FECK PERFUCTION

L’Oréal Partner Shop is a unique and game-changing service created and published by the Professional Products Division of L’Oréal for the exclusive use of registered clients.

It allows L’Oréal partners to order their products online, with a service that is available 24/7, optimised for every device whether you prefer to use desktop, tablet, or mobile.

The L’Oreal Partner Shop platform offers key features allowing you to order anywhere and on any device. It features all of the L’Oréal Professional brands in one place, a quick order function through CSV (Spreadsheet) upload, a quick order pad and reorder function, and not to mention your very own favourites lists, where you can create multiple favourites lists and order at any time with one click. There are exclusive offers and back-in-stock alerts to make your life easier. If something is out of stock, you can simply click “notify me” and you will be notified when the item is back in stock! Simple!

L’Oreal Partner Shop also includes an add-on toolkit - where the platform becomes a business hub, this includes links to social asset files, info on launches and brands, Access, proconnect, sustainable salons info and MORE!

You can also create accounts for your staff with different permissions meaning you have control over whether your staff can order, see prices and more.

Utilise the shade finder! A super easy way to find and shop for shades including a search and filter function on each master shade.

Have easy access to customer care, find all your account info in one place, search for your online and offline orders, access business partner contacts, payment portal and much more!

Create a list of your most frequently ordered products and add it to your basket with one click. Get updated on your deliveries by being sent updates as soon as your order has been picked and has left the warehouse. You can even place an order quickly by reordering one of your previous L’Oréal Partner Shop orders.

Setting up an account is easy!

Simply visit the website au.lorealpartnershop.com

Click ‘Request Account’ on the right-hand side of the page. This will open a request form, complete the form and click ‘Submit’. A member of the customer care team will be in contact with you in within three working days or alternatively, you can contact your Sales Representative for assistance with creating your L’Oréal Partner Shop account.

Once your account has been created visit au.lorealpartnershop.com where, once you have selected your region, you will see the log-in page. Before you can access your account, you will need to create a password by following the online instructions and once your password has been set, you can return to the login page and access your account by entering your ‘L’Oréal customer ID in the login field and your new password in the password field.

And rest assured, all of your personal details are secure.

There are multiple ways to find the products you are looking for and what’s more, there is no Minimum Order Value. You will receive an invoice within 2-3 days of your order being dispatched with standard Terms and Conditions of sale.

We spoke to Ash Wuillemin from Tkay Studio and Adam Ciaccia from Axis Salon to find out their thoughts on this incredible business tool.

What do you love most about L’Oréal Partner Shop?

Ash: I love being able to locate any invoices and having them all in one place, I also like being able to quickly upload my colour order by using the CSV file option.

Adam: As a salon owner, the L’Oréal Partner Shop has significantly improved the connection between salon owners and our valued partner, L’Oréal, by leveraging technology to streamline the ordering process, making it more convenient than ever before.

What benefit has L’Oréal Partner Shop given to your business?

Ash: It saves us time! And time is money.. lol being able to view ‘out of stock’ before receiving my order so I can adjust accordingly, without any surprises. It has freed up time we usually spend with our Redken Representative so we can focus on other areas of the business.

Adam: So many benefits!

Enhanced Stock Control: It has significantly improved our efficiency in managing and controlling our inventory.

Streamlined Ordering: The ordering process has become exceptionally user-friendly, simplifying the entire experience.

Convenient Additions: The platform makes it effortless to add items to our orders, contributing to a smoother purchasing process.

Favourites List: For frequently ordered products, we can create a favourites list, streamlining our ordering further and making each platform use more efficient.

Customised Access: We have the ability to customize access for our staff and managers, allowing them to assist with the ordering process as needed.

Product Line Ambassadors: We’ve designated a staff member as an ambassador for different product lines and provided incentives for them to promote and run promotions in the salon. This gives them access to these products in partners so they can place orders when required.

Do you see L’Oréal Partner shop as an integral part of your business now and why?

Ash: Absolutely Yes, as it has streamlined our ordering processes as well as managing our yearly spend, which means we have more time to focus on other areas of the business.

Adam: Without a doubt!

Improved Stock Control: In a business environment where profit margins are constantly under pressure, the Partner Shop has proven invaluable in optimizing our stock control. This translates to reduced cash tied up in inventory that isn’t moving quickly.

Access to Top Brands: L’Oréal offers some of the finest brands in the beauty industry, and the Partner Shop aggregates them all in one convenient place. This accessibility to a wide range of high-quality products is a significant advantage.

Effortless Ordering: The platform’s user-friendliness makes ordering a breeze, saving us time and effort in the process.

Promotions and Discounts: The platform often features promotions and discounts on select items, enabling us to consider products with better profit margins. This flexibility enhances our purchasing decisions.

Technological Advancements: The L’Oréal Partner Shop is a prime example of how technology has revolutionized our daily operations. It streamlines our tasks and contributes to the overall efficiency of our business.

In summary, the L’Oréal Partner Shop has not only streamlined our operations but has also provided us with access to top-notch products and promotional opportunities, making it an indispensable tool in our business arsenal.