Irondale High School 2021-22 course guide

Page 27

BUSINESS & MARKETING EDUCATION Business Entrepreneurship Course Number: 3814 Grades: 9, 10, 11, 12 Credit: .5

The Business Entrepreneurship course is designed to introduce the student to the role of small business in contemporary society. Students are given the opportunity to study, discuss and apply the principles and methods of small business organization and management with emphasis on the marketing mix, legal considerations, financial implications, social media and more. Students will develop a business plan and marketing campaign for a new business idea. This class focuses on business, entrepreneurship, and economic concepts. Students use innovative thinking to create, market, and pitch their own company from the ground up while learning from local business professionals

Hybrid Personal Finance

Course Number: 3827H Grades: 10, 11, 12 Credit: .5 Note: Students who successfully complete this course will have the opportunity to earn college credit. This course will be offered as a hybrid, combining traditional in-class instruction with online assignments throughout the week. In-class days will be determined for each semester calendar, averaging two in- class days per week. A parent information meeting will be required upon registration. This course provides students with hands-on experiences on how to obtain, manage, and build their own financial resources through computer simulations, industry professional visits and personal reflection projects. This class will promote personal and financial independence by gaining an understanding of their financial options. Students will examine benefits and consequences of properly managing or mismanaging their personal wealth. Students will learn how budgeting, saving, and investing impact financial freedom. They will learn strategies to wisely invest money in stocks, bonds, and mutual funds. Students learn how to select financing and insurance for cars, apartments and homes. Other topics of instruction include managing debt and credit, credit scores, credit reports, basics of taxes and tax return preparation. This is an excellent class to prepare students for a financially secure and independent life after high school.

Sports, Entertainment & Hospitality Marketing

Course Number: 3810 Grades: 9, 10, 11, 12 Credit: .5 Note: Students who successfully complete this course will have the opportunity to earn college credit. This is an introductory course into the world of sports, entertaiment, & hospitality marketing. Students will learn the basic functions of marketing and how these functions are applied in the sports and entertainment industries. Students have the opportunity to learn marketing concepts from industry professionals. Course content includes: managing a fantasy league team, athlete/celebrity endorsement, licensing of merchandise, corporate sponsorship, non-traditional/extreme sports, promotion and public relations. Students will gain a perspective into music, movie, and hospitality marketing including reality television and current trends in the entertainment industry. A highlight of this course includes a field trip to local sports and entertainment facilities such as Target Center or US Bank Stadium. College credit associated with this class

moundsviewschools.org/irondale I 25


Turn static files into dynamic content formats.

Create a flipbook
Issuu converts static files into: digital portfolios, online yearbooks, online catalogs, digital photo albums and more. Sign up and create your flipbook.