UWCID Masterplan - 00 Report EXECUTIVE SUMMARY by MKSK

Executive Summary Summer 2021

upper westside masterplan Welcome, We're Delighted You're Here Before we dive in, let us answer a few questions you may be asking.

Q: What is the Upper Westside?

Q: How is the CID Funded?

Upper Westside is a distinctive community identity spanning across several neighborhoods in the northwestern quadrant of Atlanta. The term first appeared in a 2004 plan adopted by the city and has been embraced by the many neighborhoods it encompasses to reference the larger Atlanta submarket.

A: We have amazing commercial and industrial property owners who agreed to pay extra taxes each year to fund our improvements. In return, our staff work hard to leverage their dollars and find additional public and private funding to match each dollar they contribute.

Q: How long has the CID been around? A: Our organization started in 2016. In just four years we have invested over a million dollars into public safety measures, improved traffic infrastructure, and created multiple greenspace and beautification projects.

Q: What’s the Upper Westside Improvement District? A: We’re a Community Improvement District (CID) which is a quasi governmental not-for-profit focused on creating smart urban growth within our boundaries created in 2016. Unparalleled growth in this historically industrial area has brought many new residents and businesses who are asking for better transportation options, more open spaces, and additional safety improvements for the district.

Q: Can you name a couple projects the CID has completed? A: Greenspace projects include the 4.5 acres Waterworks Greenspace at Northside Drive & 17th Street and the public plaza in front of West Egg Cafe. Transportation projects included restriping Howell Mill Road at 14th Street to include dedicated turn lanes and installing two crosswalks complete with flashing beacons to make crossing Howell Mill Road at Brady Avenue and Channing Drive safer. We've also invested in public art by hiring talented artists to paint utility boxes across the district and a mural on the wall at the MARTA facility on Brady Avenue. This masterplan will serve as our roadmap for implementing future projects.

Q: Explain “smart urban growth”? A: We improve multi-modal connectivity so you can safely walk/bike/scooter/take transit/drive to neighborhood destinations. We expand access to greenspace. We work to improve public safety.

Q: What are the CID's boundaries? A: Roughly Collier Rd. to the north, Northside Dr. to the east, Jefferson St. to the south, and Marietta Blvd. to the west. However, our boundaries grow almost every year.

Upper Westside Improvement District Masterplan

Introduction

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Channing Valley

Collier Hills

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The Upper Westside study area is located in Neighborhood Planning Units C, D, E, J, K, and L and in Atlanta City Council Districts 3, 8, and 9.

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17th St NW 14th St NW

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Howell Station

10th St NW

Marietta St Artery

Grove Park Study Area Current UWCID Boundary

Introduction

Georgia Tech

Donald Lee Hollowell Pkwy NW Bankhead 3

English Avenue Upper Westside Improvement District Masterplan

Purpose & process Planning for Livability The Upper Westside's success hinges on creating a livable district where streets, buildings, and public spaces are crafted first and foremost for people. Decades of research has shown that our built environment has tremendous influence on our experiences and life outcomes. Investment in the public realm (streets, sidewalks, trails, parks, and greenspaces) is one of the biggest drivers of economic value and one of the most equitable ways to reinvest in our communities. In the context of intense development pressure, creating vibrant and equitable spaces requires proactive strategic planning. The Upper Westside Masterplan lays out the strategy for where to invest in the public realm to improve quality of life and set a higher standard for private development design. The masterplanning process spanned 15 months, from January 2020 to March 2021 and included four major phases of work: Existing Conditions Analysis, Community Input, Planning & Analysis, and Masterplan Development. The key themes addressed in this masterplan are:

Building on the unique strengths of the Upper Westside to ensure long-term vibrancy. Providing safe connections to surrounding neighborhoods, campuses, and destinations, such as Westside Park, the BeltLine, and the Georgia Tech campus. Strengthening roadway and trail networks to improve multimodal transportation connectivity. Creating lively and welcoming public open spaces accessible to all. Collaborating with public and private entities to create a livable urban environment that is green, walkable, safe, and beautiful. Crafting a replicable model for inclusive growth.

Upper Westside Improvement District Masterplan

Purpose & Process

Project Schedule Board & Stakeholder Interviews

My Upper Westside Mailers

Interactive Mapping

Existing Conditions

City Staff Briefings

Board Workshops

Planning & Analysis

City & Public Review

Draft Masterplan

Community Engagement

District Tour & Audit

Vision Survey

Purpose & Process

Text Message Campaign

Neighborhood Visioning Workshops

Masterplan Workshop

Board Workshops

Plan Adoption

Upper Westside Improvement District Masterplan

community engagement Shaping Place, Building Community Central to the Upper Westside CID Masterplan is the notion that those who live or work in the Upper Westside cannot be viewed simply as stakeholders, but must be engaged in a way that creates civic pride, identity and ownership. The Masterplan process is an opportunity to foster stewardship, investment, and involvement from the ground-up. Through this process, the neighbors of the Upper Westside are simultaneously shaping place and building community. To cultivate this sense of stewardship, the planning team embraced an approach to community engagement that was sustained and inclusive. Throughout the planning process the team talked, listened, explored, and collaborated with community members in a variety of ways. The following pages summarize the engagement performed during this process and how the planning team adapted it’s strategy to prioritize the health and well-being of the Upper Westside community in the face of the COVID-19 outbreak. Detailed summaries of the community engagement results can be found in the Appendices. The following pages provide an overview of the ways in which community members and stakeholders were engaged throughout the process.

The Masterplan was a collaborative process that included:

Neighborhood Workshops

UWCID Board Workshops

360ft

155

279

Wikimap Comments

Online Survey Respondents

Stakeholders Interviewed

312

4.6k

9.7k

SMS Survey Text Messages

Postcards Mailed to Residents

Unique Visitors to the Website

Page Views on the Website

of Multi-colored Yarn

2month 6

150ft ~1k

Asynchronous Workshop

Long Childrens Cycle Track

Upper Westside Mailboxes

Upper Westside Improvement District Masterplan

Pins, Pom Poms, and Sticky Dots

Community Engagement

My Upper Westside Masterplan: Community Engagement Toolkit District Tour & Audit On January 22nd, the planning team hopped in a passenger van and explored the district with 9 Upper Westsiders to kick things off. Project Website Finding a digital home for the Masterplan was a critical part of ensuring the process was accessible and transparent. The website was updated at key milestones and included project announcements, presentations and digital engagement activities. Since launching on February 17th, 2020 it has been viewed by 9,700 times by 4,600 unique visitors. Email List Masterplan updates and invitations to participate were sent to Upper Westside CID's active newsletter list which includes residents, all commercial property owners who joined the CID, business owners, employees, students, and visitors. During each engagement activity, participants were invited to share their email to stay in the loop as the plan progressed. Stakeholder Interviews On February 26th & 27th, 2020 the planning team sat down with 51 individuals from 42 organizations to explore the dynamics of the Upper Westside and share ideas for its future. Public Meeting #1 - Gone Analog Out of the blue, a pandemic took hold of the world so the planning team pivoted the planned in-person St. Patrick’s Day event into a series of digital and analog exercises that introduced participants to the planning study while providing a space to share ideas. These exercises included a visioning postcard campaign mailed to nearly 6,000 residents complete with custom “Upper Westside Mailboxes” installed in each of the CID’s neighborhoods where postcards could be returned. This analogue activity was accompanied by an online vision survey and a series of printable children’s activities (Bingo, Draw Your Park) available on the My Upper Westside project website. Neighborhood Visioning Workshops During the month of June, we hosted Neighborhood Visioning Workshops for each of the six Upper Westside communities: Berkeley Park, Blandtown, Channing Valley, Howell Station, Marietta Street Artery, and Underwood Hills. Due to the COVID-19 outbreak these gatherings were conducted digitally via Zoom and featured a variety of interactive exercises to explore a collective vision for how each neighborhood wished to grow over the next decade and discuss the transportation, greenspace, and land-use strategies needed to achieve it.

Community Engagement

Online Interactive WikiMap Throughout the months of May, June, & July a digital web-based interactive map allowed participants to share their go-to-spots, desired routes, and big ideas for the Upper Westside. During this period 155 comments were shared. SMS Intercept Survey In June, the planning team placed temporary yard signs at key locations across the Upper Westside asking passersby to share their thoughts about the district by texting a keyword to a dedicated project phone number. The signs asked residents and visitors alike to answer simple questions focused on neighborhood pride, transportation & mobility, and public greenspace. During the comment period 62 unique respondents joined the conversation. Public Meeting #2 - Asynchronous Masterplan Workshop A retail space in The Works was transformed into a community space featuring installations on the history of the Upper Westside, an introduction to the Upper Westside Improvement District, and a series of interactive activities designed to solicit input on the future of public space, transportation and mobility, and development character in the district. The space also featured an installation of exclusive Upper Westside photography and a Traffic Garden where children could practice observing stop signs, crosswalks, oneway signs, and railroad crossings. The space was open weekdays 10a-6p and weekends 10a-4p through the months of August and September. UWCID Board Engagement Throughout the planning process the project team engaged with Board Members via interviews (March 16th & 17th) and workshops (May 20th, June 17th, September 16th, & October 21st) to learn from their experience, explore plan ideas, and establish capital project priorities. Agency Partner Engagement At various points during the planning process the team engaged agency partners representing key stakeholder groups across the Upper Westside. This included meetings with Altanta BeltLine Inc. and various offices within the City of Atlanta's Department of City Planning, including the Office of Zoning & Development and the Atlanta City Studio. Draft Masterplan Outreach Throughout the months of March and April 2021 a digital web-based outreach platform, Konveio, allowed participants to review the draft My Upper Westside Masterplan and share their feedback. The draft Masterplan page was viewed almost 1,750 times during this review period.

Upper Westside Improvement District Masterplan

"I see a redevelopment and urban resurgence catalyzed by proper planning and strategic zoning on the Westside" - Quote from the Community Vision Survey

Collage of images from the various engagement exercises and touchpoints throughout the Masterplanning process

Upper Westside Improvement District Masterplan

Community Engagement

"We can be a model for Atlanta moving forward if we do it right." -Quote from the Community Vision Survey

Collage of images from the various engagement exercises and touchpoints throughout the Masterplanning process

Community Engagement

Upper Westside Improvement District Masterplan

masterplan capital projects Roadmap for Shaping the Upper Westside Rooted in the unique qualities and character of the Upper Westside, the Masterplan lays out strategic investments that capture the imagination and endure for the decade and beyond. They focus on projects that fill the critical gap between the market and local government. It is within this space, what markets don’t do efficiently and local governments don’t do quickly, that the Upper Westside Improvement District has the most potential to improve the livability and vibrancy of the district. Eleven "big ideas", or goals, rose to the top as those with the greatest potential to achieve the community’s aspirations. They are described on the following pages and organized into four overarching categories:

Transportation & Mobility

Parks & Greenspace

Four big ideas to make getting around the Upper Westside easier, safer, and more comfortable!

Three big ideas to make public spaces across the Upper Westside green, livable, friendly, and fun!

Community & Economic Development

Arts & Culture

Three big ideas to improve the economic competitiveness of the Upper Westside and empower its communities!

One big idea to celebrate the layered history and culture of the Upper Westside!

Upper Westside Improvement District Masterplan

Recommendations

eleven Big Ideas 3

Improve the Transit Experience

Go Off-Road

retrofit roads for all users Improve existing streets to create walkable and bikeable routes to safely link residents and employees with within the Upper Westside and to Midtown, Buckhead, Georgia Tech and Downtown.

Create key connections to regional trail networks that link the Upper Westside to neighboring districts and the greater metro area. For purposes of recreation, leisure, shopping, and commuting, develop the offstreet trail facilities that will link the Upper Westside to the BeltLine, Silver Comet Trail, Whetstone Creek Trail, Tanyard Creek Trail, and other regional trail systems.

Build Strategic Road Segments

Acquire Land for Recreation

Create safe, convenient, equitable, and appealing first-mile/last-mile mobility options. Link residential areas, highdensity employment areas, and retail clusters to MARTA bus and rail stations.

Develop missing connections in the local surface street network to relieve congestion, support walking and bicycling, establish transit-supportive development patterns, and unlock economic growth. Take an incremental approach to creating an effective street network that is planned and developed in concert with private investment.

Create tailored and unique solutions for public amenities that support community life. From shady seating to funky pocket parks and dog runs, the Upper Westside should be full of welcoming spaces for all Atlantans.

Codify Character Through Zoning

Use the beloved qualities of Upper Westside neighborhoods as the foundation for future land use decisions. Support new development that enhances the unique character of the district, builds a base of jobs for existing and new residents, and makes the Upper Westside a more inclusive community.

Influence Future Landmark Developments

Support the GA Tech Innovation Ecosystem

Build coalitions across and within organizations to develop a common vision to transform large single-owner sites into unparalleled community assets. Such sites include the Hemphill Water Treatment Plan, the Fulton County Jail, CSX’s Howell Yard, and the MARTA Brady Avenue Bus Operating Facility.

Recommendations

Leverage the proximity and innovation of Georgia Tech to drive the long-term economic competitiveness of the Upper Westside. Facilitate the growth of Georgia Tech startups in a variety of sectors (including advanced manufacturing) and support equitable economic development objectives through partnership-based projects and programs.

Upper Westside Improvement District Masterplan DRAFT

Transportation & mobility

Retrofit Roads for All Users Improve existing streets to create walkable and bikeable routes to safely link residents and employees with within the Upper Westside and to Midtown, Buckhead, Georgia Tech and Downtown. The Upper Westside’s topography and railroads have restricted the development of streets connected to the broader metro. This limits the “effective network”, the number of streets connected to other roads. This forces those who want to walk or bike through the district onto just a handful of connected streets with heavy vehicle volumes and freight traffic that feel unsafe. To improve roadway safety and functionality for all users, especially the most vulnerable, existing roads designed for freight need to be upgraded with safe walking and biking amenities to make traveling in, and through, the Upper Westside easier.

Photo of Atlanta Streets Alive in the Marietta Street Artery

Upper Westside Improvement District Masterplan

Recommendations

Transportation & mobility

Go Off-Road Create key connections to regional trail networks that link the Upper Westside to neighboring districts and the greater metro area. For purposes of recreation, leisure, shopping, and commuting, develop the off-street trail facilities that will link the Upper Westside to the BeltLine, Silver Comet Trail, Whetstone Creek Trail, Tanyard Creek Trail, Proctor Creek Greenway, Chattahoochee RiverLands, and other regional trail systems. Off road trails are particularly appealing as a low-stress travel option in this area where every major road is a truck route. Abandoned stretches of former railroads, undevelopable land in floodplains, utility easements, publicly owned land like the Hemphill Water Treatment Plant, right-of-way on abandoned “paper streets,” and wooded buffers between existing developments all present opportunities for off-road trails. Adding trails in these underutilized spaces will help increase network connectivity and create safe and enjoyable routes for pedestrians and cyclists away from vehicular traffic. Several trails reach the edges of the district creating the potential to make connections through the district between larger regional trail networks like the BeltLine and Silver Comet. The Northside BeltLine Trail lies just outside the northeast corner of the CID in the Collier Hills neighborhood, and the Proctor Creek Greenway ends just shy of the district’s southwest corner at the Bankhead MARTA Station. Also to the south of the district, the Westside BeltLine Connector was paved in 2020, and the BeltLine along Marietta Blvd ending at Huff Rd is set to break ground in 2021.

Photo of the CSX Rail Corridor in Underwood Hills

Recommendations

Upper Westside Improvement District Masterplan

Transportation & mobility

Improve the Transit Experience Create safe, convenient, equitable, and appealing first-mile/last-mile mobility options. Link residential areas, high-density employment areas, and retail clusters to MARTA bus and rail stations. Access to the regional transportation network is one of the strongest drivers influencing where new businesses decide to locate and maturing businesses choose to grow. The Upper Westside, with its connection to I-75, has become one of the region’s rapidly expanding office sub-markets. However, unlike other nearby office markets, it does not have direct MARTA rail access. To continue to stay competitive, the Upper Westside must improve the bus riding experience and the quality of first mile/last mile connections to MARTA rail. Direct improvements to transit service are beyond the CID’s purview and will require partnership with MARTA.

Photos of Bus Stop Improvements in the Marietta Street Artery

Upper Westside Improvement District Masterplan

Recommendations

Transportation & mobility

Build Strategic Road Segments Develop missing connections in the local surface street network to relieve congestion, support walking and bicycling, establish transit-supportive development patterns, and unlock economic growth. Take an incremental approach to creating an effective street network that is planned and developed in concert with private investment. The Upper Westside's street network must change to accommodate the needs of an increasingly dense and diverse district. Without considerable investment in building new road connections, the livability of the area will decrease as it densifies. The pattern of streets that developed in the Upper Westside of Atlanta in the late 19th and early 20th century was geared towards truck traffic that served the needs of businesses associated with the rail industry. Over the past two decades the Upper Westside’s industrial lands have transitioned to a signature mixed-use urban destination. The limited street network cannot accommodate the exponential rise in residents, employees, and visitors who demand expanded transportation choices. The Upper Westside must work with the City of Atlanta and developers to help fill the existing gaps in the street network.

Satellite Imagery Comparing Intersection Density in Downtown (left), Midtown (center), and the Upper Westside (left)

Recommendations

Upper Westside Improvement District Masterplan

parks & greenspace

Acquire Land for Recreation Create tailored and unique solutions for public amenities that support community life. From shady seating to funky pocket parks and dog runs, the Upper Westside should be full of welcoming spaces for all Atlantans. While several of the Upper Westside's neighborhoods are home to public parks, half have no parks. Atlanta's mayor has pledged to create public greenspace within a 10-minute walk of every Atlantan's home. Areas where no greenspace is accessible within 10-minutes are "park deserts". The map on the following page reveals in dark gray that Berkeley Park, Blandtown, the Marietta Street Artery, and the western portion of Underwood Hills are all "park deserts". As the district rapidly densifies, there is a growing need for quality parks and public spaces that reflect the unique character and needs of the community. To meet the City of Atlanta's goal of 11/acres per 1,000 residents the Upper Westside needs 152 more acres of public space. The Park's Department will need to leverage public-private-philanthropic partnerships to acquire and develop new recreational land on this scale. While redevelopment will be an opportunity to work with developers to create some additional greenspace, city-owned land such as Hemphill presents a greater opportunity to address the park desert.

Photo of the Waterworks Greenspace in Berkeley Park

Upper Westside Improvement District Masterplan

Recommendations

parks & greenspace

Reveal Hidden Nature Leverage overlooked and underutilized natural areas to create publicly accessible greenspace. Identify unbuildable and protected areas such as floodplains, stream buffers, utility easements, and steep topography that may be improved for public enjoyment and outdoor recreation. Parks, trails, and greenspaces are important drivers of economic competitiveness, contribute to health and wellbeing, and can be leveraged to address equity issues. Given the dearth of public open space in the Upper Westside and its demonstrated benefits, creating new open space is critical to supporting a vibrant district with space for community life. While not overtly green, the Upper Westside has forgotten assets like stream buffers and abandoned railway corridors which can be stitched into a network of public places and spaces. Floodplains, alleys, utility easements, and steep topography all have tremendous potential to be improved and leveraged for passive use. The Upper Westside needs the CID and Atlanta's Department of Parks and Recreation and Watershed Management to collaborate on acquiring new spaces and leveraging existing assets. Without strong partnerships, the Upper Westside will remain a greenspace desert. Creating a network of greenspace investments in the Upper Westside will support equitable access to greenspace, improve ecosystem services, connect communities, and contribute to a healthier and more vibrant district.

Photo of the Woodall Creek in Underwood Hills

Recommendations

Upper Westside Improvement District Masterplan

parks & greenspace

Reclaim Waterworks for the Public Improve access to the historic Hemphill property and create places for the arts, education, and cultural amenities. Create a nucleus of unique civic space at the geographic heart of the district. Cities across the country are reimagining their public facilities to deliver social, economic, and environmental outcomes for their communities. The Hemphill campus presents a unique and significant opportunity to develop a civic space at the heart of the Upper Westside where none exists. Atlanta's reservoirs were open to the public until the 1990s. The reservoirs' banks welcomed track meets, its gazebo and lodge hosted school proms, and the world class BBQ pit was the centerpiece of festive community events. Between 2010 and 2020 there has been a 40% increase in population in the District. With new residents moving to the Upper Westside every day, we need more public open space which the 147 acre Hemphill campus can provide.

Photo of the Hemphill Water Treatment Facility

Upper Westside Improvement District Masterplan

Recommendations

community & economic development

Codify Character Through Zoning Use the beloved qualities of Upper Westside neighborhoods as the foundation for future land use decisions. Support new development that enhances the unique character of the district, builds a base of jobs for existing and new residents, and makes the Upper Westside a more inclusive community. The Upper Westside is made up of six vibrant neighborhoods: Berkeley Park, Blandtown, Channing Valley, Howell Station, Marietta Street Artery, and Underwood Hills. While the character and cherished qualities of each are their own, one shared experience unites them all: unprecedented growth and development pressure. To ensure the essence of each neighborhood is preserved and enhanced, a proactive planning approach is needed to align community vision with market conditions. Through strategic planning the neighborhoods of the Upper Westside can take ownership of their next chapter and set in place the mechanisms which give them a voice in guiding future land use and development decisions.

Photo of Home in Howell Station

Recommendations

Upper Westside Improvement District Masterplan

community & economic development

Influence Future Landmark Developments Build coalitions across and within organizations to develop a common vision to transform large single-owner sites into unparalleled community assets. Such sites include the Hemphill Water Treatment Plan, the Fulton County Jail, CSX’s Howell Yard, and the MARTA Brady Avenue Bus Operating Facility. The industrial heritage of the Upper Westside, and the resulting patterns of land ownership and development, present the opportunity for transformative redevelopment unlike anywhere else in Atlanta. The Atlanta Waterworks, Fulton County Jail, MARTA Brady Bus Facility, and CSX-owned Howell Yard all represent assets at the heart of the rapidly evolving Upper Westside community with unparalleled opportunities to better connect neighborhoods, improve access to greenspace, increase affordable housing options, and expand economic opportunity. To ensure the future redevelopment of these assets and provide the largest and most equitably distributed community benefit, a proactive planning approach is needed to craft a shared vision for these sites and put in place the policies to ensure they can be realized.

Photo of CSX's Howell Yard in Underwood Hills

Upper Westside Improvement District Masterplan

Recommendations

10 community & economic development

Support the Georgia Tech Innovation Ecosystem Leverage the proximity and innovation of Georgia Tech to drive the long-term economic competitiveness of the Upper Westside. Facilitate the growth of Georgia Tech startups in a variety of sectors (including advanced manufacturing) and support equitable economic development objectives through partnership-based projects and programs. Georgia Tech is one of Atlanta’s most important economic engines, generating billions in annual economic impact and employing tens of thousands across the metro area. The institution is also the focal point of the city’s rapidly growing innovation ecosystem, churning out startups and commercialized research at one of the highest rates in the country. The Upper Westside’s proximity to Georgia Tech presents the district with an opportunity to contribute to and subsequently benefit from this prolific activity over the coming years. There is a growing set of best practices for how public, private, and nongovernmental actors can amplify and sustain the momentum created by institutions such as Georgia Tech. Moreover, anchor institutions of this sort are well-positioned to help ensure that the Upper Westside’s future growth is inclusive and aligned with citywide objectives related to equitable economic development.

Rendering of GA Tech's Proposed Technology Enterprise Park

Recommendations

image credit Georgia Tech

Upper Westside Improvement District Masterplan

11 arts & culture

Announce the Upper Westside Identify locations for signature public realm improvements that highlight the distinctive character and vibe of the district. Highlight the Upper Westside district and its constituent neighborhoods through gateways, art, and wayfinding signage. Building a well-connected street network complete with space for all users is only one part of getting people to travel around the district without a car. By knitting public art, pocket parks, street furniture, and wayfinding elements into the community, the Upper Westside can foster a culture that prioritizes people over cars. These creative placemaking initiatives can improve connections between not only physical destinations, but also the cultural and social identities that define the Upper Westside. The streets, parks, building facades, and shared spaces across the district can serve as a canvas upon which the stories of the community are told.

Photo of Utility Box Art in Underwood Hills

Upper Westside Improvement District Masterplan

Recommendations

masterplan capital project list Eleven "big ideas" rose to the top as those with the greatest potential to achieve the community’s aspirations. Below is a list of the capital projects, initiatives, and strategies the Upper Westside Improvement District will focus it's attention on to achieve each and improve the livability and vibrancy of the district.

Summary of Capital Projects: • Woodall Creek Greenspace • "Tanyard Creek Connector" in Collier Hills • "Collier Connector" in Underwood Hills • "Parkway Green" in the Marietta Street Artery • Create Temporary Greenspaces on Development Sites 6

retrofit roads for all users Summary of Capital Projects: • Howell Mill Road • 10th Street • 14th Street • Huff Road • Northside Drive • 17th Street • Ellsworth Industrial Boulevard • Chattahoochee Avenue • Collier Road • Marietta Boulevard • West Marietta Street • Defoor Avenue • Joseph E Lowery Boulevard

8 Summary of Capital Projects: • Wayfinding Signage Toward Existing Trails • Woodall Rail Trail to the Whetstone Creek Trail and Chattahoochee River • Trail to the Proctor Creek Greenway and Bankhead MARTA • Trail to Westside Park • Trail Connection from Tanyard Creek Trail to Underwood Hills Park 9 • Neighborhood Connection to the Waterworks Greenspace • Goat Farm and White Provisions District Connection to the Future Atlanta BeltLine • Trail Connection to the Future Silver Comet Trail • Trail on Abandoned Rail Spur behind The Works

build strategic road segments

Summary of Capital Projects: • Huff Road Extension • Fairmont Avenue Extension • Foster Street Extension • Ellsworth Industrial Boulevard Extension - South • Culpepper Street Extension • Trabert Ave Extension • Huber Street Extension • Ellsworth Industrial Boulevard Extension - North • Jefferson St Extension - East

Recommendations

reclaim waterworks for the public

Summary of Capital Projects: • Move the Fences • Trabert Avenue to Reservoir Drive Pedestrian Connection • Open the Waterworks Lodge • Placemaking & Arts Initiatives • Waterworks Park • Cultural Center and Civic Event Space

Summary of Capital Projects: • Bus Stop Improvements • Low-Stress Facilities • Bicycle Parking • Ride Share Transfers • Micromobility Stations • Microtransit Services 4

reveal hidden nature

go off-road

improve the transit experience

acquire land for recreation

codify character through zoning

Summary of Capital Projects: • Adopt Upper Westside Masterplan • Implement Zoning Changes • Develop an Upper Westside Overlay District

influence future landmark developments Summary of Capital Projects: • Build Diverse Coalitions • Codify the Vision • Provide Redevelopment Technical Assistance • Proactively Plan for Change

support the georgia tech innovation ecosystem Summary of Capital Projects: • Pilot Living Lab Program • Expansion Space for Georgia Tech VentureLabs • Startup Space Inventory Map • Georgia Tech Startups Growth Tracking • Workforce Development Partnership • Open Space Asset Management

Announce the Upper Westside

Summary of Capital Projects: • Couple Public Space with Existing Civic Assets • Create Pocket Parks • Small-Scale Creative Installations • Artists to Provide On-Call Services • Signature Commissioned Art • Establish Signage & Facade Grants • Create a Brand Family • Pair Projects with Brand Family • Build a Walk Campaign

Upper Westside Improvement District Masterplan