WORDS: OLIVIA MORRIS
An Icon Goes Global
Homegrown restaurant concept Il Borro Tuscan Bistro Dubai is going global. The group’s founder, Omar Saideh, discusses global expansion for the restaurant and what the future holds for Orange Hospitality 140 emirateswoman.com
EW_092021_P140-141_Il Borro London.indd 140
Can you talk us through your career history? I started my career in the family business where I put my entrepreneurship background to practice and eventually discovered my passion for the hospitality industry. Shortly after, I decided to found my own hospitality company and launched Orange Hospitality. My longterm vision was to expand globally and translate cultures, cuisines, and craftmanship into authentic and immersive hospitality experiences. Today, our competitive F&B portfolio consists of three unique dining concepts across Dubai – with three exciting new launches set to take place in Q4 of this year. What inspired you to launch Orange Hospitality? When starting Orange Hospitality, I saw an opportunity to fill a gap in the market with extraordinary culinary concepts and complement the industry rather than oversaturate it. I challenge myself to always bring something new to the F&B industry. Our concepts are representations of real culinary journeys from different parts of the world. In building our brands, we travel across countries, we study the roots, we magnify the details, we immerse ourselves, and we tell a story. With a continuously growing portfolio, we have come far from when we first launched Orange Hospitality, but our journey is just beginning.
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8/31/21 3:33 PM