- Britain’s first and only concise quality newspaper - ‘The Essential Daily Briefing’ - 20p - Non-biased - Sister newspaper to The Independant
Concept
Create a Campaign that changes the way the Newspaper is percieved/bought by/ sold to University students. Current issue: Newspapers unpopular amongst students/ young people, as digital media begins to overshadow print.
Audience/Context
Potential Resolutions
Forum
Potential Resolutions