Emirates Woman- June 2021 "The Beauty Issue"

Page 78

WORDS: AMY SESSIONS

The Miracle Formula

What do your first 30 mins of the day look like, your morning routine? I get up quite early, so I have one hour for coffee, calls, answering e-mails/messages and writing/journaling. How did you define hair loss as the channel for your research from the outset? I felt that all communication about hair loss was directed towards men. Female hair thinning was a completely underserved category, and it was misunderstood with regards to how it affects a woman when she’s losing her hair and how you communicate to and with women about this issue. How important is patient compliance when related to the results? The cornerstone in the Harklinikken hair regimen is the customized Extract and the more effort you put into applying daily and in the correct way, the more result you get – so compliance is of utmost importance. What have been the biggest challenges to date and how have you overcome them? I feel there have been many “biggest challenges” over the years. When you try to build a global company and finance it all yourself there have been moments where I thought to myself “can I handle all this and will we

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make it” but the biggest challenge has been building the right teams in all the countries we’re in – because without the best team you can’t be the best in your field. Another biggest challenge is patience. It sometimes takes more than a decade to develop a new important ingredient that could be a gamechanger and sometimes you get disappointed when it turns out not to be which is why I have numerous different new ingredients on trial simultaneously and sev-

“Many of the signs of hair thinning come quite early and if you’re aware you can intervene early.”

eral of them have come out like I hoped and some have exceeded my expectations. Did you have any mentors in the early days and how did this help navigate the right path? My two grandmothers were my biggest mentors in life. They had both been business owners and both gave me great advice, love and care and they believed in me. Which has been the best piece of advice you’ve had in business? To be focused (give the attention time and effort to one business or area) – if not you’ll never be the best at what you do. What has been your approach to scaling the business to date? The approach has been on product effectiveness and quality first, scaling has been second. We’ve had very good organic growth all the years, since I started the company, but this year, 2021, we expect to scale 100 % or more worldwide as so many things are coming together and we’re ready to do so. We have the right products, new ingredients, new systems, we have all the top team members in place, like a new CFO, CMO, COO and we have a new flagship in New York on 5th Avenue and we’re opening a new flagship clinic in Beverly Hills/Los

IMAGES: SUPPLIED

Lars Skjøth, Founder & Lead Researcher of Harklinikken discusses what it takes to build a global brand based on science and deliver hope to those battling hair loss

F E AT U R E

5/30/21 2:35 PM


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