BRAND+IDENTITY GUIDELINES MAY, 2019
MOH’D NOUR SHAHEN - 2019
01/ THE LOGO FULL COLOUR MASTER LOGO
Primary Logo
Secondary Logo
02/ LOGO VERSIONS LOGO GUIDELINES
Primary Logo
FULL COLOUR LOGO The positive version of the logo is always used on clear white or lighter colour tinted backgrounds to maintain legibility.
BLACK MONO LOGO For use on facsimile and other black and white publications.
WHITE-OUT LOGO When used on dark and coloured backgrounds, the logo should be all white or transparent to maintain legibility. This will provide a striking contrast allowing the logo to be clearly legible.
Secondary Logo
03/ TYPOGRAPHY PRINT AND ONSCREEN
PRIMARY TYPEFACE | Professional use on printed collateral Titles, headlines and body copy
Font : Joita ABCDEFGHIJKLMNOPQRSTUVWXYZ abcdefghijklmnopqrstuvwxyz 0123456789 £$%&@*!? Jotia Thin Jotia Light Jotia Reguler Jotia Medium Jotia Bold Jotia Heavy
04/ COLOUR PALETTE PRIMARY GRADIENT | COLOUR USAGE
#115D85
#999999
#115D85 -#2684A5
#2684A5
#FFFFFF
THANK YOU MAY, 2019
MOH’D nOUR sHAHEN - 2019 Moh.dnour36@gmail.com 00962786046153 www.mohdnourshshaen.com