataresomeofthekey learningsthatyouhavegarneredthroughoutyour career?

Speakingofthekeylearning,Iwouldliketosuggestnew agentstoalwaysgettotheheartofthecustomer’sneeds beforesellingthemanything.Youshouldalsoensurethat yourapproachisthoroughandefficient.Moreover,you shouldstayontopofthenewesttechtrendstoofferthebest toyourclients.

“Take the attitude of a student; never be too big to ask questions, never know too much to learn something new.”
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-OgMandino

RUDY LIRA KUSUMA

A Prudent Real-Estate Leader with Profound Intellect and Skills

Therealestateindustryhasbeenoneofthemajor

sourcesofinvestmentinthepastfewyears.It offersacombinationofcharacteristicsthatarenot availablethroughotherassetclasses—makingituniqueas anassetclass.Aswithanyotherindustry,successinreal estaterequiresmorethanjustcommitment,effort,andhard work.Theindustryrequiresagileleaderswhocanleverage theplethoraofopportunitiesitoffers.Itisacommonbelief thatreal-estateleaderssimplygivecommandsandensure thateveryonefollowsthem.However,therealityisthata realestateleaderisresponsibleforbuildingaculturethat willensureeverydayisspenteffectivelytoachievethe businessgoals.

Oneoftheprimeexamplesofsuchprudentleadership withintherealestateindustryisexhibitedbyRudyLira Kusuma(CEOatYourHomeSoldGuaranteedRealty, California).Rudyhashelpedadiversenumberofclientsto upscaletheirbusinessesandinvestmentsintherealestate industry.Rudyhasbeenacclaimedasanexcellentrealestateleader,standingbehindasetofcorevaluesclients havecometoappreciateinarealtor Withhisencompassing skillsandintellect,Rudyhasbeensteeringgrowthwithin thecompanyandhasbeenguidingittowardssuccess.

TransformingDreamsintoReality

BornandraisedinIndonesia,Rudypursuedsubjectssuch asscience,mathematics,physics,andastronomyincollege. Hepursuedamajorinmathematicsandgraduatedwitha BachelorofSciencedegreeinthesamesubjectfromthe UniversityofWisconsininMadison.

Later,hewasofferedthepositionofanassistantteacherat theCaliforniaStateUniversityinLosAngeles,wherehe wasenrolledforhisgraduatestudiesinMathematics.

Beforehisgraduateschoolstarted,Rudyhassuggesteda popularmotivationalbook—"RichDadPoorDad”by RobertKiyosaki.Whilereadingthebook,Rudynoticedthat theauthorhasmentionedthatthenumberoneskillinlifeis sales.ThatwastheturningpointinRudy'slife.Hedropped outofgraduateschoolandstartedtopursuetolearnhowto sell.

DiverseReal-EstateServices

In2020,YourHomeSoldGuaranteedRealtywaslaunched withthevision—“To Be The Best Place to Work, Buy, and Sell Real Estate!” Thecompanyiscountedamongstoneof thefastest-growingrealestatecompaniesnationwide.It providesstep-wiseconsultationonqueriesandbusinesses concerningrealestate.

YourHomeSoldGuaranteedRealtyprovidesagentsthat possessknowledgeonthereal-estateavenuesandalsohave theabilitytomanageanysituationinanagilemanner.With performanceguarantees,thecompanyprovidesitsclients withthepeaceofmindandthesatisfactionofmakingthe perfectchoiceinarealestateagentandcompany.Its missionisimbibedtopositivelyimpactthelivesofpeople throughsecond-mileservice,innovativesystems,and charitablegiving.

YourHomeSoldGuaranteedRealtyisdedicatedly committedtofulfillingthefollowingaspects.Theseinclude,

● SecondmileService;

● EmpowerandInspireOtherstoAchieveMore;

● ResultsDriven;

● ValueRelationshipsbyOpenlyExpressing Gratitude;and

● EmbraceContinuousImprovements

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“We Ofer Alternative Options Intended To Allow You To Seamlessly Sell, Buy And Move, On T e Terms T at Work Best For You.” 43|JANUARY2024

AnArdentIntellect

TheintellectualteamofYourHomeSoldGuaranteedisled byRudy.Beingatthehelmofthecompany,heisentrusted withseveralimportantresponsibilitiesandhigh-executive roles.

Rudynotonlycontributesimmenselytothedevelopmentof thecompanybutalsoimpartshisrichknowledgeofthereal estateindustrytothecompany’sclientele,agents,and sellers.Moreover,Rudyalsoofferscutting-edgelead generationtechnology,pro-businessgrowthsystems, exclusivelistingmarketing,andmillionaireagenttraining.

BestowedwithAwardsandRecognitions

Rudyisrecognizedasapioneerwithintherealestate industry WiththeteamofYourHomeSoldGuaranteed

Realty,Rudyhassoldthousandsofhomeswhichaccounts forbillionsofworthinreal-estatetransactions.Moreover, hehasbeenrewardedwithseveralprestigiousawardsand recognitions.Throughouthiscareer,hehasearnedseveral renownedtitlesduetohisimmensecontributionstothe companyandtherealestateindustry

Apartfrombeinganagileleader,Rudyisalsoarecognized author.Hehasco-authoredbest-sellingbookswithseveral popularauthors.TheseincludeAmazonBestSeller“GOD InBusiness: Faith is The Deciding Factor”, #1 International Best Seller with Jack Canfield “The Soul of Success” (vol 2), #1 International Best Seller with Richard Branson, Harvey Mackay, Dr. Nido Qubein, and Dr. Ivan Misner “Professional Performance 360 Special Edition: SUCCESS”,andothers.Moreover,Rudyhasalsobeen featuredonBrianTracyTVShow‘The Real Estate Office of The Future’.

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ProsperingAmidstChallenges

Duringtheglobalpandemic,YourHomeSoldGuaranteed Realtylauncheditsvirtualoffice.Throughthis,the companywasabletoserverealestateagentsacrossthe stateofCalifornia.

YourHomeSoldGuaranteedhasteamleadersandbranch locationsthroughoutthestate,includingSanDiego,Los AngelesCounty,OrangeCounty,NorthernCalifornia, WalnutCreek,SanJose,Sacramento,andmanymore.

ComprehendingModernLeadership

Rudyfirmlybelievesthatleadershipisaninfluence.To achievethevisionofleadership,Rudyelaboratesthat developingavisionofthefutureandstrategiesfor producingthechangesarehighlyrequired.

Inordertothriveinthecompetitivelandscape,Rudyquotes thefollowinginculcativequalitiesthatarenecessaryfor modernleaders:

● Communicatingdirectioninwords&deedstoall thosewhosecooperationmaybeneededto influencethecreationofteamsandcoalitionsthat understandthevision,strategies,andthataccept theirvalidity;

● Energizingpeopletoovercomemajorpolitical, bureaucratic,andresourcebarrierstochangeby satisfyingbasicnotoftenunfulfilledhumanneeds

“Leadership produces change, often to a dramatic degree,” mentionsRudy.

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