SPOTLIGHT

© Franck Hamel

Dare to be Different

A single sourcing option for the F&B industry, Renarte’s success has been defined by its first-hand experience and expertise in all aspects of hospitality.

Words: Jenna Campbell

With a deep understanding of the inner workings of the hospitality industry, Ranjan Salis was able to identify gaps in the supply chain and set about launching a one-stop resource for the F&B sector. Established in Dubai in 2006, Renarte Hospitality Supply works with hotels, catering to establishments and standalone restaurant concepts to provide premium tableware through a streamlined procurement process.

“Having led a hotel supplies business for eight years, I knew the only way forward was for me to set up my own business using my first hand-experience,” reflects Salis. “In addition to this, I wanted to bring a fresh outlook to the term ‘distributor’ in terms of market approach and flexibility. Our company ethos is teamwork aligned towards total customer satisfaction in the most ethical manner.” Since then, the business has grown exponentially, achieving global reach with offices in Qatar and Canada, and forging a number of partnerships with manufacturers in Europe, the Middle East and the United States.

Working across three offices with more than 40 brands – including Steelite, Serax and Revol – Renarte supplies many of the world’s hotels and restaurants with stylish and innovative hospitality solutions. Its exhaustive product portfolio covers all bases, spanning categories such as porcelain, glassware, flatware and buffetware. Fulfilling and complementing all the requirements and expectations of discerning hoteliers and restaurateurs looking to bring a multitude of F&B concepts to life, Renarte also offers catering equipment, product solutions for bar and stewarding and a wide range of table linen. “As a complete OS&E supplier, the brands we work with synergise seamlessly with each other giving clients a total solution for their needs,” explains Salis. “The criteria for selecting a product to represent and work with is first of all dependability, we must ensure that the brand we pursue has a steady supply, is innovative, price-conscious and as committed as we are.”

Underpinning Renarte’s partnerships with the brands it represents is a desire to support clients of all sizes. “We do not give preference to one hotel group over another, however large they may be. Our goal is customer satisfaction and that should be the approach irrespective of potential business size,” adds Salis.

This approach is shared across Renarte’s three locations, which are each overseen by knowledgeable teams made up of individuals who have been with the company since its inception. “Our culture has been to develop people into leadership roles from the bottom up; each head of unit has had a career working as a hotelier or a hospitality professional at some stage so they know exactly what clients are looking for when it comes to table and serveware,” Salis explains. “I have been fortunate to have loyal colleagues and dependable supply partners; most importantly, we have the trust of our clients, without which our goals would not have been achievable.”

Channelling this expertise in hospitality services affords Renarte opportunities to offer both consultancy and support services to hoteliers and foodservice professionals looking to create new dining concepts or update existing amenities. This understanding allows the company to provide ideas and multiple options to cater to its partner’s needs, going far beyond procurement and distribution. “Given the number of openings my team and I have worked on since our inception, it would be near impossible for us to miss something that could add value to a client’s decision-making,” concludes Salis.

Ensuring that it is always able to furnish and equip any new opening within the HoReCa sector with all the high-quality product lines in its portfolio, Renarte’s leadership regularly travels around the globe looking for innovative products and solutions to offer to its clients, for both new and existing operations. Underpinning its success is Renarte’s industry knowledge, quick response time and eagerness to gain the trust of its partners. Above all else, its mission to uphold the reputation of its clients and exceed expectations, is what sets it apart. www.saliscorp.com