REBRANDING | 2022
GLOBITAL
Globitel is a leading telecom and contact center solutions provider, founded in 1996 with commitment to technology innovation. Since its inception, Globitel has been providing advanced software solutions and high quality products to customers in various vertical industries including telecom service providers, financial service providers, contact centers, government, education, and healthcare.
Globitel prides itself for its ability to customize its solutions and products to the local and regional needs of each of its customers; this covers a wide variety of products in roaming, mobility and customer care, all of which are backed by expert technical skills and professional services.
Globitel continues to follow its mission in becoming the best partner for contact centers and telecom operators, while continuing to embrace innovative technological developments in the telecommunication sector and being involved in setting new industry standards.
new inspiration
BRIEF
Rebrand one of the best leading telecom and contact center solutions provider
SOLUTION
The logo and brand identity system represents Globitel's evolution by transforming the brand’s 26 years old legacy logo from the traditional logo into a very unique modern logotype with full brand identity to represent the company between companies and competitors.
New logo , new inspiration
ICON
FROM LOGO WITH
COLOR PALETTE
HEAT WAVE
GRANITE GRAY
LIGHT GRAY
HEX #FF7900 RGB 255, 121, 0 CMYK 0, 53, 100, 0 HSL 28°, 100%, 50% CHARCOAL HEX #37474F RGB 55, 71, 79 CMYK 30, 10, 0, 69 HSL 200°, 18%, 26%
HEX #5F636A RGB 95, 99, 106 CMYK 10, 7, 0, 58 HSL 218°, 5%, 39%
HEX #D6D3D2 RGB 214, 211, 210 CMYK 0, 1, 2, 16 HSL 15°, 5%, 83%
TYPOGRAPHY
TTFIRSNEUE
TTFirsNeueThin
TTFirsNeueExtraLight
ABCDEFGHIJKLMNOPQRSTUVWXYZ 0123456789.:,;()*!?'@#<>$%&^+-=~
TTFirsNeueLight
TTFirsNeueRegular
TTFirsNeueMedium
ABCDEFGHIJKLMNOPQRSTUVWXYZ 0123456789.:,;()*!?'@#<>$%&^+-=~
TTFirsNeueMedium
TTFirsNeueDemiBold
TTFirsNeueBold
ABCDEFGHIJKLMNOPQRSTUVWXYZ 0123456789.:,;()*!?'@#<>$%&^+-=~
ABCDEFGHIJKLMNOPQRSTUVWXYZ 0123456789.:,;()*!?'@#<>$%&^+-=~
TTFirsNeueExtraBold
ABCDEFGHIJKLMNOPQRSTUVWXYZ
