Adidas | Activewear

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meet adrianne. morgan taylor | university of cincinnati | taylo2mn@mail.uc.edu


what she needs Adrianne is the young + intensely motivated city-slicker runner. She combats all kinds of weather and endures the mass amounts of people that flood the city streets. She takes the off-roads when possible and needs the proper gear to support her many adventures. The weather never stopped her and she needs clothing to keep her warm during the colder months. Her clothing needs to be comfortable to endure the long hours she spends on the streets, or the time she puts in at the gym, without becoming uncomfortable and tiresome. Whether she is in the gym training, or hitting the pavement, she needs the most effective - and of course fashionable - gear for whatever comes her way.


funnel neck with hood

zip pocket to secure belongings

contouring for slim fit countouring for support 4-way stretch for maximum mobility

deep pockets

deep pockets for items elongated sleeve with thumb holes for warmth

countouring for slim fit

slit to help with flexibility

breathable mesh

4-way stretch for maximum mobility + flexibility

built in sports bra for support

breathable lightweight fabric + contouring for slim fit

longer length + slim fit


inspiration This chaotic and off-beat blend of street style + modernity provides for the perfect backdrop for activewear. Both eclectic and subversive, activewear in this collection strives to impress and perform to transcend the activewear mold. By infusing warm + spicy tones with cool blues + minty greens, the collection is charged with energy for a diverse and dynamic look. Graphics and prints include geometrics, animal prints, abstract, and collaged + layered elements. Playing up the collaged and ‘thrown-together’ look, creates an effortlessly cool look that any woman would crave to own.


pattern | graphics | fabric

“climaheat”

“climawarm”

“climaproof”

“climalite”

“climachill”


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