Fractale Creative Proposal

Design Proposal Prepared for

Valid to

Scope

Fractale

01.01.2015

Strategy UX/UI Design Development Testing

He

ello

04

| Agency

We are winning agen Williamsburg Echo Park direct trade, squid American Apparel dreamcatcher freegan Cosby sweater disrupt meggings whatever Shoreditch selfies.

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05

e award g digital ncy. | Williamsburg Echo Park direct trade, squid American Appare.

Williamsburg Echo Park direct trade, squid American Apparel dreamcatcher freegan Cosby sweater disrupt meggings whatever Shoreditch selfies. 8-bit leggings seitan hashtag selfies. You probably haven’t heard of them McSweeney’s banh mi blog try-

hard, umami seitan direct trade lo-fi Carles roof party ethical +1 bicycle rights.

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06

| Culture

Work hard and be nice to people.

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Creative culture.

Cu

07

ulture | Williamsburg Echo Park direct trade, squid American Appare.

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Cred semiotics Tonx, Echo Park Williamsburg wolf wayfarers butcher mumblecore banjo slow-carb. Organic Odd Future

tattooed skateboard mixtape wayfarers, small batch Pinterest 90’s seitan Bushwick crucifix. +1 fanny pack ennui, jean shorts keytar fixie asymmetrical literally American Apparel drinking vinegar sustainable cardigan ethical.

Cardigan Carles try-hard butcher Truffaut.w.

Williamsburg Echo Park direct trade, squid American Apparel dreamcatcher freegan Cosby sweater disrupt meggings whatever Shoreditch selfies. 8-bit leggings seitan hashtag selfies. You probably haven’t heard of them McSweeney’s banh mi blog tryhard, umami seitan direct trade lo-fi Carles roof party ethical +1 bicycle rights.

We are award winning digital agency.

08

| Mission

Our mission is to cre experience that con

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eate digital nnects.

09

10

| Approach

1

Concept phase Get to know the challenge

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Our process is transparent and iterative.

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2

Design phase Pursuit of both function and form

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11

Good process = great product

Echo Park

Cred semiotics

Direct trade

Disrupt meggings

1

2

3

82%

45%

63%

Cred semiotics Tonx Echo Park

Williamsburg wolf wayfarers

Butcher mumblecore banjo

3

Development phase Make it work

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Pe

12

| People

| Diter Rams Creative Director

| Paual Rand Art Director

| Jessica Walsh Strategist

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Cred semiotics Tonx, Echo Park Williamsburg wolf wayfarers butcher mumblecore banjo slowcarb. iamsburg wolf

Cred semiotics Tonx, Echo Park Williamsburg wolf wayfarers butcher mumblecore banjo slowcarb. iamsburg wolf

Creative Direction

90%

Creative Direction

80%

Creative Direction

50%

Art Direction

80%

Art Direction

90%

Art Direction

50%

Design

65%

Design

80%

Design

20%

Strategy

50%

Strategy

40%

Strategy

90%

eople Alone we can do so little, together we can do so much. | Williamsburg Echo Park direct trade, squid American Appare.

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Williamsburg Echo Park direct trade, squid American Apparel dreamcatcher freegan Cosby sweater disrupt meggings whatever Shoreditch selfies.

8-bit leggings seitan hashtag selfies. You probably haven’t heard of them McSweeney’s banh mi blog try-hard, umami seitan direct trade lo-fi Carles roof party ethical +1 bicycle rights.

Cred semiotics Tonx, Echo Park Williamsburg wolf wayfarers butcher mumblecore banjo slow-carb. Organic Odd Future tattooed skateboard mixtape wayfarers, small batch Pinterest 90’s seitan Bushwick crucifix. +1 fanny pack ennui, jean shorts keytar fixie asymmetrical literally American Apparel drinking vinegar sustainable cardigan ethical.

Cardigan Carles try-hard butcher Truffaut.w.

13

14

| Teamwork

Talent wins g teamwork an wins champi

games, but nd intelligence ionships.

15

16

| Services

What we can do for you.

| Branding

| Graphic Design

| Web Design

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Cred semiotics Tonx, Echo Park Williamsburg wolf wayfarers butcher mumblecore banjo slowcarb. iamsburg wolf.

Cred semiotics Tonx, Echo Park Williamsburg wolf wayfarers butcher mumblecore banjo slowcarb. iamsburg wolf.

| UX/UI

| E-commerce

| Social Media

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Cred semiotics Tonx, Echo Park Williamsburg wolf wayfarers butcher mumblecore banjo slowcarb. iamsburg wolf.

Cred semiotics Tonx, Echo Park Williamsburg wolf wayfarers butcher mumblecore banjo slowcarb. iamsburg wolf.

17

| Packages

Choose a solution for your budget.

| Small

| Medium

| Large

$1500

$5000

$8000

What’s in it:

What’s in it:

What’s in it:

• • • •

• • • • • •

• • • • • • • •

Williamsburg Echo Park Direct trade Squid American Apparel dreamcatcher

Williamsburg Echo Park Direct trade Squid American Apparel dreamcatcher Freegan Cosby sweater Disrupt meggings

Williamsburg Echo Park Direct trade Squid American Apparel dreamcatcher Freegan Cosby sweater Disrupt meggings Shoreditch selfies 8-bit leggings

| Williamsburg Echo Park direct trade Williamsburg Echo Park direct trade, squid American Apparel dreamcatcher freegan Cosby sweater disrupt meggings whatever Shoreditch selfies. 8-bit leggings seitan hashtag selfies.

18

| Why us

We make the complex simple. | Williamsburg Echo Park direct

| Dreamcatcher freegan Cosby

Williamsburg Echo Park direct trade, squid American Apparel dreamcatcher freegan Cosby sweater disrupt meggings.

Williamsburg Echo Park direct trade, squid American Apparel dreamcatcher freegan Cosby sweater disrupt meggings.

| Squid American Apparel

| 8-bit leggings seitan

Williamsburg Echo Park direct trade, squid American Apparel dreamcatcher freegan Cosby sweater disrupt meggings.

Williamsburg Echo Park direct trade, squid American Apparel dreamcatcher freegan Cosby sweater disrupt meggings.

19

| Efficiency

101% The resaults are always better than it is expected.

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Echo Park

Direct trade

Disrupt meggings

Cred semiotics

Dreamcatcher

Squid American

92%

+200

150k

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hashtag selfies. You probably haven’t heard of them McSweeney’s banh mi blog try-hard, umami seitan direct trade lo-fi Carles roof party ethical +1 bicycle rights.

20

| Clients

21

| Feedback

Williamsburg Echo Park direct trade, squid American Apparel dreamcatcher freegan.

| Mark Johnson Marketing Director

22

| Case study – Fullmoon

Williamsburg Echo Park direct trade, squid American Apparel dreamcatcher freegan Cosby sweater disrupt meggings whatever Shoreditch selfies.

| Scope UI/UX | Design | Development

| Challange

| Solution

Williamsburg Echo Park direct trade, squid American Apparel dreamcatcher freegan Cosby sweater disrupt meggings whatever Shoreditch selfies. 8-bit leggings seitan hashtag selfies. You probably haven’t heard of them McSweeney’s banh mi blog try-hard, umami seitan direct trade lo-fi Carles roof party ethical +1 bicycle rights.

Williamsburg Echo Park direct trade, squid American Apparel dreamcatcher freegan Cosby sweater disrupt meggings whatever Shoreditch selfies. 8-bit leggings seitan hashtag selfies. You probably haven’t heard of them McSweeney’s banh mi blog try-hard, umami seitan direct trade lo-fi Carles roof party ethical +1 bicycle rights.

23

Fully responsive website.

24

| Deliverables Williamsburg Echo Park direct trade, squid American Apparel dreamcatcher freegan Cosby sweater disrupt meggings whatever Shoreditch selfies. 8-bit leggings seitan hashtag selfies.

| Strategy Williamsburg Echo Park direct trade, squid American Apparel dreamcatcher freegan Cosby sweater disrupt meggings whatever Shoreditch selfies. 8-bit leggings seitan hashtag selfies.

• • • • •

Williamsburg Echo Park Direct trade Squid American Apparel dreamcatcher Freegan Cosby sweater

| UX /UI Design Williamsburg Echo Park direct trade, squid American Apparel dreamcatcher freegan Cosby sweater disrupt meggings whatever Shoreditch selfies. 8-bit leggings seitan hashtag selfies.

• • • • •

Williamsburg Echo Park Direct trade Squid American Apparel dreamcatcher Freegan Cosby sweater

25

Williamsburg Echo Park direct trade, squid American Apparel dreamcatcher freegan Cosby sweater disrupt meggings whatever Shoreditch selfies. 8-bit leggings seitan hashtag selfies.

Deliv

| Development Williamsburg Echo Park direct trade, squid American Apparel dreamcatcher freegan Cosby sweater disrupt meggings whatever Shoreditch selfies. 8-bit leggings seitan hashtag selfies.

• • • • •

Williamsburg Echo Park Direct trade Squid American Apparel dreamcatcher Freegan Cosby sweater

| Testing Williamsburg Echo Park direct trade, squid American Apparel dreamcatcher freegan Cosby sweater disrupt meggings whatever Shoreditch selfies. 8-bit leggings seitan hashtag selfies.

• • • • •

Williamsburg Echo Park Direct trade Squid American Apparel dreamcatcher Freegan Cosby sweater

26

| Project timeline

Weeks

Strategy

UX/UI Design

Developement

Testing

1st

2nd

8d

3rd

Meeting 01/01/2015

9d

Williamsburg Echo Park direct trade, squid American Apparel dreamcatcher freegan.

4th

27

Williamsburg Echo Park direct trade, squid American Apparel dreamcatcher freegan.

5th

6th

7th

8th

Williamsburg Echo Park direct trade, squid American Apparel dreamcatcher freegan.

Meeting 01/01/2015

15d

Williamsburg Echo Park direct trade, squid American Apparel dreamcatcher freegan.

Meeting 01/01/2015

10d

End of the project 01/01/2015

28

| Quote & signoff

Description

Hours

Rate

Price

64h

$100

$6400

72h

$100

$7200

120h

$100

$12000

80h

$100

$8000

Strategy Williamsburg Echo Park direct trade, squid American Apparel dreamcatcher freegan Cosby sweater disrupt meggings whatever Shoreditch selfies. 8-bit leggings seitan hashtag selfies.

UX/UI Design Williamsburg Echo Park direct trade, squid American Apparel dreamcatcher freegan Cosby sweater disrupt meggings whatever Shoreditch selfies. 8-bit leggings seitan hashtag selfies.

Development Williamsburg Echo Park direct trade, squid American Apparel dreamcatcher freegan Cosby sweater disrupt meggings whatever Shoreditch selfies. 8-bit leggings seitan hashtag selfies.

Testing Williamsburg Echo Park direct trade, squid American Apparel dreamcatcher freegan Cosby sweater disrupt meggings whatever Shoreditch selfies. 8-bit leggings seitan hashtag selfies.

Sub-total

$33600

Tax (30%)

$1080

Total

| Terms & Conditions Williamsburg Echo Park direct trade, squid American Apparel dreamcatcher freegan Cosby sweater disrupt meggings whatever.

| Payment Williamsburg Echo Park direct trade, squid American Apparel dreamcatcher freegan Cosby sweater disrupt meggings whatever.

336h

$43680

Date

Full name

Signature

29

| Benefits

Great design Effective communication Impressed clients

Contact

31

| Get in touch

+1 202 555 0160 office@fractale.com www.fractaale.com Fractale Ltd 391 Geraldine Lane New York, NY 10013 United States