GLOBAL COMPANION ANIMAL HEALTHCARE MARKET 2014 - 2019 Market Shares, Forecasts & Trends
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TABLE OF CONTENTS 1. INTRODUCTION
1
1.1 Market Definition
1
1.2 Market Recent Trends
2
2. Market Analysis
3
2.1 Market Animal Health Products
3
2.2 Animal medicines vs human Medicines
4
3. Market Dynamics 3.1 Market Drivers
5 5
3.1.1 Increase in pet ownership
5
3.1.2 Improved Nutrition
6
3.1.3 Intensifying consumer focus on food safety
7
3.1.4 Greater Livestock production
8
3.1.5 Increasing Zoonotic and Foodborne Diseases 3.2 Market Constraints
10 12
3.2.1 Scarcity of arable land and water
12
3.2.2 Increased competition for cultivated land
13
3.2.3 Cost effective production
14
3.3 Porter’s Five Force Analysis
15
3.3.1 Threat of New Entrant
16
3.3.2 Internal Rivalry
16
3.3.3 Buyer bargaining power
17
3.3.4 Supplier bargaining power
17
3.3.5 Threat of substitutes
18
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4. Market Segmentation 4.1 Global Companion Animal Market Segmentation- By products
19 19
4.1.1 Paraciticides
19
4.1.2 Anti-Infectives
20
4.1.3 Medicinal Feed Additives
22
4.1.4 Other Pharmaceuticals
24
4.1.5 Vaccines
25
4.2 .Companion Animals
26
4.2.1 Dogs
26
4.2.2 Cats
27
4.2.3 Horses
28
5. Global Companion Animal Diagnostics Market
29
5.1 Enzyme Linked Immuno Sorbent Assay (ELISA)
29
5. 2 Rapid Immuno Migration (RIM)
30
5. 3 Agar gel Immuno Diffusion (AGID)
31
6. Global Companion Animal Genetics Market
32
7. Global Companion Market Segmentation, By Geography
35
7.1 North America
35
7.1.1 US
35
7.1.2 Mexico
37
7.1.3 Canada
38
7.2 Europe
39
7.2.1 France
39
7. 2.2 Italy
40
7.2.3 Germany
41
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7.2.4 Spain
42
7.2.5 UK
43
7.3 Asia-Pacific
45
7.3.1 India
45
7.3.2 China
46
7.3.3 Japan
47
7.3.4 Rest of Asia-Pacific
48
8. Competitive landscape
49
8.1 Major players in the market
49
8.2 Mergers and acquisitions
50
8.3 New product launches
52
8.4 Agreement, Collaborations and Partnerships
53
8.5 Recommendations for new players in the market
55
8.6 Recommendations for existing players in the market
56
8.7 Market Share Analysis
57
9. Company Profiles 9.1 Zoetis animal healthcare
59 59
9.1.1 Financial Overview 9.1.2 Business overview 9.1.3 Business strategies 9.2 Merck
61
9.2.1 Financial Overview 9.2.2 Business overview 9.2.3 Business strategies 9.3 Merial (Animal Health Division Of Sanofi) 9.3.1 Financial Overview
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9.3.2 Business overview 9.3.3 Business strategies 9.4 Elanco
65
9.4.1 Financial Overview 9.4.2 Business overview 9.4.3 Business strategies 9.5 Bayer healthcare
66
9.5.1 Financial Overview 9.5.2 Business overview 9.5.3 Business strategies 9.6 Novartis Animal Health, Inc.
68
9.6.1 Financial Overview 9.6.2 Business overview 9.6.3. Business strategies 9.7 Virbac
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9.7.1 Financial Overview 9.7.2 Business overview 9.7.3 Business strategies 9.8 Boehringer Ingelheim
71
9.8.1 Financial Overview 9.8.2 Business overview 9.8.3 Business strategies 10. Appendix
73
10.1.Abbreviations
74
10.2.Sources
75
10.3.Bibliography
76
10.4.Disclaimer
78
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RESEARCH METHODOLOGY 1) Secondary Research: Information was collected from a number of public and paid data sources. Public sources involved Government websites, publications from the animal health programs of different countries, company annual reports, white papers and research publications by recognized industry experts. Paid data sources include authentic industry databases.
2) Primary Research: After collecting data from secondary sources, primary interviews were conducted with stakeholders at different points of the companion animal health manufacturers, distributors, ingredient suppliers, companies producing companion animal health products like vaccines, paraciticides, antiinfectives etc. and key opinion leaders of the industry. Primary research is used both to validate the data points obtained from secondary research and to fill any gaps in data.
3) Market Analysis: The market analysis phase involves analyzing the collected data, market breakdowns and forecasting. Macroeconomic indicators and bottom-up and top-down approaches are used to arrive at a complete set of data points that give way to valuable qualitative and quantitative insights. Each data point is verified by the process of data triangulation to validate the numbers and arrive at a close estimate.
4) Expert Validation: The market analysis data is verified and validated by a number of experts, both in-house and external.
5) Report Writing: After the data is curated through the process, our analysts begin to write the report. Garnering insights from data and forecasts, insights are drawn to visualize the entire business ecosystem in a single report.
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OVERVIEW - COMPANION ANIMAL HEALTH MARKET Companion animals (dogs, cats, horses) play an important role in the lives of many people. They provide companionship and a sense of responsibility. There have been several factors influencing the companion animal health market and in turn influencing the growing need of medicines, vaccines and related products and services. There are approximately 223 million dogs and 220 million cats worldwide, excluding stray animals. As dogs and cats increasingly become members of the family, people in both developed and emerging markets are consuming a broader range of products and services to help their pets live longer, healthier lives. The major factors influencing the need of companion animal health are
Increased medical treatments for companion animals
Longer life expectancy
Increasing rate of pet ownership
Economic development and increase in disposable income
Industry sources indicate that pet ownership and spending per pet are increasing globally, especially in developing nations. The spending on pets has increased by 3.3 percent in the United States between 2007 and 2012, and in Latin America it has grown by 10.2 percent. The global market for companion animal healthcare is valued at $9.16 billion in 2014. Expected to grow at a CAGR of 7.86%, the market is set to reach $13.37 billion by 2019.
Global Companion Animal Healthcare Market
$ Billion
15.00
HIDDEN FROM THE VIEW
10.00 5.00 0.00
2012
Global Companion Animal Healthcare Market | Sample
2013
2014
2019
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MARKET DRIVERS INCREASE IN PET OWNERSHIP Pets are living longer and healthier lives because of pet owner’s willingness to provide veterinary care, supplements and alternative treatment options. According to the American Pet Products Association’s (APPA) new 2011-2012 National Pet Owners Survey, the number of U.S. households that own a pet has increased by 2.1% to an all time high of 72.9 million.
The actual number of pet owning households is significantly higher than it was 20 years ago, as is the overall number of U.S households.
Increase in total pet ownership is contributed by increase in the number of pet owning households and those with multiple pets. There are more than 78 million dogs, 86.4 million cats and 7.9 million equines owned in the U.S alone.
Global Companion Dogs and Cats Population 100
Millions
80
60
40
Companion Dogs
ion
Companion cats
on
20
0 1981
1991
2001
2011
2012
2013
Source: Mordor intelligence Analysis
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MARKET SEGMENTATION - BY GEOGRAPHY North America and the European Union are the leaders in the global pet care. The most lucrative segments of the pet care industry are the pet health care and pet food markets. Health and wellness solutions are gaining pace across the industry, with opportunities for manufacturers with the research and development budget, products innovation and marketing to exploit them.
NORTH AMERICA The demand for companion animal health products in the U.S. is forecast to increase 3.5% annually. Companion animal health care is a relatively recession-resistant industry, as increasing consumer awareness for pet health is a triggering factor for the market growth. Preventive care will remain a driving factor in sales of companion animal health products as owners of companion animals recognize the need to maintain good health conditions for their animals.
North America Companion Animal Market by products 3 2.5 Vaccine
$ Billion
2
HIDDEN FROM THE VIEW
1.5
Parasiticides Anti Intfectives
1
MFA
0.5
others
0 2011
2012
2013
2014
2019
Source: Mordor intelligence Analysis
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Product innovation in the pet care market will continue to reflect the changing place of animals in the home with personalized food bowls, monogrammed sweaters and Halloween costumes becoming popular ways to humanize pets. The North American Companion animal Market is estimated to be at $ 4.2 Billion in 2014 and is expected to grow with a CAGR of 8.67% during the forecasted period.
North American Market share By Products (2014)
Vaccines
Paraciticides anti Infectives
HIDDEN FROM THE VIEW
MFA
Others
Source: Mordor intelligence Analysis
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