MQHA Journal May/June 2014

www.MIQuarterHorse.com

MQHA Journal • May/June 2014 • 02

2014 MSBA SPONSORS

MI Snaffle Bit Assoc., 10415 Territorial Rd., Munith, MI 49259

www.michigansnafflebit.com • 517.596.2900

Garth Gooding 2216 66th St. Fennville, MI 49408

269.543.4611 home 616.283.7217 cell garthgooding@yahoo.com

www.BauerandGoodingShowHorses.com Evan R. Kaplow President

HORSE MORTALITY, FARM PROPERTY & LIABILITY COVERAGE 74 Devoe Road Chappaqua, NY 10514 www.kaplowinsurance.com

www.MIQuarterHorse.com

1-800-823-0201 Fax 914-238-4043 ekaplow@kaplowinsurance.com

MQHA Journal • May/June 2014 • 03

MI Snaffle Bit Assoc., 10415 Territorial Rd., Munith, MI 49259

www.michigansnafflebit.com • 517.596.2900

Christa Baldwin 989.831.4887 • 989.944.3212 cell Email: cbqh@frontier.com

2014 MSBA SPONSORS

Mary Wilcosz

Donnie Recchiuti 740-877-0540

Recchiuti Show Horses

Liz Flohr 740-364-8287 6081 Jacksontown Rd. Heath, Ohio 43056

The West Family Farms

Zenz Farms Grass Lake, MI

www.MIQuarterHorse.com

MQHA Journal • May/June 2014 • 04

2014 MSBA SPONSORS

MI Snaffle Bit Assoc., 10415 Territorial Rd., Munith, MI 49259

www.michigansnafflebit.com • 517.596.2900

Equine Performance Services PLC Diane Troyer, DVM Charlotte, MI

(517) 204-0692

ZUIDEMA

PLEASURE HORSES Tim & Katy Jo Zuidema

Saginaw Valley Equine Clinic LEADERS IN SPORTS MEDICINE & REPRODUCTION (989) 790-7339 saginawvalleyequine.com 7319 Tittabawassee Road #1 Saginaw, MI 48603

WOODY’S LOGGING TRIMMING CHIPPING FIREWOOD REMOVAL

LOGGING LLC

120 Depot Ct , Napoleon, MI 49261

(517) 536-8311

www.napoleonfeedmill.net

Mark Zeitler Quarter Horses

& TREE SERVICE

517.404.9959

Judy & Mark Zeitler

WE BUY STANDING TIMBER

GAIDE Quality care for your VETERINARY pets for over 30 years HOSPITAL (517) 787-3512 539 N Blackstone St., Jackson, MI 49201

www.gaideveterinaryhospital.com www.MIQuarterHorse.com

MSBA BOARD OF DIRECTORS Jeff Moody Jacque Moody Kelly Chapman Dutch Guthrie

President Exec. Director Secretary Treasurer

Directors Christa Baldwin Ken Mumy Chris Lenhart Dwayne Pickard Greg Holstege Kevin Cubitt Kim Chiodo

www.michigansnafflebit.com • 517.596.2900 MQHA Journal • May/June 2014 • 05

MQHA

BOARD OF DIRECTORS

2014 MQHA OFFICERS Karen Waite, President 1580 Hawley Road, Mason, MI 48854 517-432-0383 • 517-331-3681 karen_waite@msu.edu Tiffany Weitzel, Vice President 25122 D. Drive S., Homer, MI 49245 517-629-3660 work • 517-206-1986 cell tiffyree@yahoo.com Trish Steele, Past President 3630 N. Eastman Rd., Midland, MI 48642 989-835-7437 • 989-615-3933 cell giddiupcowboy@hotmail.com Kristie Woroniecki, Secretary/Treasurer PO Box 278, Greenville, MI 48838 616-225-8211 • 616-225-8313 fax mqha@hotmail.com AQHA NATIONAL DIRECTORS Chris Baldwin 2215 N. Sheridan Rd., Stanton, MI 48888 989-831-4887 • 989-944-3212 cell cbqh@frontier.com Kelly Chapman 15665 Dunn Road, Bellevue, MI 49021 269-209-6269 cell kellyboleschapman@gmail.com Ken Mumy 3857 Winding Pine, Metamora, MI 48455 810-678-2479 • 810-813-6415 cell feamgt@aol.com

Megan Hirschman 2576 S. State Road, Ithaca, MI 48847 989-875-3355 • 989-330-1265 cell Hirschm8@msu.edu Ted Meyer 3979 E. 32nd Road, Cadillac, MI 49601 231-775-8968 • 231-468-9322 cell Ymeyer3979@hughes.net Robert Milks 8360 N. Winans Rd., Alma, MI 48801 989-620-0766 cell milksrobert@yahoo.com Monty Montgomery 113 W. Sprague, Homer, MI 49245 269-830-7932 cell bayhushorses@yahoo.com Jacque Moody 10415 Territorial, Munith, MI 49259 517-596-2900 • 248-207-3800 cell jacquelin.moody@lpl.com Chris Perniciaro 3221 Williams Rd., Leslie, MI 49251 517-589-8778 • 517-281-4985 cell chris23250@hotmail.com

2014 BOARD OF DIRECTORS Meggen Baynes 14020 Boichot Rd., Lansing, MI 48906 517-582-5286 cell mbaynes82@hotmail.com

Mike Sinko 4400 W. Jackson Rd., Alma, MI 48801 989-560-0140 cell sinkomichael@hotmail.com

Kathy Christensen 4470 84th St., Caledonia, MI 49316 616-291-3784, 616-891-5618 fax kathy.christensen@henryschein.com

Nicole Veldhoff 1195 West E Ave., Kalamazoo, MI 49009 440-858-7823 cell nicole@nbvperformancehorses.com

Warren English Jr. 22185 Featherston Rd., Sturgis, MI 49091 269-651-7871 • 269-506-5688 cell warren@englishins.com

Debbie Wadds 6605 Simpson Rd., Ovid, MI 48866 616-550-6334 gwadds1@aol.com

Taylor Fabus 624 S. Main St., Ovid, MI 48866 517-862-4059 • 517-862-4059 cell tenlenta@msu.edu

Morgan McCarthy Warda 1301 Vernor Rd., Lapeer, MI 48446 810-358-1468 cell morgan_mccarthy63@aol.com

www.MIQuarterHorse.com

BOARD MEMBERS

2014 OFFICERS Michelle McDowell, President Mcdowellm123@gmail.com Hayley Giamo, Vice President cgiamo@wmis.net Maddie Sharnowski, Youth Secretary m.sharnowski@gmail.com Sasha Glover, Youth Reporter gloversasha@gmail.com Nicole Veldhoff, Youth Advisor nicole@nbvperformancehorses.com Board Members Lauren Barnes Grace DeGelder Grace Gasper Emilee Landers Sheyenne Nelson Katherine West

Karlee Cassiday Cade Prime Maggie DeKraker Kodi O’Boyle Gracie Himes Francie Himes Emme Lantis Miller Lantis Alicia Ritsema Linc Reincke Rochelle Wilkinson

MQHA 2013 QUEEN

Tom Powers 9675 Alden Nash Ave., Alto, MI 49302 616-262-2836 cell tomcpowers@aol.com Jody Prime 5587 Station Road, Blissfield, MI 49228 517-499-6168 jprime@adrian.edu

Pattie Hall 1847N. Raisin Ctr. Hwy., Adrian, MI 49221 864-315-8732 hall.pattie4300@yahoo.com

MQHYA

Photo credit: Jeff Kirkbride Photography

Meghan Murphy Join us on our Facebook page!

We have over 2900 fans that share your passion for the American Quarter Horse.

Look for the MQHA Journal online at:

www.miquarterhorse.com

All equestrians, if they last long enough, learn that riding in whatever form is a lifelong sport and art, an endeavor that is both familiar & new every time you take the horse out of his stall or pasture. Jane Smiley MQHA Journal • May/June 2014 • 06

MISSION STATEMENT “The Michigan Quarter Horse Association will be the industry leader serving all horse enthusiasts in Michigan with diverse programs that promote the American Quarter Horse.”

The Michigan Quarter Horse Journal is the official publication of the Michigan Quarter Horse Association and is dedicated to the advancement and improvement of the American Quarter Horse.

Articles and photographs as editorial items are welcome and will be used as space permits.

Direct inquiries to C & C Publishing, Inc., 8415 Hogan Road, Fenton, MI 48430.

Phone 810.714.9000, fax 810.714.1465 or email mqjournal@gmail.com MQHA and the MQHA Journal are not responsible for the accuracy of the contents or claims of any advertisement. The contents or claims of all advertisements that appear in the MQHA Jour nal are solely the responsibility of the advertisers, and are not the responsibility of the MQHA, MQHA Journal and/or their respective employees, agents and staff. It is solely the advertiser’s responsibility to provide correct and appropriate information for publication.

Incorrect information found after publication will be noted in a correction area of the MQHA Journal. MQHA reserves the right to refuse any advertising material.

No portion of this publication may be reproduced by any means without express written permission.

May/June 2014

The entire MQHA Journal is online at...

Prime Quarter Horses

Advertisers Index

www.miquarterhorse.com

Advertisers 23 DeGraff Stables 24 EquineSavings.com 23 Farm Bureau, Arnesen Agency 2 Grand Beach/Sugar Beach Resorts 3-5 Michigan Snaffle Bit Association 1 Prime Quarter Horses MQHA 2014 List of Approved Shows Board Meeting Minutes Board Of Directors Easter Eggstravaganza Sponsors Youth Report

8 18 6 9 9

MQHA Breeders’ Futurity and Great Lakes Classic 15 Class List - Futurity & SSS 16 Entry Form 12-14 Rules/Payback Percentages 10, 11 Showbill 17 Stall/Camping Reservation Form

MQHA Business Directory Beadle Lake Equine Performance Beckey’s Place Betsy Howell Performance Horses Gary Gleason Quarter Horses Grand Beach/Sugar Beach Resorts Grzanka Grit McDonald Attorneys Kaplow Insurance, Kim Chiodo Lope For Hope Noble Hills Farm Rick Leek Quarter Horses Roth Show Equipment Shoo-Fly Automatic Insect Control Sundowner Trailer Sales of MI Tom Robertson Quarter Horses Victory Auto & Trailer Sales Yellow Barn Media

21 21 20 21 20 20 21 20 20 20 20 21 21 21 20 21

Articles Three Easy Massage Techniques 19 For Horse Owners Marketing Your Horse Business 22, 23

Official Publication of the

Michigan Quarter Horse Association

&

Michigan Quarter Horse Youth Association The Michigan Quarter Horse Journal is published 6 times a year by the Michigan Quarter Horse Association, P.O. Box 278, Greenville, MI 48838, 616.225.8211 or email mqha@hotmail.com. The MQHA Journal is distributed to members of the MQHA and MQHYA and is available online. www.MIQuarterHorse.com

MQHA Office

MQHA Journal & Website

Kristie Woroniecki,

Cindy Couturier,

office manager P.O. Box 278, Greenville, MI 48838 616.225.8211 • 616.225.8313 fax mqha@hotmail.com

For up-to-date information on the MQHA & current point standings visit:

www.miquarterhorse.com

Editor 8415 Hogan Rd., Fenton, MI 48430 810.714.9000 • 810.714.1465 fax mqjournal@gmail.com

The July/August edition of the MQHA Journal is our Youth issue!

Deadline: June 18, 2014 MQHA Journal • May/June 2014 • 07

2014 MQHA Show Dates

2013 MEMB E AWAR R DS

AQHA/MQHA Approved Shows and Events All AQHA Shows listed below are approved for MQHA Year End Awards

Over

$25,00

* MQHA owned shows

*May 9, 2014 MQHYA Special Event *May 10 & 11, 2014 MQHYA Spartan Spectacular MSU Pavilion, E. Lansing, MI Contact: MQHA 616-225-8211, mqha@hotmail.com Judges: Friday Special Event: Tim Abler Sat/Sun: Gayle Lampinen & Lynda Danielson

*May 23 - 26, 2014 MQHA Summer Series Allegan County Fairgrounds, Allegan, MI Contact: MQHA 616-225-8211, mqha@hotmail.com Judges: Fri/Sat: Amy Watkins & Marty Jo Hays Sun/Mon: Robbin Jung & Michael Jung

June 12 - 15, 2014 West Michigan Spring Swing Allegan County Fairgrounds, Allegan, MI Contact: David Pardue 618-670-9562 Judges: Thur/Fri: Charlene Carter & Mike Carter Sat/Sun: Suzy Jeane & Holly Hover

June 22 - 24 Jeff Bujack Quarter Horse Shows June 27, 28 & 29 Triple Challenge Futurity Berrien Co. Youth Fairgrounds, Berrien Springs, MI Contact: Tom Powers 616-262-2836, tripfarm@aol.com Judges: Chris Jeter, John Tuckey & L.G. Heier Special Event: Tom Robertson Futurity: Christa Baldwin, John Briggs, Rick Christy & Mike Hawkins

*July 1 - 6, 2014 MQHA Harbor Classic Western Michigan Fairgrounds, Ludington, MI Contact: MQHA 616-225-8211, mqha@hotmail.com Judges: July 1-3: Patty Campbell, Butch Campbell, & Stephanie Lynn July 4-6: Bill Kaven, Lee Ann DeMars & Sharon Wellmann

July 25, 2014, 2014 NMQHA All Novice Show

July 26 & 27, 2014 Northern Michigan QH Shows Midland County Fairgrounds, Midland, MI Contact: Kristie Woroniecki 616-225-8211 kworoniecki@yahoo.com Judges: Thursday Night: Free Nutrition Seminar Friday Novice Show: Mark Watkins Sat/Sun: Carolyn Johnson & Steve Heckaman www.MIQuarterHorse.com

August 21 - 24, 2014

0

Lisa Terry Memorial Horse Show Western Michigan Fairgrounds, Ludington, MI Contact: Kristie Woroniecki 616-225-8211 kworoniecki@yahoo.com Judges: Thurs/Friday: Doug Rath & Mark Sheridan Sat/Sun: Debra Jones-Wright & Cindy Rucker

*September 11 - 14, 2014 Great Lakes Classic & MQHA Breeder's Futurity MSU Pavilion, E. Lansing, MI Contact: MQHA 616-225-8211, mqha@hotmail.com Judges: Thur/Friday: Terry Cross, Mike Hay & Stephen Stephens Sat/Sun: Rick Christy, David Fairchild & Karen Watters

*September 27 & 28, 2014 MQHA Harvest Classic MSU Pavilion, E. Lansing, MI Contact: MQHA 616-225-8211, mqha@hotmail.com Judges: Judd Paul, Jim Rudolph, Michelle Tidwell & Jeff Buck

201 BREE 3 DE FUTUR R’S ITY

October 30 - Nov 2, 2014 MHSA All Breed Youth Horse Show MSU Pavilion, E. Lansing, MI Contact: Sara Ressler (248) 922-0148 showofficeservices@gmail.com www.michiganhorseshow.com Judge: Darren Wright

Over

$78,00

0

Michigan Quarter Horse Association (616) 225-8211 mqha@hotmail.com Visit us online for up-to-date information & showbills

www.miquarterhorse.com Our Facebook page has over 3,000 followers!

MQHA Journal • May/June 2014 • 08

MQHA I hope that everyone had a happy and safe Easter, along with a great time at the Easter Eggstravaganza at MSU, April 17-20. Once again the youth were blown away by the outstanding support of their plastic Easter Egg fundraiser at the show! People paid to buy a plastic egg that contained candy, a “sorry” or a prize number, which they then got to pick up off the table of numbered items. Youth were able to raise more than $1,200 and sold out almost in 2 hours.

There were more than 50 prizes available for winners to pick from. All prizes and eggs were donated by youth board of directors and supporters. The youth board of directors would like to extend a HUGE thank you to all donors and supporters.

Leaving no time for relaxation, the youth will be hosting their next fundraiser at the Spartan Spectacular show, May 9-11, again at MSU. The youth will be asking people to sponsor a class.

When that class in the arena, your name will be announced as a sponsor. Youth will be accepting sponsors the entire weekend.

Youth members are very excited and looking forward to this fundraiser.

You may have seen youth members walking around wearing new MQHYA apparel. If you would like to order a sweatshirt or tshirt, please get in contact with youth reporter Sasha Glover. We are planning on submitting another order within the next month.

Sasha can be contacted via email at gloversasha@gmail.com.

Again the youth board of directors would like to express a huge thanks to everyone for their continued support!

Sasha Glover, Youth Reporter

Thank You from the MQHA and the MAQHA Easter Eggstravaganza Committee!

SHOW SPONSORS Oakdale Large Animal Clinic www.oakdalevetclinic.com The Toledo Ticket Company www.toledoticket.com Tom Moore Sales www.tommooresales.com

HIGH POINT SPONSORS Chris' Custom Creations facebook.com/chris-custom-creations Shiery Animal Clinic 517-368-5721

CIRCUIT AWARD SPONSORS Baldwin Quarter Horses www.baldwinquarterhorse.com Baynes Construction Company Classic Chevrolet North www.classicchevyonline.com

A huge thank you to Monty and Stacy Montgomery for their dedication to this show and to the Year End Awards committee. We couldn't do it without you both!

Special Thanks to the following: • Cindy Austin • Meggen Baynes • Pattie Hall • Corlinda Huffman • Starr Ries • Liah VanZandt • The MQHYA Youth Committee www.MIQuarterHorse.com

• Kathy Christensen • Don & Leah Recchiuti • Tiffany Weitzel

• Tom Gear • The Reincke Family • Nicole Veldhoff MQHA Journal • May/June 2014 • 09

MQHA Breeders Futurity & Great Lakes Classic

4

MSU Pavilion, East Lansing, Michigan

AQHA Shows!

September 11-14, 2014 Thursday & Friday Judges: Terry Cross, Mike Hay & Stephen Stephens Saturday & Sunday Judges: Rick Christy, David Fairchild & Karen Watters

AQHA/MQHA & MGLQHA Approved

Exhibitor Party Saturday Evening

PAY $150 FOR UNLIMITED AQHA CLASSES! (one horse) 8:00 a.m. Thursday, September 11 7:00 a.m. Arena closed for prep & warm-up 1. (S1) SSS Stallion Owner Weanling Colts 2. (S3) SSS Mare Owner Weanling Colts 3. (S2) SSS Stallion Owner Weanling Fillies 4. (S4) SSS Mare Owner Weanling Fillies 5. Jim Evans Memorial Champion of Champions Class 6. (203100) Amateur Yearling Stallions 7. (203200) Amateur 2 YO Stallions 8. (203300) Amateur 3 YO Stallions 9. (203400) Amateur Aged Stallions 10. (273000) Amateur Performance Stallions Grand & Reserve Amateur Stallions 11. (F2) MQHBF Open Weanling Colts - $500 added 12. (F6) (103100) MQHBF/AQHA Yearling Stallions $500 added 13. (103200) 2 Year Old Stallions 14. (103300) 3 Year Old Stallions 15. (103400) Aged Stallions 16. (173000) Stallion Performance Halter Grand & Reserve Stallions 17. (205400) Amateur Yearling Mares 18. (205500) Amateur 2 YO Mares 19. (205600) Amateur 3 YO Mares 20. (205700) Amateur Aged Mares 21. (275000) Amateur Mares Performance Halter Grand & Reserve Amateur Mares 22. (F4) MQHBF Open Weanling Fillies - $500 added 23. (F8) (105400) MQHBF/AQHA Yearling Fillies $500 added 24. (105500) 2 Year Old Mares 25. (105600) 3 Year Old Mares 26. (105700) Aged Mares 27. (175000) Mares Performance Halter Grand & Reserve Mares 28. (207400) Amateur Yearling Geldings 29. (207500) Amateur 2 YO Geldings 30. (207600) Amateur 3 YO Geldings 31. (207700) Amateur Aged Geldings 32. (277000) Amateur Geldings Performance Halter Grand & Reserve Amateur Geldings 33. (F10) (107400) MQHBF/AQHA Yearling Geldings $500 added 34. (107500) 2 Year Old Geldings 35. (107600) 3 Year Old Geldings 36. (107700) Aged Geldings 37. (177000) Geldings Performance Halter Grand & Reserve Geldings 38. (S6) SSS Stallion Owner 2 YO Snaffle Bit WP 39. (212002) Novice Amateur Showmanship 40. (212800) Amateur Select Showmanship 41. (212000) Amateur Showmanship 42. (S5) SSS Yearling Longe Line BREAK 43. (F14) MQHBF 2 YO HUS - $500 added 44. (444002) Novice Youth HUS 45. (144004) Green HUS 46. (244002) Novice Amateur HUS 47. (144100) Junior Hunter Under Saddle 48. (444000) Youth HUS (18 & Under) 49. (144200) Senior Hunter Under Saddle 50. (244800) Amateur Select HUS 51. (244000) Amateur Hunter Under Saddle 52. (S8) SSS SO & MO 3 YO HUS 53. (452002) Novice Youth Equitation 54. (452000) Youth Equitation 18 & U 55. (252002) Novice Amateur Equitation

www.MIQuarterHorse.com

56. (252800) Amateur Select Equitation 57. (252000) Amateur Equitation CLASS 58 NOT TO START BEFORE 7 PM 58. MQHA/SMHS ALL BREED 2 YR OLD WESTERN PLEASURE CLASS 8:00 a.m. Friday, September 12 7:00 a.m. Arena Closed for prep 7:30 a.m. Yearling Longe Line Warm-up 59. (F11) MQHBF Non Pro Yearling Longe Line $500 added 60. (405400) Youth Yearling Mares 61. (405500) Youth 2 YO Mares 62. (405600) Youth 3 YO Mares 63. (405700) Youth Aged Mares 64. (475000) Youth Mares Performance Halter Grand & Reserve Youth Mares 65. (407400) Youth Yearling Geldings 66. (407500) Youth 2 YO Geldings 67. (407600) Youth 3 YO Geldings 68. (407700) Youth Aged Geldings 69. (477000) Youth Gelding Performance Halter Grand & Reserve Youth Geldings Not to start before 9:30 a.m.

70. (412002) Novice Youth Showmanship 71. (412000) Youth Showmanship 18 & U BREAK 72. (F13) (142300) MQHBF/AQHA 2 YO WP-$500 added 73. (242002) Novice Amateur Western Pleasure 74. (442002) Novice Youth Western Pleasure 75. (142004) Green Western Pleasure 76. (442000) Youth Western Pleasure 18 & U 77. (142100) Junior Western Pleasure 78. (242800) Amateur Select Western Pleasure 79. (142200) Senior Western Pleasure 80. (242000) Amateur Western Pleasure 81. (440002) Novice Youth Horsemanship 82. (440000) Youth Horsemanship 18 & U 83. (240002) Novice Amateur Horsemanship 84. (240800) Amateur Select Horsemanship 85. (240000) Amateur Horsemanship 86. (F19) MQHBF 4 & Over WP - $500 added Class 87 not to start before 6 PM 87. MSBA Non Pro All Age HUS Slot Class 88. MSBA 2 YO WP Slot Class 8:00 a.m. Saturday, September 13 7:00 a.m. Arena Closed for prep 7:30 a.m. Warm Up for 2 & 3 YO 89. (F15) MQHBF Non Pro 2 & 3 YO WP - $500 added 90. (F1) MQHBF Amateur Weanling Colts - $500 added 91. (F5) (203100) MQHBF/AQHA Am Yearling Stallions $500 added 92. (203200) Amateur 2 YO Stallions 93. (203300) Amateur 3 YO Stallions 94. (203400) Amateur Aged Stallions 95. (273000) Amateur Perform. Stallions Grand & Reserve Amateur Stallions 96. (103100) Yearling Stallions 97. (103200) 2 Year Old Stallions 98. (103300) 3 Year Old Stallions 99. (103400) Aged Stallions 100. (173000) Stallion Performance Halter Grand & Reserve Stallions 101. (F3) MQHBF Amateur Weanling Fillies - $500 added 102. (F7) (205400) MQHBF/AQHA Am Yearling Fillies $500 added

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(205500) Amateur 2 YO Mares (205600) Amateur 3 YO Mares (205700) Amateur Aged Mares (275000) Amateur Mares Performance Halter Grand & Reserve Amateur Mares (105400) Yearling Mares (105500) 2 Year Old Mares (105600) 3 Year Old Mares (105700) Aged Mares (175000) Mares Performance Halter Grand & Reserve Mares (F9) (207400) MQHBF/AQHA Am Yearling Geldings $500 added (207500) Amateur 2 Year Old Geldings (207600) Amateur 3 Year Old Geldings (207700) Amateur Aged Geldings (277000) Amateur Performance Geldings Grand & Reserve Amateur Geldings (107400) Yearling Geldings (107500) 2 Year Old Geldings (107600) 3 Year Old Geldings (107700) Aged Geldings (177000) Open Performance Geldings Grand & Reserve Geldings (405400) Youth Yearling Mares (405500) Youth 2 YO Mares (405600) Youth 3 YO Mares (405700) Youth Aged Mares (475000) Youth Mares Performance Halter Grand & Reserve Youth Mares (407400) Youth Yearling Geldings (407500) Youth 2 YO Geldings (407600) Youth 3 YO Geldings (407700) Youth Aged Geldings (477000) Youth Gelding Performance Halter Grand & Reserve Youth Geldings (907) MQHA Small Fry Halter BREAK (F16) MQHBF 3 YO Western Pleasure - $500 added (F12) MQHBF Yearling Longe Line - $500 added (F21) MQHBF 4 & Over HUS - $500 added (444702) Novice Youth HUS 13 & Under (444802) Novice Youth HUS 14 -18 (144004) Green HUS (444000) Youth HUS 18 & Under (144100) Junior HUS (F17) MQHBF Non Pro 2 & 3 YO HUS - $500 added (144200) Sr Hunter Under Saddle (244002) Novice Amateur HUS (244800) Amateur Select HUS (244000) Amateur HUS (904) Small Fry HUS (905) Small Fry Equitation (452702) Novice Youth Equitation 13 & U (452802) Novice Youth Equitation 14-18 (252002) Novice Amateur Equitation (452000) Youth Equitation 18 & Under (252800) Amateur Select Equitation (252000) Amateur Equitation Class 154 not to start before 7:00 PM MSBA Green HUS Slot Class MSBA Non Pro All Age WP Slot Class

9:00 a.m. Sunday, September 14 8:00 a.m. Arena Closed for prep 8:30 a.m. Warm up HUS & WP Futurity 156. (F18) MQHBF 3 YO HUS - $500 added

MQHA Journal • May/June 2014 • 10

MQHA Breeders Futurity & Great Lakes Classic

4

MSU Pavilion, East Lansing, Michigan

AQHA Shows!

September 11-14, 2014 Thursday & Friday Judges: Terry Cross, Mike Hay & Stephen Stephens Saturday & Sunday Judges: Rick Christy, David Fairchild & Karen Watters

AQHA/MQHA & MGLQHA Approved

Exhibitor Party Saturday Evening

PAY $150 FOR UNLIMITED AQHA CLASSES! (one horse) Sunday, September 14 - continued 157. (212002) Novice Amateur Showmanship 158. (212800) Amateur Select Showmanship 159. (212000) Amateur Showmanship 160. (412702) Novice Youth Showmanship 13 & U 161. (412802) Novice Youth Showmanship 14-18 162. (412000) Youth Showmanship 18 & U 163. (900) Small Fry Showmanship 164. (F22) MQHBF Non Pro 4 & Over HUS - $500 added BREAK 165. (S7) SSS Mare Owner 2 YO Snaffle Bit WP 166. (F20) MQHBF Non Pro 4 & Over WP - $500 added 167. (142004) Green Western Pleasure 168. (442702) Novice Youth Western Pleasure 13 & U 169. (442802) Novice Youth Western Pleasure 14-18 170. (142300) Two YO Western Pleasure 171. (242002) Novice Amateur Western Pleasure 172. (442000) Youth Western Pleasure 173. (142100) Junior Western Pleasure 174. (242800) Amateur Select WP 175. (242000) Amateur Western Pleasure 176. (142200) Senior Western Pleasure 177. (906) MQHA Lead Line (8 & under) 178. (901) Small Fry Western Pleasure 179. (902) Small Fry Horsemanship 180. (440702) Nov Youth Horsemanship 13 & U 181. (440802) Nov Youth Horsemanship 14-18 182. (240002) Nov Amateur Horsemanship 183. (440000) Youth Horsemanship 18 & U 184. (240800) Amateur Select Horsemanship 185. (240000) Amateur Horsemanship AQHA Entry Fees per judge: All Classes Any Division Blanket Fee Small Fry Small Fry Blanket Fee Office Charge AQHA Drug Testing Fee AQHA Processing Fee Lead Line Pay $150 for Unlimited AQHA classes (one horse/back number)

$10 $35 $5 $25 $5 $1 $4 $1

Other Fees: • MSU trailer in fee (per horse/day) $10 (without the purchase of a stall) • $35 charge for all returned checks/declined credit cards.

• All credit cards will incur a 3% convenience charge.

Member Benefit: Current MQHA Members – Get 5% off your bill at any MQHA owned show (horse must be owned by a current MQHA member). Futurity classes are not included in the discount.

Stalls: • Stalls paid by Aug 1 are $100 (if available) in the main barn or $70 in the south barn.

• Stalls paid by Sept 1 are $110 in the main barn (if available) or $80 in the south barn.

• All stalls paid after Sept 1 are $125 • Refunds until September 1 • All stalls are assigned by date paid.

• All stalls reserved must be prepaid with either a check or a credit card.

www.MIQuarterHorse.com

Bedding: • Pre-ordered bedding is available for this event.

• Prepay bedding with the MQHA office no later than Friday, September 5. Bedding ordered and paid for by September 5 will be delivered to your stalls.

• Cost for prepaid bedding is $6 per bag. Pre-ordered bedding is paid to MQHA. • Bedding ordered at the Pavilion is paid to MSU. Camping: • Camping - $110 for the circuit.

• Limited spaces available. Reserve early!

• Generators allowed in the parking lot for no cost • No nightly rates • Full payment must accompany reservations • Camping is assigned by date paid • Refunds until September 1

MQHA Small Fry: • Exhibitors 12 & under as of January 1. All classes walk/trot (jog) only • Any breed horse or pony is allowed • MQHA membership not required unless accruing points for year end awards • Participants in Small Fry will not be eligible for any lope/canter classes during a circuit • Small Fry Showmanship entries may not participate in AQHA showmanship

Move In: • Negative Coggins (within 12 months) required for all horses upon check in.

• Arrivals permitted after 10 a.m. on Wednesday, September 10.

• Arrivals on Tuesday, September 9 will be allowed after 2 p.m. with an additional fee of $25 per stall (including tack stalls) and $25 per campsite occupied (regardless of power usage).

ABSOLUTELY NO ARRIVALS PRIOR TO 2 PM. YOU WILL BE TURNED AWAY IF YOU ARRIVE EARLY. • The arena will not be available for use until after 6 p.m. on Tuesday, September 9.

Stalls, camping and bedding can be reserved with a Visa, MasterCard or Discover card. There is a 3% convenience fee added to all credit card transactions.

Make checks payable to MQHA Mail to: MQHA, PO Box 278, Greenville, MI 48838 Contact: MQHA (616)225-8211 or email mqha@hotmail.com All MQHA events are online at: www.miquarterhorse.com Show Manager: Kris Woroniecki Show Secretary: Aschelle VanZandt Awards: High Point Awards to Small Fry, Novice Youth 13 & Under, Novice Youth 14-18, Novice Amateur, Amateur, Amateur Select, Youth, and Open. Ribbons for 1st through 6th. Prizes for 1st.

Services available on site: • Shavings available through MSU • Food concession • Photographer • Showers Qualifications for High Point Awards: • Open, Youth & Amateur exhibitors must show in corresponding halter or performance halter class at least one time to be eligible for High Point Awards.

• Novice & Amateur Select exhibitors do not have to show in halter.

• Only Amateur Select Classes count towards the Amateur Select High Point Award. Exception: Amateur halter points will be counted for the select award.

• Exhibitors must show in at least three events to be eligible (i.e. Western Pleasure, Showmanship, and Hunter Under Saddle).

• Green classes do not count toward any high point award

ADDRESS OF GROUNDS The MSU Pavilion is located at the corner of Mt. Hope Rd. & Farm Lane. 4301 Farm Lane Rd., E. Lansing, MI 48824 SHOW OFFICE PHONE NUMBER 517-432-0665 after September 9th at 11:00 a.m.

The MSU Pavilion is a smoke free environment. We ask that you respect this and smoke outside the Pavilion.

Liability: Under the Michigan Equine Liability Act, the MQHA, MQHA agents, show staff or representatives are not individually or collectively responsible for loss, damage or injury to person, horse, or property in connection with the show due to the inherent risk in an equine activity.

Hotels: Best Western Plus Candlewood Suites Comfort Inn Comfort Inn, Dimondale Holiday Inn Express Howard Johnson Radisson Hotel Red Roof Inn Super 8 The Gatehouse Suites

(517) 694-8123 (517) 351-8181 (517) 347-6690 (517) 721-0000 (517) 347-8700 (517) 351-5500 (517) 351-1440 (517) 332-2575 (517) 393-8008 (517) 332-7711

Unsportsmanlike Conduct or any other form of misconduct that is irresponsible, illegal, indecent, profane, intimidating, threatening or abusive is prohibited. Show management may immediately expel individuals exhibiting unspor tsmanlike conduct from show grounds and shall file a written repor t with AQHA concerning the conduct in question. For more information, refer to the AQHA rule book, VIO220.

MQHA Journal • May/June 2014 • 11

2014 RULE BOOK SECTION 1 – MQHA BREEDERS' FUTURITY MISSION The purpose of the Michigan Quarter Horse Breeders' Futurity is to promote and showcase American Quarter Horses resulting from Michigan breeding programs.

GENERAL PROVISIONS 1. All entries are eligible under any one of the following guidelines: a. if the sire of the entry sold in the Stallion Service Sale in the current year sale b. if the sire of the entry sold in the Stallion Service Sale the year of conception or as a carry over breeding c. if the entry is Michigan owned d. if the entry is Michigan bred – which is defined as the sire or the dam resides in Michigan, or the owners of those reside in Michigan.

2. All owners of record, open and non-pro/amateur exhibitors must be members in good standing of MQHA and AQHA. A. Any person on suspension or otherwise denied privileges from MQHA will be ineligible to exhibit or have horses exhibited at the Futurity if the Futurity is held during the specified dates of said suspension. All horses which are recorded in the name of such person, or owned in whole or part by such person, are not eligible to participate in said Futurity.

B. Any horse on suspension from MQHA will be ineligible to be exhibited at the Futurity if the Futurity is held during the specified dates of said suspension.

C. Any violation of AQHA rules, which the Michigan Quarter Horse Breeders’ Futurity adheres to as if the Futurity is an AQHA approved show, could result in the following: 1) Forfeiture of all monies and awards and 2) the exhibitor of the entry could be ineligible for exhibiting horses in the following year's Futurity.

3. Weanlings: Weanlings may be shown at halter as follows: open and/or non-pro fillies; and open and/or non-pro stallions or geldings.

4. Yearlings: Yearlings may be shown at halter as follows: open and/or amateur mares, open and/or amateur stallions, and open and/or amateur geldings. Yearlings may also be shown in open and/or non-pro yearling longe line, which will be considered performance classes.

A. The MQHBF will follow NSBA yearling longe line rules.

5. Two Year Olds: Two year olds may be shown in performance classes in open and/or non-pro.

6. Three Year Olds: Three year olds may be shown in performance classes in open and/or non-pro.

7. Four Year Olds & Over: Four year olds & over may be shown in performance classes in open and/or non pro and are exempt from the Futurity eligibility requirements.

8. Horses entered in three year old performance may be shown one handed in a bit or two handed in a snaffle bit or bosal.

9. The Michigan Quarter Horse Breeders' Futurity will be shown each year at such place as may be designated by the Board of Directors.

10. All classes will be judged by a qualified judge or judges.

11. All fees and dues dates will be published in the MQHA Journal.

12. The Stallion Service Sale will pay a $25 nomination fee to the Michigan Quarter Horse Breeders Futurity for weanlings entered or nominated to the Futurity.

CLASS ENTRY REQUIREMENTS AND FEES 13. To enter a 'Michigan Bred' horse in an open and/or non-pro halter or performance class at the Futurity, the following conditions must be complied with: A. A weanling must be eligible to be registered in either the appendix or numbered section of the AQHA Stud Book.

B. Weanling sire and dam information, as well as the foal's date of birth must be included with original weanling entry. If the foal is not yet born by the payment due date, the sex and foaling date information must be provided as soon as possible.

C. Yearlings and older must be registered with either the appendix or numbered registry of the AQHA Stud Book and a copy of the registration papers must accompany the payment of fees.

D. If an entry is gelded, it is the owner's responsibility to notify the Futurity office in writing no later than August 15th prior to the date of the Futurity. Notification after the date of August 15th will require an additional payment of the entry fee amount to register and show in the gelding class.

14. Each class entry fee is a one time payment, with the fee progressively greater based on postmark date. The class entry fee schedule is published in the MQHA Journal.

15. All owners of record, open and non-pro exhibitors must be members of MQHA or pay the appropriate membership fee.

A. Amateur exhibitor status will be determined according to current AQHA amateur rules. An amateur in the Michigan Quarter Horse Breeder's Futurity is required to hold an AQHA amateur card and present their card at the Futurity office.

www.MIQuarterHorse.com

B. All exhibitors must be declared at least one class prior to the start of their class.

Exhibitors in the first class of the day must be declared at least one-half (½ hour prior to the start of the show day.

16. All payments to the Futurity must be made to the secretary of the Michigan Quarter Horse Breeders' Futurity. Canadian entrants must make payments payable in U.S. funds. Entries will not be accepted by telephone. Entries may be faxed to the MQHA Office if accompanied by a Visa, MasterCard or Discover number.

REFUNDS 17. No entry is liable for more than the amount paid in, but there will be no return of a payment unless the showing of the Futurity is called off in any and all divisions. The right is reserved to reject an entry, and to bar any entry from competition for failure to comply with the conditions of the Futurity.

18. In the event of the death of a Futurity horse prior to the Futurity, a refund will be allowed. The MQHA office must be notified in writing and a death certificate from a veterinarian must be submitted within 30 days of the horse's death.

Non-sufficient Funds 19. Any entry whose payment of fees is returned by the bank for non-sufficient funds or any other reason will be assessed late/penalty fees. Such entry will be ineligible to show until all such fees have been paid by cash, certified check, or money order.

Payment in full must be received by the day of the Futurity.

PRIZE FUND 20. The value of the prize fund of the Futurity each year will be the total amount of money paid in entry fees, less 20%.

21. The following will be the payback format used in all open & non-pro classes based on the number of horses entered and paying a minimum of 4 places. (SEE CHART ON NEXT PAGE) 22. Any money remaining from the operating fund after expenses will be included in the following year's operating fund.

23. Six ribbons will be awarded per class for all MQHBF classes.

24. Tie-breaker system: All placings will be determined on a point system.

A. In the event there is a tie for first place, the following rules will be in effect: Prize monies for the tied entries will be added together and divided equally. The entries will be listed in the official results as tied and will receive equal publicity. Only one award will be given. The recipients of the first place award will be determined by the use of a tie breaker judge. All tied first place winners will receive first place ribbons.

B. In the event there is a tie for any placing other than first, the following rules will be in effect: Prize monies for the tied entries will be added together and divided equally. The entries will be listed in the official results as tied. The recipient of the ribbon for the tied placing will be determined by the use of a tie breaker judge.

C. An additional two horses will be placed beyond horses paid in each class.

POST ENTRIES 25. A post entry shall be defined as an entry made during the Futurity. Post entries will be accepted at the Futurity accompanied by the appropriate fees under the following conditions: A. Once the in-gate opens for a class, no more post entries will be allowed for that class.

B. Once the gate is open, only those whose back number appears on the recorder sheet shall be allowed to enter the ring.

DISPUTED ENTRIES 26. In the case that a back number is not present on the recorder sheet, the gate will be held until the owner/agent or exhibitor can verify that payment was made for the class prior to the opening of the in-gate.

A. If the owner/agent or exhibitor cannot provide immediate evidence of payment but still feels an error has been made on the part of the Futurity, the entry may be allowed into the ring under the following conditions: 1. A check, cash or credit card is used for full payment of the class with the appropriate late fees.

2. A $50.00 earnest fee is collected.

3. The class will be judged with the entry in question.

4. The owner/agent or exhibitor shall have 30 days after the class to produce evidence that the class had indeed been entered prior to the opening of the in gate. If the Futurity has made an entry error, the class payment, late fees and $50.00 earnest money paid at the in-gate shall be returned.

5. If pre-payment cannot be verified, the money collected at the in-gate shall be retained as payment for the class.

B. It shall be the owner's responsibility to verify the accuracy of all entry information and to notify the MQHA office immediately if any corrections are necessary in the published list of entries.

MQHA Journal • May/June 2014 • 12

FUTURITY PAYBACK PERCENTAGES

Number of Places

2

3

4-12

13-15

16-18

1

2

3

4

5

6

7

8

9

100

60 40

50 30 20

40 30 20 10

35 25 20 13 7

30 24 18 12 9 7

29 23 15 11 9 7 6

28 22 13 10 9 7 6 5

27 21 12 10 9 8 6 4 3

100

100

100

100

100

100

100

100

100

All Futurity Classes

19-21 22-24

NUMBER OF PAID ENTRIES

JUDGING, EXHIBITING, EQUIPMENT AND ARTIFICIAL APPLIANCES 27. Judging begins when the gate is closed. The in-gate will not be re-opened once judging has begun.

A. Failure by exhibitor to wear correct number(s) in a visible manner shall result in disqualification.

B. Two and three year old performance classes will be split at the discretion of the show management.

C. The Futurity Committee follows all AQHA rules and regulations regarding bits, bosals and artificial appliances. Further, the Futurity Committee, at its discretion, reserves the right to do a random check in all classes for artificial devices or equipment. If there are any violations discovered, then the horse involved will not be allowed to enter the ring.

DRUG TESTING 28. For the purposes of the Breeders' Futurity ONLY, weanlings will not be subject to drug testing. All horses exhibited at the MQHBF are subject to the current AQHA Drug testing rules and regulations.

A. Every exhibitor at the Michigan Quarter Horse Breeders' Futurity shall upon request permit a specimen of urine, saliva, blood or other substance to be taken for testing. Refusal to comply with such request shall constitute grounds for immediate disqualification of the animal from further participation at the show and forfeiture of all awards earned by that animal. If the laboratory report on the chemical analysis is of the presence of a forbidden drug or medication, this shall be taken as prima facie evidence that such substance has been administered to the horse either internally or externally.

B. The exhibitor, whether owner or otherwise, shall be responsible for, and be the absolute insurer of, the condition of the horses he/she enters and exhibits, regardless of the acts of third parties.

C. Any person entering the arena with a horse for the purpose of having his/her horse judged shall be deemed to have given his or her consent to have said horse submit to testing.

D. If a positive drug test occurs at the MQHA Futurity, it could result in a maximum penalty of forfeiture of all monies and awards earned by that horse and owner/exhibitor in that current year's Futurity. In addition, the owner/exhibitor may be ineligible to show or have any of their horses shown in the following year's Futurity.

1. A sub-committee, consisting of, the Futurity Director, the Drug Testing Director and the MQHA Executive Committee, will review the drug test information and make its recommendation to the MQ Board.

2. The MQ Board will then proceed with the final decision abiding by section 8, MQHA DRUG TESTING AND THERAPEUTIC MEDICATION RULES in the MQHA rule book, or any other applicable AQHA guideline.

SECTION 2 - MQHA STALLION SERVICE AUCTION, FUTURITY AND SNAFFLE BIT 29. The Concept: A. To provide a select, direct entry Futurity for the benefit and promotion of both Stallions and Mares through participation in this Futurity.

B. To develop a high-money Futurity funded by the sale of donated stallion services.

C. This Futurity will be known as the MQHA Stallion Service Sale Futurity. It is only for foals resulting from the Stallion Service Sale. Classes offered are: weanling

www.MIQuarterHorse.com

25 & More

1

halter, yearling longe line, two-year-old snaffle bit, and three year old hunter under saddle. The MQHA Stallion Service Sale Futurity is completely separate and different from the regular MQHA Breeder's Futurity.

D. All foals showing in the Stallion Service Sale Futurity (mare owners and stallion owners) must be eligible to be registered with a known breed association.

30. The Procedure: A. The MQHA Stallion Service Sale Futurity will be held in conjunction with the MQHA Breeders' Futurity and judged by three judges. One judge can be a non AQHA approved judge.

B. A stallion owner will be eligible to enter a foal from the Stallion he/she donates. A stallion owner may donate more than one service if he/she wishes to do so. The stallion owner (agent) shall notify MQHA in writing, by September 1st of the year shown, the choice of which entry will represent the stallion. Entries will be accepted from September 2nd to the start of the class but will be subject to a late fee. The stallion owner (agent) is the owner (agent) who signed the breeding contract for the year the foal was conceived. Any conflicts will be decided by the SSS Committee. All decisions are final.

C. Proceeds of the auction will be divided as follows after expenses: 20% MQHA, 40% Stallion Owner's purse, 40% Mare Owner's purse.

1. Stallion Service Sale pays MQHA 20% for MQHA contribution, which provides the Stallion Service Sale/Futurity Secretary. Stallion Service Sale will pay all additional expenses directly related to the Stallion Service Sale and a percentage of expenses incurred directly at the MQHBF/SSS circuit. Any expenses arising from past years sales will affect the current year's purse.

D. Purchase of a service must be paid for on the day of the auction. Cash, money order, Visa/Mastercard or personal check will be accepted.

E. September 10th is the cut-off date to purchase unsold stallion services from the MQHA Stallion Service Sale.

31. PAYBACKS: A. The purse structure is as follows: 34% to weanling fillies (mare owners and stallion owners), 34% to weanling colts or geldings (mare owners and stallion owners), 17% to the 2-year-old snaffle bit class entries (mare owners and stallion owners) 7% to the yearling longe line (mare owners and stallion owners) and 5% to the 3 Year Old Hunter Under Saddle (mare owners and stallion owners). Classes with fewer than 5 entries may be run concurrently and awarded by mare owner and stallion owner division. A 3% discretionary fund is established and its use will be decided by the committee on an annual basis. It will provide for larger awards and start up paybacks.

1. For the weanlings, the total weanling purse will be divided equally between the four weanling classes and the paybacks will go to six (6) places. If there are more than 32 exhibitors in the class, that class payback will go to seven (7) places. 6 places will pay 30%, 24%, 18%, 12%, 9% and 7%. 7 places will pay 29%, 23%, 15%, 11%, 9%, 7%, and 6%. The yearling longe line, the two year old and the three year old SSS classes will follow the SSS Payback Schedule.

B. In the event of a tie, the tie breaker judge will decide who receives the award and ribbon, but monies will be combined and divided equally, the tie positions shall be designated as co-position (example: two-way tie for 1st place will be designated Co-Champions of said class).

MQHA Journal • May/June 2014 • 13

STALLION SERVICE SALE PAYBACK PERCENTAGES

1

2-5

6-9

10-13

14-18

19-24

25 & More

1

2

3

4

5

6

7

100

60 40

45 35 20

40 30 20 10

34 27 20 10 9

32 22 19 10 9 8

28 22 17 10 9 8 6

100

100

100

100

100

100

Number of Places

For All Classes Except Weanlings

NUMBER OF ENTRIES 100 32. General Rules: A. The primary means of raising revenue will be an auction, to be held at the MQHA Annual Convention.

B. Cut-off date for all Stallion Service donations will be the day of and prior to the start of the MQHA Stallion Service Sale auction.

C. Foals from this breeding will not be automatically paid up in the regular MQHA Breeders' Futurity.

D. Any disputed contracts will be arbitrated by the MQHA Stallion Service Sale Committee and all decisions of this committee will be final.

E. Terms and conditions of the auction will apply and be strictly adhered to.

F. A stallion's service must sell in order for the Stallion owner's foal to be eligible.

G. There will be five halter classes at the Futurity (Mare Owner Colts/Geldings and Mare Owner Fillies, Stallion Owner Colts/Geldings, Stallion Owner Fillies and Non-Pro Weanling), one Yearling Longe Line class, two 2-year old western pleasure snaffle bit classes: mare owner snaffle bit and stallion owner snaffle bit, and one 3-year old hunter under saddle class.

H. A Non-Pro Halter Class will be offered for any weanling sired by a stallion that sold in the prior year Stallion Service Sale Auction. This weanling is not eligible to show in any other weanling SSS class. The class is Non-Pro only and requires MQHA membership and will have an entry fee. The added money will come from the discretionary fund and the amount will be determined on a yearly basis by the SSS Committee. 20% of the entry fee will be retained.

1. The two year old mare owner snaffle bit entry must be out of the mare declared during the breeding year three years previously, or the result of a re-breed the following year. The stallion owner snaffle bit entry is an entry by a stallion donated three years previously and declared by the stallion owner (agent) that signed the breeding contract. The stallion owner is allowed a free entry. All two year olds that are eligible for the MSSS snaffle bit classes must declare their intent to show in the respective class by sending in the entry form by September 1st. Entries will be accepted from September 2nd to the start of the class but will be subject to a late fee.

I. The MQHA Stallion Service Sale Yearling Longe Line Class will follow current NSBA Longe Line rules.

1. This class is open to all yearlings sired by MQHA Stallion Service Sale stallions that sold two years previously in the MQHA Stallion Service Sale. (i.e.

Stallion sold in 2004, yearling shows in 2006).

2. Entry fees, late fees and any added money, less no more than 10% for expenses, will determine the class purse. The entry fee will be due by September 1st of the calendar year. A late fee in addition to the entry fee will be assessed for entries received after September 1st and up to the day of the show.

3. A Stallion owner whose stallion's breeding has sold two years previously is eligible for one free entry in the SSS Yearling Longe Line class. (i.e. Stallion sold in 2004, free entry for yearling in 2006).

J. All yearlings, two year olds and three year olds must show registration papers on the day of the futurity or mail a copy with the entry. Late entries must show registration papers upon making entry.

K. Stallion owners may show any of their stallion's get (as long as the foal is eligible or already registered with a known breed association).

1. In the event a Stallion owner wishes to give another person authorization to exhibit an entry by their stallion in the appropriate stallion owner class, a letter of authorization must be sent to the MQHA office. No exhibitor will be allowed to show in stallion owner classes without an authorization letter. The authorization letter must indicate how any winnings will be dispersed.

L. If a mare owner sells his/her horse, the eligibility goes along with the horse.

M. Bids for all stallions in the MQHA Stallion Service Sale Auction will start at sixty (60%) percent of their advertised breeding fee or a minimum of $400.00. Mail in bids will be sold at 60% or highest bid over 60 % (minimum or $400.00). There will be an add’l. $25 office fee added to each transaction for each stallion sold.

www.MIQuarterHorse.com

N. A Three Year Old Hunter Under Saddle for mare owner and stallion owner will be offered. The entry will be due by Sept. 1st of the calendar year. Entries will be accepted from Sept. 2nd to the start of the class but will be subject to a late fee.

1. A 3 Year Old Hunter Under Saddle entry must be the result of a MQHA Stallion Service Sale Auction. The breeding would have been purchased by the mare owner four (4) years prior. (i.e. Breeding sells in 2004, entry shows in 2008).

2. The Stallion owner would get one free entry provided the breeding sold four (4) years prior. (i.e. Breeding sold in 2004, entry shows in 2008).

3. Entries are required to send a copy of the horse's registration papers with their entry form and fee. Entries the day of the Futurity must show registration papers at the show.

4. The AQHA Junior Hunter Under Saddle rules will apply; any exhibitor violating those rules will be disqualified.

O. All entries of the MSSS must have the correct back number on or they will be disqualified.

33. MQHA STALLION SERVICE SALE RULES: A. Any disputes over eligibility will be decided by the Stallion Service Sale Committee. Their decision will be final.

B. All donated stallion breeding services will be treated equally (advertising, etc.).

C. All Mare Owners who purchased a stallion service through the MQHA Michigan Stallion Service Sale auction are required to declare one mare bred before December 1st of the year of the auction. If declaration is not made by December 1st, but by January 1st following the year of the auction, a $25 penalty will be imposed for eligibility. If declaration is not made before January 1st following the year of the auction, the resulting foal will be considered ineligible for competition in the MQHA Stallion Service Sale Futurities. The year following the auction will be the extent of validity of all contracts purchased through the auction.

D. All Mare Owners who purchased a stallion service through the MQHA MI Stallion Service Sale auction may declare additional mares (provided he/she is owner or lessee of record) for a fee of $25 per mare due by December 1st of the year of the auction or $125 due January 1st following the year of the auction.

E. The stallion owner's entry is in the year following his/her donation (As per 2009 Sale, 2010 Futurity) provided the service sells.

F. The MQHA Stallion Service Sale Committee must be notified in writing when a mare is open or a substitute mare is necessary. A copy of this notification must be sent to the MQHA Office and the SSS Director.

G. A written notice will be returned to the mare owner and the stallion owner by the SSS Committee upon receipt of this notification in response to rule "E".

H. All money will be paid as per MQHA Stallion Service Sale records.

I. No money will be transferred to another year.

J. In the Stallion Owner Class the stallion owner may show a foal out of any mare and by the stallion he/she donated. The stallion owner does not have to own the foal or the mare.

K. Each stallion breeding service donated and sold allows the stallion owner one (1) entry.

L. The stallion owner who buys back his/her own service will have one entry in the stallion owner class and one entry in the mare owner class. However, the mare owner entry must follow all mare declaration guidelines as previously stated.

M. In the case of the death of a foal after it stands and sucks, the contract will be considered to have been fulfilled.

N. The mare owner must own or be a registered lessee with a known breed association at the time of breeding.

O. When a stallion sells in the three previous years' auction and then becomes unfit to breed, is sold, or dies, his last foal crop (last year he sold and bred mares) will be eligible to compete in the SSS performance classes through their 3 year old year (yearling longe line and then in two years in the three year old classes).

MQHA Journal • May/June 2014 • 14

2014 Michigan Quarter Horse Breeders’ Futurity and Stallion Service Sale Futurity Class

F1 F2 F3 F4 F5 F6 F7 F8 F9 F10 F11 F12 F13 F14 F15 F16 F17 F18 F19 F20 F21 F22

S1 S2 S3 S4 S5 S6 S7 S8

Futurity Classes Amateur Weanling Colts Open Weanling Colts Amateur Weanling Fillies Open Weanling Fillies Amateur Yearling Stallions (***concurrent AQHA) Yearling Stallions (***concurrent AQHA) Amateur Yearling Fillies (***concurrent AQHA) Yearling Fillies (***concurrent AQHA) Amateur Yearling Geldings (***concurrent AQHA) Yearling Geldings (***concurrent AQHA) Non Pro Yearling Longe Line Yearling Longe Line 2 YO Snaffle Bit WP (***concurrent AQHA) 2 YO Hunter Under Saddle Non Pro 2 & 3 YO WP 3 YO Western Pleasure Non Pro 2 & 3 YO HUS 3 YO Hunter Under Saddle 4 & Over Western Pleasure Non Pro 4 & Over Western Pleasure 4 & Over Hunter Under Saddle Non Pro 4 & Over Hunter Under Saddle

Added Money

* Per Class By 8/1

* Per Class By 9/1

* Per Class After 9/1

**$500 **$500 **$500 **$500 **$500 **$500 **$500 **$500 **$500 **$500 **$500 **$500 **$500 **$500 **$500 **$500 **$500 **$500 **$500 **$500 **$500 **$500

$75 $75 $75 $75 $90 $90 $90 $90 $90 $90 $75 $75 $115 $75 $75 $75 $75 $75 $75 $75 $75 $75

$100 $100 $100 $100 $90 $90 $90 $90 $90 $90 $100 $100 $140 $100 $100 $100 $100 $100 $100 $100 $100 $100

$200 $200 $200 $200 $90 $90 $90 $90 $90 $90 $200 $200 $240 $200 $200 $200 $200 $200 $200 $200 $200 $200

None None None None $50 None None None

None None None None $50 None None None

$25 $25 $25 $25 $60 $25 $25 $25

Stallion Service Sale Classes

Purse

Stallion Owner Weanling Colts Stallion Owner Weanling Fillies Mare Owner Weanling Colts Mare Owner Weanling Fillies MSSS Yearling Longe Line **** Stallion Owner 2 YO Snaffle Bit Western Pleasure Mare Owner 2 YO Snaffle Bit Western Pleasure Stallion & Mare Owner 3 YO Hunter Under Saddle

$6,189 $6,189 $6,189 $6,189 $3,184 $3,822 $3,822 $2,287

*

All fees listed are one time fees with the postmark to control the amount.

**

ALL $500 ADDED MONEY CLASSES ARE 3 HORSES TO FILL OR IT WILL REVERT TO 80% JACKPOT. CLASSES THAT DO NOT FILL WILL NOT RECEIVE A TROPHY BUCKLE.

***

All entries in Futurity classes with a concurrent AQHA class are automatically entered in the AQHA portion of the class one time. All fees are included in the payment.

**** MSSS Yearling Longe Line – Open to all yearlings sired by stallions that sold in the MQHA SSS in the year that they were conceived. www.MIQuarterHorse.com

MQHA Journal • May/June 2014 • 15

2014 Michigan Quarter Horse Association Entry Form for Breeders’ Futurity & Stallion Service Sale Classes One form per horse Owner’s Name

MQHA ID #

SS #

Address City, State

Zip

Phone

MQHA memberships for owner and exhibitor must be current to enroll in Futurity classes.

Enclose a copy of registration papers (as soon as available).

Include copies of AQHA and MQHA exhibitor ID cards.

Horse

Registration #

Sire Class #

Date Foaled

Dam Class Description

Sex Exhibitor Current AQHA ID #

Exhibitor

In consideration of the possible injuries or losses which could occur by my being a participant and/or spectator at this horse show, I, the undersigned, release and hold harmless this horse show, its sponsors (including MQHA and AQHA), its personnel, its affiliated person, and/or its affiliated entities from any and all liability that may arise from any injuries, damages or losses whatsoever to myself or my personal property (including horses I may own) arising from my involvement in this horse show. Also, by signature hereon, acknowledge that I am aware of the MQHA drug testing program and expressly consent to the drug testing of any horse entered by me or on my behalf. I understand that failure to comply or cooperate with the program shall be interpreted as a determination of a positive test result pursuant to the drug program. I HAVE READ, UNDERSTAND AND AGREE TO COMPLY WITH THE ABOVE AND WITH THE FUTURITY/SSS RULES AS PRINTED.

Exhibitor Current MQHA ID #

Entry Fee $

Total Entry Fees (from above) Until Aug 1 stalls @ $100 main barn or $70 south barn.

Aug 1-Sept 1 $110 main/$80 south. After 9/1 $125.

Pre-ordered bedding Limited Camping

x $6/bag @ $110/circuit XXXXX

Stall with request Credit card transactions must add 3%

Total Enclosed

Required Signature

Name on Credit Card

Card Type q q q

Card #

Exp. Date

Credit Card Billing Zip Code (required)

SVC Code (back of card)

Signature

Or mail a check payable to: MQHA, P.O. Box 278, Greenville, MI 48838 • Fax: 616.225.8313 Please duplicate this form as needed. Retain a copy for your records. www.MIQuarterHorse.com

MQHA Journal • May/June 2014 • 16

2014 Futurity Stall & Camping Information RV Parking - Vehicles occupied overnight without displaying the permit are subject to enforcement of the University’s no camping ordinance by the Michigan State University Department of Police and Public Safety. Permits are not allowed to be used more than one time. Campers are not allowed to plug into the facility (this includes the outside wall). Two water hydrants are located in the campground area to fill tanks.

Except in connection with approved University activities which require overnight occupancy at the site of the activity, no person shall camp within land governed by the Board.

“Camping” means the erecting of a tent or shelter of natural or synthetic material, preparing a sleeping bag or other bedding material for use, parking of a motor home, or trailer for the apparent purpose of overnight occupancy. It shall be in violation of this ordinance to camp without permit.

Futurity Stall & Camping Reservation Form Name

Phone

Address

City, State Main Barn Stalls

Zip

@ $100/circuit by 8/1, $110 by 9/1,

$

$125 after 9/1 (based on availability)

$

South Barn Stalls

@ $70/circuit by 8/1, $80 by 9/1, $125 after 9/1

$

Bedding $6/bag x

bags

Stall with request

Bedding = $

Camping Sites

We cannot guarantee placement, but will do our best to place your horses where you would like. Stalls are assigned by postmark date. No changes in location after August 15th, no refunds after September 1st.

@ $110/circuit each = $

Credit Card transactions must add 3% $ Total Charges $

Camp Site Number Request 1st

2nd

3rd

Name on Credit Card

Sites are assigned by postmark date. No changes in location after August 15th, no refunds after September 1st.

Card Type q q q Exp. Date

Mail a check payable to: MQHA P.O. Box 278, Greenville, MI 48838 or Fax 616.225.8313

SVC Code (back of card)

Card #

Duplicate this form as needed.

Retain a copy for your records.

Signature

www.MIQuarterHorse.com

Credit Card Billing Zip Code (required)

MQHA Journal • May/June 2014 • 17

MQHA MICHIGAN QUARTER HORSE ASSOCIATION Meeting of the Board of Directors February 11, 2014 Meeting Minutes President Karen Waite called a conference call meeting of the MQHA Board of Directors to order at 7:01 p.m. Present on the call were the following Directors and staff: Chris Baldwin, Meggen Baynes, Kelly Chapman, Kathy Christensen, Warren English, Taylor Fabus, Pattie Hall, Megan Hirschman, Michelle McDowell, Robert Milks, Monty Montgomery, Chris Perniciaro, Tom Powers, Jody Prime, Mike Sinko, Nicole Veldhoff, Debbie Wadds, Karen Waite, Morgan Warda, and Kris Woroniecki. Excused was: Ted Meyer, Jacque Moody & Tiffany Weitzel.

AGENDA: Mike Sinko made a motion to approve the agenda as presented. Bob Milks seconded the motion. Motion passed with none opposed.

MINUTES: Megan Hirschman made a motion to accept the January 11, 2014 Board of Directors minutes. Mike Sinko seconded the motion. Motion passed with none opposed.

REVIEW OF FINANCIAL STATEMENTS: Warren English presented the revised financial statement for the period ending December, 2013. Total income for 2013 was $594,225.93 compared to $614,011.03 in 2012. Total expenses for 2013 were $562,132.39 compared to $574,349.18.

The total assets of the Association as of December 31, 2013 are listed at $258,587.01, the total liabilities at $104,246.07 and the total members' equity are listed at $104,246.07. The net income as of the end of December is listed at $32,093.54 compared to $39,661.85 for the same period in 2012. A motion to approve the revised December, 2013 statement was made by Bob Milks. Mike Sinko seconded the motion.

Motion passed with none opposed.

Warren English presented the financial statement for the period ending January, 2014. The total assets of the Association as of January 31, 2014 are listed at $271,237.65, the total liabilities at $118,978.05 and the total members' equity is listed at $152,609.60. The net income as of the end of January is listed at $-2,081.34 compared to $16,115.50 for the same period in 2013.

Warren explained that the January statement is askew due to timing with the horse show and the tack sale. There were also three pay periods in January. He indicated that the February statement will give a much better idea of how things are going. A motion to approve the January, 2014 statement was made by Mike Sinko. Bob Milks seconded the motion. Motion passed with none opposed.

Warren then went on to state that we got a quote from the accounting firm for just tax returns, tax returns and a year-end review, and tax returns and an audit. He explained the differences in the www.MIQuarterHorse.com

options and also reminded the board that we are mandated to have either a review or an audit every three years. Megan Hirschman made a motion that we do the tax returns each year and do a full audit for 2015. Taylor Fabus seconded the motion.

Motion passed with none opposed.

TREASURER’S REPORT: Kris Woroniecki presented the check detail report showing all checks written for January 2014. After review, Taylor Fabus made a motion to accept the check detail report for January. Bob Milks seconded the motion. Motion passed with none opposed.

items that are still being discussed.

MEMBERSHIP/PUBLICITY: Morgan Warda confirmed that GoHorseShow.com will offer us the same package deal as we have had in the past.

Morgan made a motion to spend the $500 with Go Mag. Warren seconded the motion. Motion passed with none opposed. The expense will be split between the Easter Show, the Harbor Classic and the Futurity. Morgan also explained that the MHC Expo needs people to cover shifts for the booth. Morgan is going to send out an updated list showing the times that need to be filled.

Kris then presented the accounts payable and receivable reports for January. The accounts were reviewed. Megan Hirschman made a motion to accept the report and Mike Sinko seconded the motion. Motion passed with none opposed. Kris presented the accounts payable and receivable reports for February. The accounts were reviewed. Taylor Fabus made a motion to accept the February AR and AP report. Bob Milks seconded the motion. Motion passed with none opposed.

STALLION SERVICE SALE: Chris Perniciaro reported that there are still a lot of great stallions available.

PRESIDENT’S REPORT: President Karen Waite thanked the returning and welcomed the new Board members. Karen then reviewed the Board Member Responsibilities, reading each one off.

TACK SALE: Kris Woroniecki stated that the tack sale did well again this year. The weather caused some of the vendors to cancel, but it was still well attended.

OFFICE REPORT: Kris Woroniecki read a thank you note addressed to the MQHA Hall of Fame committee, from Dian Main, thanking the committee for selecting her as the recipient of this year's MQHA Hall of Fame.

YOUTH: Youth President Michelle McDowell reported that the soup fundraiser went over very well, raising over $600. Michelle thanked everyone who helped to make that successful.

The Youth Membership Drive also went well, with the youth signing up 16 new youth members.

Michelle said that she was really proud of the Small Fry kids who helped round up the new members. Michelle stated that the kids will be doing their Easter egg fundraiser again this year.

Each of the families will be asked to donate three items. This was a good fundraiser for them last year. Kris Woroniecki reported that the MQHYA Winter Spectacular show did well considering the weather. There were 208 stalls sold which was down about 40 from last year. The AQHA entries were up for the show. The 2013 show had 1580 entries and the 2014 show had 1743 AQHA entries. Overall the show was a success. Taylor Fabus thanked exhibitors at the Youth show for donating their time and in some cases, their horses, to the 4-H benefit clinic.

COMMITTEE REPORTS CONVENTION: Kris Woroniecki reported that the Convention covered the expenses this year with a little left over. The committee was worried that with the additional expenses, we would lose money. Kris asked for feedback about the location, food and hotel. Karen Waite stated that a decision needs to be made about the 2015 Convention in the next month.

EASTER SHOW: Monty Montgomery stated that the Easter show committee is working on procuring a sponsor so that the show committee can add circuit awards to this show. If they are unable to get a sponsor, Monty may ask for a budget increase to cover the cost of the awards.

Monty will be working on setting up a conference call with the committee within the next week. All of the class awards are purchased for the show. The high point awards need to be finalized as do the circuit awards if they decide to do them.

JOURNAL & WEBSITE: Kathy Christensen is working with Cindy Couturier to get the website updated. The committee hopes to put a larger (more pages) version of the MQHA Journal on the website. The Facebook icons are on the site differentiating the regular Facebook page or the group “Marketplace” page. The committee is also working on putting a MQHA General Store area on the website that would show MQHA logo items.

Links to affiliates will be added as well as other

NATIONAL DIRECTORS: Kelly Chapman reminded everyone that the AQHA Convention is coming up. Ken Mumy will be inducted in the AQHA Hall of Fame. Kathy Christensen will send a card of congratulations to him from the Board.

QUEEN: Kathy Christensen stated that she is looking for Queen candidates for 2014.

OLD BUSINESS: none NEW BUSINESS: none A motion to adjourn was made at 8:30 p.m. by unanimous consent without objection.

ELECTRONIC BOARD CORRESPONDENCE: MQHA rules now allow for electronic voting when necessar y. Any infor mation voted on electronically between meetings will be recorded on the next set of minutes in this section: NEXT MEETING: There is NO MARCH meeting.

The next Board meeting will be Tuesday, April 8 at 7:00 p.m. at the MSU Pavilion, Classroom B in East Lansing.

MQHA Journal • May/June 2014 • 18

THREE EASY MASSAGE TECHNIQUES EVERY HORSE OWNER SHOULD KNOW

By Lisa Murray Machala, Licensed Massage Therapist and Usui Reiki Master-Teacher Most of us at one time or another has had a back rub from a friend, or perhaps has had a professional massage. If you have not, I highly recommend that you do, so that you can fully appreciate the benefits in your body in a way that reading this article can never do for you.

Massage is recognized as an effective and legitimate therapy for stress reduction, pain management, and overall well being. This is true not only for humans, but also for all mammals, including our favorite: the horse.

As a professional equine massage therapist, I am often asked by horse owners what they can do to help their horse between professional massage sessions. Here are three very basic techniques any horse owner can do that will help their horse. Please note that massage is not a replacement for appropriate veterinary care, and when in doubt, it is always best to consult a veterinarian.

The most basic massage stroke is called “effleurage.” This is a French word that roughly translates into long, smooth, gliding strokes. Done slowly it helps relax muscles and helps create a physiological change called the parasympathetic response. Long, slow strokes help get us and our horses out of 'fight or flight' mode. Mothers and care givers innately know this works, and offer it to sick or upset children, usually with great and nearly immediate results!

How do we use effleurage on the horse?

Simply take a few deep breaths yourself, and think about what you are offering. Horses are great at reading our intent, so it is impor tant that we are calm and relaxed when we approach the horse. A hyper, nervous person communicates that hyper energy to the horse. It is not conducive to an effective or enjoyable massage. Place your hand flat on the horse’s neck or shoulder, and stroke slowly in one direction with the grain of the hair. Breathe slowly and evenly as you do this work. Gently work from one area to another. I recommend the neck and shoulder because it is a relatively safe starting point from the horse’s perspective. Once you have established a connection with the horse, and he is giving evidence that he likes it, such as yawning or licking and chewing, you can www.MIQuarterHorse.com

move on to the chest, back, and the rest of the body.

Note that fast rubbing is called friction, and is a form of effleurage used to stimulate circulation and muscle response. This is not a stroke used for relaxation, but for preparing for work. It has its place, but not in a relaxation massage.

The second technique is called “sweating.”

This is basically placing your hands flat on the horse, and allowing your hand to melt into the horse’s muscles. Sweating is used in sensitive areas where more aggressive strokes would be counter-productive or even dangerous, like the kidney area. For those who may not know the location of the kidneys, it is the area of the horse’s back behind the saddle and in front of the pelvis.

The sweating technique can be used wherever a horse’s body seems tense or a muscle seems stiff or hard to the touch. Most of the horse’s back is prime real estate for this technique. The prolonged steady pressure of your hand actually does create a physiological change in the consistency of the muscle. As your body heat and intention enter that area of the horse’s body, you will feel the tissue soften and warm. Then you can sink in even further. This technique is also helpful for leg joints, although because of the lack of soft tissue, you will not feel the same level of softening. You may notice however, that your horse’s joints seem to move more easily and have greater range of motion.

The sweating technique is great for a couple of reasons. It creates close connection between the horse and human, which is very healing for both of us. It causes us to slow way down, which is also good for both human and horse. This is a technique that requires patience, but is well worth the effort.

The last easy massage technique is called the “jostle.” This is done down the length of the neck from the poll to the withers. Those of you who know equine anatomy know that the topline of the neck is supported by a very strong ligament called the nuchal ligament.

The cervical spine of the horse is inferior (well below) the topline of the neck. This means that the ligament not only supports all

the muscles and bones of the neck, it is creating that beautiful shape we love when a horse sets his head. Jostling stimulates the nuchal ligament and surrounding tissue and gives the area some relief from all that hard work.

There are a couple of effective hand positions used for jostling. The easy one is to just bend your fingers and pull sections of the neck towards you with your thumb facing you, so you are using a semi curved hand.

You pull and release, working from the poll to the withers. Do this on both sides of the horse’s neck. You can vary this by opening your fingers into a claw like posture and sort of rake while you jostle. This may seem awkward at first, but try it and see how your horse responds.

So now you have three gentle massage techniques you can use any time you want to help your horse relax. You will find that the more often you slow down and take the time to do this for your horse, the closer your connection and bond will become. Taking the time to give back is intrinsically rewarding, and luckily for us, the horse is quite willing to communicate his pleasure at having this attention. Over time I am sure you will find that massaging your horse is a very healing experience for both of you.

Lisa Murray Machala is the owner of Michigan Equine Therapy, www.MedicinePony.com and www.michiganequinetherapy.com. Since 2004 she has helped horses and riders feel and perform better through massage and complimentary therapies. She teaches equine massage and Reiki in Michigan and surrounding areas. Please visit her websites or call/text 248.921.6322 for more information and class registration.

MQHA Journal • May/June 2014 • 19

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MQHA Journal • May/June 2014 • 20

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MQHA Journal • May/June 2014 • 21

MARKETING YOUR HORSE BUSINESS

BE AUTHENTIC

By Jamie Clark-Samples, Yellow Barn Media

The best way to begin, no matter what social media platform you are using, is to be authentic! Your business is unique. You have something to offer the world that no one else does – YOU! You may have a tack store, own a breeding stallion, manage a feed store, run a dude ranch or have another horse business, but yours is unique.

Remember no matter what you are posting or how you are communicating, you must remain authentic at all times.

Communication is key. If a fan posts on your Facebook page about their horse or something general, respond by asking another question. Give them an opportunity to share about their horse, their show experience or a problem or challenge they may be facing. The more you genuinely respond to each comment or post, the more authentic you become in the eyes of your fans. They start to see you as a real person, not just another page on Facebook. They start to build--wait here it comes--a relationship with you and your business.

Your horse business is important! The equine industry is large and there are so many different sections of it; from horse products, breeding stallions, trainers to equine expos, horse shows and more.

How do you plan to set your business apart? Or, maybe a better question is, do you have a plan at all?

For the small equine business owner, the world of marketing can be hard to navigate and a challenge to grasp each of the different marketing options that are available to a passionate entrepreneur. Email marketing, social media, search engine optimization, print and digital advertisements, websites and word of mouth...it may leave you wondering just where to start or where your money is best spent.

I would like to encourage you to open up your options with the world of social media according to the numbers.

There are many misconceptions, myths and opinions about social media for business, so I would like to share some powerful statistics with you that may change your perception or strengthen the belief you already have. I have had many business owners tell me that their clients are not on social media. Let's take a peek at the numbers: • 1,310,000,000 – the number of users on Facebook with 64% logging in daily • 645,750,000 – Active users on Twitter with 500,000,000 tweets sent per day • 70,000,000 – Pinterest users with 80% of those women • 150,000,000 – Instagram users, 70% logging in daily As you can see, the POWER of social media is absolutely enormous. I am not saying you should go out and jump on board www.MIQuarterHorse.com

with each of the social platforms listed above, but you can see that the world is certainly social! It is your job to find which one your target market is most active on, and work hard on expanding your business on that platform.

Keep in mind, social media is much more than just a sales tool or a place to “collect” fans. It is more than ROI (return on investment), figures on a report or announcing a sale.

It is a place to create advocates for your business or brand. It is an avenue to create a caring culture.

In his book, The Thank You Economy, Gary Vaynerchuk, brilliantly talks about how social media success is not dependent on the platform you use (i.e.

Facebook, Twitter, etc.) but the culture you are creating. He shares, “If you apply social media correctly, your customers will buy more, they will be more loyal, they will spread your message, and they will defend you should you ever need them to.” So how do you create those advocates? How to you create a culture of caring?

The secret is to first care! Care more about your customers, fans and employees more than you care about the bottom line. I am not denying that we have to be aware of the bottom line. We must be professional, responsible business owners, BUT when you create a culture of caring your fans will be your best advocate. In a report published in 2010 by RightNow, a customer service consulting firm, 85 percent of U.S. consumers say they would pay 5 percent to 25 percent more to ensure a superior customer experience.

This should give you the best motivation to create an amazing experience for your fan or customer through social media!

Take a moment and evaluate your relationships with family and friends that you have known for a long time. If it has been a good experience, you would go to bat for them at any time. You would gladly recommend them to a friend. You feel connected to them because of the relationship. If you can do this with your fans using social media, you will experience more ROI than you can imagine; more loyalty than you ever dreamed. Keep in mind social media relationships, much like face to face relationships, take time and patience.

IT’S NOT ABOUT NUMBERS I want to share a story to encourage you about your social “numbers.” I had a small business owner share with me that she only had 200 fans on her Facebook page, and that she was discouraged. I asked her some questions about the level of engagement from those 200 fans, and she shared with me that the fans are very active and engaged. They talked about her product, shared it with friends and she had sales consistently.

Shortly after that conversation I was introduced to a clinician who asked me to convince him on why he should use social media. Someone has set up a Facebook page for him but he was very skeptical on the WHY of social media. I took some time and previewed his marketing campaign and found that he had just over 8000 fans on his Facebook page, but had not posted anything in 9 months. My response to him was simple.

Because he is a clinician, I asked him to picture himself putting together a clinic with about 8000 people in attendance. Once those 8000 people arrived and were excited to learn from him, I asked him to picture riding his horse into the arena and then just sitting there for 1-2 hours giving no instruction at all. My question to him was, “What value does that provide for those in attendance?” So to judge a social campaign by numbers alone just does not make sense.

Do you agree? (cont. next page)

There’s Two MQHA Facebook Pages!

MQHA Marketplace, sell any equine related items and the Official MQHA Facebook page.

MQHA Journal • May/June 2014 • 22

MARKETING YOUR HORSE BUSINESS, continued It is not about the numbers, it is about consistency and engagement. Are you engaging your fans? Yes, your numbers will increase as you provide VALUE to your fans. If you only try and sell them something they will not stay. They will seek out a place – most likely your competitor –

www.MIQuarterHorse.com

where they can receive education, entertainment and feel valued and cared for genuinely. If time is an issue for you and you cannot commit to being on the computer daily to post on your social media sites, consider using a tool such as Hootsuite.

Hootsuite allows you to schedule your posts to go out to multiple social media platforms.

This will help with time management, but you want to make sure that you are responding to any comments that are made on those posts in a timely manner.

COLLABORATION One of the definitions of collaboration is “to cooperate with or willingly assist an enemy of one's country and especially an occupying force.” I find this humorous because this is how most business owners view their competition – as the enemy. I cannot count the number of times (in this article as well) that I have shared, referenced or applauded my competitors article or information in what I write. A fellow marketer once scolded me for doing so. He pointed out how my clients and fans could easily go and do business with my competitor since I was opening the door by sharing their articles. He is 100% correct, but do I worry about that? Heck no! I do not know everything there is to know about social media or marketing. Just as it is with horses, we need to be continual learners. I want to offer my fans VALUE so I share worthwhile information even if it is not branded with my logo (of course I always share it directly

from their website to ensure they get all the credit). Many of these connections offer the same products or services that I do, but I want to offer my fans the choice of who they want to hire. Most will do business with me because I continue to be authentic and provide them value.

As a business owner it is truly the little things that matter. The little things set up apart from our competitors. The little things show our character and integrity.

In those little things our businesses establish a strong foundation that will stand the test of time. If you continue to do what you have always done, you will continue to get what you have always gotten. What will you commit to doing this month that will set you apart?

Biography: Jamie Clark-Samples is one crazy country chic with a passion for marketing and social media. She is known for her contagious energy and never-ending smile. She has participated in disciplines such as wester n, hunt seat, jumping, showmanship and trail riding throughout her show career. From starting her own business at age 13, to being awarded the sportsmanship award at the World’s Largest All Breed Youth Show at 14, her passion for horses and business just skyrocketed.

She prides herself in bringing out of the box ideas to the equine industry through creative marketing strategies.

Contact Jamie at 517.375.5399 or online at www. yellowbarnmedia.com.

MQHA Journal • May/June 2014 • 23

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