BA (Hons.) GRAPHIC DESIGN
LEVEL
Module Code
OUGD301
Semester
Module Title
Design Practice 3
Doc. Code
06
OUGD301
Lotus Exige S Skin Design Brief Over the summer I was asked to design a vinyl skin for my godfathers new Lotus Exige S. The car is going to be kept at the nurburgring in Germany where it will become a part of his amateur racing team. The car needs vinyl because it will be prone to chips from stones when racing. The client has also asked me to create a brand new identity for the racing team, including the name. This will mean designing a logo, various sponsor logos, car designs, transport vehicle designs, various apparel designs etc. The team will also need a degree of promotional material created.
Background / Considerations How will people hear about the team? Who will the target audience primarily be?
Mandatory Requirements
Deliverables
A logo and team name complete with slogan And Identity.
3 A2 design boards showing finalised designs plus development of car design, promotional design, car transport vehicle design and merchandise design.
Studio Deadline
Module Deadline
This brief should be read in conjunction with the module brief. Please refer to module information at E-STUDIO for module brief, submission deadline, graded outcomes and further reading.
BA (Hons.) GRAPHIC DESIGN
LEVEL
Module Code
OUGD301
Semester
Module Title
Design Practice 3
Doc. Code
06
OUGD301
No Nukes Japan Brief This decade saw the one of the worst natural disasters ever seen by a living person. The Japanese earthquake and devastating tsunami completely decimated the northeast shoreline of Japan. Thousands died and millions more were left homeless. After the destruction it was discovered that the fukushima dichi nuclear power plant had been severely damaged. With a serious threat of nuclear meltdown, even more people were forced to flee their homes. This seems like the perfect time to raise awareness about the dangers nuclear energy will have on our planet and to the people on it. Your task is to produce a range of anti nuclear posters. This will maybe encourage governments to turn to other viable and cleaner sources of energy such as wind and solar power. Create promotional material for an event that will raise money and awareness about the dangers of nuclear power and also raise awareness of other safer energy solutions. The event will need to showcase the range of posters as well as being branded and promoted to a suitable target audience. The event will be put on by a charity that will also need an identity created for it. Background / Considerations Think about the Japanese peoples past experiences with nuclear power. Their country was the first and only to be bombed by nuclear weapons. Maybe this could be used to conjure some kind of emotion.
Mandatory Requirements
Deliverables
Range of 5 posters Brand Identity for Event Brand Identity for Charity Suitable promotional material for event.
Promotional material 5 A2 Posters
Studio Deadline
Module Deadline
This brief should be read in conjunction with the module brief. Please refer to module information at E-STUDIO for module brief, submission deadline, graded outcomes and further reading.
BA (Hons.) GRAPHIC DESIGN
LEVEL
Module Code
OUGD301
Semester
Module Title
Design Practice
Doc. Code
06
OUGD301
The Sub-Orbital Project
Brief A Brand new mode of transport is on the verge of making its arrival to revolutionise the way we move around the planet. A brand new airline is ready to take to skies and beyond! However, they have a series of problems. They do not have and Identity, logo, or even a name. This is something that they will need before they can announce commercial flights. Create an identity so that they can begin taking commuters across the globe.
Background / Considerations Sub-Orbital transport is a prospect that has now become very real. This is the dream of Force India始s Michiel Mol and Dutch airline KLM who have launched a project that means it will be possible to fly from London to Sydney in under 2 hours.
Mandatory Requirements
Deliverables
A selected typeface that will be used as standard by the airline
30 second promotional advertisement (After Effects) Logo and slogan for the airline. Skin Design for airliner. Website Design layout.
Suitable research into existing airlines.
Studio Deadline
Module Deadline
This brief should be read in conjunction with the module brief. Please refer to module information
at E-STUDIO for module brief, submission deadline, graded outcomes and further reading.