Concept The Brief We need you to help us design a Prosthetic branded t-shirt that represents our label to feature as a limited edition item in our merch shop. We focus on heavy metal - not the watered down stuff. So we want a shirt that will stand out just as much as our music does. The shirt can be interpretation of what Prosthetic Records represents, but must feature the word “Prosthetic “ Be as creative as you want - that is why we came to talenthouse after all. Get Involved. Submit by: October 16th 2012 Vote: October 17th 2012 10am PST - October 23rd 10am PST Winer(s) Announced: November 1st 2012
Mitch Weaver - Level 06 OUGD301
Prosthetic Records
Development With a focus on illustration throughout this brief, I have managed to create various different approaches to the artwork. Each having a different concept behind them, different softaware being utilised and also outcomes that reflect the designs created. Although the brief wanted one t-shirt design, I have managed to create a number that could be further developed into a range of products to aid the initial work.
Mitch Weaver - Level 06 OUGD301
Prosthetic Records
Product The final product has been created quite literally, taking the word prosthetic and it’s interpretation into an object. With that taking a general aesthetic from the audience in context. A modern cyborgnetic prosthetic arm covered in tattoo’s seemed appropriate and an effective solution to solving the brief.
Mitch Weaver - Level 06 OUGD301
Prosthetic Records
Concept The Brief Design artwork for the band Cuses, with a focus on identity and product, range, distribution. Taking their existing pieces of design work, develop into a more contempory aesthetic with a visual consistency across a range or products. The work produced needs to be relevant to the context and speak directly to the audience (hardcore enthusiasts) You will need a clear understanding of the culture and genre surrounding the band. This will allow a more effective relation with the audience and design work created. Research into existing pieces of relative design, will help understand the direction of the project. Mandatory Requirements Branding identity Merchandise A visual consistency throughout all design work DeliverablesA3 tour poster T-shirt designs Logo Printed collateral
Mitch Weaver - Level 06 OUGD301
Curses
Development At first I had a focus on utilising the existing DIY culture throughout hard punk and it’s visual aesthetics to create, examples of possible vinyl artwork. Towards the end of the brief I had to change direction in order to meet deadlines and also create a time efficient visual consistency. Experimenting with this process has allowed me develop an understanding as to how I can create design work without the aid of a computer.
Mitch Weaver - Level 06 OUGD301
Curses
Product
£6
The product range has been developed to heavily focus on print processes, using 2 colours to reduce the overal cost of production. To further more develop a product range, I have taken the finalised artwork for the album cover and spread it across a wider range of potential products.
Rememberance Tour 2012
A strong visual aesthetic is crucial, and developing this throughout the context of music has allowed me to understand the direction I need to take.
Golden Tanks Santiagos Capitals Finisher Atlas
The Well - Leeds - 12th December The Leadmill - Sheffield - 13th December Kasbah - Coventry - 14th December Eddie’s - Birmingham - 15th December Club 100 - London - 17th December
Curses
ticketmaster.co.uk
Mitch Weaver - Level 06 OUGD301
facebook.com/curseshc
Curses
UKHC
UKHC
Rememberance Tour www.ticketmaster.co.uk www.facebook.com/curseshc
£6
Curses
Concept The Brief Develop and re-brand the existing identity of Karen and Dave Linaker. As both of them have their own self-employed businesses, which they have built up over the years. Dave Linaker having over 25 years experine as a double glazing installer, and Karen Linaker having over 6 years experience as a Holistic Therapist. You will need to work on a one-to-one basis with the clients. Feedback is important with the design work you produce and building up a succesful project will need to have that relationship taken into account. In order to create successful design work, you have to understand that you are designing for someone else and not yourself. Exploration into appropriate experimentation can be utilised, as long as it works and its relevant. Requirements Business Cards Letter Heads A Product Range (reflecting the business) Proposed websites and further means of advertising
Mitch Weaver - Level 06 OUGD301
Linaker Branding
Development Although I am rebranding both Karen and Dave Linaker as self-employed businesses, I have had take a closer look at their existing pieces of promotional work and identity. Looking through what they had, it was clear to see that they did not have a sense of strong visual identity, lacking in an over all visual aesthetic. Taking the existing pieces, I have reworked them and focussed on creating design work that can be fully utilised across a range of products.
Mitch Weaver - Level 06 OUGD301
Linaker Branding
Product A full product range of proposed ideas and essential pieces of design that will help Dave Linakers business increase has been the drive to developing outcomes. Creating a strong visual brand identity has allowed a stronger in depth body of work. Representative of the focus within the business of a window installer.
Mitch Weaver - Level 06 OUGD301
Linaker Branding
Product
MFHT Holistic l Therapist h s
The context of holistic therapy uses a spiritual hands on service, focusing on the mind, body and spirit. Taking this into account I have created potential products and design work that reflect the requirements of Karen Linaker. The logo had to represent her not only visually, but formally. Stating exactly what it is she does. Furthermore developing this further, utilising a colour schem that adopts the overall feel of the clients needs.
MFHT Ho istic T erapi t
Mitch Weaver - Level 06 OUGD301
Linaker Branding
Concept The Brief Illustrate your interpretation of any music track to create an installation at the studio of design agency, Music. Background Music is now 5 years old. Over those yeards Music has grown from 3 people working in a flat on Tib st. to just under 30, based in our new office 24 Lever st. Here at music we have a meeting room that’s encased in glass - floor to ceiling panes - affectionately known as The Fish Tank, The Crystal Maze, The Kingdom of the Crystal Skull and basically anything else that refers to a use of glass from popular culture. The Fish Tank is a rolling project and has already been running for 12 months. Each chosen illustration will run for a set period of time between 4-8 weeks. You will have a maximum of one week to install your illustration and reasonable expenses will be paid. Target Audience Designers and their clients
Mitch Weaver - Level 06 OUGD301
The Fishtank
Development Focussing directly on illustration to create the final outcome, I have experimented with different processes and types of media that can easily reflect my interpretation of a music track. As I am ultimately going to be reproducing the artwork myself. I have tried to use what I have available to create an initial design direction. Using tracing paper has helped me understand how I can create a layered visual, reflecting the inital visulisation of the brief.
Mitch Weaver - Level 06 OUGD301
The Fishtank
Product The final product has been created quite literally, taking the word prosthetic and it’s interpretation into an object. With that taking a general aesthetic from the audience in context. A modern cyborgnetic prosthetic arm covered in tattoo’s seemed appropriate and an effective solution to solving the brief.
Mitch Weaver - Level 06 OUGD301
The Fishtank