retail lighting
Sign of the Times Using Megaman’s LED lamps, the new Maryling store in Hong Kong’s Time Square features an elegant, clean design that matches the brand’s luxurious clothing.
I
talian fashion brand Maryling,
10.5w, 66-degree light sources and 25W, 15- and
modern femininity with elegant,
balance of drama and ambience within each of
founded in 2010, pays tribute to
highly covetable collections. Through
consumption.
encompasses effortless style for the modern
a high colour quality of lighting, at CRI>90Ra,
woman.
The brand’s recently opened new store in Hong
The high intensity of lumen output, along with emphasised the outstanding design details and great materiality of the clothes.
Kong Time Square supports this approach with a
Megaman’s 10.5W 36° Tecoh THx Modules are used
utilisation of Megaman’s LED lamps, which also
walls, while 25W 15° LED modules with Tommi
Before installing its lighting, Megaman’s
3000K warm white narrow beam lighting, shine
high quality look and feel, thanks in part to the make the store as energy efficient as possible.
within main sale areas and to highlight featured
recessed adjustable luminaires flexibly distribute
professional lighting team worked with the
on the outstanding design details of clothes and
lighting solution for the new store. To ensure that
concept.
design team at Maryling to figure out the best
the best lighting performance was developed,
lighting simulations and reports were provided
match with the cool tones of Maryling’s interior As for accent lighting, with Megaman’s reflector technology, Tecoh LED modules deliver sharper
by the manufacturers. This helped to avoid any
and clearer focus, which shows Maryling’s concise
by adapting wrong or unsuitable lighting products
52W Marco Spotlights, with their flexible,
unexpected performances that could have come and preventing any loss to the client.
The design for the new Maryling stores comprises of white feature walls, and an interior design
imbued with a golden tone, intended to exemplify the brand’s simple yet luxurious style. Within
the Hong Kong Time Square store, more than 100 of Megaman’s LED Tecoh THx Modules - with
www.arc-magazine.com
the stores, while also reducing heat and energy
the pairing of luxurious, high quality fabrics
and cutting edge design technology, Maryling
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24-degree lamps, were used, to create the right
and elegant design features.
adjustable arms are useful for multi-directional
lighting, with +/- 90° vertical tilting angle, making it easier to adjust beam angles. Spotlights with 45° beam angle deliver a wide coverage of high lumen accent lighting on the whole mannequin, which can successfully seize shoppers’ attention. www.megaman.cc
