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Car-Tunes, Inc.

Greenville, Miss.

Kimberly Trainer, owner of Car-Tunes, Inc., has been in the industry for 21 years. Over the years, she said she and the team have refined their inventory control methods: “I have formulated guidelines and invested in a larger well-organized stock area to keep inventory levels appropriate, while also being able to take advantage of opportunity buys to increase profitability,” she explained.

Trainer named a few people who’ve influenced both her and the business over the years: “Early on, I experienced a sales seminar with Eddy Kay that also turned into a feature story on women in business for Mobile Electronics magazine. The gold nuggets of sales advise I learned from Eddy stuck with me, and I still share them with my staff on the sales floor,” she said. “Solomon Daniels has also influenced my career over the years. I was fortunate to work with him on a digital marking program for Car-Tunes, Inc. which inspired and led the way to email, social media and text marketing that keeps our loyal customers engaged.”

Trainer also noted that Daniels’ “many editorials in Mobile Electronics magazine have given me pause to think deeply about my business and family, and inspired new and creative ways to encourage myself and others.” She also named Mike Cofield of Custom Sounds and Bryan Schmitt of Mobile Solutions.

In the next five years, Car-Tunes, Inc. will be offering additional creative design products for personalization to its clientele, according to Trainer. Additionally, the business plans to expand its staff.

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