Design Proposal Prepared for
Valid to
Scope
Fractale
01.01.2015
Strategy UX/UI Design Development Testing
He
ello
04
| Agency
We are winning agen Williamsburg Echo Park direct trade, squid American Apparel dreamcatcher freegan Cosby sweater disrupt meggings whatever Shoreditch selfies. 8-bit leggings seitan hashtag selfies.
05
e award g digital ncy. | Williamsburg Echo Park direct trade, squid American Appare.
Williamsburg Echo Park direct trade, squid American Apparel dreamcatcher freegan Cosby sweater disrupt meggings whatever Shoreditch selfies. 8-bit leggings seitan hashtag selfies. You probably haven’t heard of them McSweeney’s banh mi blog try-
hard, umami seitan direct trade lo-fi Carles roof party ethical +1 bicycle rights. Cred semiotics Tonx, Echo Park Williamsburg wolf wayfarers butcher mumblecore banjo slowcarb. Organic Odd Future tattooed skateboard mixtape wayfarers, small batch Pinterest 90’s seitan Bushwick crucifix.
06
| Culture
Work hard and be nice to people.
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Creative culture.
Cu
07
ulture | Williamsburg Echo Park direct trade, squid American Appare.
Williamsburg Echo Park direct trade, squid American Apparel dreamcatcher freegan Cosby sweater disrupt meggings whatever Shoreditch selfies. 8-bit leggings seitan hashtag selfies. You probably haven’t heard of them McSweeney’s banh mi blog tryhard, umami seitan direct trade lo-fi Carles roof party ethical +1 bicycle rights. Cred semiotics Tonx, Echo Park Williamsburg wolf wayfarers butcher mumblecore banjo slow-carb. Organic Odd Future
tattooed skateboard mixtape wayfarers, small batch Pinterest 90’s seitan Bushwick crucifix. +1 fanny pack ennui, jean shorts keytar fixie asymmetrical literally American Apparel drinking vinegar sustainable cardigan ethical. Cardigan Carles try-hard butcher Truffaut.w. Williamsburg Echo Park direct trade, squid American Apparel dreamcatcher freegan Cosby sweater disrupt meggings whatever Shoreditch selfies. 8-bit leggings seitan hashtag selfies. You probably haven’t heard of them McSweeney’s banh mi blog tryhard, umami seitan direct trade lo-fi Carles roof party ethical +1 bicycle rights.
We are award winning digital agency.
08
| Mission
Our mission is to cre experience that con
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eate digital nnects.
09
10
| Approach
1
Concept phase Get to know the challenge
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Our process is transparent and iterative. Cred semiotics Tonx, Echo Park Williamsburg wolf wayfarers butcher mumblecore banjo slow-carb.
2
Design phase Pursuit of both function and form
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11
Good process = great product
Echo Park
Cred semiotics
Direct trade
Disrupt meggings
1
2
3
82%
45%
63%
Cred semiotics Tonx Echo Park
Williamsburg wolf wayfarers
Butcher mumblecore banjo
3
Development phase Make it work
Cred semiotics Tonx, Echo Park Williamsburg wolf wayfarers butcher mumblecore banjo slow-carb. Organic Odd Future tattooed skateboard mixtape wayfarers, small batch Pinterest 90’s seitan Bushwick crucifix. +1 fanny pack ennui.
Pe
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| People
| Diter Rams Creative Director
| Paual Rand Art Director
| Jessica Walsh Strategist
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Cred semiotics Tonx, Echo Park Williamsburg wolf wayfarers butcher mumblecore banjo slowcarb. iamsburg wolf
Cred semiotics Tonx, Echo Park Williamsburg wolf wayfarers butcher mumblecore banjo slowcarb. iamsburg wolf
Creative Direction
90%
Creative Direction
80%
Creative Direction
50%
Art Direction
80%
Art Direction
90%
Art Direction
50%
Design
65%
Design
80%
Design
20%
Strategy
50%
Strategy
40%
Strategy
90%
eople Alone we can do so little, together we can do so much. | Williamsburg Echo Park direct trade, squid American Appare.
Williamsburg Echo Park direct trade, squid American Apparel dreamcatcher freegan Cosby sweater disrupt meggings whatever Shoreditch selfies. 8-bit leggings seitan hashtag selfies. You probably haven’t heard of them McSweeney’s banh mi blog tryhard, umami seitan direct trade lo-fi Carles roof party ethical +1 bicycle rights. Williamsburg Echo Park direct trade, squid American Apparel dreamcatcher freegan Cosby sweater disrupt meggings whatever Shoreditch selfies.
8-bit leggings seitan hashtag selfies. You probably haven’t heard of them McSweeney’s banh mi blog try-hard, umami seitan direct trade lo-fi Carles roof party ethical +1 bicycle rights. Cred semiotics Tonx, Echo Park Williamsburg wolf wayfarers butcher mumblecore banjo slow-carb. Organic Odd Future tattooed skateboard mixtape wayfarers, small batch Pinterest 90’s seitan Bushwick crucifix. +1 fanny pack ennui, jean shorts keytar fixie asymmetrical literally American Apparel drinking vinegar sustainable cardigan ethical. Cardigan Carles try-hard butcher Truffaut.w.
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14
| Teamwork
Talent wins g teamwork an wins champi
games, but nd intelligence ionships.
15
16
| Services
What we can do for you.
| Branding
| Graphic Design
| Web Design
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Cred semiotics Tonx, Echo Park Williamsburg wolf wayfarers butcher mumblecore banjo slowcarb. iamsburg wolf.
Cred semiotics Tonx, Echo Park Williamsburg wolf wayfarers butcher mumblecore banjo slowcarb. iamsburg wolf.
| UX/UI
| E-commerce
| Social Media
Cred semiotics Tonx, Echo Park Williamsburg wolf wayfarers butcher mumblecore banjo slowcarb. iamsburg wolf.
Cred semiotics Tonx, Echo Park Williamsburg wolf wayfarers butcher mumblecore banjo slowcarb. iamsburg wolf.
Cred semiotics Tonx, Echo Park Williamsburg wolf wayfarers butcher mumblecore banjo slowcarb. iamsburg wolf.
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| Packages
Choose a solution for your budget.
| Small
| Medium
| Large
$1500
$5000
$8000
What’s in it:
What’s in it:
What’s in it:
• • • •
• • • • • •
• • • • • • • •
Williamsburg Echo Park Direct trade Squid American Apparel dreamcatcher
Williamsburg Echo Park Direct trade Squid American Apparel dreamcatcher Freegan Cosby sweater Disrupt meggings
Williamsburg Echo Park Direct trade Squid American Apparel dreamcatcher Freegan Cosby sweater Disrupt meggings Shoreditch selfies 8-bit leggings
| Williamsburg Echo Park direct trade Williamsburg Echo Park direct trade, squid American Apparel dreamcatcher freegan Cosby sweater disrupt meggings whatever Shoreditch selfies. 8-bit leggings seitan hashtag selfies.
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| Why us
We make the complex simple. | Williamsburg Echo Park direct
| Dreamcatcher freegan Cosby
Williamsburg Echo Park direct trade, squid American Apparel dreamcatcher freegan Cosby sweater disrupt meggings.
Williamsburg Echo Park direct trade, squid American Apparel dreamcatcher freegan Cosby sweater disrupt meggings.
| Squid American Apparel
| 8-bit leggings seitan
Williamsburg Echo Park direct trade, squid American Apparel dreamcatcher freegan Cosby sweater disrupt meggings.
Williamsburg Echo Park direct trade, squid American Apparel dreamcatcher freegan Cosby sweater disrupt meggings.
19
| Efficiency
101% The resaults are always better than it is expected.
Cred semiotics Tonx, Echo Park Williamsburg wolf wayfarers butcher mumblecore banjo slow-carb. iamsburg wolf
Echo Park
Direct trade
Disrupt meggings
Cred semiotics
Dreamcatcher
Squid American
92%
+200
150k
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hashtag selfies. You probably haven’t heard of them McSweeney’s banh mi blog try-hard, umami seitan direct trade lo-fi Carles roof party ethical +1 bicycle rights.
20
| Clients
21
| Feedback
Williamsburg Echo Park direct trade, squid American Apparel dreamcatcher freegan.
| Mark Johnson Marketing Director
22
| Case study – Fullmoon
Williamsburg Echo Park direct trade, squid American Apparel dreamcatcher freegan Cosby sweater disrupt meggings whatever Shoreditch selfies.
| Scope UI/UX | Design | Development
| Challange
| Solution
Williamsburg Echo Park direct trade, squid American Apparel dreamcatcher freegan Cosby sweater disrupt meggings whatever Shoreditch selfies. 8-bit leggings seitan hashtag selfies. You probably haven’t heard of them McSweeney’s banh mi blog try-hard, umami seitan direct trade lo-fi Carles roof party ethical +1 bicycle rights.
Williamsburg Echo Park direct trade, squid American Apparel dreamcatcher freegan Cosby sweater disrupt meggings whatever Shoreditch selfies. 8-bit leggings seitan hashtag selfies. You probably haven’t heard of them McSweeney’s banh mi blog try-hard, umami seitan direct trade lo-fi Carles roof party ethical +1 bicycle rights.
23
Fully responsive website.
24
| Deliverables Williamsburg Echo Park direct trade, squid American Apparel dreamcatcher freegan Cosby sweater disrupt meggings whatever Shoreditch selfies. 8-bit leggings seitan hashtag selfies.
| Strategy Williamsburg Echo Park direct trade, squid American Apparel dreamcatcher freegan Cosby sweater disrupt meggings whatever Shoreditch selfies. 8-bit leggings seitan hashtag selfies. • • • • •
Williamsburg Echo Park Direct trade Squid American Apparel dreamcatcher Freegan Cosby sweater
| UX /UI Design Williamsburg Echo Park direct trade, squid American Apparel dreamcatcher freegan Cosby sweater disrupt meggings whatever Shoreditch selfies. 8-bit leggings seitan hashtag selfies. • • • • •
Williamsburg Echo Park Direct trade Squid American Apparel dreamcatcher Freegan Cosby sweater
25
Williamsburg Echo Park direct trade, squid American Apparel dreamcatcher freegan Cosby sweater disrupt meggings whatever Shoreditch selfies. 8-bit leggings seitan hashtag selfies.
Deliv
| Development Williamsburg Echo Park direct trade, squid American Apparel dreamcatcher freegan Cosby sweater disrupt meggings whatever Shoreditch selfies. 8-bit leggings seitan hashtag selfies. • • • • •
Williamsburg Echo Park Direct trade Squid American Apparel dreamcatcher Freegan Cosby sweater
| Testing Williamsburg Echo Park direct trade, squid American Apparel dreamcatcher freegan Cosby sweater disrupt meggings whatever Shoreditch selfies. 8-bit leggings seitan hashtag selfies. • • • • •
Williamsburg Echo Park Direct trade Squid American Apparel dreamcatcher Freegan Cosby sweater
26
| Project timeline
Weeks
Strategy
UX/UI Design
Developement
Testing
1st
2nd
8d
3rd
Meeting 01/01/2015
9d
Williamsburg Echo Park direct trade, squid American Apparel dreamcatcher freegan.
4th
27
Williamsburg Echo Park direct trade, squid American Apparel dreamcatcher freegan.
5th
6th
7th
8th
Williamsburg Echo Park direct trade, squid American Apparel dreamcatcher freegan.
Meeting 01/01/2015
15d
Williamsburg Echo Park direct trade, squid American Apparel dreamcatcher freegan.
Meeting 01/01/2015
10d
End of the project 01/01/2015
28
| Quote & signoff
Description
Hours
Rate
Price
64h
$100
$6400
72h
$100
$7200
120h
$100
$12000
80h
$100
$8000
Strategy Williamsburg Echo Park direct trade, squid American Apparel dreamcatcher freegan Cosby sweater disrupt meggings whatever Shoreditch selfies. 8-bit leggings seitan hashtag selfies.
UX/UI Design Williamsburg Echo Park direct trade, squid American Apparel dreamcatcher freegan Cosby sweater disrupt meggings whatever Shoreditch selfies. 8-bit leggings seitan hashtag selfies.
Development Williamsburg Echo Park direct trade, squid American Apparel dreamcatcher freegan Cosby sweater disrupt meggings whatever Shoreditch selfies. 8-bit leggings seitan hashtag selfies.
Testing Williamsburg Echo Park direct trade, squid American Apparel dreamcatcher freegan Cosby sweater disrupt meggings whatever Shoreditch selfies. 8-bit leggings seitan hashtag selfies.
Sub-total
$33600
Tax (30%)
$1080
Total
| Terms & Conditions Williamsburg Echo Park direct trade, squid American Apparel dreamcatcher freegan Cosby sweater disrupt meggings whatever.
| Payment Williamsburg Echo Park direct trade, squid American Apparel dreamcatcher freegan Cosby sweater disrupt meggings whatever.
336h
$43680
Date
Full name
Signature
29
| Benefits
Great design Effective communication Impressed clients
Contact
31
| Get in touch
+1 202 555 0160 office@fractale.com www.fractaale.com Fractale Ltd 391 Geraldine Lane New York, NY 10013 United States