S I X S E N S E S AT TH E CA STE LO
A LTA DA B OA VI STA R I O D E JA N E I RO
O P P O RTU N IT Y Six Senses Alto da Boa Vista presents an opportunity to participate in a unique hotel, residential and private members club situated in historically the most sought after neighbourhood in amongst the hills and forest of Rio de Janeiro Tijuca National Park. Alto da Boa Vista’s historic place as the summer and weekend home of the nobility of Rio can now be restored thanks to the regeneration of Rio and the new secure environment that has been created. The special legislative changes included in the “Pacote Olimpico” as well as other legislative changes have produced a unique opportunity over the next 12 months. Historically the area has demonstrated the collaboration between aristocracy and sustainability. Coffee plantations were transformed 200 years ago into the National Park of Tijuca, as part of the first program of sustainable
reforestation on the planet. The recovery of pristine forest reinstated Rio’s water supply preventing a socioeconomic catastrophe. The project embraces the opportunity created by the huge pent-up demand of high-level accommodation in Rio de Janeiro and the lack of a high-level hotel product in Brazil . A stunning 19th Century Coffee Baron’s house and an adjoining castle will be developed into one of the leading destination hotels in Brazil providing:
A
luxury, sustainable hotel and world class “destination” spa
Exclusive
Private Residences and apartments
An exclusive, invitation only, private members club
LO CATI O N
Uniquely situated atop Rio de Janeiro at 500m altitude, deep within the world’s largest urban rain forest
Strategically located between the four principal sports venues slated for the 2016 Olympics and will be operational in time for this event
Easy access to both Rio airports (~35 min) and minutes away from key neighborhoods:
• 10 min from Barrada Tijuca • 20 min from Leblon and Ipanema beaches (the most traditional),
• 15
min to Barra and reserva beaches (the most empty and peaceful ones).
• 25 min from Copacabana
Just 10 min to the two highest ranked golf courses and polo field
Surrounded by Rio de Janeiro’s leading landmarks and their breathtaking views: Pedra da Gávea, Cristo Redentor, Vista Chinesa, among others
Is the first and the largest project ever to recover degraded plantation (coffee) land with original species of tropical rain forest.
TH E CA ST E LO
Original early 19th century nonlisted stone building – coffee baron’s former master residence and convent/ school
Structure with 3 wings, each 4 stories high, including a vintage bell tower
Subsequently purchased by Raymundo de Castro Maya, thus becoming the official residence of England’s ambassador In early 20th century, acquired by a local congregation of nuns and converted to a Catholic school for girls
One of the few areas of original pristine forest within the Tijuca Forest Complex
Total property area:
176,000 m2
Allowed footprint area*:
17,600 m2
Current footprint area:
4,000 m2
Available footprint area:
13,600 m2
* Permit to occupy 10% of total property area
Total constructed area:
16,000 m2
TH E CA ST E LO
P ROJ E C T RAT I O N A L E Concept aligned with market trends
Lack of quality hotels / resorts
Rio de Janeiro has recently been given World Heritage Status for it’s unique mix of urban and natural beauty
Rio de Janeiro lacks high-level “5-6 star” hospitality venues
Growing worldwide demand for culture-related tours and lodging (10% p.a.), and wellness (25-30% p.a.)
Ecotourism is considered the fastest growing segment of the industry
Rio de Janeiro is estimated to lack 17,000 hotel beds required for the olympics
The Brazilian hospitality industry presented average annual growth rates of 9.6% between 2004 and 2008
Demand is robust, as the Average Occupancy Rate in Rio rose 8.4% in 2011 to 82.4%, despite the international financial crisis
Favourable local conditions government support
and
High-end apartments prices have risen 380% over the last 5 years
Site of the world’s two largest sporting events: FIFA World Cup (2014) and Olympic Games (2016)
BNDES (Brazilian Development Bank) can finance up to 100% of construction/retrofit below government bond rates
Favourable local government legislation has been implemented that benefit eco developments
TH E CO N C E PT A superb retrofit of this stunning historical building, incorporating the beautiful original colonial architecture with a contemporary and luxurious design. The project will bring a high end spa, hotel and members club to the forests of Rio. The development will incorporate 55 private residences (40 apartments and 15 houses), 40 hotel rooms plus the spa and restaurant. With only 500 founder members having exclusive rights to purchase the private residences a unique atmosphere of luxury, exclusivity, and comfort will be created. The members will also have access to the hotel and spa services
A strong emphasis is put on the sympathetic development of this building, both to the existing structures and new developments as well as the surrounding forest.
TH E CO N C E PT - t h e h ot e l Renowned architect Vasco Vieira will be transforming this building with a strong focus on style, comfort and luxury. He will be creating stunning light rooms, a rooftop pool, contemporary design nestled amongst the colonial architecture and lush forest. The tower is to be fully restored, whilst the wall of the building is to be converted into a living wall to soften the impact of this large structure, allowing it to blend into the surrounding forest. Penthouse apartments will have large suspended boxes with full frame glazed panels to maximise the stunning views. The floor heights will give great flexibility to the architects in design and use of space. A new multilevel pathway will be created that will lead to the gardens and the tree villas.
S I X S E N S E S - h ot e l & s pa e l e m e n t The accommodation offered will be subtle and sophisticated; this will meet the needs of the business, local and international guests. All the suites will be equipped with the latest communication and technological devices. There will be a personalized mobile device, which will give all the guests easy access to their butler/concierge service for every need. In terms of construction materials and fittings, these again will be found locally, wherever possible, and will come from sustainable source.
Six Senses Destination Spa Model
• Fitness
& Sport Center, which will include an Aqua Gym
• An extensive range of massage and beauty treatments will be available including a Hair Studio offering a full choice of hair treatments.
• Focus on health and longevity • Use of local nature materials essences
• Bring
and
in experienced practitioners, where by a percentage of revenues comes back to the spa
TH E CO N C E PT - p r ivat e r e s i d e n c e s Additional residences will be created in the grounds of the Castelo, one group will be subtly built amongst the trees “tree villas”, providing a secluded hideaway with all the comfort, luxury and services of the hotel and spa, just a stones throw away. The second group will be a small collection of “water villas” which will be located on and around the man made lake that will be created for this project.
SIX SENSES - shared element This section of the Six Senses City Club will be accessible to members and their guests as well as hotel guests. Six Senses will create a multi-restaurant bar concept. The design and cuisine of the different areas will be dramatically different. The Gastrodome will provide a dining experience never seen before. The wide range of cuisine and the different atmospheres created within this Gastrodome will meet all customers and members demands. It will include Organic and healthy food on the go; Sophisticated world flavors; Raw food and organic salad bar; Juice bar, Wine cellar with a degustation menu; Lounge bar.
As at all Six Senses properties, there will be a Six Senses gallery where various Six Senses merchandise will be made available. The galleries offer a range of unique products specifically sourced and created from environmentally friendly materials. They include handcrafted stainless steel items, wood ware, apparel and accessories, furnishings, decorative items and exclusive skin-care products. The galleries also carry a range of personal care amenities, souvenirs and reading material for guests.
TH E CO N C E PT - t h e c l u b The club will combine the exclusivity of the best possible level of exclusive members’ club with the luxurious levels of service developed and perfected by Six Senses around the world. The club will have it’s own special clubhouse in the original Baron’s House as well as access to the Spa and other special facilities which Six Senses will bring. Providing comfort, fun and excitement for a fast growing, more international group of Brazilians, as well as international people with fast growing interest in Brazil. The members will also have privileged access to the Centre for Applied Sustainability with its links to cutting edge technologies, corporate and political strategies, researching and applying economic, social and environmental solutions.
S I X S E N S E S - p r i vat e e l e m e n t THE LIBRARY & MEMBERS ENCLOSURE / MEMBER ZONE This section of the Six Senses City Club will be accessible only to the very privileged and limited members of Six Senses City Club. They will be situated in a private Chamber accessible only with full membership, and incorporating all the traditional value of an exclusive members club, such as one of the best wine sellers and champagne bars of world, the best chocolate bar in the NEW world, privileged access to all facilities of the hotel, SPA, restaurant, work areas and conference rooms. The chamber will then have an open space, with excellent contemporary lighting and chill out music, and in one of the walls there will be an eye or finger print scan that will recognize the member and activate a second door leading to the “Hidden Element”.
Private Working Spaces Within the central Select area, there will be an area that will completely redefine members clubs as they are known today. It will incorporate the most contemporary elements of design and lighting, providing and meeting all the needs of members, surpassing any previous experience of true values of service and discretion. Due to the very limited number of Six Senses Select members, this area will never be crowded, and each member will be guaranteed to have access to all areas 24 hours a day, 365 days of the year. There will be a Library, plus a host of other specifically designed areas for work and relaxation. There will be meeting areas, where members will be able to hold meetings with non-
members. Members will be able to meet their guest through arrangement with the members PA, and will have exclusive access to the meeting rooms from the Select side. Private Wine Cellar With a special stock of fantastic wines, this will be available for private tasting upon request. Our sommelier will contact top vineyards and iconic wines world-wide (both old & new world) and reserve small amounts that are exclusively at our members’ disposal.
S U STA I N A B I L IT Y Sustainability will be a central theme of the Club. Members will be able to learn, interact and engage as much as they choose. The book and video library will have a wealth of information on Sustainability, in the broadest possible way. Whatever is not physically on site at the Barron’s House, will be made available to the Member who requested it in a short period of time. This will be one of the commitments of the Club’s library. With a track record of over 30 years of experience in organising and leading expeditions, Marcelo de Andrade, member of the below mentioned institutions for over 25 years and his wife, Andrea Fasanello a Director of ProNatura and a Founding Member of the TIjuca Centre of Applied Sustainability will be developing expeditions in association with some of the most renowned organisations of the world,
such as the Royal Geographical Society (UK), the Explores Club and National Geographical Society (US), Natural History Museum (France). The Members who wish to get more involved in Sustainability, have the privileged access to all such projects. Initially with a visit to the urban projects in the “Pacified Favelas” in Rio de Janeiro, engaging as volunteer, donor, teacher, etc. In addition Members will also be able to get involved with other projects covering the four corners of the globe for example; Brazilian Amazonia, Atlantic Forest and Pantanal; Agentinean and Chilean Patagonia; highlands of Peru; African Savannahs; frozen Alaska and Siberia, the most distant archipelagoes such as Vanuatu; exotic islands such as Madagascar or Marajo, etc.
SIX SENSES The Six Senses Club and Spa will endeavor to bring the personalized and unique Six Senses resort experience to one of South America’s most rapidly expanding cities. Six Senses will create a venue that will be borne out of our fundamental philosophy: To focus and empower unique experiences; of a personalized service; and to continuously challenge and question what the 21st century high net worth individual really values and truly treasures. The Six Senses Club and Spa will be eco-friendly in terms of its design and infrastructure, offering a complete lifestyle experience yearned by the upper strata of society with the utmost of care, attention to detail and unparalleled level of service.
The Six Senses Spa will form a key element for people to unwind and rejuvenate themselves to help them lead more balanced and wholesome lifestyles. A luxury, sustainable hotel and world class “destination” spa. Exclusive Private Residences and apartments, sold to local and international clients. An exclusive, invitation only, private members club (initially 500 invited members)
SIX SENSES The philosophy of the company puts very high emphasis and focus on ensuring that the operation is considered carefully with regard to the effects on the environment and local surroundings. This means that energy production, waste management, and all other environmental impact elements are scrutinized to ensure that the most ecological effective solutions are implemented, as well as being ecofriendly in terms of both design and infrastructure. Furthermore, Six Senses “SLOW LIFE� philosophy is constantly focused on doing the very best for its customers, in terms of environment, service and food; all food served within the Hotel and club will be carefully sourced and will be 100% organic throughout.
Six Senses and its loyal customers share this responsible environmental focus, which is managed hand in hand with an outstanding level of service. Meeting the demands of upper strata of society is maintained with the utmost care and attention to detail. The Six Senses City Club, to be located in the stunning colonial building, will bring a unparalleled level of service to hotel guests and club members to Rio.
CA STE LO A N D T H E COM M U N IT Y The restoration and renovation of the Castelo will serve as the anchor for the rebirth of the whole village and community of Alta da Boa Vista. Having a hotel and condominium which is truly world class will encourage the renovation and renewal of private houses, shops and restaurants in the village itself.
Pro Natura are already helping develop skills and creating small businesses in those communities. This is part of the central goal of the developers to develop a financially sustainable community and Six Senses share this objective totally and will play a very full part in it’s execution from the recruitment phase onwards.
We hope that Founder Members also want to be a part of this process and that will be promoted and assisted.
The Tijuca Centre for Applied Sustainability and Pro Natura will of course also be at the heart of our determination to develop the whole Castelo site using sustainable materials and with sustainable sources of energy. They will have a base within the grounds of the Castelo which will be a training centre in the Castelo during the development stage and then become a resource centre and conference centre once development is complete.
In addition the Castelo will be providing a large number of new jobs which will be very significant to the local communities and the development of a programme of recruitment and training is already underway and the focus will be on recruiting staff from the local communities whenever the skills either exist or can be developed through training.
D EV E LO P E R S ELEMENTS CLUB AND MERITO Elements was founded in 2008 by Edward Baillie a British citizen, who is now a permanent resident of Rio de Janeiro. After creating some special resort developments in Portugal he has been building a niche development company in Brazil. This company combines the best of European and other international experience with Brazilian flair and imagination. The team that he has now built up is based partly in London and partly in Brazil and has developed a philosophy based on delivering the highest possible standards, while endeavouring to be at the forefront of environmentally sustainable and ecologically responsible development.
The first three projects in Brazil, the Castelo, a Fazenda in the South of Bahia and the Sao Paulo City Club. In the Castelo project Elements is working in partnership with the team who have acquired and started to develop the concepts around it’s driving force, Marcelo de Andrade who will be Chairman of the Castelo operating company and the financial planning and control will be carried out by Merito with Manoela Arashiro as CFO. The emphasis of Six Senses on protection of the environment and on stainability will complement the existing emphasis on these issues from Marcelo de Andrade and his his wife Andrea Fasanello and their Merito Financial Stainability business.
Andrea’s passionate support of the work of NGO Pro Natura and their work both on protecting the environment and on regenerating the economies and Societies of the local communities which were blighted for so long by drugs and drug dealers. There will be a Pro Natura center in the development and an explorers club available for members who wish to get more involved and learn more about their work.
PA RTN E R S
Project Management
Operator Six Senses The international hotel operator Six Senses, having recognized that there is an extremely high demand for exclusive, membership led city clubs, in the leading international cities of the world is to launch the first club of this kind in South America’s leading city - São Paulo.
Target The execution of this project will be very much a Brazilian operation. All the technical aspects of the project will be managed by Target Desenvolvimento Imobiliário through its team, coordinated by Miguel Giacummo and Ricardo Borges, who are advising the developer, Elements Club, in the identification, negotiation and development, enabling the implementation of Six Senses City Club in São Paulo. Target will be responsible for liaising with the architects, controlling the project costs, time lines, planning and management of works and also for the selection and supervision of construction work.
Architects Vasco Vieira Having studied and trained in South Africa, Vasco Vieira has been creating quality architecture for the last 15 years in the Algarve. Prior to setting up his own practice ARQUI+, Vasco Vieira was chief architect at the prestigious Vale do Lobo Resort. ARQUI+ was set up with the aim of creating innovative, high quality designs for the client searching for a unique product that reflects their personality and character. Having set up the practice
in 2004 Vasco Vieira was immediately rewarded for the quality of his architecture by being listed as one of the top 10 architects internationally by the Homes Overseas Magazine. As the practice has developed more awards have been given for the quality of the designs and built product.
De Fournier & Asscociados Founded in 1986 based on vast international experience of its chief architect. With offices in Rio de Janeiro and Sao Paulo serving both domestic and international markets. It is one
of the leading architects in Brazil involved in all segments of the real estate market, including hospitality, tourism, and large urban projects. De Fournier is recognised for its strong entrepreneurial vision, efficiency and total commitment to achieving goals set by its clients in an environmentally sustainable and socially responsible manner. Environment Eduardo Lins One of Brazil’s leading environmental consultants and has advised for many years about florestal issues and reforestation.
Sales & Marketing Sotheby’s Elements has already established agreement with Sotheby’s International as Sales Partners who have a strong prescence in Brazil and wide experience in property marketing in the international market.
TH E F O U N DAT I O N S The foundations of the Castelo project began many years ago starting with the two historical buildings. We intend to inject the best of modern architecture and technology which will go hand in hand with the orignal features. We hope to create a community which will be truly extraordinary both in terms of quality and exclusivity. The architects both in Europe and Brazil are already working on developing the basic concepts producing detailed and specific development plans. Discussions are already underway with the local planning authorities and we are operating under the special rules which have been created by the “Pacote Olimpico” which will speed up the planning process. The official house of the Mayor of Rio de Janeiro makes him a neighbour of the Castelo and the owners have had his enthusiastic support since the birth of the project.
Six Senses have already enthusiastically endorsed the project and a Memorandum of Agreement is currently being negotiated and agreed. The Membership Committee of the Club is now being finalised and they will soon start the process of inviting Founder Members and assessing applications of those who are referred to apply for membership. Elements and Merito have already formed a joint management team which is now operating out of Merito’s Rio de Janeiro base. Many other things are already underway and the developers are very confident of comfortably meeting the City’s core objective for new hotel accommodation of “lights on” by the end of 2015.