HOME IS THE PLACE WHERE, WHEN YOU HAVE TO GO THERE, THEY HAVE TO TAKE YOU IN Robert Frost
home inspiration - 1.0
HAMILTON
Contents
o1
home inspiration
02
LETTER FROM EDITOR
03
MINOTTI Expresses the Made in Italy concept in consistency and maintaining the perfect balance between tradition and technology, luxury and rigour, fashion and comfort.
MOIE LIVING
40
STEPEVI
101
Combines
traditional
rug
making
techniques with new technology with innovative collections inspired by the latest fashion colors and textures.
70
43
ALEX BAYUSAPUTRO Continues to develop fresh concepts
JOKE ROOS
and cutting-edge method to unify
Holds firm to her philosophy that functionality is the cornerstone
bespoke details that contribute to a
of all of her works along with visual aesthetic.
sensory experience in his design.
ONE
74
RIMADESIO Produces systems for sub-dividing environments and for the architectural definition of internal spaces.
57
65
POLIFORM
ROMEO SOZZI The symbol of Promemoria
Never strayed from current trends to satisfy the most varied of international needs and tastes, and anticipate and interpret trends in living.
62
VARENNA Creates contemporary cooking space where functionality and style, architecture and design, emotions and craftsmanship perfectly come together.
66
PROMEMORIA Designs timeless objects of sustainable beauty and substance, using the highest
08
quality materials and a refined aesthetic.
LIVING Sofa
Sectional sofa Coffee Table
47
Arm Chair Accent Table
DINING Dining Table
Dining Chair Storage System
L U X U RY D E S T I NAT I O N 59
WA L K - I N C L O S E T
61
KITCHEN
78
W O R K S PA C E
81
BEDROOM
88
LIGHTING
95
OUTDOOR
102
RUGS & CARPETS
105
MERIDIANI Creates an inspiring new classic that leaves space for personal interpretation.
VISIT THE NEW SHOWROOM
PACIFIC PLACE MALL JAKARTA GF +62 21 5140 0559 | SINGAPORE +65 9001 5828 | www.moie.com
Dear Clients, Welcome to MOIE, Your One-Stop Luxury Destination.
I’m very excited to present you the first edition of MOIE Home Inspiration.
Curated through experience, this journal will provide you with the finest selection from our brands collection. We hope this journal will give you a glimpse of great interiors you can achieve and the dream home you will be in.
Come, see, and feel the quality of the selected pieces. Our interior projects consultants and design team will be delighted to assist you in making the perfect choice of luxury delicacies for your home. Indulge yourself in the cultivated beauty of the collection and be inspired!
MICHELLE SHANG Design Director
LETTER FROM EDITOR
THE KEY TO MINOTTI IDENTITY LIES IN ITS ABILITY TO EXPRESS THE MADE IN ITALY CONCEPT IN CONSISTENCY AND MAINTAINING THE PERFECT BALANCE BETWEEN TRADITION AND TECHNOLOGY, LUXURY AND RIGOUR, FASHION AND COMFORT.
Recognizable features of the trademark Minotti style and products are its timeless design, unparalleled comfort, reliability and the ability to stand the test of time. These are the distinctive hallmarks that have made Minotti a leading manufacturer and seller of furniture and upholstered furniture which are distributed through an international network of trade people who are familiar with the recognition earned by the brand in 60 years of history.
‘Made in Italy’ is central to their design philosophy, with an emphasis on a blend of tradition and technology. Minotti draws on their long craft history, employing trained artisans with expertise in refining details. These same hands guide state-of-the-art working machines – hands respectful of tradition, capable of controlling technology and proud of developing Italian-made products. Minotti was founded in the 50’s and born out of the vision intuition of Alberto Minotti. Its original artisan dimension soon changed and from the 60’s the company acquired an industrial character and size. In the 70’s, sons Renato and Roberto Minotti took it to another level by kick-starting the company’s expansion and garnering recognition for the brand in Italy and overseas. In charge of the company’s strategies, the Minotti brothers shared creative styling and aesthetic principles with architect Rodolfo Dordoni, who has been overseeing the collections since 1997. All products by Minotti are finished in an artisan way, exploiting the opportunities that modern-day industry provides and that allow Minotti to achieve a superior quality construction in keeping with the finest tradition of authentic Italian production. This is the result of the experience of specialized workers who guarantee the precision of mechanical cutting machines, while able craftsmen apply their sensitivity and manual skills in the finishing details, making Minotti sofas veritable customized products.
05 | MINOTTI
HAMILTON | Minotti The Hamilton collection is synonymous with a successful blend of technological innovation and creative charms.
A really original
seating system, with a firm, chameleon-like character capable of catering to any room and any need.
HAMILTON ISLANDS | Minotti
MINOTTI | 06
WHITE | Minotti Structure and proportions usher in a new architecture of the sofa. White sofa seems to be a composite of perfectly balanced shapes and sizes, the repetitive overlapping of horizontal lines forming a highly distinctive aesthetic pattern that is further emphasized by the use of several different materials.
LEONARD | Minotti
ASTON | Minotti
ANDERSEN QUILT | Minotti
SEYMOUR | Minotti
FREEMAN | Minotti
COLLAR | Minotti
CREED | Minotti
JACQUES | Minotti
SOFA
LIVING | 08
SHANGAI | Poliform
09 | LIVING | sofa
PARIS-SEOUL | Poliform
BOLTON | Poliform
TIMOTHY | Meridiani Modular units distinguished by elegant proportions, soft cushions and geometric lines are embellished by sophisticated construction details: side panels and a base covered in saddle leather are made precious by doublestitching and brass profiles. The modular elements are raised off the floor by metal feet covered in saddle leather with a brass tip. A seating system that offers a wide freedom of arrangements in a dynamic rhythm of full and empty spaces.
AIRPORT | Poliform
METROPOLITAN | Poliform
BRISTOL | Poliform
sofa | LIVING | 10
SHANGRI-LA | Promemoria
ALBERT | Promemoria
BOCCACCIO | Promemoria
ULDERICO | Promemoria
IPPARCO | Promemoria
AUGUSTO | Promemoria
ROSASPINA | Promemoria
MOGADOR | Promemoria
BOWMONT | Barbara Barry With its gently curved form, the Bowmont sofa can float in the room to show the optional contrasting inset back panel. The finely tailored piece is accompanied by three throw pillows and sits on tapered legs.
GALLERY | Barbara Barry
FINE LINE | Barbara Barry
CONVERSATION | Barbara Barry
9TH STREET | Hickory Chair
LOUNGE | Hickory Chair
SILHOUETTE | Hickory Chair
ALEXANDER | Hickory Chair
LEONARD SECTIONAL Minotti A seating system achieved through the clustering of padded geometric shapes, soft as cushions, outlined with piping that accents their contours and set on an elegant aluminum base.
COLLAR SECTIONAL | Minotti The Collar seating system is distinctive in that the armrests and backrest can be moved independently into three different positions. A decorative shaped, pewter color metal detail outlines the part of the armrest and backrest that can be moved.
FREEMAN SECTIONAL | Minotti Freeman sofa features smooth, enveloping lines and extra-soft cushions that, like a warm embrace, induce a feeling of pure relaxation. Freeman combines soothing design elements and especially sophisticated construction details steeped in tradition that evoke classical modern perfection.
SECTIONALSOFA
LIVING | 16
YANG SECTIONAL | Minotti The Yang seating system is intended for a young public and can be used to create soft, cozy domestic islands where you can spend your leisure time indulging in your favorite pastimes or enjoying all-out relaxation.
HAMILTON SECTIONAL | Minotti Hamilton is a seating system with a simple design, composed of fixed sofas which allow an original and fully project design. A unique, flexible collection synonymous with a successful blend of technological innovation and creative charms. A really original seating system, with a firm, chameleon-like character, capable of catering to any room and any need.
SEYMOUR SECTIONAL | Minotti Seymour grew out of the intention to create a seating system that maintains a distinctly formal aesthetic while surrendering to the desire for curved lines in an elegant succession of soft, inviting shapes.
17 | LIVING | sectional sofa
louis sectional
BACON SECTIONAL | Meridiani Modular units with completely removable covers, fixed cover for leather version
19 | LIVING | sectional sofa
TRIBECA SECTIONAL Poliform
JAMES LARGE Meridiani
AUGUSTO SECTIONAL | Promemoria sectional sofa | LIVING | 20
ELLIOTT | Minotti A sophisticated collection of jewel-like coffee tables, which have a pure, essential aesthetic with a suprisingly varied combination of materials. The metal frame comes in a glossy chrome, glossy gold or satin bronze finish. The top has been set in the frame like a gemstone in a piece of jewerly, in a selection of rare and precious marbles: arabescato purple or sahara noir. Other table top options are lacquered ash briarwood veneer and lacquered oak veneer.
CAULFIELD | Minotti
LOU | Minotti
COFFEE TABLE
MOSCOU | Promemoria
JACOB | Minotti
SUMO | Promemoria Coffee table, inlaid top in wood. Legs and top profile in bronze.
BENSON | Minotti
SOORI | Poliform
SAINT MORITZ | Promemoria
PASSEPARTOUT | Promemoria
BASSANO | Promemoria
coffee table | LIVING | 24
MONDRIAN | Poliform A collection of coffee tables which are light and elegant. Original structuresin aluminium, available in two sizes, making it easy to combine them with more elements. These coffee tables supports thin table tops available in a wide range of embellished surfaces.
C O M P A S S coffee table x A N D R A coffee table
COLOR:
JAKARTA jl. kemang raya no. 79 jakarta 12730 - indonesia t 62 21 719 6359 f 62 21 7179 2674 moiejkt@moie.com
25 | LIVING | coffee table
CABOCHON | Barbara Barry All images are the exclusive property of MOIE. Unauthorized reproduction is prohibited.
ATLAS | MOIE LIVING PRODUCT DETAIL: ebony table top with lacquered finish cut solid steel legs with chrome finish
REEDED | Barbara Barry
All images are the exclusive property of MOIE. Unauthorized reproduction is prohibited.
MONTPELIER | Hickory Chair
COMPASS | MOIE LIVING
SIZE (CM) W
D
H
144
83
42
SINGAPORE 123 penang rd, regency house suite 01-13 - singapore 238465 t 65 6235 2260 f 65 6235 9391 moiesin@moie.com www. moie.com
PRODUCT DETAIL: marble top with cut solid legs with chrome finish C OLOR :
JAKARTA jl. kemang raya no. 79 jakarta 12730 - indonesia t 62 21 719 6359 f 62 21 7179 2674 moiejkt@moie.com
SIZE (CM) W
D
H
160
80
24
SINGAPORE 123 penang rd, regency house suite 01-13 - singapore 238465 t 65 6235 2260 f 65 6235 9391 moiesin@moie.com www. moie.com
BRISTOL | Poliform
BELT | Meridiani
MILLER | Meridiani
TRAY | Rimadesio
coffee table | LIVING | 26
FIL NOIR | Minotti The Fil Noir chairs take their name from thread – an unmistakable sign of continuity. The thread, or tube, that actually makes up the body and substance of the chair – not only outlines its silhouette, but also supports and envelops it. A thread that expresses a core decision in the choice of material. Metal tubing painted matt black. A choice of absolute austerity that is softened by the rings with polished Gold or Black-Nickel finish that set off the corners of the chair, adding a note of decorative contrast to the stark formality of the structure.
JENSEN | Minotti
LESLIE | Minotti
PRINCE | Minotti
ARM CHAIR
CREED | Minotti
An armchair that celebrates a wedding of values – design plus comfort, “ cutting-edge technology and the traditional art of Italian upholstering.
WINSTON | Minotti
GLOVER | Minotti
ASTON | Minotti
“
MAD KING | Poliform
MAD CHAIR | Poliform
VENTURA LOUNGE | Poliform
SANTA MONICA HOME | Poliform
JACQUES | Minotti
STANFORD | Poliform
COLETTE | Minotti The construction of the Colette armchair is fairly complex. The profile of the external structure in metal is calendered, assembled and welded at more than 300 points. The special metallic finish is achieved through galvanization in a whitegold bath, followed by application of a transparent protective coating that lends durability and depth. The structure of the seat terminates at the front in a support structure and is made of polyurethane foam with metal insert, and elastic straps to ensure the utmost in comfort. The contoured seat cushions and seat back allow them to mold perfectly to the structure.
29 | LIVING | armchair
ROSASPINA
ROSASPINA | Promemoria
GILDA | Promemoria
TOPAZIA | Promemoria
NINA | Promemoria
BUTTERFLY | Promemoria
AZIZA | Promemoria
GACY | Promemoria
Armchair and pouf
82 x 70 x H83,5 cm - 70 x 50 x 38,5H cm Base in metal, fabric and leather
www.moie.com All pictures are exclusive property of MOIE. Unauthorized reproduction and use are strictly prohibited.
CLUB | Promemoria
BUTTERFLY
Armchair and pouff
103 x 85 x 114,5H cm - 76 x 50 x 32,5H cm Swivel bronze base, back in leather, front in velvet
www.moie.com All pictures are exclusive property of Promemoria. Unauthorized reproduction and use are strictly prohibited.
PERVINCA | Promemoria Armchair, structure in bronze, covering in fabric with not removable cover.
armchair | LIVING | 30
BRACELET | Barbara Barry This iconic chair is a signature piece composed of a trio of graceful wood ovals that create a beautifully balanced form. This generously scaled chair is a wonderful way to dress up a room.
E M M A club chair D E C O club chair
COLOR:
W
D
h
87
83
85
BRUSSELS club chair & ottoman
W
D
H
74
84
89
JAKARTA jl. kemang raya no. 79 jakarta 12730 - indonesia t 62 21 719 6359 f 62 21 7179 2674 moiejkt@moie.com
All images are the exclusive property of MOIE. Unauthorized reproduction is prohibited.
W
D
H
OTHELLLO | MOIE LIVING 75
COLOR: solid mahogany base and legs
JAKARTA jl. kemang raya no. 79 jakarta 12730 - indonesia t 62 21 719 6359 f 62 21 7179 2674 moiejkt@moie.com
77
69
NICOLE | MOIE LIVING
SINGAPORE 123 penang rd, regency house suite 01-13 - singapore 238465 t 65 6235 2260 f 65 6235 9391 moiesin@moie.com www. moie.com
SINGAPORE 123 penang rd, regency house suite 01-13 - singapore 238465 t 65 6235 2260 f 65 6235 9391 moiesin@moie.com www. moie.com
SINGAPORE 123 penang rd, regency house suite 01-13 - singapore 238465 t 65 6235 2260 f 65 6235 9391 moiesin@moie.com www. moie.com
all images are the exclusive property of moiE. unauthorized reproduction is prohibited.
All images are the exclusive property of MOIE. Unauthorized reproduction is prohibited.
JAKARTA jl. kemang raya no. 79 jakarta 12730 - indonesia t 62 21 719 6359 f 62 21 7179 2674 moiejkt@moie.com
DECO | MOIE LIVING
COLOR: solid mahogany base and legs
SIZE (CM)
SIZE (CM)
PRODUCT DETAIL: solid mahogany legs
SIZE (CM)
PRODUCT DETAIL: solid mahogany legs
LIVING B O S T O N EMMA c l u b c h a i r & |o tMOIE toman PRODUCT DETAIL: solid mahogany legs
all images are the exclusive property of moiE. unauthorized reproduction is prohibited.
All images are the exclusive property of MOIE. Unauthorized reproduction is prohibited.
O T h E L L O club chair
SIZE (CM)
PRODUCT DETAIL: solid mahogany legs
W
D
H
86 58
93 58
100 45
BOSTON | MOIE LIVING CLUB CHAIR: OTTOMAN:
COLOR:
JAKARTA jl. kemang raya no. 79 jakarta 12730 - indonesia t 62 21 719 6359 f 62 21 7179 2674 moiejkt@moie.com
BRUSSELS | MOIE LIVING SIZE (CM)
PRODUCT DETAIL: solid mahogany legs
W
D
h
72 57
77 57
78 43
COLOR: solid mahogany base and legs
club chair:
JAKARTA jl. kemang raya no. 79 jakarta 12730 - indonesia t 62 21 719 6359 f 62 21 7179 2674 moiejkt@moie.com
SINGAPORE 123 penang rd, regency house suite 01-13 - singapore 238465 t 65 6235 2260 f 65 6235 9391 moiesin@moie.com www. moie.com
ottoman:
SINGAPORE 123 penang rd, regency house suite 01-13 - singapore 238465 t 65 6235 2260 f 65 6235 9391 moiesin@moie.com www. moie.com
NANCY | MOIE LIVING Solid mahogany legs accentuated with feminine wings and rolled arms outlined by nails.
WINSLOW
WALL STREET
GRACE
OPEN OVAL CANE
Barbara Barry
Barbara Barry
Barbara Barry
Barbara Barry
BIP BIP | Promemoria
SCARLETT | Promemoria
BATTISTA | Promemoria
IKO | Promemoria
ACCENT TABLE
GONG | Promemoria
MOMUS | Promemoria
BASSANO | Promemoria
COCO | Barbara Barry
HEXAGONAL | Barbara Barry
CUFFLINK | Barbara Barry
PETITE BOOK END | Barbara Barry
LIVING | 34
NOOR | Minotti The sculptural shape of the Noor coffee table is grounded in the choice of a material with the plasticity of ceramics. It is made using an ancient, hand-crafted technique that lends each piece a unique personality. Two truncated cones merge into a single, unique shape to form a coffee table whose iconic personality is further underscored by the selection of two metal finishes: Bronze and Platinum. These finishes require that the ceramic piece undergo an additional firing after vitrification to bond the metal to the glaze.
ELLIOTT | Minotti
NETO | Minotti
BRISLEY | Minotti
CESAR | Minotti
KIRK CROSS | Minotti
LOU | Minotti
accent table | LIVING | 36
JUDD | Meridiani
PEK | Meridiani
DAMA | Poliform GONG DUE | Meridiani
TRIBECA | Poliform
ANNA | Poliform
BONGO | Meridiani Low tables in matt or glossy lacquer
accent table | LIVING | 38
CONTEMPORARY YET TIMELESS, MOIE LIVING COLLECTION EXUDES UNDERSTATED ELEGANCE AND REFLECT A REFINED SENSE OF LUXURY. MARRYING COMFORT AND LUXURY, THE COLLECTION CREATES A HOMEY, WARM AND WELCOMING FEEL TO YOUR HOME. Since our beginning in 1995, MOIE has become one of the most recognized retailers of exceptional residential furnishings, lighting and accessories. Our showrooms in Singapore and Jakarta focus on products that blend contemporary lines, well-considered proportions, luxurious materials and finishes. Already a major choice among design connoisseurs, MOIE brings a new perspective to the design of elegant and timeless interiors.
S T U D I O sofa
STUDIO | MOIE LIVING
PRODUCT DETAIL: solid mahogany base and legs COLOR: tobacco / black
JAKARTA jl. kemang raya no. 79 jakarta 12730 - indonesia t 62 21 719 6359 f 62 21 7179 2674 moiejkt@moie.com
LAWRENCE | MOIE LIVING
PRODUCT DETAIL:
SEBASTIAN | MOIE LIVING AVAILABLE IN: dark mahogany legs, tight upholstery, loose seat and back cushions
SIZE (CM)
SIZE (CM)
W
D
H
204
76
70
SINGAPORE 123 penang rd, regency house suite 01-13 - singapore 238465 t 65 6235 2260 f 65 6235 9391 moiesin@moie.com www. moie.com
JOYCE | MOIE LIVING
SIZE (CM)
All pictures are exclusive property of MOIE. Unauthorized reproduction and use are stirctly prohibited.
jOYCE sofa
JAKARTA jl. kemang raya no. 79 jakarta 12730 - indonesia t 62 21 719 6359 f 62 21 7179 2674 info@moie.com
All images are the exclusive property of MOIE. Unauthorized reproduction is prohibited.
CHLOE | MOIE LIVING
All images are the exclusive property of MOIE. Unauthorized reproduction is prohibited.
SEBASTIAN sofa
SINGAPORE 123 penang rd, regency house suite 01-13 - singapore 238465 t 65 6235 2260 f 65 6235 9391 moiesin@moie.com
W
D
226 98
moie.com
MARY JANE | MOIE LIVING
H
65
WE ONLY OFFER THE BEST AND DO NOT COMPROMISE QUALITY
Drawing divine inspiration from movie settings, nature and antiques, MOIE Design Director Michelle Shang has an eye for elegance and exquisite taste. Contemporary without being overly trendy, the style of the collection is always tasteful. Striking a delicate balance between modern and traditional, the timeless style of MOIE Living collection is a perfectly versatile match for any interior. Sleek and streamlined. Sophisticated color combinations. Calibrated proportions. Attention to detail. Luxurious fabrics. These qualities define MOIE Living and distinguish us from the rest.
41 | MOIE LIVING
ALEX
BAYU S A P U T R O With 28 years of experience in the design industry, Alex Bayusaputro carries forward to deliver inspiring works while expanding his consulting company
Genius Loci to 6 cities all over Asia. Between managing projects and collecting artworks, he continues to develop fresh concepts and cutting-edge method
to unify bespoke details that contribute to a sensory experience in his design.
What determined your passion for design? Seeing a creation completed is the biggest satisfaction. No money in the world can buy that.
Too often in interior design, artworks treated as an afterthought. As someone with a passion to collect art piece, how much role you give to artworks in your design plans? At what point in your design process do you usually select your art? Usually, artwork itself dictate their position in a space. They have tendency to communicate with you on their belonging. Most of the time, when you see an artwork (depend on its shape, colour, and size) you will instinctively know the most befitting spot to display it.
Other than collecting art, do you do any sort of hobby besides work? Traveling. My work is also my hobby.
With so many projects on going how do you come up with different concepts for every project? It usually just flow in as I have been doing this work for 28 years. It has developed into a reflex. Just like an experienced chef who can cook almost anything even in the jungle.
How do you manage your time to manage a few offices in different cities and countries at the same time? We developed a system, where one partner will concentrate handling 2 cities. Genius Loci have 6 locations in Singapore, Kuala Lumpur, Jakarta, Surabaya, Chengdu, Shanghai. I, myself concentrated in Jakarta & Surabaya office and part of Singapore. My Partner, Mr. Benjamin Kim concentrated in Singapore and Kuala Lumpur where he is also taking care Vietnam, Cambodia and India markets. Our associate partner Mr. Sun Hao concentrated in Chengdu & Shanghai where the market for all China including Hong Kong & Taiwan.
45 | ALEX BAYUSAPUTRO
How do you embrace modern technology in your design? Technology is already part of our life now. The technology adds value in the speed of design process, construction method, and new materials where we would not be able to produce in the past.
What would you say has been the biggest challenge for you in your career so far? I will assume finding my replacement in Genius Loci, as we are always looking for the next captain for further expansion.
Do you have new projects on the horizon you are able to share with us? At the moment, we are working on few international brand 5 stars hotels that is also into product design. As for name & details, we prefer to keep confidentiality at the present moment.
MORGAN | Minotti Morgan is based of the traditional refectory table, very popular in Italy that can be traced back to a concept of simplicity and sleek lines. Morgan reinterprets the style in a more contemporary key through a series of sophisticated design solutions and the pairing of striking luxury materials.
BELLAGIO | Minotti
47 | DINING | dining table
CATLIN | Minotti
BASSANO ROUND | Promemoria
HOWARD | Poliform
BASSANO | Promemoria Dining table, structure in wood, bronze base. Available with squares or lines inlaid top.
OPERA | Poliform
VAN DYCK | Minotti
MANFRED MARMO | Promemoria
DINING TABLE
ERASMO | Promemoria
DINING | 48
GOFFREDO | Promemoria
TORNASOLE | Promemoria
LOU | Minotti Powerfully expressive, this family of tables and coffee tables draws inspiration from the fluid, organic shapes of tree trunks, true sculptures produced by nature. A masterful technique of high-end cabinetry made the creation of extremely complex curves and veneers possible.
GRACE | Poliform Grace is a contemporary chair designed by Emmanuel Gallina with an aesthetic element in line with the most current trends of living.
51 | DINING | dining chair
DINING CHAIR
FLYNT | Minotti
LESLIE | Minotti
YORK | Minotti
ASTON | Minotti
ASTON LOUNGE | Minotti
ROKA | Promemoria
PANAMA | Promemoria
JASMINE | Promemoria
CAFFE | Promemoria
RACHELE | Promemoria
DC CHAIR | Promemoria
GUEST | Poliform
SEATTLE | Poliform
VENTURA | Poliform
GRACE | Poliform
dining chair | DINING | 52
LANG | Minotti
LOU | Minotti
DALTON | Minotti
WIND | Rimadesio Wind is the archetype of the bookcase in the new interpretation by Rimadesio: a modular system combining aesthetic lightness and technological innovation. Vertical modularity of Wind is obtained by the connection of nylon fiber joints inserted into the uprights which grant the maximum stability.
STORAGE
GONG | Promemoria
LA BELLE AURORE | Promemoria
ORIONE | Promemoria
storage system | DINING | 54
OOLONG | Promemoria
AMARCORD | Promemoria
ALAMBRA | Rimadesio The system of sideboards developing a concept of cabinets defined by a total transparency, available with a floor base or with legs and two, four or six doors. Alambra sideboards doors are available with or without horizontal crosspieces. The crosspieces solution was introduced by the sliding panels Stripe and the swing and sliding door Even.
MARGOT | Promemoria
CARSON | Minotti
BACCO | Promemoria
WALL SYSTEM | SANTA MONICA armchair | TRIBECA sofa 57 | POLIFORM
Poliform is currently a leading player on the international furniture scene. The highly successful result of adventurous enterprise, the company has always based its vision on the search for quality by updating its lines in keeping with all that is good in contemporary lifestyle trends.
WALK-IN CLOSET
SENZAFINE walk-in closet | MAD CHAIR armchair
Over the years Poliform’s range of lines has never strayed from current trends as the company has successfully managed to satisfy the most varied of international needs and tastes, and anticipate and interpret trends in living. Poliform’s collection includes systems and furnishing accessories for the whole house: bookcases, containers, wardrobes and beds. Poliform’s comprehensive production range carries with it the design idea of a ‘Poliform house’ with stylistically compatible component parts; a ‘global project’ for each architectural situation thanks to the exceptional versatility of its modular systems.
MY LIFE DE S IGN S TORIE S POLIFORM WAS ESTABLISHED IN THE YEAR 1970, FROM AN EVOLUTION OF A SMALL ARTISAN’S SHOP DATING BACK TO 1942
SENZAFINE walk-in closet details
FITTED wardrobe
Right from the start the company made no secret of its industrial ethos: its aim has been to exploit the full potential of automated production line methods, constantly monitoring change in an increasingly more global market. Poliform becomes an industry: the minds behind the turnaround, Alberto Spinelli, Aldo Spinelli and Giovanni Anzani, who still head the company today, successfully blending specific technical expertise and know-how with an entrepreneurial approach in absolute harmony with the social and economic changes of the era. POLIFORM | 60
WH E N THE HEART O F THE KIT CHE N CO N C E A L S FU NCTI O NAL UN I TS
ARTEX kitchen
Known for its purity of design, Varenna kitchens comprises function, innovation and originality. Varenna creates contemporary cooking space where functionality and style, architecture and design, emotions and craftsmanship perfectly come together.
PR AC TICAL ELEM ENTS A ND CREATIVE OPT I O N S TO INTEGRATE THE SPACE FU N C TIONALITY
World renowned as a leading Italian furniture company, the Poliform heritage spans forty years of cabinet making. In 1996, the company added kitchens to its collection through the acquisition of the Varenna brand. The heart of the Poliform and Varenna ethos is refinement and evolving design to create desirable, contemporary living solutions. As well as its own research and design department, Varenna kitchens has partnered with world renowned architects such as Paolo Piva, Christian Liaigre and Vincent van Dyusen, to name but a few, in designing a range of contemporary and cutting edge kitchens to complement the Poliform lifestyle. As well as its own research and design department, Poliform and Varenna are now a leading players on the international furniture scene, a highly successful result of adventurous enterprise.
63 | VARENNA
PHOENIX kitchen
KITCHEN
VARENNA | 64
ROMEO SOZZI A notebook permanently in his pocket. Pen, pencil. Romeo Sozzi, the symbol of Promemoria, takes notes instinctively and for passion. He scrutinizes a form and sketches it. Romeo lives the idea, and slowly transforms it manually into a product. He selects and captures the nectar of things and of situations. It is not about “a lot”, nor “everything”, not even “too much”, but it is about only the best, the truly well made, the enthusiasm. “BEAUTY IS GOOD.”
As the third generation of specialized wood craftsmen in cabinet making and restoration, in the seventies, Romeo Sozzi made his debut in interior decoration. Since 1988, he has managed his company, Promemoria, together with his three sons. In time, Promemoria has become not just a producer of internationally high profile furnishing, but a test bed of innovative design.
65 | ROMEO SOZZI
ROKKA chair
Promemoria
is
a
family-owned
company,
creating luxury furnishings in the finest tradition of quality Italian craftsmanship. The brand was founded in 1988 by Romeo Sozzi.
As with haute couture garments, the Promemoria
sofas, fabric wardrobes, chairs and tables are
objects not only to look at, but also to caress, to smell and even to listen to as they harmonize with woods, glass and metals. Every piece is
hand made. Often made to measure and in limited edition. The degree of excellence is certified by severe quality checks.
ATELIER FOR BEAUTY. LOVE OF DETAIL. PASSION. CREATIVITY. PROMEMORIA IS THE UNDISPUTED PINNACLE OF DÉCOR EXCELLENCE AND GEM AMONG ITALIAN AND EUROPEAN ARTISANS.
In the spirit of this tradition, today Promemoria
creates timeless objects of sustainable beauty
and substance, using the highest quality
materials and a refined aesthetic. In this context, materials are not only the means of the creation of the object, but are also emotional components of a precious and ancient knowledge.
The world of Promemoria promotes high cultural values among a demanding and knowledgeable
public, and encourages appreciation of the
history of things as well as their intrinsic quality. Starting from the historic Milan showroom, the brand has become global, and Promemoria is
now present at exclusive addresses in the world’s
major cities: Paris, London, Moscow and New York.
67 | PROMEMORIA
SHANGRI-LA sofa | SUMO coffee table
JOKE ROOS COMING FROM ARCHITECTURAL BACKGROUND SHE EARNED FROM PARAHYANGAN UNIVERSITY, JOKE ROOS HOLDS FIRM TO HER PHILOSOPHY THAT FUNCTIONALITY IS THE CORNERSTONE OF ALL OF HER WORKS ALONG WITH VISUAL AESTHETIC. WITH THE
TRUTH,
HUMANITY,
FUNDAMENTAL
AND
SIMPLICITY
PHILOSOPHY
AS
ALONGSIDE
ARCHITECT DENNY GONDO, SHE CO-FOUNDED STUDIO AIR PUTIH
H
ow would you describe your style? Do you have any signature that
you like to leave in your projects? I always try to be meticulously attentive in treating a project. Give a careful attention to every detail, and most of all its quality. Because like a musical piece, every detail composed from individual tunes and then it coalesced into a beautiful harmony.
Interior designers are artists and probably like all artists need to search for inspiration from time to time. Who or what inspires you the most? Where do you search for your inspiration? You can always find anything in nature. It has always been my unlimited source of inspiration. The things I’ve seen and my experiences also enriched my insights to the process.
You deem interior design as people-oriented industry, a collaboration with clients and design professionals. How do you manage to build a solid foundation of this relationship and remain in good standing? Communication is vital to foster a good working relationship. Having shared understandings with open and honest communication will be rewarding for anyone involved in the project.
By choosing the right textures, colors and layout, the interior designer makes the home livable, creating a comfortable environment. Often, the architect and interior designer will collaborate to ensure that the design is everything the homeowner wants. How does this architecture and interior design harmony work out with you and Studio Air Putih? We always keep it professional, each of us has a clear idea of our parts in the project. We define roles, responsibilities, and communication at the start of a project. In the end, our primary goal is to fulfill the client’s wishes and make them happy.
71 | JOKE ROOS
Choosing the right piece for a design set takes a lot of time and attention to find the perfect match. Which advices do you have for those who do not know how to start a challenge like this? All ideas begin as a small need in your mind. Just relax, keep what you have as simple as possible.
Do you have a dream project? Some type of property you would love to work on? I treat every project like a dream project. A new, unique plan to work on. So I’m always excited for my upcoming projects.
JOKE ROOS | 72
VELARIA sliding door | ZENIT walk-in closet
RIMADESIO PRODUCES SYSTEMS FOR SUB-DIVIDING ENVIRONMENTS AND FOR THE ARCHITECTURAL DEFINITION OF INTERNAL SPACES. DOORS, SLIDING PANELS, SHELVING UNITS, WALK-IN WARDROBES AND A COLLECTION OF COMPLEMENTARY FURNITURE: AN OFFER WHICH IS CONSTANTLY INCREASING IN SIZE AND WHICH IS FOREVER EVOLVING ITS STYLE.
Linear and concrete designs wherein the simplicity of a concept is expressed through an exceptional level of technical competence. Highly-stylised objects, made to guarantee a superb look, but which still lend themselves to daily life, to a natural use that corresponds to the concept of contemporary living advanced by the company.
RIMADESIO | 74
Glass, which is a pure and ecological material, plays the most important part in Rimadesio collection. All work on it is carried out entirely in the company’s production department, this being possible as a result of a technical knowhow gained over 50 years’ experience in this field. Rimadesio’ s aim is to continue to develop its own design culture and production technology in order to be able to offer functionally innovative ideas which are exclusive from an aesthetic point of view and can ensure maximum reliability over time.
COVER FREESTANDING storage system
Rimadesio was founded in 1956 by Francesco Malberti and Luigi Riboldi. The company started out under the name of Rima Vetraria and its headquarters were in Desio, in the Milan northern area. Desio is situated in the heart of Brianza: a clearly defined area in Lombardy that was getting ready to become a leader in the exceptional industrial and economic boom that was to take place a few years later.
The two-part name Rimadesio-vetro has been present from the very start: at the beginning the company dedicated its work to flat panes of glass, working for other furniture companies. A large part of the production process was carried out by hand: engravings, gold-leaf applications and colouring were all done by hand, one at a time. These working methods were matched by a great desire to experiment and a huge lifeforce. During this period the company built up its own technological know-how, and expanded its range of materials to include wood and plexiglass.
DRESS BOLD walk-in wardrobe RIMADESIO | 76
AU BOUT DE LA NUIT | Promemoria Dining table, top and leg in wood, base, profile and central decoration in bronze. Top available also in wood with radial inlay, Bianco di Carrara marble or onyx. 77 | DESK
WORK SPACE
THEO | Promemoria
GALADRIEL | Promemoria
JACOB | Minotti jacob
LADY’S DESK Barbara Barry This elegant desk is light and feminine. Refinement is found in the details of ivory paint finish, feltlined top drawers, and nickel pulls and sabots.
VICTOR | Promemoria
JACOB | Minotti
CONCORDE | Poliform
CARSON | Minotti The side of the desk is in satin-finish metal with Light Bronze finish while the top and the structure are in oak veneer with open-pore Moka lacquer finish, and the fronts of the drawers have a Moka color glossy lacquer finish. The Carson desk is equally at home in the living room, especially when paired with the eponymous bookcase, and in the bedroom.
All images are the exclusive property of MOIE. Unauthorized reproduction is prohibited.
A x I S desk
AXIS | MOIE LIVING PRODUCT DETAIL: sycamore desk top with lacquered finish cutO solid legs with chrome finish C L O Rsteel :
JAKARTA jl. kemang raya no. 79 jakarta 12730 - indonesia t 62 21 719 6359 f 62 21 7179 2674 moiejkt@moie.com
BURTON BRONZE | Meridiani
SIZE (CM) W
D
H
160
80
75
SINGAPORE 123 penang rd, regency house suite 01-13 - singapore 238465 t 65 6235 2260 f 65 6235 9391 moiesin@moie.com www. moie.com
DESK | 80
BEDROOM
FROU FROU | Promemoria
SOFIE | Hickory Chair
BAKU | Promemoria
GRACEFUL | Barbara Barry
CHARMED LIFE | Barbara Barry
REVERIE | Barbara Barry
KALI NIKTA | Promemoria
IPANEMA | Poliform
DREAM | Poliform
JACQUELINE | Poliform
81 | SLEEP | bed
GONG | Promemoria
MONTAGU | Promemoria Daybed, structure in smooth medium bronze with details in smooth medium ribbed bronze, covering and cushions in fabric, side of the seat and side of the cushions in leather.
CREED BED | Minotti
SPENCER BED | Minotti
BEDFORD | Minotti
ANDERSEN QUILT BED | Minotti
TUYO KUOIO | Meridiani Combining coziness with visual appeal, Tuyo bed with Kuoio headboard in saddle leather enhances a distinctive masculine mood.
KELLY | Poliform
REVER | Poliform
WIREFLOW | Vibia Wireflow designed by Arik Levy. The Wireflow 3D lamp is a reinterpretation and reinvention of the classic chandelier fitting. A hanging lamp which reviews and updates the chandelier look through an exercise of simplification that explores its essence and enhances its outline with great delicacy and at the same time a strong formal presence.
LIGHTING | 80
LIGHTING pendant wall decorative floor and table lamps
PIN WALL | Vibia
ORIGAMI | Vibia ORIGAMI | Vibia
CURTAIN | Vibia The Curtain hanging lamp collection designed by Arik Levy consists of suspended lamps that combine direct light and diffused vertical light. The LED light that is given off combines with the reflective qualities of the fabrics generating a cascading waterfall of light effect. Vibia offers a wide ranging collection that can be grouped together in different versions and sizes that can be adapted as much to residential type spaces, illuminating dining tables for example, as well as contract applications, framing and defining areas.
SET | Vibia
SUITE | Vibia
I.CONO | Vibia
LINK | Vibia
The Link lamp is a RamĂłn Esteve design for Vibia. This collection of ceiling lights was inspired by the Link XXL collection but on a smaller scale aimed more at the private residence. The Link lamps combine a varied range of modules, differentiated by size and number of elements so that the user can choose the optimum fitting for their home. With its minimalist almost neutral design it can compliment all types of interior dĂŠcors. Vibia manufacture the Link lamp in lacquered gloss white and lacquered gloss graphite.
I.CONO | Vibia
WARM | Vibia
GIO | Penta
MONDRIAN | Venicem
ILLUSION | Corbett Lighting
ZEBU | Promemoria
RENALDO | Donghia
LUCCIOLA | Promemoria
GERALDINE | Promemoria
TERESA | Promemoria
KARINA | Promemoria
ELISABETH | Promemoria
91 | LIGHTING
PEGGY | Vistosi
ALL AGLOW | Barbara Barry
CAROUSEL | Barbara Barry
LOTUS | Barbara Barry
GEORGES | Promemoria
CATHERINE | Promemoria
DAFNE | Promemoria
LOTUS | Barbara Barry
SCALLOP | Barbara Barry
FOSCA | Promemoria
JORINDA | Promemoria
FOSCA | Promemoria
LIGHTING | 92
MONDRIAN | Venicem
MAYFAIR | Vibia
SWITCH | O Luce
FLAMINGO | Vibia A collection of pendant lights that provides an ambient light through a thermoplastic translucent diffuser which performs like a spot light thanks to its LED light source. The Flamingo collection combines an impacting and poetic aesthetic with functional design and performance.
WRIGHT | Nahoor
ECLISS | Nahoor
KITAMI | Venicem
DANDELION Remains Lighting The Dandelion Chandelier reflects Tony Duquette’s vision of exploding fireworks, starbursts, sunbursts and super novas. Duquette loved making lighting inspired by everything from garden weeds to the sun itself. This fixture turns one dandelion seed head into an entire decorative extravaganza.
OUTDOOR furniture lighting rugs and carpet
VIRGINIA collection | Minotti
CAULFIELD OUTDOOR | Minotti
ASTON CORD COLLECTION | Minotti
HALLEY OUTDOOR | Minotti
RIVERA COLLECTION | Minotti
CORTINA | Minotti
TOPAZIA | Promemoria
BELLAGIO | Minotti
ERASMO | Promemoria
QUENTIN | Promemoria
CERNOBBIO | Promemoria
DERVIO | Promemoria
FLORIDA | Minotti The creation of multiple compositions that meet the increasingly widespread demand for spaces that are more intimate and cozy, as well as areas for social gatherings, even in outdoor settings. The easy-to-remove upholstery comes in an impressive array of outdoor fabrics in shades inspired by the colors of nature, as well as in more vivid hues.
OUTDOOR | 98
HALLEY | Vibia
MERIDIANO | Vibia
STONES | Oluce
EMPTY | Vibia Empty lamps form part of the ‘Furniture meets light’ concept created for Vibia. The Empty outdoor lighting collection designed by Xuclà aims to integrate light fitting and side table or stool module within a single piece of furniture. Vibia offers a series of different pieces of varying sizes that can be adapted to outdoor use both for garden and terrace areas. The Empty outdoor light provides path lighting and comfortable illumination for exteriors thanks to its use of LEDs.
OUTDOOR | 100
PIXEL | Stepevi
EMBRACING THE PHILOSOPHY OF “REFINED MODERN LUXURY CARPETS OF TIMELESS GOOD TASTE CREATED BY RE-DEFINED CARPET TRADITION, INNOVATIVE CRAFTMANSHIP AND MASS CUSTOMIZATION PRINCIPLES”, STEPEVI UNDERSTAND THE MEANING OF THOUGHTFUL DESIGN AND THE VALUE OF PERSONAL EXPRESSION. Deep carpet culture embedded in the country, city and family roots is reborn with STEPEVI with a strong focus on refined collection of modern luxurious rugs and home accessories. From the success of the parent company STEP in Istanbul, STEPEVI is in a proud position to further re-define rugs across the world with a wealth of experience and expertise in the world’s rug making capital. Combining traditional rug making techniques with new technology, STEPEVI is a pioneering interiors brand with innovative collections inspired by the latest fashion colors and textures.
101 | STEPEVI
CAPRICE | Stepevi
DERANGE | Stepevi
GLOSS HOOP | Stepevi Inspired by the concept of subtle glamour, the Gloss collection comprises of two designs, Hoop and Grid. Featuring a neutral color palette of dusky grey, the collection encapsulates understated luxury, with tranquil patterns and earthy tones emulating the natural world.
ZIG ZAG | Stepevi
RUGS & CARPETS
FLOORING | 102
GERHARD
T IBBS 100% BAM BO O SILK
MODE RN
GARDEN | Stepevi
CONCRETE ABU G149SRI
JACKSON FIREWOOD | Tufenkian Standard rug sizes available: 3 x 5, 6 x 9, 8 x 10, 9 x 12, 10 x 14 and 12 x 16. Many designs are also available in standard 4 x 6 and 13 x 18 sizes, as well as in runners, squares and rounds. Due to the nature of our handmade products and printed materials, the finished standard size and color of each rug may vary slightly. Inquire with your Sales Associate for more details, or take advantage of the Tufenkian Custom Program to meet your exact specifications. Rug pictured is an 8 x 10 design. ©Tufenkian Import/Export Ventures.
EFFERVESCENCE | Barbara Barry
HERE & THERE RIVERBED Tufenkian
PROVENCE | Stepevi
ARCHING LATTICE | Barbara Barry
IVY MIMOSA | Stepevi
GERHARD CONCRETE | Tufenkian
Mimosa is the first series of rugs from STEPEVI highly anticipated new collection Ivy. the set consists of three intriguing designs in distinctive colours that are all inspired by Mimosa blossoms – the symbol of happiness, rebirth and purity. The Mimosa series is woven from prime silk that has been created with the finest, natural silk yarn.
AT L A NTIS
SHA K T I 3 5 % B L E ND E D SIL K 6 5 % WOOL
MOD E R N
CROSSOVER | Stepevi
MICROCHIP | Stepevi
AQUA ABS 71/296
ATLANTIS AQUA | Tufenkian Standard rug sizes available: 3 x 5, 6 x 9, 8 x 10, 9 x 12, 10 x 14 and 12 x 16. Many designs are also available in standard 4 x 6 and 13 x 18 sizes, as well as in runners, squares and rounds. Due to the nature of our handmade products and printed materials, the finished standard size and color of each rug may vary slightly. Inquire with your Sales Associate for more details, or take advantage of the Tufenkian Custom Program to meet your exact specifications. Rug pictured is an 8 x 10 design. ŠTufenkian Import/Export Ventures.
HELEN WILD BERRY | Tufenkian
Hand knotted in a palette of deep turquoise and bright coral tones, Atlantis Aqua embodies the tranquility of a tropical paradise. A subtle texture rendered in a delicate blend of silk and wool summons a world of underwater beauty. Anchor a room’s color story with saturated aquas, or build a bold theme inspired by a spectrum of complimentary hues.
HARVEST | Stepevi
HEAVENLY | Barbara Barry
GLOSS | Stepevi
MOIRE BITTERSWEET | Barbara Barry
Timeless collections, elegant and without frills, essential but still vivacious, modern but with no compromises with temporary trends. A distinguished style, an inspiring new classic that leaves space for personal interpretation. 105 | MERIDIANI
Meridiani was born out of a simple yet passionate idea of Laura Ferraro Crosti: to design a home collection able to interpret classic themes with contemporary flair, products which can stand the test of time and convey a sophisticated yet relaxed elegance. The first collection saw the light in 1996 thanks to the efforts and enthusiasm of Laura and Andrea Parisio – designer and art director of the brand – after months of research, analysis and comparisons, taking advantage of a thirty year experience gained with other projects, and of the family’s industrial facilities, located in Brianza, an area traditionally dedicated to the manufacture of high quality furniture.
On October 4th 1996, the first store was opened in downtown Milan and four years later the brand was to be officially introduced to an international clientele. Over the years Valeria, daughter of Laura and Renato Crosti, owner of the company, has joined the staff, as a sign of family continuity. An ability to successfully bring together efficient production and quality, a constant attention to customer service, together with a precise identity, have been the key to the worldwide success of the collection and of its brand. Each original Meridiani product is the result of the use of the best materials and careful quality controls: expertise and attention to detailing are carried out by artisans who perfectly complement the mechanized processes. A love for handcrafted furniture, legacy of the region in which the company was born and works, which has been conveyed to industrial production.
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MOIE
Pacific Place Mall - Level 1 Ph. +62 21 719 6360
MINOTTI JAKARTA
PROMEMORIA
POLIFORM JAKARTA
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Kemang Raya 23
info@moie.com
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