WWB Moda AW18 preview

JAMES LAKELAND

AUTUMN/ WINTER 2018 AT MODA 18–20 FEBRUARY, NEC BIRMINGHAM. This season’s edition of national trade show Moda will once again bring together contemporary womenswear brands from across the globe with leading names in accessories, footwear and more.

Rounded off by a host of topical seminars, presentations and a series of brand new retailer workshops, this is certainly one event not to miss. WWB brings you the low-down of what’s on offer at the show.

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The a/w 18 edition of Moda Woman brings together leading contemporary womenswear labels from across the globe. WWB sums up some of the key brands not to miss at this month’s edition.

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FOIL

New Zealand label FOIL offers a range of ‘throw on and go’ pieces which are versatile and fashionable. The a/w 18 collection features pops of bright colour, pastel tones, stripes and monochromes alongside soft neutrals. Chic winter styles and chunky knits are among the key pieces, while vibrant prints add further interest to the range.

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MARIE MÉRO

Marie Méro’s a/w 18 collection is all about warm winter tones with a spot of frozen colours, such as ice blue and glacier green. Cream, pale pink and soft greys take the lead, while flaming red is among the accent shades. The range features sporty and elegant styles, emphasising detailing such as pearls and studs, collars or decorative zips, which give each garment a unique edge.

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THE SHIRT COMPANY Moda newcomer The Shirt Company produces luxury women’s shirts and blouses. Each collection explores the purity of the white shirt in addition to classic trans-seasonal hues. The range is manufactured entirely from fine Italian shirting fabric. Each seasonal range showcases intricately designed blouses accented with pin tucks, frills, ruffles and pleats.

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VLTs

VLTs by Valentinas returns to Moda after a successful debut last season. Specialising in shirts and blouses made in Tuscany from the finest materials, each piece is a statement and offers eye-catching design details, in addition to impeccable fit and quality.

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FABER

‘Sparkling space’ is the main theme in one of Faber’s seasonal groups, with silver, metal, anthracite, off-white and lilac dominating the colour palette. Eye-catching yarn twists are among the key design elements, while zigzag patterns also feature. Casually cut styles give a sporty edge that is enhanced by modern colour blocking and creatively placed motifs. Supersoft cashmere blends are among the highlights.

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MICHAELA LOUISA Michaela Louisa once again delivers a versatile mix of elegant day-to-evening, event and occasionwear styles. Key trends have been referenced in the range, which has been updated with a modern signature.

New textures and silhouettes have been introduced, while jewel tones and soft pastels sit alongside bold shades of blues, reds and greens. Stand T31

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FEE G

Carefully selected fabrics that emphasise colour and texture are the cornerstone of Fee G’s daywear pieces. Rich wool jacquards and embroidery embrace feminine silhouettes. Soft tailoring is seen in separates and dresses, while new silhouettes include sequin coats in contemporary shapes.

Moda White, Stand X39

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PERUZZI

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Clean lines, classic shapes and colour blocks are Peruzzi’s signature for a/w 18. Trousers have developed this season, with more jean shapes, encompassing the perfect stretch and flattering fabrics. Complimenting tops and sweaters are also taking centre stage, with chiffon tops with gathered necklines and luxurious knits among the predicted best-sellers. Dresses remain a staple of the Peruzzi collection.

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NAYA

Naya combines modern silhouettes with luxurious fabrics, referencing key trends across cleverly coordinated pieces. The range is designed for everyday wear, but always offers a twist, remaining true to its signature style, which ranges from lounge staple pieces to statement furs and rich-textured separates. Key colours include deep burgundy tones, rich moss and classic black.

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HABITS

South African label Habits specialises in a clever ‘Travel Range’ – all items roll up in a ball, are machine washable, don’t need any ironing and skim the body beautifully as they are cut to flatter all figures. A versatile colour scheme of black alongside red, navy, smoke, cobalt and hot pink rounds off the range.

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HENRY ARROWAY Elegance in technical fabrics is the ethos of outerwear specialist Henry Arroway. Premium quality garments adapt to all environmental factors, while style always remains at the forefront.

On-trend high-performance outerwear, including jackets, coats and parkas are once again the key pieces for this season. Stand W52

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BIANCA

Trouser specialist Up! Pants offers a blend of fashion, function and fit. The pull-on pants offer a slimming effect thanks to the built-in, trademarked ‘thincredible fit’ technology control panel. Fresh colour palettes are coupled with distinctive prints and textures, creating a versatile range of trouser styles and cuts. Look out for new leg opening details such as step hems, which are key for a/w 18.

Moda White, Stand V59

Statement separates once again dominate at Bianca, with each delivery group divided into on-trend colour themes, such as vivid reds, greys, midnight blooms and navy. Trousers with go-faster stripes, tie-front blouses, leather jackets, block stripe jumpers and fluted sleeve tops are among the hero pieces, while knitwear is also once again among the predicted best-sellers.

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L’ARGENTINA L’Argentina’s roots go back to the heritage of polo, and while the brand has developed significantly since its early days 30 years ago, it still has a smart-casual signature. Blazers and shirts are a popular staple of the brand, which always offers on-trend colour options and eye-catching details. Moda White, Stand V41

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FRANDSEN

Danish outerwear specialist Frandsen combines functionality and style. The brand uses a wide spectrum of high-quality fabrics and fibres, as well as technical fabrics with breathable and water-repellant properties.

Jackets and coats dominate the collection, with this season’s styles offering a chic and on-trend play of textures and materials.

Stand U41 / U51

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LATTE

Focusing on its Italian roots and dolce vita glamour, Latte’s collection for a/w 18 is its most diverse, colourful and artistic yet. Must haves include cardigan sweaters, drape shirts, long skirts, reversible coats and the brand’s signature tunics and knits. Colour is a central theme, with capsules including ‘Rockin’ The Red Berries’ and ‘Cinnamon Spice & Sparkle’.

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MARBLE For a/w 18, Marble is introducing more natural fibres, which feel soft, comfortable, breathable and gentle on the skin. In this vein, the colour palette is also natural, with subtle neutral colours balanced with the more vibrant shades that Marble is also known for. All items are designed to be mixed and matched effortlessly, with timeless yet trend-led and contemporary styles key.

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SAHARA

Inspired by travels to three cultural destinations – Patagonia, Oslo and Budapest – Sahara’s a/w 18 collection focuses on a play of textures. Key fabrics and tones include tapestry, printed velvet and washed tencel in willow, damson, forest and moonstone for a layered, eclectic aesthetic.

Signature bubble silhouettes, relaxed and statement draped shapes, as well as an expanded knitwear and outerwear offering in luxurious mixed yarns sum up this season’s style direction.

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525 AMERICA

525 America is known for high-quality cotton sweaters in modern shapes, textures and colours, with innovation always at the forefront. Designs span the spectrum from classic to cutting-edge. 525 America persists in pushing the definition of knitwear, which has earned the brand a celebrity following across the globe.

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FURIOUS FUR

Canada’s leading name for designer faux fur outerwear and accessories is launching its latest collection at Moda.

The finest microfibre yarns form the basis for trendy jackets, gilets and more, featuring custom lining and embossed buttons. The ethical brand redefines ‘modern vintage’ with a high-end, luxury feel.

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JORLI Jorli is all about feminine, on-trend looks with a quirky touch and younger signature. Luxurious materials with refined finishes and details give each style an exclusive feel. The range is predominantly based on statement separates which can be combined to create individual outfits. Stand U41 / U51

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THOUGHT

At Thought, simple silhouettes form the backdrop for artist-inspired prints this season. Natural, sustainable fabrics once again are at the core of the ethical brand, with colour palettes bursting with vivid shades and combinations. A play of textures is the central feature this season, inspired by every corner of the globe and its skilled artisans.

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B YOUNG

Popular Danish brand B Young will also be showcasing its latest range at Moda, with its relaxed and yet ultrafeminine Scandinavian signature running once more through the a/w 18 range. Expect to see a vast selection of trend-led and stylish separates that can be combined for individual looks for any occasion.

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MADNESS

Madness is an ethical label which has sustainability across its whole supply chain at its core. The collection offers a range of easy-towear and combine pieces, including shirts, blouses, tops, knitwear and outerwear styles, with vibrant colours such as hues of blue, purples and pink dominating for a/w 18.

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EMRECO

Emreco’s a/w 18 collection sees a return of smart-chic, with a real influence of power dressing impacting the range.

Soft pinstriped suedette dresses and jackets give a neat and elegant touch, with straight-legged trousers and supple knitwear complimenting them. Quilted jackets and gilets play a big part too, while colour block knits make a return in a variety of different styles and colours to suit everyone. Smart jacquard coats in vibrant prints add a further dimension to the collection.

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PICADILLY There’s a sense of opulence at Picadilly this season, with high-end looks a key focus. The collection also introduces a line of transitional pieces, Denim Days, which blend minimalist designs with abstract patterns. Nonchalant lighter garments include satin looks, embroidery and lace overlays, while mid to heavyweight pieces are crafted from luxurious velvet, faux suede and knitted pointe. Stand Q61

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CONRAD C

Canadian lifestyle brand Conrad C is all about impeccable fit balanced with comfort and style.

The brand’s design team references the latest trends using fine fabrics, which culminate in a versatile and wearable collection that encompasses relaxed casual styles. Smart daywear separates and outerwear can be combined to create individual looks.

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SCORZZO

Spanish brand Scorzzo presents a stylish line of key autumn/winter trends at Moda, with a collection built around jersey pieces, as well as cardigans and knit dresses made from blends of alpaca, wool, viscose, cotton.

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FRANSA Relaxed and understated chic defines the signature style at Fransa. Femininity is key across all pieces, with the brand aimed at women who want to be well dressed and have an appreciation for fashion and quality. Colour and prints are the cornerstones of the a/w 18 collection, with bold blooms and tactile knits leading the way. Stand V31 q

SMASHED LEMON

Prints and colour define the aesthetic at Amsterdam label Smashed Lemon. New shapes and styles are presented in the a/w 18 collection, with dresses, knits, trouser suits, skirts and coats among the hero pieces, all available in a warm winter colour palette.

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JAMES LAKELAND

Look out for unique tapestry fabrics mixed with the highest quality plain stretch crepes at James Lakeland this season. The ethos of the collection is urban glamour which the brand has never embraced before, resulting in a contemporary and highly stylish collection which is as versatile and on-trend as it is wearable.

Moda White, Stand V39

New brand available from our showrooms and showing at

MODA UK STAND U41 AND U51

LONDON SHOWROOM: Godske Group UK. Showroom: Great Titchfield House, 14/18 Great Titchfield Street, London W1W 8BD. Tel: 0207 636 3063 Fax: 0207 636 3863 Email: pug@godske.com DUBLIN SHOWROOM 2: Godske Group Ireland, Liam Lacey Ground Floor, 41A, Fashion City, Ballymount Road Upper, Dublin 24. D24DP92.

Tel: 00 353 870966113 Email: lla@godske.com

WO M A N 18–20 February 2018 NEC Birmingham

Register for your ticket at moda-uk.co.uk

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footwear KATY PERRY FOOTWEAR Stand G40 Designed by the ultimate Californian girl herself, Katy Perry Footwear is an exciting addition to the Moda line up this season. The range bears all the quirky style of the muchloved pop icon, together with the commercial appeal of on-trend shapes and a seasonal colour palette. Katy Perry Footwear arrives at Moda Footwear as part of the Global Brands Group.

Step up to a/w 18 with an unrivalled offer of quality women’s shoes. Moda Footwear brings inspiring new names on board alongside its core staples, covering all bases from heels to sneakers.

PAULA URBAN Stand B28 Paula Urban is inspired by the wanderlust of the young woman who wants to travel the world, but grounded by centuries of Spanish shoe-making tradition. The result is a directional range of styles with the unique artisan appeal of a company based in the shoe-making region of Levante.

BIBI LOU Stand I4 Making its debut this season, BiBi Lou arrives from Valencia, bringing with it all the spirit of young, Spanish culture, Bibi Lou is a boutique shoe brand with a wide appeal.

The autumn collection features on-trend silhouettes, including loafers, low-rise boots, block heels and sneakers, all designed to present an urban edge on fun, flirty and feminine footwear.

MODA IN PELLE Stand G20 Footwear favourite Moda in Pelle makes a statement this autumn with a vibrant new colour palette designed to make shoes the focal point of the season. The brand stays true to its roots with high heels, urban boots and on-trend silhouettes, updated by new touch-me textures.

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EMU AUSTRALIA Stand H35 Sheepskin specialist Emu Australia has diversified its footwear offer in recent seasons, and its comprehensive range will be showcased for the first time at Moda Footwear this month.

The brand is proudly committed to using selected raw materials from its local environment to create stylish shoes and boots with a wide appeal across the consumer demographic.

ALPE Stand H11 Increasingly a favourite amongst womenswear retailers, Alpe makes a welcome return to Moda Footwear from the central Spanish province of Toledo. Look out for sumptuous textures in deep seasonal shades, each selected to echo wider womenswear trends and perfectly complement a cohesive a/w 18 offer.

BENSIMON Stand D16 Bensimon is a brand new arrival this season, offering a styleled alternative to the classic sneaker. The French label defines itself as the most authentic, simple and affordable luxury shoe in the world, and will present a texturally diverse collection of shoes at its debut exhibition this month. l EMU AUSTRALIA

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footwear SUPERGA Stand H19 Achieve the ultimate in understated chic with Superga’s latest offer of easy-wearing sneakers. The Italian label unveils a range of uppers from on-trend metallics in rose gold to muted pastels and dove grey, designed for everyday wear from the office to beyond.

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GANT Stand J37 Global lifestyle label Gant showcases its footwear offer for the very first time at this season’s Moda. Discover the brand’s authentic American heritage underpinned by a forward-thinking approach to distribution, which puts independent retailers at the heart of its operation.

RAVEL Stand E29 Nail day-to-night styling with Ravel’s latest range of boots and shoes. Texture is the focus, brought to life with a celestial-inspired colour palette of crater grey, nebular blue and mirror metallics.

Ankle boots in the form of lace-up, sock-fit and chunky platform shapes dominate the collection.

EL NATURALISTA Stand G30 Tap into the power of the mindful consumer with the latest collection by El Naturalista. The Spanish brand combines traditional Spanish shoemaking with social and environmental values in line with its core concepts; people, planet and product.

El Naturalista presents on-trend styles this season, ticking all the boxes of fashion and function.

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Sumptuous tones of petrol blue and deep berries make a statement of essential extras this season. Take a look ahead at the accessories brands not to miss at this season’s Moda.

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MILAN FASHION BAGS Stand V77 The seasonal colour palette can be seen in its entirety across the Milan Fashion Bags collection. Muted pastels, dusky tones and deep shades of oxblood all feature within the extensive collection, across a range of silhouettes including on-trend rucksacks and roomy totes.

PINEAPPLE ISLAND Stand Z34 Pineapple Island is brand new to Moda Accessories and a fresh new addition of bohemian-style jewellery inspired by global travels. Always handmade by true artisans all over the world, the collection is a refreshing take on ethical jewellery.

ZSISKA Stand Y58 ZSISKA achieves its distinctive look through the combination of resin and 24k gold leaf, crafted into designs with the unique flair of its Amsterdam-born designer. The brand is based in Thailand and inspired by the diversity of cultures, art and nature inspired by its natural surroundings.

ADELE MARIE Stand Y50 Renowned accessories label Adele Marie has become a regular name at Moda Accessories and a favourite amongst womenswear retailers and department store buyers alike. The latest offer encapsulates all of the signature style of a brand founded by the

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original Harvey Nichols buyer Adele Vanderkar, and offers up a few surprises in the shape of intriguing bead combinations and multi-chain designs.

ZOHARA Stand Y39 Following its successful debut at last season’s Moda Accessories, Zohara Handbags makes a welcome return from Northern Ireland. The brand is inspired by the rugged beauty of its local surroundings and the dramatic Northern Ireland coast, defined by elegant timeless styles and finished off with chic metal hardware.

KUSAN Stand Y69 Brand new to Moda Accessories, KuSan brings all the spirit of snowboard and ski life to the urban culture of the city. The London label produces all of its hats, scarves and purses ethically in Nepal from 100 per cent wool with a fleece lining, adding a social conscience element to a brand defined by winter style.

ACCESSORIES BY PARK LANE Stand Z53 Mixed metal finishes have become a key look for Accessories by Park Lane, and this season sees the brand present a statement range in rose gold and silver colourways. Having increased its focus on appealing packaging, the brand harbours a wide appeal across the gift demographic and fashion consumer alike.

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DENTS Stand P59 A flagship brand for many department stores and retailers, Dents is the iconic British leather label with a Royal Warrant for the manufacture of gloves. Retailers can once again tap into a royally impressive collection as the label returns to Moda Accessories with a range of fine leather gloves and bags and other accessories in the deep berry shades of the season.

DANTE Stand T38 Dante takes strong steps towards the new season with a chunkier identity than has been seen with previous collections. Ontrend mixed metals prevail, while bold floral silhouettes also lend their influence to the brand’s latest range of shapes.

ELIZA GRACIOUS Stand Y21 Boutique jewellery label Eliza Gracious designs a collection season after season that nails all of the key accessories trends. This time around, look out for intricate beadwork, dulled metal, ice blues and tassels, all presented in the signature style of a designled jewellery label.

GABY Stand Y49 Gaby evolves for the new season with a sleek collection of jewellery in rose gold finishes and mixed resin charms. The brand is renowned for echoing wider trends in the womenswear industry, offering a wealth of potential for styling, merchandising and add-on sales in store.

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Known as the UK’s leading golfwear brand, Glenmuir is diversifying its offer with ranges that aim to attract a new fashion and lifestyle customer, in addition to its existing sporting clientele. For a/w 18, the brand has launched a focused capsule collection of contemporary knitwear classics in luxury fibres which are set to achieve just that. Isabella Griffiths speaks to MD Mikhel Ruia to get the low-down.

Tee off for GLENMUIR When you hear the name Glenmuir, you’d be forgiven for instantly thinking of golf, not fashion. Established in 1891 in the small village of Kirkfieldbank, near Lanark, Scotland by local businessman Andrew MacDougall, Glenmuir has become the UK’s leading premium golfwear brand, distributed in over 30 countries worldwide and worn on the world’s leading courses.

Glenmuir is not only favoured by high-profile golfers around the globe, but also by celebrities and is a key sponsor of the Ryder Cup and other prominent golfing events.

In 2002, Glenmuir was acquired by the Ruia Group, a familyowned textiles firm which operates a number of businesses under its umbrella, including hospitality textiles brand Richard Haworth and hosiery chain The Sock Shop, and is now run by the thirdgeneration of the Ruia family, with Mikhel Ruia at the helm of Glenmuir as managing director. It’s under his leadership that Glenmuir is embarking on the next stage in its 127-year history, with ambitions to expand into the fashion and lifestyle sectors that will see the brand building on its heritage and impeccable craftsmanship, taking this to a wider target audience.

“It’s a natural evolution for us to be expanding into the lifestyle and fashion sector. As a leading golfwear brand, we pride ourselves on our craftsmanship, the quality of our products and the heritage and tradition we represent. Over the last few years, we realised that a lot of our golfing customers also use our styles – in particular knitwear – outside of the golf course, as part of their general lifestyle. Our styles are of the highest quality and very wearable and comfortable, and our branding has always been

subtle, which I think has been driving this development. It’s evident that there is a niche and a demand for our products outside of the golf sector,” says Ruia.

With two collections a year, the split between womenswear and menswear is exactly 50/50, with the range encompassing shirts, trousers, outerwear, polo shirts and knitwear, with the latter the main expertise and focus of the fashion push.

For a/w 18, Glenmuir has launched a capsule collection of knitwear classics crafted from luxury fabrics and with a clean, contemporary look that will appeal to golfers and non-golfers alike.

Glenmuir’s signature Touch of Cashmere fabric is at the core of the range, combining fine cashmere and combed cotton to create an affordable and durable alternative to traditional cashmere, while still offering its touch and feel, and features across key menswear styles such as the Munro, a cable zip-neck sweater with Glenmuir tartan. Another highlight of the range is the Graham, a crew neck birds-eye stitch sweater with shoulder and elbow panels, knitted from 100 per cent British lambswool, which is also resilient, shrink resistant and machine washable. For women, collection highlights include the Maya and Leona styles, functional sweaters made from 100 per cent extra fine Italian merino – an active smart fibre that reacts to climatic changes and keeps the wearer warm when the weather turns cold and cool in warmer temperatures. The capsule collection signifies Glenmuir’s lifestyle ambitions and is the first of many more planned fashion-led ranges in the future – though Ruia is keen to stress that any such developments will always stay true to Glenmuir’s roots and heritage. “We very much see ourselves as a

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premium lifestyle sports brand – we will never be a fashion brand, that’s not our pursuit. But peoples’ lifestyles are changing, the synergies between day and casualwear are increasing. You only have to look at the athleisure trend and how commonplace sportswear has become as part of peoples’ general day-to-day outfits – they don’t just wear them to the gym. People want clothes that are versatile and that keep up with their diverse lifestyles, and our knitwear most certainly does,” says Ruia. With retail prices ranging from £79 to £160, Glenmuir appears to have a commercial balance between high quality and affordability.

Wholesale is the main route to market, and currently Glenmuir has over 2000 stockists in the UK and 2,000 stockists overseas, mainly sportswear independents and famous golfing resorts such as Gleneagles, Trump Turnberry, Old Course St. Andrews, Royal Lytham, Royal St. George’s, K Club, Le Golf National Paris, Royal Melbourne and House of Bruar. This, however, is changing, with fashion independents increasingly taking note of Glenmuir’s lifestyle offer, and this is something the brand is looking to build on. “We are starting to see real momentum with fashion and lifestyle stores that are picking up on our brand. There is no real risk for retailers to trial us, as we offer a comprehensive stock service where retailers can buy as little or as much from us as they like, and we are able to top this up on demand, which eliminates a lot of the hesitation some boutique owners may have towards a new brand. Those stores who have trialled us have had great success and we’ve had

very positive feedback, which encourages us in our pursuit,” says Ruia.

Glenmuir is evidently on a growth path – in the UK alone it saw an 8 per cent rise in turnover last year – and its expansion potential spans not only fashion indies, but also online. With the brand’s e-commerce website currently constituting just 5 per cent of the business, Ruia feels that investment in Glenmuir’s online channel offers further potential for future growth and expansion.

127 years after it was established in Lanark, Glenmuir clearly knows a thing or two about longevity and continuity. Ruia believes that a mixture of staying true to its legacy while also embracing change is key to the lasting success of the brand – as well as focusing on the product, first and foremost. “It’s important to stay authentic to your heritage, but also to keep innovating. It’s easy to be stuck in the past, but Glenmuir has always kept on developing and evolving, and I believe this has been key to why the brand is still around, while many other brands have faltered. We have always embraced technical advances and have incorporated them into our ranges. Our heritage is real, not a fabricated one like those of many socalled ‘heritage brands’ – we are truly a Scottish brand, made in Scotland and with genuine history and roots,” says Ruia. “Looking ahead, we will continue in this vein. It’s not easy to grow in a highly competitive market, but we will continue to focus on our products, keep moving upmarket in terms of quality, but still give value, and I believe the rest will evolve organically,” he adds. www.glenmuir.com

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occasionwear 01 Mascara

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From show-stopping red carpet gowns through eye-catching prom dresses to sophisticated mother-of-the-bride styles, Mascara once again creates effortless statement pieces that are flattering yet functional. This season’s choice of fabrics includes chiffon, jersey, silk and lace that drape to create ultra-feminine silhouettes. Pastels and vibrant tones make up the rich palette of colours.

Michaela Louisa unveils a trend-led collection with new qualities and textures that create a chic and elegant modern image while remaining timelessly elegant with broad appeal. Vibrant jewel tones take centre stage, highlighting the sophisticated and luxurious feel of the collection, with sumptuous fabrics such as lace and jacquards forming the basis for eye-catching dresses and jackets.

Floor-length gowns are also among the highlights, while jumpsuits add a contemporary twist.

02 Loré Inspired by high-fashion trends, Loré has once again designed an elaborate range of evening dresses featuring an abundance of fabrics and texture combinations, including elegant lace, two-tone velour and novelty satin. Glamorous looks define the design aesthetic, with structural yet fluid and well-fitted silhouettes the main focus. Versatility is key, with each style designed to suit different occasions.

04 Dress Code by Veromia The a/w 18 collection at Dress Code combines elegance and vintage glamour. Luxurious fabrics take centre stage, while tiny tassel details and pearl trims add little special touches. Tactile lace, lurex prints and textured jacquard are the core ingredients of the collection.

05 Fee G The grandeur and excesses of the Baroque period provide the inspiration for Fee G’s a/w 18 collection. Luxurious fabrics and three-dimensional embellishments are used within the collection, giving rich depths. Scribble prints, rich golden jacquards and pearl beading provide a feast of pattern and colour, with a luxe feeling in both day and evening separates.

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06 Zeila Ultimate glamour describes Zeila’s latest range, which covers sophisticated occasionwear styles, modern MOB outfits, cocktailwear and more, all with a distinctly elegant and contemporary signature. Dresses once again are the core category, but for a/w 18 they are complemented with an array of cropped jackets, coats, shrugs and fur stoles, which add texture and form.

07 Tia Tia’s USP is based on feminine elegance balanced with current trends. Glamorous fabrics mix with feminine details and cuts, which culminate in stylish outfits for day and night. Exclusive looks that accentuate femininity are at the core, with fashionable looks for weddings, receptions or a cocktail party.

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FRANK SAUL (FASHIONS) LTD. FRANK SAUL HOUSE, STEELE ROAD, PARK ROYAL, LONDON NW10 7AR TEL . + 44 (0) 208 965 1522 FAX. + 44 (0) 208 965 1518 E.MAIL. info@mascaracollection.com WEB. www.mascaracollection.com

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what’s on

Go beyond the product this season with Moda’s vibrant catwalk and seminar programme. See the trends, get the advice and be part of something bigger this a/w 18.

Face-to-face with success

CATWALK AND SEMINAR PROGRAMME Catwalk theatre Hall 19

Need cash flow advice? Want to turn web traffic into sales? Or maybe you need insider tips about competing against the high-street giants. Find out all the answers and more at Moda’s brand new, retail-focused workshops.

Launching this February, the workshops will allow visitors to book onto smaller, more low-key sessions where they can ask the questions they have always wanted to ask in a laid back environment.

Sunday’s workshops will be hosted by the experts from bira’s fashion division the Fashion Association of Britain (FAB). The sessions will harness all of the expertise of Britain’s industry body for independent retail with the added bonus of a fashion-specific focus. If you are pondering how to improve your cash flow or need advice on bringing more customers through the door without breaking the bank, this is the session for you.

On Monday, the workshop space will be hosted by ecommerce expert and managing director of Statement agency, Dan Conboy. If you’re curious about the power of bloggers and social media influencers but don’t quite know where to start with bringing them on board, this workshop could be the springboard you need to improving your multi-channel best practice, and ultimately increasing your sales.

All retailers know how important it is to get the numbers right, and Rachel Peterman is an expert when it comes to owning your cash flow. Your workshop with the founder of retail consultancy Carousel & Co will leave you full of confidence when it comes to maximising your sales and ready to take on the high-street giants throughout 2018 and beyond.

SUNDAY 10.00 – 10.30 Moda Woman catwalk 10.30 – 11.00 MWB brunch 11.15 – 11.45 Moda Gent catwalk 11.45 – 12.15 The rise of lifestyle concept stores (David Skaith – Winston’s of York) 12.30 – 13.00 Moda Directions catwalk 13.00 – 13.30 MWB Panel – The New Dandy (Lee Wardell - Verb Fashion; Carl Thompson - Hawkins & Shepherd; Karen Johal - Marc Darcy) 13.45 – 14.15 Moda Woman catwalk 14.15 – 14.45 The strength of independent retail (Julie Holden - bira) 15.00 – 15.30 Moda Gent catwalk 15.30 – 16.00 How to build an Instagram community that buys (Sam Burgess – Social Mouth) 16.15 – 16.45 Products that can help and prevent foot conditions whilst increasing your sales (Ronnie Irani - ex-England cricketer and co-inventor of OrthoSole) 17.00 – 17.30 Moda Directions catwalk 18.00 – 18.30 Moda Woman Catwalk and celebratory drinks

Book onto your workshop at www.moda-uk.co.uk Places are free, but limited.

MONDAY 10.00 – 10.30 Moda Directions catwalk 10.30 – 11.00 Global Fashion Outlook (Pia Ostermann – Euromonitor) 11.15 – 11.45 Moda Gent catwalk 11.45 – 12.15 How to unlock the power of micro-influencers to grow your business (Dan Conboy) 12.30 – 13.00 Moda Woman catwalk 13.45 – 14.15 Moda Directions catwalk 14.15 – 14.45 Q&A with Emily Stott - Trade secrets of a stylist (hosted by Isabella Griffiths – WWB) 15.00 – 15.30 Moda Gent catwalk 15.30 – 16.00 The future of retail technology (Ian Tomlinson – RetailStore) 17.00 – 17.30 Moda Woman catwalk

TUESDAY 10.30 – 11.00 Moda Directions catwalk 11.45 – 12.15 Five ways to increase sales this year – without breaking the bank (Rachel Peterman – Carousel & Co.) 12.30 – 13.00 Moda Gent catwalk 13.00 –13.30 A/W18 trends (Louise Stuart Trainor – trends consultant) 13.45 – 14.15 Moda Woman catwalk 14.15 – 14.45 Need2bSeen – Show the world your business! (Tracy Ann Okezie) 15.00 – 15.30 Improve your email marketing. increasing open rates and clicks (Jon Tromans)

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