ACTIVE & INTELLIGENT PACKAGING MARKET 2014 - 2019 Market Shares, Forecasts & Trends
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3. MARKET INSIGHTS 3.1 Market Overview Technology is fast becoming part of day-to-day life. Increasing focus on consumer satisfaction, enterprises across the world are using it to enhance customer experience and cut down costs. One such sector which is increasingly witnessing this trend is packaging. With increasing demand for frozen, packaged food and beverage, the demand for packaging solutions which extends the shelf life of the products and keep them safe from moisture and impurities. Active and intelligent packaging solutions help food and beverage manufacturing enterprises in meeting these objectives. Different solutions for active packaging like oxygen scavengers, odor absorbers and intelligent packaging solutions like shelf life sensing, temperature indicators and RFID packaging solutions enhance the food and beverage quality and preserve the freshness. The active and intelligent packaging market is currently estimated to be more than $13 billion in size. It is forecasted to grow at a compound annual growth rate of 9.26% for the period 2014 to
Active and Intelligent Packaging Market ($ billion) 25.00
20.00
15.00
10.00
5.00
0.00 2014
2015
Active and Intelligence Packaging | Sample
2016
2017
2018
2019
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2019 to reach a total market value of $21.41 billion. Demand for these products will be driven by countries like China and India owing to a population of more than 2.5 billion and stable economic and political scenario. Increasing disposable income and penetration of smartphones is helping consumers to be more informed and knowledgeable. Focus towards healthier lifestyle is also one of the major reasons for augmenting the demand for these packaging solutions.
4.2 Industry Applications Active packaging systems are developed with the goal of extending shelf life for foods and ensuring that they remain fresh for a longer period of time. Increasing demand for fresh food and more stringent regulations for food packaging have fuelled the usage of active packaging in many food industries. Active packaging systems such as oxygen scavengers, moisture scavengers are already used in the market and newer forms of active packaging are being developed. These packaging systems generally cater to industries such as food products prone to rancidification such as nuts and snacks, whole fat dry foods, processed, smoked and cured meats, cheese and dairy products, spices and seasonings, flour and grain items, fresh and precooked pasta and noodles others.
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11. COMPANY PROFILES 11.15 MeadWestvaco Corporation 11.5.1 Overview Founded in 2002 and headquartered in Virginia, United States: MeadWestvaco Corporation is an American packaging company with a history of more than 150 years. It produces packaging, specialty papers, consumer and office products and specialty chemicals with packaging accounting for more than 82% of the total business. MeadWestvaco has operating facilities across 30 countries and operates in over 100 countries.
11.15.2 Major Products and Services
™
EnShield kit 5
EnShield™ kit 5 is a lightweight paperboard for packaging foods that require resistance to oil and grease. It is an excellent solution for frozen food, deli, bakery and other products. Printkote® Poly is an excellent coated bleached paperboard with a low density polyethylene (LDPE)
Printkote® Poly Paperboard
barrier coating available one sided (P1S) or two sided (P2S). It is useful for packaging products which require moisture barrier, grease resistance or heat sealability. Evertain® barrier packaging acts as a barrier to oxygen and moisture.MeadWestvaco’spatented,
Evertain® Barrier Packaging
proven technology combines a skived and sealed inner seam with a barrier coating to preserve freshness and extend the shelf life for snacks.
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11.15.3 Financials In millions USD Year
Net Revenue
Operating Profit
Net Profit
2013
5389
322
839
2012
5459
447
205
11.15.4 Recent Developments MeadWestvaco launched innovative line of corrugated packaging materials in Brazil. It July, 2014
is expanding into Brazilian food packaging market and providing innovative packaging solutions. MeadWestvacolaunched its new printing press Heidelberg XL.Equipped with 10
June, 2014
printing and 2 coating units, the Speedmaster processes around 18,000 sheets per hour and features innovative components reducing setup times thus increasing productivity
June, 2014
MeadWestvaco sold its folding carton facility in Bydgoszcz, Poland MeadWestvaco launched SmartFare™, a new package for chilled ready meals
May, 2014
(CRM).SmartFare is designed to be a drop-in solution for food processors with no tooling investment required.
March, 2014
MeadWestvaco launched EnShield™ kit 5, a new lightweight paperboard for packaging
Active and Intelligence Packaging | Sample
foods that require resistance to oil and grease.
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